14 THE SATURDAY EVENING POST October 18,1941 COME ONE, COME ALL, TO OGLETHORPE Dr, Tbornweil Jacobs Has Y VIRTUE of tbe authority granted us by. president and founder of Oglethorpe. During tbe the Commonwealth of Georgia and in the school's twenty-one commencements to dato he has Built His University by Head- B' name of the board of directors of Oglethorpe handed out approximately 160 honorary degrees to University, I confer upon you the degree of doctor a group oí citizens selected from the upper stratum lines, Persuasion and Degrees of laws, with all tbe rights, privileges and high dig- of Who's Wbo, Dun & Bradstreet and the New nities customarily associated therewith." Deal—with a sprinkling of Georgia politíciana and Using these solemn words. Dr. Thornwell Jacobs, Southern ministers. of Atlanta, haa created one of the most distinguished Mr. Roosevelt is an honorary alumnus of Ogle- groups of men and women in America—the honor- thorpe. So is William Randolph Hearst. James A. ary alumni of Oglethorpe University. He is the Farley, Mra. Ogden Reid, Walter Lippmann and the late Gutzon Borglum have journeyed to Ogle- DT lAMI BUDS. thorpe for honorary de- grees. So have Joseph P. Kennedy, William Green, John Golden, Gov. Herbert H. Leh- man and the late Amelia Earhart Putnam. And Homer S. Cummings, Dorothy Dix, the late Charles Edwin Mitchell, Bernard M. Baruch, T. S. Stribling, the late Sen. Royal S. Copeland, Jesse H. Jones and Caroline Goodwin O'Day. Also Frank E. Gannett and the late Paul Block, newspaper executives; David Sar- noff, the radio executive; J. Robert Rubin, the motion-picture execu- tive; Charles R. Hook, the steel executive; John Harvey Kellogg, of Bat- tle Creek; and Eugene ("Ole Gene") Tal- madge, Georgia's red- gallused governor from Sugar Creek. The first degree Oglethorpe ever issued was honorary, to President Wilson. Passers-by tee only "the fíneat stadium gate in America," as taras Doctor Jacobs It is naturally sup- goton his dream of duplicating theKoman posed that any school Colosseum. The upper photograph shows must be big, or wealthy, what lies behind this imposing facade. or ancient to command such a group. Oglethorpe has none of these quali- fications. The school has only three buildings, sit- ting in a huge campus ten milea north of Atlanta. There are, perhaps, 250 resident students. During its twenty-five years of life, Ogletborpe has under- gone more financial difficulties tban the Confederate Gangress. What has Ogletborpe got that otber small and poor institutions haven't got? The an- swer is: Dr. Thornwell Jacobs. Each commencement Oglethorpe makes the front pages with ber honorary graduates. Doctor Jacobs usually can be counted on to produce several other newsworthy ideas every year. Tbeae announcements usually causa Atlanta editors to comment tbat Doctor Jacobs could make a million aa a circus impresario. They count him a publicity genius. Doctor Jacobs has devoted the last thirty years to making the world Ogiethorpe-conscious. For the sake of Oglethorpe he invaded England several years ago. His mission was to dig up a corpse, usually a secretive affair. But before his trip was over he had wrung more publicity from the corpse snatching than was ever realized from a mmilar project, except for the opening of Tutankhamen's tomb. He put Oglethorpe in the news with tbe " first radio Bchool in the world." He started the world's first class of "mental supermen," with the idea of teaching them about everything there ia to know in six years. He hit the domestic headlines again when he began building a football stadium to resemble the Colosseum at Rome, and of course the name of Oglethorpe rang round the world when Dr. Thomjreti Jacoba withanoUibie non-conquett, A*a G, Candier (right), founder of Coca- On hjs latees, William Randolph Hearat receive* an hanarary degree Cola. Philanthropiët Candier gave mllUan» to Emory Univerwity, instead of Ogietharpe. from Doctor Jaeobm, who collected many a dividend on the /nvnCmCflt. he created a Crypt of Civilization to preserve the Clinton. The eldest son, William Statea Jacoba, demeanor, quick, aharp eyes, and one of the most twentieth century's scientiñc and cultural progress built the congregation of the First Presbyterian persuasive voices in America. With these assets, he and the name of Oglethorpe for the dwellers on Church, of Houston, into prohahly the largest of Bet to work to raise $150,000 from Southern Prea- earth 6172 years from now. any Presbyterian church in America—and then re- hyterian churches and $100,000 from Atlanta buai- Doctor Jacobs started to build a university with- signed to found an independent church. Another nesamen. He collected double that. out the support of a church, or the state, or an son was the late James Ferdinand Jacoha, an adver- endowment fund. He relied principally on his tising man. Another was Dillard Jacobs, who has Forty StudentSj Four Teachers and a Book powers of promotion, but it has required more than become wealthy in Atlanta as an advertising and that to pull Oglethorpe through. It has taken some patent-medicine executive. The youngest was /^RIGINALLY, Doctor Jacobs wanted his school fantastic business manipulations, but Doctor Jacobs Thornwell. \J listed as a Presbyterian institution, like Prince- has never failed. He managed by delaying creditors, Doctor Jacohs enjoys telling how, as a child, he ton, and not under control of the church courts, reducing faculty salaries to little more than room listened to stories about old Oglethorpe University wishing to he free to teach scientific theories not in and board, and by cutting the very trees from the related by his grandfather, a one-time teacher of conformity with literal consiPÙction of the Bible. campus and selling them for lumher. mathematics in that defunct institution. Old Ogle- Presbyterian leaders who knew Doctor Jacoha to be thorpe, founded in 1835 at Milledgeville, then cap- a believer in evolution balked at waiving control That happened when a real-estate ñrm waa over a university that "proclaims itself 'the light- threatening to foreclose on a woodland park of ital of Georgia, was named for General Oglethorpe, who had landed in Savannah with some 120 follow- house,' and ' the temple,' and ' the shrine,' and ' the some 400 acres, including eighty-acre Silver Lake, capstone'" of the Presbyterian educational sj^tem. presented to Oglethorpe by Mr. Hearst. He had ers approximately 100 years before and established the British colony of Georgia. Furthermore, they objected to Doctor Jacobs' purchased the tract for the school, agreeing to pay methods of raising money. $135,000 in annual installments of $25,000. The Old Oglethorpe died during the War Between the payments continued until hard times hit the Hearst States, when its student body to a man marched They accused him of commercializing on tbeir newspaper empire. The puhlisher's installments away hehind the Stars and Bars, " The money went prayers for Oglethorpe, engaging in real-estate pro- ceased. With $30,000 still owing in principal, inter- into Confederate bonds," Doctor Jacobs relates, motion and using "a peraistence in getting into the est and fees, the real-estate firm took steps to fore- "The buildings were xised for barracks and later a pulpits of the church that has poeeibly never heen close. hospital, and finally hurned. Oglethorpe alone, of equaled in the past" to carry on hiB campaign. With characteristic persuasiveness. Doctor Jacohs all the standard institutions in the nation, had died Though the Presbyterian General Assembly re- induced the firm to accept $10,000 cash for the for her ideals." fused to list Oglethorpe as Presbyterian, Doctor $30,000 deht. He then horrowed $10,000 on his life With this romantic story in his heart, and im- Jacobs already had raised $250,000 from Presby- insurance, paid the deht and had the title of the pressed hy the building program at Princeton while terian churches. Atlanta businessmen contributed property transferred from the university to his own he was a student there, Thornwell Jacoha resolved another $260,000. Doctor Jacoba began building name, as further protection. to build in the South—which he calls the "home of his university on land donated by an Atlanta real- Doctor Jacobs next acquired a sawmill and put ideals and heauty and romance and courage" —a estate man who owned other residential property workmen to sawing trees. He sold $10,000 worth university whose architecture would compare with in the vicinity. Doctor Jacoba spent half of his of lumher, paid on the debt to himself, and deeded the hest of the Eaat. " So it came to paaa," he writes, funds on the Oglethorpe Administration Building, the estate back to the university. It was the " without invitation, save from within, and without an edifice of granite and limestone valued at $400,- shrewdest lumher deal around Atlanta since the time authorization, save from above, on September 13, 000. It coBt only about $260,000, since Doctor of Scarlett O'Hara. 1909, we came to Atlanta to refound Oglethorpe Jacobs managed to get his atone and other materials University." free. The Institution opened its doors in September, 1916, with forty students. There was a faculty of Out of the ^shea As far as Atlanta knew then, he had come to help four, and a library consisting of one Bible, con- Agnes Scott College, a Presbyterian girls' school, in tributed by Doctor Jacobs. npHORNWELL JACOBS was born in 1877 at raising $250,000. The truateea had heen looking for X Clinton, South Carolina, His father, a Presby- a promoter. Doctor Jacobs was employed after one Almost everybody who gave $1000 or more was terian minister, organized Thomwell Orphanage at of them had recalled "a fellow named Jacohs who made a member of the university's Board oí Clinton, and huilt it into the largest Presbyterian was by my office the other day raising money for Founders, a group that at one time numbered 260, orphanage in the nation.