ALABAMA GEORGIA DISTRICT LOUISIANA MISSISSIPPI SRESOURCEEVE GUIDEN TENNESSEE 2019-2020 NATIONAL STUDENT ADVERTISING COMPETITION

AAF’s National Student Advertising Competition (NSAC) is the premier college advertising competition. NSAC promotes and sponsors three levels of competition: District and two-tiers Nationally. Each year, it provides more than 3,000 college students with real-world experience by requiring a strategic advertising/marketing/media campaign for a corporate sponsor. Schools within our district form teams and compete against one another to determine the District winner. By finishing first, this winning team is then designated to participate in the next level of the National competition against winning teams from all 15 of AAF’s districts. The teams discuss their campaigns with a panel of industry executives in a semifinal round to determine who will compete in person at the annual ADmerica! National Conference. This semi-final round is conducted via on-line video conference and was added beginning with the 2014 competition. The top eight teams from this round go on to compete for the judges at Nationals. . For more information visit: https://en.wikipedia.org/wiki/National_Student_Advertising_Competition

1967 University of Georgia 2003 University of Tennessee 1968 Georgia State 1985 University of Georgia 2004 University of Tennessee 1969 University of Georgia (2ND NATIONAL) 2005 Loyola University 1970 Georgia State 1986 Southern Mississippi 2006 University of Tennessee 1987 University of Tennessee 1971 University of Tennessee 2007 SCAD 1988 Southeastern Louisiana 1972 Louisiana State University 2008 Louisiana State University 1973 University of Tennessee 1989 University of Alabama 1990 University of Tennessee 2009 University of Alabama 1974 Mercer University (2ND NATIONAL) 1991 University of Alabama 1975 University of Tennessee 2010 SCAD (2ND NATIONAL) 1992 University of Alabama 2011 SCAD 1976 University of Tennessee 1993 University of Georgia 1994 Loyola University 2012 University of Alabama 1977 University of Tennessee (2ND NATIONAL) 1978 University of Georgia 1995 Loyola University (1ST NATIONAL) 2013 Louisiana State University 1979 University of Tennessee 2014 University of Alabama (1ST NATIONAL) 1996 Loyola University 2015 Louisiana State University 1980 University of Georgia (2ND NATIONAL) 1997 University of Memphis 2016 Louisiana State University 1981 Southeastern Louisiana 2017 Louisiana State University (4TH NATIONAL) 1998 Loyola University 2018 East Tennessee State 1982 University of Georgia 1999 University of Alabama University (3RD NATIONAL) 2000 University of Alabama 2019 University of Alabama 1983 University of Georgia (1ST NATIONAL) 2020 East Tennessee State (1ST NATIONAL) 2001 University of Tennessee University 1984 University of Georgia 2002 Loyola University

CHARLIE MALONE NSAC ASSISTANCE FUND The District Executive Committee established the Charlie Malone NSAC Assistance Fund in 2007. The fund was named after former Governor Charlie Malone in honor of his service to the District and his dedication to students. Voluntary contributions are collected during the year and are given to the National Student Advertising Competition (NSAC) team that wins the District competition at Spring Convention should they make it to the final round. The funds are used to aid with travel expenses to the NSAC finals held annually at the AAF ADMERICA! National Conference.

1 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM RICHARD JOEL BEST PRESENTER AWARD Each year at District 7’s National Student Advertising Competition, an award is presented to the one student who is judged to be the most outstanding presenter among all university/college teams participating in the competition. This award, known as the Richard Joel Best Presenter Award, is named for the man who established it after working with Student Competition teams for many years. Begun as an official District-sponsored recognition bearing Richard Joel’s name in 2002, the Best Presenter Award was given annually for a number of years prior to that, with funding provided by Joel during those early years. Each year’s winner, chosen by the judges who select the winning Student Competition teams, receives a plaque and a $100 prize from the District. The winning presenter is announced and recognized during the ceremony at which the winning teams in District 7 Student Advertising Competition are announced.

2013 Johnny Sciortino, LSU 2017 Clooeen Conneran 2014 Jason Jones, University of Memphis 2018 Chance Powell, East Tennessee State University 2015 Alexandra Olivier, Loyola University 2019 Katelyn Owen, University of Alabama 2016 Paige Roberts, LSU 2020 Nicolas Chopivsky, Loyola University New Orleans

BOLTON-MACVICAR-MALONE NATIONAL BEST PRESENTER AWARD Each year at the National Student Advertising Competition (NSAC), held at the AAF ADMERICA! National Conference, the AAF District 7 Bolton-MacVicar-Malone National Best Presenter Award is presented to one student who is judged to be the most outstanding presenter among all university/college teams participating in the competition. The award is named to honor NSAC co- founders, Former District 7 Governor Fred MacVicar and Former President of the Atlanta Advertising Club Jack Bolton, who started the competition in 1967. Each year’s winner, chosen by the NSAC judges, receives a $500 prize from AAF District 7. The winning presenter is announced and recognized during the ceremony announcing the winning NSAC teams.

2011 Monica I. Almeida, University of Texas El Paso 2015 Brandon Mai, University of Oregon 2012 Gabriel Carter, Grand Valley State University 2016 Amanda Koontz, West Texas A&M University 2013 Robert Freeman Smith, Michigan St. University 2017 Nathalie Nagamine 2014 Katherine Vreeland, Johnson and Wales University 2018 Joshua Race, Syracuse University 2019 Alexandra Farber, South Dakota State University BOLTON-MACVICAR AWARD The Student Advertising Competition was created in District 7 in 1967 by Governor Fred MacVicar and Jack Bolton, President of the Atlanta Advertising Club. The competition was the result of the desire to provide a realistic learning experience for college advertising students. Realizing the success of the competition in motivating and teaching students entering the advertising profession, District 7 leaders successfully lobbied AAF leadership to adopt this competition, which has become the National Student Advertising Competition. NSAC co-founders Bolton and MacVicar established an award to pay tribute each year to a person in District 7 who has dedicated special efforts to help advertising students. Special consideration is Jack Bolton Fred MacVicar given for efforts to help student teams participate in the National Student Advertising Competition. It should be noted that following the general intentions of the awards sponsors, nominees should be advertising professionals who give of their time rather than educators who work with the NSAC as part of their duties. The Bolton-MacVicar Award is a certificate signed by Bolton and MacVicar to be presented to each recipient annually for 20 years. The first award was presented at the 1998 Leadership Conference.

1997 Charlie Malone 2003 Trudi Snodgrass 2009 Amber Goodwin 2015 Susie Norris 1998 Connie Hendrix 2004 Jim Lamoreaux 2010 Dr. Bruce Roche 2018 Karen Johnson 1999 Rick Wemmers 2005 Alana Stephenson 2011 Trudi Mullins 2019 Jennifer Cooley 2000 A.J. Busé 2006 Mary Skinner 2012 Stephanie Ferguson 2001 Ken Sossamon 2007 Joel A. Mask 2013 Karen Johnson 2002 Angela Bailey Henderson 2008 Gerald Bower 2014 No recipient GOVERNOR’S MEDAL The Governor’s Medal is ordered by the Governor-Elect for the outgoing Governor, and presented at the annual District Convention by the Governor-Elect (the person being installed as Governor the same night).

2 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM JAN GARDNER MEMORIAL SCHOLARSHIP The scholarship program was established in 1989 in honor of District 7 Governor Jan Gardner of Memphis. This scholarship is awarded annually to deserving students of advertising and related fields. Students from District 7’s College Chapters are eligible, and criteria for the recipients include peer recommendations, writing ability and dedication to the advertising industry. A selection committee composed of former Governors and other District representatives reviews each application and the scholarship is awarded during the annual Spring Convention. The contributions of Jan Gardner to advertising, District 7 and her home club in Memphis, are plentiful. She was founder and president of a full-service agency for more than 25 years, establishing many “firsts” in the industry as well as within District 7. Her enthusiasm and dedication to high standards in educating our future advertising leaders resulted in the establishment Jan Gardner of this scholarship following her untimely death in August 1989.

2012 Terisa Brenna, Art Institute of Tenn, Nashville 2017 Charles Bettendorf 2013 Katie Bontrager, University of Alabama 2018 Abigail Potter, Middle Tennessee State University 2014 Katie Davis, University of Alabama 2019 Emeline Earman, University of Alabama 2015 Loghan Laufenberg, University of Memphis 2020 Corrine Baldwin, University of Memphis 2016 Hannah Alkadi, LSU DONALD G. HILEMAN AWARD On July 16, 1985, in Chattanooga, the District 7 Board of Directors established an award to recognize a college educator for outstanding service to advertising, District 7, his/her local club or federation and college advertising students through his/her volunteer effort to the student advertising team, a student advertising club and teaching of superior quality. The first Donald G. Hileman Award was presented posthumously to Dr. Donald G. Hileman, Dean of the College of Communications at the University of Tennessee. Since that time, the recipients have been nominated by local clubs/federations and selected by the Educator Awards Committee. The Donald G. Hileman Award has been presented to the following educators for their outstanding contributions to the future of advertising — the students. Donald Hileman 1986 Dr. Donald G. Hileman, Univ. of Tennessee, Knoxville 2004 Marilyn Mancini, Univ. of Alabama, Tuscaloosa 1987 Ron Lane, Univ. of Georgia, Athens 2005 Dr. Anne Cunningham Osborne, LSU, Baton Rouge 1988 Dr. Elsie Hebert, LSU, Baton Rouge 2006 Melissa Tate, Samford Univ., Birmingham 1989 Dr. Bruce Roche, Univ. of Alabama, Tuscaloosa 2007 Dr. Kiersten Stausbaugh-Hutchinson, Univ. of Georgia, Athens 1990 Gerald Bower, LSU, Baton Rouge 2008 Leslie Haines, The Art Institute of Tennessee, Nashville 1991 Dr. Sandra Utt, Memphis St. Univ., Memphis 2009 Lance Porter, Louisiana State University 1992 Lee Wenthe, Univ. of Georgia, Athens 2011 Susan Daria, University of Alabama 1993 Bettie Hudgens, Spring Hill College, Mobile 2012 Art Novak, Savannah College of Art & Design 1994 Teri Kline Henley, Loyola Univ., New Orleans 2013 Dr. Stephen Marshall, East Tennessee State University 1995 Ron Spielberger, University of Memphis, Memphis 2014 Dan Balser, The Creative Circus, Atlanta 1996 Pat Hartman, Spring Hill College, Mobile 2015 Dr. Glenn Griffin, University of Alabama 1997 Jim Wenthe, Georgia College & State Univ., Milledgeville 2016 Dr. Megan Moe, Lee University 1998 Dr. Eric Haley, Univ. of Tennessee, Knoxville 2017 Jonathan Hounshell 1999 Karen King, Univ. of Georgia, Athens 2018 Jay Waters, University of Alabama 2000 Norm Grey, Creative Circus, Atlanta 2019 A.J. Búse, Middle Tennessee State University 2001 Ron Taylor, Univ. of Tennessee, Knoxville 2020 Mark Berry, University of Alabama 2003 Dr. Karl Mann, Tennessee Tech Univ., Cookeville HARRY HOILE FORMER GOVERNOR’S AWARD This award was established in April 1991, named after the first Governor of the District and presented annually at the April District Convention, it is given to the Chairman (Immediate Past Governor) one year after he/she has left office (the same year he/she rotates off the Board of Directors). It is presented by the Immediate Past Chairman.

1991 Harry Hoile 2001 Sheree Farrar Harper 2011 Curtis Vann 1992 Allen McCarty 2002 James Belton 2012 Laura Burton 1993 Charlie Malone 2003 Charlie East 2013 Elizabeth Perry 1994 Gus Wales 2004 Wanda McKoy 2014 A.J. Busé Harry Hoile 1995 Linda Sherman 2005 Susan Tucker 2015 Amanda Fontaine 1996 Faye Cook 2006 Laura Hasty 2016 Dawn Reeves 1997 Cece Hylton 2007 Jim Wenthe 2017 Teresa Treadway 1998 Jimmy Warren 2008 Vicki Mills 2019 Ace Bourgeois 1999 Judy Fraser 2009 Michele Massey 2000 Sherri Sawyer 2010 Kathy Jacobus

3 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM GOVERNOR’S AWARD

This award, established in October 1985, is totally coordinated and funded by former District Governors. The award is usually presented annually at the annual Leadership Conference. The award is also known as the “The Volunteer of the Year” award. The call for nominations is usually sent out in April/May. The Governor’s Award chairman is the three-years-removed Governor. The judging committee is composed of a minimum of five past governors to be determined by the award chairman. Nominations are sent to all former governors, regional directors, presidents and officers. The verbal presentation is made by the former Governor four-years-removed. The mirrored, beveled glass award was first commissioned by Governor George Waldron. The traditional style of the award is mirrored so the winner may look at it and see the reflection of the perfect volunteer. Former winners, former governors and all incumbent district officers, regional directors and presidents are not eligible for the award. The award was purposefully founded to honor the work of a “volunteer“ who is not currently an officer/president.

1986 DeStephenson Fluker, Central Georgia Ad Federation 2004 Donovan Grettner, Acadiana Advertising Federation 1987 Cece Hylton, Advertising Federation of Greater Mobile 2005 Carrie Alderfer, Tennessee Valley Advertising Fed. 1988 Rikki Boyce, Memphis Advertising Federation 2006 Amanda Fontaine, Jackson Advertising Federation 1989 Nancy Hoover, Chattanooga Advertising Federation 2007 Dawn Reeves, Birmingham Advertising Federation 1990 Betty Heard, Tuscaloosa Advertising Federation 2008 Kim Dowdy, AAF Mississippi Delta 1991 Bettie Hudgens, Advertising Fed. of Greater Mobile 2009 Michael Strickler, AAF Mobile Bay 1993 Bud Chamberlain, Nashville Advertising Federation 2010 Saundra Lane, AAF Baton Rouge 1994 Susan Richards Tucker, Tuscaloosa Advertising Fed. 2011 David Jacobs, AAF Knoxville 1995 Renny Sherman, Nashville Advertising Federation 2012 Elizabeth Zupkow, AAF Central Georgia 1996 Michele Massey, Tuscaloosa Advertising Federation 2013 Lucy Arnold Sikes, AAF Tuscaloosa 1997 Ann Halpern, Birmingham Advertising Federation 2014 Leigh Farrior, AAF Montgomery 1998 Judy Whitcomb, Golden Triangle Advertising Fed. 2015 Jessica Stanford, AAF Augusta 1999 Pat Hartman, Advertising Fed. of Greater Mobile 2016 Becky White, AAF Jackson 2001 Kathy Hoskins, Advertising Fed. of Central Georgia 2017 Tabitha Bostick, AAF Tuscaloosa 2002 Jeff English, AAF Baton Rouge 2019 Julie Mann, AAF Tuscaloosa 2003 Kendra Kimmons, AAF Baton Rouge OTIS DODGE MEMORIAL AWARD This award was established in March 1968 and is presented annually at the April District Convention to recognize members of local clubs who have made significant contributions to the District. All members of the Executive Committee and past governors are excluded from receiving the award. The presentation is made by the Chairman (Immediate Past Governor). The call for nominations is distributed to all past governors, regional directors, current District officers, and current club presidents by the Chairman. A committee consisting of the Chairman, Governor, and Governor-Elect will review the nominations and determine the recipient. The award is presented to the recipient by the Chairman and includes a verbal history of the winner’s achievements. This award is normally a “surprise” to the winner.

1970 Annie-Claire Mote, Baton Rouge, LA 1987 Maggie Clark, Jackson, MS 2004 Laura Burton, Mobile, AL 1971 Tom Buntin, Nashville, TN 1988 Arthur Baxter, Birmingham, AL 2005 Elizabeth Perry, Baton Rouge, LA 1972 Martin Johnson, Mobile, AL 1989 Nancy Pitman, Dothan, AL 2006 Mickey Woodham, Memphis, TN 1973 Joel O. Swanson, Mobile, AL 1990 Steve Newfield, Atlanta, GA 2007 A.J. Busé, Nashville, TN 1974 Willis Rogers, Birmingham, AL 1991 Trena Packer Street, Memphis, TN 2008 Denise Ladner, Gulfport, MS 1975 Jack Bolton, Atlanta, GA 1992 Harry Hoile, Birmingham, AL 2009 Tim Templeton, Nashville, TN 1976 James M. Ward, Nashville, TN 1993 Jim Wenthe, Milledgeville, GA 2010 Chris Chamberlain, Nashville, TN 1977 Russ Chappell, Tuscaloosa, AL 1994 Carolyn Salay, Montgomery, AL 2011 Teresa Treadway, Johnson City, TN 1978 Ron Council, Birmingham, AL 1995 Charlie Malone, Clarkesville, TN 2012 Sarah Jones, Mobile Bay, AL 1979 Ron Hill, Atlanta, GA 1996 Gerald Bower, Baton Rouge, LA 2013 Ace Bourgeois, Baton Rouge, LA 1980 Jay Fields, Tri-City Metro, TN 1997 Gus Wales, Baton Rouge, LA 2014 Mary Lee, Jackson, MS 1981 Arthur Curl, Birmingham, AL 1998 Lee Wenthe, Athens, GA 2015 Susan Ewing, Memphis, TN 1982 Dr. Bruce Roche, Tuscaloosa, AL 1999 Jake Smith, Jackson, MS 2016 Jeff Harrison, MS Gulf Coast 1983 J. Michael Gallagher, Nashville, TN 2000 Vicki Mills, Macon, GA 2017 Karen Johnson, Jackson, MS 1984 George J. Waldron, Mobile, AL 2001 Craig Harper, Memphis, TN 2018 Amy Riddle, Dothan, AL 1985 Jan Gardner, Memphis, TN 2002 Ann Halpern, Birmingham, AL 2019 Christian Schmid, Johnson City,TN 1986 Ron Thompson, New Orleans, LA 2003 Amy Bledsoe, Tri-City Metro, TN 2020 Jennifer Cooley, AAF Mobile Bay

4 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM HALL OF FAME This honor shall be presented on an “as appropriate” basis. The nominee must meet all the following The selection committee shall be appointed, only when a nomination is submitted in accordance criteria to be eligible: with all guideline criteria. The incumbent Governor shall appoint the selection committee to be composed of one representative of the incumbent Governor and at least four past District 7 • A former District 7 Governor Governors. • Exhibited exemplary, extraordinary, dedicated, and Nominations shall be submitted in writing to the District 7 Hall of Fame Committee, care of incumbent lengthy service to District 7 and/ Governor, no later than February 15 and should not exceed two pages, with no attachments. or AAF. If possible, presentation of the Hall of Fame Award shall be made during the Governor’s Gala at • Achieved the highest the annual District Convention held in April. The honoree receives a crystal bowl etched with success in the field of the their name and date of induction. The nomination and presentation should be a “surprise” advertising and/or announcement. No call for nominations will be distributed. related industry. • Shown consistent high degree Criteria are listed to the right. Any former Governor of District 7 or current officer, president, or of creative, original actions and regional director (excluding the incumbent Governor) may nominate an individual. Past recipients initiatives to District 7. are not eligible. • Indicates an ongoing dedication to increase the stature, enhance Selection of a District 7 Hall of Fame recipient shall be by unanimous decision of the committee. the image, while raising the The name of the nominee shall then be submitted to the current District Executive Committee standards of District 7, AAF and which also must agree unanimously. An individual may be nominated more than once. the field of advertising.

1985 Jim Ward, Nashville, TN, Governor 1974-75 1999 Charlie Malone, Nashville, TN, Governor 1991-92 1988 Dr. Bruce Roche, Tuscaloosa, AL, Governor 1980-81 2004 Jimmy Warren, Tuscaloosa, AL, Governor 1996-97 1989 Jan Gardner, Memphis, TN, Governor 1983-84 2010 Sherri Sawyer, Memphis, TN, Governor 1998-99 1995 Trena Packer Street, Memphis, TN, Governor 1989-90 2018 Vicki Mills, Macon, GA, Governor 2006-2007

MOSAIC SCHOLARSHIP The MOSAIC scholarship was established in 2009 by Governor Kathy Jacobus. This scholarship is awarded to recognize a minority student who exemplifies outstanding leadership and reflects the multiculturalism of today’s society. This $1,000 scholarship is presented to a student in April at the Spring Convention.

2009 Jarrett Cocharo, University of Memphis 2010 Michelle Gallien 2011 Christopher J. Porter, University of Alabama 2013 Anitre Littlejohn 2014 Sean Rice, University of Memphis 2016 Ashley Paulmeno, University of Alabama 2017 Angel Kelly, University of Memphis 2018 Kyung-Woo Lee, Lee University 2019 Olivia Anchondo, Middle Tennessee State University 2020 Samantha Henderson, University of Mississippi DISTRICT STUDENT ADVERTISING AWARDS BEST OF SHOW WINNER In the Spring of 2012, then Governor-Elect A.J. Busé established and funded a $5,000 scholarship fund for the District Student American Advertising Awards Best of Show winner. A $500 cash award is paid to each year’s winner, as determined by the judges, every year for 10 years, beginning with the 2012 competition.

2012 “Promo Portfolio Mailer” by Stephen G. Jones from Watkins College of Art, Design & Film (AAF Nashville) 2013 “One Bead” by Sarah Beth Hulver, SCAD (AAF Savannah) 2014 “Ford Fiesta Poster Campaign” by Lara Kesler and Byron Wages, The Creative Circus (AAF Atlanta) 2015 Century Motorcycle Tools Package Design by Ruby Jazz, Middle Tennessee State University (AAF Nashville) 2016 “A Series of Unfortunate Events” by Christopher Adams, Watkins College of Art, Design & Film (AAF Nashville) 2017 Reasonover from Nossi College of Art in Nashville (AAF Nashville) 2018 Mason Douglass and Katie McElearney from Savannah College of Art & Design (AAF Augusta) 2019 Emeline Earman, University of Alabama (AAF Tuscaloosa)

5 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM CLUB OF THE YEAR COMPETITION (COTY)

2019-2020 CLUB-OF-THE-YEAR COMPETITION CRITERIA AWARDS Entry in Club Achievement 25 points per book Winning Club Achievement 1st Place 25 points 2nd Place 15 points 3rd Place 10 points Membership % Increase (based on Feb 2019-Mar 2020) 1% - 5% 25 points 5.1% -10% 35 points 10.1% -15% 45 points DIVISION III and IV >15.1%+ 55 points 1st Place $1,000 2nd Place $500 Mouth of the South Participation 20 points 3rd Place $250 Payment of District Dues on Time 50 points If a Division II or Ad2 Club qualifies, they Uploading Full Membership Roster/Email List On Time 50 points must score a minimum of 80% of the average of the Division III and Division IV Submitting Annual Budget and Documents to Regional Director 50 points winning scores to be eligible. Clubs must be in good financial standing with the Professional AAA Entry Percentage Increase 1% - 5% 15 points District to win an award. 5.1% -10% 25 points 10.1% -15% 35 points >15.1%+ 45 points Student AAA Entry Percentage Increase 1% - 5% 15 points 5.1% -10% 25 points 10.1% -15% 35 points >15.1%+ 45 points Participation in Council of Presidents (CoP) 20 points per call Conference Calls 2018-2019 WINNERS Submission of Club Reports to District E-Newsletter On Time 20 points per issue Submission of President’s Reports to Regional Director on Time 20 points per report (Leadership Conference, Forward Planning, Spring Convention) Attendance of CoP and District Board Meetings 20 points per meeting (President or Proxy; 2 opportunities per conference) Full registration of Attendees at District Meetings 20 points per attendee DIVISION III DIVISION IV (Leadership Conference, Spring Convention) (max of 80 points per meeting) 1st Place 1st Place Club & President Club & President Award of Local Scholarship OR Donation 20 points of the Year of the Year to Jan Gardner Memorial Scholarship Fund OR Mosaic AAF Baton Rouge AAF Montgomery Scholarship Fund OR Malone NSAC Fund Patrick Box, Kristina Turner, President President Submit posts to AAF District 7 social media pages 10 points per post (max of 50) 2nd Place 2nd Place Completion of a Public Service Project 50 points AAF Birmingham AAF Tuscaloosa Join CoP Facebook Group 10 points Caperton Gillett, Rebecca Royen, President President Attend American Advertising Awards webinars 10 points per webinar 3rd Place 3rd Place Submit nominations for scholarships and awards 20 points per nomination AAF Memphis AAF Northeast Amy Hughes, Tennessee Participation on Ethics in Advertising Certification Event 15 points (1-5 attendees) President Jenny Kontos, 25 points (6-0 attendees) 35 points (10-15 attendees) President 45 points (15+ attendees)

6 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM CLUB ACHIEVEMENT AWARDS

The Club Achievement Awards are presented annually at the Division I 500+ members Spring Convention to ad clubs and federations who display Division II 250-499 members exceptional accomplishments in club operations. Awards are Division III 100-249 members presented on both the District and the National level. Division IV fewer than 100 members Division V Ad 2 Clubs Every year, District 7 and AAF honor top clubs in eight categories: advertising education, communications, diversity, First-, second-, and third-place awards are designated in each government relations, club operations, membership, programs, division within each category at the discretion of the judges. A and public service. Additionally, a club of the year is chosen in District Club and President of the Year Award is given to the club each membership division based on overall excellence in club in each division, based on the first-, second-, and third-place operations and in specific areas. While club achievement is a awards it receives, in addition to points accumulated during the major component of the Club of the Year competition, clubs year. A National Club and President of the Year Award is given also earn points for fulfilling certain criteria throughout the year. by AAF to a club based solely on first-, second-, and third-place awards received on the national level. AAF local associations are organized into five club membership divisions by size to ensure impartial competition, as well as facilitate communication and networking among club leaders:

DISTRICT 7 CLUBS / PRESIDENTS OF THE YEAR

DIVISION III DIVISION IV

1993-1994 AAF Baton Rouge/ Charles East, Jr. 1994-1995 Montgomery Ad Fed * Birmingham Ad Fed * 1997-1998 Acadiana Ad Fed/ Nancy Marcotte * 1994-1995 AAF Baton Rouge/ Karen Gaupp-Wozniak * 1998-1999 Tuscaloosa Ad Fed/ Laura Lineberry and 1995-1996 AAF Baton Rouge/ Pierre Guidroz Michele Massey Birmingham Ad Fed * 1999-2000 Greater Mobile Ad Fed/ Charlene Patterson 1996-1997 AAF Baton Rouge/ Nancy Steiner 2000-2001 Tuscaloosa Ad Fed/Susan Tucker Birmingham Ad Fed * 2001-2002 Acadiana Ad Fed/ Dana Holladay 1997-1998 AAF Baton Rouge/ Jeff English 2003-2004 Mississippi Delta Ad Fed/Robbie Scucchi Birmingham Ad Fed * 2004-2005 Jackson Ad Fed/Rachel Crews * 1998-1999 AAF Baton Rouge/ Elizabeth Perry 2005-2006 Jackson Ad Fed/ Tammy Smith * 1999-2000 AAF Baton Rouge/ Nicole Latiolais * 2006-2007 Tuscaloosa Ad Fed/ Lucy Arnold Sykes 2000-2001 AAF Baton Rouge/Danielle Chapman * Jackson Ad Fed/ Karen Johnson ** 2001-2002 AAF Baton Rouge/Lee Scioneaux 2007-2008 AAF Jackson, MS/ Amanda Fontaine 2002-2003 Mississippi Gulf Coast Ad Fed/ 2008-2009 AAF Northeast Tennessee/ Amber Goodwin Jessica Bland and Dawn Roller 2003-2004 Mississippi Gulf Coast Ad Fed/ 2009-2010 AAF Jackson, MS/ Mary Lee Denise Ladner * 2010-2011 AAF Jackson, MS/ Jama Killingsworth 2004-2005 AAF Baton Rouge/ Glen Duncan 2011-2012 AAF Jackson, MS / Becky White 2005-2006 Birmingham Ad Fed/ Michelle Latham 2012-2013 AAF Jackson, MS/ Megan Harris 2006-2007 Birmingham Ad Fed/ Dawn Reeves 2013-2014 AAF Jackson, MS / Janet Walker 2007-2008 AAF Baton Rouge/ Carol Shirley 2014-2015 AAF Jackson, MS/ Yolanda Foster 2008-2009 AAF Baton Rouge/ Ace Bourgeois 2015-2016 AAF Montgomery/Michelle Leland 2009-2010 AAF Baton Rouge/ Marielle Land-Howard 2016-2017 AAF Montgomery/Michelle Leland * 2010-2011 AAF Baton Rouge/ Jason Feirman * 2017-2018 AAF Montgomery/Kristina Turner 2011-2012 AAF Baton Rouge/ Connie McLeod 2018-2019 AAF Montgomery/Kristina Turner * 2012-2013 AAF Baton Rouge/ Hunter Territo 2019-2020 AAF Tuscaloosa/Rebecca Royen 2013-2014 AAF Baton Rouge/ Brian Rodriguez 2014-2015 AAF Baton Rouge/ Jason Broha 2015-2016 AAF Baton Rouge/ Rebecca Sadler 2016-2017 AAF Baton Rouge/Trenton Bland * * FIRST PLACE NATIONAL ** SECOND PLACE NATIONAL 2017-2018 AAF Baton Rouge/Theresa Nguyen 2018-2019 AAF Baton Rouge/Patrick Box 2019-2020 AAF Baton Rouge/Jonathan Palmisano

7 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM DISTRICT 7 BY-LAWS

ARTICLE — NAME The name of this organization shall be AMERICAN ADVERTISING FEDERATION DISTRICT 7.

ARTICLE II — PURPOSE The purpose of this organization shall be to encourage cooperation among the local member organizations within the District for mutual helpfulness, to further the development of advertising within the District and to support the activities recommended by the American Advertising Federation (AAF).

ARTICLE III — MEMBERSHIP The members of this organization shall include local member organizations, including Ad2 organizations, in District 7, which includes all or parts of the states of Alabama, Georgia, Louisiana, Mississippi and Tennessee. To be eligible for membership, each local federation must be in good standing with the AAF.

ARTICLE IV — GOVERNING BODY Section 1. The governing body of this organization shall be the District Board of Directors. This Board shall be composed of the District Officers, Regional Directors responsible for his/her home club plus additional clubs that are in geographic proximity to each other, the President of each affiliated local organization, the President of the AAF, the Eastern Region representative from District 7, the District Academic representative, the District American Advertising Awards Committee representative, any District Ad2 representative, and any other National AAF Board member from District 7. Section 2. The Officers of the District shall be Governor, Governor-Elect, two Lt. Governors, Secretary/Treasurer, Board Chair (the Immediate Past Governor) and Historian. These voting officers make up the body of the Executive Committee. The Governor votes only in the event of a tie vote. Section 3. There shall be an Executive Committee composed of the District Officers who shall each have one vote on the Executive Committee. The Eastern Region representative from District 7 and any AAF National Board Member from District 7 shall serve as voting ex-officio members of the Executive Committee. The Executive Committee shall act for the Board between meetings of the Board. However, in all matters, the Board may overrule the Executive Committee. The Executive Committee shall meet at the request of the Governor or a majority of the Executive Committee.

ARTICLE V — DUTIES OF OFFICERS Section 1. The following are the duties of the District Governor: a. To communicate regularly with members of the Board asking for their cooperation and advice in the furtherance of the work of the District. b. To visit as many local member organizations within the District as possible and otherwise to keep in touch with the work of the local organizations. (Clubs are urged to pay travel expenses of the Governor and other District officers for installation visits). c. To encourage and foster the formation and affiliation of new local organizations in the District in cooperation with the AAF. d. To appoint all District Committee Chairpersons except as otherwise specified in these By-Laws. e. To call and preside at all meetings of the Executive Committee, Board of Directors and all District meetings. f. To collect all records of his/her administration to include minutes of all meetings — Executive Committee and Board of Directors — all financial records to include all interim financial reports and statements, books used in the bookkeeping process, records of all banking transactions and a copy of the annual audit review, all to be forwarded to the District 7 designated digital storage within 90 days of the completion of his/her term as Governor. g. To serve on the AAF Board of Directors and the Council of Governors and attend all their meetings. As a member of the AAF Board of Directors and the Council of Governors, the Governor should support the mission and initiatives of the AAF while h. representing the best interests of District 7 and its member federations. i. To be responsible for the duties as outlined in the Job Description for this office set forth in the annual Board of Directors & Chairpersons Manual.

8 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM DISTRICT 7 BY-LAWS (continued)

Section 2. The following are the duties of the Governor-Elect: a. To assist the Governor in all District duties as the Governor directs. b. To assume the duties of the Governor in his/her absence from the District due to illness, mental or physical incapacity, or prolonged absence from the District. c. To promote all National and District AAF programs in the District. d. To be responsible for the duties as outlined in the Job Description for this office set forth in the annual Board of Directors & Chairpersons Manual.

Section 3. The following are the duties of the two Lt. Governors: a. To assist the Governor in all District activities. b. To coordinate and promote all National and District AAF programs within the District. c. To lead any activity which the Governor directs. d. To be responsible for the duties as outlined in the Job Description for this office set forth in the annual Board of Directors & Chairpersons Manual.

Section 4. The following are the duties of the Secretary/Treasurer: a. To keep a permament record of the minutes of all meetings of the District’s Executive Committee, Board of Directors and Annual Business Meeting, and to distribute copies of all minutes to all Board Members, all Past Governers and Committee Chairpersons b. To compile and distribute to all Board Members, Committee Chairpersons and the five most Immediate Past Governors, a complete roster of Officers of the District, member organizations, District Committee Chairpersons and all Past Governors, upon distribution of the District 7 directory, at the beginning of the District year. c. To gather and distribute complete membership rosters, including Officers and Committee Chairpersons, of all local member organizations within the District. d. To assist the Governor in carrying on correspondence and performing such other duties as may be assigned by the Governor. e. To be responsible for all collections and disbursements as approved by the incumbent Governor, maintain the books and make a report of all receipts and disbursements to the Governor, Executive Committee and Board of Directors at each Board Meeting. f. To bring the District’s books and financial records to each meeting of the Executive Committee so that these records may be audited and reviewed by an Auditing Committee to be appointed by the Governor.

g. To be responsible for the duties as outlined in the Job Description for this office set forth in the annual Board of Directors & Chairpersons Manual.

Section 5. The following are the duties of the Historian: a. To keep the history of the District. To keep the history would include seeing that the Immediate Past Governor contributes to our archives the records of their administration in a timely manner. b. To draft, at the direction of the Governor, and to permanently record, resolutions of the Board and the District membership. c. To serve as chair of the Nominating Committee. d. To serve as parliamentarian at meetings of the Board, the Executive Committee, and the Annual Business Meeting.

e. To keep in touch with former governors and to keep them informed of the activities of the District.

f. Examine the District archives and to ensure that all pertinent materials including, but not limited to, all financial statements, board minutes and Executive Committee minutes from the previous year are present and organized.

g. To be responsible for the duties as outlined in the Job Description for this office set forth in the annual Board of Directors & Chairpersons Manual.

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Section 6. The following are the duties of the Board Chair (Immediate Past Governer): a. To serve as a resource for the Leadership and Spring Convention Committee. b. To serve on and appoint the other members of the By-Laws Committee. c. To serve as Chair of the Nominating Committee. d. To be responsible for the duties as outlined in the Job Description for this office set forth in the annual Board of Directors & Chairpersons Manual. Section 7. It shall be the duty of all officers and Regional Directors to attend, if at all possible, all District Board Meetings, the Annual Convention and Business Meeting, and the Leadership Conference. Section 8. Succession to Office: Should the Governor become incapacitated by illness or accident, withdraw from the field of advertising, or move from the District, he/she shall be succeeded automatically and immediately by the Governor-Elect. The Governor-Elect shall then act fully in the capacity of District Governor and shall apportion his/her duties among the two Lieutenant Governors as he/she deems necessary. If for any reason the Governor-Elect cannot succeed to the office of Governor under the aforementioned circumstances, the office of Governor-Elect also shall become vacated immediately. Then, it shall be the duty of the District Secretary/ Treasurer to call the Executive Committee into a special session for the purposes of electing both a Governor and Governor-Elect. The Secretary/Treasurer will chair the special session until the election of a Governor.

Section 9. Vacancy of Office: In the vacancy of any office other than Governor, the Governor shall fill said office by appointment subject to the approval of the Board at its next meeting. Section 10. It shall be the duty of each elected officer, if at all possible, to attend the District Convention, Annual Business Meeting, Fall Board Meeting (if applicable), Leadership Conference, AAF Convention, and to prepare a written report about their area of responsibilities, to be presented to the Governor and Board of Directors.

Section 11. At the request of the Governor, a review committee, consisting of the Governor, Board Chair, Governor-Elect, Historian, and one additional past Governor, can be called into session to review the performance of any elected Officer or Regional Director. If this review finds said performance to be significantly deficient, the committee, by majority vote of all members, can take any action deemed appropriate, including dismissal from office.

ARTICLE VI — DUTIES OF DIRECTORS Section 1. The Board of Directors is the governing body of the District. Its function is to establish policy and to carry on the business of the District. Section 2. It is the duty of each President of each local member and Ad2 organization to serve as a member of the District Board of Directors and to attend, if at all possible, all District meetings, the Annual Convention and Business Meeting, and the Leadership Conference. Each local member and Ad2 organization is urged to budget sufficient monies so its President can attend these meetings in their capacity as a District Board Member. Section 3. The following are the duties of the District Regional Directors: To work with all local member and Ad2 organizations within their respective geographical areas as assigned, and to coordinate all District activities within their respective regions. Each District Regional Director shall strive to visit all local member organizations within their assigned geographical area at least once a year. The District Regional Directors should especially work to see that the Clubs they represent are aware of and actively participate in the projects and activities of our District (such as collection of dues, sending in membership lists, promoting participation of clubs in American Advertising Awards, Student Awards, Club Achievement and Club of the Year Competitions, College Chapter recruitment, etc.).

ARTICLE VII — MEETINGS Section 1. The District Board shall hold Board meetings at least two times annually or at the call of the Governor, or upon a call signed by a quorum of the Executive Committee or a quorum of the District Board of Directors. Voting at these meetings will be limited to the persons identified in Section 1. Article IV (Governing Body). Each voting member of the Board may designate a proxy. All proxies must present written authorization from the person represented to the District Secretary before each Board meeting. No person may cast more than one vote. Section 2. The District Board and/or Executive Committee may conduct official business by mail and/or e-mail, provided that no

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proposition shall be declared to have been carried until it shall have received a majority of the votes of all members of the Board and/ or Executive Committee. Quorum: A quorum necessary to conduct official business at District Board Meetings will consist of a simple majority of the District Board of Directors as specified in Article IV, Governing Body. Section 3. Annual Convention and Annual Business Meeting: There shall be an Annual Convention of the District to be held, if possible, at least 60 days prior to the AAF National Convention held annually in June; to be held at a time and place voted on by the Board of Directors. If the Board does not act, the Executive Committee shall set the time and place. A part of the Annual Convention shall be set aside for the Annual Business Meeting of the District.

ARTICLE VIII — REPRESENTATION AT ANNUAL BUSINESS MEETING Each local member organization and Ad2 organization in good standing will be entitled to one vote at the Annual Business Meeting. Voting by each such organization shall take place only in person at the Annual Business Meeting by a duly authorized representative of the organization. Each District Officer will also be entitled to one vote at the Annual Business Meeting, but such Officer must be present to vote. However, District Officers cannot be designated voting representatives of their local organization at the Annual Meeting.

ARTICLE IX — DUES Section 1. District dues shall be set by the Board of Directors at the Annual Business Meeting. Local organizations and Ad2 organizations will be assessed dues for each of their members on a per annum basis. Each club is invoiced for a minimum of 30 members or the current membership total*.

ARTICLE X — ADMINISTRATIVE & FISCAL YEAR The administrative and fiscal year of the District shall begin the first day of July following the District’s Annual Convention.

ARTICLE XI — ELECTION OF OFFICERS Section 1. Nominating Committee: At least six months prior to the Annual Convention, the Governor shall appoint a Nominating Committee of five members. The Governor should ensure that the five members are eligible to serve and are active in their local federation and at the District level. Persons serving on the Nominating Committee are not eligible to be nominated for any position or office. These shall be the Historian, three Past Presidents and/or Regional Directors and one former Governor of District 7. The Governor and Governor-Elect shall be non-voting ex-officio members of the committee. It shall be the duty of the Nominating Committee to discuss all proposed nominees with the Governor and Governor-Elect and any other officers as deemed helpful. Under normal circumstances, the Nominating Committee will nominate the Governor-Elect to be the next Governor. However, before they may be nominated, the Governor-Elect and all other nominees must be contacted by the Nominating Committee and express a willingness to serve if elected. Then the Nominating Committee will prepare a list of nominees, including one nominee for each District Office, and Regional Directors. The nominating Committee must distribute (via mail and/or e-mail) the list of nominees to all members of the Board at least 60 days prior to the Annual Convention. It is expected that the Nominating Committee will follow the Nominating Committee Standard Procedures in its deliberations.

ARTICLE XII — COMMITTEES Section 1. The Governor shall appoint committees and chairpersons, as deemed appropriate, and as needed to advance the interests of District 7, except as otherwise specified in these By-Laws. The Governor shall be an Ex-Officio member of all committees. Section 2. It shall be the duty of each committee chair and/or coordinator to attend, if possible, each District 7 Board Meeting, and to prepare, in advance, a written report on the area of responsibility to be presented to the Board of Directors.

ARTICLE XIII — AMENDMENTS TO THE BY-LAWS Section 1. The By-Laws may be amended by three-fourths vote of the members of the Board of Directors in attendance at any regular or special meeting of the Board, provided Section 2 of this Article is followed. Section 2. Proposed amendments to the By-Laws may be made by any five members of the Board, provided such amendments are submitted in writing to the By-Laws Committee at least 60 days prior to Board meeting. Also, the By-Laws Committee may propose amendments. All amendments must be distributed (via mail and/or e-mail) by the By-Laws Committee to all members of the Board and all Past Governors at least 30 days prior to the Board meeting in which the amendments will be voted on.

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ARTICLE XIV — PROCEDURES In all matters not specifically covered by these By-Laws, the meetings of the Board Executive Committee, other committees, and the Annual Business Meeting will be conducted by Robert’s Rules of Order, Revised.

ARTICLE XV — DISTRIBUTION OF ASSETS UPON DISSOLUTION Section 1. Upon the dissolution of the District, the assets of the District shall be applied and distributed as follows: a. All liabilities and obligations of the District shall be paid, satisfied and discharged, or adequate provisions made thereof. b. All other assets of the District shall be transformed to one or more domestic corporations, societies, educational institutions, or organizations engaged in similar activities, pursuant to plan of distribution of assets adopted by the Board of Directors as provided by law.

Section 2. Prohibition. In no event shall the assets of the District be distributed to any board member, officer or individual member upon dissolution of the District.

NOTE: Revisions were adopted at the Annual Board Meeting on April 16, 2018, in Jackson, Mississippi. NOTE: Revisions were adopted at the Annual Board Meeting on August 4, 2018, in Huntsville, Alabama. NOTE: Revisions were adopred at the Annual Board Meeting on April 13, 2019, in Mobile, Alabama *In accordance with National AAF By-Laws, Districts may not levy dues on clubs/federations within such Districts in excess of 42% of the amount of dues paid by such clubs/federations to the National Federation.

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A Trendsetter from the Beginning Advertising Legislation Overseer Founded on the principle of promoting and perpetuating high In 1987, 20 years following the formation of our national advertising standards, the American Advertising Federation (AAF) association, AAF’s National Conference, held annually, was is intended to provide national leadership on issues involving and scheduled in Orlando, Florida. A few months prior to the affecting advertising so as to advance and protect the industry. convention, the state of Florida passed a tax on advertising. AAF By the turn of the 19th Century, advertising had been had a choice: move the convention, or march on Florida. recognized as an important and viable means of communication. Hundreds of AAF volunteers rallied during the convention and The industrial movement gave rise to the need for product and worked untiringly afterward to encourage Florida’s legislators service promotion; and with this, the advertising profession was to rescind the ad tax. The march during the National AAF established. As the profession grew into an industry, practitioners Convention was covered by national network news. Our voice became concerned with assuring high business standards. Then, as an industry was heard throughout this nation both during as now, the advertising professionals identified the need to join and following the convention. Before the conclusion of that together to protect and promote their trade. This thought led year, America witnessed the Florida legislature rescind the tax to the organization of professional advertising clubs founded on on advertising. the principle of upholding high industry standards. Across the While the first state to actually have to fight to rescind a tax on country advertising professionals formed local organizations to advertising was not located within our district, we consider the achieve this objective. event a very important part of our history. As an association, our By 1904 these local advertising clubs realized that to be most professional network–District 7, which served the interest of effective they should join together. Accordingly, in 1904 the advertising in the five-state area of Alabama, Georgia, Louisiana, local clubs in the West formed the Pacific Coast Advertising Men’s Mississippi and Tennessee–feared the potential domino effect. Association. A year later, the East Coast clubs organized into the If Florida was successful, our states’ legislators might choose to National Federation of Advertising Clubs. These two regional follow. We felt a professional obligation to help educate groups evolved to become the Advertising Association of the legislators as well as the public as to the negative economic West (AAW) and the Advertising Federation of America (AFA). impact of an ad tax. Both associations worked to raise the standards of advertising Structure of the AAF through education and self-regulation. In the East, the AFA AAF is divided into three regions: East, Central and West. organized a national vigilance committee in 1911 and launched The regions are subdivided into 15 districts. AAF headquarters are the “truth in advertising” movement, the forerunner to Better in Washington, D.C. Today, there are more than 220 advertising Business Bureaus. The AAW became involved in this movement clubs and federations with approximately 40,000 members which a year later. represent the AAF grassroots organization. AAF also includes in After the Second World War, business and advertising expanded. its membership 125 corporate members and subsidiaries and The advent of commercial air travel and continued progress in more than 200 college chapters. AAF is the only existing national telecommunications brought the East and West closer together. organization which represents all segments of the industry: At the same time, the Federal establishment in Washington advertisers, advertising agencies, media and advertising found it increasingly confusing and cumbersome to deal with two service companies. regional organizations representing the same interests. Pressure Located in the Eastern Region, District 7 is one of AAF’s towards merger of the AFA and AAW mounted. largest districts in both geographic and membership size. Our national organization, AAF, did not emerge until 1967, some District 7 encompasses five states with 20 advertising clubs and 19 years after the 7th District was organized. AAF was created federations representing more than 3,000 advertising professionals. when District 7’s national organization, the AFA, merged with Today, District 7 is considered to be one of AAF’s most innovative the AAW. A joint convention was held in 1962 during which a and progressive districts. Several former governors have served commission was formed to discuss the issue of merger. Five as Chair of the AAF’s Council of Governors, including: Jim Ward years later, the Advertising Association of the West joined forces in 1976-77, Mike Gallagher in 1983-84, Linda Sherman in 1997- creating a unified grassroots organization for the good of advertising: 98, Jimmy Warren in 2000-01 and, most recently A.J. Busé in the American Advertising Federation. The result of the merger 2015-16; Dawn Reeves in 2017-18. Mary Lee will be the COG has proven to be a strong national organization that works con- Chair in 2020-21 tinuously to promote and defend the advertising industry.

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How It All Began that AAF adopt this Student Advertising Campaign Competition In the beginning, life was somewhat different. By the late 1930’s, as a national project. AAF did adopt this project and in 1973, what is now District 7 was split between District 9 (Alabama, the first national competition was held with an unnamed wine as Georgia, Mississippi, North and South Carolina, Tennessee and the product. The National Student Advertising Competition has southern Virginia) and District 10 (Arkansas, Louisiana, Oklahoma been held at AAF’s National Convention every year since 1973. and Texas). District 9 & 10’s national organization was then called Beginning in 1973, the District’s winning team has competed in the AFA. the National Competition. The AFA’s district structure disintegrated as the nation became This is a college-level team competition with each school involved in World War II, and, it was the late 1940’s before the team, in effect, serving as a full-service agency. The same case AFA began piecing itself back together. By 1948, most of the states study is presented to all competing teams on a product or surrounding District 7 currently had been organized into districts. service to design a format, research the market, prepare budgets, According to District 7’s first Governor, Harry Hoile of select media and prepare a whole advertising campaign. It’s a Birmingham, Alabama, representatives from six clubs and hands-on competition. There is a competition held among teams federations gathered in Birmingham in November 1948. Harry from schools with AAF-affiliated College Chapters in District called the initial meeting to organize District 7 at the request of 7 with presentations made at the annual Spring Convention. AFA President Elon Borton. At that time, Harry was a member of Originally, the winning team from each District advanced to the AFA’s Board of Directors. national Student Advertising Competition held during the AAF “The leadership of advertising clubs located in Atlanta, Baton National Convention and competed with all of AAF’s 15 district Rouge, Birmingham, Memphis, Mobile and Nashville drafted winners. However, beginning in 2015, a second preliminary tier a constitution and by-laws, and elected district officers. We of judging was added where each district-winning team, along represented some 400 club members,” Harry recalled. with a “wild card” and a “virtual” winning team, is interviewed The first district convention was held in Baton Rouge in 1949, via an online video-conference. From that interview, only the and its delegates elected Lee Herzberg of Baton Rouge, top eight team compete live for the judges at AAF’s ADMERICA Louisiana, as second Governor. Since its founding, District 7 Convention. There have been four teams from District 7 that has had a consistent line of advertising professionals serve as have won the National Competition: in 1979 the team from the Governor. Joel Swanson of Mobile, Alabama, has the distinction University of Tennessee, in 1983 the team from the University of serving the longest term, 30 months (1970-72). of Georgia, in 1995 the team from Loyola University, and in 2000 the team from the University of Alabama. The University of Throughout the years, the District fiscal year has changed, most Alabama subsequently came in second place at the national recently in 1994. The fiscal year shall be from July 1 to June 30 in competition in both 2009 and 2012. keeping with the AAF fiscal year. During the 1997 Spring Convention in Huntsville, Alabama, the The Voice of the Advertising Industry District celebrated the 25th Anniversary of student competition District 7 has long reigned as a champion for the advertising which originated in District 7. The Bolton-MacVicar Aid to industry on all levels: local, state, regional and national. District Students Award was established honoring the competition’s 7 professionals are consistently tapped by AAF to serve on any founders Jack Bolton and Fred MacVicar. one of its 25 national committees, such as: Academic, American Advertising Awards, By-Laws, Club Services and Public Service. Awards & Competition Are D7 Mainstays The force of District 7 has helped direct the growth of AAF as a The year 1967 proved to be a landmark for our district. Be- national grassroots organization since its birth in 1967. sides the merging of the AFA and AAW into the AAF, District 7’s first female governor, Annie-Claire Mote of Baton Rouge, AAF’s National Student Advertising Competition (NSAC) Louisiana, had just completed her term. (Another decade and a originated within the leadership of the 7th “Deep South” Dis- half would pass before we would elect another female to serve as trict. In 1966, then Lt. Governor Fred MacVicar and Atlanta’s Jack governor.) And, a tradition began. Otis Dodge of Birmingham, Bolton developed the concept and in 1967, District 7, with the Alabama, a popular district officer, met an untimely death. help of the Atlanta Ad Club, took this on as a major project on Shocked and saddened at the news he had drowned, the district behalf of District 7. It was first officially named the 7th District established the Otis Dodge Memorial Award. District officers, Student Advertising Campaign Competition. By 1969, the regional directors, club presidents and former governors vote success of our District’s project had caused other Districts by secret ballot to select the person who has contributed most to have similar competitions. In 1969, our own District 7 significantly to the district. The award is presented each year Governor Al Dick of Chattanooga, Tennessee, made the motion during our Annual Convention, traditionally held in the spring. that resulted in the AAF Council of Governors recommending

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The Harry Hoile Award, named for our first Governor, was 1,300 members. New clubs included Knoxville, Tennessee; established in 1991 to give recognition to each immediate past Savannah, Georgia; and even Pensacola, Florida, which is now governor for District accomplishments and dedication. in District 4. By 1967, we had grown to 16 clubs and 1,450 Early district conventions were similar to current ones. Our members. At that time, new clubs located in Augusta, Georgia; Leadership Conference, designed for club management and Lafayette, Louisiana; and Biloxi-Gulfport, Mississippi, had affiliated. committee leadership to network and exchange ideas, promotes In 1975, we claimed 19 clubs in District. New clubs were strengthening our clubs and federations as a viable professional located in Huntsville and Tuscaloosa, Alabama, and Macon and organization serving its local community. District 7 was one of the Gainesville, Georgia. The following year, the District added its first, if not the first, to conduct such a conference. Beginning in first Ad 2 club, Atlanta, and senior clubs in Muscle Shoals and 1968, because of its central location, the Birmingham Advertising Dothan, Alabama. Tri-Cities re-affiliated that same year. In 1977, Club was the official conference host, and this practice continued Athens, Georgia became affiliated with District 7, and in 1979, the until the early 1980’s. Since then, clubs pitch to host the District Mississippi Golden Triangle Club representing both Columbus Leadership Conference, and it is traditionally held in late July or and Tupelo joined our District. In 1985, the club from Alexandria, early August. Louisiana, became a part of the District, and in 1990 dropped out In 1988, the District Board members voted and changed for a few years. the name or our Mid-Winter Board Meeting to the Fall Board In 1992, the Golden Triangle Club split into two clubs with Meeting, which is traditionally held in mid-October or early Columbus, Mississippi, eventually keeping the Golden Triangle November. In November 1988, the Augusta Advertising Club name and a new North Mississippi Club in Tupelo joining District hosted our first Fall Board Meeting. It was during that meeting 7. Other clubs that joined in the 1990s were in Hatttiesburg and we officially celebrated our 40th birthday. Due to increasingly low Greenville in Mississippi, Anniston in Alabama, and Jackson in Ten- attendance and the advancement of on-line means of meeting nessee, none of which remain active. and communicating, the D7 Board voted to forgo the Fall Board District 7 is one of the largest in the AAF with a total of 20 clubs Meeting beginning in 2015, leaving just two “in person” meetings & federations. Since 1980, the District has enjoyed tremendous per year. growth in the affiliations of College Chapters which now number The Annual Convention, traditionally held in April, focuses on 24, making up a very important part of our network. education for the advertising professional. As early as 1955, By the mid-‘80s, District 7 had once again proven its value to the delegates heard presentations on emotional aspects of color in AAF national network. As a district, we agreed to adopt AAF’s advertising. In recent years, advertising and marketing leaders National Standardization Policy which included encouraging our from national corporations and major brands have shared insights clubs and federations to change their fiscal club year to June and breakthroughs for advertising with District 7 Convention 1- May 31; incorporating the name “ADDY” into our district and delegates. local club/federation annual creative-excellence-in-advertising It is during the Annual Convention that District 7 conducts its awards competition; and filing for “nonprofit” status. annual election, holds the American Advertising Awards We were one of the first AAF districts to agree to all five points presentation and hosts the Governor’s Gala for the purpose of covered by the national standardization policy. The move to installing newly elected officers and directors. District officers adopt and implement the policy as set forth by AAF’s Council and directors elected during the convention take office on July 1. of Governors and Standardization Committee can be directly The Annual Convention is traditionally held in April. attributed to the gubernatorial administrations of Michael At one time, the Spring Convention was held in the governor’s Gallagher, George Waldron and Jan Gardner. home city. However, as the district grew in club size, other Equal Representation by Size and Interest factors such as central location and hotel facilities began to play an Other important District developments include the addition important role in convention site selection. of a director for each state to our board, which occurred District 7 has grown steadily since its birth, though slowly at first. during the administration of Governor Ron Hill of Atlanta, Geor- It wasn’t until 1953 that District 7 added its first new club since gia (1977- 78). In 1979-1980, under Governor Arthur Curl, that its founding in 1948. Though New Orleans was organized as an was expanded to include two directors per state. To maintain the advertising association, it did not affiliate until 1953. By 1955, the delicate voting balance, state directors were given one-half vote district included Jackson, Mississippi, and Tri-Cities, Tennessee. each. We later amended our by-laws to allow each state director There were 11 clubs by 1958. Chattanooga, Tennessee; Colum- one full vote. State directors are responsible for assisting in the bus, Georgia; and Montgomery, Alabama, had affiliated. Tri-Cities implementation of all District activities within their respective dropped out but later rejoined as Northeast Tennessee. state. It was at the recommendation of the local club/federation In 1960, the 7th “Deep South” District counted 14 clubs with leadership and state directors that District 7 structured district

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conventions to accommodate the scheduling of state meetings. of Advertising Clubs within the District. In keeping with AAF Today, most states only hold a state meeting separate from district requests, beginning in 1992, District 7 began an ADDY meetings due to a special situation, such as legislative action. standardization process to encourage all clubs to autoforward all During 1981-82, Governor J. Michael Gallagher of Nashville, local ADDY winners. Tennessee, led us to the fruition of the district office at what was The process has come full circle, with a majority of District clubs then Memphis State University, now University of Memphis, now autoforwarding to District and on to the national ADDY naming the room which it occupies for former Governor Jay Awards competition. In 1991, a District ADDY workshop was Fields of Tri-Cities, Tennessee. established to be held at the Fall Board Meeting each year. Governor Jan Gardner of Memphis, Tennessee, focused on the In 1997, Governor Jimmy Warren of Tuscaloosa, Alabama, grassroots by establishing the Council of Presidents. Governor extensively expanded the District Leadership manuals written and Ron Thompson of New Orleans, Louisiana (1984-85), brought distributed to all federation presidents, coordinators, and District us the concept of district coordinators for implementing district officers. In 1998, the District celebrated its 50th Anniversary at projects and strengthening our network in the legislative and the District Convention in Memphis. Some 23 former Governors public service areas. attended the celebration and a historical video was shown. In 1985, during the administration of Governor Maggie Clark Governor Judy Fraser of Birmingham, Alabama, helped guide the of Jackson, Mississippi, District 7 established two important District into the realm of cyberspace with the establishment of the awards: the Donald G. Hileman Memorial Award, which first 7th District website, www.7thaaf.com, introduced in April recognizes the District’s educator of the year, and The Governors 1998. With the groundwork solidly laid, Governor Sheree Farrar Award, which recognizes the District’s grassroots volunteer of Harper of Columbus, Georgia, further established the Internet the year. The same year, the District Board voted to establish the as the major communications vehicle for the District. Officers, District Hall of Fame, whose membership is composed of former State Directors, and coordinators began utilizing e-mail as a main Governors, with Honorary Chairmen elected by the District Board. source of “meetings” and a mass e-mail communication network Honorary Chairmen are elected based on an individual’s for the District was set up in 1999. continued involvement in AAF’s District 7 beyond their term as Governor. It’s not surprising that individuals inducted into In 2001, during the consecutive governorships of James Belton District 7’s Hall of Fame as Honorary Chairmen have maintained of Montgomery, Alabama, and Charlie East of Baton Rouge, involvement on the national level as well. Louisiana, the District developed and established a program District 7 – Rich in Tradition and Heritage through which District clubs in genuine need of financial The 1989-90 year, under the leadership of Trena Packer- assistance can receive a loan from the District. An application Street of Memphis, Tennessee, saw the establishment of three form is available, and terms are negotiable, depending on the new outstanding programs: Jan Gardner Memorial Scholarship individual club’s situation. and Education Program: Funded by the District and memorial contributions given in the honor of former Governor Jan In 2002, former District Governor Charlie Malone of Gardner (1983-84). Established August 11, 1989, this ongoing fund Clarksville, Tennessee, was presented AAF’s prestigious Barton A. presented the first $1,000 scholarship at the District Convention Cummings Gold Medal Award at the AAF National Conference in Chattanooga on April 7, 1990. in Miami. The award annually honors one distinguished individual for his/her volunteer service to advertising through work Student Creative Awards Competition: Designed to give with AAF. District 7 is unique in its enthusiasm and dedication. expression and outlet for talented students within the District 7 Educational programs throughout the District advertising College Chapters to submit original and unpublished work. Cash community are constantly expanding, financed by ADDY Awards, awards of $200 and Honorable Mentions were presented at the special fundraising events, grants and memorials, and other District Convention in Chattanooga on April 7, 1990. enterprising action. The underlying purpose of it all is to encourage the bright and gifted students and give financial lift The Alabama Advertising Educational Foundation: Chartered and where needed. signed on January 10, 1990 in a meeting in Tuscaloosa, Alabama. Scholarships of up to $1,000 are to be made available to students Rich in tradition and known for its pioneering and innovate spirit, of Advertising, Commercial Art, Marketing and Public Relations. District 7 remains alert to the needs of today and the future of This is the first program of its kind. the advertising industry as it continues to be the “Unifying Voice for Advertising.” These new programs are the result of the upthrust of many student-oriented programs put into place from the beginnings

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The University of Alabama student team won the National first check in the amount of $1,000 was presented to Savannah Student Advertising Competition in 2000 when the New York College of Art and Design at the 2007 Spring Convention in Times was the sponsor/client. Also in 2000, Jimmy Warren (Tus- Tuscaloosa. caloosa) became the fourth District 7 representative elected as Also that year, in an effort to solidify and further strengthen the Chair of AAF’s Council of Governors. Others who have occu- value of AAF, the District 7 supported the national organization pied this office from the 7th District are: James Ward (Nashville) in its branding initiative by officially changing the name of the 1976-77, Michael Gallagher (Nashville) 1983-84, and Linda District to AAF District 7 (it was previously known as the 7th Sherman (Nashville) 1997-98. “Deep South” District, or 7th District) under Governor Massey. Former Governors remain involved and active in the District. By National Convention in Atlanta in June 2008, a total of 77 In 2003, the former Governors hosted the Spring Convention clubs and Districts had officially adopted the AAF-X brand in their in Gulf Shores, Alabama. Former Governors also meet name. Proudly our District and 15 clubs were part of the first to annually and judge the Club Achievement and Club of the Year support AAF in this endeavor. The clubs were: AAF Baton Rouge, Competition entries. Former Governor Charlie Malone (Nashville) AAF Birmingham, AAF Central Georgia, AAF Chattahoochee wrote a history of the District’s student activities including student Valley, AAF Chattanooga, AAF Dothan, AAF Jackson, MS, AAF chapters and the student advertising competition. And Former Knoxville, AAF Mississippi Delta, AAF Mississippi Gulf Coast, AAF Governor Bruce Roche (Tuscaloosa) researched and wrote a Mobile Bay, AAF Montgomery, AAF Nashville, AAF Northeast history of AAF’s first 100 years at the request of AAF as part of Tennessee, AAF Tuscaloosa and AAF West Tennessee. their National Convention and 100th Anniversary. 2008-09 marked the 60th Anniversary of District 7 with the In 2004, former Governor Jimmy Warren (Tuscaloosa) was first Hispanic Governor, Kathy Jacobus from Chattanooga, inducted into the District Hall of Fame. In the same year the Tennessee, presiding. Governor Jacobus developed a District 7 Student Talent Advertising Recognition (STAR) Awards minority MOSAIC scholarship which was awarded to a student in were replaced with the National Student ADDY Awards, and it the amount of $1,000 at Spring Convention. became a three-tier national competition, similar to that of the professional-level awards. During her term, Governor Jacobus continued the initiative of AAF to encourage all clubs to adopt the AAF branding initiative. The horrific Hurricane Katrina struck the Gulf Coast in the fall By the end of her term, 22 out of 23 clubs that are represented of 2005, devastating ad federations in New Orleans, Mississippi in AAF District 7 had branded with AAF. Gulf Coast and Mobile. The businesses and homes of many ad fed members were destroyed or heavily damaged. The district In 2009-10, Governor Curtis Vann of Baton Rouge began his provided assistance to clubs to help in the recovery effort. Nashville year with a joint Leadership Conference with District 4 in Destin, hosted AAF’s National Conference in 2005 at the Opryland Florida. This joint venture with more than 200 attendees was Resort and also established an Ad2 club that same year, although one of the largest Leadership conferences in the history of the it was enveloped back into the Nashville club 10 years later. District. Also during Curtis’ term we embraced the Social Media revolution by establishing a Twitter account, Facebook page and In 2006-07, a new and exciting way for our clubs to be award- LinkenIn group. ed Club of the Year began under the governorship of Vicki Mills from Macon, Georgia. In the past, the Club Achievement During the 2010-11 year with Laura Burton serving as competition single-handedly produced the Club of the Year. While Governor, the Executive Committee changed the current Club Achievement is still a major component of the competi- structure by removing the position of Lt. Governor tion, the Club(s) of the Year are awarded for overall excellence Communications and redistributing those responsibilities to other in club management and in specific areas by allocating points for Executive Committee portfolios. The district membership vot- successes throughout the year. ed to transition from State Directors to Regional Directors, to allow for a better distribution of Director-to-Club responsibility, Also in 2007, former Governor Jimmy Warren of Tuscaloosa, and to increase district dues from $6 to $8 per club member. Alabama, was presented AAF’s Barton A. Cummings Gold Former Governor Sherri Sawyer was inducted into the AAF Medal Award at the AAF National Conference in Louisville, District 7 Hall of Fame. Shortly after the year started, came the Kentucky, becoming only the second member of the District to be announcement of an ADDY awards fee increase from AAF that bestowed such an honor. District 7 embraced and came out on top. Of the ten clubs with In 2007-08, Governor Michele Massey from Tuscaloosa the greatest percentage increase in professional ADDY Awards established the Charlie Malone NSAC Assistance Fund. The fund entries from the previous year, four were in District 7 includ- was named after former Governor Charlie Malone in honor of ing AAF Chattanooga, AAF Central Georgia, AAF West Ten- his service to the District and his dedication to students. The nessee and AAF Mobile Bay. Also, AAF Chattanooga and AAF

17 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM DISTRICT 7 HISTORY(continued)

Central Georgia had their AAF annual dues 100% waived for the 2011-2012 year in recognition of having the highest percentage Credit: increase in their Division nationally. Harry Hoile, Historian (1989-90, 1990-91), Governor (1948); The Executive Committee established the “AAF District 7 Trena Street, Governor (1989-90), Historian (1993-94, 94- Bolton-MacVicar National Best Presenter Award” to be given 95); Maggie Clark, Governor (1985-86); Dr. Bruce Roche, annually at ADMERICA (formerly know as AAF National Historian (1985-88), Governor (1980-81); Gus Wales, Convention) and includes a cash prize of $500. Additionally a Governor (1992-93); Charlie Malone, Governor (1991-1992), Former Governor Facebook page was created. Historian (1995-96); Jimmy Warren, Historian (1998-99), Governor (1996-97); June 2008, Past Governor Michele Massey; Talk about a happy coincidence: at the 2011 D7 Spring REVISED July 2009, Past Governor Kathy Jacobus; July 2010, Past convention, newly installed governor Elizabeth “Tootie” Perry Governor Michele Massey; June 2011, Past Governor Vicki Mills; was able to celebrate that her home club, AAF Baton Rouge, June 2014, Michele Massey Historian (2009-2010, 2012-2013), was named National Club of the Year for Div. 3 and the club’s Governor (2007-2008); July 2016, Past Governor A.J. Busé president Jason Fierman was named President of the Year in (2012-2013). AAF’s national Club Achievement competition. Jason was officially honored with the distinction at the ADMERICA convention in June 2011 in San Diego. During the term of Governor A.J. Busé (2012-2013), the Nashvillian embraced his musical abilities and dubbed his theme as “Sing Your S.O.N.G.” emphasizing Students, Organization, Networking and Growth. He also established AND personally funded the first cash prize for the Best of Show in the Student Advertising competition in the amount of $5,000.00 ($500 per year for 10 years). As D7’s first openly gay governor, he expanded the criteria for the district Mosaic Scholarship to include all LGBT students as well. Other milestones for the year included the national appointment of former Governor Michele Massey to Vice Chair of the National American Advertising Awards committee by AAF Chairman and CEO Jim Datri. The year also marked the election of A.J. Busé to the executive committee of the National Council of Governors. A.J., who served as Chair of the COG in 2015-16, became the first Governor from District 7 to hold this position since Jimmy Warren was elected in 1998. Under the leadership of Governor Amanda Fontaine, the 2013-14 year, aptly themed Give More Get More, challenged each local club to conduct a public service project. For the 2014-15 year, Governor Dawn Reeves from Birmingham put the focus firmly on AAF resonating with all members. She visited every club in the district during her term – some more than once – and emphasized all the important benefits of being a local member of the national AAF. As a way to honor the memory of her mentor and former District 7 Governor Charlie Malone, who passed away in 2015, Dawn revised the name of the D7-sponsored NSAC Award to be named the “AAF District 7 Bolton-MacVicar-Malone National Best Presenter Award.” She personally presented that award and cash prize at the ADMERICA national convention in Las Vegas. It was also at this convention that Dawn was elected to the executive committee of the AAF Council of Governors, landing D7 two representatives simultaneously serving as officers for that group. She served as Chair of the COG in 2017-18.

18 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM MEETING MENU

GUIDELINES FOR HOSTING DISTRICT 7 Leadership requires a host club committee coordinator to liaison MEETINGS & CONVENTIONS with the Immediate Past District Governor (Board Chair) to coordinate workshop speakers. Leadership also requires a Mouth The purpose of this information is to provide basic facts for of the South (MOS) coordinator (guidelines and sample ballot can hosting either one of two meetings held annually by the American be found in this guide). Advertising Federation District 7: April—District Convention; Secure Sponsors. Over the past several years, clubs hosting August—Leadership Conference. Hosting a District conference District meetings or conventions have netted from $1,000 to is an excellent team-building effort and may also become a special more than $10,000 for their club treasury. Some host clubs aim fundraising event for your local chapter. Please be sure to inform to break even. The financial strategy and expenditure goals are up the current Conventions and Meetings Coordinator, Historian, to the club to determine. Again, income over expenses is gained and District Governor of your desire to host, and promotion and by not only a healthy attendance, but through sponsorship plans for all conferences once your chapter has been approved procurement meant to offset costs associated with the venue and by vote of the District 7 Board of Directors to do so. Requests speaker expenses. Create a sponsorship package that makes to host District meetings are shared with the Board of Directors sense for both the club and the donor based on overall expense. no less than two years prior and usually done during the same Make sure there is proper signage of sponsorships on-site, and in conference you are vying to entertain. the program. Above all else, deliver on your promises to When offering to host, and during all conference promotion sponsors. leading to the main event, it is imperative to be true to our A few best practices to keep in mind: industry. You must be creative, clever and concise to entice attendees. Involve your club members. Let their professional and • Establish an account for conference only so you can keep a personal skills work to help your organization thrive. Hosting a more organized eye on income and expenses. As is true with District meeting is a great membership booster and image-builder all AAF financial matters, it is recommended (and stated in the for your club. And, if managed and promoted properly can serve by-laws of most clubs) to require two signatures on the to increase your club’s operational budget. account and checks written throughout the process for accountability purposes. Procuring underwriters for your conference can increase income over expenses. Doing so affords the club the opportunity to • Secure a contributing printer early. This is one of the most offer best pricing for attendees and increase possibility for club important in-kind sponsors you will need. profitability. District 7 has a significant reach with our member • Select Speakers (in tandem with District approval) well in base stretching five states—Alabama, Georgia, Louisiana, advance as a way to proactively encourage attendance. Mississippi, and Tennessee. The parent organization headquarters of the American Advertising Federation is located in Washington, • Review specific requirements as it relates to hosting a District D.C. The District newsletter, website, social media, email and Convention, or Leadership Conference. This information conference literature are necessary to inform and promote the appears later in this resource guide. event. Proactive and appropriately branded publicity, advertising, • There are many experienced people willing to lend a helping and graphics are important components of a successful hand such as Regional Directors, Lt. Governors, the District conference. Approach conference preparation as you would Executive Committee and former Governors. Use their work with any client. expertise. Initial steps: • Currently, District 7 allocates money to help your club get • Appoint a conference team/ Appoint a Chair and Co-Chair started. Seed money is available for start-up and must be returned to District, once your funding begins: Leadership • Determine a theme seed–$500; Convention seed–$500. • Set a Preliminary Budget (Registration Fee typically ranges • Keep your registration fee reasonable. Remember, registration from $375-$450) – Budgets from clubs who have recently is not the only cost to someone attending a District meeting. hosted the same conference should be obtained. There’s also travel and hotel expenses. • Select Hotel Site • Whenever possible, a special former governor’s rate should • Set Dates Convention: Spring Convention typically held 2nd- be offered. 3rd week in April/ Leadership: 3rd-4th week in August (Note: • Most meetings have at least one event away from the hotel National AAF Convention is early to mid-June annually; site. Keep room rental and transportation costs in mind when Check with Governor for potential conflicts planning off-site event. • Form committees: publicity, accommodations, off-site • Consider arranging a separate fee for a spouse or guest outing entertainment, on-site entertainment, workshops, speakers, as this may also add to your income over expenses. registration, transportation, sponsorships, goodie bags, name badges, finance committee, guest entertainment, creative • Most advertising federations are NOT tax exempt. Clubs concept, printing and mailing, decorations, audio/visual, usually do not pay income tax, but do file a tax return and pay hospitality suite, special events and other committee chairs as state sales tax. Make sure gratuities, bartender fees, and sales needed. Committees may be determined by the meeting you taxes are in the budget. If offering ala carte registration pricing, are hosting. Example: Convention requires a host club ensure your individual workshop or meal ticket prices total committee coordinator for Student Competition and more than your registration fee! American Advertising Awards to liaison with the District • Secure facts from the previous conferences/conventions coordinator. Convention also requires a Governor’s Gala chairperson or hotel that will help set guidelines for your chair to work with incumbent Governor.

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conference. Hold your regular monthly membership meeting important the host club not deviate from the expected space jointly with District 7 meeting to give your club and District and required elements. The host club is not eligible to win members a chance to become better acquainted. Work with Mouth of the South but must participate as the opening act to your club’s speaker budget, coupled with sponsorship dollars earn Club-of-the-Year points. This event is hosted the final gained by hosting the meeting, and bring in a dynamite night (Saturday) of Conference. speaker. • Entertainment for Friday evening is up to host club. • In addition to social media posts, consider sending print • While Leadership Conference workshop speakers are promotions to District members, at least three months out coordinated with District 7 officers, keynote meal speakers and again one month out. Get the dates and info on their should be discussed with the Governor and Chair, but are at calendars quickly. Use the District newsletter and website. the club’s discretion to locate and promote to leadership. Consult with Regional Directors, Club Presidents, District Conference consists of one breakfast and two luncheons. If Governor, Historian, and Executive Director of your club to your club holds its regular meeting during Conference, you send letter mailing to their counterparts throughout District 7. may work from your speaker budget for one meeting. • Cash bars are acceptable at food functions. At Convention, Consider your theme and the title of the conference you are students who participate in District may be under age. If you hosting before you select speakers. Speaker expenses can choose to offer alcoholic beverages at any functions where make or break your budget. Be mindful. students are in attendance (opening night reception, reception • AWARDS AT LEADERSHIP - The Governor’s Award is following NSAC where the winning team is announced, presented annually during the Leadership Conference. Confer American Advertising Awards, etc.), provide wrist bands that with the District Governor. You have no other responsibility alert bartenders to their ability/inability to be served. It is regarding this award as it is funded and selected by former D7 imperative the host club enforce state “drinking age.” Governors. • Secure a private suite to serve as the Hospitality Suite. The host club will provide beverages and snacks for attendees SAMPLE MEETING REGISTRATION each night in the suite. Please talk with the District 7 Board & PROMOTION INFO Chair in advance of the conference to determine requirements. Include the following: Interested in hosting a District 7 meeting? The key to doing so is contacting the District 7 Historian of and sharing your desire to • All-inclusive room rate host. The Historian will share this with the Executive Committee • Room reservations details for approval. The host club would then be required to present their initial dates and theme to the Board of Directors two years • AAF District 7 logo in advance during the correlating Board Meeting during • Airports serving location, shuttle or taxi Information conference. A few things to consider: • Speakers Confirmed to Date • The pitch is usually made at the Conference two years prior • Conference Registration Cost • Leadership Conference is typically hosted mid-to-late August. • Average attendance is 80-120. For Leadership Conference, promote the following: • Meetings begin with lunch on Friday and wrap with Mouth of • Club and Professional Development Workshops the South, held Saturday night. Most attendees leave the • Club Leadership Development Workshops hotel Sunday morning. • Mouth of the South • Again, work with the Governor and Board Chair to coordinate regarding hotel site, meeting rooms, meals, entertainment, • Extensive Networking A/V supplies, registration personnel and packets, promotion • Board Meeting (requires all Presidents) at preceding meetings, conference mailers, teasers, on-site • Awards program, name badges, goodie bags, entertainment, guest registration fee, member registration fee, entertainment/ For Spring Convention, promote the following: bands/ party, etc. These leaders will be extremely valuable in your planning process. • Club and Professional Development Workshops • In addition to workshops, there are some specific meetings to • Club Leadership Development Workshops anticipate: Newcomer’s/First-time Attendees Orientation • Extensive Networking (30), District Board Meeting (30), Regional Directors Meeting (10), Executive Committee Meeting (9/requires three-hour • Board Meeting and Annual Business Meeting space), Council of Presidents (25). It is important to note, (requires all Presidents) none of these meetings should overlap with one another on • Awards the schedule and most require a one-hour minimum in the designated space. • Governor’s Gala/Installation of Officers • Mouth of the South competition guidelines are available in this • National Student Advertising Competition (NSAC) resource. They are precise and clubs will work well in advance • District 7 American Advertising Awards Show of the event to incorporate the rules noted herein. It is

20 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM MEETING MENU(continued)

Registration information should include: and transportation (if it is held away from the hotel). District • Name will be responsible for accepting entries, coordinating judging, • Local AAF Club and preparation the American Advertising Awards presentation, • Company Name all at the American Advertising Awards host club expense. You • Street Address, City, State, Zip may want to add an extra 15-25 to head count for American • Work Phone Advertising Awards dinner as many times individual tickets are • E-mail sold for this event only. • Club President Audio/visual is coordinated by your club chairman with the • Club Officer District 7 American Advertising Awards chairman and expense is • Regional Director paid by American Advertising Awards host club. If the American • District Rep Advertising Awards event is held away from convention hotel • AAAwards Chair site, be sure to include room rental and transportation costs, plus • Member possibly additional A/V support. • First Time Attendee • Spouse DISTRICT 7 STUDENT AMERICAN ADVERTISING • Former Governor AWARDS • District 7 Position (if any) The Student American Advertising Awards are accepted and judging coordinated by the District American Advertising Awards DISTRICT 7 NATIONAL STUDENT ADVERTISING chairman. COMPETITION (NSAC) Only the winning entries are brought to District Convention to Who should be involved in the planning? Consult with be displayed. You should coordinate the display with Student Governor or Lt. Governor of Education Portfolio for Student American Advertising Awards chair and plan for adequate spacing. Competition coordinator name. Designate a person to work with Arrange for a private room for showing from Thursday evening coordinator. Anyone handling A/V for Spring Convention should until Saturday morning, if possible. If a room is not available, tables also interact with this small group. The student competition lined in hallway will work. The Student American Advertising budget is set by District, separate from your convention budget. Awards coordinator is responsible for arranging display. What is the competition space and event requirements? You are responsible for coordinating meeting rooms per AAF DISTRICT 7 CONVENTION AWARDS requirements, plus set up two rooms (preferably to hold 100- PRESENTATIONS 125 people each, same size/same design). Be sure to include For timing length of program, the multiple awards are presented the students and their advisers in your plans. Expect 10-12 during the District convention. Host club is not responsible for competing schools, 12 people each to attend the ‘opening’ any arrangements of awards presentations. Consult with the reception (for students, advisors, and convention attendees). The Governor to confirm time of the presentations. NSAC winning schools can be announced at a reception prior to or after the American Advertising Awards on Friday evening. NO Spring Convention Awards for presentation: ALCOHOLIC BEVERAGES SHOULD BE SERVED DURING STUDENT RECEPTION OR DURING RECEPTION WHERE • NSAC Winning Team THE NSAC WINNERS ARE ANNOUNCED. • Best Presenter Award • Gardner Scholarship winner Let’s celebrate advertising education! During Spring • Donald G. Hileman Educator of Year Convention, all attendees will share in the opportunity to • Bolton-MacVicar Award celebrate the phenomenal achievements of competing students • Student American Advertising Awards winners and their instructors. Along with a presentation of the winning • Mosaic Scholarship team’s NSAC project, student American Advertising Awards • Otis Dodge Award will be presented. Additionally, the NSAC Best Presenter, Jan • Silver Medal recognitions Gardner Scholarship, Donald G. Hileman Educator of the Year, • Governor’s Gala - Harry Hoile Past-Governor’s Award and Bolton-MacVicar awards will be presented. The host club • District Club Achievement and Club-of-the-Year Competition should plan on an additional 20 people during the meal where • President’s Parade NSAC winners present their work. • Audio/Visual for NSAC is paid for by the District budget. CANCELLATION NOTICE (Provide on all conference NSAC Hotel. The District student competition coordinator correspondence, posts, promotions, etc.) arranges the judges for NSAC. District pays for the judges’ An attendee’s conference/convention attendance may be airfare and hotel rooms. The extent of host club involvement cancelled at any time. However, any request for reimbursement is in knowing you will have at least four rooms for two nights in must be made 30 days in advance. A 50% cancellation fee your room reservation list. The District NSAC budget also covers will be deducted from the funds received and refunds will be judges’ food during competition. The host club should arrange made by the same payment method that was used for original for separate, detailed billing to be sent to the District student payment. Requests received less than 30 days in advance will competition coordinator for payment of these items. not be refunded as arrangements are made early in the planning process that require payment based on the committed number DISTRICT 7 AMERICAN ADVERTISING AWARDS of attendees. The AAF is a 501(c)6 organization, therefore a As the host club, you are responsible for the site of this awards payment to the AAF does not qualify as a charitable contribution. presentation and should coordinate with the District 7 American A tax counselor can advise if the payment is deductible as a Advertising Awards chair. You are only responsible for the meal business expense.

21 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM DISTRICT 7 MEETINGS & CONVENTION HOSTS June 1981 National Convention Washington, DC July 2000 Leadership Conference MS Gulf Coast July 1981 Leadership Conference Birmingham, Alabama October 2000 Fall Board Savannah, Georgia November 1981 Fall Board Columbus, Mississippi April 2001 District Convention Baton Rouge, Louisiana April 1982 District Convention Knoxville, Tennessee June 2001 National Convention Cleveland, OH June 1982 National Convention Atlanta, Georgia July 2001 Leadership Conference Augusta, Georgia July 1982 Leadership Conference Birmingham, Alabama October 2001 Fall Board Hattiesburg, Mississippi October 1982 Fall Board Augusta, Georgia April 2002 District Convention Atlanta, Georgia April 1983 District Convention Nashville, Tennessee June 2002 National Convention Bal Harbour, Florida June 1983 National Convention Washington, DC September 2002 Leadership Conference Texas Gulf Coast* July 1983 Leadership Conference Memphis, Tennessee October 2002 Fall Board Macon, Georgia October 1983 Fall Board Mobile, Alabama April 2003 District Convention Gulf Shores, Alabama April 1984 District Convention Baton Rouge, Louisiana June 2003 National Convention Los Angeles, California June 1984 National Convention Denver, Colorado July 2003 Leadership Conference Mobile, Alabama July 1984 Leadership Conference New Orleans, Louisiana October 2003 Fall Board Tri-City, Tennessee October 1984 Fall Board Augusta, Georgia April 2004 District Convention MS Gulf Coast April 1985 District Convention Birmingham, Alabama June 2004 National Convention Dallas, Texas June 1985 National Convention Washington, DC July 2004 Leadership Conference Birmingham, Alabama July 1985 Leadership Conference Chattanooga, Tennessee October 2004 Fall Board MS Delta Ad Fed @ Tunica,Mississippi October 1985 Fall Board Mississippi Gulf Coast April 2005 District Convention Knoxville, Tennessee April 1986 District Convention Macon, Georgia June 2005 National Convention Nashville, Tennessee June 1986 National Convention Chicago, Illinois July 2005 Leadership Conference Memphis, Tennessee July 1986 Leadership Conference Jackson, Mississippi October 2005 Fall Board Dothan, Alabama October 1986 Fall Board Montgomery, Alabama April 2006 District Convention Macon, Georgia April 1987 District Convention Atlanta, Georgia June 2006 National Convention San Francisco, California June 1987 National Convention Orlando, Florida August 2006 Leadership Conference *** Lafayette,Louisiana July 1987 Leadership Conference Baton Rouge, Louisiana September 2006 Fall Board Athens,Georgia October 1987 Fall Board Savannah, Georgia April 2007 District Convention Tuscaloosa, Alabama April 1988 District Convention Memphis, Tennessee June 2007 National Convention Louisville, Kentucky June 1988 National Convention Los Angeles, California August 2007 Leadership Conference Jackson, Mississippi July 1988 Leadership Conference Mississippi Gulf Coast October 2007 Fall Board Augusta, Georgia October 1988 Fall Board Augusta, Georgia April 2008 District Convention Chattanooga, Tennessee April 1989 District Convention New Orleans, Louisiana June 2008 National Convention Atlanta, Georgia June 1989 National Convention Washington, DC July 2008 Leadership Conference Johnson City, Tennessee July 1989 Leadership Conference Huntsville, Alabama October 2008 Fall Board Jackson, Tennessee October 1989 Fall Board Tuscaloosa, Alabama April 2009 District Convention Baton Rouge, Louisiana April 1990 District Convention Chattanooga, Tennessee June 2009 National Convention Washington, DC June 1990 National Convention St. Louis, Missouri August 2009 Leadership Conference ** Destin, Florida July 1990 Leadership Conference Columbus, Georgia October 2009 Fall Board Huntsville, Alabama October 1990 Fall Board Tupelo, Mississippi April 2010 District Convention Mobile, Alabama April 1991 District Convention Knoxville, Tennessee June 2010 National Convention Orlando, Florida June 1991 National Convention Nashville, Tennessee July 2010 Leadership Conference Montgomery, Alabama July 1991 Leadership Conference Mobile, Alabama October 2010 Fall Board Biloxi, Mississippi October 1991 Fall Board Macon, Georgia April 2011 District Convention Baton Rouge, Louisiana April 1992 District Convention Baton Rouge, Louisiana June 2011 National Convention San Diego, California June 1992 National Convention Washington, DC July 2011 Leadership Conference Knoxville, Tennessee July 1992 Leadership Conference Memphis, Tennessee October 2011 Fall Board Savannah, Georgia October 1992 Fall Board Columbus, Georgia June 2012 National Convention Austin, Texas April 1993 District Convention Jackson, Mississippi August 2012 Leadership Conference *** New Orleans, Louisiana June 1993 National Convention Seattle, Washington October 2012 Fall Board Meeting Augusta, Georgia July 1993 Leadership Conference Birmingham, Alabama April 2013 Spring Convention Jackson, Mississippi October 1993 Fall Board Gainesville, Georgia June 2013 National Convention Phoenix, Arizona April 1994 District Convention Chattanooga, Tennessee July 2013 Leadership Conference Memphis, Tennessee June 1994 National Convention Houston, Texas October 2013 Fall Board Meeting Macon, Georgia July 1994 Leadership Conference Nashville, Tennessee April 2014 Spring Convention Birmingham, Alabama October 1994 Fall Board MS Gulf Coast July 2014 Leadership Conference New Orleans, Louisiana April 1995 National Convention Tampa, Florida October 2014 Fall Board Mobile, Alabama July 1995 Leadership Conference Columbus, Georgia April 2015 Spring Convention Knoxville, Tennessee October 1995 Fall Board Muscle Shoals, Alabama June 2015 National Convention Las Vegas, Nevada April 1996 District Convention Mobile, Alabama August 2015 Leadership Conference Nashville, Tennessee June 1996 National Convention San Diego, California April 2016 Spring Convention Johnson City, Tennessee July 1996 Leadership Conference Baton Rouge, Louisiana June 2016 National Convention Anaheim, California October 1996 Fall Board Columbus, Mississippi August 2016 Leadership Conference Chattanooga, Tennessee April 1997 District Convention Huntsville, Alabama April 2017 Spring Convention Baton Rouge, Louisiana June 1997 National Convention Kansas City, Missouri June 2016 National Convention New Orleans, Louisiana July 1997 Leadership Conference Montgomery, Alabama August 2017 Leadership Conference Tuscaloosa, Alabama October 1997 Fall Board Athens, Georgia April 2018 Spring Convention Jackson, Mississippi April 1998 District Convention Memphis, Tennessee August 2018 Leadership Conference Huntsville, Alabama June 1998 National Convention Minneapolis, Minnesota April 2019 Spring Convention Mobile, AL July 1998 Leadership Conference * New Orleans, Louisiana September 2019 LeadershipConference **** San Destin, FL October 1998 Fall Board Dothan, Alabama May 2020 Spring Convention Virtual Meeting April 1999 District Convention Birmingham, Alabama August 2020 Leadership Conference Memphis, TN June 1999 National Convention Washington, D.C. April 2021 Spring Convention New Orleans, LA July 1999 Leadership Conference Nashville, Tennessee August 2021 Leadership Conference Atlanta, GA October 1999 Fall Board Greenville, Mississippi April 2022 Spring Convention Biloxi, MS April 2000 District Convention Chattanooga, Tennessee June 2000 National Convention Las Vegas, NV * Joint meeting with District 10, ** Joint meeting with District 4, *** Cruise to Cozumel, Mexico, **** Former Governors hosting

22 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM MOUTH OF THE SOUTH GUIDELINES

ABOUT “MOUTH OF THE SOUTH” STAGING “Mouth of the South” is the annual AAF District 7 lip-sync • Stage dimensions and lighting availability shall be supplied to competition. Since beginning in 1985, the “Mouth of the South” competing clubs by the host club at the time that titles are competition has become one of District 7’s most anticipated reserved. If possible, the host club shall provide a schematic annual events. Held each year at the District’s summer Leadership drawing of the stage which shall include stairs, curtains, etc. Conference, “Mouth of the South” provides an opportunity for member clubs to compete against one another in an “almost • Male and female dressing areas shall be provided at the site anything goes” exhibition of showmanship and creativity. It is also of the competition by the host club. THE most entertaining event of each District 7 year. “Mouth of the South” is a highly competitive contest among District clubs and the • A staging area for the next scheduled performers shall be annual title is a greatly coveted distinction. provided either behind the stage, on the offstage wings, or adjacent to the stage. This staging area shall be obscured In order to make the competition equitable for all participating from the view of the audience by screens or curtains, if at all clubs, the following rules and regulations must be adhered to possible. by all entrants. • A single spotlight may be provided by host club at the presentation site. A spotlight operator may be supplied by TITLE SELECTION AND ELIGIBILITY each competing club. Any additional lighting, special effects or • Each club can reserve one signature song title that no other props must be supplied by the competing club. entrant may use in whole or in part. Parts of other songs may be used by more than one club as long as it’s not another • There shall be no budget limitation on clubs for costuming, club’s signature song. Song titles must be reserved in advance lighting, special effects or props. through a designated person from the host club. Signature titles will be approved for only the first club requesting the • All elements of each performance, except the recorded title. music, shall be live. Specifically, the use of video, slides, rear screen projections and computer generated visuals is • The host club is not eligible to win Mouth of the South, but prohibited. must participate as the opening act to receive Mouth of the South COTY points. VOTING • Voting shall be limited to clubs who are registered for the • Presentations may not exceed five (5) minutes. Material conference and are in good standing of AAF District 7. One longer than five (5) minutes in its original form must be edited standard, uniform ballot shall be distributed at the site of the to conform. The host club will provide an official timekeeper competition to each club with at least one fully-registered who will stop the CD at five minutes if the performance is attendee. Competing clubs shall be listed on the ballot in the not complete. order of performance by club name. Each voting club will submit its completed ballot marking “1” for its first-place vote, • Segments of more than one title may be edited together as “2” for its second-place vote, and “3” for its third-place vote. long as the total time of the presentation does not exceed Only one official ballot will be accepted from each voting five (5) minutes. club, regardless of how many fully-registered attendees are voting from that club. • Recording of original lyrics and/or music is allowed. • Voters are encouraged to consider lip sync, creativity and • A spoken introduction (voice only), not to exceed thirty seconds performance when casting their vote for the winner. (:30), will be allowed prior to each presentation. Introduction may be written for delivery by the Master of Ceremonies, or • Votes shall be tabulated with the host club chair, the delivered by any person designated by the competing club. Governor or another District officer or referee as designated Introduction must be LIVE. No music will be allowed during the by the Governor. introduction unless the introduction is to be included within the five-minute MOS presentation. • Votes shall be tabulated with the winners receiving the most votes in order: 1st; 2nd; and 3rd. • The order of presentation shall be determined by random drawing in the presence of a representative of each competing • Ballots may include a line to write in the best lip syncing single club prior to noon on the day of the competition at a time and performer. place designated by the host club. • Each participating club will provide the music for their presentation in the requested format to the MOS Chairperson at the time that the drawing for order of presentation is held. Clubs should bring a copy of their music as backup on a sharable device (CD, flash drive, etc.).

23 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM MOUTH OF THE SOUTH HISTORY OF WINNERS

HISTORY OF WINNERS

1985 Advertising Club of New Orleans 1986 Golden Triangle Advertising Federation 1987 Huntsville Advertising Federation 1988 Memphis Advertising Federation 1989 Memphis Advertising Federation 1990 AAF Baton Rouge 1991 Huntsville Advertising Federation 1992 Advertising Federation of Greater Mobile 1993 AAF Baton Rouge 1994 Memphis Advertising Federation 1995 Jackson Advertising Federation 1996 Chattanooga Advertising Federation 1997 AAF Baton Rouge 1998 Acadiana Advertising Federation 1999 Acadiana Advertising Federation 2000 AAF Baton Rouge 2001 Acadiana Advertising Federation 2002 AAF Baton Rouge 2003 Mississippi Gulf Coast Advertising Fed 2004 Mississippi Gulf Coast Advertising Fed 2005 Birmingham Advertising Federation 2006 Mississippi Gulf Coast Advertising Fed/ Advertising Club of New Orleans 2007 AAF Mississippi Gulf Coast 2008 AAF Chattanooga 2009 AAF Baton Rouge 2010 AAF Baton Rouge 2011 AAF Nashville 2012 AAF Mississippi Gulf Coast 2013 AAF Birmingham 2014 AAF Birmingham 2015 AAF Baton Rouge 2016 AAF North Alabama 2017 AAF Northeast Tennessee 2018 AAF Memphis 2019 AAF Northeast Tennessee

MOUTH OF THE SOUTH COMPETITION SAMPLE BALLOT Please vote for THREE of the competing teams in the order you think they should rank. YOU MUST VOTE FOR ALL THREE PLACES. First choice (25 points) Second choice (15 points) Third choice (10 points)

The team with the highest total points will be this year’s MOS Champion. (Underneath the above copy should be the list of competing teams for reference.)

24 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM HOSTING MEETINGS & CONVENTIONS

SAMPLE AGENDA SAMPLE AGENDA Spring Convention Leadership Conference THURSDAY THURSDAY 3:00–7:00 pm Registration 3:00–7:00 pm Registration 3:00–6:00 pm Executive Committee Meeting 5:00–7:00 pm Executive Committee Meeting 4:00–5:45 pm Student Advisors Meeting 8:00–11:00 pm Hospitality Suite Open 4:00–6:00 pm Judges Orientation 6:00–7:30 pm Student Reception ($1,000) FRIDAY 7:00 am–5:00 pm Registration FRIDAY 8:00 am–til Resource Center 7:00 am–6:00 pm Registration 8:00–9:00 am Breakfast – Speaker 7:00 am Judges’ Breakfast (on their own) 9:00–10:00 am Regional Directors Meeting, 7:00 am Students’ Breakfast (on their own) Executive Directors Meeting 7:30 am–6:00 pm Student Competition 10:00–11:30 am Council of Presidents Meeting 7:30–8:30 am Breakfast Noon–1:30 pm Lunch – Speaker 8:30–10:30 am Regional Directors 2:00–4:00 pm District Board Meetings 10:30–11:45 am Council of Presidents 4:00–4:30 pm Regional Meetings 8:30–10:00 am Executive Directors 6:30–10:00 pm Dinner – Entertainment 10:45–noon Professional Development 10:00 pm–til Hospitality Suite Open Noon–1:30 pm Lunch 1:30–3:00 pm District Meeting SATURDAY 3:15–5:00 pm Team Building Event 7:30 am–noon Registration 6:00–8:00 pm Dinner 7:30 am–til Resource Center 8:00–10:30 pm American Advertising Awards Presentation 7:30–9:00 am Breakfast – Speaker 10:30 pm Announce Student Competition Winners 9:15–10:30 am Concurrent Workshops (Length and 10:30 pm–til Hospitality Suite number of workshops to be determined by District Board Chair) SATURDAY 10:45 am–noon Concurrent Workshops (See Above) 7:30–9:30 am Breakfast Noon–1:30 pm Lunch – Speaker Presentations: 2:00–3:00 pm Concurrent Workshops Student Competition Winning Team, 3:00–3:15 pm Refreshment Break Student Awards, Bolton-MacVicar Award, 3:30–4:30 pm Concurrent Workshops or Student American Advertising Awards, General Session Hileman Award, Jan Gardner 4:30–6:00 pm Free Time Scholarship Winner 6:00 pm–til Mouth of the South Competition 9:45–10:45 am Student Advisors/Judges Buffet Dinner 9:45–11:15 am Professional/Student Workshop 10:00 pm–til Hospitality Suite Open 9:45–11:45 am Membership Workshop 9:45–noon Who Wants to be Club President? SUNDAY Joanne Schecter 7:30–9:00 am Farewell Continental Breakfast 11:00–11:45 am Student Advisors 11:00 am–12:15 pm Professional/Student Workshop 12:30–2:15 pm Lunch Present Otis Dodge Award The Meeting Menu is a copyrighted publication of AAF District 2:30–3:30 pm Fund Raising & Financial Management 7. Revised, July 2003 by former Governors: Faye Cook, Judy 3:30–4:30 pm Public Relations & Your Ad Club Fraser, Sheree Farrar Harper, Trena Packer Street/Historian, 6:30 pm Governor‘s Gala with Band Wanda McKoy/Chairman, Susan Tucker/Governor, Laura Hasty/ Presentations: Harry Hoile Award, Governor-Elect. Updated June 2008 by Historian James Bel- Club Presidents, Club Achievement & ton, Former Governor Vicki Mills, and Governor Kathy Jacobus. Club of the Year Competition Installation of Officers 10:30 pm–til Hospitality Suite SUNDAY 7:00–10:00 am Farewell Continental Breakfast

25 AAF DISTRICT 7 RESOURCE GUIDE | 2019 // 2020 AAF.ORG | AAFDISTRICT7.COM