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Corporate Communications/Brand Identity/Marks American Institute Of Corporate Communications/Brand Identity/Marks American Institute of Graphic Arts. Symbol Signs, Department of Transportation, 1975. The Best of Brochure Design II, Rockport, MA, 1994. Corporate Profile Graphics 3: An International Collection of Brochures of Companies, Schools and Facilities, Tokyo: PIE Books, 1998. Blik, Tyler. Trademarks of the 60’s & 70’s, Chronicle Books, San Francisco, 1998. Carter, David E., editor. The Big Book of Logos, New York: Hearst Books, 1999. Diethelm, D. Form and Communication, ABC Verlag, Zurich, 1974. Graphically Bold: Non-Traditional Corporate Design, Nippan Publications, Carson, CA, 1993. Graphis Annual Reports, Graphis Press, Zurich, 1988. Graphis Brochures, Graphis Press, Zurich, 1994. Graphis Corporate Identity, Graphis Press, Zurich, 1989. Graphis Letterhead, Graphis Press, Zurich, 1991. Graphis Logo, Graphis Press, Zurich, 1991. Heller, Steven. Newsletters Now: From Classics to New Wave. Rizzoli, NY, 1996. Henrion, F.H.K./Parkin, Alan. Design Coordination and Corporate Image, Studio Vista, London, 1967. International Corporate Identity 1990. Evolution Graphics, Tokyo, Japan, 1990. Kuwayama, Yasaburo. Trademarks and Symbols of the World, Kashiwa-shobo, 1987. Kuwayama, Yasaburo. International Logotypes, Rockport Publishers, Cincinnati, 1990. Lehner, Ernst. Symbols, Signs and Signets, Cleveland World Publishing, OH, 1950. Leu, Olaf. Corporate Design: Design as Program, Munchen Bruckman, 1994. Making your Mark: Establishing Unique Corporate Identities with Graphic Design, Washington DC: Design Editions, 1998 Neuburg, Hans. Publicity and Graphic Design in the Chemical Industry, ABC Editions, Zurich, 1980. Rosen, Ben. The Corporate Search for Visual Identity, Van Nostrand Reinhold, NY, 1970. Rouard-Snowman, Margo. Museum Graphics, Thames and Hudson, NY, 1992. Shapira, Nathan. Design Process: Olivetti 1908-1978, Olivetti, Italy, 1979. Skaggs, Steven. Logos: The Development of Visual Symbols, Menlo Park, CA, 1994. Wildbur, Peter. International Trademark Design, Van Nostrand Reinhold, NY, 1979. Wildbur, Peter. Trademarks: A Handbook of International Designs, Van Nostrand Reinhold, NY, 1966. Vignelli, Massimo/Larrabee, Eric. Knoll Design, Harry N. Abrams, Inc., NY, 1981. Design Criticism/Theory Bierut, Michael. Looking Closer: Critical Writings on Graphic Design, Allworth Press, NY, 1994. Bierut, Michael. Looking Closer 2, Allworth Press, NY, 1997. Bierut, Michael [et al.], editors. Looking Closer 3: Classic Writings on Graphic Design, New York: Allworth Press, 1999. Blackwell, Lewis/Brody, Neville. G1, Subject Contemporary Design, Graphic, London, 1996. Chermayeff/Warman/Caplan/Bradford/Clark. The Design Necessity, MIT Press, MA, 1973. Collins, Michael. Towards Post-Modernism, British Museum Publications, Ltd., London, 1987. Crosby, Bart. The Pessimist Utopia, Pentagram Design, London, 1976. Cross Cultural Design: Communicating in the Global Marketplace, Thames and Hudson, NY, 1995. Diethelm, Walter. Visual Transformation: Creative Tendencies in Graphic Design, ABC Edition, Zurich, 1982. Doblin, Jay. Perspective, Whitney, NY, 1956. Fletcher, Forbes, Gill. Graphic Design. Visual Comparisons, Van Nostrand Reinhold, NY, 1963. Gerstner, Karl. Compendium for Literates, MIT Press, MA, 1974. Ghyka, Matila. The Geometry of Art and Life, Dover Publications, NY, 1977. Gregory, Richard. The Eye and the Brain, Waidanfeld & Nicolson, London, 1972. Gregory, Richard. The Intelligent Eye, McGraw-Hill, NY, 1970. Heller, Steven. Design Literacy: Understanding Graphic Design, Allworth Press, NY, 1997. Heller, Steven. Design Literacy (continued): Understanding Graphic Design, New York: Allworth Press, 1999. Heller, Steven. The Education of a Graphic Designer, Allworth Press, NY, 1998. Heller, Steven/Finamore, Marie. Design Culture, Allworth Press, NY, 1997. Heller, Steven/Pettit, Elinor. Design Dialogues, Allworth Press, NY, 1998. Herdeg, Walter. Graphic Ephemera, Graphis Press, Zurich, 1980. Hofmann, Armin. Graphic Design Manual: Principles and Practice, Van Nosttrand Reinhold, NY, 1965. Itten, Johannes. Design and Form, Van Nostrand Reinhold, NY, 1975. Kepes, Gyorgy. Language of Vision, Paul Theobald and Co., Chicago, 1961. Le Corbusier. The Modular I, Harvard University Press, 1954. Le Corbusier. The Modular II, MIT Press, MA, 1958. Lupton, Ellen. Letters from the Avant-Garde: Modern Graphic Design, Princeton Architectural Press, NY, 1996. Lupton, Ellen. Mixing Messages: Graphic Design in Contemporary Culture, Princeton Architectural Press, NY, 1996. Lupton, Ellen/Miller, J Abbott. The ABC’s of the Bauhaus and Design Theory, Princeton Architectural Press, NY, 1993. Lupton, Ellen/Miller, J Abbott. Design Writing Research, Princeton Architectural Press, NY, 1996. Maier, Manfred. Basic Principles of Design, Van Nostrand Reinhold, NY, 1977. Meggs, Phillip. Six Chapters in Design, Chronicle Books, San Francisco, CA 1997. Muniar, Bruno. Discovery of the Square, George Wittenbom, Inc., NY, 1965. Oka, Hideyuki. How to Wrap 5 Eggs, Harper & Row, NY. Pile, John F. Design, Purpose, Form and Meaning, University of Massachusetts Press, MA, 1979. Potter, Norman. What is a Designer: Education and Practice, Van Nostrand Reinhold, NY, 1969. Poyner, Rick. The Graphic Edge, Booth-Clibborn Editions, London, 1993. Schmittel, Wolfgang. Design, Concept, Realization, ABC Edition, Zurich, 1975. Schmittal, Wolfgang. Process Visual, ABC Edition, Zurich, 1978. Spencer, Herbert. The Visual Word, Hastings House, NY, 1968. Supon Design Group. Computer Generation: How Designers View Today’s Technology, Nippan Publications, 1993. Swanson, Gunnar, editor. Graphic Design and Reading: Explorations of an Uneasy Relationship, New York: Allworth Press, 2000. Zapf, Herman. Herman Zapf and His Design Philosophy, Society of Typographic Arts, Chicago, 1987. Graphic Designer/Studios Albers, Josef. Josef und Anni Albers: Europa und Amerika: Kunstlerpaare, Kunstlerfreunde, Koln: Dumont; Bern: Kunstmuseum, 1998. Balcells, Carmen/Neruda, Pablo. Behind the Seen, Studio Dumbar, Verlag Herman Schmidt Mainz, Germany, 1996 Bayer, Herbert. The Graphic Design of Yusaku Kamekura, Bijutsu Shuppan-Shu, Tokyo, 1973. Blackwell, Lewis. David Carson: 2ndsight: Grafik Design After the End of Print, Univers Pub, NY, 1997. Broos, Kess. Total Design, Reflex, Utrecht, 1983. Burke, Christopher. Paul Renner, The Art of Typography, Princeton Architectural Press, NY, 1998. Carson, David. Fotografiks: An Equilibrium Between Photography and Design Through Graphic Expression That Evolves from Content/fotos + Design by David Carson, Corte Madera, CA: Gingko Press, 1999. Cato, Ken. Kato Design, Thames and Hudson, NY, 1995. Chermayeff, Ivan. TM: Trademarks Designed by Chermayeff & Geismar, New York: Princeton Architectural Press, 2000 Cohen, Arthur A. Herbert Bayer: The Complete Works, MIT Press, MA, 1984 . Crosby/Fletcher/Forbes/Kurlansky/Grange. Pentagram, Humphries, London, 1972. Crouwel, Wim. Kunst + Design: Wim Crouwel, Edition Cantz, Suttgart, 1991. Farrelly, Liz. April Greiman: Floating Ideas into Time and Space, London: Thames and Hudson, 1998. Friedman, Dan. Dan Friedman: Radical Modernism, Yale University Press, 1994. Glaser, Milton. Art is Work, Woodstock, NY: Overlook Press, 2000 Glaser, Milton. Milton Glaser, Graphic Design, Overlook Press, NY, 1978. Greiman, April. April Greiman: Itsnotwhatyouthinkitis = cen’estpascequevouscroyez. Artemis, Zurich, 1994. Greiman, April. Hybrid Imagery: The Fusion of Technology and Graphic Design, Watso, NY, 1990. Heller, Steven. Paul Rand, London: Phaidon, 1999. Hofmann, Armin. His Work, Quest and Philosophy, Birkhauser Verlag, Basel, 1989. Igarashi, Takenobu. Takenobu Igarashi, Stuttgart; London: Edition Axel Menges, 1998. Itten, Johannes. The Elements of Color; a Treatise on the Color System of Johannes Itten, Van Nostrand Reinhold, NY, 1970. Kalman, Tibor. Tibor Kalman, Perverse Optimist, New York: Princeton Architectural Press, 1998. Lissitzky, El. El Lissitzky: Life, Letters, Texts, New York Graphic Society, Greenwich, CT, 1968. McLean, Ruari. Jan Tshichold: A Life In Typography, Princeton Architectural Press, NY, 1997. Müller, Lars. Josef Müller-Brockman: Pioneer of Swiss Graphic Design, Verlag Lars Müller, 1995. Nunoo-Quarcoo, Franc. Bruno Monguzzi: A Designer’s Perspective, Baltimore, MD: Fine Arts Gallery, University of Maryland, Baltimore County, 1998. Pentagram. Living by Design, Whitney, 1979. Push Pin Group. Graphic Design: America Two, Allworth Edition, Cincinnati, 1997. Rand, Paul. A Designer’s Art, Yale University Press, 1985. Rand, Paul. Design Form and Chaos, Yale University Press, 1993. Rand, Paul. From Lascaux to Brooklyn. New Haven, Yale University Press, 1996. Rand, Paul. Thoughts on Design, Wittenbom, NY, 1947. Remington, Roger. Lester Beall: Trailblazer of American Design, W. W. Norton, NY, 1996. Sweet, Fay. MetaDesign: Design From the Word Up (series: Cutting Edge), New York: Watson-Guptil Publications, 1999. Tolleson, Steven. Soak, Wash, Rinse, Spin: Tolleson Design, New York: Princeton Architectural Press, 1999. Vignelli Associates. Design: Vignelli, Rizzoli, NY, 1985. Vignelli Associates. Design: Vignelli, Rizzoli, NY, 1990. Wolf, Henry. Henry Wolf: Visual Thinking, Rizzoli, NY, 1988. Zapf, Herman. Herman Zapf and His Design Philosophy, Society of Typographic Arts, Chicago, 1987. History of Design Ades, Dawn. The 20th Century Poster: Design of Avant-Garde, Abberville Press, NY, 1984. Anikst, Mickhail. Soviet Commercial Design of the Twenties, Abberville Press, NY, 1984. Barton, Bruce/Craig, James. Thirty
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