Welcome to the 2014 Spotlight for Developers!

Paula Hunter Director, NFC Forum March 21, 2014 | San Francisco Purpose of the Spotlight

• Day with the experts to stimulate use cases, answer questions, meet the players, showcase work • Demo area to show real world examples • Preview of upcoming programs for developers

Morning Agenda

9:15-9:45 State of the Market; SONY update, Koichi Tagawa, SONY; Chairman, NFC Forum

9:45-10:00 State of the Technology John Hillan, ; Chair, NFC Forum Technical Committee

10:00-10:15 NFC Forum Signature RTD: Implementation & use cases for signing NDEF messages Tony Rosati, Trust Point Innovation; Chair, NFC Forum Security Working Group

10:15-10:30 NFC Tags: The Need for Frictionless Trust, Mark Robinton, HID Global

10:30-10:45 NFC and HCE, Erick Wong, Visa; NFC Forum Board

10:45-11:00 Break

11:00-12:00 Panel of use cases Moderator: Trevor Pavey, Broadcom, Vice Chair, NFC Forum Chuck Parker, Continua Health Care Pedro Martinez, Gemalto: Chair, NFC Forum Air Transport Task Force Sherif Samy, Underwriters Laboratory, NFC in Retail: Beyond Payment

*all sessions include Q&A Afternoon Agenda

12-1 Lunch and networking

1-2:15 Android (lecture + demo + Q&A) Martijn Coenen,

2:15 – 3:30 Windows (lecture + demo + Q&A) Alex McKelvey, NFC Lead Developer and Demet Bezmez, NFC Program Manager for Blue,

3:30 – 3:45 Break

3:45 - 4:45 Blackberry (lecture + demo + Q&A) Larry McDonough, Principal Evangelist

4:45 Lightning Talks Justin Riberio | Stickman Ventures Garner Lee | Firefox OS & Louis Schreier| Deutsche Telekom Stefania Boiocchi | Sequent Sanjiv Dua | RFID4U

Wrap-up, Cocktails and Networking •

*all sessions include Q&A Don’t Forget!

• NFC badges—Share your contact info with a tap • Wrist band links to developers kit – All specs and app docs, selected white papers, certification materials, Brand Guide, etc. • Look for smart posters around the venue • View selected demos and products in the market • T-shirts and beer steins to remember us by

State of the Market

Koichi Tagawa Chairman, NFC Forum Sony

March 21, 2014 | San Francisco NFC Industry Update Global Market Situation

• Recent Developments – First NFC-enabled household appliances launched – Wearables market takes off – First nationwide NFC payments rollout in US – New HCE feature in Android 4.4 – Top payment associations launch HCE solutions – Major North American coffee shop launches NFC pay – New NFC/ LE (BLE) solutions • NFC and BLE are complementary technologies

Market Segment Status

Consumer Electronics Soaring! Healthcare Transport Taking off!! Taking off!

One Touch to BT/WiFi Remote Airline Public Healthcare Ticket Transport Ticket

Payment Retail Preparing for take off Preparing for take off Automotive/Mobile Printing

Accessory / Wearable Credit / Debit Coupon / Royalty Program Market Acceleration

• ABI Research – 125 million NFC handsets shipped in 2012; 285M shipped in 2013; 500+M in 2014 – NFC-enabled shipments are anticipated to increase by 481% from 2012 to 2015 • Berg Insight – One in three mobile phones to come with NFC by 2017 – Between 2012 and 2017, installed base of NFC handsets will increase at a CAGR of 65% to reach 2.1bn units – By 2017, the penetration rate for NFC across all handset segments will increase to approximately 32% • Gartner – 50% of will have NFC capability by 2015 • IHS Technology – Two in three phones to come with NFC by 2018 – Annual shipments increasing from 275m units in 2013 to 1.2bn units in 2018. • Juniper Research – By 2017, 1 in 4 US consumers will use NFC-enabled devices to pay for goods in-store

NFC Phones Are Here Now

Acer Cloud Alcatel One Asus Padfone BIackBerry Acer E320 Acer Liquid Adline Alcatel One BBK Mobile (S500) Touch 996 Padfone 2 Infinity Bold 9790 Liquid Express Glow IMX-200 Touch 922 Vivo Xplay

Blackberry Curve BIackBerry BIackBerry BIackBerry BIackBerry BIackBerry BIackBerry Cmii 1/3 Casio DT-X8 Casio G’zOne 9350/60/70 Bold 9900/9930 Curve 9380 Q5 Q10 Z10 Z30 CA-201L

G.To N800 Gentag GT- Faea F2/F2S Fujitsu Arrows Gionee Google Galaxy Casio IT-800 Faea F1 Fujitsu Fujitsu Arrows 601v2 µ F-07D Arrows Kiss V F-04E Elife E7 Nexus

Google HTC HTC Droid DNA/HTC HTC Evo HTC First Google HTC Desire Nexus 7 Hike X1 Hike X1D Desire C HTC J Butterfly 4G LTE 4GLTE 500 NFC Phones Are Here Now

Google Google HTC HTC Droid DNA/HTC Droid Incredible HTC First HTC Desire HTC Evo Hike X1 Hike X1D Desire C HTC J Butterfly 4G LTE 500 4GLTE

HTC Incredible HTC Windows HTC One HTC One SV HTC One VX HTC One X/XL HTC Ruby / Ascend Huawei AscendHuawei Ascend Phone 8x Amaze G300 G600 P2

Huawei AscendHuawei Sonic/ Jolla K800 LG G2 LG Mach LG Optimus 3D Y201 Turkcell T20 by Jolla LG Optimus 4X LG Optimus Elite LG Optimus G Max/ 3D Cube HD

LG Optimus LG Optimus LG Optimus LTE L5/L7 LG Optimus LG Optimus Vu LG T530 Lumigon Megafon LTE/2 Tag LG Viper Net Ego T2 Mint MX3 NFC Phones Are Here Now

Motorola DroidMotorola DroidMotorola Droid Motorola Droid Motorola Droid Motorola MotorolaMotorola Photon Q Maxx Mini Razr/HD Razr M 4G LTE Razr Maxx HD Ultra MC75A HF 4G LTE

Nokia Nokia MotorolaD3 Razr i/ Nokia Nokia Nokia Nokia MTS 975 700 801T C7 / Astound MT788 603 701 808 PureView Lumia 610 NFC

Nokia Nokia Nokia Nokia Nokia Nokia Nokia Lumia Lumia 925 Lumia 928 Nokia Oro Find 5 Lumia 620 Lumia 720 Lumia 820 Lumia 920 1020 Nokia N9

Pansonic Orange Infinity Orange OrientPhone Pansonic Pantech Sky Pantech Sky Vega Philips XeniumPorsche Design Eluga Discover 996 San Diego P6 Plus Eluga Power Vega LTE Racer W336 P'9981/2 NFC Phones Are Here Now

Prada by Ativ Samsung Ativ Samsung Samsung Samsung Samsung Samsung Samsung Galaxy LG 3.0 Odyssey S Neo Galaxy Ace 2 Galaxy AxiomGalaxy Express Express 2 Galaxy Light Galaxy Mega Mini 2

Samsung Galaxy Samsung Samsung Samsung Galaxy Samsung Samsung Galaxy Samsung Samsung Samsung Samsung Note/II/3 Galaxy S Advance Galaxy S Premier Galaxy S II S II Plus Galaxy S III Galaxy Blaze 4G Galaxy S4 Galaxy S4 Active S4 mini

Samsung Samsung Galaxy Samsung Samsung Samsung Samsung Wave Samsung Galaxy Samsung Sharp Aquos Sharp Aquos S4 Active Galaxy SHW-A170K Wave 578 M / Y WP8 Ativ S Victory 4G LTE Young S5230/S5260 Phone Serie Phone Zeta

Sonim XP1301 Core Sonim XP and NFC Sony Xperia Sony Xperia Sony Xperia L Sony Xperia L Sony Xperia Sony Xperia NFC acro S AX ion P Sola NFC Phones Are Here Now

Sony Xperia SP Sony Xperia Sony Xperia Sony Xperia Sony Xperia Sony Xperia Sony Xperia V VL Z Z1 ZL ZR

Turkcell T11 Turkcell Maxiphone/ZTE Turkcell Vertu MaxiPRO5 Vodafone Smart Xiaomi Mi3 Racer II T40 Constellation III Mi 2A

Zopo ZP998 ZTE Blade II ZTE GoTa ZTE Kis GH800 ZTE Grand X ZTE Nubia ZTE Orbit ZTE PF200 IN Z5

Toughphone Toughshield Yulong Xolo ZTE Turkcell Defender R-500 Coolpad 8870 X900 MaxiPLUS5 NFC NFC Tablets

Asmaitha Sruta Asus Padfone Asus Padfone 2 Asus Vivo Tab/Tab Asus Vivo Tab 7” Tablet Infinity RT Smart

DLI Fujitsu BWC ToughSlate 7″Cetrix CT973G Cetrix CD661 9000 Arrows Tab

Google Nexus 7 10 HP Elitepad 900 HP Elitebook Kuoziro Revolve FT701W NFC Tablets

Lenovo ThinkPad LG Optimus Nokia Lumia Panasonic Tablet 2 Vu 2520 BizPad

Samsung Windows RT Sharp Ativ RW-T107/T110 Sony Xperia Tablet Z Sony VAIO Duo 11

TazTag TazPad TOSHIBA AT10LE- Samsung Galaxy Note/ A Note II Sony VAIO Tap 20 More NFC Devices

Barclay Card Glidepoint NFC Payment wristbands trackpad Moneto: NFC microSD I-O Data for the iPhone & WiFi Router Android

Nintendo Wii U RhythmTrak controllers ViVOtech NFC payment Revosys V5 taxi Heart Monitor terminals terminal/tablet

Samsung NFC-enabled laser Smart Meters for utility printer companies Sony RC-S380 reader/writer NFC Laptops

HP Envy x2 Lenovo ThinkPad Helix Sony Vaio Fit What Happened With the Chicken and the Egg?

Market deployment over millions of devices

achieved a positive result.

• ABI Research • 125 M in 2012; 285M shipped in 2013; 500+M in 2014 • Berg Insight • One in three mobile phones to come with NFC by 2017

Device first or service first… almost solved. A new challenge is coming. NFC Forum Update Mission and Goals

The mission of the NFC Forum is to advance the use of NFC technology by:

• Developing standards-based specifications that ensure interoperability among devices and services • Encouraging the development of products using NFC Forum specifications • Educating the market globally about NFC technology • Ensuring that products claiming NFC capabilities comply with NFC Forum specifications • Promoting the NFC Forum N-Mark Members

SPONSOR MEMBERS

PRINCIPAL MEMBERS Members

ASSOCIATE MEMBERS IMPLEMENTER MEMBERS

NONPROFIT MEMBERS Liaison Partners Thank you and Join Us! State of the Technology

John Hillan Chair, Technical Committee, NFC Forum Qualcomm

March 21, 2014 | San Francisco NFC Forum Architecture Peer-to-Peer Architecture

NFC FORUM DEVICE NFC FORUM DEVICE

Application Application

Application Application Data Data

RTD RTD

NDEF NDEF Messages NDEF

SNEP SNEP Commands/Responses SNEP

LLCP LLCP PDUs LLCP

Activity NFC-DEP Protocol Activity

Digital Protocol Technology Commands/Responses Digital Protocol

Analog RF Frames Analog Read-Write Architecture

NFC FORUM DEVICE NFC FORUM TAG

Application Information

Application Data

RTD RTD

NDEF NDEF Messages NDEF

Type N Tag Operation Type N Tag Commands/Responses

Activity Activity (Listen)

Digital Protocol Technology Commands/Responses Digital Protocol

Analog RF Frames Analog Thank you! NFC Forum Security Signature RTD: Use Cases & Implementations Tony Rosati Chair Security Working Group

March 21, 2014 | San Francisco NFC in Advertising

• Tap the movie poster to see a film trailer and/or buy a theatre ticket or buy a digital copy of the movie

• Enable immediate action! Source: Blue Bite

NFC in Retail

• In Aug. 2012, a top 5 consumer packaged food and beverage company piloted a shelf-talker with an embedded NFC tag • Shoppers tapped their phones to access recipes, download an app or share on Facebook • 36% of shoppers who tapped took an action • Engagement with NFC was 12 times higher than QR codes • Engagement time increased from 5 sec. to 48 sec. Source: Mobile Commerce Daily NFC in Health Care

• Tags on prescription containers • Provides usage/dosage • More information – drug info – drug vendor info – pharmacy info – patient info related to drug Vulnerabilities

• Overwrite/Replace tags – Redirect the user (i.e. to a phishing site) – Offer different information

• Counterfeits goods

Mitigations

• Tamper evidence seal • Lock the tag – prevent overwriting • Physical controls to prevent replacement of the tag – e.g. display poster behind glass

• Signature RTD – Protects integrity of the data – Offers authentic source of data Signature RTD Goals

• Prevent malicious use of tags – Add Integrity to NDEF messages – Track authentic source of data • Operates in any NFC mode • Can fit on any Tag type > 300 bytes

Complete NDEF Message

NDEF Record Signature Certificate Chain NFC Forum Signature RTD Technical Specification

• Similar to Web Browser Security or code signing . Digital Certificates used to authenticate tags . Tag authors digitally sign tags (i.e. NDEF records)

1. NFC root certificate 2. NDEF, Signature, Certificate Chain

Active NFC-enabled device NFC Tag

3. NFC root verifies Certificate & Signature on the tag’s message Signature RTD Certificate Policy

• Defines procedural and operational requirements of 3rd party CAs – Similar to CA Browser Forum – IETF PKIX RFC 3647 CP/CPS framework – Includes NFC OIDs – M2M Certificate Format (ASN.1)

43 NFC Tag Author Signs Tags as a Service

Certificate Authorities Tag Authors Signing Certificates

NDEF, Signature, Certificate Chain Root certificates

Active NFC NFC Tag enabled device

NFC root verifies Certificate & Signature on the tag’s message Any NFC Enabled Device can Sign/Verify NDEF Records

Certificate Authorities Tag Authors Signing Certificates

Root certificates

NFC Tag Active NFC enabled NDEF, Signature, Certificate Chain device

Read and Write Singed NDEF records The M2M Certificate Format

• Goal to reduce certificate size for Tag applications

• A subset of X.509 features – Roughly 90-to-150 bytes (about ½ size of X.509) – ASN.1 to allow reuse of X.509 tools

46 User Interface (Tag Read)

• What to do when encountering a singed tag? – Many UI possibilities • Just perform the action if signature verifies else ask the user – Visual indicator that tag verified or failed • Do you trust tags from author “ABC”? – Then add to the list of trusted authors – Then perform the action if sig. verifies else ask the user – Be able to look at author certificate • Edit these via security preferences

47 Signature RTD Implementation Status

• Third Party CAs  Issue Test Certificates – Issue production root certificates – Issue production Signing Certificates • NFC Forum device – Signature signing/verification code • Access to NFC root certificates • NFC Tag Authors – Signature signing/verification code – OR access to a web service for signing

48 Signature RTD Roadmap

• Device/User Authentication – Identity applications – FIPS Pub 196 public key challenge-response

• Generalized eTicketing

– eTicket Definition: Signed I (I, P, O) • Issuer: I • Promise: P (all ticket attributes) • Owner: O

Presentation Title Slide

The Need for Frictionless Trust

Mark Robinton – Strategic Innovation March 21, 2014

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. sRGB Color Palette Values Slide Title Format • Two lines max. NFC Use Cases Title Color • Font: Arial Bold • Size: 24 points 0/83/155 • Before/After ¶ Space: 0 Card Emulation Peer To Peer Read-Write Body Text Colors

All slide content should go . Commerce . Data sharing . NFC Tags 0/83/155 0/20/55 below this dotted line. . Loyalty . Secure pairing DO NOT use clip art. e.g. Bluetooth, WiFi . Access control Chart Accent Chart Neutral . Low power access Colors Colors Body Text Format . Ticketing (For charts, use colors in order • Font: Arial Regular control of appearance.) • Size: 18 points • Line Spacing for basic body style: 24 points 0/45/86 255/255/255

NOTE: Body, Bulleted, Table, and Graph text size may vary 248/152/29 176/183/188 depending upon the amount of text on the slide, e.g., reduce font size if there is a 0/113/97 176/203/234 large amount of text.

DO NOT place slide content 97/17/106 below this dotted line. 139/141/9

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 51 211/18/69 sRGB Color Palette Values Slide Title Format • Two lines max. The Many Uses of NFC Tags Title Color • Font: Arial Bold • Size: 24 points 0/83/155 • Before/After ¶ Space: 0 The Traditional Body Text Colors

All slide content should go . Smart Poster Emphasis 0/83/155 0/20/55 below this dotted line. . Enhanced Retail Experiences on DO NOT use clip art. . Transit Schedules Convenience Chart Accent Chart Neutral Colors Colors Body Text Format . BT and WiFi Pairing (For charts, use colors in order • Font: Arial Regular of appearance.) • Size: 18 points • Line Spacing for basic body style: 24 points Added Trust Enabled 0/45/86 255/255/255 . Asset Tracking NOTE: Body, Bulleted, Table, and Graph text size may vary . Maintenance and Logging 248/152/29 176/183/188 depending upon the amount Need of text on the slide, e.g., . Secure documents reduce font size if there is a for 0/113/97 176/203/234 large amount of text. . Brand Protection Trust DO NOT place slide content . Chain of custody 97/17/106 below this dotted line. . Sweepstakes campaigns 139/141/9 . Loyalty campaigns

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 52 211/18/69

sRGB Color Palette Values Slide Title Format • Two lines max. What Does Adding Trust Enable? Title Color • Font: Arial Bold • Size: 24 points 0/83/155 • Before/After ¶ Space: 0 Trusted Transactions • Each interaction is unique Body Text Colors • No possibility to spoof or share All slide content should go 0/83/155 0/20/55 below this dotted line.

DO NOT use clip art. Chart Accent Chart Neutral Colors Colors Body Text Format (For charts, use colors in order • Font: Arial Regular Authenticity of appearance.) • Size: 18 points • Line Spacing for basic body • Prove the authenticity of an object style: 24 points using cryptography 0/45/86 255/255/255

NOTE: Body, Bulleted, Table, and Graph text size may vary 248/152/29 176/183/188 depending upon the amount of text on the slide, e.g., reduce font size if there is a Proof of Presence 0/113/97 176/203/234 large amount of text. • Knowing that the person or device DO NOT place slide content is interacting with the object and 97/17/106 below this dotted line. not just sharing the URL 139/141/9

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 53 211/18/69 sRGB Color Palette Values Slide Title Format • Two lines max. Illustrative Use Cases Title Color • Font: Arial Bold • Size: 24 points 0/83/155 • Before/After ¶ Space: 0 Trusted Transaction Proof Of Presence Authenticity Body Text Colors

All slide content should go 0/83/155 0/20/55 below this dotted line.

DO NOT use clip art. Chart Accent Chart Neutral Colors Colors Body Text Format (For charts, use colors in order • Font: Arial Regular of appearance.) • Size: 18 points • Line Spacing for basic body style: 24 points Trusted loyalty cards Tap a tag to prove that Prevent counterfeiting 0/45/86 255/255/255 prevent unauthorized NOTE: Body, Bulleted, Table, a home healthcare and warranty fraud and Graph text size may vary loyalty points while also engaging 248/152/29 176/183/188 depending upon the amount visit took place of text on the slide, e.g., the consumer reduce font size if there is a 0/113/97 176/203/234 large amount of text.

DO NOT place slide content 97/17/106 below this dotted line. 139/141/9

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 54 211/18/69 sRGB Color Palette Values Slide Title Format • Two lines max. Adding Trust Without Changing User Experience Title Color • Font: Arial Bold • Size: 24 points 0/83/155 • Before/After ¶ Space: 0

Body Text Colors

All slide content should go Tag 0/83/155 0/20/55 below this dotted line. Validation HID Cloud HID Platform DO NOT use clip art. Authentication Trusted Tag Provider Chart Accent Chart Neutral Services Colors Colors Body Text Format (For charts, use colors in order • Font: Arial Regular of appearance.) • Size: 18 points • Line Spacing for basic body style: 24 points Tap http://…ABCD 0/45/86 255/255/255

NOTE: Body, Bulleted, Table, and Graph text size may vary Tap http://…7635 248/152/29 176/183/188 depending upon the amount of text on the slide, e.g., reduce font size if there is a 0/113/97 176/203/234 large amount of text. Refresh http://…7635

DO NOT place slide content 97/17/106 below this dotted line. Tap http://…B423 139/141/9 HID Trusted Tags contain secure embedded URL

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 55 211/18/69 sRGB Color Palette Values Slide Title Format • Two lines max. Advantages of the Solution Title Color • Font: Arial Bold • Size: 24 points 0/83/155 • Before/After ¶ Space: 0

Body Text Colors

All slide content should go Tag 0/83/155 0/20/55 below this dotted line. Validation HID Cloud HID Platform DO NOT use clip art. Authentication Trusted Tag Provider Chart Accent Chart Neutral Services Colors Colors Body Text Format (For charts, use colors in order • Font: Arial Regular of appearance.) • Size: 18 points • Line Spacing for basic body style: 24 points 0/45/86 255/255/255

NOTE: Body, Bulleted, Table, and Graph text size may vary Frictionless Trusted 248/152/29 176/183/188 depending upon the amount of text on the slide, e.g., reduce font size if there is a Frictionless Benefits: Trusted Benefits: 0/113/97 176/203/234 large amount of text. • Easy customer adoption • Unclonable Tags DO NOT place slide content 97/17/106 below this dotted line. • Simple integration • Proof Of Presence 139/141/9

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 56 211/18/69 sRGB Color Palette Values Slide Title Format Added Benefit: • Two lines max. Title Color • Font: Arial Bold Small Data via Insightful Analytics • Size: 24 points 0/83/155 • Before/After ¶ Space: 0 Increased adoption of Body Text Colors

All slide content should go NFC and BT creating a 0/83/155 0/20/55 below this dotted line. customized experience DO NOT use clip art. Chart Accent Chart Neutral Colors Colors Body Text Format Marketers are (For charts, use colors in order • Font: Arial Regular of appearance.) • Size: 18 points continuously seeking • Line Spacing for basic body real-time data, proof of style: 24 points presence, and accurate 0/45/86 255/255/255 analytics NOTE: Body, Bulleted, Table, and Graph text size may vary 248/152/29 176/183/188 depending upon the amount of text on the slide, e.g., Optimized market data reduce font size if there is a leads to further 0/113/97 176/203/234 large amount of text. personalize the DO NOT place slide content experience. 97/17/106 below this dotted line. 139/141/9

PROPRIETARY INFORMATION. 57 An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 57 211/18/69 sRGB Color Palette Values Slide Title Format • Two lines max. Conclusions Title Color • Font: Arial Bold • Size: 24 points 0/83/155 • Before/After ¶ Space: 0 . Conferring trust to transactions enables new and exciting Body Text Colors NFC use cases that wouldn’t otherwise be possible All slide content should go 0/83/155 0/20/55 below this dotted line.

DO NOT use clip art. . Conferring the trust doesn’t need to compromise the user Chart Accent Chart Neutral Colors Colors Body Text Format experience, it can still be frictionless (For charts, use colors in order • Font: Arial Regular of appearance.) • Size: 18 points • Line Spacing for basic body style: 24 points . HID Trusted Tag™ Services uniquely offers “Frictionless 0/45/86 255/255/255 NOTE: Body, Bulleted, Table, Trust” through its patented tag technology and Graph text size may vary 248/152/29 176/183/188 depending upon the amount – Frictionless – no app needed of text on the slide, e.g., reduce font size if there is a 0/113/97 176/203/234 large amount of text. – Trusted and unique taps

DO NOT place slide content 97/17/106 below this dotted line. 139/141/9

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 58 211/18/69 sRGB Color Palette Values Slide Title Format • Two lines max. Title Color • Font: Arial Bold • Size: 24 points 0/83/155 • Before/After ¶ Space: 0

Body Text Colors

All slide content should go 0/83/155 0/20/55 below this dotted line.

DO NOT use clip art. Chart Accent Chart Neutral Colors Colors Body Text Format (For charts, use colors in order • Font: Arial Regular of appearance.) • Size: 18 points • Line Spacing for basic body style: 24 points 0/45/86 255/255/255

NOTE: Body, Bulleted, Table, and Graph text size may vary 248/152/29 176/183/188 depending upon the amount of text on the slide, e.g., reduce font size if there is a 0/113/97 176/203/234 large amount of text. Mark Robinton DO NOT place slide content [email protected] 97/17/106 below this dotted line. +1 617 735 5928 139/141/9

PROPRIETARY INFORMATION. An ASSA ABLOY Group brand © 2014 HID Global Corporation. All rights reserved. 59 59 211/18/69 NFC and HCE

Erick Wong Visa

March 21, 2014 | San Francisco

NFC in Personal Connected Health NFC Forum Developers Spotlight March 2014

Chuck Parker, Executive Director Continua Health Alliance Plug into opportunity What We Do: Ensuring Connectivity in Personal Connected Health (PCH)

• Publish Design Guidelines that combine & apply existing standards to create an end-to-end, plug-and-play ecosystem in PCH • Certify products, systems and services for compliance with Continua’s Design Guidelines • Promote favorable operating climate for PCH through advocacy & coordination • Creating a global market for personal connected health • Connect leading technology developers, innovators and healthcare organizations

63 Copyright © 2012 Continua Health Alliance ® All Rights Reserved How We’re Different

Only organization convening global technology standards in Personal Connected Health (PCH)

Uniquely focused on end-to-end, plug-and-play connectivity to advance the PCH ecosystem

Founder of the Personal Connected Health Alliance (PCHA), with HIMSS and mHealth Summit, to represent the voice of consumers in PCH

64 Copyright © 2012 Continua Health Alliance ® All Rights Reserved A New Global Standard International Telecommunication Union (ITU)

11073

Sensors PAN Transport EHRs

65 Copyright © 2012 Continua Health Alliance ® All Rights Reserved

Continua’s Architecture: Enabling PCH at the Interface

Consumer Interfaces Personal Device

Thermometer Aggregation Telehealth Health Pulse Oximeter Manager Service Records/ Center Networks Pulse / Blood Pressure

Weight Scale

Glucose Meter WiFi, , & Cardio / Strength 4G PHR Independent Living Activity EHR Peak Flow Personal Wide Medication Health NHIN Adherence Area Area Record Network Network Network Physical Activity HIE (PAN) (WAN) (HRN) Electrocardiogram Interface Interface Interface

Insulin Pump 66 Copyright © 2012 Continua Health Alliance ® All Rights Reserved Proximity Technologies Key Characteristics to Succeed in Connected Health

• Continuous • Reliable • User-friendly – Simple pairing – Long use • Secure • Cost-effective

67 Copyright © 2012 Continua Health Alliance ® All Rights Reserved Proximity Technologies Opportunities in Connected Health

• Condition management: wireless glucose monitoring in diabetes • Fitness & wellness: home-based tracking of exercise and sleep • Prevention: pre-diabetes, pre-hypertension • General health management: weight loss tracking • Aging in place: motion sensing, medication reminders • Public health & safety

68 Copyright © 2012 Continua Health Alliance ® All Rights Reserved NFC/Continua Certified: Wellness Connected • A&D Medical & SONY • Enables access to health information anywhere, anytime – Devices fitted with NFC send data to smart phone or computer – Uses SONY’s RCS360/S, NFC USB Dongle for contactless transactions/personal authentication – Other devices include BP monitor, weight scale, activity monitor – Works with Microsoft HealthVault, Wellness Connected Android App

69 Copyright © 2012 Continua Health Alliance ® All Rights Reserved NFC/Continua Certified: Home Health Hub

• Freescale • Handles all wired and wireless protocols for cloud computers • Analyzes data and displays on a tablet • Works with BP monitors, blood glucomters, weight scales, pulse oximeters and more • Microsoft HealthVault compatible

70 Copyright © 2012 Continua Health Alliance ® All Rights Reserved Disaster Management Use Case: Disaster Cardiovascular Prevention Network (DCAP) • Remote blood pressure monitoring for earthquake survivors in an evacuation camp • Objective: prevent CV events in high risk survivors • Deployed novel solution with component devices previously certified by Continua – NFC ID cards and readers • Participants self-monitored; data uploaded from evacuation camp and relayed to Jichi University for physician review; • According to participating companies, deploying certified technologies: – reduced launch time by ten weeks (84%) – saved USD 139,000 • Program credited with saving lives 71 Copyright © 2012 Continua Health Alliance ® All Rights Reserved

DCAP Technical Solution

Alive: Gateway firmware development Panasonic: PC Toppan Forms: NFC ID cards and NFC card reader Ryoyo Electro: Data center/server Qute: Web application development : Project coordination A&D: Fully automatic blood pressure monitors

72 Copyright © 2012 Continua Health Alliance ® All Rights Reserved

DCAP System Configuration Cloud / Data Center

Blood Pressure Monitor with Gateway BT ←Standards Data Server → System

3G Data Transmission Module PC Patient ID card and ID card reader

Data viewer Web 73 application Copyright © 2012 Continua Health Alliance ® All Rights Reserved Healthcare Delivery: Denmark • Adopted reference architectures and national standards for health IT • Uses: – secure collection, transmission and storage of personal health data from patients’ homes to healthcare providers across the country – sharing of medical documents and images – management of health records, medical appointments and other related information – enable independent living – develop chronic disease programs • Ensures personal health devices and services are easy to deploy, secure and convenient for patients and providers

74 Copyright © 2012 Continua Health Alliance ® All Rights Reserved Continua Health Alliance The Engine for a Plug and Play World

Chuck Parker Executive Director [email protected]

Connect with us on social media!

75 Copyright © 2012 Continua Health Alliance ® All Rights Reserved NFC for Air Travel

Pedro Martinez NFC Forum - Air Travel Taskforce Chair GEMALTO - Global Partnerships

March 21, 2014 | San Francisco Air Travel industry interested in NFC since 2010

• IATA (International Air Travel Association) first worked in 2010 with GSM Association in a first analysis of NFC Benefits for Air Travel NFC Forum & IATA working since 2012 IATA and NFC Forum work together

• NFC Forum setup a dedicated Task Force to work with IATA • Jointly developed and released a reference guide for air travel • We continue working now on definition of specifications Air Traveler Journey

• IATA identifies many potential touch points for NFC Technology

Source: Japan Airlines Use Cases of NFC in air Travel

• Boarding • Payment (at the airport and in-flight) • Baggage traccking • Security Chepoint • Lounge access • Loyalty program • Airport parking • …..

NFC can replace BarCode technology mainstream today for Boarding Passes It’s already happening: Japan Airlines It’s already happening: Scandinavian Airlines It’s already happening: Amsterdam Int. Airport It’s already happening: Milan Airport NFC has taken off. Come fly with us. NFC in Retail: Looking Beyond Payment

Sherif Samy Commercial Director - UL Transaction Security business

March 21, 2014 | San Francisco About UL – Standards, Compliance, and Safety

Efficiency Alarm systems Vaults Cabling Sustainability UL certifies against own ‘UL standards’...... as well as formal industry standards

FCC WiFi

Bluetooth Low Energy Energy Star UL Transaction Security

Expanding UL’s public safey mission... • Payments • Mobile ...from physical into the digital world • Digital security

Consumer • Vertically integrated Merchant

Transaction layer App

OS Dongle

‘Classic’ 4 corner model of retail payments POS Phone HW

Processing layer (scheme, PSP)

Scheme Merchant Issuer Acquirer Acquirer Processor Licensee Services

Payment Merchant Gateway Settlement

Financial layer magnify (ACH, Financial Institution, Bank) Deposit Accounts

ACH Gateway

Bank (PI) Licensee Evolution of Payments

Contactless Chip

EMV Chip

Magstripe Embossing NFC widens your project scope and possibilities “thinking from a consumers perspective” Its not just a form factor replacement

Demand generation (advertising, direct marketing)

Product Discovery Buy where? Transact Delivery Customer care

Read reviews Get offers Close deal Download content Electronic receipts Compare products Find merchant Redeem coupon Track & Trace Help desk Social media Store locator Pay Shipping details Twitter Browse catalogue Loyalty Up selling e-Receipt Write reviews

NFC widens your project scope and possibilities “thinking from a consumers perspective” Its not just a form factor replacement

Demand generation (advertising, direct marketing)

Product Discovery Buy where? Transact Delivery Customer care

Read reviews Get offers Close deal Download content Electronic receipts Compare products Find merchant Redeem coupon Track & Trace Help desk Social media Store locator Pay Shipping details Twitter Browse catalogue Loyalty Up selling e-Receipt Write reviews

Get to understand your customers.

Unknown customer Known customer Understood customer NFC use cases – Before check-out

Smart Posters  Direct (remote) Merchants communication  Get Product information and reviews  Get offers and coupons  Get merchant locations  Buy product remotely & collect in store

 Check-in and get real-time offers  Get rewards  Find your way – incl. shelf info  Get pricing and check offers  Get further info on supply chain  Order online for delivery

Retail Shelf NFC labels NFC use cases – During check-out

 Tap and pay  Self-scanning and self-check out  P2P/transfer payment  Obtain digital receipt

 Add / redeem gift cards  Add & redeem loyalty points  Add and Redeem coupons  Receive relevant mobile marketing  Check balance  Check transaction details NFC use cases – After check-out

 Delivery and returns management  Product warrantee – automatic registration  Transaction history & balance information  Customer service  Reviews on social media  Targeted relevant marketing

Some last thoughts…

• NFC can be applied to different stages of the m-commerce funnel

• The value is the combination of NFC and capabilities

• NFC or other technologies like QR or BLE should not be seen as competing but rather complementing technologies depending on use case. Thank you

Sherif Samy

Commercial Director - UL TS NA

[email protected]

www.ul-ts.com Lunch Break

1-2:15 Android (lecture + demo + Q&A) Martijn Coenen, Google

2:15 – 3:30 Windows (lecture + demo + Q&A) Alex McKelvey, NFC Lead Developer and Demet Bezmez, NFC Program Manager for Windows Phone Blue, Microsoft

3:30 – 3:45 Break

3:45 - 4:45 Blackberry (lecture + demo + Q&A) Larry McDonough, Principal Evangelist

4:45 Lightning Talks

Wrap-up, Cocktails and Networking

2014-3-21 10 1 3/21/2014 10 2 3/21/2014 10 3 3/21/2014 10 4 3/21/2014 10 5 10 6 3/21/2014 10 7 3/21/2014 10 8 3/21/2014 10 9 3/21/2014 11 0 3/21/2014 11 1 3/21/2014 11 2 3/21/2014 11 3 3/21/2014 Lightning Talks

Justin Riberio | Stickman Ventures Garner Lee | Firefox OS & Louis Schreier| Deutsche Telekom Stefania Boiocchi | Sequent Sanjiv Dua | RFID4U

March 21, 2014 | San Francisco NFC and the web: It’s happening

Justin Ribeiro [email protected] Slides: http://goo.gl/33GqHa

Twitter Google+ Github @justinribeiro +Justin Ribeiro justinribeiro

March 21, 2014 / San Francisco

NFC and the web?

• 2012: W3C formed the NFC Working Group

• Developing a standard API for web apps to access NFC devices

• Ensure that API is compatible with NDEF specs defined by NFC Forum Hitting stride

• First public working draft landed in January http://www.w3.org/TR/2014/WD-nfc-20140114/

• Read, comment, revise [email protected]

Drafts take forever

I want to build something right now Pushing the edge

• What do we have to work with?

Wait….don’t they both support Android?

• Yes...for Android Beam support

• All things NFC https://wiki.mozilla.org/WebAPI/WebNFC

• NFC support in emulator https://bugzilla.mozilla.org/show_bug.cgi?id=916863

• Example code: https://github.com/svic/gaia/tree/master/apps/nfc-demo

• Firefox OS Flame has NFC

• Not a lot of talk from the API side, but some mentions in tracker https://code.google.com/p/chromium/issues/list?q=label: Cr-OS-Systems-NFC

• Chrome App NFC lib https://github.com/GoogleChrome/chrome-nfc

• Support for ACR122U / SCL3711 • Works now

Psstff Justin! That’s a demo at best

Didn’t stop us from integration

• Chrome OS + NFC = kiosk goodness

In Conclusion

• NFC + web = it is happening – Yipee!

• It’s an evolution – I don’t think everyone is tossing out their existing apps tomorrow Thank you

Justin Ribeiro [email protected] Slides: http://goo.gl/33GqHa

Twitter Google+ Github @justinribeiro +Justin Ribeiro justinribeiro

March 21, 2014 / San Francisco

Firefox OS NFC WebAPI A Collaboration Between Deutsche Telekom – Silicon Valley Innovation Labs Mozilla - US, Taipei, Europe

Louis Schreier / Sandip Kamat Garner Lee/Siddartha Pothapragada/Arno Puder

March 21, 2014 | San Francisco Firefox OS – Some Context

• Firefox OS is a fully open, web based platform for mobile. • Over 23 partners have been announced. • 14 markets (countries) were launched with 7 operators and 4 device makers in 2013: At least a dozen more markets announced for 2014. • To bridge the feature gap between Native and Web, Mozilla & partners have focused on implementing WebAPIs onto this platform. • So far over 30 WebAPIs are proposed (some are in standardization): 8 were added last year. • One such key area is NFC and the NFC WebAPI is a great example of that.

The following link is to Mozilla’s Firefox OS developer website • https://developer.mozilla.org/en-US/Firefox_OS

Firefox OS NFC High-level Architecture

Firefox OS Platform NFC Application Video

Firefox OS NFC Application Demonstration https://www.youtube.com/watch?v=UHBTn_1bLtk&feature=youtu.be

NFC Code Snippet to Receive NDEF Message

Example: a NFC application for receiving a URL from another device / passive tag

1) Setup a WebActivity handler for incoming NDEF messages. Manifest.webapp: "nfc-ndef-discovered": { "filters": { "type": "uri", "uri": { "required":true, "regexp":"/^https?:.{1,16384}$/i“ }}} 2) Add a callback handler: navigator.mozSetMessageHandler('activity', NfcActivityHandler); function NfcActivityHandler(activity) { switch (activity.source.name) { case 'nfc-ndef-discovered': handleNDEFDiscovered(activity.source.data); } } NFC WebAPI to Send a P2P NDEF Message

Prepare a record, then setup a callback to send when ready: var tnf = x01; // Well Known type var type = NfcUtils.fromUTF8("U"); // URL type var id = NfcUtils.fromUTF8(""); // id var payload = NfcUtils.fromUTF8("\u0003mozilla.org"); var ndefRecords = [new MozNDEFRecord(tnf, type, id, payload)]; navigator.mozNfc.onpeerready = function(event) { // 'event.detail' is a sessionToken. var nfcPeer = navigator.moz.Nfc.getNFCPeer(event.detail); var req = nfcpeer.sendNDEF( [ndefRecords] ); req.onsuccess = function(e) { console.log("Successfully pushed P2P message"); }; req.onerror = function(e){}; }; Thank You

For Further Reading: https://wiki.mozilla.org/WebAPI/WebNFC

Sequent Secure App Enablement

Miller Abel VP Market Development Sequent

March 21, 2014 | San Francisco What is our vision?

Sequent envisions a world where plastic cards are replaced by digital issuance so consumers can use mobile devices for secure transactions The challenge: a single wallet doesn’t fit the needs of all stakeholders

MNOs Bank Issuers

• Control brand • Control brand • Control customer relationship • Control customer relationship • Control data • Control data • Differentiate • Differentiate

• Control brand • Control brand • Control customer relationship • Control customer relationship • Control data • Control data • Differentiate • Differentiate

Retailers Non-Payment Issuers

The solution: leverage your app!

MNOs Banks

MNO Wallet Banking App

MNO Wallet Banking App

Retailer App Access Control App Access Control Retailer App App

Retailers Non-Payment Issuers

Every app can be a mobile wallet

Your app Your wallet

MNO Wallet Banking App MNO Wallet Banking App

Retailer App Access Control Retailer App Access Control App App

The app owner controls the customer experience How does it work – the developer experience

1. Enable mobile app for 2. Control the shopping 3. Add value-added payments experience services

APIs Coupon Loyalty Gift

A

APIs

BankingRetailer App

Retailer App Shift tender, lower cost From store check-in to Increase loyalty and check-out repeat business Developer experience – Sprint Hackathon

Sprint Case Study: Hackathon – 2013

• 50 entrants for Hackathon • SDKs from 3 different companies available for 3 different use cases (advertising, location & analytics) • Top 3 finishers exclusively use Sequent’s SDK PINSIGHT MEDIA+ TOUCH PLATFORM • Best app integrated offer, product info and payment in one consumer experience What is next?

Join the Sequent Developer program beta: Web site: http://www.sequent.com/dev E-mail: [email protected] RFID4U NFC OFFERINGS

Copyright© 2003-2014 RFID4U All rights reserved Who We Are?

Custom software development and solutions company in RFID, NFC and Mobility Headquartered in Santa Clara, USA and development office in Coimbatore, Roadmap for CMMi Level 3 accreditation Follow Agile Scrum methodology of development Use Jira for project management

www.rfid4u.com

Copyright© 2003-20122014 RFID4U All rights reserved Development Process

Custom Agile

Kickoff Meeting: Our team members meet/communicate with your staff to gain a greater understanding of the entire project, and set guidelines & expectations.

Content & Materials Gathering: Here the Scope of Work is created; all content, assets, and images are gathered; additionally access to any necessary databases is obtained.

Wireframe Creation: Black & white depictions of your app are created, including the placement of text and images; the overall flow of your app is designed as well.

Application UI Design: Our designers build the skin for you app, what it will look like, what fonts will be used, and what graphics will be displayed.

Development & Integration: RFID4U in-house development team work on the creation of your app, build hooks to any necessary databases, integrate web services, & perform rigorous testing.

Project Sign-off, Launch, & Marketing: Once all is set with your app, RFID4U helps to make sure your app is successfully launched, as well as published on stores like Android Market and Apple itunes Store.

Copyright© 2003-20122014 RFID4U All rights reserved Applications We Develop

RFID Applications NFC Applications Mobility Applications

Loyalty programs • Asset/Equipment tracking • Asset/Equipment tracking application application • Access control application • Access control application Event Management • Employee tracking application • Employee tracking application • Time and attendance • Time and attendance application Tour Management • Campus tracking application • Event management application • Campus tracking • Supply chain and inventory tracking Employee/Staff tracking • Event management • Library tracking and cashless application payment Access control • Supply chain and inventory • Vehicle tracking tracking application • Waste Management POS/ Cashless Payment • Library tracking and cashless • Building management and People tracking payment application • Construction & Field service Reader/Writer • Vehicle tracking • Laundry management • Parking control & Fleet Warehousing management

Copyright© 2003-20122014 RFID4U All rights reserved Verticals We Serve

Supply Chain Warehouse Hospital & Management Management Healthcare

Oil & Gas Mining School’s and Industries Industries Universities

Retail & Show Transportation Finance Rooms

Manufacturing Theatre & Marinas Sectors Stadium

Store & Banking Offices Restaurants Sector

Game/Sport Industries

Copyright© 2003-20122014 RFID4U All rights reserved Technologies We Work On

Languages RDBMS Web Applications Tools . C#/VB .Net . SQL Server 2008/2012 . ASP. Net . Visual Studio . JAVA/J2ee . MYSQL . PHP . Eclipse . C++/C . ORACLE . JSP . SQLite . Python . HTML5

Mobile app Others N Tier Technology Cloud

. ANDROID . BizTalk RFID Server . .NET 2.0 – 4.0 . Windows Azure

. iOS . SharePoint . Smart clients, . AWS . WP8/ Windows CE . SOA & SaaS . Silverlight/Ajax

. HTML 5 . PhoneGap . COM / COM+

Copyright© 2003-20122014 RFID4U All rights reserved Sample Projects

Copyright© 2003-20122014 RFID4U All rights reserved Copyright© 2003-20122014 RFID4U All rights reserved Copyright© 2003-20122014 RFID4U All rights reserved Copyright© 2003-20122014 RFID4U All rights reserved Copyright© 2003-20122014 RFID4U All rights reserved

Thanks & Questions!

______Contact Info Sanjiv Dua [email protected]

Copyright© 2003-20122014 RFID4U All rights reserved Next Steps How We Can Support You

• New apps featured through NFC Forum communication channels – Website spotlights – Social media – Newsletter – PR • “Ask the Experts” online forum for development questions – Routed directly to the member company at issue • NFC Forum-hosted hangouts & community pages

Thank you for coming!