Copyright Trolls and the Common Law
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GREENBERG_PP_FIXEDQUOTE.DOCX (DO NOT DELETE) 4/6/15 4:19 PM Copyright Trolls and the Common Law Brad A. Greenberg∗ I. INTRODUCTION ................................................................................................................... 77 II. DEFINING THE COPYRIGHT TROLL .................................................................................. 79 III. TROLLS AND THEIR TOLLS ............................................................................................... 82 IV. SEARCHING FOR A SOLUTION: CONGRESS OR COURTS? ............................................... 83 I. INTRODUCTION Copyright trolls have been treated as a kind of IP boogeyMan—an apoc- ryphal Malevolent occupying the realM of legal nightmares. But Matthew Sag’s important new work, Copyright Trolling, An Empirical Study,1 helps bring cop- yright trolls out of the dark. In a way that only sharp data can, Sag’s research serves as a wakeup call to anyone who thinks that litigation trolling reMains a rare and inconsequential burden on the U.S. copyright regiMe and federal courts. It also strikes Me as further support for resolving the copyright troll probleM judicially rather than legislatively. Sag’s research draws from his database of all federal district court copy- right lawsuits filed between January 1, 2001 and March 31, 2014.2 Within that tiMe period, Sag focused on a form of trolling that has come to dominate the federal copyright docket—the Multi-Defendant John Doe (“MDJD”) lawsuit— and discovered a seisMic shift in the nature of copyright lawsuits. Though al- most unheard of in 2001 and rare before 2010, 43% of copyright lawsuits filed in 2013 were against John Does; Most of those were related to pornogra- phy.3 Moreover, MDJD lawsuits constituted the majority of copyright cases in ∗ Intellectual Property Fellow, kernochan Center for Law, Media and the Arts, ColuMbia Law School; Visiting Fellow, InforMation Society Project, Yale Law School. Thanks to Tejas Narechania for helpful feedback and to the Iowa Law Review staff for thoughtful edits. 1. Matthew Sag, Copyright Trolling, An Empirical Study, 100 IOWA L. REV. 1105 (2015). 2. The raw data is available at Mathew Sag, Data Sets, MATTHEW SAG: COPYRIGHT L., FAIR USE & TECH., http://www.matthewsag.com/?page_id=19 (last visited Apr. 3, 2015). 3. See Sag, supra note 1, at 1127 (“Cat videos do not feature proMinently in MDJD lawsuits. Pornography is another story.”). 77 GREENBERG_PP_FIXEDQUOTE.DOCX (DO NOT DELETE) 4/6/15 4:19 PM 78 IOWA LAW REVIEW BULLETIN [Vol. 100:77 “19 of the 92 federal district courts” and “in the Third, Fourth, Sixth, Seventh, Tenth, Eleventh, and D.C. Circuits in 2013.”4 MDJD lawsuits target John Does who shared a copyrighted work— overwhelMingly pornographic filMs—in a BitTorrent swarM. By filing a single action in federal court against hundreds, even thousands, of John Does, the copyright owner is able to coMpel Internet service providers to reveal the naMe and physical address associated with the Internet Protocol address in- volved in the BitTorrent swarM. The copyright owner then often sends these individuals a letter accusing theM of copyright infringeMent and indicating the owner’s desire to pursue statutory daMages of up to $150,000. The letter includes, or is followed with, an offer to settle the dispute for soMewhere be- tween $1,000 and $5,000, with a frequently used $4,000 figure “calculated to be just below the cost of a bare-bones defense.”5 Sag works nicely through the economic asymMetries for plaintiffs and de- fendants in MDJD litigation.6 It is enough to say that considering the costs of defending an infringement claiM—not to Mention the tiMe, uncertainty, and potential eMbarrassMent of being publicly naMed for downloading porn— defendants are wise to settle, guilt or innocence notwithstanding. As one dis- trict court judge observed, pornography owners who file MDJD lawsuits have “discovered the nexus of antiquated copyright laws, paralyzing social stigma, and unaffordable defense costs.”7 Moreover, unlike other copyright troll targets, who might be able to claim at least colorably de minimis or fair uses, Sag notes that John Does are unlikely to find haven in traditional copyright defenses.8 There is nothing de minimis or fair about the unauthorized downloading of a pornographic film. However, “[t]he possibility of hacking, open Wi-Fi networks, Internet accounts accessed by Multiple users, and Mistakes by ISPs open the door to nuMerous highly fact-specific ‘it wasn’t Me’ defense[s].”9 But, as noted, the defendants’ incen- tives push toward settleMent. The MDJD plaintiff’s success hinges on the effective use of statutory dam- ages and quirks of litigation practice. As Sag explains, “[t]he econoMic viability of MDJD litigation depends on suing as Many defendants as possible in a single action to keep costs low and leveraging the threat of statutory damages in or- der to MaxiMize the flow of settleMent dollars.”10 Statutory daMages are low- 4. Id. at 1117. 5. Ingenuity 13 LLC v. John Doe, No. 2:12-cv-8333-ODW (JCx), 2013 WL 1898633, at *1 (C.D. Cal. May 6, 2013). 6. See Sag, supra note 1, at 1134–35. 7. Ingenuity 13 LLC, 2013 WL 1898633, at *1. 8. Sag, supra note 1, at 1113. 9. Id. at 1121 (quoting Third Degree FilMs, Inc. v. Does 1–72, No. 12-cv-14106, 2013 WL 1164024, at *6 n.7 (E.D. Mich. Mar. 18, 2013)) (internal quotation Marks oMitted). 10. Id. at 1109. GREENBERG_PP_FIXEDQUOTE.DOCX (DO NOT DELETE) 4/6/15 4:19 PM 2015] COPYRIGHT TROLLS AND THE COMMON LAW 79 hanging fruit—a “pot of gold at the end of the litigation rainbow”11—and, more significantly, a cudgel for extracting settlements.12 PerMissive joinder standards, on the other hand, help keep costs down and MaxiMize profit Mar- gins. After elucidating the MDJD problem and laying the norMative foundation for reforM, Sag proposes reigning in the availability of statutory daMages and tightening lax joinder standards.13 Indirectly, Sag also sheds light on the question of who should redress copyright trolling: Congress or courts? By placing copyright trolls within the tradition of opportunistic plaintiffs and helping quantify the MDJD form, Sag reMinds us that copyright trolls have a transient nature. As I discuss below, amorphous trolling forMs are best addressed through ad hoc deterMinations rather than per se classifications. This understanding urges a judicial ap- proach over a legislative one. II. DEFINING THE COPYRIGHT TROLL The scope of the copyright troll probleM reMains unclear because trolls do not fit neatly into any definition. Trolls take a variety of forMs, and focusing on MDJDs, of course, is an iMperfect way to approxiMate the copyright trolling probleM.14 Sag acknowledges this with a Section titled “When Do Multi- Defendant John Doe Lawsuits AMount to Copyright Trolling?”15 The short an- swer: when Multi-Defendant John Doe lawsuits amount to copyright trolling. More generally, Sag cautions that we identify trolls in practice rather than craft a categorical rule of trolling in the abstract.16 In practice, Sag argues the MDJD copyright troll does at least one of three things systematically: “asserts rights it does not have, Makes poorly substantiated claiMs, or seeks dispro- portionate reMedies.”17 Sag claiMs that these cluster features fit within tradi- tional understandings of litigation trolling generally—the troll is an opportun- istic plaintiff that seeks to exploit litigation for profit.18 But deterMining the proxies for identifying when a copyright owner is us- ing litigation as an independent revenue streaM proves too Much. AtteMpting to use one definition ends up sweeping in Many plaintiffs who systeMatically seek statutory daMages that are disproportionate to the injury, Much like trolls, even when turning litigation into an independent revenue streaM is not 11. Id. at 1121. 12. See Brad A. Greenberg, Copyright Trolls and Presumptively Fair Uses, 85 U. COLO. L. REV. 53, 109 (2014) (noting that “trolls use copyright law as a stick for extracting profits via settle- ments”). 13. See Sag, supra note 1, at 1135–45. 14. It is both over-inclusive, in that not all MDJDs are exaMples of copyright trolling, and under-inclusive in that many instances of copyright trolling occur outside of MDJD litigation. 15. Sag, supra note 1, at 1114. 16. Id. at 1113–14. 17. Id. at 1114. 18. Id. at 1113–14. GREENBERG_PP_FIXEDQUOTE.DOCX (DO NOT DELETE) 4/6/15 4:19 PM 80 IOWA LAW REVIEW BULLETIN [Vol. 100:77 among the plaintiff’s goals. Consider the record companies that sought statu- tory daMages against peer-to-peer sharers of copyrighted Music.19 Sony BMG and other Music studio plaintiffs, for example, enforced copyrights against file-sharer Joel TenenbauM.20 With a strong legal claiM for infringeMent, Sony BMG elected for statutory daMages, and the court awarded $675,000 for thir- ty infringing downloads—$22,500 per song.21 This award was clearly dispro- portionate to the actual injury Tenenbaum caused.22 There was never any in- dication that Sony BMG sought the disproportionate award as an alternative revenue streaM. In fact, TenenbauM claiMed that the record coMpanies “in- tend to teach the public a lesson” and thus were “trying to Make an exaMple of [hiM].”23 But, for Sag, is the lack of a litigation-revenue purpose enough to overcome systeMatically seeking a disproportionate reward? Does it spare Sony BMG from the copyright troll label? If so, it is unclear what work the presence of a systeMatic cluster feature actually does.24 But, if not, the defin- ing characteristics seeM overbroad.