Advanced Searching

Inbar Yasur | T +972 4 6013103 | M +972 54 9988090 | E Inbar.yasur@gmail.com | W www.Hipusit.info Finding information www.google.com

• Everything is on Google… almost!

2 So…what is the problem? www.google.com

• Google displays only the first 140 results

3 So…what is the problem? www.google.com

4 What do we miss?

• Result number 330 • Result number 1,330 • Result number 13,330

5 How do we overcome this?

• Use advanced features in Google:

• Boolean operators – for better queries

• Specific File type – for uncovering “buried” information

• Restrict to Specific Date – for viewing updated results

• Use Image Search

• For finding Statistics / Market Trends

• Use Specialized tools / databases

6 Go to Google.com

• www.google.com/ncr

7 Google.com

• Change the Interface Language

8 Google.com

• Change the Interface Language

9 Google.com

• Display more then 10 results per page

10 Google.com

• Display more then 10 results per page

11 Identify keywords

12 Finding the key(word) to the hidden treasure

From : Factiva Synapse White Paper KMS101 Taxonomies, Ontologies, Thesauri and Authority Files

13 Tools for finding keywords

• General Thesauri • Wikipedia • Google

• Google Dictionary • Specialized Thesauri • Google Trends

14 General Thesaurus http://www.merriam-webster.com/

• Webster Dictionary

15 General Thesaurus http://www.merriam-webster.com/

• Webster Dictionary

16 General Thesaurus http://www.merriam-webster.com/

• Webster Dictionary

17 Dog vs. K9

Dog K9

18 Patents

19 Wikipedia as a Thesaurus www.wikipedia.org

20 Try It Yourself

• Drone

21 Terminology - 2010

• Drone • UAV • UCAV • UAVP • VAVX • unmanned aerial • unmanned aircraft

22 Terminology - 2017

• multirotor • quadrocopter • "multi copter" • "quadro-copter" • "multi rotor" • quadufo • multicopter • "quad-ufo" • "multi-rotor" • "quad* ufo" • "multi-copter" • Tricopter • quadcopter • quadcopter • "quad-copter" • hexacopter • "quad* copter" • octocopter

23 Smart City

• "Internet of Things" OR smart cities OR smart city OR wisdom city OR wisdom cities OR innovative city OR innovative cities OR ubiquitous city OR u-city OR intelligent city OR smartcit* OR digital city OR intelligent cities OR spatial intelligence of cities OR mesh city OR mesh cities

24 Google Dictionary www.wikipedia.org/

25 Wikipedia as a Translation Tool www.wikipedia.org/

Try: Nonwoven in Chinese, in Korean

26 Specialized thesaurus http://www.pearltrees.com/inbaryasur

• List of specialized thesauri by subject

27 Chemical Thesaurus http://www.commonchemistry.org/

• Try: Polypropylene

28 Google Trends https://www.google.com/trends/

• Google Trends is a public web facility of Google, based on Google Search, that shows how often a particular search-term is entered relative to the total search-volume across various regions of the world, and in various languages

• popularity is broken down by: • countries • regions • cities • language • Time Try: • Compare benchtop to countertop to worktop – US Vs. Australia Vs. UK

29 Google Trends https://trends.google.com/trends/

30 Diaper VS. Nappy

31 Translation

32 Google Translate https://translate.google.com/

• Words • Web sites • Search Results

Link to the Chrome extension

33 Search in any Language

34 Boolean Operators

35 Using Boolean Operators

• OR logic is most commonly used to search for synonymous terms or concepts – • Retrieves articles with ANY of the Terms • BROADENS the Search

Search terms Results

College 2,170,000,000

University 2,720,000,000

College OR University 3,670,000,000

College OR University OR 5,420, 000,000 Campus

36 Using Boolean Operators

• AND is used to join words or phrases when ALL the terms must appear in the items you retrieve. • NARROWS down the search

Search terms Results

Poverty 284,000,000

Crime 794,000,000

Poverty AND Crime 78,000,000

Poverty AND Crime AND 19,000,000 gender

37 Using Boolean Operators

• PHRASE Use double quotation marks “ “ for phrases

• NARROWS the Search

Search terms Results

Non revenue water 3,120,000

“non revenue water” 193,000

38 Using Boolean Operators

• NOT logic excludes records from your search results

• NARROWS the Search

Search terms Results

Shamir 747,000,000

Yitzhak 976,000,000

Shamir Not Yitzhak 554,000,000 Shamir NOT Yitzhak

39 Using Boolean Operators

Build a search query to find recipes with the following ingredients: Chicken, rice, and at least one of these spices: basil, oregano or thyme.

Also restrict your search results to recipes without salt.

40 Google Advanced Search

41 Google Advanced Search

• How to find Advanced Search: • Go to Google

• Search for something

• Click on Settings and Choose “Advanced Search”

42 Google Advanced Search

Prices, calories, temperature, solubility, elasticity

43 Google Advanced Search

44 Domains

• co • com • gov • org • edu • int • mil • net • Ac • Aero

45 Country Domain Extensions http://www.quackit.com/domain-names/country_domain_extensions.cfm

46 Search within sites using Google Advanced Search

Search by the embedded search tool at Search By Google AkzoNobel web site

Try: • Diapers at Kimberly Clark

47 Search within sites using Google Advanced Search

• Filetype: Site:

Try: • Pdf at Kimberly Clark 48 Time Filter

49 Verbatim – Find Exactly what you are looking for

50 Finding Companies / Competitors

51 Finding Competitors - 1 www.google.com

• Use Google Advanced Search to fine local companies

52 Finding Competitors - 2 www.google.com

• Google Similar / Related operator

• Start your search with a known company • For Example to find pages similar to www.shamirlens.com • Search: related:www.robinradar.com/ robinradar

Try: Bank Discount, Abena

53 Finding Competitors - 3 www.google.com

• People Also Search for…

54 Finding Competitors - 3 www.google.com

• People Also Search for…

נסו: בנק הפועלים

55 Finding Competitors - 4

• Find Similar sites • http://www.similarpages.com/ • http://www.similarsitesearch.com/ • https://www.similarsites.com/

56 Finding Competitors - 5 www.marketresearch.com/

• Use The Table of Content of Market Research

Try: • Avgol • Thermo Responsive

57 Market research - 5 http://www.profound.com

58 Finding Competitors - 6 www.google.com/

• Find relevant Association • Use Google:

Try: • Diaper manufacturers association • Nonwoven Association

59 Finding Competitors - 6 www.google.com/

• Find relevant Organization • Use Google:

Try: Architects

60 Finding Database - 7 http://www.scholarly-societies.org/

• Find relevant Database • Database of Polymer manufacturers / Unmanned systems manufacturers • UAV Datasheets

61 Finding Competitors - 8 www.google.com

• Use Boolean Operators

Try : Abena and tytex

62 Finding Competitors - 9

• כנסים ותערוכות • יצירת רשימת אתרים מומלצים המהווים "מנוע חיפוש" לכנסים ותערוכות • איתור איגודים מקצועיים בתחום המבוקש ואיתור כנסים דרך האיגוד המקצועי • איתור "וורטלים" )פורטלים וורטקילים, מקצועיים( בתחום מסוים ושאיבת מידע מהם. • מעקב אחר חברות מתחרות והכנסים בהם הן משתתפות / מציגות.

Example: http://www.index17.org/en/

63 Finding Competitors / Conferences - 9

• All Conferences • Conferencealerts • Conferences – Waterloo library University • COMS – Calendar of upcoming Scientific Conferences

64 Finding Competitors / Exhibitions - 10

• Trade Show News Network (TSNN) • M+A Expo Database • Global Sources Trade Show Center • Exhibitor-Online • Eventseye.com

65 Finding Competitors / Exhibitions - 10 http://www.export.gov.il/heb/Services/Exhibitions/SearchEnginExpo/

66 Google Image Search

67 Image Search – Why?

• For finding producers • For looking “behind the scenes” • For finding statistical information

68 Image Search – Why?

• Finding Products

Try: non woven and Filtration 69 Image Search – Why?

• Looking “behind the scenes” – restrict to white color

Try: nonwoven manufacturing process • White • Black and White

70 Image Search – Why?

• Finding statistical information Try: • Medical Non woven • Medical Non woven market / Statistics

71 General Search Engines – Good query building

• Statistics • Market share • Market Research • Industry reports • Industry analysis • Trends • Rates • Sector Overview • Industry Overview • Industry Research • Infographics • Data

72 General Search Engines – Good query building

• Comparison Chart • Compare • Comparison table • Feature comparison sheet • Feature List • Product Comparison • Comparison Sheet • Review • Consumption

73 Images – Reliable Source?

• “Visit Page”

• Check the Domain’s source:

• .edu, .gov, .museum, .mil • Check the institute behind the source

74 Image Search – Why?

• Search By Image

75 Zanran – Statistical information on the Web http://www.zanran.com/q/

• Zanran helps you to find ‘semi-structured’ data on the web. • The numerical data that people have presented as graphs and tables and charts. • The data could be a graph in a: • PDF report • a table in an Excel spreadsheet • a bar chart shown as an image in an HTML page.

Try: Nonwoven applications 76 Google Tables https://research.google.com/tables

77 Stay Informed

78 How to “stay informed”?

• News • Web • Scholar • Journals • Web sites • Video • Patents • Facebook • Youtube • Linked

79 How to “stay informed”?

• Email Alerts

• RSS

80 RSS

81 RSS

• RDF Site Summary סינדיקציה ממש פשוטה – Really Simple Syndication • תקציר מפורט של האתר – Rich Site Summary •

82 Feedly www.feedly.com

• A tool that lets a user subscribe to RSS feeds and read them all in one

place

83 RSS Reader https://feedly.com/

Feedly

84 Tracking Daily News – Email Alerts / RSS

• Google News http://news.google.com/

• Yahoo News http://news.yahoo.com/

• Search across languages by using Google transliteration

85 Google Alerts https://www.google.com/alerts

86 Track The Web – Manually http://www.Google com/

87 Scholar Search

88 Google Scholar http://scholar.google.co.il/

89 Google Scholar http://scholar.google.co.il/

90 Google Scholar – Advanced Search http://scholar.google.co.il/

91 Google Scholar – Advanced Search http://scholar.google.com/#

92 Google Scholar – Metrics http://scholar.google.com/#

93 Google Scholar – Metrics http://scholar.google.com/#

• Top 100 publications in several languages, ordered by their five- year h-index and h-median metrics

To see which articles in a publication were cited the most and who cited them, click on its h-index number to view the articles as well as the citations underlying the metrics.

94 Google Scholar – Metrics http://scholar.google.com/#

• Explore publications in research areas of your interest. • select one of the areas in the left column. • click on the "Subcategories" link and then select one of the options.

• Browsing by research area is, as yet, available only for English publications

Find the top 20 Journals in Polymers & Plastics 95 Google Scholar - User Profile

96 Google Scholar - Profiles

97 Google Scholar – Following Authors

98 Google Scholar Alerts

• Go to Google Scholar, search for something you're interested in and click on the email icon

99 Google Scholar Citation Alerts

• For citation queries, getting information about new papers that cite a given paper you need to first go to the "Cited by X" page, and then click the alert icon.

100 Tips, Tricks & Productivity tools

101 Multi-highlight

Link

• Highlight multiple words in web pages

102 Internet Archive – Way Back machine

Link

• Archive Internet Pages

103 Web2PDF http://www.web2pdfconvert.com/ visit the site and then provide the URL of that page which PDF version you want in the box. • Download PDF תומך בעברית Save to Google Docs • • Store and Share PDF

104 YouTube

• Get Video URL at current time Right mouse click

105 Direct link in PDF

• Add: #page=7 https://www.middleeastmonitor.com/wp- content/uploads/downloads/201703_UN_ESCWA-israeli- practices-palestinian-people-apartheid-occupation- english.pdf#page=7

106 Thank you!

Inbar Yasur | T +972 4 6013103 | M +972 54 9988090 | E [email protected] | W www.Hipusit.info