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Illocutionary Acts in the Headlines and Slogans of Beauty Product Advertisements
ILLOCUTIONARY ACTS IN THE HEADLINES AND SLOGANS OF BEAUTY PRODUCT ADVERTISEMENTS A THESIS Presented as Partial Fulfillment of the Requirements for the Attainment of a Sarjana Sastra Degree in English Literature Study Program MELIANA MUSTOFA 12211141004 ENGLISH LITERATURE STUDY PROGRAM ENGLISH EDUCATION DEPARTMENT FACULTY OF LANGUAGES AND ARTS YOGYAKARTA STATE UNIVERSITY 2017 APPROVAL ILLOCUTIONARY ACTS IN THE HEADLINES AND SLOGANS OF BEAUTY PRODUCT ADVERTISEMENTS A THESIS By: Meliana Mustofa 12211141004 Approved on July 17, 2017 By: First Supervisor, Second Supervisor, Susana Widyastuti, Ph.D. Paulus Kurnianta, M.Hum. NIP. 19780228 200501 2 001 NIP. 19720622 200501 1 001 ii RATIFICATION SHEET iii PERNYATAAN Yang bertanda tangan di bawah ini, saya Nama : Meliana Mustofa NIM : 12211141004 Program Studi : Bahasa dan Sastra Inggris Fakultas : Bahasa dan Seni Fakultas Negeri Yogyakarta Judul Skripsi : Illocutionary Acts in the Headlines and Slogans of Beauty Product Advertisements menyatakan bahwa karya ilmiah ini adalah hasil pekerjaan sendiri. Sepanjang pengetahuan saya, karya ilmiah ini tidak berisi materi yang ditulis oleh orang lain, kecuali bagian-bagian tertentu yang saya ambil sebagai contoh acuan dengan mengikuti tatacara dan etika penulisan karya ilmiah yang lazim. Apabila ternyata terbukti bahwa pernyataan ini tidak benar, hal itu sepenuhnya menjadi tanggung jawab saya. Yogyakarta, 26 Juni 2017 Penulis, Meliana Mustofa iv MOTTO “Act like a lady, think like a boss.” ~ESQA~ “Do not rush thing. When the time is right, it will happen.” ~Unknown~ v DEDICATION This thesis is fully dedicated to Mama, Bapak, sister, and little brother who have been my top supporters. vi ACKNOWLEDGEMENTS First of all, I would like to thank Allah SWT, the Almighty to whom I believe in. -
United States Patent (19) 11 4,374,125 Newell 45) Feb
United States Patent (19) 11 4,374,125 Newell 45) Feb. 15, 1983 (54) HAIRMOISTURIZING COMPOSITIONS 49-27643 7/1974 Japan ..................................... 424/70 51-20639 6/1976 Japan ..................................... 424/70 75) Inventor: Gerald P. Newell, Hanover Park, Ill. 76-04794 ll/1976 Netherlands ........................ 424/70 73 Assignee: Helene Curtis Industries, Inc., Chicago, Ill. OTHER PUBLICATIONS Drug & Cosmetic Industry, 84(4) at p. 440(t), (1960), (21) Appl. No.: 912,360 Thomsen. (22 Filed: Jun. 5, 1978 Amer. Perfumer and Cosmetics, 78(10), pp. 69-72, (51) Int. Cl......................... A61K 7/06; A61K 47/00 (1963), Burnett, Proteins in Cosmetics. 52 U.S. C. ...................................... 424/70; 424/359; Primary Examiner-Douglas W. Robinson 424/362; 424/365 Attorney, Agent, or Firm-Dressler, Goldsmith, Shore, 58 Field of Search ................... 424/DIG. 2, 70, 362, Sutker & Milnamow, Ltd. 424/365, 359 57 ABSTRACT (56) References Cited An aqueous hair treatment composition for restoring U.S. PATENT DOCUMENTS the proper moisture level in initially moisture deficient 3,235,457 2/1966 Laden .................................... 424/65 hair and maintaining the proper moisture level in hair 3,450,674 6/1969 Walles ..... ... 425/71 initially having a normal moisture content comprising 3,683,939 8/1972 Johnsen ... ... 424/70 from about 0.01 to about 1 weight percent of sodium-2- 3,822,312 7/1974 Sato et al. ............................. 424/70 pyrrolidone-5-carboxylate, from about 0.05 to about 5 3,948,943 4/1976 Eberhardt et al. ................... 424/65 weight percent of glycerin, and from about 0.05 to 4,076,800 2/1978 Marsh et al. -
Personal Care Ingredients Brochure
PERSONAL CARE INGREDIENTS A collection of high-performing esters, ethoxylates, metallic stearates and oleochemicals for use in beauty and personal care applications Hallstar has decades of experience with esterification, a chemistry process that is vital to successful beauty and personal care applications. Combined with expertise in other chemistries through acquisition and partnership, we provide a wide range of proven ingredients. Our strong formulation and production capabilities across product lines enable us to create compelling solutions to customers’ diverse product and technical needs. An ongoing process of invention and Hallstar is a longstanding member of innovation with associated testing the Roundtable on Sustainable Palm continually adds to our base of personal Oil (RSPO) and diligently supports its care chemistry knowledge and our growing principles, goals and efforts to promote library of ingredient performance data. Our sustainable sourcing of palm and palm strong manufacturing capabilities enable kernel oil in its supply chain. As consumer flexible production of both large and small demand for ethical, transparent supply custom volume batches. chains increases, we are committed to supply only RSPO mass balance palm- Hallstar’s broad spectrum of ingredients derived products. Hallstar’s RSPO efforts, is ideal for use in a wide array of toiletries in collaboration with our global suppliers, products such as antiperspirants, bath oils, aim to help maximize the positive impact deodorants, depilatories, hand washes, of palm oil cultivation on the perfumes, shower gels, soaps and shaving communities and environment in palm preparations. Our ingredients are also oil-producing regions. utilized in a diverse array of other leave-on and rinse-off skin care and hair ISO 16128 provides guidelines specific care products. -
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Amorepacific Group Sustainability Report CEO Message Amorepacific Group’s ten-year journey of sustainability management is the representation of our long-time commitment and devotion to creating “A MORE Beautiful World” with society. First of all, we will help our customers build a sustainable lifestyle “Amorepacific Group will continue its journey by closely studying the environmental and social impact of their consumption activities. toward becoming a ‘Great Brand Company’ By raising awareness of the environmental and social impact of consumption, Amorepacific Group wants to create a sustainable lifestyle throughout society. From product planning to production, sales and disposal, we want our products to that is building a beautiful future for humanity exert a positive influence on the environment and society. To that end, we will establish principles and strategies to develop sustainable products. Moreover, we will enhance sustainability in our offline stores and all other points where we connect by communicating with society with an open-heart.” with our customers, while providing our stakeholders with various opportunities to participate in sustainable consumption. Second, we will pursue inclusive growth with our employees, business partners and local communities. Amorepacific Group makes diverse efforts to grow together with all social and economic actors that compose the corporate ecosystem. We will pursue inclusive growth by creating an efficient work environment where our employees can find the Dear valued stakeholders, balance -
BELSIL® | Silicones for the Cosmetics Industry | Product Overview
CREATING TOMORROW’S SOLUTIONS SPECIAL EFFECTS FOR BEAUTY CARE Wacker Chemie AG PERSONAL CARE | BELSIL® Hanns-Seidel-Platz 4 81737 Munich, Germany www.wacker.com/contact SIMPLY BEAUTIFUL: SPECIAL EFFECTS www.wacker.com/belsil Follow us on: FOR THE COSMETICS INDUSTRY The data presented in this brochure are in accordance with the present state of our knowledge but do not absolve the user from carefully checking all supplies immediately on receipt. We reserve the right to alter product constants within the scope of technical 6022e/08.21 supersedes 6022e/03.20 progress or new developments. The recommendations made in this brochure should be checked by preliminary trials because of conditions during processing over which we have no control, especially where other companies’ raw materials are also being used. The information provided by us does not absolve the user from the obligation of investigating the possibility of infringement of third parties’ rights and, if necessary, clarifying the position. Recommendations for use do not constitute a warranty, either express or implied, of the fi tness or suitability of the product for a particular purpose. HAIRCARE EFFECTS Shampoos 10 Conditioners 14 Styling 18 Selection Guide 22 SKINCARE EFFECTS Creams and Lotions 28 Sun-Care Products 32 Shaving Products 36 Selection Guide 40 MAKE-UP EFFECTS Foundations 46 Lips 50 Eyes 54 Nails 58 Selection Guide 62 1 2 SILICONES AS BEAUTY SPECIALISTS: TAKE THE EASY WAY Silicones are genuine beauty specialists. At all levels. They help with personal care, beautify skin and hair, and even make the cosmetic product itself more attractive. For example, they confer smoothness on creams and prevent stickiness in oils. -
Jeechem Ipm Nf 98% (Isopropyl Myristate Nf) Description: Jeechem Ipm Is the Ester of Isopropyl Alcohol and Myristic Acid
24 Madison Road, Fairfield, New Jersey 07004, USA Tel: 800-771-JEEN (5336), Tel: 973-439-1401, Fax: 973-439-1402, email: [email protected] , Website: www.jeen.com JEECHEM IPM NF 98% (ISOPROPYL MYRISTATE NF) DESCRIPTION: JEECHEM IPM IS THE ESTER OF ISOPROPYL ALCOHOL AND MYRISTIC ACID. IT IS A LOW VISCOSITY FLUID EMOLLIENT AND COSOLVENT SUITABLE FOR USE OVER A BROAD PH RANGE. IT IS COMPATIBLE WITH NONIONIC, ANIONIC AND CATIONIC SURFACTANTS. APPLICATION: JEECHEM IPM IS A VERSATILE FORMULATING INGREDIENT FOR COSMETICS, TOILETRIES, AND TOPICAL PHARMACEUTICALS. IT IS A SUPERIOR EMOLLIENT VEHICLE FOR NONGREASY BATH, BODY AND BABY OILS. IT ADDS LUBRICITY TO PRE-ELECTRIC SHAVES, SHAVING CREAMS, BODY POWDERS AND ANTIPERSPIRANTS. IN ANHYDROUS AND EMULSIFIED MAKEUPS, IT ENHANCES THE APPLICATION PROPERTIES BY REDUCING THE DRAG IMPARTED BY THE WAXES AND VISCOUS OILS. IT IS A LUBRICANT AND COMPRESSION AID FOR PRESSED POWDERS. JEECHEM IPM IS A LIGHT NONTACKY EMOLLIENT FOR CREAMS AND LOTIONS. IT IS ESPECIALLY SUGGESTED FOR VANISHING CREAMS AND FOR HAND AND BODY MOISTURIZERS. WHEN USED AT HIGH CONCENTRATIONS IN CLEANSING PREPARATIONS, IT GENTLY LIFTS MAKEUP AND SURFACE DIRT. IT IS A PLASTICIZER FOR HAIR STYLIZING RESINS AND A GLOSSER FOR HAIR GROOMS. SPECIFICATIONS: APPEARANCE @ 25oC: CLEAR, PRACTICALLY ODORLESS OILY LIQUID ACID VALUE 1.0 MAXIMUM IODINE VALUE 1.0 MAXIMUM SAPONIFICATION VALUE: 202 - 212 COLOR (APHA): 30 MAXIMUM SPECIFIC GRAVITY @ 25oC: 0.8460-0.8540 RESIDUE ON IGNITION: 0.10 MAXIMUM REFRACTIVE INDEX @ 20oC: 1.4320-1.4360 MOISTURE %: 0.10 MAXIMUM IDENTIFICATION: POSITIVE ASSAY: 98 % MINIMUM ORGANIC VOLATILE IMPURITIES: CONFORMS SOLUBILITY: JEECHEM IPM IS SOLUBLE IN MINERAL OIL, CASTOR OIL, COTTONSEED OIL AND ETHANOL. -
Exhibitor & Exhibit Information of the Third China International Import Expo
Exhibitor & Exhibit Information of the Third China International Import Expo General No. 5 Consumer Goods (No.1) , ii Notice for Reading Dear readers and users of the Exhibitor and Exhibit Information of the Third China International Import Expo, On the basis that exhibitors volunteer to provide relevant information, the China International Import Expo Bureau (hereinafter referred to as the "CIIE Bureau") compiles, not for profit, and freely provides the Exhibitor and Exhibit Information of the Third China International Import Expo (CIIE) (hereinafter referred to the Exhibitor and Exhibit Information) in order to timely provide buyers and relevant units with information about the exhibitors and their exhibits and facilitate the matchmaking and negotiation before the CIIE. The information on relevant exhibitors, their commodities or services has been provided by corresponding exhibitors of the third CIIE. Meanwhile, such exhibitors will be liable for the truthfulness, accuracy, and validity of what they have provided. The CIIE Bureau just collects, arranges, and releases relevant information. When you read or use the Exhibitor and Exhibit Information, please contact the CIIE Bureau timely if any untruthful or unfaithful information is found, for prompt verification and correction. If any suspected illegal condition is found, relevant legal provisions can be referred to for disposal or please immediately contact the CIIE Bureau and we will remind relevant units for rectification. It is hereby declared. Contact: [email protected] China International -
(12) United States Patent (10) Patent No.: US 9.486,408 B2 Edelson Et Al
USOO9486408B2 (12) United States Patent (10) Patent No.: US 9.486,408 B2 Edelson et al. (45) Date of Patent: Nov. 8, 2016 (54) BOTULINUM NANOEMULSIONS 5,851,452 A 12/1998 Vallet Mas et al. 5,858.410 A 1/1999 Muller et al. (71) Applicant: UNIVERSITY OF 5,925,341 A 7/1999 Cervantes et al. MASSACHUSETTS LOWELL, 5,932,562 A 8/1999 Ostlund, Jr. Lowell, MA (US) 5,994.414 A 11/1999 Franco et al. 6,007,856 A 12/1999 Cox et al. 6,039,936 A 3/2000 Restle et al. (72) Inventors: Jonathan Edelson, Scarsdale, NY 6,165,500 A 12/2000 Cevc (US); Robert Nicolosi, Nashua, NH 6,224,853 B1 5, 2001 Steel et al. (US) 6,265,180 B1 7/2001 Zuelli et al. 6,274,150 B1 8/2001 Simonnet et al. (73) Assignee: University of Massachusetts Lowell, 6,312,708 B1 1 1/2001 Donovan Lowell, MA (US) 6,358,917 B1 3/2002 Carruthers et al. 6,387.411 B2 5, 2002 Bruce et al. (*) Notice: Subject to any disclaimer, the term of this 6,429,189 B1 8, 2002 Borodic patent is extended or adjusted under 35 6,558,941 B2 5/2003 Zuelli et al. U.S.C. 154(b) by 372 days. 6,573.241 B1 6/2003 Bigalke et al. 6,589,588 B1 7/2003 Wester et al. (21) Appl. No.: 13/647,759 6,623,780 B1 9, 2003 Stevens et al. 6,632.440 B1 10/2003 Quinn et al. -
STOREDITS SKIN CARE, MAKE-UP and COSMETICS
STOREDITS SKIN CARE, MAKE-UP and COSMETICS A research report by the Shop! Global Network Sponsored by Platinum sponsor Prepared by Gold sponsors STOREDITS SKIN CARE, MAKE-UP and COSMETICS Storedits Letter from Todd Our goal at Shop! Environments We hope you find this comprehensive Association is to provide retailers and report helpful as you collaborate and brands with fresh ideas to meet their build alliances with retailers in this customers’ untapped needs by using competitive market. Shop! member products and services. “Collaboration & Alliances” is one of If you have questions about this or six vital retail trends we’ve identified other Shop! research reports, feel as necessary to thrive in today’s free to reach out to me (tdittman@ challenging retail environment. shopassociation.org) or Madeline Baumgartner, Director of Education This research project underscores & Research, at mbaumgartner@ how strong alliances among our Shop! shopassociation.org. Global Network members can result in A special thank you to the creation of an essential tool for the Thank you! our sponsors WestRock, industry at large. Storedits (stor-ditz) Duraco and Hera Lighting is an analytical qualitative survey of for their ongoing support retail space conducted by the Shop! of the Storedits program. Global Network. For several years, this We also thank the staff study has been identifying how POP Todd Dittman, at POPAI UK & Ireland displays are being deployed in different Executive Director Shop! for managing the project, categories and retail channels across providing analysis and the world. This year, it was expanded writing the report, as well throughout North America and covers as other members of the the explosive market of skin care and make-up/cosmetics. -
RE-REVIEW Supplement Book 1 Alkyl Esters CIR EXPERT PANEL
RE-REVIEW Supplement Book 1 Alkyl Esters CIR EXPERT PANEL MEETING MARCH 5-6, 2012 ALKYL ESTERS RE-REVIEW – SUPPLEMENTAL BOOK 1 Cetyl Esters and Other Previously Reviewed Alkyl Esters Cetyl Esters ...................................................................................................................................................... 1 Isopropyl Linoleate .......................................................................................................................................... 9 Cetearyl Octanoate (now Cetearyl Ethylhexanoate) ...................................................................................... 15 Octyl, Cetyl, and Isopropyl Palmitate ............................................................................................................ 25 Decyl and Isodecyl Oleate ............................................................................................................................. 48 Butyl, Cetyl Isobutyl, Isocetyl, Isopropyl, Myristyl, and Octyl Stearate ....................................................... 59 Isostearyl Neopentanoate ............................................................................................................................... 99 Arachidyl Propionate ................................................................................................................................... 121 Isopropyl Isostearate .................................................................................................................................... 131 Cetyl, -
The Annual Report on the World's Most Valuable Cosmetics Brands April 2017
Cosmetics 50 2017 The annual report on the world’s most valuable cosmetics brands April 2017 Foreword Contents steady downward spiral of poor communication, Foreword 2 wasted resources and a negative impact on the bottom line. Definitions 4 Methodology 6 Brand Finance bridges the gap between the marketing and financial worlds. Our teams have Executive Summary 8 experience across a wide range of disciplines from market research and visual identity to tax and Full Table 12 accounting. We understand the importance of design, advertising and marketing, but we also Understand Your Brand’s Value 13 believe that the ultimate and overriding purpose of How We Can Help 14 brands is to make money. That is why we connect brands to the bottom line. Contact Details 15 By valuing brands, we provide a mutually intelligible language for marketers and finance teams. David Haigh, CEO, Brand Finance Marketers then have the ability to communicate the What is the purpose of a strong brand; to attract significance of what they do and boards can use customers, to build loyalty, to motivate staff? All the information to chart a course that maximises true, but for a commercial brand at least, the first profits. answer must always be ‘to make money’. Without knowing the precise, financial value of an asset, how can you know if you are maximising your Huge investments are made in the design, launch returns? If you are intending to license a brand, how and ongoing promotion of brands. Given their can you know you are getting a fair price? If you are potential financial value, this makes sense. -
AMOREPACIFIC Corporation 1Q 2015 Earnings Release
AMOREPACIFIC Corporation 1Q 2015 Earnings Release 1 1Q 2015 Earnings Summary 2 Domestic Business 2-1 Cosmetics 2-2 Mass & Sulloc 3 Overseas Business 4 Financial Summary As a note, it is suggested to use this material only as a reference, as it contains information and data that are subject to changes without prior notice due to uncertainties, changes in the organizational structure, redefinition of accounting policies, etc., and may cause the actual results to differ from those stated or implied in this material. AMOREPACIFIC Corp. has adopted the K-IFRS since 2011. 1Q 1 2015 ㅣ 1Q 2015 Earnings Summary Sales up 29.2% to KRW 1,204.4bn, OP up 58.2% to KRW 278.0bn Sales & OP by Division KRW bn 1Q 2014 % of sales 1Q 2015 % of sales YoY(%) Sales 931.8 100.0% 1,204.4 100.0% 29.2% Domestic 739.5 79.4% 935.0 77.6% 26.4% Cosmetics 607.6 65.2% 796.2 66.1% 31.0% Mass & Sulloc 131.9 14.2% 138.8 11.5% 5.3% Overseas 192.4 20.6% 269.3 22.4% 40.0% 1Q 2014 OPM 1Q 2015 OPM YoY(%) Operating Profit 175.7 18.9% 278.0 23.1% 58.2% Domestic 152.0 20.6% 223.5 23.9% 47.0% Cosmetics 135.5 22.3% 202.1 25.4% 49.2% Mass & Sulloc 16.6 12.6% 21.4 15.4% 29.3% Overseas 23.7 12.3% 54.5 20.2% 130.1% Net Profit 122.9 13.2% 211.5 17.6% 72.0% 1Q 2 2015 ㅣ Domestic Business : Cosmetics Luxury Door-to-door : Sales growth delivered by improved channel visibility and increased sell-through to customers Sales 796.2 13.4 -Increased sales of luxury skincare and major make-up products 31.0% -Continued quality growth by increased productivity resulting from strengthened sales ladies' capacity Dep.