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For the People, Planet and Animals

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For the People, Planet and Animals FOR THE PEOPLE, PLANET AND ANIMALS DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE WHY VEGAN FOOTWEAR? Leather Production is The fashion industry is linked to serious A lack of striking everyday considered to be the 2nd luxuriously comfortable sustainability issues, due vegan footwear to ease most polluting industry in to its high contribution from the school run to desk the world. to global warming, to meeting to dinner date. water use and pollution. The Many women and children solution are not treated or paid Vegan footwear is fairly within the fashion not as sustainable as it can be. industry. DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE WE FILL THE GAP Sustainability (High) A vegan footwear brand with a distinct design flair, made truly sustainably and at an accessible price point Low Price Point High Price Point Sustainability (Low) DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE TO BE THE WORLD’S LEADING VEGAN DESIGN BRAND DIVINE VEGAN Sexy responsible craftmanship. Unique and feminine for the BEAUTIFUL VERSATILITY courageous women. Taking on Our desirable and luxuriously the world, feeling good and comfortable mule to slip into. looking great. Perfect indoor glamour for home entertaining. Versatility to take you from the school run to meeting room to dinner date. FUNCTIONAL SUSTAINABILITY Tread lightly on the planet with our striking trainers. Trans- seasonal and multi-functional to traverse the fast fashion climate of today. DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE WHY B_BOHEME? B_BOHEME aspires to be a circular fashion brand We design out waste and pollution Creation with Intention Utilising sustainable, natural, biodegradable, recycled and natural materials; EXPERTS IN SUSTAINABLE FASHION eliminating waste from the fashion and food industries Recycling A decade of experience in producing sustainable footwear Forming supplier partnerships to recycle our footwear. Alicia, our founder is a thought leader in sustainable fashion and expert in foot health as an ex-Podiatrist BIO-POLYOILS PINATEXTM We will seek B Corporation certification RECYCLED MATERIALS Recycled factory waste, Plant based polymers A natural and sustainable eucalyptus wood, ocean derived from natural non-woven textile made waste and polyester renewable sources from pineapple leaf fibres APPLE SKIN NATURAL MATERIALS Made from the skin and Natural and core waste recovered from biodegradable the food industry materials DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE PROVEN PROPOSITION £2m 20,000+ £895 £186 Earnings Pairs of vegan Customer lifetime Average order to date shoes sold value value 15,000+ 26,000+ Pioneering Tried & tested Global customer base Followers and Use of innovative Specialist influencers vegan-friendly supply chains materials DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE THE OPPORTUNITY VEGANISM IN NUMBERS 78m 30m vegans worldwide £21.4bn vegans in Europe Global Vegan Footwear £278bn Market 19.6m 600k Global Footwear Market vegans in the USA in the UK £11bn £1.8bn UK Footwear UK Vegan Market Footwear Market THREE CONCERNS for consumers when they go shopping for fashion £301.5bn Global Vegan Women’s Fashion Market £6.3bn PLASTIC Global Ethical ANIMAL TREATMENT OF Fashion Market POLLUTION WELFARE WORKERS DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE WHAT WE HAVE ACHIEVED SO FAR B_BOHEME has been built into a much loved vegan brand of choice with proven revenue and a growing loyal global community. Revenue £400,000 Founder Alicia introducing vegan footwear to the Duchess £350,000 of Cambridge and Prince £300,000 Daniel of Sweden. British Embassy’s Creative Industries £250,000 exhibition in Stockholm. £200,000 £150,000 £100,000 £50,000 £0 2016 2017 2018 2019 Natalie Portman Bryan Adams Torrey Devitto Actress Singer Actress - Chicago Med DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE BUSINESS OPPORTUNITIES • Currently in conversation with a HBO TV series to produce footwear for a vegan celebrity. • Negotiating with a well-known French footwear brand to develop a capsule vegan trainer collection for them. They would consider a co-branding once we have launched. • A vegan US celebrity has shown interest in investing in the company and would front our launch. DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE FINANCIAL PROJECTIONS B_BOHEME will be a Direct to Consumer brand £7,000,000 £6,000,000 £6.3M revenue & £2.5M EBITDA Achieved by year 3 £5,000,000 60% £4,000,000 Average gross margin per pair sold £3,000,000 £180-£350 £2,000,000 The price range of B_BOHEME footwear £1,000,000 £44.11 CAC £0 Year 2022 - £44.11, Year 2023 £31.72 2021 2022 2023 We will ensure an amazing customer experience (£1,000,000) from the first impression to the final click and beyond – surprising and delighting at every step (£2,000,000) of the journey. Revenue EBITDA DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE THE TEAM ALICIA LAI A uniquely qualified founder • Business based on her ethics as a vegan • Energetic, dynamic and innovative entrepreneur • Over 14 years’ experience in sustainable footwear MILLIE SMYTHE • A qualified professional Podiatrist Footwear Design • A thought leader, lecturer and regular speaker on sustainable fashion Footwear specialist with 15 years’ experience - Kurt Geiger • Featured in national press interviews London & KG and Sophia Webster DARRYL BANNON Finance Director 20 years’ experience - KPMG, Swoop, IOD, Bank of New York PARTNER FACTORIES AND SUPPLIERS and Fashion Angel We have built strong manufacturing relationships with factories and suppliers in Portugal for 12 years. Our 4 partner factories are aware of our funding process and will be ready to re-commence with us. DALIAH HEARN Footwear Development & Production 27 years experience - Liberty of London, Hunter, Roland Mouret and Sophia Webster DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE THE ASK £900K Marketing Product Will enable an aggressive push to grow exponentially into both the UK 16% Development & and US markets. Inventory 26% • Exceptional product design & development • Strengthen the team • Marketing • Working capital B_BOHEME Team • Implementation of our growth strategy 7% Working Capital 51% Product Development & Inventory B_BOHEME Team Working Capital Marketing DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE RAVES AND REVIEWS “These shoes are exquisite! I've been vegan for 6 years and have never come “I’m a huge fan of your brand, across vegan shoes so wonderful. I own 11 pairs of your shoes Thank you providing such a high-quality and my mum even bought “I fell in love with these boots vegan product.” herself a pair based on my from the moment I received them. They look sleek and beautifully recommendations. I’m really tailored and the unique heel. The excited to see you return!” quality and craftsmanship “I have a pair of shoes I trademark of all BB shoes is bought for work 3 years ago there, and I expect these boots to that I wear most of the winter last years.” and they are still going “I am so excited you are relaunching. I have strong.” about 15 pairs of your shoes and ankle boots and love them all. I will definitely start buying again when you re-launch. I also loved your blog.” DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE DO GET IN TOUCH We would be delighted to discuss our business and plans Thank You Alicia Lai [email protected] +44 (0)795 1702 393 DISTINCT | BEAUTIFUL | VEGAN | INNOVATIVE.
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