The Caravanning Trends in Europe at the Campsite a Study from The
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TOP ACTIVITIES THE CARAVANNING TRENDS IN EUROPE AT THE CAMPSITE A STUDY FROM THE Participating COUNTRIES: Germany, Austria, Switzerland, France, Italy, the Netherlands, Norway, Sweden, Great Britain Total number of STUDY PARTICIPANTS: 3,823 PEOPLE, of which 46% are women and 54% are men % Sitting together Average AGE of those surveyed: 39 YEARS OLD 81 TOP ACTIVITIES ON with friends and family 89% Relaxation A CAMPING VACATION YOUNG, YOUNG 76% of the surveyed campers are under 50 years old SOCIABLE 66% of the campers actively seek out contact with neighbors % Trips around the area 83 or make friends if the chance 76% Cooking and grilling 77% Sightseeing arises 61% of the campers agree: 61% Reading „A trip in a caravan brings us closer together.“ Graphic: INFOGRAPHICS GROUP 79% Plenty of TOP AMENITY CRITERIA storage room 82% Sucient room and distance from neighbor WINTER CAMPING 35% of those surveyed have already gone on a camping holiday during winter. Winter camping is mostly 83% Comfortable liked by younger campers seating area 90% A well-kept campsite TOP CRITERIA % Good isolation 83 AT CAMPSITE 88% Clean sanitation facilities SHARING TOP TRAVEL DESTINATIONS 34% of the surveyed campers rent out their % vehicle or could imagine 53 doing so Mediterranean Sea 27% Northern Europe 57% of English campers prefer a fixed location for 79% of Italian campers travel with two or 24% the entire duration of their holiday more locations Large inland lakes Graphic: INFOGRAPHICS GROUP 91% of German campers with 81% of German GERMANY pets travel with their DOG campers GRILL often to sometimes daily Average HOLIDAY DURATION: 11 days Average AGE of those surveyed: 41 years old 77% of German campers find a campsite directly on the BEACH important to very important TOP TRAVEL DESTINATIONS MOST PREFERRED VEHICLES 49% Caravan 51% Mediterranean Sea Motorhome 37% 45% Camper Van 12% North and Baltic Sea 21% Large inland lakes Graphic: INFOGRAPHICS GROUP For 77% of Austrian campers, a large BED is criterion #1. For 82% of Austrian campers, SITTING TOGETHER 23% prefer twin beds with family and friends is the most frequent activity at the campsite Average HOLIDAY DURATION: 11 days Average AGE of those surveyed: 39 years old For 77% of Austrian campers, sucient SPACE between them and their neighbor is an important to very important criterion MOST PREFERRED VEHICLES TOP TRAVEL DESTINATIONS Caravan 47% % Motorhome 35% 68 Mediterranean Sea Camper Van 18% 23% Large inland lakes 20% Northern Europe Graphic: INFOGRAPHICS GROUP For 83% of Swiss campers, For 86% of SWITZERLAND RELAXATION is the most important Swiss campers, clean activity while on holiday SANITARY FACILITIES Average HOLIDAY DURATION: 13 days are the most important Average AGE of those surveyed: 38 years old campsite criterion TOP TRAVEL DESTINATIONS MOST PREFERRED VEHICLES 57% 79% of Swiss campers prefer a large BED Mediterranean Sea Caravan 42% instead of a twin bed. A large bed is also the most important purchasing criterion Motorhome 35% 24% Camper Van 23% Northern Europe 22% North and Baltic Sea Graphic: INFOGRAPHICS GROUP For % of French campers, 86 41% of French campers the PRICE is the most have already gone on a important criterion when camping holiday during selecting a campsite Average HOLIDAY DURATION: 13 days WINTER Average AGE of those surveyed: 39 years old MOST PREFERRED VEHICLES Camper Van 52% Caravan 36% Motorhome 12% TOP TRAVEL DESTINATIONS For 86% of French campers, 57% a CAMPSITE LOCATED close to Mediterranean Sea nature is important to very important 29% Atlantic coast 23% Low mountain ranges Graphic: INFOGRAPHICS GROUP For 73% of Italian campers, visiting MUSEUMS and EXHIBITIONS is an important to very important activity For 84% of Italian campers, while on holiday Average HOLIDAY DURATION: 11 days a large KITCHEN AREA is Average AGE of those surveyed: 41 years old the most important amenity criterion MOST PREFERRED VEHICLES Camper Van 78% Caravan 17% Motorhome 5% 68% of Italian campers like to travel with FRIENDS in several vehicles TOP TRAVEL DESTINATIONS 69% Mediterranean Sea 35% Large inland lakes 33% High mountain ranges Graphic: INFOGRAPHICS GROUP For 86% of Dutch campers, TRIPS around the area are For % of Dutch campers, 90 an important to very a WELL-KEPT CAMPSITE important activity is the most important campsite criterion Average HOLIDAY DURATION: 14 days Average AGE of those surveyed: 38 years old MOST PREFERRED VEHICLES Caravan 56% Camper Van 24% Motorhome 20% TOP TRAVEL DESTINATION 43% Mediterranean Sea % of Dutch campers use their 21 32% in an ON-BOARD SHOWER High mountain ranges emergency or never 25% Large inland lakes Graphic: INFOGRAPHICS GROUP Average HOLIDAY DURATION: 10 days Average AGE of those surveyed: 37 years old For 86% of Swedish campers, WELLNESS is the most important For 86% of Norwegian and activity while on vacation Swedish campers, a comfortable SEATING AREA is an important to very important amenity criterion MOST PREFERRED VEHICLES Motorhome 61% Camper Van 21% Caravan 18% TOP TRAVEL DESTINATIONS 46% Mediterranean Sea SITTING TOGETHER with friends and 36% family is the most frequent activity at the campsite Northern Europe for 81% of Norwegian campers 23% High mountain ranges Graphic: INFOGRAPHICS GROUP For 76% of English campers, a RESTAURANT on site is an GREAT BRITAIN important to very important campsite criterion Average HOLIDAY DURATION: 7 days Average AGE of those surveyed: 39 years old For 75% of English campers, an OVEN is an important to very important amenity criterion 57% of English campers prefer a FIXED CAMPSITE for the entire duration of their holiday TOP TRAVEL DESTINATIONS 54% Northern Europe MOST PREFERRED VEHICLES % Caravan 72% 44 Mediterranean Sea Camper Van 17% Motorhome 11% 27% Large inland lakes Graphic: INFOGRAPHICS GROUP.