Pacific Masters History
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Pacific Masters A History Ann Curtis Cuneo, Steve Clark, the Ladera Oaks Swim Club, George Haines, Donna de Varona, the Redwood Empire Swim League, Sherm Chavoor, Rick DeMont, the Aquabears, Mark Spitz, Art Octavio, Matt Biondi, the NCS Swimming & Diving Championships, Natalie Coughlin... Since Northern California has had such a long and illustrious history in the world of competitive swimming, it only stands to reason that Pacific Masters Swimming would play a prominent role in the development of United States Masters Swimming (USMS). The Genesis of an Idea It’s doubtful that when Ransom J. Arthur and John R. Spannuth first started kicking around the idea of an adult swimming organization back in the late 1960’s either of them could have envisioned what has become today’s USMS. Arthur, a physician, researcher and Captain with the U.S. Navy, and Spannuth, President of the American Swimming Coaches Association (ASCA), were passionate about competitive swim- ming. They believed in the long-term health benefits associated with the sport and they were convinced that swimming could and should be a lifetime pursuit. Zada and Ray Taft show their joy Capt. Ransom J. Arthur (right) Short Course Nationals of swimming that became a core It’s not difficult to imagine the hurdles that the two men faced. with Richard Rahe at 1971 Short Conventional wisdom at the time held that strenuous exercise Amarillo, TX 1971 value they implanted in Pacific Course NationalsR.Rahe & in R.Arthur Amarillo,5 TX. Masters. Whether competing at could be harmful to adults. Forty percent of Americans 18 years A physician by training, Arthur the highest level, teaching adults and older smoked cigarettes. And since the vast majority of U.S. believed that regular exercise for and children to swim at their Olympic Team swimmers were teenagers, competitive swimming adults would result in long term school, or encouraging excellence, was looked upon as a young person’s game. health benefits. they helped set the standard of Masters swimming as a sport that But America was in the early stages of a fitness boom. The Jack welcomes the participation of LaLanne Show was in the midst of a lengthy run on network tele- adult athletes of all abilities. vision; Dr. Kenneth H. Cooper preached the benefits of regular aerobic/cardiovascular exercise and Bill Bowerman, who would later go on to create Nike, espoused the spiritual and physiologi- cal value of running in his best-selling book, Jogging. The timing was right to launch a swimming revolution and Arthur, whose ties to Northern California included a brief swimming career at the University of California, Berkeley, was just the man to spark it. “The vision at the beginning was to afford adults the opportunity Nancy Ridout (top) shown here to compete,” says Nancy Ridout, former USMS President and John Spannuth was the President of at her first Masters Nationals longtime Registrar for Pacific Masters. the American Association of Swim in 1973, Santa Monica, CA. It made no sense to Arthur and Spannuth that countless former Coaches (ASCA) in the late 1960s In 1982 she became Pacific whenJohn he worked Spannuth with Ransom Ar- competitive swimmers who’d spent years developing a skillset didn’t Masters Registrar, a post she thur to start a swimming program13 held through 2013. have an outlet for it once they graduated from high school or college. for adults. He continues to promote The recipe was simple: make the world a happier and healthier the benefits of an active exercise place by creating a program geared for adults that would get program throughout life and is currently President of the United them back in the the water and keep them there. States Water Fitness Association. Earning Legitimacy When Spannuth hosted the first ever National Masters Swim- ming Championships in his hometown of Amarillo, Texas in 1970, the response was tepid. The event, which featured three age groups—25-34, 35-44 and 45 & older—drew a paltry 46 athletes from 11 teams. The only team from Northern California at those inaugural cham- pionships was Walnut Creek Park & Recreation Department, and the lone representative was Mike Milliman, ASCA’s Executive Secretary at the time. “I was in contact with Spannuth and Arthur for about two or three years before that meet ever came to fruition,” recalls Mil- liman. “When John said, ‘We’re gonna have this meet and we’re gonna do it at Phillips 66 in Texas,’ I said, ‘I’m coming!’” The Amateur Athletic Union Buster Crabbe (left), a gold med- was the governing body of most Milliman not only captured titles in the 100 Back, 100 Fly and 100 B.Crabbe,alist at the R.Beach, 1932 Olympics& R.Arthur and 20 amateur sports up until the late I.M., but he also earned the high point award in the Men’s 35-44 former movie star was enlisted to 1970s and the first body to offi- division. “That meet was the kernel that got everything started,” add star power to early Masters cially recognize Masters swim- says Milliman. competitions. Bob Beach (center) ming. The Amateur Sports Act of was instrumental overcoming the 1978 gave those sports the right In the beginning, it was all about raising awareness and earning AAU’s resistance to the inclu- and opportunity to govern them- legitimacy and the sport received both when Swimming World sion of Masters swimming as a selves leading to the formation recognized sport. He received the of National Governing Bodies for magazine devoted a page and a half to recapping the event. Ransom Arthur Award in 1986. many sports, including United Ransom Arthur (on right) One of Arthur and Spannuth’s first objectives was to enroll the States Masters Swimming. Amateur Athletic Association, the governing body of competitive swimming, in the idea that adult swimming should become an official AAU program. “They spearheaded this being part of a recognized, organized body so that they would have some credibility,” says Ridout. If the AAU wasn’t exactly bowled over by the two men’s propos- al, it’s easy to understand why. Forty-six participants, after all, does not a statement make. Top 3 finishing teams for the But swimmers are a determined bunch. It’s in their nature to be Nancy Ridout (right), USMS Pres- men’s 35+ 200 free relay at the persistent and patient. While the AAU deliberated whether or ident, presents the Ransom Ar- 1973 Masters Nationals. Barry not to jump on board, Arthur and Spannuth continued to push thur Award to Joan and Richard Fasbender, seated in the middle, ahead with the Masters agenda. They staged a second National Smith (left) in 2000. Joan’s and Pacific’s longtime Chair of Meet Championships in Amarillo in 1971 and managed to bump up the Richard’s service ranged from Operations received the Ransom numbers to 160 athletes and 32 teams. managing Pacific Masters financ- Arthur Award in 2008 in recogni- es, to serving as officers on the tion of his service at the local and Arthur and Spannuth talked up the new sport at every opportu- Board of Directors, officiating at national level. nity. Early on, they enlisted retired elite swimmers to compete in meets, contributing to the early the hopes that their participation would attract others to follow Pacific Masters newsletters, and suit. They even coaxed Hollywood heavyweight Buster Crabbe the enormous job of proofing the Pacific Masters Top Ten listings. into becoming the first National Masters PR Chairperson. Crabbe, a gold medalist at the 1932 Olympic Games who would go on to become a household name by playing Tarzan and Flash Gordon, gave Masters swimming validation—a kind of rugged sex appeal. However Arthur and Spannuth managed to pull it off, they suc- ceeded in hooking the AAU and masters swimming became an official part of the union in October of 1971. A Movement Takes Hold in the Bay Area When a triumphant Milliman returned to the Bay Area from the first Masters Nationals, he decided to stage his own meet a month later, in June of 1970. The totality of his marketing plan consisted of sending invitations to all the age group teams in the Pacific Association because he figured that most of the kids had parents who were former swimmers. “I put it on in Larkey Park in Walnut Creek,” says Milliman. “It was not sanctioned by anybody or anything. We just did it.” Milliman’s meet, the first ever Masters competition staged in the Bay Area, actually drew more swimmers than Spannuth’s inaugu- ral Nationals. Verne Scott served as Pacific George Cunningham was instru- “We probably had about 60 people there,” he says. “Somebody Masters Chairman in the 80s. mental in shaping Pacific Masters. His vision and leadership created was already tabulating results at that time because it came out He was an incredible ambassador the foundation of today’s Pacific later that we’d broken 32 national records or something like that for our sport, encouraged and Masters. His legacy continues as at the meet. Just about everyone who swam a race and won got provided our first audits, served Pacific has the largest concen- a record. It was like that in the beginning.” on the Board of Directors, and tration of Masters swimmers in created the Peggy Luchessi Award the world. Verne established the One of the participants and record breakers at the Larkey Park in memory of his sister who died Pacific Masters Office which sub- meet was Ray Taft. Ray and his wife, Zada, were instrumental in while participating in a meet, sequently has proved instrumen- planting the seeds of what is now the largest Local Masters Swim- presented annually to a Pacific tal in our success and campaigned Masters swimmer who brought ming Committee (LMSC) in the country.