HISTORY in the MAKING Where COMMERCE Meets CULTURE
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HISTORY IN THE MAKING where COMMERCE meets CULTURE The UK’s most important city centre development outside London. A VIBRANT, MIXED-USE DEVELOPMENT OF COMMERCIAL, RETAIL, LEISURE AND HOTEL SPACE, SET IN SUPERBLY CRAFTED PUBLIC REALM, TRU LY BEFITTING ITS HISTORICAL SETTING. HISTORY CULTURE Paradise complements Paradise is at the centre of the city’s past whilst one of the most esteemed 09building its future. 23cultural hubs in the country. BIRMINGHAM IS BEING TRANSFORMED GRADE A FINE FOOD Paradise will be the most Paradise is creating prestigious commercial a vibrant destination, destination in the city. both day and night. And at the very heart of this transformation is Paradise. 37 61 This book outlines our vision for Paradise; a development that will positively change the face of a constantly evolving city. It offers just a glimpse of the excitement Paradise is already generating in Birmingham, with unrivalled Grade A office space, great retail potential and some of the most stunning new public TIME-OUT BIRMINGHAM squares to be created in the city Relax, eat and shop in A global city ranked Birmingham’s newest number one in the UK 67public squares. 75for quality of life. 06 07 where HISTORYmeets TOMORROW When the best of Birmingham’s heritage combines with the finest modern design, the result is Paradise. 08 09 where History meets Tomorrow where History meets Tomorrow ONCE UPON A TIME Paradise is the latest chapter in Birmingham’s rich and compelling story. Throughout its history this has been the site of the city’s most prestigious buildings, including the Masonic Science Lodge and the Birmingham and Midland Institute. Over time, stunning views through the city, and of these buildings, have been obscured and blocked by unsympathetic development. Paradise is re-establishing these magnificent vistas, forging Birmingham’s future by building on its past. 1880In honour of the public service Joseph Chamberlain gave to the city of Birmingham, a memorial fountain was unveiled as the centre piece of a View of Chamberlain Square - 19th Century new public space, Chamberlain Square. 10 where History meets Tomorrow where History meets Tomorrow 1974 A PLACE OF MANY STORIES The Central Library was the most recent structure to grace this area of the city. A building very much of its time, its story ended in 2013 when the new Library of Birmingham opened. The library was part of an ambitious project to deliver a new civic centre, which was never truly realised. Paradise picks up this mantle, to start a new chapter for this prestigious location. The library was designed by Birmingham-based architect, John Madin. An example of Brutalist architecture, the inverted ziggurat became a controversial highlight of the city’s modernist buildings, attracting both admirers and critics. The former Central Library was opened on 12 January 1974, and was designed by Joñ Madin, a Birmingham-based architect. 12 13 where History meets Tomorrow where History meets Tomorrow Between 1974 and 2013, Birmingham Central Library was the main public library in the city, and for a time the largest non-national library in Europe. In June 2013 the Central Library was replaced with the Library of Birmingham overlooking Centenary Square. 14 15 where History meets Tomorrow where History meets Tomorrow Set around historic Chamberlain Square, Madin originally designed the library as one part of a grand civic centre, to also include a School of Music, Drama Centre, Athletic Institute, offices, shops and a pub. Only the library, the School of Music and the pub were ever completed. 16 17 where History meets Tomorrow where History meets Tomorrow A NEW CHAPTER is being written in Birmingham… One & Two Chamberlain Square and enhanced public realm 18 19 where History meets Tomorrow where History meets Tomorrow 70,000 SQ FT NEW3 PUBLIC SQUARES of retail 10BRAND NEW HIGH QUALITY BUILDINGS 12,000 INVESTMENT INTO THE CITY jobs upon completion, 550 £700m creating hundreds of jobs during construction car parking spaces 50,000 SQ FT OF * LEISURE BRAND HOTEL WITH USES UP TO 250 BEDROOMS 1.74m 4 SQ FT OF CONTEMPORARY OFFICE SPACE 20 21 where COMMERCE meets CULTURE Paradise is a new commercial hub within Birmingham’s cultural heart. 22 23 where Commerce meets Culture where Commerce meets Culture HEART OF THE CITY 13 12 14 New Street Station Sitting at the geographic Snow Hill Station centre of the city, Paradise is 11 2 3 4 a gateway within Birmingham. 10 As people move through the urban 1 landscape, from its museums to exhibition venues, or shopping centres to restaurants, they will pass through Paradise – the new heart of the city. 5 6 7 1 Birmingham Museum & Art Gallery 8 2 Council House 3 Victoria Square 4 Town Hall 5 Library of Birmingham 6 The REP 7 Centenary Square 9 8 ICC & Symphony Hall 9 Brindleyplace 10 The Cube 11 Mailbox 12 Grand Central 13 Bullring Shopping Centre 14 St Philip's Place 24 25 where Commerce meets Culture where Commerce meets Culture AY SW EEN U SU MM ET Q ER RE THE ROW T ES S ARL H MASTERPLAN C T EA GR TWO BIRMINGHAM CONGREVE MUSEUM & ART SQUARE GALLERY THREE CONGREVE SQUARE ONE CONGREVE CONGREVE SQUARE Fully An extraordinary and complex SQUARE let to ONE development, Paradise is the PAVILION CHAMBERLAINSQUARE CHAMBERLAIN COUNCIL most important city centre SQUARE HOUSE BASKERVILLE TWO scheme outside London. HOUSE CENTENARYWAY TWO Seamlessly combining contemporary CENTENARY WAY LIBRARY OF CHAMBERLAINSQUARE new office, retail and leisure spaces with BIRMINGHAM Birmingham’s most celebrated listed TOWN HALL VICTORIA buildings and new, high quality public realm, ONE SQUARE CENTENARYWAY RATCLIFF Paradise is place-making at its very best. SQUARE THREE CHAMBERLAIN CENTENARY SQUARE VICTORIA SQUARE The Paradise Masterplan comprises 10 SQUARE individually designed new buildings and HOTEL three new squares set in outstanding public space. Accessibility and connectivity are at TREET AD S the heart of the plan, opening up new vistas BRO 210,000 sq ft and pedestrian routes across the city. let to S CENTENARY SQUARE U F F Paradise is to be completed over three phases, O L 233,164 sq ft K the first of which is underway with two new office let to S T R buildings overlooking an enhanced Chamberlain E E T Square. Further office buildings, public squares QU and a hotel will follow in subsequent phases. EE N S W A Y Phase One Phase Two Phase Three Future metro extension 2019 26 27 where Commerce meets Culture where Commerce meets Culture Chamberlain Square transformation at the heart of Paradise 28 29 where Commerce meets Culture where Commerce meets Culture HEART OF THE ACTION Birmingham sits at the centre of the country. The heart of the West Midlands Combined Authority and the powerhouse of the Midlands Engine. Attracting new investment, businesses and people, Birmingham is the most exciting city in the UK and Paradise is at the leading edge of its ongoing resurgence. 31 where Commerce meets Culture where Commerce meets Culture BIRMINGHAM WELCOMED A RECORD 39 MILLION VISITORS in 2016 for business and leisure The city is attracting more and more people every year, drawn by world class businesses, shopping, culture, restaurants and nightlife. With over 90% of the UK market – both consumer and business – within a four hour travel time and Birmingham Airport expanding rapidly, Birmingham is strategically located to cater for even more visitors in the future. 32 33 where Commerce meets Culture where Commerce meets Culture 75,000 COMPANIES IN THE CITY AND 220,000 EMPLOYED in business, professional and financial services Birmingham is a thriving The city is the youngest in Europe, with under 25s accounting for nearly 40% of commercial centre and the the population. This vibrancy is being fed driving force behind the by 400 schools, 15 universities and three success of the wider region. university colleges within an hour’s drive of Birmingham. The workforce, in turn, is Businesses large and small choose the teeming with young intelligent individuals. city because of its high speed transport links, its leisure offer and its high standard of living. It is easy to attract and retain staff when a city offers this much. 34 35 where GRADE A meets GRADE I The juxtaposition of the best of modern design and the finest architectural heritage makes Paradise a development like no other. 36 37 where Grade A meets Grade I where Grade A meets Grade I 38 39 where Grade A meets Grade I where Grade A meets Grade I HISTORIC CIVIC CENTRE Nowhere is Birmingham’s Victorian architecture more impressive than in the city’s historical civic centre. Chamberlain Square is bound by Birmingham’s Town Hall, Museum and Art Gallery and Council House, making it one of the most beautiful locations in the city. 40 where Grade A meets Grade I where Grade A meets Grade I Birmingham has always been a city willing to try new things, to innovate. But sometimes, the old ways truly are the best. Dating from 1874, the Council House – with its striking clock tower – has dominated Chamberlain Square for nearly 150 years. The Town Hall, with its classic Victorian architecture, predates even that. Good design never goes out of fashion. 42 43 where Grade A meets Grade I where Grade A meets Grade I One Chamberlain Square, the first building to be delivered at Paradise, has been designed by award-winning Eric Parry Architects. The building sits at the very heart of the development with 172,000 sq ft of space to include a huge roof terrace with spectacular views. Professional services firm PwC has taken the whole of the commercial office space and will relocate its 1,400 strong Birmingham team to One Chamberlain Square in Summer 2019.