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Sponsorship Prospectus Sponsorship Prospectus November 8-10, 2021 650+ in person and countless virtual attendees can expect 4 keynotes, dozens of talks, our job fair and exposure to your brand! RubyConf, the first and most enduring Ruby conference, has been gathering Rubyists from around the world together since 2001. This year, we're organizing our very first hybrid event! Two decades on, we're still focused on fostering the Ruby programming language and the incredible community that has sprung up around it and giving Rubyists space to discuss emerging ideas, collaborate, and socialize. With those same goals in mind, this year's RubyConf will be held in person, but can also be enjoyed from the comfort of participants' own homes from Nov 8-10, 2021! With the transition to a hybrid event, our sponsorship offerings have also been thoughtfully adapted, so we encourage you to read through them carefully. We're excited to chat with you about how we can help your organization achieve your goals at RubyConf 2021! Benefits of Sponsoring and Attending RubyConf Interact with Rubyists from around the world Learn from and engage with the field's top Ruby developers, including Yukihiro Matsumoto ("Matz"), the creator of the Ruby language Enjoy detailed talks about exciting new projects in the Ruby community Meet and recruit Ruby developers to join your team! Directly aid Ruby Central, the community-funded organization that funds the Ruby ecosystem and infrastructure through: Our management and oversight of RubyGems.org Our support of the continued development and maintenance of the Ruby programming language, via grants made to Ruby Association Join the growing roster of RubyConf Sponsor alumni including: Braintree, Shopify, Engine Yard, Scout APM, Cedarcode, Michelada, and more! Our last conference We launched RubyConf 2020, our first-ever virtual event, last fall. It was a huge success. Here are some interesting metrics from that conference. Keep in mind that we will merge virtual and in-person for RubyConf 2021 for our first ever hybrid event so we except to outperform these numbers in November. 763 360 34 23,019 250 Attendees Avg per session Slack channels Messages Job fair attendees For more information contact Audrey Moreno: [email protected] Sponsor Levels and Benefits For any questions or to discuss a custom package, Bronze Silver Gold Platinum** Diamond** please contact us at [email protected] . $4,000 $8,000 $15,000 $20,000 $25,000 Brand awareness Sponsor booth in Exhibit Area Logo in website footer (category placement) Logo w/link & 100-word blurb on sponsor page (category placement) Static banner ad to rotate on the conference website Recognition in welcome/closing announcements Logo on sponsor signage (category placement) Sponsor designation in pre-conference attendee email Sponsor designation in thank you email to attendees (post-conference) Sponsored item included in welcome swag bag** Tweet from official RubyConf account promoting your presence at the conference (1) featured post on Ruby Central's LinkedIn post-event* (1) 30-second promo video to be played when entire conference is present Lead generation Sponsored Session (option for virtual or in-person) Opportunity to include offer in virtual goodie bag Post-event opt-in attendee list*** Recruitment opportunities Participation in RubyConf Job Fair (option for virtual or in person — 10 min slot)** Preferred placement on RubyConf Job Board Conference passes Conference Passes 2 4 8 12 16 Discounted conference passes: unlimited 20% discount * Space allotment commensurate with sponsorship tier ** Limited quantities *** Requires signing a DPA For more information contact Audrey Moreno: [email protected] Add-on Opportunities For any questions or to discuss a custom package, please contact us at [email protected]. Custom packages and additional sponsorship opportunities are available. Contact us for more info! Sponsored Session (virtual or in-person) Hotel Keycards Attendees will join one of your sponsored sessions on either Be the brand every attendee sees first thing in the morning, day 2 or 3 of the conference. We will host and promote the last thing at night and every other time they enter their hotel content & speaker of your choice. As a sponsor, you are room. eligible to receive contact information for session registrants that opt-in to sharing. Post-Conference dedicated email to conference attendees Opportunity Scholar's Program Reach our entire audience with this email to be sent by Ruby RubyConf 2021 is offering a limited number of full Central post-conference. We'll work with you to design an conference registration scholarships. Our scholars program email that best suits your needs! is open to anyone who would not normally attend, though we specifically encourage students, women, minorities, and other underrepresented groups in the technology sector to apply. The Opportunity Scholarship is a chance to jump in to (1) 30-second promo video to be played when entire learn more about Ruby specifically and software conference is present development in general. Funds secured will help support Share your message with our attendees! We only have (1) of ticket and travel costs. We encourage all sponsors to submit these slots available as an add-on for our programming and/or job opportunities specific to junior non-diamond/platinum sponsors so secure your spot! developers in hopes of diversifying our program and providing direct opportunities to our scholars each year. Join us as we support this important initiative by sponsoring the scholars program. Job Fair timeslot (Virtual) or Job Fair timeslot/tabletop (in-person) Opportunity to present in RubyConf 2021 Job Fair! This is an Scholars and Guides Reception opportunity to share information on current job positions and company culture! RSVP will be requested from This reception allows our Scholars & Guides to connect attendees to gather an opt-in list. in-person prior to the conference starting. Help us kick-off their journey into the Ruby community with light drinks and refreshments as well as the opportunity to mingle with the sponsors! We encourage all sponsors to submit Speaker Reception programming and/or job opportunities specific to junior RubyConf would not exist without our amazing speakers! developers in hopes of diversifying our program and This reception is a great way of showing gratitude providing direct opportunities to our scholars each year. Join for their time and effort. Sponsor has the opportunity to us as we support this important initiative by sponsoring this share a sponsored gift and sponsor logo will be included in reception. signage. Childcare Welcome Reception RubyConf offers attendees the opportunity to bring their Sponsor the Welcome Reception, where we will all come children to play in a safe environment while their parents together to network over light-bites after what's been a year take advantage of all that the event has to offer. for the books. Your company’s recognition will include event signage, branded napkins and a special thank you during welcome remarks. Sponsor has the opportunity to speak to Video Recording (post-conference) the audience during opening remarks for 5 minutes. Extend your presence long after the live conference concludes with the video recording sponsorship. We will have (2) sponsorships available, one for each day of the conference. Company logo will be displayed on screen for each video and archived in our YouTube Channel after the conference. For more information contact Audrey Moreno: [email protected] Thank you for your interest in sponsoring RubyConf 2021. Payment is due within 30 days of the execution of this agreement or before the start of the conference, November 8, whichever comes first. Primary contact information Billing information NAME NAME EMAIL EMAIL COMPANY COMPANY PHONE PHONE MAILING ADDRESS MAILING ADDRESS CITY STATE ZIP CITY STATE ZIP Payment information Payment instructions Payment schedule will be provided with initial Checks should be addressed as follows: invoice. All fees are deemed fully earned and are 680 E Colorado Blvd. non-refundable. Cancellation by Sponsor does not Suite 180 & Second Floor relieve Sponsor of liability for full payment of fees, Pasadena, CA 91101 notwithstanding the loss of Sponsor package benefits. For any questions about payments or to pay via Wire Transfer, contact [email protected]. Select a Sponsorship Package Total due: Bronze $4,000 Silver $8,000 Gold $15,000 Platinum $20,000 Diamond $25,000 Other For more information contact Audrey Moreno: [email protected] ASSIGNMENT OF SPACE: Ruby Central shall assign the booth, display and/or tabletop space as agreed to under this Agreement for the period of the display and such assignment will generally be made no later than three weeks before the Event. Location assignments will be on a first-come, first-served basis, and may be modified by Ruby Central due to changes in Event layout, venue or other factors, and will be made solely at the discretion of Ruby Central. Booth assignments may include specific non-negotiable instructions on how to orient the booth. USE OF SPACE: Company is allowed to distribute literature, run demonstrations, and sell products within the boundaries of the Company’s assigned space. Company’s product demonstration, placement or handing out of literature, signage, all booth furnishings, and lighting must be well within the confines of the assigned space at all times and may in no way interfere with adjacent space. Demonstrations using audio must use headsets to demonstrate audio capabilities. All booth furnishings, equipment and displays are the responsibility of the Company, must be constructed safely, and must be installed, occupied, and dismantled in accordance with Ruby Central’s schedule. Ruby Central may refuse permission to exhibit any products or services Ruby Central deems objectionable or unsuitable for the Event. Company shall not assign to a third party its space or any portion of that space without the prior written consent of Ruby Central, which Ruby Central may grant or withhold at its sole discretion.
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