District Seven
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ALABAMA GEORGIA DISTRICT LOUISIANA MISSISSIPPI SRESOURCEEVE GUIDEN TENNESSEE 2019-2020 NATIONAL STUDENT ADVERTISING COMPETITION AAF’s National Student Advertising Competition (NSAC) is the premier college advertising competition. NSAC promotes and sponsors three levels of competition: District and two-tiers Nationally. Each year, it provides more than 3,000 college students with real-world experience by requiring a strategic advertising/marketing/media campaign for a corporate sponsor. Schools within our district form teams and compete against one another to determine the District winner. By finishing first, this winning team is then designated to participate in the next level of the National competition against winning teams from all 15 of AAF’s districts. The teams discuss their campaigns with a panel of industry executives in a semifinal round to determine who will compete in person at the annual ADmerica! National Conference. This semi-final round is conducted via on-line video conference and was added beginning with the 2014 competition. The top eight teams from this round go on to compete for the judges at Nationals. For more information visit: https://en.wikipedia.org/wiki/National_Student_Advertising_Competition 1967 University of Georgia 2003 University of Tennessee 1968 Georgia State 1985 University of Georgia 2004 University of Tennessee (2ND NATIONAL) 1969 University of Georgia 2005 Loyola University 1986 Southern Mississippi 1970 Georgia State 2006 University of Tennessee 1987 University of Tennessee 1971 University of Tennessee 2007 SCAD 1988 Southeastern Louisiana 1972 Louisiana State University 2008 Louisiana State University 1989 University of Alabama 1973 University of Tennessee 1990 University of Tennessee 2009 University of Alabama 1974 Mercer University (2ND NATIONAL) 1991 University of Alabama 1975 University of Tennessee 2010 SCAD (2ND NATIONAL) 1992 University of Alabama 2011 SCAD 1976 University of Tennessee 1993 University of Georgia 1994 Loyola University 2012 University of Alabama 1977 University of Tennessee (2ND NATIONAL) 1978 University of Georgia 1995 Loyola University (1ST NATIONAL) 2013 Louisiana State University 1979 University of Tennessee 2014 University of Alabama (1ST NATIONAL) 1996 Loyola University (2ND NATIONAL) 2015 Louisiana State University 1980 University of Georgia 1997 University of Memphis 2016 Louisiana State University 1981 Southeastern Louisiana 2017 Louisiana State University (4TH NATIONAL) 1998 Loyola University 2018 East Tennessee State 1982 University of Georgia 1999 University of Alabama University (3RD NATIONAL) 2000 University of Alabama 2019 University of Alabama 1983 University of Georgia (1ST NATIONAL) 2020 East Tennessee State (1ST NATIONAL) 2001 University of Tennessee University 1984 University of Georgia 2002 Loyola University CHARLIE MALONE NSAC ASSISTANCE FUND The District Executive Committee established the Charlie Malone NSAC Assistance Fund in 2007. The fund was named after former Governor Charlie Malone in honor of his service to the District and his dedication to students. Voluntary contributions are collected during the year and are given to the National Student Advertising Competition (NSAC) team that wins the District competition at Spring Convention should they make it to the final round. The funds are used to aid with travel expenses to the NSAC finals held annually at the AAF ADMERICA! National Conference. 1 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM RICHARD JOEL BEST PRESENTER AWARD Each year at District 7’s National Student Advertising Competition, an award is presented to the one student who is judged to be the most outstanding presenter among all university/college teams participating in the competition. This award, known as the Richard Joel Best Presenter Award, is named for the man who established it after working with Student Competition teams for many years. Begun as an official District-sponsored recognition bearing Richard Joel’s name in 2002, the Best Presenter Award was given annually for a number of years prior to that, with funding provided by Joel during those early years. Each year’s winner, chosen by the judges who select the winning Student Competition teams, receives a plaque and a $100 prize from the District. The winning presenter is announced and recognized during the ceremony at which the winning teams in District 7 Student Advertising Competition are announced. 2013 Johnny Sciortino, LSU 2017 Clooeen Conneran 2014 Jason Jones, University of Memphis 2018 Chance Powell, East Tennessee State University 2015 Alexandra Olivier, Loyola University 2019 Katelyn Owen, University of Alabama 2016 Paige Roberts, LSU 2020 Nicolas Chopivsky, Loyola University New Orleans BOLTON-MACVICAR-MALONE NATIONAL BEST PRESENTER AWARD Each year at the National Student Advertising Competition (NSAC), held at the AAF ADMERICA! National Conference, the AAF District 7 Bolton-MacVicar-Malone National Best Presenter Award is presented to one student who is judged to be the most outstanding presenter among all university/college teams participating in the competition. The award is named to honor NSAC co- founders, Former District 7 Governor Fred MacVicar and Former President of the Atlanta Advertising Club Jack Bolton, who started the competition in 1967. Each year’s winner, chosen by the NSAC judges, receives a $500 prize from AAF District 7. The winning presenter is announced and recognized during the ceremony announcing the winning NSAC teams. 2011 Monica I. Almeida, University of Texas El Paso 2015 Brandon Mai, University of Oregon 2012 Gabriel Carter, Grand Valley State University 2016 Amanda Koontz, West Texas A&M University 2013 Robert Freeman Smith, Michigan St. University 2017 Nathalie Nagamine 2014 Katherine Vreeland, Johnson and Wales University 2018 Joshua Race, Syracuse University 2019 Alexandra Farber, South Dakota State University BOLTON-MACVICAR AWARD The Student Advertising Competition was created in District 7 in 1967 by Governor Fred MacVicar and Jack Bolton, President of the Atlanta Advertising Club. The competition was the result of the desire to provide a realistic learning experience for college advertising students. Realizing the success of the competition in motivating and teaching students entering the advertising profession, District 7 leaders successfully lobbied AAF leadership to adopt this competition, which has become the National Student Advertising Competition. NSAC co-founders Bolton and MacVicar established an award to pay tribute each year to a person in District 7 who has dedicated special efforts to help advertising students. Special consideration is Jack Bolton Fred MacVicar given for efforts to help student teams participate in the National Student Advertising Competition. It should be noted that following the general intentions of the awards sponsors, nominees should be advertising professionals who give of their time rather than educators who work with the NSAC as part of their duties. The Bolton-MacVicar Award is a certificate signed by Bolton and MacVicar to be presented to each recipient annually for 20 years. The first award was presented at the 1998 Leadership Conference. 1997 Charlie Malone 2003 Trudi Snodgrass 2009 Amber Goodwin 2015 Susie Norris 1998 Connie Hendrix 2004 Jim Lamoreaux 2010 Dr. Bruce Roche 2018 Karen Johnson 1999 Rick Wemmers 2005 Alana Stephenson 2011 Trudi Mullins 2019 Jennifer Cooley 2000 A.J. Busé 2006 Mary Skinner 2012 Stephanie Ferguson 2001 Ken Sossamon 2007 Joel A. Mask 2013 Karen Johnson 2002 Angela Bailey Henderson 2008 Gerald Bower 2014 No recipient GOVERNOR’S MEDAL The Governor’s Medal is ordered by the Governor-Elect for the outgoing Governor, and presented at the annual District Convention by the Governor-Elect (the person being installed as Governor the same night). 2 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM JAN GARDNER MEMORIAL SCHOLARSHIP The scholarship program was established in 1989 in honor of District 7 Governor Jan Gardner of Memphis. This scholarship is awarded annually to deserving students of advertising and related fields. Students from District 7’s College Chapters are eligible, and criteria for the recipients include peer recommendations, writing ability and dedication to the advertising industry. A selection committee composed of former Governors and other District representatives reviews each application and the scholarship is awarded during the annual Spring Convention. The contributions of Jan Gardner to advertising, District 7 and her home club in Memphis, are plentiful. She was founder and president of a full-service agency for more than 25 years, establishing many “firsts” in the industry as well as within District 7. Her enthusiasm and dedication to high standards in educating our future advertising leaders resulted in the establishment Jan Gardner of this scholarship following her untimely death in August 1989. 2012 Terisa Brenna, Art Institute of Tenn, Nashville 2017 Charles Bettendorf 2013 Katie Bontrager, University of Alabama 2018 Abigail Potter, Middle Tennessee State University 2014 Katie Davis, University of Alabama 2019 Emeline Earman, University of Alabama 2015 Loghan Laufenberg, University of Memphis 2020 Corrine Baldwin, University of Memphis 2016 Hannah Alkadi, LSU DONALD G. HILEMAN AWARD On July 16, 1985, in Chattanooga, the District 7 Board of Directors established an award to recognize a college educator for outstanding service to advertising, District 7, his/her local club