STAR 105.7 ANNOUNCES THE BROKEN MARY PROJECT TO SUPPORT HELEN DEVOS CHILDREN’S HOSPITAL
Grand Rapids, Mich. – June 26, 2012 – Clear Channel Communities™, the community engagement brand of Clear Channel Media and Entertainment, and Star 105.7 today announced The Broken Mary Project, a program founded by Star 105.7’s Kevin Matthews, to support Helen DeVos Children’s Hospital. The Broken Mary Project will place 1200 roses inside the hospital to represent the 1200 children Helen DeVos Children’s Hospital has treated.
From June 25-28, Star 105.7 will ask listeners to purchase roses for $10 each by visiting www.westmichiganstar.com, with the goal of raising $12,000 to be donated to Helen DeVos Children’s Hospital. On June 29, the 1200 roses, donated by Eastern Floral of Grand Rapids, will be placed inside the hospital to represent each child that has been treated. After the roses have dried they will be made into an art piece that will be entered into this year’s Art Prize Auction this fall. All proceeds will benefit Helen DeVos Children’s Hospital.
Helen DeVos Children’s Hospital was created in 1993 to fill a critical gap, the need for a hospital devoted to infants, children and adolescents, in West Michigan healthcare. For more information on Helen DeVos Children’s Hospital visit www.helendevoschildrens.org.
Fans can listen to Star 105.7 on the station’s website, www.westmichiganstar.com, as well as on iHeartRadio.com and the iHeartRadio mobile app, Clear Channel’s best-in-class customizable digital listening service, that delivers everything listeners want in one free, fully-integrated service: instant access to more than 1,000 of the nation’s most popular live broadcast and digital- only radio stations from 150 cities, plus user-created Custom Stations inspired by favorite artists and songs.
About Clear Channel Media and Entertainment Grand Rapids: Clear Channel Grand Rapids owns and operates WBCT-FM; WBFX-FM; WMAX-FM; WOOD- AM; WSNX-FM; WSRW-FM; WTKG-AM; WOOD-FM and is part of Clear Channel Media and Entertainment. With 237 million monthly listeners in the U.S., Clear Channel Media and Entertainment has the largest reach of any radio or television outlet in America. Clear Channel Media and Entertainment serves 150 cities through 850 owned radio stations. The company’s operations include radio broadcasting, online and mobile services and products, live concerts and events, syndication, music research services, and independent media representation. The company’s radio stations and content can be heard on AM/FM stations, HD digital radio channels, SiriusXM Satellite Radio, on the Internet at iHeartRadio.com and on the company’s radio station websites, on the iHeartRadio mobile application on iPads and smartphones, and used via navigation systems from TomTom, Garmin and others. Clear Channel Media and Entertainment is a division of CC Media Holdings, Inc. (OTCBB: CCMO), a leading global media and entertainment company. More information on the company can be found at clearchannel.com, clearchanneloutdoor.com and ccmediaholdings.com. ###
Contact: Emily Pearce, Director of Marketing Clear Channel Media and Entertainment Grand Rapids 616-776-5488 [email protected]