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CRUISE ADVISER THE ONLY DESTINATION FOR THOSE SELLING CRUISES OCTOBER 2017 PICTURE PLUS PERFECT TOP 10: SPECIALITY RESTAURANTS How cruise lines can capture PLAN A CRUISE MONTH PREVIEW millennials – the selfi e generation AMSTERDAM DESTINATION FOCUS EXPLORE VENICE aboard the MS Michelangelo Venice is unique, amazingly beautiful and casts its spell over all those who visit. Whilst moored in Venice, the ship will be in a perfect location to explore the city by foot night & day. Dare to compare... CROISIEUROPE HIGHLIGHTS Incredible places - Irresistible prices · Best Value in Venice · Stylish appointed cabins with panoramic windows · Delicious regional specialities and unlimited drinks included · 40 years’ experience · Fascinating excursions that bring history and culture to life © Hervé Oudin INFORMATION AND RESERVATIONS ✆ 0208 3281 281 - ✉ [email protected] - www.croisieurope.co.uk October 2017 | Forward ED’S LETTER THIS MONTH Millennials are the WHAT WE LEARNT future of cruise P26 CRUISE ADVISER Cruise, more on cruises, and all loved them. We THE ONLY DESTINATION FOR THOSE SELLING CRUISES OCTOBER 2017 often than not, think that cruise is a great way to is seen as an holiday – hence the magazine – and option for have friends of similar ages who do, more elderly too. The reality, of course, is that holidaymakers. customers are not guaranteed to turn That perception is to cruise once they reach a certain PICTURE PLUS PERFECT TOP 10: SPECIALITY RESTAURANTS slowly changing age and, with all the new tonnage How cruise lines can capture PLAN A CRUISE MONTH PREVIEW millennials – the selfi e generation AMSTERDAM DESTINATION FOCUS as cruise lines on the market, there are berths to be AMSTERDAM IS A VERY improve kids’ facilities, entertainment filled. This is why, in this issue, we’re BUSY PORT and introduce more active excursions, looking at the big question: how do The Dutch capital handles but it’s true that many, if not most, cruise lines attract millennials? See over 1,500 river and 140 lines have an average customer age our cover feature on p38, our How ocean cruise ships every year of 60-plus. Of course, it’s the Baby to Sell to Millennials guide (p34), Boomers (and Generation X) who and our interview with new boutique have the most spare cash and, once brand U By Uniworld on p16. P30 retired, the most spare time – and Elsewhere, we explore Croatia cruises, particularly ex-UK itineraries, by coastal cruise (p21), check in with are suited to the older generations. Silversea (p20) and pick our top 10 But what about millennials? speciality restaurants on p44. You Cruise Adviser is a magazine founded can also be in the with chance of and run by people in this age bracket winning a fam trip with Saga by (born between the mid-1980s and answering our simple question on early 2000s), and we have all been p54. We hope you enjoy reading. CARNIVAL CRUISE LINE HAS A SKYRIDE It’s essentially a bicycle you can ride all the way around the top of the ship P44 SOME OF THE BEST CRUISE ADVISER is brought to Sales executive Bryan Johnson Digital you by Waterfront Publishing [email protected] cruise-adviser.com SUSHI IS FOUND AT SEA 020 3865 9338 facebook.com/cruiseadviser twitter.com/cruiseadviser Specifically at Nobu Art director Jensen Brianson Sign up to our weekly update at Matsuhisa’s Sushi Bar Designer Matthew Coles cruise-adviser.com/subscribe Sub-editor Nathaniel Cramp on Crystal Cruises Publisher Sam Ballard CRUISE ADVISER is published ten [email protected] CRUISE ADVISER times a year by Waterfront Waterfront Publishing, Publishing Limited (registered Publisher Anthony Pearce Arch 462, Kingsland Viaduct, number: 08707515). All rights [email protected] 83 Rivington Street, reserved. Reproduction in London, EC2A 3AY whole or in part without written Head of sales Simon Leeming permission is strictly prohibited. [email protected] [email protected] CRUISE ADVISER is printed by 020 3865 9337 020 3865 9360 Wyndeham Grange CRUISE-ADVISER.COM 3 Welcome to our world of cruises! Exceptional value cruising holidays from Britain’s leading independent cruise line Worldwide Cruise Collection 2018 SAVE UP TO 30% PLUS • Cruises from a choice of eleven UK ports BUY ONE GET • Save up to 30% plus … ONE HALF Buy One Get One Half Price PRICE • Just 25% single supplement on Magellan & Columbus cruises • Selected Multi-Generational cruises Child fares from just £99 • Norway, Baltic Cities, British Isles, Iceland Canary Islands, European Cities, Canada BUY ONE GET ONE FREE Worldwide Winter Cruises 2018/19 • Early booking Buy One Get One Free offer • Grand Round the World Cruise 2019 • New…Caribbean & Mexico fly-cruises • Voyages to/from Australia & New Zealand • New… Circle South America Voyage • Christmas & New Year Cruises and festive Christmas Markets • Spring preview 2019 12.5% Enhanced Basic Commission+ • Promotional support • No book direct discounts • Book online at: www.cruiseandmaritime.com • Call: 0844 414 6161 • Agency Sales: 0844 414 6140 • Brochures: www.trade-gate.co.uk +Applies to sales achieved over £5k for 2016/17 cruises. Subject to availability. Terms & Conditions apply. Offered for sale in the UK by South Quay Travel & Leisure Ltd trading as Cruise & Maritime Voyages. ABTA V9945. ATOL 4619. Calls cost 7p per minute plus your telephone company’s access charge. 3834 WIN! A CHRISTMAS MARKETS FAM TRIP WITH SAGA p55 View from the wall of Dubrovnik, Croatia, p21 Contents MIDSHIP 30 InFocus: Carnival beaten track ideas – our Ballard looks at what the Cruise Line guide to selling cruise to industry is doing in order A profile of the all-American, younger customers should to get them on board family-friendly cruise line help you navigate your way that announced it was through the best options 44 10 of the best going trade only last year From celebrity chefs to 38 Generation game onboard cookery classes – 34 How to sell to millennials Millennials are the future of speciality dining is all the From short-haul to long- everything, including cruise. rage in cruise. We select haul, plus some off-the- In our cover feature, Sam some of our favourites CRUISE-ADVISER.COM 5 Keeping the customer satisfied is what it’s all about. And so it’s EXPLORE THE WORLD good to know that when you book with us you won’t just be IN COMFORT meeting your clients’ expectations, you’ll be exceeding them. State-of-the-art river ships, super-friendly service, exceptional cuisine, an inspiring choice of itineraries and everything from wine and beer with lunch and dinner to daily excursions included in the price, make Viking Cruises easy to sell and hard to beat 8-day River Cruises from £1,145pp Enjoy it all, it’s all included: Return scheduled flights from London Plus, free regional flights from up to 14 UK airports Deluxe river-view stateroom All delicious on board meals Complimentary wine, beer and soft drinks with lunch and dinner on board Complimentary guided tours almost every day Free Wi-Fi on board* Free coffee and tea anytime on board On board talks and entertainment All port charges, airport taxes and overseas transfers BOOK YOUR CLIENTS ON A VIKING RIVER CRUISE AND EARN GREAT COMMISSION For business development opportunities contact [email protected] EUROPE N EGYPT N RUSSIA N ASIA @VikingTradeUK madefortrade.co.uk Terms & Conditions: Prices correct at time of going to print but are subject to change. From prices are per person and based on two people sharing the lowest grade stateroom available on Rhine Getaway, departing on 14 December 2018. Prices valid until 31st October 2017. Single supplements apply. *Restrictions apply. For more information please visit vikingcruises.co.uk/terms-conditions or call us. VRC_CA_FP_170x245_Oc2017_v1.indd 1 20/09/2017 11:52 October 2017 | Forward FORWARD 3 Ed’s letter 9 News Carnival UK chairman David Dingle shares his concerns about Brexit, while Edie Rodriguez leaves Crystal 12 Agent events A report from the Cruise360 conference in Copenhagen 13 Clia interview Clia’s Andy Harmer and Giles Hawke talk about the Plan a Cruise Month initiative 16 Interview Gary Buchanan talks to Uniworld CEO Ellen Bettridge about the company’s revolutionary new U by Uniworld concept – a boutique river cruise brand aimed at 21 to 45-year-olds 20 Five minutes with Silversea Cruise Adviser’s Bryan AFT cheeks, with caramelised Johnson speaks to the team onion mashed potatoes delivering Silversea’s product 46 New crew to the UK maarket All the latest staff news 57 On the road The people that make your 21 101 reasons to cruise along 47 Fam trips / incentives job easier. This month: Tom the Dalmatian coast The best agent opportunities Morgan from Riviera Travel Simon Leeming takes a Croatian cruise and discovers 49 Directory 58 Final word beauty, history and Game of All the cruise line contact Why the oft-criticised Thrones filming locations details in one place cruise industry should be praised for its speedy 26 Destination focus 56 Recipe response to Hurricane Irma The Dutch capital of An exclusive fron Saga’s Amsterdam, where hip and executive chef George Email [email protected] historic combine perfectly Streeter – slow-braised beef to share your thoughts CRUISE-ADVISER.COM 7 SPECIAL OFFERS ON SELECTED CRUISES DOUBLE DISCOUNT SAVINGS UP TO £1,600 PER CABIN • LOW/NO SINGLE SUPPLEMENT • 2nd PERSON HALF PRICE EXCEPTIONAL VALUE Award-winning, expert-led FARES INCLUDE: cruises to Cuba & the Caribbean • Scheduled economy class flights • All meals on board Aboard the small ship Aegean Odyssey Aegean Odyssey • Guided sightseeing in most ports of call • Experienced guest speaker programme • Complimentary wine with dinner on board • Gratuities to cabin stewards and restaurant staff • Welcome cocktail party • Transfers and porterage Winners of award after award for their expert-led, culturally between airports (once you have immersive small ship cruises, Voyages to Antiquity will be operating cleared customs), hotels and ship abroad a full programme of cruises to Cuba, Mexico and the Caribbean between November 2017 and March 2018.
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