MEMORIAL’S 2010 HONOREE AWARD

BACKGROUND

The was founded by in 1976 with the purpose of hosting a Tournament in recognition and honor of those individuals who have contributed to the game of in conspicuous honor. Since 1996 and the Memorial’s inaugural honoree, , the Event has recognized many of the game’s greatest contributors.

PAST HONOREES

1976 Robert T. Jones, Jr. 1993 2005 & 1977 1994 1978 1995 – 2006 Sir Michael Bonalack – 1979 – James Charlie Coe – William 1980 Braid – Harold , Jr. - Henry 1981 Hilton – J.H. Taylor Picard – – 1982 Glenna Collett Vare 1996 Densmore Shute 1983 1997 2007 Mae & 1984 1998 Dow H. Finsterwald, Sr. 1985 1999 2008 – Ralph 1986 2000 Jack Nicklaus Guldahl – Charles Blair 1987 Tom Morris, Sr. & 2001 MacDonald – Tom Morris, Jr. 2002 & 2009 John Joseph Burke, Jr. & 1988 JoAnne (Gunderson) 1989 Sir 2003 Bill Campbell & Carner 1990 1991 2004 & 1992 Joseph C. Dey, Jr Joyce Wethered

SELECTION

Each year the Memorial Tournament’s Captain Club membership selects the upcoming Tournament honoree. The Captains Club is comprised of a group of dignitaries from the golf industry who have helped grow and foster the professional and amateur game. Current members of the Captains club are:

The Captains Club

Peter Alliss Judy Bell Sir O. Gordon Brewer, Jr. The Honorable George Bush William C. Campbell James Ray Carpenter Sir Sean Connery Richard H. Grimm Ken Lindsay H. Colin MaClaine Charles S. Mechem, Jr. Will F. Nicholson, Jr. Barbara Nicklaus Hisamitsu Ohnishi Arnold Palmer Gary Player Fred S. Ridley Carol Semple Tompson F. Morgan Taylor, Jr

RECOGNITION

As the 2010 Memorial Honoree, Seve Ballestaros will be recognized throughout the Tournament week. The primary recognition focus will be applied to a Tuesday, June 1st Ceremony (held at Village Golf Club, Dublin, ) at 15:00. Jack and Barbara Nicklaus will host the Captains, Tour Professionals and the attending public in a one hour ceremony. The will tape the Ceremony and air segments during a prime time broadcast on Wednesday, June 2nd. Other methods of recognition will include the following:

 Achievement Plaques – recognizing Seve’s career achievements permanently displayed within Memorial Park (with all other previous honorees)

 Honoree Medallion – silver coin placed on display at Golf Club (a medallion will be sent to Seve as well)

 Honoree Book/Official Magazine – printed book and magazine recognizing Seve’s achievements (copies will be sent to Seve)

 Painting – a painting of Seve has been commissioned and will be displayed at Muirfield

Village Golf Club

 CBS/Golf Channel Broadcast – both CBS and Golf Channel will produce and broadcast segments featuring Seve’s career accomplishments and contribution to the game

SEVE’S LIVE MESSAGE (15:15 – 15:25)

Seve will be introduced by Ceremony host, Mr. Charlie Mechem

 Recognition and thanks to Jack and Barbara Nicklaus as hosts of the Memorial Tournament

 Recognition of the Captains Club members and special thanks for their selection of Seve as the 2010 Honoree

 Reflection of a special moment or two from Seve’s career (i.e. Masters or British Open wins)

 Reflection of the 1987 held at Muirfield Village Golf Club (Dublin, Ohio) where Seve was part of the winning team (first European win on US soil – start of man European wins)

 Reflection of Seve and Jack competing together

 Recognition and thanks of the honor – offering Seve’s best wishes to all involved including the competitors.

 Answer 3 questions offered by Host, Charlie Mechem

NOTE: Seve can speak as long as he is comfortable. If agreeable to Seve we will share the video with Golf Channel and CBS for use on the broadcast.