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Annual Report 2019 - 2020 2020 Budget STAKEHOLDER SERVICES The CLEANPlan & GREEN • Continue to be an information resource for Downtown Fort • Sustain litter & debris collection for Downtown 15% Wayne 18% 19% Program Stakeholder • Maintain good stewardship of Downtown’s public realm Sponsorship 25% City & County Administration Services & Contributions • Advocate for policies and initiatives which benefit our Support property and business owners • Extend Downtown beautification and decor • Engage our stakeholders to ensure programming remains • Add additional public art and outdoor mural installations strategically aligned with Downtown needs 2019 27% 39% Clean & Green WATCH OUT FOR GROWTH IN (includes capital) Events & MARKETING & EVENTS Marketing Art this way is a public realm activation program 56% that works with property owners to develop and Assessments57% • Produce an event season that is robust, accessible and (including dining district) enjoyable for the benefit of our visitors and businesses implement art installations in Downtown Fort Wayne • Promote Downtown Fort Wayne as the region’s metropolitan Destination Downtown is a multi-medium marketing destination for dining, shopping and entertainment program which promotes Downtown Fort Wayne as a preferred destination for dining, shopping 2019 Total Revenue: $791,794 2019 Total Expense: $745,706 • Continue to support new and burgeoning events Downtown and entertainment with logistical and strategic grant support Annual2020 Report 2020 BUDGET 2020 BOARD OF DIRECTORS Downtown Fort Wayne Services Plan The total annual budget to provide services as outlined in the Greg Allen, First Federal Bank proposed plan is $837,540. The allocation of these resources, by service area, is subject to annual review and adjustment by the Therese Brown, Allen County Board of Directors, and is projected as is indicated here: Auvis Cole, Visit Fort Wayne Ron Felger, Shambaugh, Kast, Beck & Williams, LLP Eric Fisher, Midtowne Realty 16% Administration Ben Hall, Don Hall’s Restaurants GOLD LEVEL Trinity English Lutheran BRONZE LEVEL Innovative Engineering 39% Catherine Hill, PNC Financial Services Group 2019 Services Marketing 97.3 WMEE WPTA 21 Allen County Public & Events Alison Gerardot, Community Foundation of FW Alt 102.3 Library Sirva Allen County Courthouse SILVER LEVEL Arts United Sweetwater 17% Classic Hits 101.7 Bright Signs Marketing Barrett McNagny LLP SVN Parke Group Stakeholder Ted Kucinsky, Catalyst Marketing Design Bona Vita Architecture T.A.G. Art Services PARTNER LEVEL Fort Wayne CW DasFort Media Andrea Robinson, City of Fort Wayne FirstSponsors Federal Bank Hanning & Bean Do it Best Corp. Bowen Center The City Exchange Fort Wayne Newspapers Enterprises Fort Wayne Mad Ants Don Hall’s Gas House TNT Sound Geoff Paddock, City of Fort Wayne Lutheran Health Network Lincoln Financial Group Fort Wayne Metals Embassy Theatre Visit Fort Wayne Sarkes Tarzian Inc. Majic 95.1 Markey’s Rental & Staging Greater Fort Wayne Inc. Wells Street Corridor 28% Kylee Shirey, Ash Brokerage WANE 15 PNC Bank Mutual Bank Horizon Bank West Main Street Corridor Clean & Green Tricore Logic Perry proTECH Indiana Michigan Power Public Realm Nestor Rodriguez, Caliente Cuban Cafe Miguel Trevino, DLZ Indiana 904 S. Calhoun Street 260-420-3266 downtownfortwayne.com 2020 Projected Total Expense: $837,540 Pone Vongphachanh, The Burnell Group Fort Wayne, IN 46802 [email protected] #DTFW Advancing Downtown Fort Wayne as the vibrant urban core of Northeast Indiana Advancing Downtown Fort Wayne as the vibrant urban core of Northeast Indiana #DTFW 2019 Note fromNew beginnings the arePresident always a great time to take stock of where you are. MESSAGINGThe NumbersCLEAN & GREEN The Know How 2019 was an amazing year for As the new President of the Downtown Improvement District, I look back the Downtown Improvement 18,00018,000 at the two months of 2019 that I’ve been at the D.I.D. and the ten months District's digital media GallonsGallons ofof litterlitter 2019 PROGRAM ACHIEVEMENTS before I came on board with some pride. Not at what I’ve done, there hasn’t && debrisdebris collectedcollected been enough time for big changes from me, but on the accomplishments of STAKEHOLDER SERVICES the Board, staff, stakeholders and my predecessor Bill Brown. Bill and the WEBSITE 38 Board built a high-functioning organization here at the D.I.D., as you can see Tree grates leveled • Acted as an advocate, resource and information service for reflected in the statistics of this report. 105,280 Visitors Downtown Fort Wayne 12 We’ve been successful in partnering to facilitate the striking change of • Led Parking group ‘Parking Partners’ and provided positive FACEBOOK Trees replaced Downtown Fort Wayne into a truly regional attraction for tourism and economic advocacy and accurate parking information for Downtown development, both residential and commercial. Our services plan emphasizes 8% growth • Provided Google Place Page development and maintenance for improving both the reality and perception of Downtown Fort Wayne. We 65 Downtown businesses recently had an internationally known planning firm from Denmark come to New holiday wreaths TWITTER & garland strands added Fort Wayne and their comment was that “Fort Wayne has the cleanest alleys CLEAN & GREEN/PUBLIC REALM Michael Galbraith we’ve seen in any city in the world!” That may seem like an offhand comment, 1% growth President, D.I.D. but it really exemplifies the commitment that we in Northeast Indiana have 10 • Collected over 425 barrels of litter and debris from Downtown’s Downtown litter made to making Fort Wayne a shining example of how to do things right. From INSTAGRAM public realm! our Clean & Green services making our alleys the “cleanest in the world”, to our receptacles added Events and jointly sponsored program attracting more than 150,000 people 24% growth • Maintained and replaced Downtown infrastructure: trees, grates, Downtown, to our robust social and traditional marketing reaching over 18 litter receptacles, planters and more 3.5 million people each year, our services help to accelerate the undeniable Streetscape planters added momentum of Downtown Fort Wayne. LINKEDIN • Beautified Downtown through streetscape decorations and public art 74% growth 2 This is truly a great time to be part of Downtown Fort Wayne and I’m excited to New outdoor MARKETING & EVENTS be part of the Downtown Improvement District team! NEWSLETTER mural installations • Produced an event season with an estimated economic impact of more than 2 million dollars 6% growth EVENTS IMPACT • Social & digital media program saw engagement growth of 109% The 2019 Event Season had a ART THIS WAY TOTAL DIGITAL significant impact on our local economy STAFF BOARD OF DIRECTORS 2019 MEDIA REACH with an ever increasingly diverse • Produced 2 new outdoor murals for Downtown Staff & Board population visiting, enjoying and Rich Beck, Allen County engaging Downtown Fort Wayne. • Hosted Downtown Art Crawl with more than 1,800 attendees Michael Galbraith, President over 3.6 MILLION Susan Cobb, Lincoln Financial Group DESTINATION DOWNTOWN Frank Howard, Director of Operations; COO Ron Felger, Shambaugh, Kast, Beck & Williams Holly Shopping 8,200 • Produced new television and radio commercials for dining and Eric Fisher, Midtowne Realty shopping Rick Zolman, Events & Programming Manager Ben Hall, Don Hall’s Restaurants HolidayFest Night of Lights 13,500 • Published new “Destination Downtown” 3 page feature with Fort Crissy Moloney, Stakeholder Services Manager Catherine Hill, PNC Financial Services Group Wayne Magazine > $2M > Larry Hughesm, Tippmann Group Kim McCutchan, Office & Program Coordinator Fright Ni gh t 15,000 Ted Kucinsky, Catalyst Marketing Design Mark Studler, Senior Clean & Green Technician Lindsey Maksim, City of Fort Wayne Art Cr aw l 1,800 Geoff Paddock, City of Fort Wayne Michele Crider, Clean & Green Technician Sarah Schreiber, Haller & Colvin BuskerFest 6,500 Stephen J. Bailey, Social Media Specialist Kylee Shirey, Ash Brokerage Dr. Matt Smith, University of Saint Francis Lunch on the Square 12,052 Alexandra Hall, Public Realm Specialist Miguel Trevino, DLZ Indiana Economic Impact of events Impact of events Economic Mother's Day Downtown 3,200 Pone Vongphachanh, Upstate Alliance of REALTORS® attendees.
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