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A Multi-Dimensional Approach to Disinformation

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A Multi-Dimensional Approach to Disinformation A multi-dimensional approach to disinformation Report of the independent High level Group on fake news and online disinformation CommunicationsCommunications Networks, Content andand TechnologyTechnology Manuscript completed in March 2018 This document has been prepared for the European Commission however it reflects the views only of the High Level Group members, and the Commission cannot be held responsible for any use which may be made of the information contained therein. Neither the European Commission nor any person acting on behalf of the Commission is responsible for the use that might be made of the following information. Cover photo © iStock.com/chombosan Luxembourg: Publications Office of the European Union, 2018 print ISBN 978-92-79-80419-9 doi:10.2759/0156 KK-01-18-221-EN-C PDF ISBN 978-92-79-80420-5 doi:10.2759/739290 KK-01-18-221-EN-N © European Union, 2018 Reuse is authorised provided the source is acknowledged. The reuse policy of European Commission documents is regulated by Decision 2011/833/EU (OJ L 330, 14.12.2011, p. 39). For any use or reproduction of photos or other material that is not under the EU copyright, permission must be sought directly from the copyright holders. Printed in Belgium Printed on white chlorine-free paper EUROPEAN COMMISSION A multi-dimensional approach to disinformation Report of the independent High level Group on fake news and online disinformation 2018 Directorate-General for Communication Networks, Content and Technology 2 A MULTI-DIMENSIONAL APPROACH TO DISINFORMATION Foreword by Mariya Gabriel, Commissioner for Digital Economy and Society I am delighted to preface the final report of the Commission these ambitions and eradicate disinformation from the me- High Level Expert Group on Fake News and Online Disinfor- dia ecosystem. Improving the ability of platforms and media mation. to address the phenomenon requires a holistic approach, the identification of areas where changes are required, and the Upon set-up of the group early this year, I tasked the HLEG development of specific recommendations in these areas. to put forward possible options to counter disinformation spread online and to help develop a comprehensive EU strat- Thanks to the High Level Group and to its chairman Pro- egy for tackling disinformation. I requested its members to fessor Madeleine de Cock Buning for the great work within work on the definition of the phenomenon, to identify meas- tight deadlines, we now have at our disposal a wide array ures already taken by various stakeholders and to establish of material that will help us put forward a number of policy key principles and general objectives for the short and long initiatives to better address the risks posed by disinforma- term. tion spread online. My intention is to trigger a free, pluralistic democratic, societal, and economic debate in Europe. Fully When tackling disinformation online, four principles under- respecting fundamental EU values, e.g. freedom of speech, lie my endeavour: transparency so that citizens have clear media pluralism and media freedom, the recommendations information about news sources and funding; diversity of of the HLEG put forward ways to ensure better media and in- information both online and offline because this fuels criti- formation literacy in Europe, a diverse and sustainable news cal judgement; credibility of information must be obvious to media ecosystem, fostered transparency, algorithm account- citizens; and inclusivity as there can be no long term, sus- ability and trust-enhancing practices. Last but not least, it tainable solution without commitment from all the parties seeks to further empower users and journalists. involved. I am pleased to see that these principles are well reflected in the recommendations made by the members of This report is just the beginning of the process and will feed the HLEG in their final report. the Commission reflection on a response to the phenomenon. Our challenge will now lie in delivering concrete options that Given the complexity of the problem, which requires a mul- will safeguard EU values and benefit every European citizen. ti-stakeholder solution, there is no single lever to achieve FOREWORD 3 Foreword by Professor Madeleine de Cock Buning In January 2018 Commissioner Mariya Gabriel convened the multi-faceted and evolving problem that does not have one High Level Expert Group (HLEG) to advise the European Com- single root cause. mission on fake news and disinformation online, Broadly, the HLEG was tasked with defining the scope of the phenom- The recommendations in this Report aim to provide short- enon, identifying the roles and responsibilities of relevant term responses to the most pressing problems, longer-term stakeholders, and formulating recommendations. responses to increase societal resilience to disinformation, and a framework for ensuring that the effectiveness of I am very proud to present our Report. It represents the first these responses is continuously evaluated and, new evi- time that members from the most relevant stakeholder dence-based responses are developed. Our recommenda- groups have agreed upon steps stakeholders can jointly take tions are addressed to the Commission and the Member to provide European citizens with more trustworthy informa- States as well as to stakeholders: platforms, news media tion and make them better equipped to navigate the online and civil society organisations. We believe that our Report environment. Taking freedom of expression and the right provides the ingredients for an effective pan-European strat- to receive and impart information as our starting point, we egy to tackle the complex and disruptive problem of disin- managed to fashion a widely-supported, multi-dimensional formation. and concrete approach to the complex problem of disinfor- mation. I thank Commissioner Gabriel for entrusting the HLEG with such an important task. I also thank the Directorate-Gener- In this Report, we favour the word “disinformation” over al for Communication Networks, Content and Technology for “fake news.” Disinformation, as used in the Report, includes their excellent support as secretariat to the HLEG. all forms of false, inaccurate, or misleading information de- signed, presented and promoted to intentionally cause pub- Lastly, I wholeheartedly thank all of my colleagues on the lic harm or for profit. Our main message is that the best HLEG for their engagement in and dedication to this collective responses to disinformation are multi-dimensional, with endeavour. We were under the pressure of time constraints stakeholders collaborating in a manner that protects and and had many spirited discussions. Together, we sharpened promotes freedom of expression, media freedom, and me- our views and, as a result, were able to deliver what I believe dia pluralism. Another key message is that effective action is a firm and powerful Report that provides solid analysis will require continuous research on the impact of disinfor- and advice. I feel it is indeed a great achievement that the mation, increased transparency, and access to relevant data, members of the group were able to look to the collective combined with evaluation of responses on a regular, ongoing importance of well-informed European citizens even if that basis. This is particularly important as disinformation is a sometimes meant setting aside their own predilections. EXECUTIVE SUMMARY 5 Executive summary In January 2018, the European Commission set up a to democratic values that shape public policies in a variety high-level group of experts («the HLEG») to advise on policy of sectors, such as health, science, finance and more. initiatives to counter fake news and disinformation spread online. The HLEG consisted of 39 members and was chaired In light of these considerations, the HLEG points out that dis- by Prof. Dr. Madeleine de Cock Buning. Its members had dif- information problems can be handled most effectively, and ferent backgrounds, including academia and journalism, writ- in manner that is fully compliant with freedom of expression, ten press and broadcasting organizations, online platforms free press and pluralism, only if all major stakeholders col- as well as civil society and fact-checking organizations. The laborate. In addition, continuous research, increased trans- HLEG’s tasks were to advise the Commission on all issues parency and access to relevant data, combined with regular arising in the context of false information spread across tra- evaluation of responses, must be permanently ensured. This ditional and social media and on possible ways to cope with is particularly important as disinformation is a multifacet- its social and political consequences. The main deliverable of ed and evolving problem that does not have one single root the HLEG was a report designed to review best practices in cause. It does not have, therefore, one single solution. the light of fundamental principles, and suitable responses stemming from such principles. The HLEG advises the Commission to disregard simplistic solutions. Any form of censorship either public or private The analysis presented in this Report starts from a shared should clearly be avoided. Fragmentation of the Internet, understanding of disinformation as a phenomenon that or any harmful consequences for its technical functioning goes well beyond the term «fake news». This term has been should also be avoided. The HLEG’s recommendations aim appropriated and used misleadingly by powerful actors to instead to provide
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