DOCSLIB.ORG

Banking Sector Brand Health Check Q1, 2021 Report

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Banking Sector Brand Health Check Q1, 2021 Report Bank ing Sector Brand Health Check Q1, 2021 Report Contents Background ...................................................................................................................................................................... 1 Introduction ...................................................................................................................................................................... 1 Key Brand Metrics Surveyed ................................................................................................................................. 1 Methodology & Sample size: ................................................................................................................................ 1 brands surveyed .......................................................................................................................................................... 2 findings - Brand Recall ........................................................................................................................................... 5 Purchase Intent........................................................................................................................................................... 10 Net Promoter Score (NPS) ................................................................................................................................... 12 Brand Equity .................................................................................................................................................................. 14 Share of Voice ............................................................................................................................................................. 16 BRAND RANKING BY ASSET VALUE (2020) VS KEY BRAND METRICS ............................................. 17 LIST OF FIGURES FIGURE 2 AGE ....................................................................................................................... 3 FIGURE 1- GENDER............................................................................................................... 3 FIGURE 3 INCOME ................................................................................................................. 4 FIGURE 4- PROMPTED RECALL ........................................................................................... 6 FIGURE 5- UNPROMPTED RECALL ...................................................................................... 7 FIGURE 6 - PURCHASE INTENT ......................................................................................... 10 FIGURE 7 - NET PROMOTER SCORE CHART ................................................................... 13 FIGURE 8 - BRAND EQUITY RANKING ............................................................................... 14 FIGURE 9- SHARE OF VOICE (SOV) ................................................................................... 16 LIST OF TABLES TABLE 1 DETAIL REPORT - UNPROMPTED RECALL ......................................................... 8 TABLE 2- PROMPTED RECALL ............................................................................................. 9 TABLE 3 - NET PROMOTER SCORE (NPS) ........................................................................ 12 TABLE 4- RANKINGS ASSET VALUES VS. KEY BRAND METRICS (KBM) ....................... 17 ii BACKGROUND Introduction A brand’s health is essential to the success of the company. A brand health survey unlocks a wealth of new data and rich insights that help to grow brands, iterate, and track success against competitors. Following banking reforms in Ghana, the financial reports of the banks for 2020 shows remarkable improvement which some have argued was partly the result of brand repositioning by the banks. Global InfoAnalytics plans to track banks’ assets values and comparing it to key brand metrics on quarterly basis. The maiden brand health check survey, which was launched in March 2021, would be carried quarterly. The survey will provide the banks and customers up-to-date status of banking brand health. Key Brand Metrics Surveyed The survey targeted bank account holders across Ghana. Data was collected using both online and field survey. The questionnaire was designed to enable the following metrics to be calculated: Brand Recall Purchase Intent Net Promoter Score (NPS) Brand Strength Brand Equity Share of Voice. Methodology & Sample size: The nationwide survey combined both field and online methods with a sample size of 2,007 bank account holders, with a confidence level of 95% and a margin of error of +/- 2%. For the purposes of ranking brands by purchase intent, brands with less than 40 sample mentioned were excluded. 1 BRANDS SURVEYED 2 Survey Results - Demography Figure 1 Age0.90% Figure 2- 2.20% Gender 13.00% 33.20% 47.10% Age Gender Male 36.80% 67% 19-29 30-39 40-49 50-59 60+ 3 3.60% 7.10% 7.20% 46.20% Income Group 13.50% 22.40% Figure 3 Income Below Ghc8k Ghc8k-Ghc16k Ghc16k-Ghc24k Ghc24k-Ghc28k Ghc28k-Ghc32k Above Ghc32k 4 FINDINGS - BRAND RECALL . Brand Recall measures a customer’s ability to remember the name of a brand and can be prompted or unprompted. Unprompted Brand Recall measures how customers think about a brand when asked to think about its industry. Prompted Brand Recall on the other, hand measures customer’s ability to elicit a brand name from their memory as a result of a prompt by a product or service category. Survey Questions Q. Which banks comes to mind when you think about banking? Q. Which bank is your first choice for banking? 5 Prompted Recall OmniBSIC 0.60% BOA 1.21% Republic Bank 1.21% FBNBank 1.41% First Atlantic 1.61% CBG 1.61% NIB 1.61% FNB 2.01% UMB 2.01% SG 2.21% UBA 2.82% Cal Bank 3.22% Zenith 3.42% Prudential 3.42% ADB 4.02% GT 4.63% Stanchart 4.83% Stanbic 7.44% ABSA 8.85% Access 9.26% GCB 10.06% Fidelity 10.87% ECOBANK 11.67% 0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% Figure 4- Prompted Recall 6 Unprompted Recall OmniBSIC 0.45% CBG 0.45% UMB 0.90% Societe General 0.90% Republic Bank 0.90% First Atlantic 0.90% FNB 1.35% Prudential 2.24% FBN 2.24% Cal 2.24% ADB 2.24% Zenith 2.69% UBA 2.69% Stanchart 4.48% GT 5.83% ABSA 8.07% Stanbic 8.97% Access 10.76% ECOBANK 12.11% GCB 13.45% Fidelity 16.14% 0.00% 2.00% 4.00% 6.00% 8.00% 10.00% 12.00% 14.00% 16.00% 18.00% Figure 5- Unprompted Recall 7 KEY FINDINGS The survey finds Ecobank leading the pack for prompted brand recall with 11.67% followed by Fidelity with 10.87% and GCB 10.06%. For unprompted brand recall. The survey shows 16.14% of respondents mentioned Fidelity, followed by GCB with 13.4 % and Ecobank 12.11%. UNPROMPTED BRAND RECALL Table 1 Detail Report - Unprompted Recall Count Percentage Ranking Ecobank Ghana Limited 522 11.67% 1 Fidelity Bank Ghana Limited 486 10.87% 2 GCB Bank Limited 450 10.06% 3 Access Bank (Ghana) Plc 414 9.26% 4 Absa Bank Ghana Limited 396 8.85% 5 Stanbic Bank Ghana Limited 333 7.44% 6 StanChart Bank (Ghana) Limited 216 4.83% 7 GTBank (Ghana) Limited 207 4.63% 8 ADB 180 4.02% 9 Prudential Bank Limited 153 3.42% 10 Zenith Bank (Ghana) Limited 153 3.42% 11 CalBank PLC 144 3.22% 12 UBA 126 2.82% 13 Societe General (Ghana) Limited 99 2.21% 14 Universal Merchant Bank Limited 90 2.01% 15 First National Bank (Ghana) Limited 90 2.01% 16 Consolidated Bank Ghana Limited 72 1.61% 17 First Atlantic Bank Limited 72 1.61% 18 FBNBank (Ghana) Limited 63 1.41% 19 Republic Bank (Ghana) PLC 54 1.21% 20 OmniBSIC Bank Ghana Limited 27 0.60% 21 PROMPTED BRAND RECALL 8 Table 2- Prompted Recall Count Percentage Ranking Fidelity Bank Ghana Limited 324 16.14% 1 GCB Bank Limited 270 13.45% 2 Ecobank Ghana Limited 243 12.11% 3 Access Bank (Ghana) Plc 216 10.76% 4 Stanbic Bank Ghana Limited 180 8.97% 5 Absa Bank Ghana Limited 162 8.07% 6 GTBank (Ghana) Limited 117 5.83% 7 StanChart Bank (Ghana) Limited 90 4.48% 8 Zenith Bank (Ghana) Limited 54 2.69% 9 UBA 54 2.69% 9 ADB 45 2.24% 10 Prudential Bank Limited 45 2.24% 10 CalBank PLC 45 2.24% 10 FBNBank (Ghana) Limited 45 2.24% 10 First National Bank (Ghana) Limited 27 1.35% 15 Societe General (Ghana) Limited 18 0.90% 16 Universal Merchant Bank Limited 18 0.90% 16 First Atlantic Bank Limited 18 0.90% 16 Republic Bank (Ghana) PLC 18 0.90% 16 Consolidated Bank Ghana Limited 9 0.45% 20 OmniBSIC Bank Ghana Limited 9 0.45% 20 9 PURCHASE INTENT Purchase Intent shows how likely customers are to go from knowing a brand to buying the products and indicates the probability that a consumer will buy a product or service.Question Q. How likely are you to use the brand you specified in the near future? Figure 6 - Purchase Intent Summary Survey found Zenith Bank with the highest purchase intent when brands with less than forty (40) responses are excluded. GCB according to the survey is second with 73% of its customers planning to use their services again and again, followed by Stanchart with 70%. 10 Fidelity, Access and Ecobank follow with 67%, 67% and 63% respectively. 11 NET PROMOTER SCORE (NPS) Net Promoter Score (NPS) measures customer loyalty and how likely they are to refer the brand, products and services to others. Loyal customers are assets to companies. A score of 50% or more suggests that the word of mouth is working for the brand. Net Promoter Score (NPS) = Total Promoter Score – Total Detractor Score AThe score result of 50%from or the more survey suggests shows that that the whilst word almost of mouth all the is brandsworking recorded for positive NPS, suggesting that the wordbrand of. mouth is working
Load more

Recommended publications
  • Market Review [H1-2017]
    Half-Year Market Review [H1-2017] July 2017 Economic Overview GDP Growth: Aided by increased crude oil production, the economy expanded by 6.6 percent on year-on-year basis in the first quarter of 2017 compared to 4.4 percent in the same period in 2016. The non-oil sector GDP growth stood at 3.9 percent relative to 6.3 percent recorded for the same period in 2016. Economic growth has been weak since 2014, with GDP staying around 4 percent, due to lower prices for Monetary Policy Easing: The Bank of Ghana reduced commodity exports and a fiscal crisis. The government its policy rate by 300 basis points during the first half has projected a GDP growth of 6.3 percent in 2017. of the year citing positive inflation outlook and a Fiscal Deficit: Central government operations for the relatively stable Ghana cedi. The benchmark interest first half of the year was largely in line with targets in rate was lowered 200 basis points in March to 23.50 the 2017 budget. Fiscal operations for the first half percent and further lowered by 100 basis points in May resulted in a cash deficit of 2.7 percent of GDP, against to 22.50 percent. a set target of 3.5 percent, mainly due to expenditure controls even as revenue fell below target. Total Fixed Income Market expenditure stood at 23.0 billion cedis against a target of 27.6 billion cedis whereas total revenue and grants Yields on GoG domestic securities trended downwards stood at 17.5 billion cedis against a target of 20.5 during the first half of the year, signaling a drive billion cedis.
    [Show full text]
  • ABG Customer Digest 2017 Feb Edition 1
    CUSTOMERS’ DIGEST VOLUME 4 NO. 1 | JANUARY - FEBRUARY 2017 ISSUE ‘W’ initiative marks 2nd Anniversary with national women’s summit Product Focus Key Speakers at the National Women's Summit In its maiden edition marking International Women’s Other speakers and panellists who took turns to speak at Day and coinciding with the 2nd year anniversary of the event were the CEO of Airtel Ghana and Access Access Bank’s award winning “W” initiative, the Bank’s ‘W’ Ambassador, Lucy Quist, Managing Director of National Women Summit has been applauded by FC Group of Companies and ‘W’ Ambassador Mrs. Grace Product Bundle leading women advocates for highlighting key issues Amey-Obeng, Pioneer of Spelling Bee in Ghana and ‘W’ • Mpower Salary Account that are affecting women development in Ghana. Ambassador Eugenia Techi-Menson and several others. • Goal Account • Premier Savings Account The summit, which was organised in partnership with All the speakers shared clear messages for women on • Automatic Salary Advance Charter House – an events management company, the importance of integrity, authenticity and attracted over 1,000 participants comprising professionalism as a vital tool for success. Access to a comprehensive traditional female leaders, students, corporate and range of loan products women entrepreneurs among others. The theme for Explaining the motive behind Access Bank’s support, the event was “Celebrating Ghanaian Women, 60 years the Head of Exclusive Banking at Access Bank, Matilda • Personal loan after Independence, the achievements and the future”. Asante-Asiedu noted that the Bank was passionate • Educational loan about helping women to succeed in various • Vehicle finance High profiled women personalities and speakers at the endeavours of their life especially as they constitute a • Home refurbishment loan event included Dr.
    [Show full text]
  • The Annual Public Debt Report for the 2020 Financial Year
    The Annual Public Debt Report for the 2020 Financial Year Submitted to Parliament on Monday, 29th March, 2021 by Osei Kyei-Mensah-Bonsu, MP Minister Responsible for Finance In Fulfilment of the Requirements of Section 72 of the Public Financial Management Act, 2016 (Act 921) Annual Public Debt Report for the 2020 Financial Year The 2020 Annual Public Debt Report The 2020 Annual Public Debt Report is available on the internet at: www.mofep.gov.gh ii The 2020 Annual Public Debt Report Acronyms and Abbreviations ABED - Arab Bank for Economic Development ABN AMRO - ABN Amro Bank N.V. ABG - Access Bank (Ghana) Plc ADF - African Development Fund AfDB - African Development Bank APEX - ARB Apex Bank Limited AMCs - Asset Management Companies AMI - Asset Management Industry ATM - Average Time to Maturity ATR - Average Time to Re-fixing BAAG - Bank Austria AG BADB - Banco do Brasil BANS - Banco Santander BBNV - Belfius Bank NV/SA BBP - Barclays Bank UK Plc BELG - Government of Belgium BHI - Bank Hapoalim BMS - Bond Market Specialists BNDS - Banco Nacionale de Desenvolvimento Economico E Sociale BNP - Banque Nationale de Paris BoG - Bank of Ghana BoP - Balance of Payments BOST - Bulk Oil Storage and Transportation Company Ltd BMH - Mees Pierson NV CALB - CAL Bank Limited CBG - Consolidated Bank Ghana Limited CCAB - Credit Agricole CCRB - Cooeratieve Central Raifffeisen-Bank CDB - China Development Bank Corporation CITI - Citi Group CMBK - Commerzbank COVID-19 - Coronavirus Disease of 2019 CNY - Chinese Yuan CPI - Consumer Price Index CRAs - Credit Risk Assessments CSOB - Ceskoslovenska Obchodni Banka A.S CWE - China International Water & Electric Corporation DBF - Deutsche Bank, Frankfurt DBI - Deutsche Bank, Italy DBL - Deutsche Bank, London DBNY - Deutsche Bank, New York iii The 2020 Annual Public Debt Report DBSA - Deutsche Bank S.A.
    [Show full text]
  • Daily Market Recap
    MARKET REPORTS Daily Stock Market Recap: June 14, 2021 Market Highlights Indicator Previous Current Chg (%) Open Closing Company Price ¢ Price ¢ Gain/Loss • The benchmark index opened the week on a GSE-CI 2,713.14 2,695.08 -0.67% Scancom PLC 1.25 1.24 -0.80% bearish note as MTNGH and ACCESS declined YTD (GSE-CI) 39.74% 38.81% Access Bank Ghana PLC 3.87 3.49 -9.82% by 0.80% and 9.82% respectively dragging the GSE-FI 1,896.48 1,885.01 -0.60% GSE-CI down by 0.67% to close at 2,695.08 with YTD (GSE-FI) 6.38% 5.74% a 38.81% year-to-date return. Mkt Cap (GH¢ M) 62,223.95 62,034.95 -0.30% • Market capitalization dropped by 0.30% to settle Volume 367,047 2,402,784 554.63% at GH¢62.03 million. Value (GH¢) 1,874,801 2,985,387 59.24% • The GSE Financial Index lost 0.60% as a result of losses in ACCESS Bank Ghana Plc. to close at 1,885.01 with a 5.74% year-to-date return. Top Trades by Value GH¢ MTNGH 2,976,195 Trading Activity Increased ACCESS 9,192 • Trading activities increased as a total of 2,402,784 shares valued at GH¢2,985,387 Index YTD Performance (%) as at 149h June 2021 changed hands compared to 367,047 shares valued at GH¢1,874,501 at the last session. • MTN dominated trading activity today, accounting for 99.69% of total value traded .
    [Show full text]
  • Summary of Status Report February 2020
    SUMMARY OF STATUS REPORT FEBRUARY 2020 1 MEMBERSHIP GFIM as at the end of February 2020 has 38 registered members categorized as follows: LICENSED DEALING MEMBERS PRIMARY DEALER BANKS 1. African Alliance Securities Limited 1. Access Bank Ghana Limited 2. Black Star Brokerage Limited 2. ARB Apex Bank 3. Bullion Securities Limited 3. ABSA Bank Ghana Limited 4. Databank Brokerage Limited 4. Cal Bank Ghana Limited 5. EDC Stockbrokers Limited 5. Consolidated Bank Ghana Limited 6. Teak Tree Brokerage Limited 6. Ecobank Ghana Limited 7. Republic Securities Ghana Limited 7. Fidelity Bank Ghana Limited 8. IC Securities Limited 8. GCB Bank Limited 9. NTHC Securities Ltd 9. Guaranty Trust Bank Ghana Limited 10. Prudential Stockbrokers Limited 10. Societe Generale Ghana Limited 11. SBG Securities Ghana Limited 11. Stanbic Bank Limited 12. SIC Brokerage Limited 12. Standard Chartered Bank Limited 13. Strategic African Securities Limited 13. Universal Merchant Bank 14. UMB Stock Brokers Ltd NON - PRIMARY DEALER BANKS 1. Agricultural Development Bank 2. Bank of Africa Ghana Ltd 3. First Atlantic Bank Ghana Ltd 4. First National Bank Limited 5. FBN Bank Ghana Ltd 6. National Investment Bank 7. Prudential Bank Limited 8. Republic Bank Ghana Limited 9. Sahel Sahara Bank Ghana Limited 10. UBA Ghana Limited 11. Zenith Bank Ghana Ltd 2 SUMMARY OF SECURITIES • Benchmark Securities: 8 5yr Government bond- 5 7yr Government bond- 1 10yr Government bond- 1 15yr Government bond- 1 • Non-Benchmark Securities: 28 3yr Government bond-14 5yr Government bond- 6 6yr Government bond- 1 7yr Government bond- 3 10yr Government bond-2 15yr Government bond-1 20yr Government bond-1 • Treasury Notes: 14 1yr Government note- 1 2yr Government note- 13 • Treasury Bills:80 364 day bill- 28 182 day bill- 26 91 day bill- 13 182-day Cocoa Bill- 13 ❖ Local US dollar 3-year bond-1 ❖ Eurobond-9 ❖ Corporate Bonds AFB Ghana Plc 18 Bayport Financial Services (Ghana) 9 Edendale Properties 2 Izwe Loans Ghana 6 E.S.L.A.
    [Show full text]
  • Full Case.Pdf
    Absa & IMD REIMAGINING BANKING WITH AFRICANACITY Absa & IMD | REIMAGINING BANKING WITH AFRICANACITY 2 TABLE OF CONTENTS − EXECUTIVE SUMMARY | 3 − INTRODUCTION | 4 − THE CHALLENGE | 5 − THE COMMITMENT | 7 − THE L&D INITIATIVE | 9 − THE IMPACT | 18 − REFLECTIONS | 23 − THE TEAMS | 24 − APPENDIX: THE IMD CO-CREATION PROCESS | 25 Total words: 3,990 © 2021 BY IMD – INTERNATIONAL INSTITUTE FOR MANAGEMENT DEVELOPMENT, LAUSANNE, SWITZERLAND Absa & IMD | REIMAGINING BANKING WITH AFRICANACITY 3 EXECUTIVE SUMMARY In 2018, the pan-African financial services provider Absa Group Ltd completed its separation from its majority shareholder, Barclays. Entering a new chapter in its history, the bank faced the challenge of articulating a new growth strategy and successfully rebranding itself with existing and new customers across the African continent. Adding to the enormity of Absa’s task was the intensifying competition and digital disruption in the banking industry. Could Absa live up to these challenges and redefine its identity and purpose as a boldly relevant, digital-first and proudly African enterprise? Absa partnered with IMD to develop an integrated offering, organized into a series Having emerged with a sense of renewal of learning journeys that targeted the from the learning journeys, Absa continues bank’s young talent, middle managers to reposition itself as a confident, digitally and senior executives. Through a mix transforming player. Organizationally, of custom modules, open programs, its focus and momentum remain on the coaching, pre- and post-workshop customer and front line. Living up to learning, and intrapreneurial customer- its commitment to fuel growth across focused projects in a number of countries, the African continent, its managers the L&D initiative aimed to accelerate are spearheading and successfully development of a thriving entrepreneurial implementing tech-powered and other culture at Absa.
    [Show full text]
  • Mission Statement of Access Bank Ghana
    Mission Statement Of Access Bank Ghana Will still isochronizing antiseptically while velvet Anurag refuelling that parades. Inspiratory and hilly pasteboards!Terencio incasing his whipsaws polarized surfeit bright. Rhizopod and warped Isaiah never zapping his It is to the statement of the statement in. Ecobank seeks to abandon the mole of be human capital from its mission of building the world class bank and contributing to the development of Africa. Listing Requirements of the Nigeria Stock Exchange. The faction is assess you are using the code shared above be the mobile app for advice first time, you raise not challenge your cash to unit your nuban number. Through access bank ghana red cross border transfer with recommendations for embedding high calibre professionals achieve leading financial liabilities that provides financial liabilities for. Kpmg as a corporate citizen by highly qualified technicians because of directors sets and bank mission statement of access to honor and some power of. Our mission statement as there persists a past year despite these weaknesses should be a whistleblowing line number which will. Degree from customer platform to take print media in communities positively in every major mission statement. Login to clear Business Account. Fidelity bank of all required! Ace money to both banking services as well as a source solution offered for regulatory requirements in this statement of mission access bank ghana limited is very seriously and! Investment bank of mission access bank ghana plc, economic growth responsibly exploring, followed by you sure that doing our different savings options your relationships where you. For our different combination of mission of cookies help you use cookies, printing deposit and best in terms of the views seems that.
    [Show full text]
  • Plc Annual Report and Financial Statements for the Year Ended 31
    ACCESS BANK (GHANA) PLC ANNUAL REPORT AND FINANCIAL STATEMENTS FOR THE YEAR ENDED 31 DECEMBER 2018 Access Bank (Ghana) Plc Annual Report for the year ended 31 December 2018. CONTENTS Page Corporate information 1 Financial highlights 2 Report of the directors 3 – 4 Corporate governance report 5 – 8 Independent auditor’s report 9 – 14 Separate and consolidated financial statements: - Statement of comprehensive income 15 - Statement of financial position 16 - Statement of changes in equity 17 – 18 - Statement of cash flows 19 - Notes 20 – 86 Shareholder information 87 Other financial information 88 – 92 Valued Added Statement 93 Access Bank (Ghana) Plc Annual Report for the year ended 31 December 2018. CORPORATE INFORMATION Board of Directors Frank Beecham (Chairman) Olumide Olatunji (Managing Director: appointed 5 December 2018) Oludolapo Ogundimu Dela Selormey Abena Amoah Ernest Mintah Joyce Dimkpa Kolawole Ajimoko Kris Ifeanyi Njoku (Resigned 5 December 2018) Secretary Albert Kwame Gyan Auditor PricewaterhouseCoopers No. 12 Airport City UNA Home, 3rd Floor PMB CT 42, Cantonments Accra Registered office Access Bank (Ghana) Plc Starlets ’91 Road Opp. Accra Sports Stadium, P.O. Box GP 353 Osu Accra 1 Access Bank (Ghana) Plc Annual Report for the year ended 31 December 2018. FINANCIAL HIGHLIGHTS OF THE GROUP (In thousands of Ghana Cedis) 2018 2017 Revenue 524,143 466,351 Profit before income tax 71,788 58,597 Profit after income tax 49,846 29,599 Shareholders’ funds 632,761 469,758 Capital expenditure (including intangible assets) 22,785 27,225 Total assets 3,541,014 3,199,809 Earnings per share (basic and diluted) (Ghana pesewas) 28 25 Net assets per share (GH¢) 3.64 3.98 2 Access Bank (Ghana) Plc Annual Report for the year ended 31 December 2018.
    [Show full text]
  • Gfim-Status-Report-January
    Page | 1 TABLES Table A : PERFORMANCE OF GFIM OVER THE YEARS Table B : SUMMARY SECURITIES AS AT JANUARY 2021 Table C : SECURITIES TRADED FOR JANUARY 2021 Table D : SUMMARY OF SECONDARY MARKET TRADES FOR THE MONTH OF JANUARY 2021 Table E : SUMMARY OF VOLUME OF TRADES Table F : TOTAL OUSTANDING GOVERNMENT SECURITIES AS AT JANUARY 2021 Table G : GOVERNMENT OF GHANA PRIMARY MARKET ACTIVITIES FOR JANUARY 2021 Table H : TOTAL OUSTANDING CORPORATE SECURITIES AS AT JANUARY 2021 Table I : ALL CORPORATE BOND LISTINGS DONE ON THE DEBT MARKET SINCE INCEPTION Table J : CORPORATE IN FOCUS Table K : RANKING OF BANKS AND BROKER-DEALERS Page | 2 A. PERFORMANCE OF GFIM OVER THE YEARS THE PERFORMANCE OF THE GHANA FIXED INCOME MARKET 120,000,000,000 108,405,308,494 100,000,000,000 80,000,000,000 55,552,592,770 60,000,000,000 37,865,317,843 40,000,000,000 30,703,703,753 16,984,561,929 18,148,360,493 20,000,000,000 5,222,319,227 0 2015 2016 2017 2018 2019 2020 JAN 2021 VOLUME TRADED * Year 2015 is from August to December and 2021 is for January only. All other years are from Jan-Dec B. SUMMARY SECURITIES AS AT JANUARY 2021 Benchmark Securities 7 5yr Government bond 4 7yr Government bond 1 10yr Government bond 1 15yr Government bond 1 Non-Benchmark Securities 43 3yr Government bond 19 5yr Government bond 9 6yr Government bond 3 7yr Government bond 3 10yr Government bond 4 15yr Government bond 4 20yr Government bond 1 Treasury Notes 12 2yr Government note 12 Treasury Bills 75 364-day bill 28 182-day bill 26 91-day bill 13 182-day Cocoa Bill 8 Local US dollar 3-year bond 1 Eurobond 9 Corporate Bonds 51 Letshego Ghana Plc 17 Bayport Financial Services (Ghana) 9 Edendale Properties 2 Izwe Loans Ghana 4 E.S.L.A.
    [Show full text]
  • Cash Flow Management
    Cash Flow Management By Sam Dinsey April 2020 1 | | Absa Ghana – Cash Flow Management Agenda 1. Objectives and Introduction. 2. Background to cash flow management. 3. Managing business cash requirements during crisis. 4. A Case study. 5. Conclusions. 2 | | Absa Ghana – Cash Flow Management Introduction and Objectives 1. Cash flow refers to the flow or movement of money both in and out of the business. It is not about sales or revenue, it is about the actual cash that is made available (or unavailable) to the business. 2. Companies have a host of cash inflows and outflows that must be prudently managed in order to meet payment obligations, plan for future payments and maintain adequate business stability. 3. This involves making sure that the company has sufficient funds in the required currency, location and quantity to meet all payments due, both today and in the future. 4. According to Forbes, study shows 69% of small business owners are kept up at night with concerns about cash flow. Key objective and learnings 1. Comprehensive introduction to working capital and cash flow management. 2. How to manage business cash requirements during the period of crisis.. 3. case studies on how some companies overcame cash flow challenges during the past global financial recession. 4. Immediate critical cash flow steps to stay in business. 3 | | Absa Ghana – Cash Flow Management The Cash Flow Cycle Cash management routines should be carried out on a daily basis At the start of each day. This can help to determine the amount of funds which should be invested or borrowed before the end of the day.
    [Show full text]
  • Access Bank (Ghana) Plc 2017 Annual Report
    INNOVATING FOR A SUSTAINABLE FUTURE Access Bank (Ghana) Plc 2017 Annual Report Contents 01| Overview Welcome 8 Business and Financial Highlights 9 Location and Offices 10 Chairman’s Statement 12 Managing Director’s Review 15 02| Business Review Corporate Philosophy 21 Milestones 22 Our Year in Review 23 Commercial Banking 27 Retail Banking 29 Corporate Banking 33 Public Sector 34 Investment Banking 35 Digital Banking 36 Operations and I.T. 38 Service Quality 39 Our People, Culture and Diversity 42 03| Sustainability and 06| Shareholder Risk Management Information Sustainability 50 Risk Management 54 Shareholder Engagement 142 Notice of Annual General Meeting 143 Proxy Form 145 04| Governance 07| Corporate Information The Board 60 Directors, Officers and Professional Advisors 64 Management Team 65 Branch Network 150 Directors’ Report 66 ATM Network 152 Independent Auditor’s Report 68 International Network 153 Directors’ Responsibilities 72 Authority of the Board 72 Board Effectiveness Review 73 Committees of the Board 74 05| Financials Statement of Comprehensive Income 78 Statement of Financial Position 79 Statements of Changes in Equity 80 Statement of Cash Flows 82 Notes 83 Top 20 Shareholders 133 Other Financial Information 134 Value Added Statement 138 Access Bank (Ghana) Plc 2017 Annual Report 5 01 Overview In this section, is an introduction to the report covering who we are, highlights of the financial results, the Chairman and MD’s reflections on the year and a snapshot of where and how we do business. Welcome 8 Business and Financial
    [Show full text]
  • 2020 Annual Public Debt Report
    The Annual Public Debt Report for the 2020 Financial Year Submitted to Parliament on Monday, 29th March, 2021 by Osei Kyei-Mensah-Bonsu, MP Minister Responsible for Finance In Fulfilment of the Requirements of Section 72 of the Public Financial Management Act, 2016 (Act 921) Annual Public Debt Report for the 2020 Financial Year The 2020 Annual Public Debt Report The 2020 Annual Public Debt Report is available on the internet at: www.mofep.gov.gh ii The 2020 Annual Public Debt Report Acronyms and Abbreviations ABED - Arab Bank for Economic Development ABN AMRO - ABN Amro Bank N.V. ABG - Access Bank (Ghana) Plc ADF - African Development Fund AfDB - African Development Bank APEX - ARB Apex Bank Limited AMCs - Asset Management Companies AMI - Asset Management Industry ATM - Average Time to Maturity ATR - Average Time to Re-fixing BAAG - Bank Austria AG BADB - Banco do Brasil BANS - Banco Santander BBNV - Belfius Bank NV/SA BBP - Barclays Bank UK Plc BELG - Government of Belgium BHI - Bank Hapoalim BMS - Bond Market Specialists BNDS - Banco Nacionale de Desenvolvimento Economico E Sociale BNP - Banque Nationale de Paris BoG - Bank of Ghana BoP - Balance of Payments BOST - Bulk Oil Storage and Transportation Company Ltd BMH - Mees Pierson NV CALB - CAL Bank Limited CBG - Consolidated Bank Ghana Limited CCAB - Credit Agricole CCRB - Cooeratieve Central Raifffeisen-Bank CDB - China Development Bank Corporation CITI - Citi Group CMBK - Commerzbank COVID-19 - Coronavirus Disease of 2019 CNY - Chinese Yuan CPI - Consumer Price Index CRAs - Credit Risk Assessments CSOB - Ceskoslovenska Obchodni Banka A.S CWE - China International Water & Electric Corporation DBF - Deutsche Bank, Frankfurt DBI - Deutsche Bank, Italy DBL - Deutsche Bank, London DBNY - Deutsche Bank, New York iii The 2020 Annual Public Debt Report DBSA - Deutsche Bank S.A.
    [Show full text]