Exciting Discovery in One Network”), the Company Strives for an Ideal Form of Marchandiser of Home Electronic Appliances, Adhering to Our HOME EXPO Co., Ltd

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Exciting Discovery in One Network”), the Company Strives for an Ideal Form of Marchandiser of Home Electronic Appliances, Adhering to Our HOME EXPO Co., Ltd 8-9-5, Nishi-gotanda, Shinagawa-ku, Tokyo 140-0031, Japan (Head office) 8-70-1, Kakuozan-dori, Chikusa-ku, Nagoya, Aichi 464-0841, Japan Tel: +81-52-759-2711 Fax: +81-52-759-2729 E xciting D iscovery I n O ne N etwork URL http://www.edion.co.jp Annual Report 2005 For Year ended March 31, 2005 Management philosophy—In pursuit of the customers’ best smile Putting customers first Customer Oriented 08 10 We will offer products well-suited to customers’ life styles and allow customers to enjoy the greatest satisfaction. We will provide new joy and a satisfying way of life as the customers have never imagined. We will offer full-scale post-sale service enabling customers to always use purchased products in the best condition. MIDORI Area Community-based business development DENKA Strategy With the recognition of being the top-brand in the region, we will aim at making stores that will continue to be supported by returning customers. We will focus on building long-term relationships with customers on the basis of trust. We will offer quality service in all of stores in all regions. Staying creatively ahead of the curve We will aim at becoming a company always ready to face challenges and innovate. 14 We will endeavor to be a “creative company” staying ahead of the curve and offering new value. We will improve the flexibility of the company to be able to instantly respond to the changes in customers’ needs and times. Multi- channel Outline of EDION Group Strategy EDION Corporation A joint holding company managing 16 18 the operating companies within the Group DEODEO Corporation Kurashino Design, Inc. Sale of home electronic Sale of furniture, interior Original Service appliances products and home and information/ g electronic appliances in communication p EIDEN Co., Ltd. through catalogue p g Products Strategy devices o n and internet h i Sale of home MIDORI DENKA s p p electronic appliances CO., LTD mail-order e o u h and information/ Sale of home electronic g s lo t communication appliances, information/ ta e a rn EDION Corporation was established on March 29, 2002 as a joint devices communication devices C e O nt holding company of DEODEO Corporation based in the Chugoku f and furniture I fli region and EIDEN Co., Ltd. based in the Chubu region, with the aim of ne DEODEO Shoji Co., Ltd. sto becoming a top brand large-volume home electronic appliance store. (Sale for corporate customers) r 20 e shopping As indicated by the name EDION (abbreviation of “Exciting Discovery in One Network”), the Company strives for an ideal form of marchandiser of home electronic appliances, adhering to our HOME EXPO Co., Ltd. Midori Corporation corporate philosophy of “putting customers first,” “community-based (Sale of home center products) (Sale of home electronic appliances and CSR business development” and “staying creatively ahead of the curve.” EIDEN COMMUNICATIONS Co., Ltd. information/communication devices) (Sale of cellular telephones) Midori Service Co., Ltd. (Corporate Social Responsibility) While maximizing economies of scale, we endeavor to enhance our DISC STATION Co., Ltd. (Repair, delivery and installation of home corporate profile and move forward along with our customers. (Rental and sale of software) electronic appliances) COMNET Co., Ltd. (Repair, delivery and installation of home electronic appliances) NWork Co., Ltd. (Operation and management of information systems) MET Special Purpose Company (Management of store assets) Annual Report 2005 1 Management philosophy—In pursuit of the customers’ best smile Putting customers first Customer Oriented 08 10 We will offer products well-suited to customers’ life styles and allow customers to enjoy the greatest satisfaction. We will provide new joy and a satisfying way of life as the customers have never imagined. We will offer full-scale post-sale service enabling customers to always use purchased products in the best condition. MIDORI Area Community-based business development DENKA Strategy With the recognition of being the top-brand in the region, we will aim at making stores that will continue to be supported by returning customers. We will focus on building long-term relationships with customers on the basis of trust. We will offer quality service in all of stores in all regions. Staying creatively ahead of the curve We will aim at becoming a company always ready to face challenges and innovate. 14 We will endeavor to be a “creative company” staying ahead of the curve and offering new value. We will improve the flexibility of the company to be able to instantly respond to the changes in customers’ needs and times. Multi- channel Outline of EDION Group Strategy EDION Corporation A joint holding company managing 16 18 the operating companies within the Group DEODEO Corporation Kurashino Design, Inc. Sale of home electronic Sale of furniture, interior Original Service appliances products and home and information/ g electronic appliances in communication p EIDEN Co., Ltd. through catalogue p g Products Strategy devices o n and internet h i Sale of home MIDORI DENKA s p p electronic appliances CO., LTD mail-order e o u h and information/ Sale of home electronic g s lo t communication appliances, information/ ta e a rn EDION Corporation was established on March 29, 2002 as a joint devices communication devices C e O nt holding company of DEODEO Corporation based in the Chugoku f and furniture I fli region and EIDEN Co., Ltd. based in the Chubu region, with the aim of ne DEODEO Shoji Co., Ltd. sto becoming a top brand large-volume home electronic appliance store. (Sale for corporate customers) r 20 e shopping As indicated by the name EDION (abbreviation of “Exciting Discovery in One Network”), the Company strives for an ideal form of marchandiser of home electronic appliances, adhering to our HOME EXPO Co., Ltd. Midori Corporation corporate philosophy of “putting customers first,” “community-based (Sale of home center products) (Sale of home electronic appliances and CSR business development” and “staying creatively ahead of the curve.” EIDEN COMMUNICATIONS Co., Ltd. information/communication devices) (Sale of cellular telephones) Midori Service Co., Ltd. (Corporate Social Responsibility) While maximizing economies of scale, we endeavor to enhance our DISC STATION Co., Ltd. (Repair, delivery and installation of home corporate profile and move forward along with our customers. (Rental and sale of software) electronic appliances) COMNET Co., Ltd. (Repair, delivery and installation of home electronic appliances) NWork Co., Ltd. (Operation and management of information systems) MET Special Purpose Company (Management of store assets) Annual Report 2005 1 Consolidated Financial Highlights Consolidated Financial Highlights (Millions of yen) Period from March 29, 2002 Period from October 1, 2002 Period from April 1, 2003 Period from April 1, 2004 to September 30, 2002 to March 31, 2003 to March 31, 2004 to March 31, 2005 Indicators (Consolidated) DEODEO EIDEN EIDEN Period from March 29, 2002 Period from October 1, 2002 to September 30, 2002 to March 31, 2003 For the year: ■ Net Sales ■ Operating Income (Loss) ■ Net Income (Loss) ■ Shareholders’ Equity Net Sales 222,784 220,074 434,166 437,992 (Millions of yen) (Millions of yen) (Millions of yen) (Millions of yen) Gross Profit 47,455 46,221 92,588 95,751 5,795 5,825 112,882 447,086 442,858 105,596 434,166 437,992 5,011 4,919 425,411 100,000 Operating Income 2,534 3,261 5,825 5,011 400,000 4,345 94,465 92,259 4,000 4,000 91,691 Net Income 1,214 1,176 3,018 4,919 80,000 3,018 300,000 2,867 2,390 2,000 2,000 60,000 200,000 At year-end: (432) 40,000 (467) Total Assets 223,758 230,333 222,615 231,411 0 0 100,000 20,000 Shareholders’ Equity 91,885 92,259 94,465 105,596 0 (2,000) (2,000) 0 2001.3 2002.3 2003.3 2004.3 2005.3 2001.3 2002.3 2003.3 2004.3 2005.3 2001.3 2002.3 2003.3 2004.3 2005.3 2001.3 2002.3 2003.3 2004.3 2005.3 ■ Total Assets ■ Interest-bearing Debt ■ Number of Stores ■ Balance of Cash and Cash Equivalents at end of period (Millions of yen) (Millions of yen) (Stores) (Millions of yen) RC FC 259,847 250,000 16,618 16,338 80,000 800 78,586 786 230,333 231,411 774 773 226,701 222,615 743 15,000 13,880 68,122 200,000 67,189 678 13,446 13,355 60,000 60,404 61,456 600 150,000 10,000 40,000 400 100,000 Disclaimer Regarding Forward-Looking Statements 5,000 20,000 200 The present document contains forward-looking statements based on currently available information that EDION and 50,000 the EDION Group consider to be reasonable. Actual results may differ materially from those projected as a result of various risks and uncertainties, including, but not limited to, economic fluctuations or unstable product demands, 0 0 0 0 various domestic and overseas regulations, as well as changes in accounting standards/practices. Consequently, the information contained in this Annual Report should not be construed as the sole basis for investment decisions. 2001.3 2002.3 2003.3 2004.3 2005.3 2001.3 2002.3 2003.3 2004.3 2005.3 2001.3 2002.3 2003.3 2004.3 2005.3 2001.3 2002.3 2003.3 2004.3 2005.3 *The figures from 2001 to 2002 represent the total consolidated results of DEODEO Corporation and EIDEN Co., Ltd. and the figures of 2003 represent the total full year results (1st term, March 29, 2002 – September 30, 2002 and 2nd term, October 1, 2002 – March 31, 2003).
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