2017 ANNUAL REPORT
ARNOLDO MONDADORI EDITORE S.p.A.
Share Capital 67,979,168.40 euro
Registered Office in Milan Administrative Offices in Segrate (Milan)
2017 ANNUAL REPORT
Mondadori Group Consolidated Financial Statements and Arnoldo Mondadori Editore S.p.A. Financial Statements at 31 December 2017 CONTENTS
Letter to Stakeholders 9 Composition of Corporate Bodies 10 Mondadori Group Organization 11 Mondadori Group Organization Chart 12 Overview of Group Activities 13 Group History Milestones 16 Investor Relations 18
DIRECTORS’ REPORT ON MONDADORI GROUP OPERATIONS IN 2017 Mondadori Group Highlights in 2017 25 Main Elements in Mondadori Business Areas 27 Consolidated Financial Highlights in 2017 28 Consolidated Financial Highlights in 4Q17 37 Performance by Business Area 41 Financial Position 57 Personnel 61 Performance of Arnoldo Mondadori Editore S.p.A. 63 Internal Control and Risk Management System 64 Significant Events during the Year 69 Significant Events after Year End 71 Business Outlook 72 Other Information 73 Glossary of Terms and Alternative Performance Measures Used 77 Consolidated Non-Financial Statement 81 Independent Auditors’ Report on the Consolidated Non-Financial Statement, pursuant to art. 3, par. 10, of Legislative Decree 254/2016 and to art. 5 of Consob Regulation no. 20267 145 MONDADORI GROUP CONSOLIDATED FINANCIAL STATEMENTS AT 31 DECEMBER 2017 Consolidated Balance Sheet 150 Consolidated Income Statement 152 Consolidated Comprehensive Income Statement 153 Consolidated Income Statement in 4Q17 154 Statement of Changes in Consolidated Equity 156 Consolidated Cash Flow Statement 158 Consolidated Balance Sheet and Income Statement pursuant to Consob Regulation no. 15519 of 27 July 2006 160 Explanatory Notes 164 Certification of the Group’s Consolidated Financial Statements pursuant to art. 81-ter of Consob Regulation no. 11971 of 14 May 1999 as subsequently amended and supplemented 263
ARNOLDO MONDADORI EDITORE S.P.A. FINANCIAL STATEMENTS AT 31 DECEMBER 2017 Balance Sheet 266 Income Statement 268 Comprehensive Income Statement 269 Statement of Changes in Equity 270 Cash Flow Statement 272 Balance Sheet and Income Statement pursuant to Consob Regulation no. 15519 of 27 July 2006 274 Accounting Standards and Explanatory Notes 278 Annexes 358 Certification of the Company’s Financial Statements pursuant to art. 81-ter of Consob Regulation no. 11971 of 14 May 1999 as subsequently amended and supplemented 383 Statutory Auditors’ Report to the Shareholders’ Meeting called for the approval of the Financial Statements at 31 December 2017 386 Independent Auditors’ Reports pursuant to art. 14 of Legislative Decree no. 39 of 27/1/2010 and to art. 10 of (EU) Regulation no. 537/2014 390 LETTER TO STAKEHOLDERS Last year’s excellent results were the crowning In the coming pages you will find a detailed achievement of the process that began in 2013 breakdown of Company performance in 2017 – to strategically redefine the Group’s areas of not only in terms of income, finance and business, operation and restore its financial soundness. but also in relation to sustainability issues as After announcing those results, we said that 2017 they most affect the Group and our place in the would be a year of consolidation and, essentially, publishing industry. of forging ahead with the plan to improve our income and financial position. We began voluntarily corporate social responsibility reporting in 2011 through our Challenging targets indeed, if one considers the Sustainability Reports. This information is now overall magazine market trend. mandatory under Legislative Decree 254/2016 and from this year we are including it in a Those objectives – as announced to the market Consolidated Non-Financial Statement – part of – have been achieved and in some cases even the Directors’ Report on Operations – to provide surpassed, which is proof of the step change that all our stakeholders with a 360-degree picture we have successfully made to the Company’s of our activities and the strategic approach to 9 operations and development. managing them.
By harnessing the benefits of the investments This change marks another step towards ever made two years ago through acquisitions in more comprehensive reporting, meeting the the books and digital segments, the Mondadori expectations of our stakeholders and reflecting Group’s leadership in books and magazines grew increasingly widespread concerns over global stronger in 2017. sustainable development objectives.
The year’s good results pave the way for the next phase in the development of the Group, which Marina Berlusconi over the coming years will continue its strategic Chairman of the Mondadori Group repositioning and the review of its portfolio of activities. The aim in doing so is to create the Ernesto Mauri financial conditions to embark on a new period of CEO of the Mondadori Group further growth in our strategic core businesses, focusing in particular on the books segment – in both the trade and education segments – which currently generates by far the lion’s share of the Group’s profits. COMPOSITION OF CORPORATE BODIES
CORPORATE OFFICES AND BOARDS
Board of Directors
CHAIRMAN Marina Berlusconi
CEO Ernesto Mauri
DIRECTORS Pier Silvio Berlusconi Paolo Ainio** Pasquale Cannatelli Alfredo Messina 10 Martina Forneron Mondadori* Danilo Pellegrino Roberto Poli Oddone Pozzi Angelo Renoldi* Mario Resca Cristina Rossello* Marco Spadacini*
* Independent Directors pursuant to the Corporate Governance Code for Listed Companies ** Director Paolo Ainio was co-opted on 28 July 2016, following the resignation of Director Bruno Ermolli, and will remain in office together with the entire Board of Directors
Board of Statutory Auditors
CHAIRMAN Ferdinando Superti Furga
STANDING AUDITORS Francesco Antonio Giampaolo Flavia Daunia Minutillo
SUBSTITUTE AUDITORS Annalisa Firmani Ezio Maria Simonelli Francesco Vittadini
The Board of Directors and the Board of Statutory Auditors currently in office were appointed by the Shareholders’ Meeting of 23 April 2015 MONDADORI GROUP ORGANIZATION*
ARNOLDO MONDADORI EDITORE S.P.A.
Books Retail Magazines Italy Magazines France Other business
Mondadori Libri Mondadori Retail AdKaora S.r.l. Mondadori France Società Europea S.p.A. S.p.A. 100% S.a.s. di Edizioni S.p.A. 100% 100% 100% 36.89%
Giulio Einaudi Mondadori Monradio S.r.l. editore S.p.A. International 20% 100% Business S.r.l. 100%
Edizioni EL Attica S.r.l. Publications S.A. 50% 41.98%
Mondadori Press-di S.r.l. Education S.p.A. 100% 11 100%
Mondadori Mondadori Electa S.p.A. Scienza S.p.A. 100% 100%
Rizzoli Libri Inthera S.p.A. S.p.A. 100% 99.99%
Mach 2 Libri Press-di S.p.A. Abbonamenti S.p.A. 44.91% 100%
Mediamond S.p.A. 50%
Mondadori Legenda: Seec (Beijing) Advertising Co. Ltd Subsidiary Affiliated 50% companies companies
* As at the date of approval of this 2017 Annual Report (March 2018) STRUTTURAMONDADORI GROUP ORGANIZZATIVAORGANIZATION DELCHART GRUPPO MONDADORI*
Marina Chairman Berlusconi*
Ernesto Chief Executive Officer Mauri*
Federico Director of Daniele Group HR Oddone Group Director Angrisano Communications Sacco and Organization Pozzi* of Finance, and Media Director Procurement Relations and IT
Enrico Antonio Pierluigi Selva Coddè Porro Bernasconi Managing Deputy Chairman Managing Director of and Managing director Mondadori Director of Mondadori Libri S.p.A. of Mondadori Retail S.p.A. Trade area Libri S.p.A.
Carlo Carmine Mandelli Perna General Managing Manager - Director - Magazines Mondadori Italy France
* Board of Directors members As at the date of approval of this 2017 Annual Report (March 2018) OVERVIEW OF GROUP ACTIVITIES
Mondadori is one of Europe’s top publishing groups, the leading publisher of books and magazines in Italy and among the main publishers in the consumer magazines segment in France. The Group also operates in the retail business with the most extensive network of bookstores throughout Italy (over 600 points of sale).
BOOKS RETAIL
The business area is managed through Mondadori Through its subsidiary Mondadori Retail S.p.A., the Libri S.p.A., a subsidiary which has absorbed the Group manages the largest network of bookstores range of book publishing activities over the last in Italy, with approximately 600 points of sale under three years, with a view to strengthening and four different formats either managed directly or developing the segment. franchised: Mondadori Megastore, Mondadori Bookstore and Mondadori Point. The physical The Group leads the Trade market with a 28.7% network is complemented by the online sales share in the areas of fiction, non-fiction and channels (mondadoristore.it and rizzolilibri.it) and 13 children’s books, in both traditional and digital the bookclub. formats, published under the following brands: Mondadori, Electa, Giulio Einaudi editore, Piemme, Concurrent to the development of the book Sperling & Kupfer, Rizzoli, BUR, Fabbri Editori and business, and as a result of Retail’s focus on the Rizzoli Lizard. book product (representing 80% of store revenue), Mondadori Retail’s market share stands at 15% in Additionally, it has operations in the school 2017 in this specific segment. textbooks area through Mondadori Education and Rizzoli Education: leader of the segment, its market share stands at 23.7% at end 2017, with a total catalogue of over 30 proprietary and distributed brands, and production spanning from preschool to university.
Complementing the book publishing activities are those revolving around art books, the management of museum concessions, and the organization and management of exhibitions and cultural events, managed in Italy by Mondadori Electa (under the Mondadori, Electa and Rizzoli brands) and internationally by Rizzoli International Publications (under the Rizzoli, Rizzoli New York, Rizzoli Electa and Universe brands).
1 Source: GFK, December 2017 2 Source: AIE, 2017 (adopted sections) 3 Source: GFK, December 2017
2017 ANNUAL REPORT MAGAZINES ITALY MAGAZINES FRANCE
Leveraging on the expansion strategy in the Established in 2006, the French subsidiary digital business, implemented mainly through the Mondadori France has come to be one of the top acquisition of the Banzai media activities in 2016, magazine publishers in the Country and one of the the Mondadori Group has added to its traditional major players in the advertising field (with an 11.1% leadership position in the print segment, confirmed share). at end 2017 by a 31.8% share of the circulation market, the record in the digital segment of It boasts a portfolio of over 30 highly popular magazines, with a unique audience of over 16 brands in the women’s, men’s and TV magazines million contacts/month. segments, such as the French edition of Grazia, Closer, Pleine Vie, Science & Vie, and Télé Star, The well-established portfolio of weekly and in addition to Auto Plus, leader in the car segment monthly magazines in hard and soft copy, sold at published by EMAS, the joint venture with German newsstands or by subscription, complemented publisher Axel Springer. over the years by websites and portals that have added value to the magazine brands and expanded Thanks to the growth of the digital business in recent the audience of the Group magazines, has been years, the total number of readers of Mondadori further strengthened by the sites acquired from France magazines reached over 12 million unique Banzai, positioning Mondadori as Italy’s top digital users/month in 2017. publisher and allowing it to achieve a leadership in the women, food, and health & wellness vertical segments.
Through the subsidiary Press-di Distribuzione 14 Stampa e Multimedia, the Group distributes its own magazines and the dailies and magazines of third parties on Italian newsstands, while through Press-di Abbonamenti, it covers the subscriptions channel for both its own magazines and those of third parties.
The wealth of magazine brands has gradually come to form an important network of international editions, through joint ventures, on-the-ground presence or licensing agreements with international publishers. Grazia is the most prominent brand abroad, operating a network of over 20 editions throughout the world today.
2017 ANNUAL REPORT OTHER BUSINESS CORPORATE, SHARED SERVICES & CRM Other business includes the minority investment in Società Europea di Edizioni, publisher of daily The Corporate segment includes – besides the Il Giornale and the investment in Monradio, active Group top management organizations – Parent on the national radio broadcasting market through Company functions providing services that cut R101. across the different companies and business areas of the Group.
These services involve administration, planning and control, treasury and finance, IT, HR management and organization, legal and corporate affairs, management of Group purchasing, general location services, communications and media relations, and CRM.
Revenue is mainly referred to amounts billed to subsidiaries and associates, as well as other entities using a number of the above services.
15
2017 ANNUAL REPORT GROUP HISTORY MILESTONES
1929 - Launch of Gialli Mondadori, the first Italian series of crime novels.
Arnoldo Mondadori establishes Luce!, the first magazine with which he started his publishing house in Ostiglia (Mantua).
16
1962 - Mondadori launches 1954 - The Mondadori per Voi Italy’s first news magazine: book shop chain is established, Panorama. to re-launch domestic book circulation. 1965 - The Italian book market is swept by the launch of the Mondadori Oscar series: the first budget price paperbacks sold also at newsstands.
1991 - Mondadori becomes part of the Fininvest Group. 2002 - Leonardo Mondadori passes away. Marina Berlusconi is appointed Group Chairman. 1995 - Following the launch of Miti, Italy’s first series of budget paperbacks. 2003 - Mondadori acquires 70% of Piemme and an investment in Attica Publishing, Mondadori launches a new mass-market a leader in the Greek magazines sector. strategy designed to expand 2005 - Mondadori lands in the radio industry with R101. the book market in Italy. 2006 - The Group further expands in the international market, acquiring Emap France, 1998 - Development of the franchising France’s third magazine publisher. Establishment of Mondadori France. Mondadori’s sector through the acquisition international expansion policy aims also at single brand licensing, in particular, Grazia of the Gulliver series and the opening which, starting with the English edition in 2005, grows into a broad global network of a chain of franchised Mondadori in just few years. bookstores. 2007 - Mondadori celebrates its 100th anniversary. GROUP HISTORY MILESTONES
1938 - Launch of Grazia, 1948 - Mondadori publishes the first large distribution Biblioteca Moderna Mondadori, women’s weekly. the first series of quality books at budget prices designed to reach a large number of readers, mainly young people.
17
1982 - The Group is listed on the Milan Stock Exchange. 1975 - Inauguration of the new Mondadori headquarters at Segrate, designed 1988 - Mondadori establishes by one of the most renowned architects Elemond, a publishing house of the 20th century, Oscar Niemeyer. that controls the established Electa and Einaudi brands.
2010 2011 - The development strategy in the digital publishing market, launched in the previous year, picks up speed with the forging of new agreements with Amazon and Apple for the distribution of e-books. 2013 - The Group reorganizes its operating and top management structures, to concentrate on core 2017 activities (trade and educational books; magazines in Italy, France and international network; retail) and breathe new life into the development of the digital business. Outsourcing of the logistics activities 2014 - Incorporation in Mediamond, the equally-held joint venture established with Publitalia ‘80, of Mondadori Libri and Mondadori Retail of Mondadori Pubblicità advertising sales activities focusing on magazines and radio stations; to CEVA; merger by incorporation of Piemme establishment of Mondadori Libri S.p.A., at the head of the Books Area. and Sperling & Kupfer and transfer of the Rizzoli Libri trade BU to Mondadori Libri. 2015 - Non-core assets disposed of (80% in Monradio, investment in the Harlequin Mondadori JV, Launch of the Rizzoli Electa brand for the and a property in Rome) in order to focus on the core business: agreement signed for the acquisition international expansion of illustrated books of RCS Libri, with investment in Gruner+Jahr/Mondadori JV (publisher of Focus) increased to reach 100%. and the organization of international 2016 - Acquisition of RCS Libri, renamed Rizzoli Libri, and disposal of Marsilio and Bompiani exhibitions. Launch, in the Books Area, as requested by the Antitrust Authority. Acquisition of Banzai Media Holding, renamed Banzai Media, of the Children’s Business Unit. and gradual integration in the Magazines Italy division. INVESTOR RELATIONS
Arnoldo Mondadori Editore S.p.A. ordinary shares On 19 October 2017, the share moved from the have been listed on the Milan Stock Exchange since FTSE Italia Small Cap index to the FTSE Italia Mid 1982 (ISIN Code: IT0001469383). Cap index. The Mondadori share is listed in the following indexes: In 2017, Mondadori’s share traded at an average - indexes of Borsa Italiana: FTSE Italia All Share, price of 1.81 euro (average market capitalization FTSE Italia Star (since December 2016) and FTSE 473.0 million). Italia Mid Cap; - Industry specific: FTSE Italia Servizi al consumo On 29 December 2017, the last trading day of the and FTSE Italia Media; year, Mondadori’s share recorded a closing price - National ethical: FTSE ECPI Italia SRI Benchmark of 2.08 euro, with a market capitalization of 544.0 and FTSE ECPI Italia SRI Leaders. million euro.
Share price and share trading data 2017
Closing price on 29/12/2017 in euro 2.08 Average price in euro 1.81 Maximum price in euro (18/10/2017) 2.58 Minimum price in euro (02/01/2017) 1.28 18 Average volume (thousands) 610.0 Maximum volume (thousands, 18/10/2017) 5,445.3 Minimum volume (thousands, 28/08/2017) 80.6 Number of ordinary shares (mn)* 261,458,340 Average market capitalization in euro millions* 473.0 Market capitalization at 29/12/2017 in euro millions 544.0
Source: Borsa Italiana * Number of shares issued at 31 December 2017
MONDADORI SHARE PRICE PERFORMANCE IN 2017
6,000,000 € 2.5
5,000,000 € 2.0 2.082 4,000,000 € 1.5 3,000,000 1.171 € 1.0 2,000,000
€ 0.5 1,000,000
€ 0.0 0 31/12 31/1 28/2 31/3 30/4 31/5 30/6 31/7 31/8 30/9 31/10 30/11 31/12 P Source: Bloomberg
2017 ANNUAL REPORT MONDADORI SHARE PRICE PERFORMANCE AGAINST MAIN SE INDEXES IN 2017