s Real Estate ISSUE 2011

Reinventing the Waterfront: Helsinki 2.0

ImagiNation: Exploring Finnish Design Magic

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Publisher PubliCo Oy Pälkäneentie 19 A The Design Footprint FI-00510 Helsinki Finland Phone +358 9 686 6250 Architecture and design are presently experiencing a renaissance of sorts. In Fin- Fax +358 9 685 2940 land, of course, this trend is highlighted by Helsinki’s designation as the World [email protected] Design Capital 2012, but the phenomenon is really a global one – and it keeps www.publico.com intensifying. A good example of the changing attitudes is the massive Ground Zero pro- Editor-in-Chief ject in New York. As the twin towers of World Trade Center were struck down Sami J. Anteroinen by terrorists, America vowed to build new towers in their place. Suddenly, eve- Editorial Coordinator rybody in the country had an opinion about architecture – what should the new Mirkka Lindroos buildings look like? A high-profile competition was arranged in search of the answers, and Daniel Project Manager Libeskind emerged as the architect who best connected with the site and the emo- Paul Charpentier tions of the people. His work resonated with an aura that honoured those lost that Contributors day – but, instead of turning inwards, chose to stand up and stand out. Merja Kihl The centrepiece of Libeskind’s design is One World Trade Center, formerly Ari Mononen known as the Freedom Tower. In true Libeskind fashion, this is architecture that sends a message: counting the antenna, the building will rise to 1,776 feet (541 m). Language Editor The significance is, of course, that the USA declared its independence in 1776. Dialog Designs Libeskind’s original designs have been changed considerably along the way, Graphic Design and other architects have been brought in to shoulder some of the workload. In A5 Plate Media Oy the NORDICUM interview, the maestro admitted that there is a lot of controver- sy surrounding the project – and a lot of statements flying around which are sim- Ad Sales ply false. However, instead of getting bogged down by the criticism, Libeskind Finland wanted to look forward, and talk about how the neighbourhood will be complete- Mr. Paul Charpentier ly transformed – in a way that is radical, symbolic and aesthetic. Phone +358 9 6866 2533 Fax +358 9 685 2940 According to Libeskind, the whole Ground Zero experience gives out a Mr. Risto Valkeapää signal that can hardly be characterised as weak: the democratisation of design. Phone +358 9 6866 2532 Citizens all over are realising that they have the right to participate in the discus- Fax +358 9 685 2940 sion about these issues, and they feel empowered in doing so. The next step is to Sweden engage the people by presenting fierce visions, and for these ideas to be debat- Mr. Johan Lindberg ed out in the open. Phone +358 9 6866 2541 Fax +358 9 685 2940 Integrating the visual approach with a variety of other elements was also in Germany the mind of “Dr. Aerotropolis” John D. Kasarda who was interviewed for this is- Mr. Lutz Ehrhardt sue as well. Probably the planet’s leading authority on Airport Cities, Kasarda Phone +49 40 367 311 commented that airport design is no trivial matter as both the first and last im- Fax +49 40 365 993 pressions usually hinge on such things. Even fleeing aesthetic impact can make an enduring mark. Subscriptions Phone +358 9 686 6250 Fax +358 9 685 2940 Sami J. Anteroinen E-mail: [email protected] Editor-in-Chief Cover Photo Studio Daniel Libeskind

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Photographic and advertising material is sent at the owner’s risk. NORDICUM accepts no liabili- ty for loss or damage. NORDICUM is a bimonthly NORDICUM publication schedule 2011 magazine on Nordic business. NORDICUM pro- motes Baltic Sea area cooperation and free mar- kets. NORDICUM is not affiliated with any po- Issue: Date of publication: Themes: litical party or financial institution. 1/2011 January Real Estate ISSN 1236-3839 2/2011 March Transportation & Logistics www.nordicum.com 3/2011 May Energy & PulPaper 4/2011 July Russian Trade PubliCo Oy is a member of 5/2011 November Russian Trade The Finnish Periodical Publisher’s Association

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www.mipim.comwww.mipim.com contents Photo: Länsimetro Oy Photo: Skanska

West is the Best? The western metro extension to Espoo (the Going for Platinum. Built by Skanska, the ultra-green Lintulah- nation’s biggest infrastructure project) is advancing full steam ti office building in Helsinki recently got a Platinum Level LEED ahead – and the citizens should be able to ride the shining new certificate – the first ever in Europe in its class. Skanska, how- rails by 2015. Pages 34–39. ever, is just getting started. Pages 42–43.

02 Editorial 06 The Agenda by Paavo Lipponen – Decision Time for Europe 08 Selling Finland – Is there a Finn on board? 10 Global airport cities are teaching the rest of the world to fly 11 Eye on Elevation: John D. Kasarda 12 Call of the Wild 14 Libeskind: Strategic Dreamer 15 Mission: Tampere 16 Finland is the unruly superpower of design 18 Aalto – Making Waves

19 Expo Real 2010: Back on Track and Ready for Business

20 Why invest in Finnish real estate – legal aspects 21 World Design Capital Helsinki is undergoing unparalleled changes 22 Pasila – Life and leisure in Helsinki Business and Media Hub 23 Kalasatama – Residential and business district on the waterfront 24 Jätkäsaari – City Life by The Open Sea

25 Kruunuvuorenranta – City life and wilderness 26 Targeting Talent 28 HYY Real Estate celebrates its proud legacy and looks for new challenges

30 SRV is championing the cause of compact city structure

4 Nordicum Archimation: Studio Daniel Libeskind for NCC Photo: Shirlaine Forest / WTP

Hit the Centre. NCC Property Development is out to reinvent the Culture Kings. Turku is the co-reigning Capital of Culture this year entire concept of downtown. Tampere and Hämeenlinna lead the – but in addition to throwing one big party, the former capital is way as new, sustainable city centres are coming – with stunning seriously upgrading its infrastructure and making a mark in the visuals to match. Pages 50–51. field of logistics. Pages 52–55.

34 Countdown to metro gains momentum

39 Metro: Time Line

40 WSP Finland is leading the way in multidisciplinary planning

41 Tapiola Group: Beauty Treatment for Tapiola Centre

42 Skanska sets the standard for green office construction in Europe

44 Shopping centres need to reinvent themselves

46 Tampere wants to change the face of logistics

48 Valkeakoski – Lakeland Logistics Hub

50 NCC is transforming cityscapes through visionary solutions

52 Culture Capital Turku launches the festivities

55 Turku 2011 – This city’s on fire!

56 Air supremacy meets rail dominance at Vantaa

58 6 ways to look at Lahti

60 Locate Your Business in Lahti

62 Central Uusimaa Region keeps attracting new companies

64 Transport industry seeks boost from next generation logistics centres

66 Real estate market picking up but office space still hard to fill

68 Back in Business

69 Company Business Cards

Nordicum 5 THE AGENDA

Decision Time for Europe

by Paavo Lipponen The writer is former Prime Minister and Speaker of Parliament of Finland.

t was a refreshing experience to observe suffer because of the necessity to curb in- world events from Asia during a two- flation. Interest rates are going up, but it I week vacation in Thailand. This Asian is not enough. China will be forced to re- Tiger is booming, while trying to keep in- value its currency. This, in turn, would re- ternal pressures under the lid. India is rising balance world trade flows. and catching up with China. Although Ja- Unemployment stays high in the pan is stagnant, Asia is the engine of world United States, because it is to a great ex- economy. tent structural. The housing sector must re- China is spreading its influence to its cover to employ the construction workers neighbors, building up its navy. A naval who lost their jobs when the bubble burst. dimension has been added to the China- An equally big structural problem is be- Myanmar axis, creating suspicions not on- low-standard education. American schools ly in Bangkok but also in Delhi. A naval re- must become better for greater competi- armament is starting in the Indian Ocean. tiveness of the country. The Finnish les- How far will China extend the perimeter of son has not been understood: you must its sphere of influence is the question asked educate the whole nation, not just the elite. from Washington to Tokyo and Moscow, Europe is bracing for decisions to get from Hanoi to Jedda. the crisis of the euro under control. Much The economy, however, is the main better financial discipline is necessary, but concern. Signs of rising inflation are not it is not enough. Structural reforms and only an Asian but a global concern, too. a policy for growth are needed to create The recovery in the world economy is se- confidence in the euro. riously threatened by rising commodity The euro was the right choice for prices – not only of oil and other ener- Finland. No difference due to currency gy essentials, but also of food. The ex- system has been detected in the overall pansion of cultivated area for products of economic development of Sweden and grain, keeping livestock and producing Finland. The difference is political: Fin- palm oil for energy is putting an ever big- land keeps its European commitment, ger strain on the environment. while Sweden, the bigger and strong- China is the case in point in the efforts er economy, still wants to keep one foot to curb inflation. China is systematically outside the EU. And why did Sweden not trying to secure access to natural resourc- try to create a Nordic caucus to secure a es everywhere in the world where possi- seat at the G20 table when Sweden had ble. Growth in the Chinese economy might the EU presidency? b

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For more information: +358 9 6817 8900 www.advium.fi SELLING FINLAND Is there a Finn on board? Photo: City of Helsinki Tourist and Convention Bureau’s Material Bank/Sakke Somerma Finland wants to be the problem-solving superhero for the world

Lincoln Steffens, an American journalist returning from the Soviet Union Still, in ancient Seneca’s words: When a in 1921, remarked “I’ve seen the future and it works.” The Soviet Union man does not know what harbor he is mak- ing for, no wind is the right wind. The brand- is long gone, but a certain neighbouring country of the former communist ing team wanted to set up a target image for giant is now laying claim to the future. the Finns to aim for. And quite an image it is. The branding ation-branding has been on every- up a report simply for librarian purposes – team challenges Finland to become the plan- body’s mind in Finland lately. In No- the idea was to involve the citizens in the et’s problem-solver by 2030. Using practi- N vember, the national branding team process as well. As a result, there have been cal and forthright approach in matters both presented its final report to a country ea- websites, TV shows and books dedicated great and small, Finns must charge out in- ger to find out what it is exactly that makes to the business of branding Finland. As the to the world, resolving dilemmas associat- us tick – and whether that is the right kind branding team laboured under taskmaster ed with international conflicts, water short- of tick. Ollila’s direction, also outside consultants age and education. Set up two years ago by Foreign Min- were used, the most notable of which being Upon presenting this vision to the pub- ister Alexander Stubb, the branding team has Simon Anholt, the father of nation branding. lic for the first time, it was noteworthy that been in public’s eye quite a bit – largely due Jorma Ollila was not donning a cape – but to the fact that the person heading the effort Targeting 2030 he might as well have. The same high-flying was Jorma Ollila, Chairman of both Nokia visions were echoed by Minister and Shell. Furthermore, the 20+ team in- Everybody involved in the process rec- Stubb who soon took to the cluded people from all walks of life, throw- ognised that this is a long-term effort. stage. Poor self-esteem – of- ing in CEOs, artists and soccer players to What took two years in planning, ten described to be a nation- talk about the essence of Finland and its will take two decades to ma- al ailment – was clearly people. terialise – if you’re lucky. not a problem for this From the very beginning, it seemed dynamic duo. clear that this committee would not draw

8 Nordicum Finns Do It Better to take the next step, to conquer the world Finnish 101 with organic superfoods and superior wa- Granted, some of the hype was due to the ter expertise. None of this can be achieved, of course, recent Newsweek study which declared Fin- without evoking the magic of the two core land the best country in the world. On the Teacher’s Pets words in Finnish vocabulary: namely, sisu other hand, some parts in the presentation and talkoot. Sisu constitutes a never-say-die simply did not ring true, such as Ollila’s in- In addition to natural riches, the report plac- attitude, or some kind of arctic cohones, if sistence that in Finland we don’t really care es a lot of emphasis on nurturing young you will. Talkoot means simply doing some- for putting out memos and reports; the Finns minds. Finland is the star of PISA and boasts thing together on voluntary basis – sometimes want to get busy with the task at hand in- the best education system in the world – and it’s about building a sauna, sometimes some- stead. (There are those who would argue is finally starting to look around to see if thing bigger (a welfare state comes to mind). that producing various reports and other there’s any way to capitalise on the success. According to Ollila, sisu and talkoot lukewarm documentation is, in fact, a core Finns have been hesitant to do this, be- will provide sufficient fuel for the coming industry.) Nevertheless, Ollila’s team has cause it is difficult to see one’s own educa- two decades, as Finland starts to tackle such clearly taken its task seriously and the re- tion system as the best there is. Even Olli- monsters as Climate Change and global pov- port deserves a closer look. la admits to being sceptical of the PISA re- erty. According to the branding team, it is in Over all, the branding team de- sults as they first came in. Then, the engi- fact Finland’s duty to get out there and try fines three central areas that can be used neer training took over, and Ollila decided to change things for the better. The report to strengthen the image of Finland: func- to get to the bottom of it. Now, Ollila ad- goes as far as to claim that if Finland didn’t tionality, nature and education. The brand- mits that he’s a true believer, claiming that exist, you’d have to invent it. ing team is the first one to admit that this Finland possesses “a real diamond” which At this point, it is clear that Finns trio will hardly topple citizenry with amaze- is all the more precious because its value is have learned to pat themselves on the back ment. But, then again, nation-branding must anchored down by equality. with the best of them. Still, if one is to tune be rooted on something real and familiar – The branding team envisions fast-reac- down the hype a bit, there is a lot there that something that the people recognise and can tion education squads that dive into global sounds about right: Finland is a country rally around. trouble spots to bring reading, writing and where things work quite well from day to Still, while no Finn in their right mind arithmetic to areas where the best known day. According to the branding team, this would contest the notion that Finland pos- letters of the alphabet are those from the functionality springs, in part, from a sense sesses wonderful nature, not many of the AK-47. If these “teaching commandos” of trust which penetrates all layers of society. natives here realise the true relevance of sound militant to somebody’s ears, it just The question is, then, can you export Mother Nature’s treasures. Pure Finnish wa- might be because of Finland’s long tradition it? b ter and agricultural produce are wonders of sending peacekeepers around the world to behold, and in the Age of Cli- under a United Nations’ flag. Ollila also noted that the Nobel Peace SELLING FINLAND, mate Change, such sanctuaries an expert series on may become very scarce Prize winner President Martti Ahtisaari is, in fact, a teacher by background. The brand- nation branding, indeed. The branding is available at team pushes Finns ing team has obviously been playing with the notion that educators are the best peace- www.nordicum.com makers.

Nordicum 9 Air Apparent

Global airport cities are teaching the rest of the world to fly

Seaports pushed business in the 18th century, railroads did it in the 19th century and highways in the 20th century. In the 21st century, one must turn to airports for a lift.

lobalisation has contributed to a Vapor Trails Earn Your Wings much smaller world where people G and goods are transported quickly Duringing the last ten years or so, Dr. Kasar- Kasardaarda observes that many of these com- without boundaries. In this context, major da has tracked the developmentelopment of such air- panies are high-value generating, high-pay- airports have become key to global enter- port-linked urban clusters as Amsterdam ing businesses that contribute immensely to prise, offering speed, agility, and connectiv- Zuidas, Las Colinas, Texas, and South Ko- the competitiveness of the entire country. ity to the corporate world. Airports are al- rea’s Songdo International Business District He feels that there are three keys to Aviap- so powerful engines of local economic de- – all of which have become globally signif- olis’ continued success: keep recruiting A- velopment, attracting aviation-linked com- icant airport edge cities. list companies, offer them the best possi- panies of all types. According to Kasarda, another good ble business environment and infrastructure, Professor Dr. John D. Kasarda from example of the “Age of Aerotropolis” is North Carolina’s Kenan-Flagler Business Aviapolis, born around the Helsinki-Vantaa School has formulated a concept which ex- International Airport in Finland. plains spatial aspects of this new airborne “Aviapolis was among the earliest and most ambitious efforts to form a part-

nership among air- world. Kasar- port area land own- da argues that as ers, real estate develop- more and more avi- ers, the City of Vantaa and ation-oriented businesses Finavia to leverage Helsinki Air- are being drawn to airport areas port for efficient and sustainable com- (and along transportation corridors radiat- mercial development on the airport’s periph- ing from them), a new urban form is emerg- ery,” Kasarda says, adding that Aviapolis is ing – the Aerotropolis – stretching up to 30 clearly counted among those airport city kilometres outward in some cases. pioneers that blazed the pathway for the Analogous in shape to the traditional current wave of similar developments metropolis made up of a central city and its throughout the world. rings of commuter-heavy suburbs, the Aer- Kasardaarda has studied the evo- otropolis consists of an airport city core and lution of Aviapolis with a keen eye outlying corridors and clusters of aviation- over the years. By attracting essen- linked businesses and associated residen- tially the full range of aviation-in- tial development. tensive commercial facilities to its “Planned airport cities are a relatively 42 square kilometre area, Aviapo- new phenomenon, only emerging in the past lis has become the fastest growing dozen years or so,” says Dr. Kasarda. He business concentration in the Helsin- started developing the concept while work- ki region. Its commercial facilities in- ing in Asia during the 1990s on airport-driv- clude retail, hospitality and entertain- en urban growth. His research eventually led ment complexes, office parks, high tech to the Aerotropolis model. In 2000, Kasarda assembly, and logistics and distribution published a set of articles on the Aerotrop- centers, all of which combined employ olis as an emerging urban form. over 38,000 workers.

10 Nordicum and increase the air connectivity of Helsin- made a “powerful commitment” to lower Off the Ground ki-Vantaa Airport. that percentage further in the decades ahead. Regarding the third factor, Kasarda The emissions should come down through Whilele discussing hub ideology and multi- notes: “Expanded air routes will serve as improvements in aircraft design, more fu- modality – which are strong trends in Fin- the primary engine that drives future com- el efficient engines, and the use of biofuels. land right now – Kasarda points out that mercial development by improving the ac- “Advancesvances in avionics and next gener- all airports are actually multimodal in one cessibility of Aviapolis’ tenants and users ation air traffic control systems are expected way or another, since people and goods ar- to their suppliers, customers, and enterprise to lower aircraft carbon emissions, as well.” rive and depart from them by surface trans- partners around the globe.” port. According to Kasarda, the quality and In his work, Kasarda argues that Aer- The Art of First Impression convenience of surface transport connec- otropolis development and sustainable smart tions often shapes the value of the airport growth should go hand-in-hand. He feels Helsinki is the World Design Capital 2012 to its region. that the Finns are on the right track with and Vantaa is one of its partners in the ven- “We have learned, for example, that their version of an Aerotropolis: ture – therefore, it is very much the desire the battle for air cargo is frequently won “I believe that Aviapolis nicely rep- of the Finns to grab the attention of the in- on the ground and not in the air, with the resents ’smart’ growth in that it is economi- ternational visitors the moment they land. time and cost of moving goods to and from cally efficient, attractive, and environmen- The aesthetic side is quite relevant in the the airport being critical to business prof- tally sustainable.” Aerotropolis model as well: itability.” Likewise, Amsterdam Schiphol and “Aesthetics and design of the airport He goes on to add that, similarly, well- New Songdo City (which is being devel- and its surrounding areas are becoming in- connected highways and rail lines that move oped near South Korea’s Incheon Interna- creasingly important in projecting a favor- passengers to and from the airport quickly tional Airport) fit the bill. The professor is able image of the broader region,” Kasar- and conveniently make for more satisfied quick to challenge the notion that aviation da says, noting that airports and their near- travelers – and enhance the efficiency of and airports are losing their power and ap- by areas often establish the “first and last outlying cities they serve at the same time. peal in these carbon-conscious times: impressions” of the region on their visitors. “Sea transport links are less important, “Contrary to conventional wisdom, air “Visual impacts can shape longer-term since sea-air intermodal transfers tend to be transport contributes only 2 % of the world’s decisions of these travelers to work, live, relatively small in volume. Yet, multimodal invest in, or make return visits to the Hel- CO2 emissions,” he counters, pointing out hub status will becomeome an increasingly im- that aircraft manufacturers and airlines have sinki area.” portant Aerotropolis asset in the future.” b

Eye on Elevation: John D. Kasarda

ohnn D. Kasarda is the Kenan Distinguished Professor of Strategy and Entrepreneurship and Direc- tor of the Kenan Institute of Private Enterprise at the University of North Carolina’s Kenan-Flagler J Business School. Dr. Kasarda also heads the Institute’s Center for Air Commerce. Dr. Kasarda is considered the leading developer of the Aerotropolis concept which defines the roles of aviation and airports in shaping 21st century business location and urban growth. He has published more than 100 articles and nine books on airport cities, aviation infrastructure, economic development, and competitiveness. His latest book titled Aerotropolis: The Way We’ll Live Next (co-authored with Greg Lindsay) will be published in March 2011. b

Nordicum 11 Call of the Wild Daniel Libeskind discusses past, present and future architecture in Finland

Superstar architect Daniel Libeskind is crazy about Finland – and doesn’t care who knows it. “I admire Finland very deeply; it has such incredible culture to go with the remarkable social aspect. In many regards, Finland is the model for the rest of the world.”

ccording to Libeskind, the story of to visit again and again. “I’ve been fortunate Finland is an inspiring one – a small, enough to make many good friends in Fin- A backwoods country that embraces in- land and this has helped me to get into the dustrialisation and education, eventually hits depths of the country.” pay dirt with Nokia and charges onto the new millennium among the leading infor- Saarinen’s Shadow mation societies in the world. “Finland has gone through a great It seems that Libeskind has not been able transformation to get where it is today.” to get away from Finland even when he is The master architect and Finland go back home in the USA. Case in point: he back a long time, too. Libeskind first visit- served as Dean of the Faculty of Architec- ed the country in 1970 and has been com- ture of the legendary Cranbrook Academy ing back ever since. of Art for almost two decades (1978–1995) “I’ve lost count, how many times I’ve and the academy buildings were, of course, been to Finland,” he laughs. He observes designed by Finnish master Eliel Saarinen. that to get to the core of any nation, you have Saarinen also ran the school for a time.

12 Nordicum Photo: Michael Klinkhamer Photography

Nordicum 13 “Saarinen had great ideas and he un- derstood human scale remarkably well,” Libeskind marvels. He is well-versed with Libeskind: Saarinen’s work in Finland, too, and has dug Strategic deep into the roots of Finnish urban design, citing such Saarinen efforts as Munkkinie- Dreamer mi-Haaga plan from 1915. Another bright star on Libeskind’s sky aniel Libeskind is is Alvar Aalto, who recently had a “second perhaps the world’s coming” of sorts as a new university was D most notable author- launched bearing his name. Dubbed as the ity on architectural prac- “innovation university,” the school com- tice and urban design. He bines design edge with technology and busi- is well known for introduc- ness savvy. Against this background, it is no ing a new critical discourse wonder that Libeskind was invited to give a into architecture and also speech at the school in spring of 2010. for his multidisciplinary approach. Libeskind’s pro- jects extend from building Aalto’s Legacy museums and concert halls Libeskind believes that the university is off to convention centres, uni- to a good start and will truly blossom in the versities and hotels. years to come. He is also glad to see the Born in post-war Po- core of the university located at the Otanie- land in 1946, Libeskind be- mi campus which was designed by Aalto came an American citizen himself. in 1965. His first love was The original vision of Aalto featured for music and he became red-brick buildings in a green Finnish forest, a virtuoso accordion play- but Libeskind says that the new university er. Having “exhausted the instrument,” he left music to study architecture, receiv- should not feel bound by the old designs to ing his professional architectural degree in 1970. such a degree that natural evolution of the Libeskind’s career really took off in 1989, as he won the competition for the campus comes to a halt. Jewish Museum in Berlin. Son of two Holocaust survivors, Libeskind designed a “Alvar Aalto was a genius, but I’m sure museum which opened in September 2001 to wide public acclaim. he wouldn’t mind if someone were to intro- While Berlin made Libeskind well-known in the professional circuit, he didn’t duce new buildings into the area as well. In become internationally famous until February 2003 when he won the World Trade fact, if the work is creative enough, it can ac- Center design competition. Libeskind was appointed as the master plan architect tually help highlight Aalto’s designs.” for the site in New York City. The Ground Zero project has special significance for Libeskind also in the sense that he grew up in New York, watching the original twin towers being built. North Star Calling The new area, called Memory Foundations, is currently under construction. But what is it about Finland that keeps pro- At present, Studio Daniel Libeskind has over 40 active projects around the ducing superior architects and design? Libe- world. b skind admits that the answer to the question appears to be shrouded by mystery, but he takes a stab at the answer. Libeskind observes that the Finnish na- creative passions to produce often unexpect- velopment of the waterfront would benefit tional psyche is a rare one; standing alone ed results. from a more grassroots perspective – one in the north, a small country surrounded by should ask what the citizens want from their great powers. Even after having won its in- waterfront, instead of how to best benefit the dependence, the country had to struggle for Helsinki WDC 2012 hotel business. its survival. With forty years of history between them, “Helsinki needs to see new activity in “In such an atmosphere, it is easy Libeskind was thrilled to see Helsinki grab the waterfront, something which takes into enough to believe that some of her citizens World Design Capital 2012 honours. account the changing needs of the people. would come to develop a strong sense of in- “It is one of the few cities who tru- It should be a place for families.” dependence on the individual level, a spirit- ly deserve it,” he says. For Libeskind, the ual kind of independence, even.” “Pearl of the Baltic” is in the league of its Water Dance Of course, armed with this kind of own – and for this reason, the architect has mindset, creative people would be able to taken a special interest in its development. Libeskind would like to see the vacant lot hold on to their vision no matter what – they One of the latest issues to catch his and the neighbouring areas as a kind of float- could not be turned around by opinions of eye was the controversy over the proposed ing pavilion which would help introduce a others. downtown hotel, with Swiss architecture new kind of waterfront ideology, one that “You see this already in the old rural agency Herzog & de Meuron calling the is very much rooted on “the pedestrian ex- villages, in the traditions of craftsmen and shots. According to the plan, the “design ho- perience”. artisans who had their own ways of work- tel” was supposed to be located at the water- He observes that all the makings of a ing,” Libeskind says, commenting that the front a stone’s throw away from Presidential success story are already in place: the beau- emergence of Finnish architects on the Palace, but the heated feedback from vari- tiful market square, the seats of government, world scene can be seen as continuation of ous authorities, associations and citizens has the Esplanade... the same arc. And, of course, there is some- derailed the project. “All one needs to do now is to bring thing about the “spirit of the North” that stirs Libeskind is of the opinion that the de- out the magic of the waterfront.” b

14 Nordicum Mission: Tampere

aniel Libeskind is leading the design of the new Central Arena in the city of Tam- D pere, Finland. The effort involves rede- Your partner for fining the original concept as well as design- ing the major buildings and the multi-use are- na. The arena will be realised on a deck which covers a railway network below. international NCC Property Development brought in Studio Daniel Libeskind in search of a more refined architectural concept. The design will maximise external views, which will add value business. to both the users of the facilities and the people in the surrounding areas. The city plan is slat- ed to go forward in spring 2011. Libeskind feels that the project is a fan- tastic opportunity to work in Tampere on an ur- ban scale. He is quite taken with the city it- self, saying that it is a historical city which has a strong ambition to make its mark in the 21st century as well. “Here we have a concept which combines sports and leisure with logistics and urban plan- ning. It really should be something spectacular,” Libeskind says, adding that he is very excited about the undertaking and feels that the project is rolling along rather nicely. “The project has been received very well and we are cooperating with City committees, architects and planners to build something great here.” b Libeskind for NCC Archimation: Studio Daniel

Fabianinkatu 29 B, 00100 Helsinki, Finland Tel. +358 10 684 1300 www.juridia.com Bureau’s Material Bank / Testure Oy Photo: City of Helsinki Tourist and Convention

Shapes and Sizes Finland is the unruly superpower of design

In December, a joyous ceremony was held in Seoul, South Korea, as the he changing of the guard is taking place reigning World Design Capital 2010 passed its title on to Helsinki. As a symbol prematurely – if one considers that Hel- T sinki’s WDC year won’t kick off until of assuming the WDC duties, Helsinki, Espoo, Vantaa, Kauniainen and 2012. Still, as Helsinki and her partner cit- Lahti received a World Design Capital plaque that the cities will later display ies are already hard at work preparing for the publicly. The Mayor of Helsinki, Jussi Pajunen, and the Mayor of Lahti, Jyrki special year, the ceremony provides an ex- Myllyvirta, were present to accept the plaque. tra motivational boost: the countdown is on! The international media is already

16 Nordicum flocking to Helsinki, eager to get a sneak the changing seasons, and the delicate play blocks of the national identity in post-war peak at the coming year. For instance, The of Northern light. Standing between East Finland. Designers such as Alvar Aalto and Guardian claimed that there’s good design and West, Finnish design has always been in Kaj Franck won international acclaim and everywhere in Helsinki, and even the natives a unique position to do something a little bit the whole nation was rooting for them,” says (with their high cheek bones) have a statu- different. The present-day designers – such Vähäkylä, former CEO of design power- esque quality. Trend bible Monocle picked as Paola Suhonen and Stefan Lindfors – are house Iittala Group. Helsinki on its list of the world’s best cities continuing this tradition of “Finnovation”. to live in (at number five), and launched an Tero Vähäkylä, Chairman of the In- Practically Beautiful entire special edition on Finland. ternational Design Foundation which is in At the same time, the link between design charge of WDC2012 Helsinki, observes that and everyday Finnish lifestyle was very Nature & Nurture in the aftermath of the Second World War, strong. Ordinary Finnish households would The roots of Finnish design, of course, run Finland was in a search of a more modern feature Iittala, Arabia or some other (soon to deep and wide. There is the spectacular fa- identity. Together with the industry, design- be world-famous) brand. The practical ap- ther and son combo (Eliel and Eero Saarin- ers took on the challenge of the changing proach was always evident in the works of en) and the sheer genius of Alvar Aalto; times and came up with a blueprint for new, the era, and the aesthetic appeal was felt well nicely complemented by Tapio Wirkkala’s urban life. During 1950-1960, many design outside the so-called design-lovers’ circuit. romantic stylings and the sculptural forms of classics were created products which even “In a sense, a certain democratisation Timo Sarpaneva (to name but a few). today, fifty years later, are still in produc- of design was taking place in Finland. Un- Throughout the decades, designers tion and very much in demand. der this ideology, design belonged to eve- have been inspired by the forces of nature, “Design was one of the key building ryone,” Vähäkylä states.

Nordicum 17 Today, design is still a strong force in society, but many of its manifestations – such as Nokia’s mobile phones – could not have been even imagined 50 years ago. In Helsinki alone, design offers employment to 10,000 people and there are ten times that number of people working in industries which are intimately linked with design in one way or another. Promoting the creative industries has been a strong focus point for the city of Hel- sinki for some time now, says City Business Director Eero Holstila. “I believe that the most enduring value of the WDC 2012 designation is that Finnish companies utilise design even more.” Hol- stila sees a lot of potential in, for instance, renewing public sector services through in- novative service design. He believes that the rich tradition offers a good platform to keep pushing forward: “In Finland, good design is recognised and appreciated. Now it’s up to us to take the next step, get away from the traditional definition of design and move onwards to new design solutions.” Rebirth of Helsinki

Deputy Mayor Hannu Penttilä observes that Ahmed Photo: City of Helsinki / Munshi the timing for the World Design Capital year is an interesting one: “The WDC year coincides with the ry, following the move of former cargo port posed to feature cutting-edge architecture greatest change that the Helsinki city struc- operations away from downtown to a new and other design solutions, featuring from ture has seen since the city became the cap- harbour in Vuosaari (located in eastern Hel- low-carbon neighbourhoods to imaginative ital in 1812,” says Penttilä who is in charge sinki). The move has vacated large areas of city parks. of the City Planning and Real Estate. prime real estate for redevelopment for res- “Due to this transition, the message of In fact, Helsinki is entering the big- idential use, new services and commerce. good design will be carried on for years – gest construction boom in the city’s histo- The new seaside communities are sup- and decades – to come,” believes Penttilä. b

esign is very much a force to be reck- Looking at the first year of Aalto, Aalto – Making Waves oned with in the Finnish academic Mäkelä assesses that Finland truly needs D world as well. Launched one year such high-level learning environments, as ago, the new Aalto University (named af- the race for the best corporate talent inten- ter Alvar Aalto, of course) combines design sifies around the globe. with business and technology is an unprec- “We must make sure that the focus edented way. The three-way marriage of is on the things that really matter: improv- Helsinki School of Economics, Universi- ing the quality of research and education,” ty of Art and Design Helsinki and Helsinki Mäkelä says. He notes that the challenge lies University of Technology has been making in taking the administrations of three uni- headlines around the world. versities and replacing them with just one – In fact, many people feel that it was and one that works optimally, at that. Aal- largely due to Aalto that Helsinki managed to strives to be an “innovation university”, to grab the WDC 2012 honours – among and excessive bureaucracy tends to get in them, Helsinki Mayor Jussi Pajunen. Aal- the way of such goals. to is clearly looking to take design into a With the majority of the Aalto students whole new level. going to the Espoo campus in Otaniemi, the Jukka Mäkelä, the new Mayor of Es- area seems to be the strongest candidate for poo, agrees with his colleague’s assessment. the main campus as well. Mäkelä comments “Aalto University has such a strong that Aalto will surely take full advantage of foundation and a wealth of design tradition the emerging metro line which will make a to draw from, that there’s no telling what stop there. Rooted on the metro rails, a new it will achieve in the future,” he says. The type of sustainable campus concept could university has its own Design Factory unit be developed. which is already creating the cross-discipli- “Bold new architecture would fit well Photo: Iittala Group nary success stories of the future. into such scenario.” b

18 Nordicum EXPO REAL 2010: Stefan Brendgen, CEO conference programme; it stood of Allianz Real Estate Germa- not only for real estate, but also ny, reinforced this, saying EX- for a new start in many areas of PO REAL came at just the right the industry. Bernd-Uwe Will- Back on Track time for launching negotiations er, Head of Germany at Savills, and finding out about potential stated that once again, the fo- new properties. cus was on finding solutions, not and Ready “Our discussions at the problems. trade fair have been extremely “A significant amount of successful and have involved dynamism has returned to the for Business contacts from all around the markets,” he assessed, claim- world.” ing that 2011 will be even bet- ter than 2010. Better Days Ahead EXPO REAL 2010 was brimming with good vibrations. Green Comeback For the first time since 2008, EXPO REAL was clearly The rising confidence level of the industry players was also re- Sustainability was another im- signalling the recovery of the industry: around 37,000 flected in the EXPO REAL visi- portant theme of the fair. Ac- participants attended the 13th International Trade Fair tor survey: according to Gelszus cording to the organisers, this for Commercial Property and Investment. The number Messe-Marktforschung, over 60 topic was now stronger than ev- percent of visitors were of the er on the agenda of the real es- of industry professionals (21,000) matched the total of opinion that the economic sit- tate industry: especially the eco- the previous year, but the number of representatives of uation in the industry will im- nomic advantages of green plan- exhibiting companies (16,000) showed an increase of prove in the future. ning and building were intense- 1,000 companies in comparison to 2009. In terms of Based on the number of ly discussed at the show. visitors, the top ten countries Sustainable buildings are exhibitors, EXPO REAL 2010 achieved an increase of visiting the exposition after always the result of a team ef- four percent, with a total of 1,645 companies. Germany were the UK, Aus- fort, requiring cooperation from tria, the Netherlands, Switzer- a wide range of disciplines with- land, France, Poland, the Czech in the real estate industry, ob- ugen Egetenmeir, Man- met the organisers’ expectations. Republic, Russia, the USA and served Dr. Reinhard Kutscher, E aging Director of Messe Andreas Quint, CEO of Luxembourg. Chairman of the Management München, was quite pleased Jones Lang Lasalle, stated that Poland in particular had a Board of Union Investment Re- with the turnout, commenting the significant improvement in notable presence; it increased its al Estate GmbH. that EXPO REAL is the only the market environment and the number of exhibitors by 60 per- “EXPO REAL brings to- trade fair in the industry that feeling of making a “new start” cent compared to 2009. Austria, gether the most important Eu- has been able to achieve a slight were tangible in Munich. Russia, Serbia and the Czech ropean players and thus pro- growth in 2010. “EXPO REAL has seized Republic also increased their vides a forum in which new “The industry is starting on this optimism and once again number of exhibitors. solution concepts for sustaina- to breathe again,” Egetenmeir proven its unique nature as a This year, the prefix ‘RE’ ble real estate investments are summed up the fair which fully business trade fair.” was the central theme of the born.” b

Photo: AlexSchelbert.de

Nordicum 19 WHY INVEST IN FINNISH REAL ESTATE – LEGAL ASPECTS

After a few difficult years, the Finnish economy is recovering mainly due to the rapidly improving export demand. Before long, this will also stimulate the Finnish real estate market and present opportunities again for foreign investors as well.

s a whole, the Finnish legal frame- conditions can be agreed upon by the par- es are in practice fairly standardised even if work can be regarded as investor ties without formal requirements and a no- this is not required by any regulation. Finn- A friendly and this article purports to tary certification. This flexible system also ish law allows indexation of rent, provided highlight some of these favorable condi- means that the transaction costs relating to that the lease term is until further notice or tions. documentation remain reasonable. at least three years. Since 2000, there have been no legal The Finnish Ministry of Justice is cur- The ownership of many Finnish real restrictions on the ownership of real estate rently preparing a proposal for amending the estates is structured through real estate com- by foreigners. Finland has a reliable cen- Land Code in respect of electronic real estate panies, most of which are limited liability tral land register and the information is al- transactions. The purpose of the amendment companies owning only one real estate. A lo- so electronically available online. For ex- is to enable electronic documents and han- cal particularity is a mutual real estate com- ample, a bona fide purchaser of real estate dling of real estate transactions by the au- pany where the shareholders are entitled to has, according to the law, the right to re- thorities. The reform would also allow the possess premises in the building located on ly on the land registry entries regarding the integration of electronic payment of the pur- the real estate as specified in the articles of seller’s ownership of the real estate and its chase price and transfer tax as well as trans- association of the company. In this structure, encumbrances. fer of real estate pledges into the system. In- the shareholders may lease the premises in Finland has a rather modern Land formation on the real estate transfer would their possession and the rent income flows Code (1995) which governs, inter alia, re- automatically transfer to relevant authori- directly to the shareholders, not through the al estate transactions, pledges of real estate ties e.g. for registration of title. company. The real estate company structure and registrations of title. Even if the dispos- Lease agreements are one of the main is also beneficial with respect to transfer tax. al of real estate requires that the transaction documents in a real estate transaction. In Currently, the tax on transfer of shares in a document fulfills formal requirements and Finland, commercial leases are regulated real estate company is 1.6 per cent of the is certified by a notary public, these require- by the Act on Lease of Business Premis- purchase price, while the transfer tax on di- ments are limited only to certain basic provi- es (1995). According to the Act, the land- rect transfer of real estate is 4 per cent. b sions of the transaction, such as the names of lord and the tenant mainly have freedom of the parties, specifications of the real estate, contract in respect of the terms and condi- Ilmo Korpelainen purchase price and the parties’ intention to tions of the lease agreement. Finnish lease Attorney-at-Law transfer the ownership. All other terms and agreements concerning commercial premis- Attorneys-at-Law Juridia Ltd

20 Nordicum Image: 3D Render World Design Capital HELSINKI is undergoing unparalleled changes

elsinki will be the World go more changes than proba- This, together with the H Design Capital 2012. Ur- bly any other large city region city’s other major development ban planning and architectural in Europe. In particular, the de- projects, will create 4.5 million design have played an important velopment of shores, ports and m² of new residential floor ar- part in the selection. Design al- railway yards will radically alter ea and almost 2.5 million m² so will play a remarkable role in the city. 250 hectares of water- of business floor area by 2040, all future developments. front area have already been va- representing new homes for During the next ten years cated by the transfer of two car- 100,000 people and jobs for tens the Helsinki area will under- go ports out of the city centre. of thousands. b

Read more about urban development projects from Internet-pages: http://en.uuttahelsinkia.fi/

Helsinki New Horizons: City of Helsinki Urban Development Areas

Östersundom Kuninkaankolmio Ormuspelto Alppikylä 2009– 35,000 inhab. Regional deveelopment 2009–2015 2009–2015 10,000 jobs project, 2008–8–2025 1200 inhab. 2,002 0 inhab. 6,500 inhab.b. 1,000 jobsbs

Arabia–Hermanni Viikki Myllypuro–Roihupelto 2010–2012 2008–2015 2008–2025 3,500 inhab. 8,000 inhab.b. 5,000 inhab. 500 jobs 5,000 jobs 5,005, 0 jobs Vuosaari Pasila 2008–2015– 6,000 inhab. 2008–2035 1,000 jobs 12,000 inhab. 40,000 jobs Kalasatama 2008–20302 18,0001 inhab. 10,0001 jobs E K Töölönlahti Kruunuvuorenranta AS T

/

Ö 2008–2025

KK 10,0001 inhab. SI K 8008 jobs SY Länsisatama

ENTAMI 2008–2030 K

A 20,000 inhab. R 7,000 jobs

ALUE City Quarters

/ .10.2010 .10.2010 1 Pasila Area in a nutshell

– Land area 167 ha – New office space 1 million m² – New jobs 40,000 – Floor area (residential) 0.5 million m² – New inhabitants 12,000 – Completion by 2040 Image: Cino Zucchi Architetti

Pasila – Life and leisure in Helsinki Business and Media Hub

Pasila will form a new ness premises will be built in metro service and underground tallest building boasts 40 sto- urban centre for business, the seven sections of Pasila, parking will be constructed. ries, the lowest some 20 sto- with the area expanding to of- Starting in 2011, the City ries. The first floors will be re- services and housing just fer work for more than 40,000 of Helsinki and Senate Proper- served for shops and businesses five minutes or 3.5 km from people. ties representing the State will and the next few floors will be the city centre. Pasila is Pasila is also the centre of arrange a “Design-Build-Own” utilised as office space. Approx- 2 the main intersection of Finnish digital media. The ex- competition for the central imately 100,000 m and 3,000– pansion of The Helsinki Exhi- blocks. Construction will com- 4,000 jobs are planned for these public transportation in the bition and Convention Centre, mence in 2015. buildings. metropolitan area. together with Finland’s biggest The construction plans The top floors will offer sport and events arena Hartwall cover more than 100,000 m2, elegant penthouses with ter- t present, the Pasila area Arena, increases Pasila’s signif- of which at least 15% will be races. All together the area will A provides a large number icance. reserved for housing, and the offer lodgings for up to 1,200 of jobs at Finnish companies, rest for office and commercial residents. international corporations, the Central Blocks with spaces. The mixed-use buildings media companies and the State Commercial Services will exemplify modern archi- and City agencies. – the Heart of Pasila Pasila High-Rise Area tecture, with construction of the In future, more than 1 mil- Along with new office and busi- Ten impressive mixed-use high- high-rise area commencing ap- lion m2 of new office and busi- ness premises, apartments, a rise buildings are planned. The proximately in 2014. b

22 Nordicum Image: ALA ArchitectsLtd

Kalasatama – Residential and business district on the waterfront

The beautiful maritime The area’s maritime aspect will tion and the social and health Smart Energy and milieu is the perfect place be enhanced by a 5 km public clinic. Apartments will also be Waste Solutions shoreline route. constructed. Kalasatama Centre to enjoy life, with effective will be implemented as a part- The carbon-neutral future of en- public transport and a Commercial nership project between a pri- ergy services is being built in location near the city Services vate developer and the City of Kalasatama. The goal is a model neighborhood with a smart grid centre. The completion of In future, Kalasatama will pro- Helsinki. vide a large number of commer- of global significance, where the construction is estimated to cial services for businesses and Premises and Lots latest technological innovations occur in the 2030s. residents. 535,000 m2 of office Kalasatama offers numerous in energy, information and tele- premises will be built, and the lots for business premises, with communications are combined. ffective public transport district will provide a workplace ecological solutions, transform- The logistics of Kalasata- E is one of the greatest ben- for 10,000 people. ability and services along his- ma will be eased with an auto- efits of Kalasatama. Also, the The building developer torical industrial buildings and mated vacuum waste collection light traffic network will be ex- of the 110,000 m2 Kalasatama modern architecture. The trans- system. Covering the whole ar- tensive, with numerous bicycle Centre will plan and construct formation of a former gasome- ea, the piping connects to the paths and pedestrian zones lead- the future premises, the shop- ter in Suvilahti into a large cul- Kalasatama waste collection b ing directly to the city centre and ping centre, streets, bridges, tural centre adds further value point in the centre of the area. to the other parts of Helsinki. the extension to the metro sta- to the area. Image: Jarmo Roiko-Jokela

Kalasatama in a nutshell:

– Land area 175 hectares – Business premises floor area 535,000 m2 – Services floor area 45,000 m2 – Jobs 10,000 – Housing floor area 720,000 m2 (5,000–7,000 units) – Residents 18,000 – Travel time to the city centre by metro 6 minutes – Construction time 2009–2030s

Nordicum 23 Photo: Vladimir Pohtokari Jätkäsaari – City Life by

be situated in the central blocks The Open Sea (70,000 m2), with additional of- fice spaces to be built near the harbour. A competition to select The new urban district, a n Jätkäsaari, people will live Commercial Services the developer is to be organised in the next few years. mere 10-minute tram ride I and work in an urban environ- and Business ment in which they will enjoy Premises The central blocks of Jät- from Helsinki city centre, easy access to a wide selection käsaari will offer a range of ser- has a metro station nearby, of services. Whether walking The vicinity to the city centre vices, shops, offices and apart- a highway connection along the shoreline and enjoying along with the demand for var- ments. Both the general concept ious kinds of services makes and the detailed plan of the cen- to the west and a newly the panorama of the open sea, or strolling through the large park- Jätkäsaari an attractive loca- tral blocks are still in the plan- designed pedestrian and land winding through the area, tion for entrepreneurs. In addi- ning stage, and no developer has cycle route Baana to the residents will have space to re- tion to its 16,000 residents, ser- been chosen yet. The local plan vices will be utilised by people of Jätkäsaari permits the con- city centre. The shoreline is lax and enjoy their surrounds. travelling through the passenger struction of office space in the to be developed to provide Passenger Boat harbor, staying in hotels, using passenger harbor areas. public recreational areas Harbor the sports centre or working in On the west side of Jät- with seafront promenades, the area. käsaari, a private cancer hospi- Serving predominantly the route A commercial centre and tal and research facility has al- cafés and marinas. between Helsinki and Tallinn, three hotels will be construct- ready been built, with a number Estonia, the existing passenger ed in Jätkäsaari. Ground floors of hotels also to be construct- boat harbor will remain in Jät- of residential buildings along ed. A number of office building käsaari. Today, approximate- the main streets will be utilised lots, along with a hotel lot on the ly 3–4 million passengers pass for business use, and the larg- waterfront have not yet been ac- through it every year. est commercial premises will quired. b Image: Helsinki City Planning Department

Jätkäsaari in a nutshell:

– Land area 100 hectares – Parks 19,8 hectares – Business and services floor area 300,000 m2 – Jobs 6,000 – Residential buildings floor are 600,000 m2 – Residents 16,000 – Travel time to Helsinki centre 5–10 minutes – Construction period 2009–2025

24 Nordicum Kruunuvuorenranta Image: Helsinki City Planning Department – City life and wilderness

Kruunuvuorenranta is a he shore is turning into both the area. An international design Services and Business diverse land area of 143 a cozy residential area and competition will be designed. T The majority of services in an attractive recreational area ha, situated a mere 3 km Kruu nuvuorenranta will be con- for all. The area has six kilom- Housing away from the centre as the centrated in what will become eters of shoreline. Sports facil- crow flies. The area boasts Construction of the residential the centre of the area, Haakonin- unique views to a beautiful ities, beaches and marinas will blocks will begin in the rocky lahti. A sports hall and the com- archipelago and to the be constructed. hills, with both apartment build- mercial centre, amongst other Suomenlinna sea fortress, a The construction will be- ings and smaller dwellings. The things will be located in there. gin in 2012. By the mid-2020s, Unesco World Heritage site. area will be compactly built. There will about 1,000 a city district of 10,000 people Despite the urban look, small- jobs created in Kruunuvuoren- The area is also marked by will have been established here. both the estate tradition of er buildings ranging from ter- ranta. In addition to basic ser- In the future, the city centre may raced houses to floating hous- vices provided by the public and the 19th Century and the be as little as a 15-minute tram es will make up one third of the private sectors, an abundance activities that took place at ride away, as plans have been housing units constructed. There of recreation and tourism-re- the former oil docks from made to build a series of bridg- are also plans to use the Finn- lated services will be needed in the 1920s. es connecting the city centre and ish wooden town as inspiration. the area.

Kruunuvuorenranta in a nutshell:

– Land area 143 hectares – Water area 117 hectares – Business and services floor area 50,000 m2 – Jobs 1,000 – Residential floor area 500,000 m2 (5,000–6,000 units) – Inhabitants 10,000 – Construction period: 2011–2020s

Nordicum 25 Targeting Talent Creative communities add to the appeal of major cities worldwide – and Finland is determined to do well in the race

New creative communities are in the works all around ture a pioneering low energy In the future, the imagina- Finland. Cities of various sizes are re-evaluating their block (Low2No). tions of young talent are cap- Kalasatama is known for tured by the construction of up residential strategies and placing an extra emphasis its beautiful maritime milieu as to 40 stories high, mixed-use on the built environments. In the new concepts, parks well. Furthermore, the transfor- skyscrapers which will trans- mation of a former gasometer in form the Helsinki skyline. and pedestrian areas join forces with urban living lab Suvilahti into a cultural centre Currently housing some solutions, culture and entertainment. Architecture and should attract more members of 8,600 residents and over 25,000 the creative class into the area. jobs, Pasila will experience a design are used as a strategic tool to attract members of Construction time is slat- construction boom continuing the creative class into these new neighbourhoods, which ed for 2009-2030s, and the ar- until the 2040s when its popu- feature – more often than not – some kind of water ea is expected to feature 18,000 lation is predicted to hit 20,000. residents and 10,000 jobs once By then, there will be new prem- element. it is fully realised. ises constituting together more than one million square meters of floor space, with Pasila pro- Reach for the Sky viding work for over 50,000 The waves of construction are professionals. pearheading the creative minutes away from the centre felt inland as well. Pasila is the Pasila wants to be recog- S revolution is Helsinki which of Helsinki. busiest public transportation in- nised for its leisure activities, as is determined to seize the op- Jätkäsaari is currently un- tersection in the metropolitan ar- well, with major events held al- portunity presented by the exit der construction on a southern ea, and also the most accessible most daily at Hartwall Areena of the downtown harbour oper- peninsula recently vacated by place in Finland. At present, it and the Helsinki Exhibition and ations. The first waterfront ar- a cargo port. Jätkäsaari could is already the centre of Finnish Convention Centre, for instance. eas to dive into full-blown de- house as many as 16,000 resi- digital media and will keep on According to the plans, a north- velopment are Jätkäsaari and dents and offer jobs for 6,000 developing into a world-class south metro line should eventu- Kalasatama, both located only people. The area will also fea- business and media hub. ally make its way to Pasila, too.

26 Nordicum Imagine All the edge of the plan to turn former of course, reminiscent of New est trends in this arena is cultur- People harbour and industrial areas for York’s SoHo or the Meatpack- al construction which has been creative class havens, Libeskind ing District. In Helsinki, such spearheaded by such Ameri- Development of creative neigh- has been following the water- areas as Vattuniemi, Pitäjän- can cities as Boston and Balti- bourhoods – or entire creative front renaissance with growing mäki, Herttoniemi and Vallila more. This type of a “culture oa- cities, even – is a trend which interest. offer intriguing possibilities in sis” can feature boardwalks or has really taken off in Western According to Libeskind, this arena. pedestrian boulevards, cultural countries. Such cities as Syd- architecture does have a very Of these four, Vallila occu- centres, night clubs and other ney, Toronto and Barcelona big role in the making of new pies the strongest position – tak- concert venues and all-around have invested a lot of resources type of creative communities. ing into consideration that the rich event offering. However, in their quest for a more imag- He also recognises that the sea- intense development phase of this concept has been criticised inative community. In Toronto, side sites have a certain tradi- the neighbouring Pasila is like- for benefiting constructors more for instance, the plan revolves tion and legacy to uphold. Yet, ly to push also Vallila into high- than the actual culture producers around zoning and infrastruc- he warned against relying on er gear. – and, eventually, pleasing tour- ture which allows for e.g. more nostalgia alone – he would like Helsinki is not the on- ists more than natives. pedestrian areas. to see bold architectural con- ly metropolitan area player at- In Europe, it has been not- ‘Imagine a Toronto’ strat- cepts and solutions which in- tempting to lure in legions of ed that even a single operator egy seems to be working, too – troduce totally new kind of en- creative people through inspir- can transform the profile of the even Richard Florida, the father ergy to the mix. ing environments. Espoo is try- area – Bilbao’s Guggenheim of Creative Class, has chosen ing its hand in seaside high-rise Museum is probably the most the Canadian city as his home. Keeping It Real residential apartments and also cited example of this. Also Lon- In a 2007 NORDICUM inter- building an ambitious “Com- don’s Southwark has benefited a view, Professor Florida found According to one of Florida’s munity 2.0” in Suurpelto. Van- great deal from Tate Modern art many similarities between To- mantras, the Creative Class re- taa woos bobos with green-edge museum, and Dublin has an en- ronto and Helsinki, applauding quires authenticity from its en- construction in Marja-Vantaa. tire “bohemian quarter” in Tem- the Finnish capital for a num- vironment. The creative types Florida’s theories are well- ple Bar. ber of things – ranging from the shun copycat construction and read also outside the capital re- What is the next step in the nightlife to the safe streets. Flor- standard solutions. Massive of- gion, with such cities as Tam- evolution of the creative com- ida also credited Finnish archi- fice complexes or conference pere and Turku honing their own munity? Another Toronto-based tecture and design for their ex- centres are often conceived to concepts for ideal living. Both guru, Mark Kuznicki, is guess- tremely high quality – which lack personality, and the talent cities have a strong waterfront ing that Open Creative Com- goes a long way in creating a flock to neighbourhoods that identity and a proud industrial munity is the way of the fu- stimulating environment for the have a certain type of vibe or past which offer plenty of imag- ture. These hybrids of physical bourgeois bohemian. aura. inative building blocks for am- and virtual space combine both High-profile architect and In Helsinki, there is a lot of bitious planners. global and local aspects. master strategist Daniel Libe- untapped potential in loft con- There is a message there, skind echoed the same senti- struction. Taking former indus- Culture Vulture too: even the most fervent social ments in this issue’s interview. trial buildings and turning them Rising media user can not actually live But while Florida had no knowl- into spacious loft apartments is, Internationally, one of the lat- in Facebook. b

Photo: City of Helsinki

Nordicum 27 The Making of the Creative Class Photo: City of Helsinki / Matti Tirri HYY Real Estate celebrates its proud legacy and looks for new challenges

While Helsinki enjoys inland remained tugged in had been present at the festivi- The HYY Group is owned by a reputation of being F the lap of the Russian Em- ties had all graduated and were the Student Union of the Uni- pire, but the sprouts of national- hard at work building a nation versity of Helsinki and is the one of the hippest places ism were already evident in the which finally won its independ- caretaker of a legacy that spans around, its urban roots young students. Originally, uni- ence in 1917. The brave ideas more than a century. are surprisingly short. versity students would meet at that would sustain the young na- “As Uusi Ylioppilastalo One major chapter in the their professors’ homes, for they tion through the tough decades turned 100 years old, it was a had no other place to go. The ahead were hatched, in part, at good opportunity for us to rem- development of the future student body dreamed of hav- the students’ twin lair. inisce a bit and appreciate the capital was the migration ing a place of their own, and rich history of these places – and of the university from after decades of trying in vain, Urban Seeds Growing what they have meant for the de- Vanha Ylioppilastalo (Old Stu- velopment of Helsinki, and the Turku to Helsinki in 1817 – dent House) was raised in 1870. In November 2010, the 100th entire country.” In relation to the as a consequence, Helsinki Finland was still under Russian anniversary of Uusi Ylioppilas- festivities, a book was published became an academic town rule also 40 years later, as Uu- talo was celebrated with all ap- that takes stock of the 100 years propriate zeal. It was also a good and an intellectual centre. si Ylioppilastalo (New Stu- of Uusi Ylioppilastalo. dent House) opened its doors time to look back and assess the While the city around both in 1910. meaning of the student houses – student houses has grown and In the opening ceremony both old and new. prospered, also the Student Un- at Uusi Ylioppilastalo, architect “In a sense, the students ion has expanded its reach and Armas Lindgren pointed out that provided the spark for the cre- acquired more real estate. All he had designed the building to ative city that was to emerge,” the while, Uusi and Vanha have be the students’ home away says Marketing Manager Maarit remained in the core of down- from home. A few years later, Saloniemi from the Real Estate town – the very heart of down- those university students who Division of the HYY Group. town is often defined as the tri-

28 Nordicum angle limited by the Main Rail- 2010, it grabbed the top spot in way Station in the north, Stock- the KTI customer satisfaction mann in the east and Kamppi survey for the 11th consecutive Center in the west. time. What’s more, the survey There are, for example, has been organised only eleven more restaurants in the area times which means that HYY than anywhere else in the land. has won every single time. In addition, there are several The KTI study focuses on metro entrances in the vicinity tenant satisfaction with regards that bring a steady flow of peo- to the premises themselves, the ple here. According to pedes- landlord and the quality of ser- trian monitoring studies, there vices. In 2010, there were 13

are over 40,000 daily pedestri- large property owners (and Photo: City of Helsinki / Harald Raebiger ans in Kaivopiha area (230,000 1,785 interviews) included in people/week). the survey. Yrjö Herva, Business Di- Guarding National rector for the HYY Real Es- Treasure tate, says that organisation has been able to do well in the race Saloniemi says that the organi- since it provides instant service sation takes its responsibility – problems are decisively dealt very seriously – the culturally with immediately as they sur- invaluable buildings are taken face. care of according to the prin- “Also, a contributing fac- ciples of sustainable develop- tor is the excellent location in ment. the heart of the city at Kaivopi- “We’ve had these hous- ha square – we’re always right es in our possession for genera- in the thick of things. And final- tions and we want to make sure ly, we’ve always had great rela- that the student houses will be tionships with the tenant compa- there in the future as well. We nies and their personnel.” recognise fully the social impact With such a total service that they carry.” package, HYY had only slight Nevertheless, today HYY trouble filling the premises dur- Real Estate is doing much more ing the recession. For 2010, the than simply looking after the na- set target was 95 % occupancy tional treasures under its wing. rate and the organisation was Two years ago, a new education able to hold onto this goal. powerhouse Domus Gaudium opened its doors just off Kamp- Downtown pi. HYY owns 60 % of the build- Dynamite ing which is used by Aalto Uni- versity Executive Education and Both Saloniemi and Herva feel Helsinki University student as- that the appeal of the downtown sociations and clubs. area has only increased of late. Still, the HYY Group is Department store icon Stock- not solely a service provider mann just put the finishing touch- HYY Group: Key Real Estate Assets for the academic world – the es on its ambitious renovation Real Estate division also serves project and Sponda is develop- City Centre Property, Helsinki city centre, leasable floor-area 2 commercial and office custom- ing the City Center complex – 32,741 m ers. The key properties of the exciting things are happening Kaivotalo building Kaivokatu 10, Helsinki 10 Group are primarily located in all around the HYY properties. Citytalo building Mannerheimintie 3, Helsinki 10 the centre of Helsinki around “We want to be a part of Hansatalo building Mannerheimintie 5, Helsinki 10 the Ylioppilasaukio and Kai vo- this development, and do our The New Student House Mannerheimintie 5, Helsinki 10 piha squares. Kaivopiha Ltd is share of the upgrades to make The Old Student House Mannerheimintie 3, Helsinki 10 the name of the company that sure that that the downtown suc- 2 manages, rents and maintains cess story continues,” Salonie- Leppäsuo Property, Etu-Töölö, leasable floor-area 14,278 m the properties of the Student mi comments. Building B Leppäsuonkatu 9, Helsinki 10 Union. In addition to taking good Building C Hietaniemenkatu 14, Helsinki 10 care of its crown jewels, HYY Building D Hietaniemenkatu 14, Helsinki 10 Helecon information centre Leppäsuonkatu 9 E, Helsinki 10 Sing When You’re would not mind adding some Winning solid properties to its portfolio – when the time is right. Others The new millennium has been “We’re always interesting Aleksis Kivi’s cottage Rantatie, Tuusula good for the HYY Real Es- in exploring various options in Domus Gaudium (60 %), Leppäsuonkatu 11, Helsinki 10 tate which has enjoyed record- the neighbourhood in order to Ida Aalbergin tie 1 (25 %), Iida Aalbergin tie 1, Helsinki 39 breaking customer satisfaction keep moving forward,” says Villa Kuunari Kuunarintie 2, Helsinki 85 levels for the past decade. In Herva. b

Nordicum 29 Photos: SRV Stay Solid SRV is championing the cause of compact city structure

Real estate development is changing into a more carbon-friendly mode as cohesive urban structure and good public transportation are the new watchwords of the industry. SRV is among the first companies to really go after the opportunities presented by the new era.

roject Development Direc- tion. Pöyhönen says that SRV is porate towers. High-profile gi- the residential development plan P tor Jouko Pöyhönen says very much interested in develop- ants such as Nokia, Kone and should go hand in hand with the that SRV’s new focus is quite ing Marja-Vantaa and other sta- Fortum have their nests here – construction of the metro line. evident, if one looks at the two tions of the Ring Rail Line. but SRV is looking to introduce “We are looking to open large-scale public transporta- “We already have projects something extra into the mix. the first tower around the same tion projects under way in the underway in that department.” According to the mas- time as the Keilaniemi station Greater Helsinki Area: the west- ter plan, SRV will realise res- starts operations.” ern metro expansion to Espoo Towering Presence idential construction along the and the northbound Ring Rail shoreline. The entity known as See the Sea Line which connects the airport SRV’s involvement in the west- Keilaniemi Towers is to feature with the core Helsinki network. ern metro project is even more four housing towers which will Realising the significance of Both of these projects formidable. The company has not be dwarfed by the corporate the venture, SRV wanted to bring about new stations along plenty of plans for the 14-kil- neighbours: with 30–40 storeys place extra emphasis on the the tracks which will serve as ometre metro line, starting with each, the buildings will reach visual experience of the resi- “ground zero” for community the actual point where the met- 100 metres. dential quartet: the towers will construction. For instance, the ro surfaces from under the sea The area under develop- be round, making the buildings City of Vantaa has ambitious in Keilaniemi. Simultaneously, ment includes almost 80,000 highly presentable from any di- plans for Marja-Vantaa, the metro passengers coming from square metres of residential rection. Furthermore, the round green community which is to Helsinki will be welcomed to building volume. Project Man- shape enables space to be used be located around Kivistö sta- Espoo by a proud display of cor- ager Tuomo Poutiainen says that in very creative ways.

30 Nordicum Of course, the view to the Big Plans for “We’re talking about suburb to a three-way partner- neighbouring Tapiola and Ot- Niittykumpu 2,000 apartments in the area,” ship of SRV, Sato and Ilmarinen. aniemi should be something to Beyond the high-powered tri- says Poutiainen, adding that The zoning revision for the see – but they still pale in com- angle of Keilaniemi-Otaniemi- construction could conceiva- area is already in process, with parison to the sea view. Tapiola, one finds Niittykum- bly start in 2013, if everything the aim to form new blocks for Pöyhönen and Poutiainen pu area which will also house goes well. top-notch residential buildings. comment that the towers will a metro station in the years to According to Poutiainen, In the future, the area provide seaside views which come. Originally, Niittykumpu also the street infrastructure will should be transformed into yet are unprecedented in the coun- received only an option for con- be improved in the development another neighbourhood where try – and just about anywhere in struction, but in the end it was process: living, recreation and jobs are Scandinavia, as well. deemed wiser to realise the sta- “The street network is re- located close to each other. The After years of work- tion together with the others. ally a crucial part of the project.” intended living floor area is There are presently auto- 110,000–120,000 square me- ing with the concept, the zon- Perkkaa Perks ing plan will become public in mobile retail operations in the ters, which translates into some the spring. The City of Espoo area, but they will be relocated SRV is busy elsewhere in Es- 1,500 apartments. The planning is backing the venture, believ- to new, suitable premises. To- poo as well – just off the Lep- of the area is driven by its cen- ing that it will help bring some gether with its partners Varma pävaara railway station, there tral location as an extension of new action into the neighbour- and Sato, SRV wants to plan is an interesting environmen- the Leppävaara urban center – hood. Technical Deputy Mayor and raise new residential build- tally-minded community being as well as energy efficiency. Olavi Louko comments that res- ings in the vacant area. The ini- planned. In October 2010, Sie- The Perkkaa area is a great idential seaside living of such tial plan calls for a construction mens sold the lots and the build- fit for SRV’s residential strate- high standards is a clear asset of 150,000 square metres. ing it owns in Espoo’s Perkkaa gy, says Poutiainen. to the area – and the entire City, as well. “The metro station and the residential buildings will intro- duce a new level of diversity in- to the area.” Make the Connection The plan also includes a deck that will span over Ring I, con- necting the residential site to Tapiola. The deck will be trans- formed into a green, garden-like environment – quite in tune with Tapiola, the original Gar- den City. Due to the deck solu- tion, Tapiola residents will enjoy convenient access to the shore- line – and shoreline dwellers can go over to the Tapiola side with equal ease. After Keilaniemi, the next two metro stations are Otaniemi and Tapiola. Tuomo Poutiainen observes that the deck construc- tion will help in bringing these three areas together: “We want to realise new type of urban structure that combines living with work life and also research activities,” he says, pointing out to the launch of Aalto University in Otaniemi one year ago. “By eliminating some of the existing boundaries, we can help in developing a genuine in- novation platform. Our aim is to develop a new, integrated living and working concept – a crea- tive built environment.” SRV’s vision is also very much in line with the City’s ideology (3T) which seeks to combine culture with business and hi-tech.

Nordicum 31 “It is another chance for evidence that will inform the Get Together Pöyhönen says that the us to demonstrate our new con- policy, innovation and practic- downtown location has offered cepts for environmentally-con- es that will drive future low/no Collaboration with investors – plenty of challenges along the scious quality living in an ur- carbon development in the built both domestic and foreign – has way, but the company has been ban setting.” The aim is for the environment. yielded good results in the past. able to find cost-effective solu- zoning revision to be complet- The building complex Pöyhönen comments that SRV tions from day one. In recogni- ed in 2012. covers 22,000 square metres and wants to start talking with the tion of this, Rakennuslehti mag- will provide new residences, of- investors very early on in the azine selected Helsinki Music Jätkäsaari Goes Green fice and retail space. Emissions game. Centre to be the ‘Best Worksite In addition to providing cut- will be reduced through building “This is a way to achieve 2010’ in Finland. ting-edge residential solutions design and performance, mobil- better risk management but al- along the rails around the cap- ity systems and food production. so a great instrument to discov- Face the Music ital region, SRV is very much As a forerunner in sustain- er new opportunities.” When asked about the secret of involved in the development able construction, SRV looks at According to Pöyhönen, success, Pöyhönen replies that of the old harbour and indus- Low2No as yet another opportu- cooperation with also the public SRV has been able to “build on trial areas which have been left nity to showcase the company’s sector has intensified over the tradition”: basically the same vacant as main harbour opera- long-term commitment to green years. Municipalities, for exam- working crew which realised tions have been moved eastward ideology. The project team con- ple, wield a lot of power through the Kamppi shopping centre to Vuosaari. tains top experts both interna- land use strategy, and SRV is in- and Flamingo entertainment One prime example of tionally and from Finland, con- terested in exploring the options oasis (both previous Worksite this trend is Jätkäsaari, a for- forming well to the “SRV Ap- together with the municipalities. of the Year winners) have put mer goods harbour to the west proach” which means finding Perhaps the greatest pub- their skills to good use at Mu- of downtown Helsinki. SRV is the best possible partners for lic sector reference for SRV in sic Centre. partnering up with Sitra, the each project. recent years is the Helsinki Mu- “With a proven track re- Finnish Innovation Fund, and “For us, working on differ- sic Centre which will host its cord that we can operate effec- VVO to realise a low carbon ent cooperation models is part opening concert on 1 Septem- tively in a tight spot, we are con- housing and commercial build- of our everyday operations – we ber 2011. Owned by the State of fident that we can handle de- ing complex in the area. believe in the power of partner- Finland (together with the City manding new projects, such as The €60 million project – ships and are especially interest- of Helsinki and Finnish Broad- Keilaniemi Towers.” b known as Low2No – is sched- ed in participating in ventures casting Company YLE) the Mu- uled for completion by the end where there are entire areas or sic Centre is located just off the of 2012. The ambitious venture bigger entities under develop- main railway station in down- aims to generate research and ment,” says Jouko Pöyhönen. town Helsinki.

32 Nordicum NETWORK WITH THE WHOLE WORLD OF COMMERCIAL PROPERTY INVESTORS. MARKETS. DEVELOPMENTS.

Book your stand now: www.exporeal.net/finland

14th International Trade Fair for Commercial Property and Investment Tuesday 4 - Thursday 6 October 2011, Munich - Germany the future metro line. Going West Countdown to metro gains momentum Countdown to metro Construction of the west-bound metro is in full swing. The effort began in Construction of the west-bound metro is in full swing. The effort By the end of the year, excavation work was performed at nine points along By the end of the year, the following June. In November 2010 the one kilometre mark was reached. the following June. In November 2010 the one kilometre mark was reached. Ruoholahti, Helsinki, in November 2009, with operations kicking off in Espoo Ruoholahti, Helsinki, in November 2009, with operations kicking off 34 Nordicum Photos: Länsimetro Oy tarting the work in numer- that, we’re going to be filling velopment along the metro line New Station S ous places at the same time those tunnels for another two – concentrating around the met- speeds the project up considera- years – inside constructions and ro stations – for the next ten Recently, however, it was an- bly. Matti Kokkinen, Managing operational systems.” years.” nounced that Niittykumpu will Director of Länsimetro Oy, says The metro should be up According to the origi- be added to the list. Located that each metro tunnel can ad- and running by Christmas 2015. nal plan, the western expansion between Matinkylä and Urhei- vance as much as 200 metres a Olavi Louko, Technical Depu- will introduce seven new sta- lupuisto stations, Niittykum- month, depending on the quali- ty Mayor for the City of Espoo, tions, located in Espoo at Ma- pu was previously only an op- ty of rock encountered. comments that the development tin kylä, Urheilupuisto, Tapiola, tion for future construction, but “The next two years we’re effort around the metro line does Otaniemi and Keilaniemi, and it soon became clear that the pretty much digging, using the not stop there. in Helsinki at Koivusaari and most prudent course of action drill and blast method). After “There will be intense de- Lauttasaari. is to build and fund the Niitty-

Nordicum 35 kumpu metro station simulta- will be both business and resi- The west metro will also Power of Three neously with the other stations. dential buildings in Niittykum- run as an automatic metro right In fact, adding a station to pu to the tune of 150,000 gross from the beginning. The Hel- The metro line is also very in- the metro line after the fact – square metres. sinki Metro will go automatic triguing in the sense that it will once the metro is fully opera- even before the completion of link together the powerful Ta- tional – would have been very the west metro. The automatic pio la-Otaniemi-Keilaniemi tri- challenging indeed. Both Kok- Underground system will make train traffic angle. Each of these areas has kinen and Louko agree that re- Excellence safer and faster, with increased left a permanent mark in histo- alising Niittykumpu in the first The Espoo metro is no trivial frequency. To begin with, the ry, and together they form the wave of construction makes a matter – in fact, the project is the shortest interval between trains most potent trio in the country. lot of sense. biggest single infrastructure un- will be 2.5 minutes. Ultimately, Tapiola, for one, is the “There will be funding dertaking in Finland today. All the metro ride from Matinkylä legendary “Garden City” and available for the construction and all, the west metro will be to Ruoholahti will take 16 min- its commercial centre was a pi- from land use agreement of the 13.9 kilometres in length, com- utes. oneer for urban development in area, which means, in essence, prising two parallel tunnels trav- Once completed, the met- Finland. Otaniemi boasts the that no additional money from elling underground for the entire ro will connect the southern Finnish version of Silicon Val- the City will be required to fund length of the track. parts of Espoo to the regional ley, combining higher education the station,” says Louko. In ad- In addition to the sta- rail transport system. It is esti- with research and business. Fi- dition to the metro station itself, tions, excavation work will be mated that over 100,000 passen- nally, in Keilaniemi one can find there will be other costs result- carried out for fifteen vertical gers will use the metro daily and the corporate “dream team” of ing from setting up the munici- shafts designed for emergen- that around 60,000 will cross the the land, with a skyline filled pal infrastructure. cy exit, pressure equalisation, border between Helsinki and Es- with proud towers of such in- SRV is going to be the ventilation and smoke extrac- poo every day. According to es- ternationals hi-tech companies principal developer of the area, tion. Nine work tunnels have timates, the busiest stations are as Nokia and Kone. together with SATO and Varma. been designed for construction likely to be Tapiola, Matinkylä Antti Mäkinen, Project According to initial plans, there and maintenance work. and Lauttasaari. Manager for the City of Espoo,

36 Nordicum says that the triangle will be de- learns quickly that there are a ly to add architecturally ambi- Tighter Structure veloped considerably alongside lot of exciting things going on. tious landmark buildings into the metro project. Keilaniemi, “There are numerous pro- the campus. A completely new In broader consideration, the ex- for instance, is likely to add a jects that will materialise by university main building may be tension of rail traffic to the zone skyscraper or two – and there 2015, coinciding with the launch in the cards for the future – lo- of the Western Motorway will are also four residential towers of the metro,” says Antti Mäki- cated just off the metro station, strengthen the complex formed in the works. nen. Primary among these is a of course – but it is too early in by Helsinki and the urban hubs The residential towers new shopping centre that will the game to say what will hap- of Tapiola and Matinkylä. Trav- would introduce spectacular, have residential buildings con- pen next. Nevertheless, some- el between rail traffic stations seaside high-rise living into Fin- structed on top of it. According thing big is bound to take place, will also become easier. This land on an unprecedented scale. to the plans, the new entity will sooner or later: will work towards the gradu- Also, the shoreline will be fully also feature a park on the resi- “Aalto University is just al formation of a uniform and revitalised as these plans turn in- dential deck. getting started, but there is a lot highly accessible zone whose to reality, believes Olavi Louko. “Right now we are looking of potential in the campus ar- development will be spurred “At present, Keilanie- at about 150 apartments,” Mäki- ea,” Louko says, adding that by the existence of the stations. mi shoreline is underdevel- nen explains the magnitude of there is plenty of unconstruct- The location of the stations oped, but the metro and resi- the project which is just one ex- ed land left. has been decided with a view to dential arrangements will help ample of how metro is going to As the caretaker of the tri- the current and future needs of bring some action into the ar- transform the venerable centre. angle, Mäkinen points out that the area and the metro has been ea,” Louko comments, pointing In four years, as the Christmas the development in this area is designed in close cooperation out that, for instance, cafés and shoppers hop on the brand new very much linked to the City’s with city planners, land use ex- recreational activities could re- metro to go to Tapiola, they will T3 strategy which brings togeth- perts and traffic designers. This verse the situation totally. find a centre that is very differ- er culture, science and business. should go a long way in silenc- ent from today. “These are already the ing the critics who argue that Es- Vertical Passions Otaniemi is also standing strong points of the triangle and poo has no cohesion and no ur- on the brink of a new era. Home we are looking at the metro as ban framework to speak of. Turning attention inland to Ta- of the new “innovation univer- one way to make the most of this Olavi Louko notes that in pio la Commercial Centre, one sity” Aalto, the area is like- combination.” many regards, the metro line

Nordicum 37 seems to be exactly what the ro is also expected to curb the platform screen doors, increas- nections. The individual start- doctor ordered: growth of car traffic in southern ing passenger safety in the plat- ing points and needs of each ar- “We are addressing nu- Espoo. form area. Also the old stations ea will be taken into considera- merous modern-day issues will be equipped with platform tion in the design of the stations’ with the metro. Due to Climate Easy on the Eyes screen doors. surroundings. The over-all guid- Change considerations, resi- Lighting of the stations ing vision is that of “metro sta- dential living can not be scat- A lot of effort has gone to the plays a big role in the eventu- tion as a meeting place” and it tered all over the place – the city designing of the metro stations al user-experience. Natural light is realised a little differently in structure must be tighter. We are themselves. One of the prereq- will be exploited whenever pos- each of the locations. answering the call by develop- uisites for the designers was in- sible and lighting solutions will ing new communities along the stant recognition: that you need aim to promote accessibility Money Matters metro line.” but to glance at the station from and prevent glare. There will The other major improve- the train and know immediate- be no separate ceiling designs; What about the price tag of this ment is, of course, that many ly where you are. The designa- ceilings will be shotcreted. The grand venture? At present, the capital region citizens can soon tion of Helsinki as the World master plan calls for all stations costs of the west metro are es- make the switch to using the Design Capital 2012 – with Es- to be accessible and each level timated at EUR 713.6 million. metro as their primary mode poo as a main partner – has on- easy to reach. The City of Espoo and Hel- of travel. Energy efficiency of ly strengthened the resolve to The City of Espoo ac- sinki have agreed to distribute rail traffic exceeds that of bus come up with a memorable vis- knowledges that a metro sta- the costs in accordance with a traffic, not to mention passen- ual experience. tion changes its environs and “split at the border” principle: ger cars. Bus lines from south- The platforms will be 90 creates new opportunities. The both cities will cover the costs ern Espoo to the centre of Hel- metres in length, spacious and stations will be designed to have of construction incurred in their sinki along the Western Mo- unbroken, with tracks located on a tight connection to the local own areas. As a consequence, torway will be replaced by both sides. The stations of the environment and its construc- Espoo’s share will be 72 per feeder traffic. The west met- west metro will be fitted with tion, services and traffic con- cent and Helsinki’s 28 per cent.

38 Nordicum Metro: Time Line

etro traffic was intro- ied on numerous occasions over November 2009. The plan was isted. An existing maintenance M duced to the metropoli- the years. ratified in Helsinki in Decem- tunnel in Ruoholahti was used tan region as operations started Finally, the project plan- ber. Due to appeals concerning for excavation towards Salm- in Helsinki in 1982. The original ning for the west metro was the underground plan in Espoo, isaari. metro line has been expanded launched in 2007 and complet- there were some delays in rati- Excavation work began in many times since. The extension ed in 2008. The Espoo City fying the plan in Espoo. Espoo and in Lauttasaari in Hel- of the metro line to Espoo has Council approved the proposal Construction of the west sinki in the summer 2010. The been on the table from day one, for the underground city plan metro began in Ruoholahti in objective is for the west metro and the development of the pub- enabling construction in Jan- November 2009, where a metro to open for traffic at the end of lic transport system from Hel- uary 2009 and Helsinki decid- plan extending from Ruoholahti 2015. b sinki to the west has been stud- ed on the underground plan in to Salmisaari shore already ex-

The cost estimate was so been happy to note that the form of the extension line. The be the first new station along drafted using the price levels of metro has a significant employ- construction should be complete the way, and we could conceiv- October 2007. At that time, the ment impact – which was espe- by 2019 or 2020.” ably start traffic there as soon earth construction cost index in- cially important a year ago as In fact, the Espoo City as possible – there’s no reason dicating the cost level stood at the entire country was still in the Council has already outlined to wait until the end of the dec- 131.5. The cost estimate cov- throes of the recession. It is es- that the designs of the final sta- ade,” Louko comments, eager ers the construction of the en- timated that the project will re- tion, Matinkylä, should take in- to link Suomenoja to the met- tire project. quire a labour input of approxi- to consideration the possible ro infrastructure for obvious rea- The Finnish government mately 6,000 man-years. later extension to Kivenlah- sons: as the water purification views the metro line to be a ti. Kokkinen comments that facilities make their exit from key component of its metropol- Keep On metro traffic from Matinkylä the area, Suomenoja will turn itan strategy and a crucial part Rolling to the east could continue all into a hotbed of urban devel- of not only metropolitan, but na- through the decade, while the opment. tional infrastructure. With this Still, Matti Kokkinen is reluctant workers would keep going west. “Suomenoja could feature in mind, the State has agreed to to call it a day even after 2015 Olavi Louko agrees with Kok- as many as 20,000 residents and participate in the construction – he would gladly keep pushing kinen’s assessment: it makes 7,000 jobs,” Louko points out. If costs of the west metro with a westward to Kivenlahti, and add sense to continue with the pro- the plans for Suomenoja are re- 30 per cent share (attached to five stations along the way. ject, and not leave it hanging in- alised in present form, the new the index). “We would like to have a definitely. area would dwarf in size even All the three main part- situation that work on the metro “Finnoo station – in the Suurpelto, Espoo’s high-profile ners in the venture have al- would continue in 2016, in the middle of Suomenoja – would e-community. b

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Suunnitelma: Studio Daniel Libeskind 0 10 50 100 KAAVA-ALUEEN RAJA KAAVA-ALUEEN RAJA KSOY Arkkitehtuuria ASEMAKAAVAN MUUTOS TAMPEREEN KANSI JA KESKUSAREENA LUONNOS LEIKKAUKSET D-D JA E-E 1:1000 26.10.2010 PTS/TVU Access All Areas WSP Finland is leading the way in multidisciplinary planning

Multidisciplinary community planning is gaining foothold all over the world, and Finland is no exception in this. One of the pioneers in the field is WSP Finland which has a proven track record in multidisciplinary design.

erhi Tikkanen-Lindström, consumer habits. Our latest ar- “In many ways, we had to Tampere has launched a tremen- T Business Area Manager for ea considering these aspects is start from scratch, but we had dous sustainable development Environment and Architecture, construction management,” she sufficient capacity and flexibil- pilot with this venture. For ex- comments that Climate Change sums up. ity to pull it off,” says Project ample, the buildings featured in is one of the driving forces be- Manager Petri Saarikoski. Al- the complex will feature high- hind the trend. so crucial was the staunch re- ly sophisticated environmental “Sustainable development Fast Track Execution solve of the partners, NCC and construction, such as terraced together with urban and techni- Sometimes the WSP profession- the City of Tampere – every- roof gardens which optimise the cal design challenges simply als also need to think on their body wanted the project to get use of rain water, for instance. call for multidisciplinary ap- feet, as the latest city centre pro- a great start. “The project promotes proach,” she says. ject demonstrates. NCC is real- Multilevel zoning plan public transportation and brings WSP Finland’s Environ- ising a multifunctional arena in documents in themselves have cohesion to the downtown area ment and Architecture can bring heart of Tampere using an ambi- called for innovative solutions – also the tall buildings them- a lot of expertise to the table, tious deck construction. Built on and central location has brought selves contribute to a favourable offering services which range top of a railway network, the ul- a remarkable amount of stake- outcome,” Erikkilä says. from landscape and building de- tra-modern complex features al- holders into the process. Tikkanen-Lindström com- sign to land use plans, and from so retail and residential construc- Saarikoski notes that the ments that the overall structural technical surveys to impact as- tion as well as offices and hotels. role of a zoning consultant can system of the complex including sessment. Together with the oth- WSP Finland was ap- be quite demanding in such pro- the deck is extremely demand- er eight business areas the range proached in May 2010 by Tam- jects since the consultant has to ing because of the many pre- of services becomes significant- pere city officials and NCC look at things from many differ- conditions caused by the rail- ly wider. who had an urgent zoning as- ent perspectives, and not forget way underneath. Tikkanen-Lindström ad- signment in their hands. The the citizens’ viewpoint. “Structure borne noise is mits that the company has a project was providing plenty “Traditionally, the land among the issues that has been certain green mindset and de- of obstacles that would be best use planner has worked direct- studied, and since there are sign teams are always looking overcome via multidisciplinary ly within the city organisation, trains running under the deck, for new ways to promote envi- thinking. but now consultants are help- one must be prepared for ma- ronmental solutions. “The schedule was a kill- ing out and carrying a bigger jor traffic accidents and other “Working with urban er, but we could hardly say no responsibility.” risks,” she says. projects, we are able to utilise – the project was just so excit- Still, Erikkilä points out many tools of the multidiscipli- ing,” Tikkanen-Lindström looks Solid City that deck construction seems nary planning, such as energy- back. Planners at WSP rolled up to be very much the way of the efficient buildings and commu- their sleeves and got to work, Vesa Pekka Erikkilä, Head of future in urban projects such as nities, greener traffic arrange- producing the draft for the zon- the Land Use and Architecture Espoo’s Keilaniemi and Central ments, rainwater treatment and ing plan at the end of October. unit, comments that the City of Pasila in Helsinki. b

40 Nordicum Tapiola Group: Beauty Treatment for Tapiola Centre

The Tapiola Commercial Centre will be completely revitalised with the advent of the new metro line. One of the key corporate players in the area, Tapiola Group, is keen on developing commercial premises on Merituulentie street. Vesa Immonen, Managing Director of Kiinteistö- Tapiola, says that he is glad to see that the metro project is now well on its way. Business Opportunities apiola Group is aiming to opment phase with regards to its and Consulting Services T place specialty stores – services, traffic and living envi- featuring top fashion, beauty & ronments.” for International Companies health services and entertain- Immonen recognises that ment – in the new part of the the metro is a crucial element of commercial centre. The new the development process. Mak- offering would serve as a nice ing all the pieces of the puzzle fit www.investinfi nland.fi complement to the current ser- optimally (parking, bus termi- vice mix, Immonen believes. nal, new shopping galleries etc.) We can help you identify Tapiola Group is also one is a big challenge. For the best of the most significant real es- results, the commercial and cul- opportunities that strengthen tate owners in the area and re- tural elements must be present- your international business mains fully committed to the ed in a balanced manner. neighbourhood. Immonen him- “In the end, this transition Invest in Finland is a government agency promoting foreign self is a fan of the legendary cen- will also boost the attractive- investments into Finland. Our services are free of charge and tre: he feels that the centre is a ness of the area for residential always personalised to your needs. true marvel culturally, commer- purposes.” cially and also historically. All Immonen adds that the res- real estate investors should rec- idents, corporate players and re- ognise the unique nature of the al estate owners of the area – as opportunities presented here, well as the City – look at these he says. things from different angles. “The Tapiola Centre has “In one way or another, we already established itself, but it must be able to bring all these still engaged in an intense devel- perspectives together.” b

Nordicum 41 Photos: Skanska Jukka Pitkänen, Managing Director of Skanska Com- mercial Development Finland (left) and Gustav Ny- berg, Chairman of Aspo.

Going Deeper Skanska sets the standard for green office construction in Europe

Skanska Commercial n September, Lintulahti of- using six different criteria: sus- tificate was awarded for ‘Core I fice building in Helsinki re- tainable land use, water usage, and Shell’ in office building Development Finland ceived a Platinum Level LEED energy efficiency, selection of construction. (CDF) is working on a green certificate – first ever of its kind materials and recycling, indoor “Lintulahti was an impor- construction revolution. awarded to an office building air and new innovations in the tant project for us – it proved As part of the Commercial project in Europe. LEED (Lead- planning process. that we can do this right,” Pit- ership in Energy and Environ- In December, it was time känen says, adding that CDF Development Nordic, the mental Design) Green Building to unveil the plaque celebrat- aims to go for platinum in its fol- organization started operations Rating System was developed in ing the milestone achievement lowing projects as well. Skan- in Finland only in 2007 and 2000 by the US Green Build- at Lintulahti. Jukka Pitkänen, ska Commercial Development ing Council and has spread all Managing Director of Skans- Finland is also a part of Skan- managed to hit a homerun around the world. Under the sys- ka Commercial Development ska Commercial Development with its very first office project. tem, each building is assessed Finland, clarifies that the cer- Nordic, which initiates, devel-

42 Nordicum ops and invests in property pro- sequence, the company came jects within offices, logistics fa- up with a “colour palette” that cilities and retail warehouses. keeps track of the transition. The first phase is ‘Vanil- la’, which means that the build- Aiming High ing project is merely comply- However, the next time around ing with the existing practices, it may not be that easy – the codes and standards – but there LEED requirements keep tight- is nothing extra on the table. ening up, and it will be tough to ‘Green’ is the next step: these rack up enough points for Gold projects surpass compliance but Level, let alone Platinum. Still, not so much that they can be re- that’s where Skanska, as an or- garded as “near-zero environ- ganisation, wants to set its goals mental impact”. – as high as possible. Finally, the desired stage “LEED Platinum Level – is ‘Deep Green’, meaning that or Gold, for that matter – is a zero environmental impact lev- moving target, so to speak. This el is achieved on the top prior- is good in the sense that we can’t ity issues. rest on our laurels for one sec- “There are four priorities ond – we have to keep evolving, we look at under this system: en- constantly moving into the right ergy, carbon, materials and wa- direction.” ter,” explains Pitkänen. Skanska in Finland did not have to do it all on its own, how- Fantastic Four ever. Internationally, Skanska is Presently, Skanska is realising a a real pioneer of green construc- project which gives the organi- tion; in November, it was giv- sation a chance to try out its en- en US Green Building Coun- vironmental ideas to the fullest. cil’s Leadership Award for its ef- Manskun Rasti is the name of forts. Additionally in the Unit- have been tested in “field con- “Especially the second the state-of-the-art office com- ed States, Skanska has realised ditions” will be passed on to the building is a good fit also for plex which will be raised in a numerous ambitious LEED pro- next buildings. As a result, it is smaller companies,” Pitkänen busy junction of Mannerhei- jects and that know-how was put Skanska that will go through en- analyses. The eight-storied mintie and Hakamäentie. Prom- to good use in Lintulahti as the tire trouble-shooting process in- building will feature 7,500 ising to be a true gateway to Hel- LEED process started in 2008. stead of its clients. square metres of leasable space. sinki, the complex will feature “Skanska has around 500 The construction kicks off in four buildings which will pro- LEED experts on payroll and we April 2011 and the building is vide exquisite business premises Innovation Space were fortunate to tap into their scheduled for completion by for companies of various sizes. Jukka Pitkänen is excited about expertise when we started the August 2012. At Manskun Rasti, envi- the coming quartet and believes LEED process.” All of the com- “Presently, the core of ronmentally sound solutions are that Manskun Rasti will be high- pany’s own commercial devel- the first building has been built built-in in the sense that green ly attractive in the eyes of many opment projects must achieve a about halfway. The building methods were deployed already companies. It is conceivable that minimum of LEED Gold certi- will be completed in the first in the planning of infrastructure. corporations with a certain pro- fication. quarter of 2012,” Pitkänen says. Pitkänen says that with regards gressive mindset will settle here, As for the buildings three to energy savings, the greatest since the entire concept is quite Change the Game and four, construction could boost comes courtesy of revo- appealing to forerunners and begin after the summer 2011. Nevertheless, Pitkänen doesn’t lutionary air conditioning tech- innovators. The flexible, open These two buildings are locat- believe that LEED is the be-all- nology. space solutions will certainly ed on the same plot and their ul- end-all of green construction; “The switch to new sys- support the operations of such timate development schedule is the certificate is a handy tool, tem has been a positive culture companies. still open-ended. but the really important thing shock to many,” Pitkänen grins. One particularly interest- here is the changing mindset. The development strat- ing feature is the “corner office Lintulahti Part II? “Better, more sustainable egy comes with an interest- belongs to everyone” ideology buildings are here to stay and ing twist: the first building – which allows more of the em- There are plans also to realise we want to be in the forefront of the construction of which was ployees to enjoy the view. In another office building in Lintu- this movement,” Pitkänen says, launched in August 2010 – will this solution, office traffic is lahti: after all, Skanska already adding that this transition is big- become headquarters for Skan- ‘centralised’ in the middle of owns a suitable plot in the ar- ger than any single company, or ska Finland itself. The eight-sto- the buildings. Pitkänen com- ea and proper zoning plan is in industry, for that matter. In this rey building will feature 9,000 ments that the designs reflect the place. Next step would be to ap- sense, rival construction com- square metres, with Skanska as changing nature of office work – ply for the building permit: panies can be viewed as com- the only user. today’s office workplace could “If everything goes well, rades-in-arms, united against a This way, Skanska is able benefit from mobile/remote we could start construction of common foe. to use the construction of its working. Regardless of the size the second building in Lintulah- Lately, Skanska has been own headquarters in a pioneer- of the company, Manskun Rasti ti, too, after summer 2011,” Pit- hard at work trying to go deep- ing manner, as a testbed for in- promises to deliver exceptional känen says. b er in its green ways. As a con- novation. Only solutions which performance to the customers.

Nordicum 43 Closer to the Heart

Shopping centres need to reinvent themselves continuously to stay in tune with the customers

Finnish Government is assuming a tough stance on shopping centres. The Government wants to avoid the threat where shopping centres are built in the outskirts of big cities or – in some cases – in the middle of nowhere. The state is encouraging more environmentally conscious construction in places which are centrally located and can be easily reached via public transportation.

Kivistö Ring Rail Line station.

44 Nordicum The new Willa Shopping Center in the core of Hyvinkää will be completed in spring 2012. Photo: YIT

Social Formula Tiuraniemi has visited in plenty of shopping centres around the world, and expects to see more stores that seek to “maximise the ex- perience” in one way or another. “If you succeed in engaging all the t the same time, in the capital re- € 4.9 billion) and number of visitors grew senses, you can grab the customer into your gion the trend is not so much to build 4.5 % during the year. own world, in a way. In such an environ- new shopping centres but to expand Despite the global economic down- A ment, the purchasing decision is easier to the old ones – at least for the time being. turn, the net yield rate of shopping centers make.” Going against the mainstream, however, in 2009 remained at a good level (6 %). Whenever somebody pulls out the is Vantaa which is entertaining the notion “experience economy” card, people tend to of a super-sized shopping centre in Mar- Conquering Time think of young daredevils jumping out of air- ja-Vantaa, the new green community close Juha Tiuraniemi, Managing Director Finnish planes and snowboarding down the Hima- to the airport. Council of Shopping Centers, assesses that layas. Tiuraniemi points out that the expe- In May 2010, the Vantaa City Board shopping centres must evolve further in line riences don’t have to be extreme in order to issued a planning reservation for the Mar- with the customers’ needs which rarely stay engage the consumer. ja-Vantaa shopping centre which is devel- the same. If the shopping centres succeed in “For instance, the senior citizens – the oped by Ruokakesko Oy and Helsingin this task, they will be “the beating hearts” of so-called grey panthers – are likely to ap- Osuuskauppa Elanto. According to the orig- the communities, Tiuraniemi muses. preciate attentive service, getting the feel- inal plans, the new shopping entity could Still, there’s a lot to be done if the ing that somebody is listening to their con- be as big as 300,000 square metres – three shopping centres want to be successful in cerns and really trying to help. In such a sce- times the size of Jumbo, presently Vantaa’s the 2010s. Tiuraniemi recognises that there nario, it is not the product itself that makes biggest shopping paradise. is an intense race going on for the consum- the difference but the pleasure one receives The Marja-Vantaa shopping centre er’s money – and perhaps even more rele- from the social interaction.” b is to be located, in part, on top of the Hä- vantly, his/her time. meenlinna road and right next to the com- “We are facing a ing Kivistö Ring Rail Line station. The Ring situation where custom- Rail Line will start operations in 2014, and er groups are being bro- the shopping complex could open its doors ken into little pieces. somewhat later. This fragmentation ex- Greener Shopping? tends also to the con- sumer’s time,” Tiuranie- According to the initial plans, the would-be mi says. shopping centre should mirror the values of Nevertheless, Ti- the surrounding area – namely, green ideolo- uraniemi believes that gy. The shopping centre should place a min- shopping centres are in imal strain on its environment with regards good position to take to its use and upkeep and the construction on this challenge. Af- 7LU[[P7P[RpULU 4HYPH(YY\KH materials must reflect this as well. The City ter all, shopping centres :LUPVY)\ZPULZZ 4HYRL[PUN of Vantaa insists that the shopping centre is have always been able +L]LSVWTLU[+PYLJ[VY *VTT\UPJH[PVUZ4HUHNLY certified under LEED, Breeam or a compar- to adapt when times are ative system. The zoning plan for the shop- tough. ping centre is expected to be released for In the future, Ti- Professionals at your service public scrutiny by autumn 2011. uraniemi believes that Data collection Further up the road in Hämeenlinna, a we will see more pub- Information services similar project – if considerably smaller – is lic sector services supposed to commence in the spring. Here, packed into retail units. Opportunity analysis too, there is a deck over the motorway and This means that a store, Networking a shopping centre located on the deck (see school and daycare Entry alternatives related story on p. 50). could all co-exist under Location management Overall, shopping centres in Finland the same roof. Setting up a business seem to be in fine form after the recession. “Bigger units make For instance, the year 2009 was a challeng- sense, when you’re com- ing one in retail business, but shopping cent- bining a number of cus- ers still performed well because of their nat- tomer needs with space ural strength factors. These include solid efficiency. The chal- concepts, good location and diverse servic- lenge is to build entities es. The annual sales grew 4.3 % (totalling that really work.”

Nordicum 45 Feeling the Flow Tampere wants to change the face of logistics

Tampere Region serves as a testbed for an exciting new logistics concept. Logiera – a brand new iniative of Tredea (Tampere Region Economic Devolopment Agency) – seeks to do nothing more than revolutionise the flow of goods as we know it.

irector Jari Saarenpää from liveries. Saarenpää says that Lo- small electric vans, which will tered the market,” he says, add- D Logiera says that the time giera is going on same direction, drive to the city centre. Every ing that biogas cars are another for innovative logistics thinking but is taking the concept to the electric van will handle one city option worth exploring. is now – or Finland will lose its next level. block and will take care of recy- momentum in the matter. “Around Europe, logistics cling where ever possible. Eastern Promises “In fact, Finland has been concepts have been built from Saarenpää acknowledg- fallen behind from the general the ground up. Logiera is tak- es that the super-green vans are With regards to intermodal European development for the ing the helicopter’s perpective; not going up and down the street green corridors, Saarenpää ob- past ten years,” he argues. Part we’re looking at things from just yet – electric cars are still in serves that here is a chance to of the problem has been fail- above, so to speak. That is the their infancy. realise an inland harbour as it ure to think multimodal: logis- best way to recognise the cor- “In the meanwhile, how- should be done, complete with tics have been observed (and de- rect priorities and find working ever, we can utilise natural gas the value adding logistics ser- veloped) mainly from the view- solutions.” vehicles which have already en- vices. The cherry on the cake is point of truck traffic. Rail op- erations do not get a rave re- Green Wheels view from Saarenpää either: he Logiera is built points out that only five Europe- around three key an countries are still hanging on- areas: green city to their railway monopolies and logistics, inter- Finland is one of them. modal green cor- The third issue on Saaren- ridors and net- pää’s list is the lack of true dry worked intelli- harbours. While many Finn- gent logistics. ish inland logistics hubs adver- Starting off tise themselves as dry harbours, with the green Saarenpää argues that they, in city logistics, the fact, pale in comparison to their idea is to – final- Swedish counterparts. ly – upgrade the ”Sweden has 26 dry har- rather dull urban bours, where Gothenburg as a logistics. The seaside harbour has been driv- basic principle ing the development.” here is simple: Wanted: Better the big trucks Integration will arrive to col- laborative ware- Fourth woe is first mile / last houses, which mile delivery. Delivery vans are are located on making their rounds during the the ring roads day in all Finnish major cities around the city. – half empty, Saarenpää adds. There the goods “Everybody is busy run- are divided to ning goods for their respective smaller delivery customers, and that’s it. There’s vans, which take no integration to speak of.” care of their des- In big European hubs ignated area. such as Amsterdam and Bil- Part of the bao, the deliveries are handled delivery vans in a smarter fashion. Delivery drive to the City trucks and vans are able, for hubs. There the instance, to use the bus lanes, goods will be making for more expedient de- cross-docked to

46 Nordicum Project Manager Markku Teittinen (left) and Director Jari Saarenpää (right). the connection to the Far East: thing different here. which provides investment op- tional companies have found the Tampere Region Airport Hub “We want to be the leading portunities to both venture cap- largest inland city in Scandina- CLX is certainly attractive for logistics integrator in Europe by italists and state pension funds, via to their liking, too – looking e.g. Chinese businesses which 2020,” he says. offering different types of risk at foreign companies establish- are looking to establish a strong profiles. He observes that in reg- ing a presence somewhere oth- dominance in North Europe. ular PPP ventures, there is little er than Helsinki in 2009, quite Networked intelligent lo- Balancing the Risk initiative to develop the business a few found their new home in gistics, on the other hand, high- So far, Logiera has been gaining operations, but under this mod- Tampere. light Logiera’s commitment momentum, evolving from a vi- el, the business focus is every- What makes the Tampere to openness – and education. sion (premiered at MIPIM 2010) where – and ongoing. Region so attractive, then? Well, Saarenpää envisions a web- to concrete strategy (launched in “We want to involve the according to studies by Invest based social learning environ- December). Saarenpää himself public sector also after the ini- in Finland, the number one rea- ment which brings together lo- has a background from world- tial phase, since there are issues son by far for coming to Fin- gistics processes, training and class logistics at Nokia Corpora- such as congestion and carbon land is increasing the potential best practise sharing. At the tion, and he is eager to use what footprint which benefit from customer base. The runner-up is same time, there is a modular he has learned in developing this municipal and state attention.” geographical location. Teittinen IT platform – enabling access to venture. points out that the Tampere Re- all essential information in re- “By the end of year, we “Spirit of Tampere” gion meets this criteria extreme- al time – backed by “one-stop- will be incorporated and get the ly well. shop” ideology. ball rolling in earnest.” There is In addition to Logiera, there are “We have two thirds of “In logistics, great results already an alliance of 15 play- plenty of other exciting things Finland’s population within a can be reached through open- ers behind the venture, ranging going on in the Tampere Region. two hours drive here. Tampere is ness and transparency. We can from municipalities and univer- For years now, the region has led really well situated from compa- learn how to do things the right sities to actual logistics compa- the country in business growth, nies’ perspective.” In fact, Tam- way together.” nies. It is no secret that Logiera with companies both big and pere Region is the second larg- Saarenpää is aware that is expected to attract also for- small being launched in the ar- est economic region in Finland, there’s a long way ahead, but eign stakeholders. ea. Executive Partner Markku boasting a population of more he is genuinely excited about Saarenpää talks about Bal- Teittinen from Tampere Busi- than 450,000. the opportunity to build some- anced Private Public Partnership ness Region says that interna- Business & Pleasure The business ecosystem in the neighbourhood is also world- class, offering a range of en- ticing opportunities for part- nerships: this is evident in the region’s strong hi-tech clusters which range from intelligent machines to nanotechnology and life sciences. The region has also been voted the most attrac- tive region in the country sever- al years in a row. In addition, Teittinen speaks about “social infrastruc- ture” which is top notch in the area: “For employees of compa- nies, Tampere can offer excep- tional quality of life.” Lately, the City has been raising its profile through an exciting project which seeks to perform an “extreme makeover” on the downtown area. Architect Daniel Libeskind’s vision calls for a central arena and several high-rise buildings in the very heart of the community. Teitti- nen says that the ambitious ven- ture has definitely increased the interest level towards Tampere: “We are getting inquiries from various places about the project and it is easy to see that both people and companies are excited.” b Photo: Sari Mäkelä

Nordicum 47 Valkeakoski – Lakeland Logistics Hub

Logiera is energising the entire Tampere Region. One of the cities ready to take on the challenge of integrated logistics is Valkeakoski, located situated 35 km southeast of Tampere. Mikko Seppälä, Business Director for the City of Valkeakoski, says that the community is well positioned to serve the Logiera strategy. Especially the Jutikkala logistics area fits the bill perfectly.

ith great connections Tech Smarts “Wto numerous cities – in addition to Tampere, also Another forte of the natives Turku and Lahti – Jutikkala ar- is top-level engineering/plan- ea has the ability to function as ning expertise, especially with a significant contributor in the regards to hi-tech machines. Logiera city logistics scheme. In addition, the Tampere Uni- In addition, Jutikkala can also versity of Technology is on- serve as a modern inland har- ly a short drive away, and the bour according to the strategy.” R&D efforts of the local com- Jutikkala area also has panies have benefitted a great plenty of room to grow, when deal from cooperation with the the concept really takes off. University and local University “We have a zoning plan in of Applied Sciences. place which allows for addition- Seppälä says that there is al construction very easily.” an atmosphere of “let’s make it Valkeakoski is located in happen” in the local business the centre of Finland’s lakeland scene. The City’s Business Ser- and has a population of 20,800. vices fully reflect this spirit – Due to a rich industrial past, the any and all problems are solved local businesses are as interna- in an effective manner. tionally-minded as any you’ll “We like to move fast,” find in the nation – and this ap- Seppälä confirms. proach runs through entire or- The City of Valkeakoski ganisation, whether big or small. is also in a good position finan- “Exports and imports are cially, which means that the City really in the DNA of the locals can offer first-class services – here,” Seppälä grins. even in national comparison. b

48 Nordicum www.transportlogistic.de www.AirCargoEurope.com

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Contact Messe München GmbH 81823 München, Germany 10 – 13 May 2011 Phone (+49 89) 9 49-1 13 68 [email protected] New Munich Trade Fair Centre Playing with a Full Deck NCC is transforming cityscapes through visionary solutions

NCC Property Development is launching innovative new concepts aimed at reinventing city centres. Rooted on sustainability, there are two exciting projects underway – one in Tampere and one in Hämeenlinna. Archimation: Studio Daniel Libeskind for NCC

ampere is the biggest inland “In the first phase, we will way line. The vision promises time for the World Champion- T city in Scandinavia, with a realise Central Arena, and one to be equally impressive when ships,” Leinonen says. proud history of urban living building with office and resi- viewed from the street level and close to nature. In the coming dential premises,” explains De- from a distance. Ready for the years, a totally new chapter will veloper Mikko Leinonen from Leinonen says that peo- Challenge be written to the City’s annals. NCC Property Development. ple’s reactions to the plans have According to the plans, a All and all, a total ar- been overwhelmingly positive. NCC acknowledges that the new city sector will be built on ea of 60,000 square metres – The citizens are excited about deadline is a challenging one top of a railroad line in Tampere. consisting of offices, business the project and the owners of the – especially as rail traffic must NCC and the City of Tampere premises, hotel rooms and resi- neighbouring real estate prop- continue undisturbed all through enlisted the help of master archi- dences – will be built on top of erty appear to feel the same – the construction. Still, the com- tect Daniel Libeskind to create the deck. And then there is the after all, the profile of the en- pany is eager to take on the chal- a strong vision for the project. Central Arena, of course – with tire downtown area is upgraded lenge, motivated, in a no small Libeskind certainly did not dis- a total area of nearly 50,000 along with the project. measure, by Libeskind’s in- appoint: the visuals for the pro- sqm. NCC wants to waste no volvement in the project. The ject are breathtaking and unlike time with the construction, for man who drew up the master anything else that has been seen Maximising it is on a “national mission” of plan for 9/11 Ground Zero is in Finland. Connectivity sorts: the Central Arena should now bringing his magic to Tam- The plan is defined by a be completed in time for the pere, Finland, and the project is deck which is to be built above The deck structure connects the 2013 Ice Hockey World Cham- the talk of the town. the railway network. A mul- new city sector naturally to the pionships. Tero Estovirta, new- tipurpose arena will be raised surrounding city centre, while “We want to start con- ly appointed Managing Direc- on the deck, along with office linking different city sectors struction in May 2011 and raise tor of NCC Property Develop- buildings and residential towers. previously divided by the rail- Central Arena in two years in ment, says that cooperation with

50 Nordicum Libeskind has progressed very developer of the downtown area ready that same year. Residen- tire downtown – will receive a smoothly. in 2003. In the spring of 2005, tial construction reaches conclu- strong boost due to the project. “His vision is astonish- an architectural competition was sion by 2015.” “Anyone driving from ing,” Estovirta comments. held to launch the planning of Helsinki to Tampere will notice Estovirta acknowledges the area. The competition win- it, and perhaps want to check it that bringing in a world-class ner was APRT’s proposal called Commercial out.” architect is not something you Torit (Market Places). The title Attraction Manninen also points out can do every day. refers to the two large, open that the two projects are similar “Through Libeskind’s ex- public spaces which are to be Put into numbers, this means re- in the sense that they “shape the pertise, we gain outsider in- integrated into core dynamic of tail premises to the tune of ap- entire cityscape”. sights which, ultimately, bene- the project. Here, too, the plan proximately 30,000 floor square “There’s totally new type fit the end-users of the premises. features a deck construction. metres, with residential adding of city space that is being gen- This project is so crucial from In accordance to the win- another 20,000 floor square me- erated in both places.” the perspective of Tampere’s ning proposal, downtown Hä- tres. With such numbers, Hä- image alone that this type of meenlinna will be expanded meenlinna Centre will be a com- Size Matters involvement is justified.” from promenades directly in- mercial powerhouse regionally, The vision images are now to a shopping centre, making it and noteworthy even on a na- In addition, both projects are complete, but collaboration with easy to reach on foot, by bike or tional scale. also quite attractive from the Libeskind continues on. In ad- by car. The Hämeenlinna Cen- And while logistics is a viewpoint of investors, both for- dition, there is a local architec- tre will become a new “meet- main issue in Tampere, it is of no eign and domestic. This kind of tural agency, KSOY, involved in ing place” for the citizens of Hä- less significance in Hämeenlin- projects tend to be high-profile the project. meenlinna and establish a true na, where the Helsinki-Tampere cases anyway, but Manninen “KSOY is a local player heart for the surrounding com- motorway must be worked into comments that Hämeenlinna is who knows the city well, and munity. the plans. Presently splitting the no less appealing as a prospect. has special expertise with re- Bogged down by appeals city in west and east factions, “Whenever there is a shop- gards to railway-related issues,” for a couple of years, the pro- the motorway will be covered ping centre located in the middle says Mikko Leinonen. ject is now back on track. Sen- by a deck in the coming years. of a community, it is appealing ior Developer Markus Salmela “This requires a lot plan- to the investors. We feel that the from NCC is expecting that the ning, so that we can find con- Hämeenlinna Centre is a prod- More from the Core kick-off for construction will struction solutions that won’t in- uct that fits the market very well take place in April: terfere with the flow of traffic,” – it is just the right size.” In Hämeenlinna, similar plans “All and all, the con- Salmela says. Another thing that the in- have been hatching for the better struction will take about three Once completed, howev- vestors often crave these days part of the decade. City of Hä- years. The Hämeenlinna Cen- er, the entire downtown area has is green edge. With these pro- meenlinna wanted to do some- tre is scheduled for comple- been changed dramatically. Unit jects, the mindset is decidedly thing to revitalise the downtown tion in spring 2014 and also at Director Jukka Manninen com- environmental: both are realised already in 2002. least some of the accompanying ments that the visibility of the according to exacting BREEAM NCC was chosen as the residential buildings should be shopping centre – and the en- qualifications. b

Nordicum 51 Photo: Matti Vahtera All Fired Up Culture Capital Turku launches the festivities

Let’s get this party started. Turku opened the Capital of Culture year 2011 with a three-day weekend full of events and activities on 14–16 January. The opening performance “This Side, The Other Side” on the evening of Saturday 15 January was the single largest event of the year. Photo: Pontek Oy

52N Nordicumdi t is clear from the fireworks benefit from the special year, on all cylinders long after the some good vibrations into the I that the Capital of Culture but also the surrounding region celebrations of 2011 are over. neighbourhood,” muses Turto, year will definitely put Turku – and the entire country, in many “Logomo is significant al- adding that the quarter is look- on the European map in a whole regards. so in the sense that it opens up ing to deploy a new business new way. Turku wants to exam- a brand new city district,” says strategy where the small local ine the boundaries of culture to Join the Fun Turto, hinting at the vacant players join forces to reach a the fullest, to see what culture is space left in its wake by exiting bigger customer base. all about. Right from the open- Jouko Turto notes that the Cul- railway operations. “We have plenty of world- ing ceremony, the proud histo- ture Capital is a “common ef- class design-makers who are ry of Turku as the oldest city fort” for all Finns: “Participa- known for their unique prod- in Finland intertwined with an tion is the key here. We want to Introducing: Fortuna ucts, but it is easier to operate open-minded outlook on the make sure that everybody gets Design Quarter if there is an entire cluster of future, setting the course for involved in one way or another.” Further proof of the lasting im- like-minded players.” the rest of the year. All and all, Also, during the year seeds pact of the year is provided by Various concepts such as Turku is hoping to attract two will be sown for something more Fortuna Quarter which will be- shop-in-shop and pop-up have million visitors during 2011. lasting as well. Instead of just come a “design heaven” just off been explored in order to find

In the words of Aleksi one year on a cultural rollercoast- Aura River in the downtown ar- the right solutions for the neigh- Randell, Mayor of the City of er, Turku wants to make culture a ea. The key idea of the Fortu- bourhood. In its core, Turto en- Turku, culture will “do good” permanent part of its DNA. na is to introduce a complete- visions 10-15 players with fixed for residents, visiting guests, “We are pursuing conti- ly new type of commercial area operations in Fortuna area, and companies and the surrounding nuity: the City will continue its in town. The City sees Fortu- others enterprises in a more sup- region as a whole. commitment to culture for years na as a unique shopping destina- portive role. The same spirit is echoed to come.” tion, a place where you can im- The development plan by Jouko Turto, Director of A good example of this is merse yourself in arts and crafts for the Quarter was drawn up Turku Municipal Property Cor- Logomo, the industrial heart of and go design-hunting like no- in the autumn 2010 and there is poration. He is excited that af- the entire extravaganza. The an- where else. Brimming with his- already activity in the area. Still, ter the long years of preparation cient engineering workshop lo- tory, tradition and 19th centu- nobody wants to see an all-out and hard work, the Culture Cap- cated by the railway tracks is ry atmosphere, the Quarter will renovation effort in the Quarter ital Year is finally here. getting a new lease on life as a give a big boost to the local cre- during the big year. “This will be one spectac- cultural powerhouse which will ative industry and enhance the “But when 2012 comes ular year,” he says, adding that host major concerts and exhibi- appeal of the downtown area. around, we can really get to it’s not only the City that will tions. Logomo will keep firing “It’s all about bringing work.”

Nordicum 53 Urban Makeover ly during dark,” says City ar- of the legendary Turku Castle: land is presently under way in chitect Mika Rajala who was a a neighbourhood that is visual- the region, with the aim of tak- For years now, the City of Turku member of the jury along with ly appealing and fully conscious ing multimodal transport into a has been going through a self- Jouko Turto. of history and tradition. A plan- whole new level. imposed “fitness programme” The city plan already has ning competition was utilised to One has but to glimpse which is addressing many dif- a site reservation for the bridge, stir up inspiration and imagina- at a map to see the master plan ferent sides of the community. and it should be confirmed by tion a couple of years ago, and behind the venture. As part of ‘Better centre for people’ the summer. The documents for now the City is just waiting for the Trans-European Network is an investment venture geared construction ought to be ready the right time to move forward (TEN), the Nordic Triangle traf- towards providing downtown by the end of the year. with the project. fic corridor that links together Turku a nice beauty treatment. “In 2012 we will start Beyond strictly urban the capitals of Denmark, Nor- In 2009, the upgrade of Vähä- building the bridge,” Turto be- planning, Turku is also launch- way, Sweden, Finland and St. tori (Minor Square) area was fi- lieves. ing an ambitious environmen- Petersburg is a key area of EU nalised, giving way to fresh city tal art project. The City plans logistics development. environment where the focus in Softer Touch to build an internationally no- Turku’s role in all of this on light traffic. Next up, there table environmental art park ar- is to link the different modes of was a high-profile competition After Vähätori and Crescendo, ea in Barker Park, which is lo- transport in the Finnish section for light traffic bridge that will next in line for development cated on the western shore of of the corridor to Sweden via sea link the core downtown cultur- is Vanha Suurtori (Old Grand River Aura. Martha Schwartz, a and train ferry connection. al areas together. Square). The idea here is to well-known contemporary artist The winner was finally make the square more inviting and landscape architect from the Get Connected announced in December: en- by adding some trees and green- USA, has been recruited to de- The name of the new logis- gineering agency Pontek won ery and polishing up the neigh- sign the park. tics superhub is LogiCity and the contest with its subtle, stat- bourhood. Here, too, preference Schwartz is especially fa- it is located at the junction of uesque Crescendo. The bridge is given to light traffic and so- mous for her designs that renew Turku Airport, railway connec- curves slightly in the shape of lutions that fit well into the en- the concept of the modern land- tions to Russia (and on to Chi- an ‘S’, taking its cue from the vironment. scape; she has developed a de- na), the motorway into Central River Aura itself. The jury of Yet another target for de- sign language that is known for Finland and the E18 ring road. the race commended the win- velopment is Linnanfältti which combining daring shapes and The LogiCity area forms an in- ning entry for its “soft geome- promises to showcase plenty of colours with different construc- ternationally attractive cluster try” which plays well with the ambitious Finnish wood con- tion materials and plants. for companies which depend flow of the river. struction. In fact, the Linnan- “The park will be a totally on efficient logistics. Accord- “There is also a light sys- fältti area is one of the national new kind of playground for chil- ing to the LogiCity vision, more tem under the bridge, with lights pilots in the wood construction dren, for instance,” says Jouko than one million square metres reflecting back from the surface promotion programme. The City Turto. of floor space will be eventu- of the water. This should really wants to realise a high-quality The goal is to start the par- ally open for construction here. be something to see, especial- residential area in the vicinity tial implementation of the de- The south side zoning plan signs during the Cul- for the area was confirmed in ture Capital year, with 2008 and the plan for northern full completion slated and eastern sides is presently for 2012. under way. Upon completion, LogiCity is estimated to feature On the Move about 5,000 employees. Well before the offi- The first major player to cial launch of the year, settle in the area was Suomen the international me- Kaukokiito Oy which launched dia was already buzz- its terminal (encompassing ing about the specta- 14,000 square metres) in March cle ahead. The Guardi- 2010 and has an option for fur- an, for instance, called ther construction as well. Al- Turku “one of north- so Lääninkuljetus Oy and SRV ern Europe’s secret have reserved sizeable plots beauties” and a “small from the area. town with a big soul”. One could easi- Wanted: ly add to the list that Smart Partners Turku also enjoys In June 2010, the responsibili- superior position as ty of LogiCity development was a linchpin between transferred from Pilot Turku to East and West. It’s no Turku Municipal Property Cor- wonder that a num- poration. Operations move now ber of logistics oper- more intensively towards con- ations and key play- struction and property develop- ers have found their ment, as the area begins to take way to Turku. In fact, shape in earnest. The main land- the biggest logistics owners in the area are the City centre project in Fin- of Turku and Finavia and now

54 Nordicum Photo: LogiCity the hunt is on for 2-3 strategic partners who will help LogiC- ity live up to its full potential. “The City and Finavia serve more in an enabling role, and by summer 2011 we want to find the right partners to help de- velop this thing further on,” says Jouko Turto. Business Consultant Ari Niemelä has been watching over the project from its infancy. He points out that LogiCity is not meant to be a nest for only logis- tics companies – also assembly industries can benefit from the multimodal environment and the added value service package here. However, the area will not materialise over night: “LogiCity will take 10-15 years to fully develop, but we’re on to a good start.” TNT, for in- stance, has focused all of its air cargo operations here and also DHL has launched new servic- es as well air cargo at LogiCity. RFID Emerging With the long timeframe in mind, new operative concepts have been worked out with regards to e.g. labour supply and radio frequency identification. The lat- ter topic is also a subject of no small national interest, as Logi- City is a part of a large RFID pro- ject launched by the Federation of Finnish Technology Industries and TiVit Oy. The project is co- ordinated by VTT Technical Re- search Centre of Finland. “Previously, the problem has been that the technical so- lutions of the logistics buildings did not support the use of RFID to sufficient degree. At LogiCi- ty we want to take these things into consideration already in the infrastructure construction phase,” says Niemelä. And, of course, one can’t get away from culture even at Turku 2011 – This city’s on fire! LogiCity – in November, an environmental art piece was urku shares the European Capital of Culture 2011 honours with Tallinn. The Turku 2011 unveiled at the area. Similar T Foundation has been commissioned by the City of Turku to oversee the implementation “touches of beauty” have been of the Capital of Culture year. The activities of the Capital of Culture year are complement- felt all through the Turku Re- ed by the City’s desire to keep developing the community on all fronts. gion business scene lately, re- The main goals for Turku 2011 are well-being, internationalism, and the commercial veals Jouko Turto. export of creative enterprise and culture. The activities are based on a rather wide definition “In BioValley, there is of culture with the emphasis on the culinary arts, exercise and well-being, science and mul- plenty of art which cuts all the ticultural encounters and, of course, the creative arts. way down to level of infra- The Turku 2011 Foundation is responsible for managing the Capital of Culture pro- structure,” he says, mentioning gramme and for coordinating the long-term national and international productions that support bridges and lighting as examples the goals of the Turku Capital of Culture. According to the target set by the City, by 2016 Turku b of solutions that are extremely will be “the creative hub of the Baltic Sea” with a strong foundation in arts and sciences. functional also aesthetically. b

Nordicum 55 Rail Revolution Air supremacy meets rail dominance at Vantaa

Vantaa is known for its dynamic Aviapolis area which keeps attracting cutting-edge companies to the city. The Helsinki– Vantaa International Airport is an important anchor for many international companies, but in addition to air supremacy, Vantaa is about to add rail dominance to its resume.

he Ring Rail Line has been Jukka Peltomäki, Deputy “In the coming years, jobs T a dream of the capital region Mayor for the City of Vantaa, will materialise close to effec- developers for a long time. Con- expects great things from the tive mass transportation sys- struction of the Ring Rail Line new rail connection. tems. The Ring Rail Line will finally started in spring 2009 “The Ring Rail will be hard to compete with in this and the line will go into opera- change the metropolitan struc- regard,” he predicts. tion in the middle of 2014. The ture in ways that we can’t even Ring Rail Line promises to be begin to see yet,” he says. Pel- Double Traffic an urban rail line and a rail con- tomäki notes that already there nection to the airport all rolled are companies asking about the Peltomäki notes that when a cor- into one. Ring Rail Line: poration is thinking about estab-

56 Nordicum lishing operations in someplace There are reservations made for new, two questions spring to additional stations under ground mind: will the over-all logistics in Ruskeasanta and Viinikkala work from the perspective of the and on the surface in Vehkala company? And how does the lo- and Petas. At the moment, how- gistics puzzle look to the em- ever, it looks like Vehkala will ployees when they head home be realised in the first wave of after work? the development. The companies in the re- “We want to launch Veh- gion get connected to the world, ka la at the same time with the thanks to the airport and the new original stations,” Peltomä- Vuosaari Harbour. In addition, ki says, adding that there have the road network is also very been talks about putting Ruskea- developed, with Ring Road III san ta on the fast track as well. serving as the main artery. According to predictions, “And from the employees’ the busiest stations will be point of view, the train is a very Kivistö and Airport. The first convenient way of making the new community along the Ring trip between home and office.” Rail is Leinelä which will fea- The 18-kilometre line will ture high-quality living close to bring rail services to completely nature. new areas in Vantaa, and feed- “At Kivistö, there is ad- er traffic will allow people who ditional construction going on live farther away to take advan- which is considerably solidify- tage of services as well. The ing the community structure.” Ring Rail Line promises to be as green as they come: the con- Aviapolis Flies High nection will reduce the need for bus and car traffic along with as- From the perspective of busi- sociated environmental impacts, nesses, there will be plenty of in- thus promoting the EU’s climate teresting places to set up opera- policy objectives. tions along the rails, but Aviapo- How does it all work in lis is still the one to beat. Hav- practice? Well, the Ring Rail ing earned its wings many times Line will be a two-track ur- over, Aviapolis leads the coun- ban line reserved exclusive- try in the growth of jobs. Aviapo- Sea Support the City has executed a sound ly for passenger traffic. Brand lis is a true international success policy in preparing industrial is- new SM5 low-floor trains de- story which is frequently used by The new element in the mix is sues as well as deployed a fast- signed for commuter servic- such experts as Professor John the Vuosaari Harbour which was response organisation that is es will operate on the line. The D. Kasarda as a great example opened two years ago. Howev- remarkably business-friendly. trains will run at 10-minute in- of airborne excellence (see the er, the global recession put the Vantaa was also praised for its tervals in both directions dur- interview on p. 10). flow of goods in a stranglehold joint setting of goals and deter- ing peak periods; rail capacity According to Peltomä- right afterwards and things still mined implementation. can be utilised more efficiently ki, Aviapolis has a strong track haven’t normalised fully. since trains will be able to run record and the City can see “We don’t know the full no reason as to why this trend Building in a loop. The journey time from effect of Vuosaari yet, but it on Tradition the centre of Helsinki to the air- would end. After all, in today’s will be considerable,” Peltomä- port will be about half an hour. world, great connections are ki says, pointing out that indus- Peltomäki observes that the pre- The maximum line speed will everything. For those compa- trial areas such as Vantaa Axis sent dynamic didn’t materialise be 120 km/h. nies aiming to get a piece of get a big boost from the prox- over night – there are decades One noteworthy fact is that the Asian market, for instance, imity of both the airport and the of hard work behind the results. the Ring Rail Line will go under Helsinki-Vantaa is a solid op- harbour. “We have set up a low hi- the airport in an 8-kilometre tun- tion, since Finland has the fast- In 2010, the strong perfor- erarchy organisation that fea- nel, which in turn calls for ex- est routes from Europe to Asia. mance of Vantaa was noted al- tures centralised infrastructure, cavation effort similar to that of This works both ways, of course so by the Federation of Finnish land use and development all the west metro project. – in the next phase of globalisa- Enterprises which ranked the under one roof, more or less.” tion, many Asian companies are City’s industrial policy as num- Another key issue is the Greener Living finding their way to Europe, and ber one among all the big cit- active mindset – the City is ea- may soon come to realise that ies. Respondents to the survey ger to listen to the concerns of According to the plans, more en- Aviapolis and its neighbouring consisted of 2,000 entrepreneurs entrepreneurs and willing to vironmentally-conscious com- areas offer everything they need. and delegates acting in boards come halfway (or sometimes munities will bloom along the When it comes to the resi- of membership enterprises of more). tracks, contributing to a more dential side, the hidden pearl of the Federation of Finnish En- Still, Peltomäki points out cohesive city structure. Aviapolis is Aerola which is an- terprises. Vantaa held the num- that the minute you start con- The initial plans call for chored by legendary Alvar Aal- ber one position also two years gratulating yourself too much surface stations in Kivistö and to’s designs. Once fully devel- ago when the survey was previ- you fall out of the race. Leinelä as well as the Aviapo- oped, Aerola will feature thou- ously conducted. “There’s still plenty of lis and Airport tunnel stations. sands of residents. According to businesses, room for improvement.” b

Nordicum 57 6 ways to look at Lahti

Urban but close to nature. Cultural, design- oriented, famous for its sports and laid back. The many faces of the city of Lahti make it just like me and you – versatile.

1 ONE OF THE BEST CONǗ Greater Helsinki area to be CERT HALLS IN THE WORLD World Design Capital 2012. Located alongside Lake Vesi- The Institute of Design in Lahti järvi, Sibelius Hall is home to boasts a strong status in the Lahti Symphony Orchestra. Nordic design industry and educates design professionals Lahti Symphony Orchestra to meet the needs of society is one of the most highly and business. regarded orchestras in the The Finnish design tradition world, and its ‘home court’, combines function and Sibelius Hall, is ranked among ergonomics with Scandinavian SGDSNOƥUDBNMBDQSG@KKRHM aesthetics – all of which is the world. manifested in items like the As in Sibelius Hall, wood is Kemppi welding products that 1 a very prominent element in are manufactured in Lahti. Finnish architecture and art. The Wood Architecture Park is 4 $&2817<2):(//Ǘ%(,1* a new tourist attraction in the $LQR.DLVD6DDULQHQLPDJH(66/HHQD/LXNNRQHQ Olympic medalist Aino-Kaisa vicinity of Sibelius Hall. Saarinen lives and practices in the Lahti Region. 2 A GREEN CITY THAT IS GETTING EVEN GREENER With ski jumping hills within walking distance of the city oasis in the heart of the city. centre, Lahti is clearly a winter sports city. The Lahti Ski Lahti is serious about getting Games event in early March green. The region has a solid brings large crowds to the ski foundation in cleantech jump pit. business, thanks to extensive Along with professional research and a concentration RONQSR SGD+@GSH1DFHNMNƤDQR of cleantech companies. The spectacular surroundings for Finnish Cleantech Cluster is outdoor recreational activities. managed by Lahti. The city Sports institutes located at 4 itself is aiming to cut carbon Vierumäki and Pajulahti, the emissions with the help of Messilä Ski Centre and vast the Green City project. Lahti outdoor trails on Salpausselkä markets of southern Finland is located between lakes and QHCFDNƤDQRNLDSGHMFENQ and Russia, and this provides ridges; here, nature is almost everybody. @UDQXBNRS DƤDBSHUDATRHMDRR impossible to ignore. environment. Cleantech, 5 THE BUSINESS CITY 3 WORLD DESIGN CAPITAL mechatronics, the grain cluster 2012 IN COOPERATION Teerenpeli Restaurant brews its and the furniture industry are WITH HELSINKI own beer and is the most nota- dominant sectors and strong ble whiskey distiller in Finland. points for the entire region. 'LƱHUHQWIRUPVRIEHDXW\ The comprehensive education a Kemppi subfeeder for welding Lahti used to call itself RXRSDLL@JDRHSD@RXSNƥMC DQGWKH&XƵLQNSURGXFWIURP the business city, and that skilled employees. the RingRing collection. statement still rings true. The Lahti Region is centrally It’s no coincidence that Lahti 5 Anssi Pyysing, image: Lauri Olander located close to the growing has joined forces with the Image: Kemppi Oy

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Jukka-Pekka Saraste and Lahti Symphony Orchestra

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Facts about Lahti Image: Chao & Eero Jewel Founded: 1905 Location: County of Päijät-Häme in Southern Finland Administrative position: District Centre Population in the Lahti Region: 201,700

DISTANCES IN HOURS Helsinki 1h Vuosaari Harbour 1h Helsinki-Vantaa International Airport 1h St. Petersburg 2h 45min

MORE INFORMATION ABOUT THE LAHTI REGION www.lahtiregion.net

MORE INFORMATION ABOUT BUSINESS OPPORTUNITIES 3 2 IN THE LAHTI REGION Miika Laakso, Development Manager, Lahti Regional Development Company 6 THE GATEWAY TO a drive-through town: it has +358 40 547 7160 ST. PETERSBURG a compact, urban city centre $WWKHMXQFWLRQKLJKVSHHG where all the services are trains transport passengers within walking distance. between Helsinki and St. Outside Lahti’s downtown, Petersburg. tightly-knit suburban areas and smaller municipal centres Geography and excellent are scattered between the transportation connections ridges and lakes. make Lahti a natural gateway to St. Petersburg, Helsinki and northern Finland. Despite T

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the high-speed railway and S E75 highway, Lahti isn’t just Map: Cleantech as Capital The environmental business and cleantech represent the cutting Locate Your Business edge of know-how in the Lah- ti region, that is why several cleantech companies that appre- in Lahti ciate high quality property ser- vices and a trained workforce have located their business, or Photo: Havas Rosberg Architects Excellent traffic connections are in the process of moving to, the Lahti Cleantech Park. and reasonably priced The centre of environ- mental technology is construct- facilities in the ed around the Lahti Science and Business Park, which manages number one location the Finnish national environ- mental cluster and the Finnish in Finland Environmental Cluster for Chi- na project (FECC). The FECC project offers assistance to com- panies aspiring to enter the en- vironmental or energy market in China. The Science and Busi- ness Park also has a strong role in the strengthening of invest- ment operations in the environ- mental sector. “Two out of three partici- pants in the annual investment events find an investor for their business operations,” says Juha Määttä, Director in charge of the property services at the Lahti Science and Business Park. There are also environ- mental laboratories and a busi- ness incubator in the centre. The business incubator provides space for growth and develop- ment for approximately 40 busi- nesses at the same time. Many such businesses have expanded their operations to the interna- tional market. Central producers of information and providers of a competent workforce include the Department of Environmen- tal Sciences of the University of Helsinki, the Lahti Center of the Lahti is an unbeatable location for companies: Aalto University School of Sci- logistically, it is in the best possible location in Finland, ence and Technology, and the environmental technology unit and the city is one of the key growth centres in the of the Lahti University of Ap- Helsinki metropolitan area. Construction is big in plied Sciences. the commercial sector, business is getting busy, and The centre is currently being expanded, and the proj- yet the facilities and plots are reasonably priced. The ect is scheduled to be finished in population of the city has increased steadily throughout 2012. The expansion will dou- the 2000s, and a professional workforce is readily ble the amount of office space available. and commercial properties and the number of experts working in the centre, while making the centre of environmental tech- nology the largest in the Nor- dic countries. “The growth in the envi- Lahti Cleantech Park. ronmental sector is one of the

60 Nordicum Kujala Logistics Centre in Lahti. The City of Lahti. fastest in the world,” Määttä ited by groundwater,” says Juha continuously developed, and nesses operate in the area, in- says. “The Lahti Cleantech Park Helminen, Lahti City Geodesist. one of the objectives is to have cluding the Finnish main ware- is to become a centre of 100,000 “The area is suitable for a covered pedestrian pass from house of the world’s largest tyre square metres, where over 2,000 larger than average compa- the railway platforms directly to company, Bridgestone. The en- experts seek solutions for ma- nies with more labour-intensi- the Asko 2 building of the Asko vironment has drawn several de- terial and energy-efficiency and ty, whose market area covers Business Center by 2012.” sign experts and artists, as well other challenges of sustainable the whole Finland, particular- The five old factory build- as accountancy companies, en- growth.” ly companies focused on com- ings have a total of 130,000 gineering companies, and IT ex- merce and logistics that need square metres of rental facilities, perts. The high quality facilities Logistically high, simple, and effective fa- of which 35,000 square metres are also perfect for companies Optimal Location cilities,” Helminen notes. are currently vacant. The size of in the welfare sector, and exten- the facilities varies from offic- sive health and welfare servic- The logistically optimal loca- The Best Place es of less than 10 square metres es with centralised reception and tion of Lahti is exemplified by for Your Business to storage units of up to 15,000 social premises are planned in the Kujala Logistics Centre, lo- square metres. The area has un- the area. b cated in the optimal location for Whether you come to Lahti by used building rights for an ad- traffic in Finland right next to train or car, you will see the ditional 250,000 square metres the E75 motorway, main road Asko Business Centre, formed in accordance with the adopt- More information: 12, and the Helsinki–St. Pe- in the old production facilities ed plan. www.lakes.fi tersburg railway. As the oper- Asko and Upo. The red brick Approximately 190 busi- www. lahtiregion.net ations of Finland’s main port, environment next to the rail- Vuosaari, increase to their full way station, the E75 motorway extent, a part of the goods are and main road 12, approximate- transported to an inland termi- ly one kilometre from the centre, THE LAHTI REGION: nal for unloading. The distance is an excellent location for mod- between Vuo saari and Kujala ern business operations. ‡Finland’s fifth largest urban region, 200,000 inhabitants is less than 100 kilometres by “The factors that make the ‡Half of the population of Finland lives within 2 hours from motorway. A railway connec- area perfect include its excellent Lahti. tion can be constructed in the location, reasonable price lev- ‡,GHDOORJLVWLFDOORFDWLRQLQWKHFHQWUHRI6RXWKHUQ)LQODQG area according to the needs of el, and the welcoming environ- ‡%ULGJHVFXOWXUHDQGVSRUWVLQDQDWXUDOVHWWLQJ the users. ment. The needs of the custom- ‡FRPSDQLHVLQWKHUHJLRQ Kujala has facilities even er are already considered during for large companies: the total the planning stage, and the cus- ‡/RJLVWLFVFOHDQWHFKDQGPHFKDWURQLFVDPRQJNH\LQGXVWULHV land area is 50 hectares with tomised premises can be reno- ‡6WURQJLQWHUQDWLRQDOH[SHUWLVHHVSHFLDOO\5XVVLDQ building rights for 140,000 vated within six months,” says square metres, and expansion Timo Väisänen, Head of Prop- Photo: Renor Oy projects are being prepared. The erty Management at real estate grounds have been preliminarily investment trust Renor, the com- constructed, and the street net- pany that owns and renovates work, municipal engineering, the properties. and lighting are all ready. The “This area is easily acces- final bonus is the price of the sible: the train ride from Hel- land, which is on average only sinki takes only 50 minutes, the one-fourth of the prices in the drive from Helsinki one hour on Helsinki area. the motorway, and the train from “The Kujala region is also St. Petersburg 2.5 hours. The outside the area where ground- buses to Lahti from the Helsin- water is formed, which means ki Airport stop next to the rail- that the operations are less lim- way station. The area is being Asko Business Centre. Nordicum 61 Photo: Lentokuva Vallas Oy

Business with a Local Touch Central Uusimaa Region keeps attracting new companies

As the Helsinki Metropolitan Region keeps growing, added emphasis is placed on the municipalities which neighbour the three big cities (Helsinki, Espoo, Vantaa) in the area. Especially young professionals with children flock to municipalities outside the congested core – thanks to efficient traffic connections, these previous fringe communities are now seen as a more attractive option by both citizens and companies.

he Central Uusimaa Region, Central Uusimaa Region also Confederation of Finnish Indus- tor Pekka Kauranen says that T for instance, features some shows variety and depth, which tries EK searched for the most Kerava has a long tradition of of the most potent growth in Fin- means that the area is less sus- pro-entrepreneur municipali- working together with the local land. There is plenty of purchas- ceptible to economic trends. ty in the land last year, Kerava businesses. ing power in the area which, in In addition, companies benefit came in third after Kaarina and “We meet regularly with turn, makes it possible to uphold from the proximity of various Raisio. There were 50 munic- the entrepreneurs and listen to diverse services – and to devel- innovation clusters, such as uni- ipalities involved in the study. their concerns with regards to op them further as the munic- versities and R&D units. According to the study, urban planning, decision-mak- ipalities keep growing. At the the municipal decision-making ing and implementation. This same time, the region is known Kerava – Listen to takes the viewpoints of the local is part of our daily operations for its rich nature which contrib- the Entrepreneur entrepreneurs into consideration in Kerava.” utes tremendously to the local City of Kerava is a good exam- very well. There are also plenty For instance, the City offi- quality of life. ple of the proactive mindset of of incentives for business here. cials like to sit down for brunch The business climate in the Central Uusimaa Region. As City Development Direc- with the local businesses and a

62 Nordicum contact person is designated for favourable development of late. partment. In addition, whole- close enough to make a differ- companies so that they can nav- Placing right at the heels of sale has developed strongly as ence. All-around accessibility is igate successfully through the Kerava in the EK pro-business well. A new industrial area in the very good,” she says. Living in a administrative machine. study, Tuusula has a propor- making is Focus, just off the air- “garden city” close to the nature tionally large number of com- port. The zoning plan proposal also offers excellent recreational Hit the Ground panies in contrast to the popu- for the area will become pub- and leisure time opportunities. Running lation and there are plenty of vi- lic during the spring 2011, says “Living is inexpensive brant small and medium enter- Haukkasalo. here and the service level is sol- Over 1,200 companies have prises in the mix. The study al- “Also the plans for Ring id,” Karhunen poins out, add- heard the call of Kerava and so credited Tuusula for its strong IV are being worked on by the ing that these things impact the more are coming. Kauranen showing on many different sec- partner network,” he reveals. availability of labour which is says that the City has really tors ranging from construction As the businesses are com- one of the strong points of the placed an emphasis on attract- to healthcare. ing to town in force, the munic- City. ing new businesses into the ar- Development Director ipality is developing attractive ea – and making sure that they Hannu Haukkasalo comments new residential neighbourhoods Introducing: get a good start here. that the municipality authori- for the newcomers. Intro4 Recently, the talk of the ties are willing to go the extra “For instance, the new Furthermore, new ventures are town has been logistics. As the mile for the entrepreneurs. Rykmentinpuisto (Regiment constantly being launched. Pri- new Vuosaari Harbour started “We want to be flexi- Park) community in Hyrylä mary among these is the new In- operations two years ago, there ble and try to customise busi- will accommodate as many as tro4 -area – encompassing near- has been growing demand for ness locations according to the 16,000 residents.” ly six hectares – that can accom- state-of-the-art logistics cen- needs of the enterprises as well modate both large and smaller tres. A key logistics hub in all as we can.” companies. Over 25,000 square of Southern Finland is present- Järvenpää Another important thing metres of tailored business ly being developed in Kerava, Gets Personal from the perspective of the com- premises will rise along the mo- as the newcomer Kerca is ex- panies is that the municipality Järvenpää offers additional torway, with construction kick- pected to grab a sizeable slice seeks to provide total service proof of the dynamic growth ing off in early 2011. of the goods traffic in the future. from the get-go. If an entrepre- orientation in the region. Lo- “This will be a highly vis- Kerca boasts excellent lo- neur wishes to present a promis- cated along the Helsinki-Lah- ible area and a real calling card cation along the E75 motorway, ing venture to the municipality, ti motorway and the main rail- for the entire City,” Karhunen at the junction between the main it is more than likely that he/she way line to the north, Järvenpää believes. railway line and the Vuosaari will be met by a real welcome has a population of 38,000 and Intro4 can offer facilities Harbour line. In addition, the wagon – from Mayor to the zon- is home to many international- for manufacturing or storage as Helsinki-Vantaa International ing manager – to discuss the is- ly successful companies. well as for office, sales and ser- Airport is near as well. sue in depth. Companies have Arguably the most famous vice purposes or for a combina- “Kerca is Kerava’s most been astonished by this sort of Finn of all time, composer Jean tion of these. The City is hope- important industrial area and lavish attention, since in many Sibelius, also built his log villa ful that the majority of the plots we are really investing on its places the local authorities are Ainola here in order to be “suffi- will be sold in couple of years. future,” Kauranen says, adding not that keen on taking the time ciently far from the temptations Järvenpää has been able to that during 2011 the sale of land to talk with the entrepreneurs. of Helsinki”. This holds true attract many companies to the plots should kick off in earnest. even today – at least to some neighbourhood largely due to its Tuusula Rolls Out Focus on Focus extent, says City Development corporate-friendly attitude, Kar- the Red Carpet Director Minna Karhunen from hunen believes. Here, also, a hot sector of the the City of Järvenpää. “For us, every company is Kerava’s western neighbour, area has been logistics – espe- “We are not in the con- an individual; we don’t deal in Tuusula, has also enjoyed very cially the food & beverage de- gested metropolitan core, but bulk.” b Photo: SRV

Nordicum 63 Up with the Hub

Photos: LogiCity Transport industry seeks boost from next generation logistics centres

In the aftermath of the global economic crisis, many industries need to reinvent themselves in order to survive. Logistics is one sector which was already under considerable pressure even before the recession (due to Climate Change), but now the situation is even more challenging. There are several issues which are shaping the face of logistics as we know it: a new kind of social responsibility and ecological awareness is rising as globalisation keeps intensifying its pace and scope.

t the same time, the custom- gion which has a strong repu- rail, ample supporting services, vola, with the possibility to add Aer demands highlight con- tation as a logistics expert. The advantages of synergy through another 200,000. venience and simplicity and the region possesses a brand new unified area structure and avail- Kouvola relies on diver- digital revolution advances in- significant hub which combines ability of land area and real es- sity: customs functions, special to new areas. How will logis- great connections with fresh lo- tate as well as human resources. warehouses and various added tics cope in a world that is more gistics ideology: Kujala Logis- In addition, Kujala Logis- value services can all be found complex, more dynamic, and tics Centre. tics Centre has a green edge, in the area. The logistics compa- more competitive? - Some an- Featuring integrated fa- which is demonstrated by energy nies in the region want to serve swers may be found in the way cilities and services for opera- efficient solutions and environ- as strategic partners to their cus- logistics centres are designed to- tors, the Kujala Centre is locat- mentally friendly innovations. tomers, finding new ways to im- day; to serve as multimodal hubs ed about three kilometres east of The construction of the first prove productivity. with emphasis on flexibility. the Lahti city centre at the junc- phase started in autumn 2009 and The region is focusing on Looking at the logistics tion of the E75 motorway, class was completed in August 2010. the Russian transport business scene in Finland, it is clear to I main road 12, and the east- Altogether 14,000 m² of termi- with full intention on develop- see that the construction of the bound rail service. The total ar- nal, storage and office space was ing the Trans-Siberian Rail op- new harbour in Vuosaari, slight- ea covers about 50 hectares of constructed for Transpoint Oy. erations – and looking even fur- ly east of downtown Helsinki, land, with 35 pre-constructed. ther down the tracks, all the way has impacted the big picture. There is a provision for Kouvola Looks East to China. Most new logistics centres are an industrial track to serve the raised within a “striking dis- companies in the area, as well Another inland logistics power- Kerca Gets Going tance” from Vuosaari which is as a provision to expand into house can be found about 60 kil- perhaps the most modern cargo surrounding city-owned land ometres to the east from Lahti. In addition to Lahti and Kou- port in all of Europe. (about 100 hectares). The size Kouvola, located in Southeast vola, a third significant inland of plots can be customised ac- Finland, is the biggest railway logistics player is Kerava. The Kujala Kick-Off cording to customer needs. hub in the land and also a lead- City’s claim to logistics fame is Success factors of Kuja- ing ‘dry harbour’ in the country. Kerca (Kerava Cargo Center), One of the areas eager to get la Logistics Centre include ex- There is already 200,000 square a new logistics center that effi- a piece of the pie is Lahti Re- cellent connections via road and metres of terminal space in Kou- ciently combines road, rail, sea

64 Nordicum and air transport. Presently un- implemented for a single user mits currently cover around all around the region. The pro- der construction, the 160-hec- or subdivided between numer- 400,000 square metres of floor ject is still in its initial phases, tare site occupies a prime loca- ous users. space. Once the land use plan and the ball should start rolling tion along the E75 motorway at for the northern side of the air- in earnest later in 2011. the junction between the main Turku: Mastering port has been completed, more Logiera is a regional logis- railway line and the Vuosaari Intermodality than one million square metres tics integrator focusing on three Harbour line. of floor space will be open for key areas, namely green city lo- Construction of Kerca’s Moving on to the coast, there construction. gistics, intermodal green corri- first logistics building is sched- is LogiCity – currently the big- The Turku Region trans- dors and networked intelligent uled for completion in 2011. gest on-going logistics project port hub is designed for all com- logistics. These premises – GCC (Grand in the land. Located just off the panies seeking greater process For instance, the approach Cargo Center) Kerca – will to- City of Turku, LogiCity is be- efficiency through logistics. of green city logistics ideology tal about 15,000 m² and will be ing built in an area bordered by This covers companies typically seems fresh enough. The basic built on a 4-hectare site next to the airport, the railway connec- operating in, for instance, trans- principle of the green city logis- the main railway line. tion, the motorway into Central port and value-added logistics, tics is simple: the big trucks will The import-export termi- Finland and the E18 ring road. the distribution centre business, arrive to collaborative ware- nal and the adjacent contain- The ports of Turku and Naanta- warehousing and wholesale op- houses, which are located on er storage area – which links li can be reached by road from erations, and logistics functions the ring roads around the city. road and rail transport – form LogiCity in about 15 minutes. for high-tech industries. Goods get divided to smaller de- the heart of the center. Contain- LogiCity wants to maxim- livery vans, which head off for ers arriving by train are unload- ise multimodality, creating an Logiera Launched their designated areas. ed by crane for direct transfer environment where all modes of According to the vision, to terminals, further transporta- transport and a supply of versa- In Tampere, there is something part of the delivery vans drive tion, or temporary storage in the tile logistics services come to- interesting in the works which to the City hubs where the goods container yard. gether. For businesses that uti- definitely deploys think-out- will be cross-docked to small Kerca has building rights lise logistics, LogiCity offers an side-the-box mentality. Under electric vans, which will drive for about 270,000 m² of floor operating environment that gen- Logiera concept, freight trans- to the city centre. Every city area. Terminal, warehouse and erates genuine added value. portation should become more block will be serviced by a des- office buildings can be either LogiCity building per- sustainable and comprehensive ignated van. b

Nordicum 65 Real estate market picking up but Office space still hard to fill

The business is still slow in the real estate investment market. The first three quarters of 2010 tell a sobering story: the volume of property trade was about EUR 1.4 billion which is a far cry from the 6 billion mark breached during the crazy days of the market. Foreign investment now accounts for little over one thirds and one can see that tables have turned – previously, it was the Finns who bought 1/3. Photo: City of Helsinki Picture Bank / Mika Lappalainen Photo: City of Helsinki Picture

hat’s stopping the deals tives relating to risk assessment Office Woes ‘vacant’ signs. In the best cor- W from materialising? – buyers and sellers rarely porate neighborhoods, both the According to KTI Property see eye to eye on the price al- The biggest bottleneck in Finn- rents and the occupancy rates Information, the interests of the though sellers are slowly accept- ish real estate is still the capi- are back on the growth path, buyers and sellers do not meet ing the shift in secondary prop- tal region office premises mar- while the less fortunate areas – as they have not done for a erties. ket. However, it seems that the have more and more empty of- while now. Potential buyers are However, there are some growth in the number of va- fices and rent levels are drop- only interested in the best, saf- rays of light in the mix. In many cant premises has halted. In the ping. est assets out there – but any- European markets, business has lease market, the “tale of two With regards to office body who happens to own prop- picked up as the finance mar- cities” continues: there are vi- space, the bar has been raised erty meeting this description is kets have thawed and Finland brant, dynamic areas with mod- high in the minds of the inves- likely to sit on it for now. When should be no different in this re- ern office space and then there tors. Prime assets should feature it comes to less clear-cut cas- gard – it’s really just a question are areas which feature old and long leases (preferably 10 years) es, there are differing perspec- of when. worn-out facilities and a lot of and strong tenant credit. If the

66 Nordicum renovated office space. This ac- of new offices. Furthermore, Still, Larma sees plenty of counts for almost two thirds of the small number of potential causes for optimism out there. the premises that are vacant at financers tends to make trans- Yield demands are down and the moment. actions tricky – especially when business has improved as a re- According to KTI, there it comes to more risky proper- sult. is more vacant office space in ty assets and assets outside the “In 2011, we expect to Pitäjänmäki and Pasila-Valli- capital region. see yield demands continue to la-Sörnäinen triangle than any- “In 2010, the interest of in- decrease and activity level to where else in the city. Outside vestors focused on low-risk tar- grow,” he says, adding that the the capital region, the lease mar- gets such as property with long- yield gap is exceptionally wide kets of major cities are enjoying term leases with strong cove- and should close up somewhat. rather stable development. nants or downtown real estate of Some international real es- the biggest cities. The challenge tate investors have left Finland Retail Leads is to make the transaction mar- in the aftermath of the econo- the Comeback ket work with regards to other my crisis. Larma says that this types of properties as well.” is nothing new as such: Finland Managing Director Janne Lar- is a “fringe country” and inves- ma from Advium Corporate Fi- Forced Sales tors will always pull out from nance believes that the real es- Coming? the fringe first. Accordingly, in- tate market will continue to de- vestors will also return: velop favorably in 2011, mir- Larma does not rule out the pos- “Elsewhere in Europe roring the over-all economic sibility that some players are yields have come down and Fin- activity. forced to sell some of their re- land offers higher yield poten- “Retail premises in good al estate assets in 2011 or 2012 tial than other comparable coun- locations have suffered the as some financing agreements tries.” Finland also features an least from the economic down- – which were made during the economy that is in top form, rea- turn and we believe that demand heyday of the market – get clos- sonable rent levels and a solid for such premises will develop er to expiration date. business climate. b in a positive manner as consumption de- mand grows.” At the same time, Larma ac- knowledges that the vacancy rates in of- fice premises in the capital region are still problematic and will continue to be, even though we will For Real Estate Excellence see some of those in Nordic and Baltic countries empty offices filled again. “The poor va- cancy rate of of- fice space focuses on older real estate that is located out- side the centre are- as and typically of inferior quality, be- cause companies are preferring prem- ises that are efficient premises in question can offer and modern.” multi-use efficiency or some With regards other modicum of flexibility, to logistics property, so much the better. Green edge Larma expects the is also very much in demand. demand to increase During the last ten years as international trade or so, a lot of office capaci- starts growing again ty has been constructed in the in 2011. Helsinki Metropolitan Region Identifying on the strength of positive eco- some challenges nomic trends. During the last for the year, Larma four years alone the capital re- again points out to gion has been flooded with over high office vacancy nordea.com 600,000 square metres of new or rates and the flood

Nordicum 67 Back in Business

Aulanko property investment convention gave cause for optimism.

eal estate professionals met R in Aulanko, Hämeenlinna, in November 2010 with a new sense of momentum, as strings of top-level speakers gave their views on what to expect from the future. In one of the most antici- pated panel discussions of An- nual Convention of Property In- vestment Prospects, top officials from the Greater Helsinki Area – Olavi Louko (Espoo), Hannu Early Bird Market ation. In a heated market, prop- ises. Entire sustainable commu- Penttilä (Helsinki) and Jukka erty buyers were so desperate to nities are making their entrance, Peltomäki (Vantaa) – sat down Coinciding with the metropol- strike a deal they would jump such as JESSICA in Europe and to talk metropolitan develop- itan dialogue, there are already through just about any hoops. Sustainable Communities Initi- ment. The Helsinki Metropoli- those trying to sniff out new Overkill was evident as two- ative in the USA. tan Area will stay on the growth trends in the market. Michael phased auctions with full ven- Beyond such projects, path for decades to come, and it Schönach from Catella listed dor due diligences and parallel there’s a glimpse of entire sus- is up to the decision-makers of several real estate subsectors buyer side due diligences en- tainable cities, which would the region’s three big cities to which remain underdeveloped tered the scene. In the current utilise public-private partner- make sure that everybody is on in Finland. One such field is situation, however, Piri points ships to achieve holistic infra- the same page. healthcare – due to e.g. demo- out that one should play nice structure. Wood is expecting in- The panellists were of the graphic reasons – but Schönach with the buyer – the negotia- vestment vehicles to follow the opinion that the 2010’s will go cautions against hype. Also pub- tions are now more balanced. visionary ideas which are al- down in history as a “golden lic sector is expected to open ready out there. The big ques- era of construction” since there up, but those contracts may be Greener Communities tion is, whether the green wind are so many large, exciting pro- long time coming. In addition, is strong enough to carry such jects underway. However, the Schönach expects to see large- With Climate Change pressing heavy load: is there room (and State of Finland would like to scale logistics centres ripen in- on, green construction is clearly time) for the market to develop? see one city in place of the pre- to interesting options as they here to stay – to give the seminar A Finnish version of a sus- sent three. The panellists coun- become available in the invest- participants the latest, there was tainable community is the Low- tered by saying that they have ment market. Director David Wood from Har- 2No city block which will be nothing against such plans, but Tapani Piri from Jones vard. He noted that responsible raised in Jätkäsaari in Helsinki. they criticised the Government Lang LaSalle traced the market investors are turning to environ- Jätkäsaari is a Sitra pilot which for being a difficult negotiating evolution from the crazy days of mental alternatives as tenants will examine whether a zero car- partner. 2006–2007 to the present situ- keep demanding greener prem- bon urban project can be rep- licable – and how to best steer infrastructure, institutions and culture towards that goal. Marco Steinberg from Sitra points out that this is not a demonstration project. The 22,000 square metre develop- ment project calls for a € 60 mil- lion investment. Design on Low2No was started in May 2010 and com- pletion is slated for early 2013. According to Steinberg, creation of “common culture and lan- guage” as well as new retail and service concepts are among the main drivers in the project. b

68 Nordicum Material Bank/ Harald Raebiger Photo: City of Helsinki Tourist and Convention Bureau’s ADVIUM CORPORATE FINANCE NORDICUM REAL ESTATE Mannerheimintie 14 A Company Business Cards FI-00100 Helsinki Finland Phone +358 9 6817 8900 Fax +358 9 6817 8950 www.advium.fi

Contact Persons Mr Janne Larma Mr Samuel Granvik Managing Director [email protected] [email protected] Mr Petteri Kokko Mr Antti Louko [email protected] [email protected]

Specialty Areas Advium Corporate Finance Ltd is a leading Finnish corporate finance advisor in the major real estate transaction and one of the leading M&A advisors in Finland. Since its foundation in 2000, Advium has advised in more than 90 transactions with a deal value in excess of 8 billion euro. See pages 7 and 66

ATTORNEYS-AT-LAW JURIDIA LTD CITY OF ESPOO

Fabianinkatu 29 B P.O. Box 42 FI-00100 Helsinki, Finland FI-02070 City of Espoo, Finland Phone +358 10 684 1300 Phone +358 9 81 621 Fax +358 10 684 1700 www.espoo.fi [email protected] www.juridia.com Contact Persons Jussi Eerolainen Contact Persons Chief Real Estate Officer Ilkka Koivisto [email protected] Partner Antti Mäkinen [email protected] Project Manager, Tapiola Ilmo Korpelainen [email protected] Specialist Counsel Pekka Vikkula [email protected] Project Manager, Suurpelto Subsidiaries & Representatives [email protected] Heinonen & Co, Attorneys-at-Law, Ltd (Finland) Torsti Hokkanen Project Manager, Espoo Centre Specialty Areas [email protected] IPR and IT, real estate and construction, business contracts and Matti Kokkinen liabilities, dispute resolution and insolvency, transactions and Project Manager, Westmetro

corporate advisory. See and pages 20 15 [email protected] 34 page See

CITY OF HELSINKI CITY OF JÄRVENPÄÄ

P.O. Box 20, FI-00099 City of Helsinki, Finland Hallintokatu 2 Phone +358 9 3103 6258 FI-04400 Järvenpää Fax +358 9 3103 6254 Finland Phone +358 9 27 191 Contact Persons Fax +358 9 2719 2577 Hannu Penttilä [email protected] Deputy Mayor, City of Helsinki www.jarvenpaa.fi City Planning and Real Estate [email protected] Contact Person Mikael Nordqvist Minna Karhunen Head of Real Estate Department Director of City Development [email protected] [email protected] Nyrki Tuominen Director, Business Development Specialty Areas [email protected] Competitive location for enterprises. Close to services and good traffic connections. Specialty Areas Less than 30 minutes from international airport. Further Information Reasonable prices. www.hel.fi/taske Urban Develoment Good availability of labor force. www.hel.fi/ksv City Planning Projects See and pages 21 16 62 page See

1. Air Transport 5. Freight Insurance 9. Port Services 13. Shipping and Chartering 2. Customs Services 6. Information Logistics 10. Rail Transport 14. Warehousing 3. Dangerous Goods Management 7. Material Handling 11. Road Transport 15. Other Logistics Services & Consulting 4. Freight Forwarding 8. Parcel Pick-up and Delivery 12. Sea Transport Nordicum 1/2011 69 COMPANY BUSINESS CARDS

CITY OF KERAVA CITY OF TURKU MUNICIPAL Kauppakaari 11 PROPERTY FI-04200 Kerava, Finland Phone +358 9 29 491 CORPORATION Fax +358 9 2949 2101 [email protected] P.O. Box 355 www.kerava.fi (Puutarhakatu 1) FI-20101 Turku Contact Person Finland Pekka Kauranen Phone +358 2 330 000 Director of Development Fax +358 2 262 7229 [email protected] [email protected]

Subsidiaries & Representatives Contact Persons Keravan Energia, Finland Jouko Turto Nikkarinkruunu, Finland Managing Director Specialty Areas [email protected] Petri Liski Kerava is a municipal with 34 000 inhabitants. Real Estate Development Manager The City is part of Helsinki metropolitan area. [email protected] We have best business areas with excellent transportation connects

for companies which want to success at Finnish markets. 52 page See

CITY OF VALKEAKOSKI CITY OF VANTAA

Sääksmäentie 2 Asematie 7 FI-37600 Valkeakoski, Finland FI-01300 Vantaa, Finland Phone +358 3 569 1100 Phone +358 9 83 911 Fax +358 3 5691 6106 www.vantaa.fi [email protected] www.valkeakoski.fi Contact Persons Leea Markkula-Heilamo Contact Person Business Development Director Mikko Seppälä [email protected] Director, Business Activities Reijo Sandberg [email protected] Project Director, Marja-Vantaa Phone +358 40 335 6095 [email protected] Specialty Areas Armi Vähä-Piikkiö Let your business flourish with us! Land Use Development Manager Valkeakoski is located within the enterprice triangle in Finland, formed [email protected] by Helsinki, Tampere and Turku. Invest in region with a strong industrial Jari Sainio bacbone, as it undergoes renewal. Our logistic advantaces in nutshell: Real Estate Agent – Two hours to Mid-Europe [email protected] – Railway to Russia Heikki Virkkunen – Highway to harbour Project Director, Centres

– Flyway to everywhere 48 page See [email protected] 62 page See 56 page See

FINNMAP CONSULTING OY HYY GROUP, REAL ESTATE, KAIVOPIHA LTD P.O. Box 88 (Ratamestarinkatu 7a) FI-00521 Helsinki, Finland Kaivokatu 10 C, 3. floor Phone +358 207 393 300 FI-00100 Helsinki, Finland Fax +358 207 393 396 Phone +358 9 1311 4250 [email protected] Fax +358 9 60 1020 www.finnmapcons.fi, www.fmcgroup.fi [email protected] www.kaivopiha.fi Contact Person Markku Varis Contact Person Managing Director Yrjö Herva [email protected] Director [email protected] Subsidiaries & Representatives SIA Finnmap Latvija/Latvia, OOO FM Stroiprojekt/Russia, Oü Estkonsult /Estonia, Finnmap Polska Sp.z.o.o./Poland, UAB FMC Probalt/Lithuania, Specialty Areas Finnmap Consulting Engineers (India) Pvt.Ltd./India HYY Real Estate, Kaivopiha Ltd, serves commercial and office premises customers as well as offers residences and activity and Specialty Areas association premises to students and the Student Union. Premises Services include structural design and engineering for power plants (e.g. are located in the centre of Helsinki around the Ylioppilasaukio and nuclear power plants), boiler plants, power transmission lines, waste handling Kaivopiha squares. plants, industrial plants, bridges, water structures, house building and renovation projects. FMC Group include services additionally in environ- mental, mechanical/HEVAC, electrical and industrial design & planning. See page 28 page See

1. Air Transport 4. Freight Forwarding 8. Parcel Pick-up and Delivery 12. Sea Transport 2. Customs Services 5. Freight Insurance 9. Port Services 13. Shipping and Chartering 3. Dangerous Goods Management 6. Information Logistics 10. Rail Transport 14. Warehousing 70 Nordicum 1/2011 7. Material Handling 11. Road Transport 15. Other Logistics Services & Consulting HÄME DEVELOPMENT INVEST IN FINLAND CENTRE LTD Kaivokatu 8 Talaskuja 3 6th floor 4th floor FI-00100 Helsinki, Finland FI-13200 Hämeenlinna Phone +358 10 773 0300 Finland Fax +358 10 773 0301 Phone +358 3 6211 [email protected] Fax +358 3 621 2366 www.investinfinland.fi [email protected] Contact Persons www.kehittamiskeskus.fi Maria Arruda Marketing Communications Manager Contact Person [email protected] Ari Räsänen Pentti Pitkänen Business Services Manager Senior Business Development Director [email protected] [email protected] Specialty Areas Specialty Areas Conselling, services and partnership to the enterprises in the Invest in Finland is a government agency promoting foreign Hämeenlinna region. investments into Finland. We assist international companies in Development with people in mind since 2000. finding business opportunities in Finland and provide all the relevant

information and guidance required to establish a business in Finland. See and pages 45 41

LAHTI REGIONAL DEVELOPMENT COMPANY – LOGIERA LAKES Tampere Region Economic Development Agency Tredea Juhlatalonkatu 5 Askonkatu 9 F FI-33100 Tampere FI-15100 Lahti, Finland Finland Phone +358 207 809 320 Phone +358 40 820 0644 [email protected] Fax +358 3 5653 4630 www.lakes.fi [email protected] Contact Person www.tredea.fi Essi Alaluukas CEO Contact Person [email protected] Jari Saarenpää Director Logistics Subsidiaries & Representatives [email protected] LAKES – Lahti Regional Development Company is a regional develop- ment organization. Its core tasks are co-ordination of the regional busi- Specialty Areas ness strategy, enterprise services, marketing of the region and look- Logiera – Serving in a sustainable way. ing after the general interests of business life in Finland and abroad. Logiera is a key initiative in Tampere Region that revolutionises logistics Specialty Areas industry in sustainability, profitability and efficiency.We base our actions LAKES – Lahti Regional Development Company offers tailored and to three key focus areas: Green City Logistics, Networked Intelligent individual assistance to help companies find the best possible business Logistics and Intermodal Green Corridors.

premises and industrial land in the Lahti region. 58 page See 46 page See

MUNCIPALITY OF TUUSULA NCC PROPERTY DEVELOPMENT OY

P.O. Box 60 P.O. Box 13 (Hyryläntie 16) (Mannerheimintie 105) FI-04301 Tuusula, Finland FI-00281 Helsinki, Finland Phone +358 9 8718 3020 Phone +358 10 507 51 Fax +358 9 8718 3021 Fax +358 10 507 5318 www.tuusula.fi [email protected] www.ncc.fi Contact Person Hannu Haukkasalo Contact Person Development Manager Reijo Päärni [email protected] Senior Vice President [email protected] Specialty Areas Subsidiaries & Representatives Tuusula provides good opportunities for enterprises. Its excellent Sweden, Norway, Denmark, Baltic countries location near Helsinki, the international Helsinki-Vantaa airport, and the Vuosaari port attract enterprises. Business sites are available for Specialty Areas various needs around Tuusula. You will find information on vacant NCC Property Development develops and sells commercial business facilities in the Tuusula www site. The most significant new properties in defined growth markets in the Nordic countries and the business area, Focus, is rising north of the airport. Focus is a logistics Baltic region. We create future environments for working, living and area that combines road and air traffic. See page 62 page See communication. See page 50 and back cover

1. Air Transport 5. Freight Insurance 9. Port Services 13. Shipping and Chartering 2. Customs Services 6. Information Logistics 10. Rail Transport 14. Warehousing 3. Dangerous Goods Management 7. Material Handling 11. Road Transport 15. Other Logistics Services & Consulting 4. Freight Forwarding 8. Parcel Pick-up and Delivery 12. Sea Transport Nordicum 1/2011 71 COMPANY BUSINESS CARDS

SKANSKA COMMERCIAL SRV GROUP PLC DEVELOPMENT FINLAND OY P.O. Box 500 FI-02201 Espoo, Finland P.O. Box 114 Phone +358 20 145 5200 (Paciuksenkatu 25) Fax +358 20 145 5279 FI-00101 Helsinki [email protected] Finland www.srv.fi www.skanska.fi Contact Person Contact Person Jouko Pöyhönen Jukka Pitkänen Director, Project Development Managing Director [email protected] [email protected] Subsidiaries & Representatives Phone +358 20 719 2312 Russia, Estonia, Latvia, Lithuania Specialty Areas Specialty Areas Commercial development The SRV Group is a leading Finnish project management contractor, also offering comprehensive property and construction services on a partnership basis. The company is engaged in the development and construction of commercial and office premises, housing, industrial, logistics and civil engineering sites as well as entire business parks and

housing estates in Finland, Russia and the Baltic states. 30 page See

TAMPERE REGION ECONOMIC DEVELOPMENT TAPIOLA REAL ESTATE LTD AGENCY TREDEA Tuulikuja 2 Juhlatalonkatu 5 FI-02010 Tapiola FI-33100 Tampere, Finland Finland Phone +358 3 50 374 7055 Phone +358 9 4531 Fax +358 3 5653 4630 Fax +358 20 605 1047 [email protected] www.tredea.fi Contact Persons [email protected] Contact Person [email protected] Markku Teittinen Project Manager Specialty Areas [email protected] Tapiola Real Estate Ltd provides real estate investment and management services. Half of the company is owned by Tapiola Specialty Areas General Mutual Insurance Company and the other half by Tapiola Tredea Ltd maintains and strengthens the magnetism of the Tampere Mutual Life Assurance Company. Central Region and fosters prerequisites for successful business. Tapiola Real Estate Ltd offers real estate investment, managing Tredea is a force that unites regional economic development activities and counselling services as well as manages real estate and a builder of practical cooperation. investments and fixed assets. The company also engages in rental Join the Tampere Business Region network - we’ll get you in! business, marketing, house management and administration,

See page 46maintenance, outsourcing and sales services. See and page front 42 insert 41 page See

WSP FINLAND LTD YIT CORPORATION PLC Heikkiläntie 7 FI-00210 Helsinki, Finland P.O. Box 36 Phone +358 207 864 11 (Panuntie 11) Fax +358 207 864 800 FI-00621 Helsinki, Finland [email protected] Phone +358 20 433 111 www.wspgroup.fi www.yit.fi/properties Contact Person Contact Person Matti Mannonen Seppo Martikainen Managing Director Vice Presicent, Transactions [email protected] [email protected]

Subsidiaries & Representatives Specialty Areas WSP Finland belongs to the international WSP Group, with 9,000 YIT is a successful European construction, building systems and experts working in 200 permanent offices in 35 countries. industry service company. We build, develop and maintain quality Specialty Areas living environments in Nordic and Baltic Countries, Russia and WSP Finland is a research, planning and design consultancy operating in the Central Europe, operating locally in 14 countries. In the field of construction, community and energy sectors. We offer expert services for property business we develop, lease, refurbish and maintain. the needs of the built and natural environment in the fields of transport, We work for property investors as a supporting partner generating infrastructure, environment, architecture, energy, bridge engineering, profitable investment solutions. industry, property and ground and rock engineering. 40 page See 1 page See

1. Air Transport 4. Freight Forwarding 8. Parcel Pick-up and Delivery 12. Sea Transport 2. Customs Services 5. Freight Insurance 9. Port Services 13. Shipping and Chartering 3. Dangerous Goods Management 6. Information Logistics 10. Rail Transport 14. Warehousing 72 Nordicum 1/2011 7. Material Handling 11. Road Transport 15. Other Logistics Services & Consulting St. PETERSBURG TECHNICAL FAIR

15–17 March 2011

Industrial Congress Matchmaking Center Partneriat Russian Regions Professional Contests Career Fair Young Expert Day EXPOSITIONS ON THE FOLLOWING TOPICS: Metallurgy Mechanical engineering Metalworking Automotive industry Modern industrial enterprise Industrial innovations

Russian leading meeting place for all experts in metalworking and machine-building!

Organised by: CORPORATE PARTNER