Leica Camera AG I Am Leitz-Park 5 I 35578 WETZLAR I GERMANY Phone +49-6441-2080-0 I Fax +49-6441-2080-333 I www.leica-camera.com LEICA X LEICA X- CAMERAS The best in their class. 02 01 01 02 03 01 LEICA X 02 LEICA X VARIO Sooner or later, enthusiasts seeking a rigorous definition of what con ­ Once you have held the new Leica X in your hands, you will never want As a compact camera, the Leica X Vario offers the unique combination stitutes good photography notice that it’s not the subject alone that to hand it back. It is the essence of photography. It unites everything of an outstanding zoom lens with autofocus and manual focus modes makes a picture that’s really special. It’s also the photographer’s per­ that defines the art of photography. The joy of seeing unforgettable and a high­res APS­C format sensor that ensures exceptional picture sonal and conscious way of seeing things. In other words it’s perso­ moments in a particularly personal way – and capturing them forever. quality in every situation. Its zoom lens, with equivalent focal lengths nality that gives these pictures a soul, and transforms them into images Combining a large high­res sensor, an especially fast prime lens with ranging from 28 to 70 mm, is particularly effective for capturing sub­ that truly touch the heart. In their own unique way compact Leica X­ a maximum aperture of f/1.7 and a classic focal length of 35 mm, it jects spontaneously and its flexibility opens up new horizons of cre ­ Cameras encourage photographers to capture such exceptional pic­ gives photographers the freedom to explore the creative possibilities ative freedom. It’s a masterpiece of the art of modern engineering and tures, at a level of a quality unrivaled in their class – bright, clear, and of selective focus. The choice of premium materials employed in its a perfect tool for capturing spectacular pictures. authentic, and in brilliant natural color. construction, for instance its full­metal body, is another factor in the irresistible appeal of the Leica X – it is simply a typical Leica that re­ The design of the Leica X, the Leica X Vario, and the Leica X­E reflect the flects its noble heritage. 03 LEICA X­E look of legendary Leica cameras. They are also the world’s only com ­ pact cameras to bear the quality seal made in Germany. Every one of The Leica X­E is the handiest member of the X­Family and will quickly them is designed and constructed with the expertise, experience, and become your indispensable companion every day. Its classical 35 mm innovative spirit of 100 years of Leica – and the passion for photogra ­ focal length is in the tradition of the most successful Leica cameras – phy that represents. To create the incomparable feeling that invariably and numerous icons of photography. The outstanding grip of the tex­ captures the photographer’s heart and mind when a Leica X­ Camera tured covering on its metal body and its ultra ­compact form factor becomes his or her lifetime companion. make it a joy to hold and handle. And to rediscover a new every day. LEICA X The essence of photography – made in Germany. A first glance at the clean lines and iconic design of the new Leica X reflects what this camera stands for: photography in its purest form. Its classical restraint and instantly intuitive handling concept create inner calm, a time and space for creativity. It forges a special relationship between photographer, subject, and moment, yielding personal and expressive images that capture richly meaningful events – a certain feeling, a unique moment that tells a special story. Its robust and exceptionally fast Leica lens creates a feeling of freedom and trust. For the sensitive ex ­ ploration of selective focus. For superbly bright and clear exposures – even in low light. True to life and in brilliant natural color. Full­size view, the camera is available in a silver and black anodized finish. BRILLIANT IMAGE QUALITY The extremely fast initial aperture of its Leica Summilux 35 mm f/1.7 ASPH. lens (35 mm equiva­ thanks to an extremely lent) creates an exceptionally beautiful bokeh, as a result, the exploration of the creative possi­ fast high­performance lens bilities of selective focus is fascinating and particularly rewarding with the Leica X. And all this is possible without an extra lens hood – the lens is almost completely insensitive to flare and ghost­ ing affects. It delivers bright, clear, and incredibly sharp photos – from infinity to a close ­focus distance of only 0.2 meters. SUPERIOR BRILLIANCE The larger the sensor, the better the picture quality. The CMOS sensor of the Leica X fulfills what thanks to an unusually large its APS­C format promises: outstanding photos with exceptional color fidelity and the finest ren ­ high­res sensor dition of details – even in unfavorable lighting conditions. Every subject is true to life in every respect – and is as unique as the way in which you see it with your own eyes. LEICA X I 05 LEICA X Full­size view, the camera is available in a silver and black anodized finish. Full­size view. HIGHEST QUALITY IN EVERY The new Leica X fascinates with its timeless design that subtracts the superfluous to concentrate ENHANCED SPONTANEITY Many fascinating photographs impress just as strongly by capturing the decisive moment as with RESPECT – the finest quality on the essentials. Above all, it delivers the highest quality with regard to materials and finish – down thanks to fast autofocus the subject they portray. The fast, precise, and almost ­silent autofocus of the Leica X enables plus perfection in design to even the tiniest details. Everything is provided in the finest quality metal available – from the spontaneous and discreet photography. And, as the decisive moment is often gone in a flash, the body and the control elements to the optimized thumb switch and the lens cap. Magnesium is used camera shutter is released as soon as the autofocus locks on to the subject – with no lag at all. for the front and rear body shells, and the top deck and baseplate are in anodized aluminum. A The autofocus zone can be selected manually to define the ideal plane of sharpness. It delivers particular feature of the high­quality concept is a top deck machined from a single block of metal. the perfect synergy of technical features and imaginative creativity. FOCUS ON PHOTOS thanks The idea of removing the superfluous elements, leaving only the essentials, thus optimizing the MOTION PICTURES in full­HD For all those situations in life where single pictures are not enough to capture the scene, the to intuitive handling ability to concentrate on the picture – that’s really the basis of the handling concept of the new Leica X can record them in full­HD video. Easily and in exceptional quality. The videos are recorded Leica X. Its clearly laid­out functions can be grasped intuitively and are simple to use. The fast and at a resolution of 1920 × 1080 pixels and 30 full frames per second – and saved in the popular easy switch between manual and automatic modes inspires creativity. The large, high ­resolution MP4 format. So nothing is easier than sharing video clips with friends and family. display shows precisely what the camera is capturing – brightly and in perfect detail – and pro ­ vides a clear view, even in sunlight. All to ensure that there is no distraction from what’s most important: the picture. More essential information can be found at www.x.leica-camera.com 06 I LEICA X LEICA X I 07 LEICA X VARIO The art of engineering – made in Germany. Vibrant cities and peaceful landscapes, people and still lifes, light and shadow – fascinating subjects just begging to be captured can be found everywhere, and the Leica X Vario is an invitation to spontaneously capture those moments as they come. With flexibility and intuition. Despite its compact size, the Leica X Vario combines a large APS­C­format sensor with a versatile zoom lens. For fast changes of focal lengths – just as each subject and situation requires. This combination also enables it to achieve a level of picture quality that is unrivaled in its class. With its intuitive handling concept, hands and fingers immediately know exactly what to do – or switch in a flash from manual to automatic control. The art of German engineering – thanks to first ­class materials, excellent finishing, and a minimalist design concept. All at the highest level. It’s a Leica original. Full­size view, the camera is available in a silver and black anodized finish. CREATIVE FREEDOM thanks The Leica X Vario brings together a sensor that is extremely large for a compact camera with a to a multitude of focal lengths high­performance Leica Elmar 28–70 mm f/3.5–6.4 ASPH. lens (35 mm equivalent) to create an unrivaled masterpiece of the fine art of engineering. The wide range of focal lengths makes the Leica X Vario extremely versatile – for expansive indoor photos, picturesque landscapes, or out ­ standing portrait pictures. NATURAL COLORS thanks The unique combination of a zoom lens and a large APS ­C­format CMOS sensor enables creative to an unusually large sensor compositions with selective focus beginning at the maximum aperture of f/3.5, even in unfavor­ able light. This makes the Leica X Vario a camera predestined for the creation of photographic masterpieces of exceptional brightness, clarity, and rich detail.