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Sport & Entertainment Volume 1, Issue 1, February 2015 EDITOR Joris Drayer D.H. Kwak Stacy Warner Bob Heere Temple University University of Michigan East Carolina University University of South Carolina Brendan Dwyer Daniel Lock Jules Woolf [email protected] Virginia Commonwealth Griffith University Ohio University ASSOCIATE EDITOR University Eric MacIntosh Xiaoyan Xing Chad Seifried Andrea Eagleman Ottawa University Capital University of Physi- Louisiana State University Griffith University Kimberly Mahoney cal Education and Sport [email protected] Sheranne Fairley University of New Haven Masayuki Yoshida EDITORIAL BOARD University of Queensland Haylee Mercado Biwako Seikei Sport College Artemisia Apostolopoulou Kevin Filo University of South Carolina EDITORIAL ASSISTANT Robert Morris University Griffith University Brianna Newland Henry Wear Khalid Ballouli Damian Gallagher University of Delaware University of South Carolina University of South Carolina University of Ulster Nico Schulenkorf MANAGING EDITOR Tim Breitbarth Marion Hambrick University of Technology Matt Brann Bournemouth University University of Louisville Sydney FiT Publishing Beth Cianfrone Yuhei Inoue Stephen Shapiro Georgia State University University of Minnesota Old Dominion University DESIGNER Jamie Pein Geoff Dickson Jeremy Jordan Brian Soebbing Auckland University of Temple University Louisiana State University Technology Shannon Kerwin Scott Tainsky Brock University University of Illinois Sport & Entertainment Review is an electronic journal owned Subscription rates: US: $50 (individual), $200 (institution). by the University of South Carolina’s Department of Sport Back issue articles are searchable and can be downloaded at and Entertainment Management and published three times www.fitpublishing.com. a year (February, June, and October) by FiT Publishing, A Division of the International Center for Performance Ex- Advertising: A current rate card is available upon request. cellence, West Virginia University, 375 Birch Street, WVU- Contact [email protected] for details on col- CPASS, PO Box 6116, Morgantown, WV 26506-6116. or rates and deadlines. Although advertising is screened, the Phone: 304.293.6888 publisher assumes no responsibility for and will not be liable Fax: 304.293.6658 for any claims made in advertisements. Email: [email protected] Manuscripts submission guidelines may be found on the in- Copyright © 2015 by West Virginia University. All rights re- side back cover of this journal or at www.fitpublishing.com. served. This publication or any part thereof may not be re- ISSN: 2372-7233 (Online) produced in any manner without written approval from the publisher. Reprint rates available upon request. The publisher MISSION STATEMENT assumes no responsibility for statements and opinions made The mission of Sport & Entertainment Review (SER) is to be- by contributors to this publication. Authorization to photo- come the outlet for the best new ideas for people creating, copy items for college coursepacks or internal/personal use leading, and transforming sport and entertainment organi- can be obtained by contacting the Copyright Clearance Cen- zations and businesses. SER seeks to be one of the world’s ter, Inc., 222 Rosewood Drive, Danvers, MA 01923 (phone: leading journals on publishing cutting-edge, authoritative 978.750.8400; fax: 978.750.4470; www.copyright.com; info@ thinking on the key issues facing executives in the world of copyright.com). sport and entertainment. Volume 1, Issue 1, February 2015 CONTENTS EDITORS’ NOTE Bob Heere, University of South Carolina 03 Chad Seifried, Louisiana State University REVIEW PAPERS Think You Know Basketball? You Need to Know the Numbers to Know the Game 07 David J. Berri, Southern Utah University Tracking the Dollars: 15 How Economic Impact Studies Can Actually Benefit Managerial Decision Making Daniel A. Rascher, University of San Francisco Michael M. Goldman, University of San Francisco, University of Pretoria Keeping up Attendance: Building a Community Around Our Brand 20 Bob Heere, University of South Carolina PRACTICE IN THE FIELD: BEYOND THE PUBLICATION Research and Advocacy in Disability Sport and Sport and Human Rights: 27 The Journey Along the Road to Scholar-Advocacy Mary A. Hums, University of Louisville Eli A. Wolff, Brown University Our journals provide educators, researchers, students, and practitioners with leading research and growing trends in the sport and entertainment industries. Instructors and Students Gain access to leading studies at your convenience. Ask your library to subscribe to FiT’s journals. Practitioners Connect with consultants and get ideas and solutions for your sport and entertainment business by subscribing to FiT’s journals and attending our affiliates’ conferences. Researchers Ready to publish? Find out how to submit manuscripts to FiT’s journals at http://www.fitpublishing.com/journals.html New to FiT! International Journal of Sport & Entertainment Sport Marketing Quarterly Sport Finance (IJSF) Review (SER) (SMQ) Editors: Arne Feddersen, Babatunde Editors: Bob Heere and Chad Seifried Editors: Daniel C. Funk and Jeffrey D. James Buraimo, Joachim Prinz, and Jane Ruseski The mission of SER is to become the outlet for SMQ aims to provide a forum for authors IJSF serves as a high-level forum of current re- the best new ideas for people creating, leading, who wish to create new knowledge and/or search on sport finance topics on a worldwide and transforming sport and entertainment or- apply existing concepts and theories in sport basis. The objective is to advance knowledge ganizations and business. SER seeks to be one marketing. To this end, SMQ is committed to of the topic area by publishing theoretical and of the world’s leading journals on publishing publishing high-quality research that advances empirical articles from both a globally diver- cutting-edge, authoritative thinking on key the study and practice of sport marketing and sified and multidisciplinary perspective. IJSF issues facing executives in the world of sport is relevant to the professional interests of the also provides a forum for the exchange of and entertainment. sport marketing community. ideas between academicians and practitioners. SER is the preferred journal of the Sport SMQ is the preferred journal of the IJSF is the official journal of the Entertainment & Venues Tomorrow Sport Marketing Association European Sport Economics Association. conference Sport & Entertainment Review, 2015, 1, 3-6, © 2015 West Virginia University Editors’ Note Bob Heere, University of South Carolina Chad Seifried, Louisiana State University elcome to the inaugural issue of Sport & Entertainment It is important to note that Chalip is very careful not to WReview (formerly the Journal of Venue and Event Man- assume that sport automatically provides these benefits, and agement). This is the first issue we organized as the new editor managers should be well aware that sport could have both and associate editor, so we thought that in addition to high- positive and negative effects on any of these legitimations. lighting the articles and authors we recruited to join the journal For instance, while playing sport can be healthy, it also causes this year, we could also share with the readers our vision for the many injuries, and watching sports can contribute to a sed- journal. This journal is built around the following pillars: entary lifestyle and/or questionable moral conduct. Further- more, while sport can contribute to a stronger community, 1. Sport is not always entertainment, and entertainment is it can also divide communities, or allow people to become not always sport, yet they can be symbiotic. involved with communities that are not beneficial to their host societies (e.g., hooliganism). The title of this publication might confuse some people as Yet, as Chalip was writing for a sport audience, he did not it treats sport and entertainment as two separate entities, discuss the fact that none of these legitimations are unique which to some extent they are, yet to some extent they are to sport, and that the value of all kinds of entertainment not. In essence, sport is a form of entertainment, very similar also extends beyond “entertainment” itself. Each of the five to music, acting, art, and most other forms of leisurely activi- legitimations could be attributed to music, acting, art, vid- ties or games that are not essential to our survival, yet enrich eo games, or other leisurely activities as well. For instance, it nonetheless. All of these different cultural outlets offer two playing music can contribute to emotional well-being, can ways to experience it: We (actively) engage with them as par- be physically exhausting, allows people to join or form com- ticipants or administrators, or we (passively) watch others, munities, has an enormous economic value to our society, often the very best or youngest, in performing that activity and is intertwined with our perception of national identity. to display their skills and enjoyment within participation. At the same time, like sport events, music can contribute to a While this active or passive engagement with the activity is sedentary lifestyle and questionable moral conduct; many of grounded in the entertainment value, the mere act of doing its top performers have (or had) strong linkages with alcohol so allows the individual or community to receive benefits and drugs usage; certain music (and movies) are perceived to that are potentially beyond the activity
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