State of Confusion
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Lee Atwater's Political Success Linked with Mass Communication Theory
Lee Atwater's Political Success Linked with Mass Communication Theory How Atwater used the Magic Bullet, Agenda-setting, Priming, and Framing Theories to Achieve Political Success James Cochran University of North Alabama 12/1/2012 Lee Atwater's Campaign Success Derived from Mass Communication Theory Abstract Lee Atwater remains one of the most recognized political consultants in recent U.S. history. Having served on campaigns for prominent politicians such as Ronald Reagan and George H. W. Bush, Atwater preyed upon the emotion of voters by molding campaigns around "wedge issues." Atwater was able to use these issues to control voter response through four mass communication theories: magic bullet, agenda setting, priming and framing. Atwater effectively used these theories to lead his candidates to political success, leaving a lasting legacy of media mastery in his wake. Lee Atwater's Campaign Success Derived from Mass Communication Theory Main Body Introduction In the past, American politicians were required to run on merit, wit, and a great deal of craftiness. Campaigns were ground out through back-room deals, dependent upon obtaining grass roots support and occasionally won on issue-focused campaigns. Beginning in the early 20th century, the nature of the political campaign changed for good. Much of it began in 1933 when two Californians, Clem Whitaker and Leone Baxter founded the first political consulting firm, called Campaigns, Inc. In an article published by The New Yorker, Jill Lepore (2012) wrote, "Although Whitaker and Baxter, who founded a company called Campaigns, Inc. in 1933, were the first and the most influential political consultants in American history, they are very little known. -
© 2020 Media Education Foundation | Mediaed.Org 1 the MAN CARD: WHITE MALE IDENTITY POLITICS from NIXON to TRUMP [TRANSCRIPT] W
THE MAN CARD: WHITE MALE IDENTITY POLITICS FROM NIXON TO TRUMP [TRANSCRIPT] WOLF BLITZER: Right now, a historic moment. We can now project the winner of the presidential race. CNN projects Donald Trump wins the presidency. JOE SCARBOROUGH: This was an earthquake unlike any earthquake I've really seen since Ronald Reagan in 1980. It just came out of nowhere. DONALD TRUMP: It's been what they call a historic event. NARRATOR: In 2016, Donald Trump pulled off one of the greatest upsets in American political history, defying both polls and pundits. JOHN ROBERTS: So help me, God. DONALD TRUMP: So help me, God. NARRATOR: Two explanations for his shocking victory dominated media coverage. One was economic and class anxiety. JAKE TAPPER: The Clinton campaign could see white working class voters going to Trump in places like Iowa and Ohio. NARRATOR: The other was racial and cultural anxiety. VAN JONES: This was a white-lash against a changing country. BAKARI SELLERS: We try to find these voters who are economic anxiety voters, but that is not what it is, Wolf. What it is is it's cultural anxiety. NARRATOR: While both explanations were legitimate, they only told part of the story. Yes, Trump won the white vote by a large margin. But a closer look inside the numbers revealed that it was white men in particular, who were most responsible for Trump's success. Trump not only won big with college educated and upper class white men. He won with a record setting margin with white working class men as well. -
Board Embraces Plan for Affordable Housing
to — MANCHESTER HERALD, Tuesday, Oct. 11, 1988 APAR TM EH T8 M U SIC AL HOMES HOMES w . FORREHT ITE M S n m s A L E FOR SALE MANCHESTER. Second BANJQ with cose and Search Tea time T E R R IF IC Ranch In quiet ^ Spccioli floor, 2 bedroom, heat Instruction books. Ex neighborhood. Priced % ^ and appliances. No cellent condition. Ask to sell. 5'/7 rooms, 2 full pets. S ^ , plus secur- ing S100. Coll Gene, MancHester’s win MANCHESTER. Eight baths, sunporch, lower 1 ItV. Coll 646-3979. 633-6164. Few suggestions AutHor travels tHe nation room Colonial with level family room and RDCKVILLE. Remo- detached oarage. garage. Call office to a E A H IH S IP A IH T IH R / MISCELLANEOUS MISCELLANEOUS on new m anager /3 to promote tea drinking /13 100tH for coacH /18 Within walking dis deled large one bed day for your exclusive SERVICES PAPERIH6 SERVICES SERVICES room, Includes heat, R n PETS AND tance to school. Nice showing. $149,900. Sen neighborhood. For sale hot water, appliances. iS S J SUPPLIES try Real Estate, 643- NAME your own reaso HAWNESTREE5ERVICE GSL Building Mainte Qne parking. Qne by owner. $158,000. Call 4060.O nable price. Father 8. nance Co. Commercl- 6M-5087. SOUTH BOLTON Buoktt, truck 6 ohippsr. Stump month's securlfy. $495 2 year old AK C registered MANCHESTER. One Son Pointing and Pap ol/Retldenflal building neutered mole doch- CLEANING SERVICE. ering. Removal. 291- removal. Fraa aatimalaa. repairs and home im per month. 872-8095. MANCHESTER. -
Hostage to Fortune
A Question of Leadership, “Read My Lips: No New Taxes.” Candidate: Stuart D. Luxon Supervisor: Prof. Iwan Morgan Degree: M. Sc. U.S. Politics and Contemporary History Institute for the Study of the Americas Submitted: 20 August 2007 11,802 Words (inc. footnotes). Word Count Certified 1 Contents Identity Problem 4 Wedge Issues 6 Populist Currents 10 Aiming for the Top Deck 12 Economic Philosophy 18 Managing the Deficit 21 Budget Impasse 25 Leadership Questions 35 2 A Question of Leadership, “Read my Lips: No New Taxes.” Immediately after the speech, I knew it was good.... There is a definite sea change and it’s something fantastic. George H. W. Bush 21 August 19881 So I made a mistake…. I knew at the time I was going to take a lot of political flack. I knew we’d have someone out there yelling “read my lips”, and I did it because I thought it was right. And I made a mistake. George H. W. Bush 19 October19922 George H. W. Bush’s tax pledge to the 1988 Republican convention played a crucial role in winning the White House but subsequently resulted in a loss of credibility that undermined his presidency. This paper examines the consequences of the ‘no new taxes’ pledge from when it was first made in the New Hampshire primary election in January 1989 until the summer of June 1990 when George H. W. Bush (Bush) was compelled to renege on his promise in order to secure a budget agreement with Congress. By the end of his presidency, the tax pledge had become a metaphor for a failed economic policy. -
BOOGIE MAN: the Lee Atwater Story
InterPositive Media presents BOOGIE MAN: The Lee Atwater Story Produced and Directed by Stefan Forbes Produced by Noland Walker and Tia Wou And featuring Ed Rollins, Michael Dukakis, Tucker Eskew, Howard Fineman, Mary Matalin, Sam Donaldson and others Running time: 86 minutes To download stills, film clips, and press notes: http://www.boogiemanfilm.com/PressKit/ "Can you understand American politics if you don't understand Lee Atwater? I believe not." - Tucker Eskew, Senior McCain/Palin Advisor Los Angeles Press: Nancy Willen, Acme PR 310.963.3433 [email protected] NY Press: John Murphy, Murphy PR Phone: 212-414-0408 [email protected] Washington, DC Press: Jamie Shor, Jody Arlington PR Collaborative 301.437.1533 [email protected] PRODUCTION NOTES Boogie Man is a surprising look at Lee Atwater, the blues-playing rogue whose rambunctious rise from the South to Chairman of the GOP made him a household name. He mentored Karl Rove and George W. Bush and played a crucial role in the elections of Reagan and George H.W. Bush. He wrote the Republican Party’s winning playbook which the McCain campaign is currently using. In eye-opening interviews with Atwater's closest friends and enemies, Boogie Man re-examines Atwater’s crucial role in the remaking of the Republican Party. To Democrats offended by his cutthroat style (to say nothing of the 1988 Willie Horton controversy), Atwater was a lying, race-baiting political assassin dubbed by one Congresswoman "the most evil man in America." But to most Republicans he remains a hero for his deep understanding of the American heartland, his expert manipulation of the media, his keen manipulation of class resentment and cultural wedge issues, and his unapologetic vision of politics as war. -
Campaigns Against “Blackness”’: Criminality, Incivility, and Election to Executive Office
CRS347139:Layout 1 10/9/2009 9:55 AM Page 1 Critical Sociology 36(1) 1-20 http://crs.sagepub.com ‘Campaigns against “Blackness”’: Criminality, Incivility, and Election to Executive Office Joy James University of Texas, USA Abstract ‘Campaigns against “Blackness”’ focuses on the 2008 Democratic presidential primary waged by Barack Obama and the 2006 Massachusetts gubernatorial race run by Deval Patrick. It explores racial bias expressed against and by African-American males seeking high office. In these campaigns, the convergence of racial uplift and multicultural democracy manifests in mandates against blackness represented as criminality and political incivility. Historically, US anti-black anima forged tropes of ‘criminality’ and ‘incivility’ that demonized blacks as unsuitable for full citizenship. Today, the new black candidates successfully deflect these tropes, in part, by redeploying them against non-elites, and anti-racist discourse and activism. Keywords Barack Obama, Hillary Clinton, Deval Patrick, Ben LaGuer, Kerry Healey Introduction: The New Black Candidate You are not to be so blind by patriotism that you can’t face reality. Malcolm X1 As US global hegemony falters, and economic debacles and failed military policies multiply, Americans witness the rise of successful black male candidates seeking high office. That the diminishment of US prestige and power transpires with the ‘blackening’ of American electoral leadership suggests difficult challenges in facing critiques of racial division and exclusion. Election campaigns that promise to restore legitimacy to the practice and perception of US imperial dominance illustrate how viable candidates – regardless of their experiential or ideological multiculturalism2 – avow a mono-culturalism that embraces Copyright © The Author(s), 2009. -
Executive Intelligence Review, Volume 15, Number 33, August 19
Unholy war plot joins Dukakis, Shultz, Russia Panama hosts Ibero-American unity talks Razing of rain forests upsets world climate Dukakis's mental health: an objective assessment "One of the most profound crises-and perhaps the most fundamental one-confronting the United states of America, is the catastrophic situation in our educational. institutions. Despairing parents have long recognized that the effects of America's broken-down educational system on students' capacity to think, are threatening to become as devastating as the drug plague. " An EIR S pecial Report The libertarian conspiracy to destroy America's schools Perhaps you think you "already know" about the crimes of the National Education Association. But do you know that our education system may now be one of the biggest threats to national security? This remarkable report takes up the defense of American education in the thoroughly documented, polemical style EtR is famous for. It was prepared by Carol White and Carol Cleary, who previously collaborated on the book, The New Dark Ages Conspiracy. It includes: • Documentation on how the National Education Association has, over decades, progressively rewritten public school curriculum to foster the amoral celebration of infantilism. The result: rampant illiteracy and a hideous paradig.m shift associated with the "me" generation, to such lifestyles as "free" love, homosexuality, pederasty, pornography, violence, and satanic cults. • The names of those who created the crisis and how they did it-facts which have not been published by other reports such as the one put out by the National Academy of Sciences, describing the collapse of U.S. -
Boogie Man Script by Stefan Forbes & Noland Walker Lee OK, Let's Take
Boogie Man Script by Stefan Forbes & Noland Walker Lee OK, let’s take the whole thing. Judge I, Ronald Reagan do solemnly swear. Reagan I, Ronald Reagan do solemnly swear. Bush that I will faithfully execute the office of the President of the United States. W preserve, protect and defend the constitution of the United States. Judge so help me god. W so help me god. Reagan You ain’t seen nothing, yet. I’M A BAD BOY….. Tucker Can you understand American politics if you don’t understand Lee Atwater? I believe not. Bush He couldn’t teach me rhythm but he did teach the democrats to sing the blues and I believe they are just starting. Fineman He mattered in American politics. Because of the man he got elected, because of the party he shaped. He was very important not only to George HW’s victory, but to his son’s victory. Rove Lee Atwater was part myth, part showman, and part political mastermind. He was one of the most unique people I’ve ever met in my life. Conosan Rove was the protégé of Lee Atwater. How do politics really work? How does a presidential election really work? The depths of it deserve to be examined closely. Sam Donaldson I don’t think the American public understood some of the messages that Lee had planted in his mind. That were irresistible. Talking Heads Racist? Disgusting. Scumbag Politics. Garbage. Lee But I’m a very lovable guy. BB King Regardless of what a person may do for a living, if he played blues, he’s my man. -
The Nowhere Man When the "Miracle" Turned to Mush
New England Journal of Public Policy Volume 6 | Issue 2 Article 3 9-23-1990 The oN where Man: When the "Miracle" Turned to Mush David Nyhan Boston Globe Follow this and additional works at: http://scholarworks.umb.edu/nejpp Part of the American Politics Commons, and the Public Policy Commons Recommended Citation Nyhan, David (1990) "The oN where Man: When the "Miracle" Turned to Mush," New England Journal of Public Policy: Vol. 6: Iss. 2, Article 3. Available at: http://scholarworks.umb.edu/nejpp/vol6/iss2/3 This Article is brought to you for free and open access by ScholarWorks at UMass Boston. It has been accepted for inclusion in New England Journal of Public Policy by an authorized administrator of ScholarWorks at UMass Boston. For more information, please contact [email protected]. The Nowhere Man When the "Miracle" Turned to Mush David Nyhan He didn 't steal money, go to jail, become embroiled in a personal scandal, or appoint a pack of thieves to high office, as other Massachusetts politicians have on occasion. But his fall was as dramatic as ifhe had done any or all of the above. From winning reelection in 1986 with 69 percent of the vote, then capturing the Democrats' presidential nomina- tion, his fortunes sank like a stone. Michael Stanley Dukakis, the stoic son of Greek immigrants , became a figure of ridicule in his third term. Thanks to the regional economy 's sharp recession and the lingering effects of the negative radiation he absorbed in the presidential campaign, Dukakis plum- meted in public esteem.