A PROJECT REPORT ON “A STUDY ON CONSUMER BEHAVIOUR AT TVS” In partial fulfilment of the requirements For the award of the degree of BACHELOR OF BUSINESS ADMINISTRATION BANGALORE UNIVERSITY 2019-2020 Submitted by P CHETAN KUMAR (Reg. No: 17VFC26036) Under the Guidance of Mrs. Serah Sudhin (Assistant Professor) NEW HORIZON COLLEGE Affiliated to Bangalore University, Recognized by Govt. of Karnataka Accredited by NAAC with ‘A’ Grade, Recognized under Section 2(f) of the UGC Act, 1956, The Trust is a recipient of prestigious rajyotsava state award 2012 Conferred by Government of Karnataka NEW HORIZON COLLEGE Affiliated to Bangalore University, Recognized by Govt. of Karnataka Accredited by NAAC with ‘A’ Grade, Recognized under Section 2(f) of the UGC Act, 1956, The Trust is a recipient of prestigious rajyotsava state award 2012 Conferred by Government of Karnataka DECLARATION I, P Chetan Kumar, hereby declare that the Project report entitled “A STUDY ON CONSUMER BEHAVIOUR AT TVS” is prepared by me under the guidance of Ms. Serah Sudhin of Commerce and Management Department in New Horizon College, Bangalore and external assistance by Mr. DEVI DAS, Manager, at TVS (SURYAPRATAP AUTOMOBILES) TC Palya Branch , Bangalore. I also declare that this Project Report is towards the partial fulfilment of the requirements of Bangalore University for the award of the degree of Bachelor of Business Administration. Place: Bangalore P CHETAN KUMAR Date: 01/09/2020 (Signature) NEW HORIZON KNOWLEDGE PARK, Ring Road, Bellandur Post, Bangalore-560 103. India Tel : 080-6629 7777 Web : www.newhorizonindia.edu E-mail :
[email protected] NEW HORIZON COLLEGE Affiliated to Bangalore University, Recognized by Govt.