Report to: Wards: ; ; Park Area Committee West; 23rd January 2008 Southcoates East; Holderness; Sutton; Ings; and Longhill

Holderness Road Corridor Area Action Plan

Report of the Head of Regional Development Report: DCX/2007/109/B

1. Purpose of the Report and Summary

1.1 This report introduces the Holderness Road Corridor Area Action Plan to the Park Area Committee and proposes a programme for its preparation including community engagement.

1.2 The Area Action Plan is also being reported in January 2008 to Riverside and East Area Committees whose areas are also covered in part by the Plan. Their recommendations will be reported verbally to committee.

1.3 Planning Committee considered a report on the Area Action Plan on 18 December 2007. It supported recommendations 2.1 and 2.2. below and added a third recommendation as follows:

“That the Holderness Road Corridor Area Action Plan give priority in its delivery programme to the redevelopment of existing clearance sites”.

1.4 This is a non-key decision report. However the next stage of the Plan - the preferred options- will require key decisions from Cabinet in December.

2. Recommendations

2.1 That the preparation of the Holderness Road Corridor Area Action Plan be noted.

2.2 That the proposed programme for preparing the Holderness Road Corridor Area Action Plan including consultation on issues and options be agreed.

This is a non key decision

3. Introduction

3.1 Hull’s spatial strategy developed by the City Council, Gateway and OneHull (Hull’s Local Strategic Partnership) identifies three regeneration areas- Gateway’s two strategic regeneration areas of Holderness Road Corridor in east Hull and Newington and St Andrews in west Hull and the city centre (led by Hull Citybuild).

3.2 Agreement has been reached with Gateway that the best way to deliver strategies for its regeneration areas is through area action plans . This approach has been built into the approved Local Development Scheme a work programme for preparing planning documents. Area Action Plans are new types of plan which form part of the City Council’s Local Development Framework which provides the spatial planning strategy for the city.

4. Background

4.1 A map of the area covered by the Holderness Road Corridor Area Action Plan is appended to report. It shares the same boundary as the Draft East Hull Strategic Area.

4.2 A substantial part of the Area Action Plan will cover Park Area, including all of Southcoates West and Southcoates East wards and parts of Holderness and Marfleet wards. The Plan covers the neighbourhoods which relate to Holderness Road, the main arterial route leading northeast out of the city.

4.3 Holderness Road is a linear centre, with a small number of centres along its route, servicing a range of neighbourhoods. The Area Action Plan includes Park Area’s priority neighbourhoods of New Bridge Road and Preston Road and high quality public sector assets such as East Park.

4.4 The Area Action Plan is likely to have a particular impact in areas such as Preston Road. It will propose future uses for land near the new village centre and around the Grove area. Already a new school has been put forward for the allotment site and area nearby as part of the Building Schools for the Future programme.

4.5 Opportunities to review the Area Action Plan’s boundaries will be available during the early stages of its preparation. Justification for any proposed boundary alterations would need to come from consultation feedback and evidence gathering. Alterations would need to reflect latest regeneration priorities and areas in need of change. For example there would appear to be a good case at the next opportunity to consider extending the Area Action Plan boundary in the context of the Park Area to the south east to take in the Craven Park area and more of the employment area north of Road.

4.6 The Holderness Road Corridor Area Action Plan will bring many benefits to its area and therefore to Park Area. It will deliver housing change in key intervention areas such as Preston Road and link this with the wider housing market and the district centre of Holderness Road. It will also coordinate changes covering other land-uses (retail, community facilities, employment, transport etc).

4.7 The Area Action Plan will provide a consistent regeneration framework which should bring added-value for the Holderness Road corridor overall as well as for Park Area’s individual neighbourhoods .

4.8 To complement its redevelopment proposals the Area Action Plan will protect valuable open spaces and propose news ones where needed. It will recognise the importance of East Park and look to further reinforce its role as a premier community facility in the city. The Plan will pave the way for finding new uses for the redundant former Greif site and possibly the vacated David Lister school site should it be closed as part of the Buildings Schools for the Future programme.

4.9 The AAP will look over the longer-term and set out a vision and phasing programme for delivering regeneration. It will help with community, developer and Gateway confidence that the City Council supports their aspirations and investment, and it recognises the need for co-ordinated and managed change.

4.10 Gateway has appointed Bellway as a private sector ‘lead-developer’ to work in partnership with Gateway and the City Council. This will be beneficial to the preparation of the Area Action Plan and help progress with individual development opportunities. However, the terms of the procurement allow up to 50% of identified development to be offered to other developers on Gateway’s development panel, details of which are to be determined through the Area Action Plan work.

5. Proposed Programme

5.1 The key statutory stages for preparing the Holderness Road Corridor Area Action Plan with proposed timescales are set out in the table below. The Plan will be reported to Planning Committee, Area Committees and Cabinet at appropriate stages.

Key Stages Indicative Timescales

Evidence Gathering Nov 2007 to Jan This stage involves the collection of information to help 2008 identify issues and support the AAP’s proposals. Issues and Options Consultation Jun to July 2008 This stage seeks views on key issues for planning in East Hull and on the options available for addressing them. Preferred Options Consultation Jan to Feb 2009 This stage sets out the preferred options for the spatial regeneration of East Hull. Submission and Consultation Aug to Sept 2009 In order to become a statutory development plan the AAP must be assessed by the Secretary of State. Independent Examination Feb 2010 An independent planning inspector will consider whether the AAP is 'sound'. Adoption Oct 2010 The inspector will prepare a report on the AAP which is binding on City Council. If the plan is found to be sound then the City Council can adopt the AAP.

6. Issues and Options Consultation 6.1 At the earliest occasion, Park Area members will be invited to play a key role in the preparation of the Area Action Plan. Before consultation takes place opportunities will be available for them to influence the way ahead with the Plan. Members will be able to make views on the issues and options and indeed put forward their own proposals.

6.2 Regular member briefings will take place with officers to report on the Plan’s progress and prepare members for forthcoming public consultation events. Members will be notified prior to any public consultation taking place such as on the issues and options and it is proposed to hold member workshops to discuss and develop emerging proposals. The overall intention is to specifically involve members at the front end of work on the Area Action Plan. Members will also be involved through committees and invited to various consultation events such as neighbourhood and stakeholder forums.

6.3 The issues and options stage will see the Area Action Plan go out to residents for the first time. Early next year work is programmed to start on the issues and options consultation paper. This will include work with the community and all key stakeholders to start to engage in the masterplanning process. This will be reported to this committee and other relevant council meetings in May and June. The paper will then go out for comment to statutory agencies, key stakeholders and the community in June and July 2008.

6.4 Consultation proposals put forward include sending a newsletter to residents in the action plan area to advertise consultation on the issues and options paper. This would highlight information that would be exhibited at the events. Key dates, venues and format for each event would also be sent out.

6.5 The consultation events would be conducted in the form of a 'drop-in' event with residents, business representatives and stakeholders to discuss a range of options for future regeneration. Plans of alternative options would be shown to the community and a questionnaire would be provided to record their views.

6.6 A record would be made of all the names and addresses of the attendees and a feedback report will be prepared and distributed summarising the findings of the event. It is also proposed to use a combination of fixed venues and a mobile exhibition for the consultation events. This would ensure that the opportunity for community consultation and feedback would be maximised.

6.7 The mobile exhibition would take the consultation events out into the community and raise the profile of the consultation exercise. It is proposed to undertake the Park Area consultation in: Preston Road; New Bridge Road; Hedon Road; Marfleet Village; and Holderness Road.

6.8 Opportunities will also be taken to use established Neighbourhood Forums to present the Plan’s proposals to the local community, invite feedback, and inform about the Plan’s next stages.

7. Options and Risk Assessment

7.1 The options available to the committee are either to agree the proposed programme and consultation or to disagree or propose alternative options for the proposed programme.

7.2 Postponing the programme will delay Gateway’s interventions and the regeneration of the Holderness Road Corridor. It would also mean that there would be no council planning framework for future interventions putting at risk huge amounts of investment from housing market renewal grant and private sector partners, as well as communities’ own investment in terms of time, effort and confidence.

8. Council priorities

8.1 Holderness Road Corridor Area Action Plan forms a key part of the City Council’s Local Development Framework which provides a spatial expression of Hull’s Community Strategy.

9. Comments of the Acting Monitoring Officer

9.1 “As alluded to in the main body report, the Holderness Road Corridor AAP is a Development Plan Document. The Town and Country Planning (Local Development) () Regulations 2004 (specifically Part 6, Regulations 25-28) set out the procedures for consultation in respect of DPDs, prior to submission to the Secretary of State. These procedures include both formal consultation with specific bodies and a wider public consultation involving a public notice in a local newspaper and the documents themselves being made available at the Council's principal offices and other such offices that are considered appropriate and also on the Council’s website. Failure to comply with these strict requirements is likely to result in the soundness of the AAP being called into question.”

10. Comments of the Director of Corporate Resources

10.1 "As the report sets out, the proposed programme for the development of the Area Action Plan will in effect anchor the plan into the Local Development Framework and provide a base from which significant investment in the regeneration of the Holderness Road Corridor Area - both through Gateway and private sector partners - can take place. On the basis that the costs associated with the development of the AAP are to be contained within existing revenue budgets, it would therefore appear reasonable to progress the recommendations".

11. Comments of the Head of Workforce Strategy.

11.1 The Head of Workforce Strategy notes this report.

12 Comments of the Portfolio Holder for Economy, including Physical, Economic and Social Regeneration, relationships with the Business Sector and Strategic Planning.

12.1 To be reported verbally at committee.

13. Comments of Overview and Scrutiny

13.1 This report has not been the subject of pre-decision Scrutiny. Reference Sc335'

14. Conclusions

14.1 It is considered that the proposed programme provides a realistic timeframe for the completion of the Area Action Plan and offers plenty of opportunities for everyone, including members and Park Area residents, to have their say. Once adopted the Area Action Plan will provide the ideal spatial framework for delivering Holderness Road Corridor’s regeneration particularly in terms of housing market renewal.

15. Recommendations

15.1 That the preparation of the Holderness Road Corridor Area Action Plan be noted.

15.2 That the proposed programme for preparing the Holderness Road Corridor Area Action Plan including consultation on issues and options be agreed.

Mark Jones – Head of Regional Development,

Contact Officers: Neville Brown, Hull City Council, Telephone No: 612361 Officer Interests: None

Background Documents: Hull Local Development Scheme Gateway Scheme Submission 2008 - 2011 Gateway Annual report 2006/07

Holderness Road Corridor AAP map attached