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Media Release Media Release Sentosa launches landmark campaign for locals to Make Time for a Holiday, with over 50 new offerings including hybrid events, insider tours and $100 packages ● Campaign encourages getaways amid findings that Singaporeans are putting annual leave in back seat while working from home, with some feeling trapped Singapore, 26 October 2020 – The Sentosa Development Corporation is joining hands with the industry to launch a landmark campaign today to encourage locals to Make Time for a Holiday, with over 50 diverse new offerings to be rolled out progressively. Themed around Island Life, Heritage Discovery, Wellness Escape, and Nature Adventure, the offerings feature hybrid leisure experiences that integrate onsite and virtual elements, insider tours to hidden gems, and attractively priced $100 holiday packages, amongst others. The launch comes after SDC commissioned a survey in August 2020 to examine how the COVID-19 pandemic has impacted Singaporeans’ views and attitudes towards leisure time, as part of efforts to understand and anticipate the needs of Sentosa’s guests. With 1,061 Singapore citizens and permanent residents as respondents, the survey found that the majority (56 per cent) have not seen the need to take leave from work while working from home. This is even though the large majority (90 per cent) of the same respondents understand that taking regular breaks to unwind and relax allows one to be more productive. “The survey findings show us that Singaporeans should Make Time to take a break and have a getaway, amid the blurring of home and work boundaries due to remote working arrangements. Our survey also found that 81 per cent of respondents agreed that adults should have playtime, like children. We are therefore launching a range of free and attractively-priced offerings where locals can rediscover new gems safely at Singapore’s own holiday island. Whether you are a foodie, looking to go off the beaten path to explore our heritage and nature trails, or curious about what happens behind-the-scenes in Sentosa, there will be something for everyone,” said Ms Lynette Ang, Chief Marketing Officer, SDC. Sentosa Insider Tours To encourage Singaporeans to take a break for leisure, SDC has teamed up with its Island Partners (tenants) to launch a series of Sentosa Insider Tours. Designed to showcase a different side of Sentosa, the Tours will offer insights into the workings of Sentosa’s attractions, as well as hands-on experiences that will bring guests closer to the island’s nature and heritage. Examples of Sentosa Insider Tours include: ● Behind the Magic (by Madame Tussauds Singapore) – A 1.5-hour insider experience where guests can go behind the scenes with wax artists and try their hand at the magic required to make the world’s greatest wax figures, learn wax painting, and even do hair insertions, among other highlights. ● How we Defy Gravity (by AJ Hackett Sentosa) – A 2-hour interactive programme with a behind the scenes tour, showcasing the technical, educational and thrill aspects of the attraction, such as the construction of bungy cords and the science behind the Bungy Jump and Giant Swing. ● Marine ConservAction (by SDC) – A 1-hour programme where guests will understand the effects of litter on marine life and how we can do our part to protect the environment, while contributing to marine conservation through the hands-on experience of litter picking along Sentosa’s beaches. The various Sentosa Insider Tours will progressively be rolled out from October 2020 and over the coming months. Please see Annex A for more details on the Sentosa Insider Tours. Guided tours, in partnership with local travel agents As part of a tie-up with the National Association of Travel Agents Singapore (NATAS), SDC, together with five local travel agents, have also curated 10 guided tours featuring Sentosa’s array of leisure offerings, including attractions, nature and heritage experiences, as well as various dining options. Guests on these guided tours can enjoy the convenience of being driven from their doorstep to the various offerings across Sentosa, as they explore the ins and outs of the island safely and comfortably with an experienced tour guide. Please see Annex B for more information on these guided tours. Guests looking to explore a different side of Sentosa on their own can also choose from a range of free experiences such as the new Sentosa Geology Gallery at Sentosa Nature Discovery, which offers insights into Sentosa’s rock and geological formations, as well as various nature and heritage trails, among others. Sentosa $100 Getaway Deals Meanwhile, SDC, together with its Island Partners, have launched a range of holiday packages attractively-priced in denominations of $100, bundling various leisure experiences, with discounts of up to 50%. For example, for $100, a couple can go on a fun and thrilling date, featuring rides at HeadRock VR Sentosa and a 5-in-1 Madame Tussauds Singapore experience, complete with a complimentary treat at Co+Nut+Ink. For those looking to relax, there is also a $100 package featuring a 2.5-hour guided yacht tour to the Southern Islands, and a cable car ride. In December, SDC will also launch its first sustainability-themed tour that enables guests to experience behind-the-scenes efforts on conservation and sustainability, and encourage them to embrace sustainable actions through experiencing Island Life at Sentosa. The tour will be the first of an upcoming series of sustainability-themed tours, as part of the progressive roll-out of Sentosa’s $100 Getaway Deals. Please see Annex C for more information on these $100 packages. Masterclasses To get tips on how to create the Sentosa experience on their own, guests can now attend Masterclasses offered by SDC’s Island Partners. At these Masterclasses, garner insights on how to whip up a Risotto & Gnocchi Dish for free at Trapizza, the beach-side casual Italian restaurant at Shangri-La’s Rasa Sentosa Resort & Spa, or find out the secrets behind signature cocktails at Tanjong Beach Club. Please see Annex D for more details on these Masterclasses. Sentosa GrillFest 2020 - Inaugural Home Edition Meanwhile, foodies can look forward to the return of the signature Sentosa GrillFest in its inaugural Home Edition. Happening from 29 October to 22 November 2020, guests will be able to indulge in mouth-watering grilled treats from various dining establishments in Sentosa, as well as delights from Singapore’s well-known chefs as part of SDC’s partnership with the Singapore Chef Association for the event. Guests can choose to enjoy these tasty treats through island-wide delivery, or make reservations to dine- in at participating dining establishments in Sentosa. Please visit www.sentosa.com.sg/grillfest for more details. More initiatives under the Make Time for a Holiday campaign will be rolled out in the coming months. Meanwhile, for guest safety and a positive experience, guests are reminded to observe all prevailing safe management measures while making time for a holiday in Sentosa. Please visit www.sentosa.com.sg/sentosaholidays for more information about the campaign. High-resolution photos and footage can be downloaded here: https://www.dropbox.com/sh/w2z4c6ngias2s5h/AAAUYihVGnfuKTG6uYSESZpta?dl=0 - END - About Sentosa Sentosa is Asia’s leading leisure destination and Singapore’s premier island resort getaway, located within 15 minutes from the central business and shopping districts. The island resort is managed by Sentosa Development Corporation, which works with various stakeholders in overseeing property investments, attractions development, and operation of the various leisure offerings and management of the residential precinct on the island. The 500-hectare island resort is home to an exciting array of themed attractions, award-winning spa retreats, lush rainforests, golden sandy beaches, resort accommodations, world-renowned golf courses, a deep-water yachting marina and luxurious residences – making Sentosa a vibrant island resort for business and leisure. Making Sentosa its home, too, is Singapore’s first integrated resort, Resorts World Sentosa, which operates South East Asia’s first Universal Studios theme park. Situated on the eastern end of Sentosa Island is Sentosa Cove, an exclusive oceanfront and residential enclave bustling with some 2,000 homes, romantic quayside restaurants, retail and specialty shops. The Island is also proud to be home to Sentosa Golf Club and its two acclaimed golf courses, The Serapong and The Tanjong. Sentosa Golf Club hosts the SMBC Singapore Open and the HSBC Women’s World Championship, featuring some of the world’s best golf professionals. Welcoming a growing number of local and international guests every year, Sentosa is an integral part of Singapore’s goal to be a global destination to work, live and play. For more information, please visit: www.sentosa.com.sg. /SentosaOfficial @sentosa_island #thestateoffun Annex A: Sentosa Insider Tours For the latest information, please refer to www.sentosa.com.sg/insidertours No. Theme Name/ Island Partner Description Price Tentative launch date 1. Island Life How We Defy Gravity An interactive programme showcasing a behind the $30 per pax From end Nov (by AJ Hackett scenes tour and the technical, educational and thrill Sentosa) aspects of the attraction, such as the construction of bungy cords and the science behind the Bungy Jump and Giant Swing. Programme includes: • 2-hour experience in groups of 5 (min 10 pax required) • Facilitated How We Defy Gravity Programme • Bungy cord keychain • $5 F&B Voucher (minimum spend of $20) • Safe management measures apply 2. Heritage Discovery Gai Gai Tour Take a guided tour around Mount Faber Park to Faber $20 per adult, Ongoing (by One Faber Group) Point, the highest point on Mount Faber. Get to know $15 per child the rich history surrounding the mural wall and mini Merlion, plus venture to the back of house for an exclusive tour of how the Singapore Cable Car operates.
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