34 May 5, 2017 FILM ‘Lipstick Under My Burkha’ Opens 17th New York Indian Film Festival

Continued From Page 33 film people who were presenting the re- Indra Nooyi (sixth from left in middle row) in the audience. sults of their efforts later in the Festival. “It’s a lovely festival, we love the people ing his short film “Aarsa” later in the Festi- in the Festival, they always have a wonder- val, thought that while “Lipstick” raised im- ful program!” commented Meenu Gaur, di- portant issues, it had “missed its mark rector of “Jeewan Haathi” (“Elephant in the technically”. Room”) Village East Cinema was an ideal venue Indo-American Arts Council President & for “Lipstick Under My Burkha”s New York Executive Director Aroon Shivdasani wel- debut and will host the NYIFF features. Of comed guests to the opening night screen- vintage Moorish design, with an analog ing to what has been described as “the marquee and staggered balcony seating, Sundance of Indian film festivals”. the theater gives the effect of being in an Organized by the IAAC, the NYIFF is old-style movie palace. considered the oldest, most prestigious Among the 250 audience members shar- film festival of its kind in the United States, ing the experience were such glittering lu- screening premieres of films made from, of, minaries as writer Salman Rushdie, Pepsico and about the countries in the Indian sub- CEO Indra Nooyi and actor Rahul Bose. continent in all different genres. The red carpet was literally rolled out at

photo by Peter Ferreira by photo the theater for the dignitaries, as well as the 'Baahubali 2' Collects Over Rs 400 Crore In Opening Weekend question 'Why tweeted: "The wave is unstop- could have easily grossed over Rs have grossed over Rs 30 crore in did Kattappa kill pable. ‘Baahubali 2' creates new 100 crore from Telangana and its opening weekend. Baahubali?', has record." Andhra. It has already broken "Sources from within the in- kept the audi- Adarsh pointed out how the every record of all other big Tel- dustry say that the film could ence coming in opening weekend figures of the ugu films," trade analyst Anand have raked in over Rs 30 crore in to find out the Hindi version of "Baahubali 2: Vanga told IANS. the state. answer. The Conclusion" had surpassed Trinath, another trade analyst, "If the early morning shows on The film, fea- Bollywood biggies such as Salman said there's no stopping the film April 28 were not cancelled, it turing , Khan's "Sultan" and Aamir at the box office. could have easily minted another , Khan's "Dangal". "With no competition, the film Rs 5 crore," Trinath said, citing a "Sultan" had minted Rs 105.53 is making a killing at the ticket financial dispute between the and crore upon a Wednesday release, window. It could be the first Tel- producers of the film and its Tamil in the lead, re- and "Dangal" amassed Rs 107.01 ugu film to even gross over Rs 200 Nadu distributor. leased in Hindi, crore, he said. crore only from Telangana and In , according to the Tamil, Telugu Down south, the response has Andhra. For the next two weeks, film's distributor Global United and Malayalam been tremendous. the film will have an uninter- Media, the film has reportedly in over 6500 In Telugu states, Telangana and rupted run at the cinemas," he grossed over Rs 20 crore in the screens across Andhra Pradesh, the earnings are said. first three days. , and in estimated to be beyond Rs 100 In Tamil Nadu, where the film In the US, the film was released 9000 plus crore. released in nearly 650 screens, it is via Great India Films. screens world- "Going by estimates, the film estimated that the film might -Ians

-CHENNAI wide. ilmmaker S.S. Rajamouli's Filmmaker magnum opus "Baahubali 2: Karan Johar, who FThe Conclusion" has upped has presented the bar for box office earnings for the Hindi Indian films by amassing Rs 400 dubbed version crore plus worldwide in its open- of the film, ing weekend since its release on tweeted: "His- April 28, according to trade ex- toric Weekend! perts. Here is the Hindi The second part in the language all- "Baahubali" franchise -- a fantasy India Friday (Rs drama about a fictional kingdom 41 crore), Satur- -- has rewritten box office records, day (Rs 40.5 and how. crore), Sunday After zooming past the Rs 100 (Rs 46.5 crore). crore mark on its first day of hit- Grand total Rs ting screens in India, the much- 128 crore." awaited movie which piqued the Trade analyst interest of viewers with the Taran Adarsh

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