Club and AFL Members Received Free Entry to NAB Challenge Matches and Ticket Prices for the Toyota AFL Finals Series Were Held at 2013 Levels
COMMERCIAL OPERATIONS DARREN BIRCH GENERAL MANAGER Club and AFL members received free entry to NAB Challenge matches and ticket prices for the Toyota AFL Finals Series were held at 2013 levels. eason 2015 was all about the with NAB and its continued support fans, with the AFL striving of the AFL’s talent pathway. to improve the affordability The AFL welcomed four new of attending matches and corporate partners in CrownBet, enhancing the fan experience Woolworths, McDonald’s and 2XU to at games. further strengthen the AFL’s ongoing SFor the first time in more than 10 development of commercial operations. years, AFL and club members received AFL club membership continued free general admission entry into NAB to break records by reaching a total of Challenge matches in which their team 836,136 members nationally, a growth was competing, while the price of base of 3.93 per cent on 2014. general admission tickets during the In season 2015, the Marketing and Toyota Premiership Season remained the Research Insights team moved within the same level as 2014. Commercial Operations team, ensuring PRIDE OF SOUTH AUSTRALIA Fans attending the Toyota AFL Finals greater integration across membership, The Showdown rivalry between Eddie Betts’ Series and Grand Final were also greeted to ticketing and corporate partners. The Adelaide Crows and Port ticket prices at the same level as 2013, after a Research Insights team undertook more Adelaide continued in 2015, price freeze for the second consecutive year. than 60 projects, allowing fans, via the with the round 16 clash drawing a record crowd NAB AFL Auskick celebrated 20 years, ‘Fan Focus’ panel, to influence future of 53,518.
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