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PBS' late -night news challenge New program from MacNeil- Lehrer partnership wants to uplift nightly news. / 8 Networks vs. MTVN's deal for a decade Carriage agreement with AT &T locks in MTV and Nick, doubles reach of Noggin. /10 Affiliates Headline News stops repeating itself Hoping to reverse ratings slide, news net to present new format and studio on June 15. / 10 Price isn't right, say bidders Some claim FCC mini- mums for broadcast licenses don't reflect market. / ?2 ABC floats new proposal to affil- Feds to scrutinize mayhem marketing President iates New plan is similar to the previous calls for study of promotions aimed at children. 16 deal that fell apart, but stations face severe / inventory cuts if they don't sign on the dot- For more late- breaking news, see "In Brief" ted line. 6 on pages 60 -61 /

Metro snapped up Westwood One buys traffic - Making the reporting network. / 28 most of it CABLE / 8G With increased competition Malone's high -class deal supervoting Class B from new broad- stock, not wireless, drives Liberty's $3 billion Associated cast networks, buy. / :ì cable and the Cable's family circle Industry to show 600 hours of Internet, valu- nonviolent programming. / 38 able ad minutes are tougher to TECHNOLOGY/ 40 give up to pro- Football made simpler ABC will use Sportvision motion. Syndi- system to show viewers how far teams must go for first cators are having downs. / 40 to work harder to exploit dwin- Mile -high DTV troubles Community opposition dling promo stalls Denver tower construction. / 40 time. /19 AOL stakes out Net music turf IsP picks up two online music companies for $400 million in stock BROADCASTING / 2G swaps. / 44 Life after Hercules USA Networks unveils Back 2 Atomic Pop pumps up Public Enemy The rap Back action: `Jack of All Trades' and `Cleopatra 2525.' / 26 group's latest offering is now available via digital down- High court won't hear CNN case Media lose load. / 44 another case on privacy- violation issue. / 26 WebTV box redux Microsoft unveils its next- genera- Dealer ads motor from WXYZ-TV six -figure tion set -top boxes. / 45 loss seen as Detroit-area auto group exec pulls spots over Changing Hands 55 Datebook 54 Get w/ the Program...32 negative story. 27 / Classifieds 46 Editorials 62 In Brief 60 Chancellor signs off Sells majority interest in its Closed Circuit 14 Fates & Fortunes 58 Nielsen Ratings.34, 38 billboard business to Lamar. / 28 Cutting Edge 42 Fifth Estater 57 Washington Watch ..18

4 BROADCASTING & CABLE / JUNE 7, 11188

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www.thehealthnetwork.com www.americanradiohistory.com Broadcasliog&Cahlc TOP OF THE WEEK ABC Tightens Vise Network threatens to take back time unless affiliates agree to NFL -exclusivity plan

By Steve McClellan "adjustments" that the network would No local station break time in the pre- and Joe Schlosser likely implement for the 1999 -2000 game telecast for Super Bowl XXXIV. season. They include: But the network also said it was will- Iis hardball time in the standoff Elimination of the 10:30 p.m. local ing to do a deal tying the NFL, exclu- between ABC and its affiliates. On 30- second news brief to promote late sivity and an equity stake in the soap the eve of its annual affiliate meet- newscasts. channel, similar to the deal that fell ing in Los Angeles this week, ABC said A daily, one -minute reduction in apart two months ago. That deal disin- it would take back spots and promo- local program windows for Good tegrated due to disagreement on exclu- tional time and reduce compensation - Morning America. sivity, where ABC wanted a "favored unless affiliates agree to a $50 million Reduced affiliate prime time invento- nations" clause that would allow it deal to help pay for National Football ry by three -and -a -half minutes per flexibility to begin repurposing moves League rights. week (90 seconds each on Tuesday, similar to other networks. By contrast, CBS affiliates were in a Thursday and Sunday). Last week, station sources said that virtual lovefest last week at their annu- Elimination of compensation for car- the proposed "adjustments," would not al confab in Las Vegas. Even when riage of specials such as the Academy go over well with ABC affiliates. CBS' top Washington -based executive, Awards, Barbara Walters, the Miss "They'll hate it," predicted one execu- Marty Franks, took it to affiliates on a America telecast and sports events, tive. couple of heated legislative issues, he such as golf and auto racing. The latest exclusivity proposal opened his remarks by stating, "I love A sharp cutback in the amount of replaces the favored nations clause you dearly." local inventory for both the Academy with a clause that gives the network the ABC's latest NFL proposal would Awards telecast and the pre- awards right to repurpose up to 25% of its also grant stations limited exclusivity show. prime time schedule without restric- and a piece of the cable soap opera Elimination of local station break tions. Exclusivity windows for various channel the network intends to launch time in the Orange, Rose, Fiesta and types of programs remain largely intact next January. Sugar bowls, which sources said could from previous proposals, including six If its plan is rejected, ABC told affil- amount to about a dozen units per months (or the end of the TV season, iates last week, then expect a series of game. whichever is earlier) for prime time

Scripps pays $3 million, settles dispute with ABC Promotion time does add up. Scripps Howard Broad- between the network and our affiliates, and we always casting found that out the hard way when its ABC affili- deal with those issues privately. There are no outstand- ates covered up network -fed promotion spots with local ing issues between the network and Scripps Howard?' promos. Consequently, Scripps recently agreed to com- Scripps issued a similar statement. pensate ABC for the encroachment, a violation of the Sources familiar with the situation suggested that affiliate agreement, to the tune of approximately $3 mil- some of the station people involved felt that substituting lion, a source familiar with the settlement said. local promos for network promos would be a way to The network confirmed the promo switches by moni- benefit both network and stations -that if a local news- toring its scheduled spots at the Scripps Howard ABC cast does well, it makes a good lead-in to the network stations, and through the reporting of the stations them- newscast that follows. selves, and then sought compensation. But other sources say some of the preempted spots Many of the details as to how and why the Scripps were in primetime, promoting late news at the expense stations covered the network spots were not available of network programming. Those sources suggest that and neither side was willing to discuss the matter. How- the situation indicates the contentiousness that has sur- ever, a Scripps source acknowledged that the company rounded talks between ABC and affiliates this year as would pay the settlement in promo spots, not cash. they discuss their future relationship, as well dissatis- Scripps owns six ABC affiliates: WXYZ Detroit, faction with ABC's primetime schedule. WMAR -TV Baltimore, WCPO -TV Cincinnati, Sources say that talks between Scripps Howard WEWS(TV) Cleveland, WFTS(TV), Tampa and KNXV- and ABC have been less- than -harmonious, reflecting TV, Phoenix. the overall unhappiness of many affiliates concerning ABC issued a brief statement on the matter without their inability to reach an understanding with the net- further comment: "From time to time, issues come up work. -Dan Trigoboff and Steve McClellan

6 BROADCASTING & CABLE / JUNE 7, 1999

www.americanradiohistory.com Networks vs. TOP OF THE WEEK series. Windows fo - news shows vary Affiliates Freedom Broadcasting's Alan Bell widely, including a nere four hours for said, "Clearly we are divided on these World News Tonight. but 60 days for issues, but that's not necessarily the news magazines. Braking news cover- end of the world. That doesn't hang our age would not be exclusive. president, didn't relationship." The network wot Id have unrestrict- mince words The biggest issue coming into last ed repurposing rights for its soaps, but when it came to week's CBS affiliate meeting was the would grant a foui-hour window for both sides deal- battle over the 7 -8 a.m. weekday morn- The View. Affiliate financial participa- ing with impend- ing hour. CBS executives, who tion in the soap channel would be the ing legislation on announced last month plans for a greater of several formulas, including: issues related to revamped CBS This Morning program 10% of the total annual subscriber rev- home satellites with Bryant Gumbel, want affiliates to enue generated in their market; or 15% and network carry the show for two hours this fall. of annual net profits. ownership caps. CBS News president Andrew Hey- A three -year NFL contribution deal On CBS' press- ward announced last week that the has been proposed where the affiliates CBS' Franks: As ing of FCC execu- CBS owned -and -operated stations will long as we pay a combined $50 million in year are an tives to lift industry divided. we the net- carry the full two hours, as will all of one, and 4.5% more in each subsequent will not be in control work ownership the Gannett -owned CBS affiliates, year. The affiliates would also give of our own destiny cap from its cur- including WUSA -TV in Washington. back 10 units of commercial inventory in Washington.' rent 35 percent, When the morning show debuts in in the Saturday children's block (with a Franks said, "You November, CBS stations will have the guarantee of contint ed clearance of the may be able to sell the notion that greater option to stay with local news for the kid's block). network ownership of stations constitutes first hour, Heyward told affiliates. But In return, affiliates would get six addi- a threat to localism, or that we will force the network plans to push for all of its tional prime time spots per week, and a you to sell us. But for the record, do any stations to carry the national program. guarantee that current inventory levels of you really believe that?" Two years ago, CBS gave its affiliates would be maintained for three years. On satellite transmission, Franks back an hour for local news to compete ABC issued a b ief statement last said, "As we face a very uncertain out- with NBC's dominant Today show. week that confirmed the proposal, but come on the ensuing legislation, I must Meanwhile, a number of CBS affili- made no mention of the alternative confess that I am puzzled when I hear ates, whose stations are faring well adjustments. But together, they clearly so many of you wondering why we with local news in the time period, said make up a carrot-an i -stick approach to haven't done better on this issue, where they won't be switching over to the dealing with the affiliate body. right is so clearly on our side. new Gumbel program anytime soon. One insider last week said the net- "To me the answer is clear, as long Still, even when a few hot topics work was clearly determined to facili- as we are an industry divided, we will came to the forefront, each side was tate a partial "transfer of wealth :' from not be in control of our own destiny in quick to point out that they were in the affiliates to th network, which Washington. It does not have to be this better situations than the other broad- executives feel is out of balance. At the way." cast networks when it came to affiliate same time, sources say, the network In response to Franks heated words, relations. wants to work with stations so that both sides can grow their profits. Kudos for CBS Karmazin touts Net, blasts sales While ABC affiliat s face tough talks CBS CEO Mel Karmazin last week reassured with the network week, CBS exec - the net's affiliates that recent acquisitions in the utives came into th ir annual meeting Internet world and in outdoor advertising would with affiliates last eek feeling pretty also benefit them. good about thems Ives, having just "All of our energy, every single decision that we completed the 199 -99 season as the make every single day, is focused on the media top network in total iewers and house - he told affiliates meeting last week in Las Vegas. holds, while lackin any serious issues "We don't have the distractions of turbine engines. with their affiliate ..y. We don't have the distractions of amusement With other netw rks continuing to parks. We don't have any distractions. Rest struggle in the a filiate- relations assured, every bit of maximum time is focused on department, CBS as been receiving our business, which is media. And our strategy is to Pr kudos from many o its station owners. make CBS the best media company in the world:' CBS has not given permission for its Karmazin called last month's upfront sales Karmazin: 'Rest assured. soap operas to re eat on upcoming season the best in the network's history. But he every bit of maximum cable channels, it is 't repurposing any had harsh words for station sales staffs. Calling time is focused on our business. which is media.' of its primetime f. and the network local TV ad sales "horrible," he said local sales treated the affiliates o a high -class ren- staffs "have allowed advertisers to steal" local ad share. "I find that as dezvous in Las Ve last week at the something that is unacceptable and that it is something that we all need ritzy Bellagio Hotel to work on." -Joe Schlosser But Franks, CBS orp.'s senior vice

JUNE 7, 1999 BROADCASTING & CABLE 7

www.americanradiohistory.com TOP OF THE WEEK PBS' late -night news challenge New program from MacNeil -Lehrer partnership wants to uplift, not dumb down

By Elizabeth A. Rathbun ic news, Roberts says. That will be followed by in -depth back- The New York Times and ground reports on various issues MacNeil- Lehrer Pro- and an analysis, perhaps by one ductions are planning a continuing commentator. half-hour national newscast at There will be a break of sev- 11 p.m. for PBS stations to eral minutes for local PBS sta- compete with local newscasts. tions to provide local weather The late -night offshoot of and sports. MacNeil is a driving NewsHour with Jim Lehrer is a force behind the new show. He sharp attack to counteract the "will have a great deal to say "body bag" journalism of late- At a ceremony honoring journalism excellence, Quinnipiac about what this program looks night local news programs, College President John Lahey (I) presents the Fred Friendly like," but would not be the First Amendment Award to Jim Lehrer and Robert MacNeil anchor, Roberts said. said Robert MacNeil, the for- (holding the awards). Also pictured: Louis Adler of the mer NewsHour anchor. college's mass communications department (center) and Roberts says he and MacNeil - A dozen or more PBS affil- Ruth Friendly, widow of the legendary CBS news chief. Lehrer started discussing the iates, including wNET(TV) show several months ago. Their New York and WETA -TV Washington, want to raise cash to put it on the air by plans were revealed last Wednesday by have signed on, says Sam Roberts, vice early 2000, several sources say. MacNeil when he and Lehrer accepted president/general manager of TV pro- "There's a lot of news out there, but the Fred Friendly First Amendment gramming for the New York Times there is still a great need," says Dan Award from Hamden, Conn.'s, Quinnip- Electronic Media Co. Werner, president of MacNeil -Lehrer iac College. MacNeil retired from what "Surf around the dial at 11:00 and Productions. Public TV has the audi- was then called the MacNeil -Lehrer try to find a newscast that doesn't insult ence for "a substantive late-night news NewsHour in October 1995. your intelligence. It's hard to find seri- program at 11 that puts the news in Both men sharply criticized TV net- ous, important information at the hour context and gives viewers something works for viewing news as entertain- on most local channels," says CBS different and something special." ment. Even PBS came under attack. The News veteran Roberts, who wrote the Though in its early stages, the show's recent departure of Washington Week in original plan for the show. current outline calls for 10 -12 minutes of Review moderator Ken Bode was cited With the working title of National hard news at the top, followed by three after management said it wanted "more Edition, PBS and the show's backers or four minutes of business and econom- attitude" on the program.

Ex -Gls seek Tailwind damages Two more military veterans quoted in CNN's now -infa- Hagen is seeking unspecified damages for negligence mous "Operation Tailwind" story are suing the network. and libel, claiming he was deceived by the defendants into Robert Van Buskirk, a former Special Forces lieutenant contributing to the story. Hagen, who suffers a number of in the U.S. Army, filed a defamation suit in Charlotte, maladies from chemical exposure in Vietnam, said his N.C. last Wednesday, seeking damages of more than image and interview was used in the story to support the $100 million. Michael Hagen, a disabled Vietnam War allegations of nerve gas use. Tailwind producer April Oliv- veteran, filed suit Thursday in Los Angeles, claiming he er and reporter Peter Arnett are also named in the suit. was wrongfully identified as a murderer in the story. Last week's filings follow a suit recently filed by retired Buskirk was one of the sources identified in CNN's Army Major Gen. John Singlaub, who sued CNN and internal investigation of the story about accused U.S. mil- Oliver for defamation over the story. Singlaub claimed he itary forces of using nerve gas on American defectors tried to dissuade Oliver from doing the story. Oliver was during the Vietnam War. Friends and business contacts subsequently fired from CNN. In a countersuit, Oliver have shunned him since the story aired, and has suf- contends that Singlaub was the primary source for the fered mental anguish as a result, according to the suit. story. She also has sued CNN for firing her. Buskirk is seeking $75,000 in compensatory dam- Last July, former Green Beret Sgt. Keith Plancich ages and $100 million for punitive damages. sued CNN and Time for $100 million, claiming he was CNN's corporate parent, Time Warner, was also defamed by allegations in the report that he and other named as a defendant, as was Time Inc., a partner in members of a special unit killed women, children and the production of NewsStand. Tailwind ran on the pre- American defectors during the operation. miere edition of NewsStand on June 7, 1998. Less than CNN officials had no comment on the lawsuits. a month later, CNN retracted the story. -Deborah D. McAdams

8 BROADCASTING & CABLE / JUNE 7, 1999

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©1999 NOS Ame-i.as Inc. N6 and Value @T% are trademarks of NDS. 411 o :Frr trademar ss are e property of the- respecti -e owners. 4ll righe reserved. www.americanradiohistory.com TOP OF THE WEEK MTVN's deal for a decade Carriage agreement with AT&T locks in MTV and Nick, doubles reach of Noggin

By Deborah D. McAdams say "the package was very attractive." will be offered to MSOs through MTV, Nick and VH1 have roughly 69 HITS, also by year's end. Life is good at MTV Networks. It million, 71 million and 62 million sub- "This puts Noggin and GAS and just secured a 10 -year distribution scribers, respectively. The pact also pro- MTV2 very solidly in distribution deal with the world's biggest MSO. pels Nick's Noggin into the digital cable momentum...by the MSO that's most The deal entrenches MTV and Nick- universe. The five-month -old kids net- aggressive to date with these boxes out elodeon in AT &T's 16.5 million sub- work, a joint- venture of Nickelodeon there," Browning said. scriber world, plus it opens up addi- and the Children's Television Work- However, earlier this year, the MSO's tional distribution possibilities for shop, is being added to AT &T's "HITS executives said that Noggin was being VH1, according to sources familiar Three Pack" by year's end-effectively marketed for 20 cents a sub as a stand- with the negotiations. doubling distribution. Noggin is now alone, but less if operators took MTVN's "What this means-entering into a carried primarily by EchoStar's Dish entire nine -channel digital suite. Sources continued long -term relationship with network to about 1.3 million sub- close to the AT &T deal said MTVN's one of the largest distributors in the scribers. But even with MTV's negotiat- remaining digital channels will eventually business -is great validation and ing clout, it still hits only about 400,000 be picked up by the MSO. Those include recognition of great brands in the cable homes via analog cable. Nick, Too, MTV "X," MTV "S," VH1 business," said Nicole Browning, exec- Being in the Three Pack gives Nog- Smooth, VH1 Soul and VH1 Country. utive vice president of affiliate sales gin an additional 1.3 million AT &T Noggin's schedule is a mix of pro- and marketing for MTVN. digital subscribers and access through grams from Nick, like Blue's Clues, Browning wouldn't discuss the HITS to another 500,000. Nick- Eureka's Castle and old episodes of license fees of the deal, other than to elodeon Games and Sports and MTV2 Sesame Street and Electric Company. Headline News stops repeating itself Hoping to reverse ratings slide, news net to present new format, studio on June 15

By Deborah D. McAdams Evolving beyond the wheel is undoubtedly the biggest CNN Headline News is reinvent- thing to hit Headline News ing "the wheel," its 30- minute since its inception in 1984. revolving newscast. The network arose around the In a multimillion -dollar revamp, "the revolving news model after premise remains the same, in that it is Ted Turner lifted the idea from the headlines, the top stories of the day, radio. The concept got off to a updated and available around the clock," respectable, if not spectacular, said a source at Turner Networks, CNN start. Headline News pulled Headline News' parent company. But ratings between 0.8 and 1.0 the day will now be divided into four during its peak periods on parts, each with its own anchor and less weekends, 8 a.m. to 1 p.m. repetition. But those numbers have Prime time ratings slipped to 0.2 in first quarter of The new format, expected to be dropped steadily to less than this year. announced today in a press confer- half that today. Prime time ence, begins June 15. Other changes numbers have likewise slipped to half Headline News' prime time rating had include a new set. And while the back- of their original tally, from about 0.5 to slid 33% from April 1997, the same drop will still consist of a newsroom, 0.2 in this year's first quarter. month that Rupert Murdoch launched camera perspectives will change from Another Turner source said ratings Fox News. stalwart, straightforward shots to more were very much at the heart of the Fox News and MSNBC, introduced angular perspectives. revamp. in July 1997, quickly grew into testy Also, Turner will trumpet the new Ebbing ratings were blamed a year competition in the news category. Fox and improved 24 -hour news network in ago when 70 of the network's 300 pulled in a 0.5 rating with 186,000 an aggressive, off-network advertising employees were laid off. Turner execu- households last month during prime - campaign, the source said. In all, the tives said automation was the culprit, time while MSNBC did a 0.4 with revamp will cost several million dol- and indeed, new digital equipment 197,000 households. Headline News lars, sources said, declining to be more requires fewer hands than analog tape registered a 0.2 for 176,000 households specific. production. However, at the time, during the same period.

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www.americanradiohistory.com TOP OF THE WEEK Price isn't right, say bidders Some claim FCC minimums for broadcast licenses don't reflect realities of markets By Bill McConnell Auction prices The government's price is too high for many of the broadcast licens- High cost for small markets es to auction this fall, rc.r it plans TV license Min. b i d Cost potential bidders complain. Minimum bids proposed by the FCC Sun Valley, Idaho $570,000 $25.00 are often wildly inflated, because Butte, Mont. $160,000 $2.83 prices have been set based on a sta- Boise, Idaho $280,000 $1.41 tion's designated market area, they said in comments filed with regulators last Tallahassee, Fla. $280,000 $1.24 week. In a cases stations are number of Source: FCC, broadcaster calculations considered to be within major metro areas even though the outlets actually would be based far away, sometimes $1.24 million and smack in the middle tioning, especially in the smallest mar- hundreds of miles, from the larger mar- of the expanding Hampton Roads mar- kets, said Maureen Furiosi, who is slated ket's primary audience. ket, has attracted 22 applicants since it to vie for an FM station in South Waver- "No consideration appears to be was allocated in 1996. ly, Pa. In her case, she says that outcome given to the distance a community is The Sept. 28 auction is intended to "would further delay South Waverly from the core market," wrote J. clear the FCC's backlog of competing from receiving its first local service." Dominic Monahan, an attorney for applications. In all, the agency has Monahan and others suggest TV bid- three companies eligible to participate more than 750 pending applications for ding floors be set at $1 per home and in the bidding. 178 full -power TV and radio licenses. FM radio at 20 cents. Uhlmann /Latshaw Broadcasting, Permits for 87 broadcast translator and Right now, the cost -per- household is one of only two bidders for channel 12 low -power TV outlets will be auc- often astronomical, he says. One of in Logan, Utah, says the $2.48 million tioned as well. Monahan's clients, Falls Broadcasting floor price is ridiculous. Though the FCC staffers counter that the prices Co., wants to bid on channel 5 in Sun station would be on the fringes of the are not set in stone and that revised Valley, Idaho, a ski resort located 100 Salt Lake City market, they note that minimum bids, along with filing dead- miles from Boise and Idaho Falls. But the channel attracted no applicants lines, auction seminar dates and mock the $570,000 minimum bid is way too until 1994, even though it was allocat- auction times, will be issued in late steep, he says, because the station's ed in 1952. June or early July. signal would reach only 22,400 TV By contrast, Channel 21 in Virginia If prices are not lowered, all of the eli- households - at a cost of more than Beach, Va., with a minimum bid of gible bidders may pull out of the auc- $25 per home.

FCC needs help with Noggin Regulators want a few extra noggins to help them decide air commercials and will be devoted to educational and whether Noggin, the joint venture of Nickelodeon and the informational content for kids. Children's Television Workshop, should count toward satel- FCC officials, however, want more input on the extent to lite broadcasters' educational programming requirements. which money- making entities can participate- without For the past year Noggin has quietly lobbied the agency undermining the noncommercial mission intended by to declare that the channel qualifies for the set-aside. In April, Capitol Hill. Noggin made a formal request for a ruling, but last week the "We believe we are what Congress was considering FCC asked the public for some additional brainpower. when it required the set-aside," said Tom Ascheim, Nog- At issue is whether direct satellite broadcasters can gin's general manager. `They wanted to protect voices that count Noggin as partially fulfilling their educational, non- would not normally get to be expressed." commercial programming obligations mandated by the Without Nickelodeon's financial and technical support, a 1992 Cable Act. It is unclear whether Noggin qualifies nonprofit such as CTW would not be able to launch the because the joint venture is expected to make money from around -the -clock channel, he said. cable subscriber fees and corporate underwriting. Last fall, Though generally supportive of Noggin's request, public the FCC set the requirement at 4% and established other advocates and kids' TV groups say they are taking a wait - rules for the set-aside--leaving Noggin's inquiry undecided. and -see approach before staking out a definitive stand. Noggin officials argue that the for -profit venture qualifies Comments on due July 6 and replies July 21. as a set -aside programmer because the channel will not -Bill McConnell

12 BROADCASTING & CABLE / JUNE 7, 1998

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NRTC sues CLOSED CIRCUIT BEHIND THE SCENES, BEFORE THE FACT partner NEW YORK WASHINGTON Fox deal hits snag Trinity deal About the agreement Fox and its The FCC's Mass Media Bureau is DìreclV affiliates reached last week on sta- urging the commission to accept a tion payment for inventory-the $34 million deal between Trinity devil has appeared in the details and Broadcasting, National Minority By Paige Albiniak it's not done yet. As of late Friday, T.V. and two companies challeng- the Fox affiliate board was with- ing their licenses in Monroe, Ga., The National Rural Telecommuni- holding its approval because of Poughkeepsie, N.Y., Santa Ana, cations Cooperative last week problems in the language of the for- Calif. and Portland, Ore. Trinity sued DirecTV, claiming that its mal agreement that Fox issued earli- would pay Glendale Broadcasting long -time business partner had violat- er this week, said Board Chairman and Maravillas Broadcasting $28 ed an agreement to give NRTC exclu- Murray Green, vice president, Ray - million to drop their competing sive rights to sell DirecTV program- corn Media. Green declined to spell applications, and give another ming in rural markets. out specifically what the issues are, $2.65 million to civil rights NRTC's suit, filed in U.S. District but remained optimistic that they groups also challenging two of Court in Los Angeles, says that once would be resolved shortly. Others the network's license renewals. DirecTV closed on its acquisition of familiar with the situation said Fox National Minority, which owns U.S. Satellite Broadcasting last month, has drawn up an agreement that the Portland station, will give an it began to sell USSB's premium chan- takes back 20 prime time 30- second additional $4 million to Maravil- nels directly to NRTC's rural customers commercials-reducing stations' las. A source predicted the corn - and bill them separately for the service. local weekly inventory load to 70 missioners would rule within two According to the lawsuit, that violates units-which stations then buy months. The deal is intended to an agreement NRTC made with DirecTV back. When stations pay up, they get replace a $55 million agreement in April 1992 and then amended in 1994. a bonus 15 units of additional inven- Trinity and National Minority In 1992, NRTC members invested more tory. Affiliates want the agreement offered to eliminate challenges to than $100 million to start up DirecTV to read that they are paying for the the four stations and to its Miami and in return were given exclusive rights 15 new units -leaving the core operation. The earlier settlement to provide programming in many rural inventory base intact at 90 weekly was thrown out April 15, when markets, including the eventual rights to units. It's an important distinction, the FCC revoked Trinity's Miami distribute premium channels such as particularly three years from now license for lying to regulators. HBO, Showtime, Cinemax and The when the agreement would expire. Trinity is appealing the revoca- Movie Channel if DirecTV acquired tion in federal court. them. DirecTV acquired those rights HOLLYWOOD when it closed on its purchase of USSB. NEW YORK In its lawsuit, NRTC asked the court to Harbert to Columbia temporarily restrain and enjoin DirecTV The long -anticipated shakeup at New York state of mind from marketing the premium channels Columbia TriStar Television will New Lifetime Television President separately to NRTC subscribers. likely shake out this week. Sources Carol Black is having a tough time Jay Downen, NRTC's senior vice say Columbia TriStar Television settling into New York. Since leav- president for external affairs, said that President Eric Tannenbaum will be ing Los Angeles two months ago, NRTC filed the lawsuit with "great leaving by the end of the week to Black has been living in a ritzy regret" and doesn't expect the dispute start a TV division at Michael Ovitz's East Side hotel. First, the owner of over this issue to bleed into other areas new talent firm, AMG. Former ABC a condo she'd leased needed to of NRTC's relationship with DirecTV. Entertainment Chairman Ted Harbert remodel. Then workmen who were DirecTV would not comment on the (he left the network in 1997) is refinishing the floors started a fire lawsuit, but said it would not disrupt expected to be named to succeed that caused extensive smoke dam- its business operations. Tannenbaum atop Columbia TriStar age. Now, Black has found that she on what "Fundamentally, this is a contract dis- Television. Harbert is currently in a has to be careful standing pute between NRTC and DirecTV. This development deal with DreamWorks passes for the apartment's "bal- should not raise concerns for NRTC Television. Sources also say Helene cony"-a tiny ledge with a rail. A and/or DirecTV subscribers," said Bob Michaels, currently Columbia Tri- nearby tall building has a hawk Marsocci, DirecTV spokesman. Star's executive vice president, will nesting on a much bigger ledge, NRTC has approximately 1.2 mil- likely be named to a new post, poten- and maintenance workers warn her is hawk feeds on small ani- lion subscribers, or about 17 percent of tially a presidency if the division that the DirecTV's 7.2 million subscribers, a restructured. Columbia TriStar exec- mals and often swoops close to total that includes those from its recent utives had no comment. people standing on their balconies. USSB and Primestar acquisitions.

14 BROADCASTING & CABLE / JUNE 7, 1888

www.americanradiohistory.com THIS YEAR THE NEW COURT TV HAS OUTPERFdRMED THE DOW BY 412 °/ó.

( Talk about return on investment! )

Prime Time Ratings Dec. 98 - Apr. 99

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0.2

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I I_ I 1 1 I_ 1 L 1 1 1 0.0 i l I 1 F Jan Feb Mar Apr 1999 SOURCE Nielsen Galaxy Exiplorer,1 2/2 1- 1 2/2 719 8, 114-4118'99 weekly Mon.-Sun., 8 -11 pm household ratings. Subject to qualifications upon request.

Since launching our new prime time ,,,,.. lineup January 1, ,,,,, on our overall ratings have jumped a spectacular 425 %. Rising from .08 at the end of December to .42 in mid -April. A phenomenal increase 7.--* C UR Tf-ThlAs /I in just three short months. It's solid proof that viewers are bullish Inside crime and justice on the New COURT TV. Definitely an uptrend worth watching. www,courttv.com 'Dow Jones Industrial 12/21/98 - 4/18/99. C Courtroom Television Network LLC. The name Court TV is a registered trademark and the Court TV logo is a service mark of Courtroom Television Network LLC. www.americanradiohistory.com TOP OF THE WEEK Feds to scrutinize mayhem marketing President calls for study of promotions aimed at children

By Paige Albiniak designed to protect them," Clinton said. While TV programs won't be specif- resident Clinton last week kept ically targeted by the study, the spot- the heat on the entertainment light isn't off the industry. industry, announcing that the "I read with concern that some of the Clinton: 'It's time to show some Department of Justice and the Federal new network programs will be even restraint.' Trade Commission will conduct a joint more violent than last year's," Clinton study on whether that industry is using said. "It is time to show some restraint." violence to attract kids. Although the President commended feld called the federal study a "begin- The agencies will spend up to 18 "a network executive" for canceling a ning," but not an "investigation." In the months to determine whether the program that was too violent, it wasn't past, similar studies -such as a recent industry targets children with violent clear what program he had in mind. The FTC report on Internet privacy-have movies, video games and movie lyrics WB (Buffy the Vampire Slayer) and led to congressional hearings that even- that are rated "adult." It also will exam- CBS (Falcone) each canceled or put on tually resulted in new laws and regula- ine how companies advertise and mar- hold violent programs in the week prior tions. The FTC is likely to lead work on ket those products to children, whether to the White House announcement. the study, one source said. FTC Chair- via TV, radio, Internet or print. USA's Barry Diller has also said there man Robert Pitofsky says he will resort "When violent entertainment made will be no more violence, foul language to subpoenas, if necessary. for adults is marketed to children, it or nudity on The Jerry Springer Show. The administration's antiviolence undermines the ratings system FTC spokeswoman Victoria Streit- efforts come in the aftermath of recent school shootings in Littleton, Colo., and in Conyers, Ga. Members of the entertainment Senators push violence labels industry are not commenting on the All violent media products would be labeled, including content labels on political backlash that has occurred TV programs, under a bill expected to be introduced this week by Sens. since the Littleton shootings, but are John McCain (R- Ariz.) and Joseph Lieberman (D- Conn.). clearly frustrated by the increased calls Various entertainment industries would have six months to work togeth- for examinations of their businesses. er to create a "universal labeling system," which must "reflect the nature, "It doesn't help if you bring folks in context, intensity of violent content and age- appropriateness of the media for a meeting to try and have a partner- product," according to a joint McCain -Lieberman statement issued last ship move forward and then, before the week on the bill. entertainment industry has a chance to TV would be required to use the new system instead of, or in addition roll over in its crib, you smother the to, the age- and content -based TV ratings system already in use, said Dan baby," said one industry executive. "Let's Gerstein, spokesman for Lieberman. find a great thing to do to help kids and Gerstein said they expect the entertainment industry to challenge the not just look to find a scapegoat" bill in court on First Amendment grounds, but says courts have historical- Clinton and Vice President Al Gore, ly upheld statutes intended to protect children. a presidential candidate, have been crit- The labeling system would not cover sexual content, but Gerstein said icized for being soft on the entertain- McCain and Lieberman still plan to wrestle with that question. "If the dif- ment industry because of the campaign ferent industries are going to collaborate, it only makes sense to include contributions Hollywood makes to sexual content," Gerstein said. Democrats. In the first quarter of 1999, The Federal Trade Commission would enforce the system and could Gore received $272,200 from entertain- accept, reject or modify whatever labeling system the industry devises. ment interests, according to the Center Retailers would be held responsible for enforcing age -based restrictions, for Responsive Politics. such as not allowing children under 17 into R -rated movies and not selling The administration's call for a study video games to kids if they are rated for adults. Retailers who fail to do so echoes one by Sens. Sam Brownback could be fined $10,000. (R- Kan.), Joseph Lieberman (D- Manufacturers and producers would be required to label their prod- Conn.), Orrin Hatch (R -Utah) and ucts. Those who did not abide by the labeling system would be sub- Herb Kohl (D- Wis.), which included ject to fines of up to $10,000 per day for every day the product is in language calling for a study similar to the marketplace. -Paige Albiniak one mandated by the juvenile crime bill passed by the Senate last month.

16 BROADCASTING & CABLE I JUNE 7, 1999

www.americanradiohistory.com The Critics Respond... C-SPAN at TWENTY

"G-SPAN...has arguably had as much impact on government and poli ics in America as any invention in that time. " - Newsday, April 6, 1999 "C -SPAN offers Americans a more realistic look at politicians than the usual polished image supplied by evening news clips and Sunday talk shows. " - USA TODAY, March 19 -21, 1999 K ou gotta love C- SPAN... " - Fort Worth Star-Telegram, March 21, 1999 "...t ere's only one truly unfettered source for finding out exactly how t e political machine works in this country and it's C- SPAN. " - SAN FRANCISCO EXAMINER, March 17, 1999

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www.americanradiohistory.com TOP OF THE WEEK Leased -access as broadband fix? Video quality an issue as cable industry defends turf against Internet services

By Bill McConnell "The current leased -access rules were intended for broadcast -quality pro- in no way meant to apply to Internet - gramming -and not the tiny, jerky psmall Internet company is asking related services" video images available on the Web. the FCC to knock a big hole in With the FCC's go- ahead, con- Janke insisted, however, that techno- the wall now protecting cable sumers, especially in rural and low - logical improvements will soon bring operators' broadband networks. income areas, would get access to high- video streaming technology up to par Last week, officials from Internet speed Internet services faster than if with TV signals. Consequently, the Ventures Inc., a 30,000- subscriber cable operators are allowed to roll out government should prepare now. To Internet service provider, asked regula- their proprietary systems free of com- make ISPs eligible for leased access, tors to rule that the cable industry's petition, Janke said. the FCC needs to no do more than leased- access rules apply to Internet "Thousands of entrepreneurs across declare that ISPs are video program- Service Providers because those ISPs this country will take this and run with mers, Janke said. "There is substantial can offer video programming. it, and you will see broadband Internet compelling evidence to say that Internet "Let the Internet fulfill the promise literally overnight," he predicted. video is simply a different technologi- of cable-rich multimedia [and] inter- The FCC this week is expected to cal means to deliver video," he said. active content, and do it through a ask for public comment on Internet Janke noted that his company means that costs the cable operator Venture's proposal. If there is sufficient already has four carriage agreements nothing to update their plant," said public support, the agency will likely with communities in California, Wash- Internet Ventures President Don Janke. launch an exploration of the idea. ington and Oregon. Cable companies' But the cable industry was quick to Some industry lawyers predicted willingness to negotiate carriage agree- attack Internet Ventures' petition. Said that Internet Ventures will have a hard ments dried up last summer after Scott Broyles, spokesman for the time persuading the FCC to go along. AT &T's proposed acquisition of TCI National Cable Television Association: They said the leased -access rules were sparked last year's unbundling fight.

ers as part of the 1996 Telecommunications Act and it has been six months since the Gore Commis- WASHINGTON WATCH sion issued its recommen- dations for industry By Bill McConnell and Paige Albiniak responsibilities. "[An] FCC rulemaking would DirecTV picks satellite operators, howev- should spell out how com- represent the first steps up Tempo er, is still contingent on munity -based digital pro- into the next century for congressional approval. gramming will be offered, television," said Randy DirecTV has government The House and Senate say officials for People for Naylor, associate general the approval to acquire have passed separate DBS Better TV. The group last secretary for the National satellite capacity it needs local carriage bills and week petitioned the FCC Council of Churches. TV to begin offering local next week will begin nego- to hold hearings on digital signals in major station tiations to work out differ- broadcasters' public serv- Dereg spurs group markets. The FCC on May ences between their plans. ice obligations. "The FCC 28 authorized the transfer to ask for FCC aid should schedule hearings of 11 satellite frequencies The FCC should do a bet- FCC urged to speed on the public interest obli- at 119 degrees to DirecTV ter job of looking out for DTI/ gations of these giant cor- from Tempo Satellite Inc. up on duties consumers' interests in the own the DirecTV spokesman Bob A consortium of consumer porations that wake of deregulation and stations Marsochi called the advocates, civil rights nation's television industry consolidation, the approval "an important activists and other groups as they stand on brink state regulators and public windfall in step" toward the compa- wants the FCC to get of a $70 billion advocates told agency ny's goal of offering local moving on public interest publicly owned air rights," officials last week. "We TV signals in more than obligations for digital said Mark Lloyd, execu- are concerned that con- 20 markets and to 50% of broadcasters. For instance, tive director of the Civil sumer protection will be TV households by the end the FCC should determine Rights Forum on Commu- sacrificed," said Susan of the year. Local signal the quality and quantity of nications Policy. Congress Grant, director of the carriage by DirecTV and children's programming ordered the FCC to estab- National Consumers other direct broadcast that digital broadcasters lish public- interest obliga- League's fraud informa- must make available and tions for digital broadcast- tion center.

18 BROADCASTING & CABLE i JUNE 7, 1999

www.americanradiohistory.com 4 vPROMAX BDA campaign interactive," Urick says. "We are going to explain what the show is about and then encourage viewers to contact us with their dreams on our Web site. It will allow stations to C_ interact with their audience and create a brand for the show at the same time." Five new talk shows (including the relaunch of Leeza by Paramount Domestic Television), seven new one- hour weekly series, a pair of game shows and court series and a handful of off -network programs are set to debut in syndication this fall. Here is a run- Syndicators working hard to down of what to look for. Warner Bros. Domestic TV exploit dwindling promo time Executives on the Warner Bros. lot will be busy this summer preparing to launch By Joe Schlosser and size in an effort to work with sta- six shows in syndication for the 1999- tion executives. The syndicators are 2000 season. A new talk show, Latifah, hatever the local spending upwards of $5 million to $7 with actress- recording artist Queen Lat- TV station execu- million, in some cases, to launch a ifah and the court series Judge Mathis ,I tive wants, the show this year, studio executives say. will join four new off -network sitcoms local TV station "What we are trying to do is be more headed to syndication (The Drew Carey f4 executive will flexible with stations," says Matthew Show, In the House, The Parent'Hood ely get this year Pugliese, vice president of advertising and The Wayans Bros.). e top Hol- and promotion at Twentieth Television. The studio is also relaunching The

lywood syndica m on . That's the "We are trying to listen to them and People's Court with Judge Judy's hus- message many of the top syndication hear what their problems are. Our cam- band (Jerry Sheindlin) presiding for marketi g- and -promotions paigns will be specifically designed to next season. Both Queen Latifah and gurus are putting out as they tailor to their needs." Judge Greg Mathis will be on hand for , head into t e annual PROMAX The days of just 30- second and 60- workshops with station executives this and BDA C. ference in San Fran- second spots for a show are over. Now week in San Francisco and both will /- cisco this wee. . five -, 10 -, 15 -, the studios are doing 20- be at the center of the studio's _. j,i With increa - d competition from and 25- second spots, along with a hand- promotional campaigns for i new broadcast n tworks, cable and the ful of other advertising tactics. PSAs, their respective shows. Internet, local to evision stations don't doughnuts (where ads are sold between "In Queen Latif have the adveruising inventory they two promotional spots) and count- we feel we haveïm once did to promote daily and weekly downs are now commonplace. Cam- a quadruple ('R' syndicated show.. And with the chang- paigns that once started in late August threat, She's a ing landscape, pose valuable minutes for a show debuting in September are superstar, Grammy - of ad time are t o ugher to give up for now rolling out, in some cases, in late winner, a movie promotional pu .oses compared to sim- June and early July. And in the case of actress and now a talk - ply selling them o advertisers for cash. most new and returning syndicated pro- show host," says Yelena "It has just rotten tougher and grams, the Internet is becoming a vital Garofolo, senior vice presi -, tougher to pro ote programs," says tool in the pursuit of attracting more dent of corporate marketing Eyemark Entert .'nment executive vice eyeballs to the television screen. and advertiser services at Warn- president Bob 4 ook. "The time that Tribune Entertainment's Henry Urick er Bros. "So we are kind of look- used to be availa ile from TV stations is is looking to utilize the Internet not only ing at the overall package with her. now at a premiu i and the way to over- to promote the new daytime offering And with Mathis, he is a very dynam- come that is b taking advantage of Richard Simmons'DreamMaker, but also ic, personable man who has turned his

every opportuni , out there." to encourage the public to offer up their life around so we'll highlight that" This year TV executives heading to own dreams to the show's producers. For The Wayans Bros. and The fir- San Francisco f the conference June "We are turning the ent'Hood, over 75 % of the stations 9 -12 will be bli zed with promotional whole show and signed on for the shows in syndicatidn

and marketing c : mpaigns that look an marketing will be carrying both i.. '. grams five awful lot like the hoopla surrounding days a week. So Gar:`.lo's division the recent release from the Star Wars has designed a cam , 'gn that can com- creators. Sweepstakes, Internet tie -ins, bine the t s shows in ad spots radio, billboard, rint and on -air adver- prop tlr them individ- tising will be av ilable in every shape ,a^ú,a y. For In the ¢ . ,. , A8TING 8 CABLE

www.americanradiohistory.com CUVER STORY House, Warner Bros. adds. Eyemark's first Once the show starts taping in July, ads executives have taped a major off-net sitcom roll- featuring clips from Divorce Court number of music video - out for Caroline in the City episodes will quickly be turned around style spots with star LL will feature the show's act- for August and into September. "We feel Cool J and will be using ing ensemble and humor. like we already have an advantage in hav- the tag line "It's Cool in ing a brand name to work with;' Pugliese the house five nights a Paramount Domestic says. Twentieth executives are also prep- week." For Drew Carey, ping a new summer campaign for return- the campaign will start Television ing talker Forgive or Forget. The studio is this summer with a Michael Mischler, the new going to air six weeks of original episodes tease phase featuring executive vice president of during the summer-a clip -driven adver- Carey going door -to- marketing at Paramount's tising blitz will "zero in on" the new door spreading the word TV division, has five work- episodes, Pugliese says. that he is coming to syn- shops going at PROMAX dication. Then 10 days and a lot of work ahead. Tribune Entertainment before the launch, a Paramount just took over Richard Simmons is known for doing day -by -day countdown will corn- the distribution and marketing chores for things a little differently, so he'll fit in mence featuring clips of the sitcom. Rysher Entertainment and will soon perfectly with Tribune's unorthodox assume Worldvision Enterprises' TV launch plans for the talk show Richard Eyemark Entertainment properties. The focus right now, though, Simmons'DreamMaker. The first part of The CBS syndication unit will launch is getting talker Leeza launched in syndi- the advertising campaign designed by three shows this fall, including two new cation and getting Star Trek fans to tune Tribune's Henry Urick calls for viewers first -mn series. Eyemark executives are in for Star Trek: Voyager when it debuts and online users to send in their dreams putting the final touches on ad strate- in syndication. Leeza, which has aired on via the Internet. Through viewer e-mail, gies for talker The Dr. Joy Browne Show NBC for the last six years, will be mov- the show's producers will be able to find and the weekly action series Peter ing into syndication where Paramount stories and dreams that can be realized Benchley's Amazon. Also debuting next executives say they will give the show a on the show. "Because of our extensive season is the off -net sitcom Caroline in lot more publicity. The talker will get the City. For Browne, who is a clinical radio promotion for the first time in its psychologist, Eyemark will play -up the history, Mischler says. As for Voyager, fact that the talk show will be able to the tag -lines Paramount executives will offer advice for everyday problems. Tag be using for syndication include lines for the show include "Tough "Are you a Voyager?" and "Star talk that matters," "Telling it like it Trek: Voyager -five flights a is" and "She knows what she is week." Mischler scored a talking about." Eyemark will also coup last week, using the be heavily cross -promoting final 60 seconds of Voy- Browne's show on the radio, where ager's network season finale she already is an established to promote the upcoming syn- daily talk -show host. dication launch. New Eyemark's campaigns for Real TV, Bob Cook says Entertainment Tonight the studio is and Montel Williams will marketing plan that utilizes the Internet, looking to be unveiled at PRO - the potential daytime audience will be promote the MAX. far more comfortable with the show action series when it goes on the air," Urick says. "It's Amazon as Twentieth Television not going to be one of those wham -barn, though it were Fox's syndication divi- pray you get some sampling kind of a theatrical sion is launching its rollouts." DreamMaker will also have a movie release. own first-run court full TV, radio and billboard campaign, "It's a big series, a remake of as well as a workshop with Simmons product so we Divorce Court that this week in San Francisco. Tribune is are trying to suffi- features actual liti- also launching a new action series based ciently tease it the gants. Twentieth's on the Beastmaster films that will incor- same way as a Pugliese says that porate what Urick calls a thorough on- movie, with all the the launch cam- air and station co -op campaign. excitement and paign for the show hoopla that comes will start with a full Pearson Television with a film open- slate of "funny" Pearson executives are also looking to get ing," Cook explains. teaser spots that a ratings boost out of the Internet. The Amazon will be pro- remind viewers of international syndicator is teaming up moted heavily on the the classic series with Internet company Uproar to help Internet, radio, TV and that formerly used launch its remake of game show Family on college campuses, he actors as litigants. Feud. Through a Web site, viewers will be

20 BROADCASTING & CABLE i JUNE 7,

www.americanradiohistory.com COVER STORY able to play a s ialized Search -esque talent show single- player versi n of the currently has show execu- classic game sho or tap At the pinnacle tives combing karaoke bars into their local et to get nationwide for potential information abou the TV show talent. version. "Many o the sta- tions have Web tes but MGM Domestic don't have the co nt that Television they would like," ys Pear - son marketing e ecutive MGM's syndication head Sid Richard Mann. ' is not Cohen is not brining his only gives them co tent, but troops to San Francisco this content that rela s right week, but he is sending his back to their on-air uct." sales and marketing team on Mann says the ew ver- Manze Minard Moseley the road. MGM executives sion of Family Fe , which F-ROMAX singles out its top members for recognition with its started last week going sta- will feature c edian annual Pinnacle Awards. This year's winners: Vince Manze, tion-to-station in an effort to vice Louie Anderson as e host, senior president, advertising & promotion, NBC explain the launch campaign Entertainment: Lee Minard, senior vice president. advertising & will be advertise as the promotion, Pax TV: and Chris Moseley. senior vice president. for the upcoming news- classic game sho viewers advertising & promotion, Discovery Networks. The awards magazine National Enquirer. have come to kno over the (;ormerly the International Hall of Fame Awards) will be The syndicated project, which presented years, not a "tot lly new this week at the PROMAX & BDA conference. works in conjunctioin with and different one." Pearson the tabloid newspaper of the Television executi es will be hosting a to daytime audiences this week. King same name, will be backed by more than workshop for Fe d in San Francisco World executives will be hosting a $5 million in promotional and marketing with Anderson at e microphone and workshop with Short at PROMAX, cache from MGM. "Instead of going to the they will also be howcasing the new along with workshops for all of their conference, which we really believe is a Bavwatch Hawaii. other first -run syndicated offerings. worthwhile conference, we are going to Short will be in attendance this week put 100% of our money and efforts into the Worldvision E nterprises and he will definitely be the center of campaign," Cohen says. The half-hour The syndicator t at has brought the the yet- to -be- determined advertising daily series will be featured in many differ- nation into the c rtroom is going to campaign, says King World's president ent outlets, including full-page ads in The stick by its guns is year. Worldvision of advertising and promotion, Don Pri- National Enquirer itself. Cohen and his executives will nfurl promotional jatel. "Martin will be a major part of staff am also working on second -year pro- plans for a fourth eason of Judge Judy the campaign. We are not going to be motion for the first-year weekly hit Star - and a second s son of Judge Joe doing this with cartoons," Prijatel says Gate SG -1. Brown. Judge Jud will still use the tag with a laugh. line "Justice wit an attitude," while Carsey- Werner Judge Joe Brown will herald "A pas - Buena Vista Television The big off- network syndication launch sion for justice." erese Gamba, the The Disney syndication wing will once from the sitcom factory this year is 3rd head of marketing at Worldvision, says again be the host of the popular PRO - Rock From the Sun. Dan Weiss, senior both court shows ill have comprehen- MAX seminar, "Battle of the Promo Cut- vice president of creative services at sive radio, TV a d print advertising, ters" The seminar, which was conceived Carsey- Werner, says they will unveil a along with seve PSAs from each TV by Buena Vista's senior vice president of three -phase advertising campaign in late jurist. Gamba has so designed a mini - marketing Sal Sardo, features five top June. Two months ago, Carsey -Werner combination cam 1. gn for stations run - creative teams battling it out for the best - executives spent three days with the ning both Judge y and Joe Brown. produced PSA. "Battle of the Promo Cut- show's cast preparing for the syndication "Because the ge re is becoming so ters" will be held on Thursday, June 10. launch, Weiss says. The first phase of the popular, we want d to make sure the Buena Vista execs are also preparing to media attack will feature the entire cast Worldvision sho s really cold get launch the two-hour block of Disney car- coming to Earth. The second will high- good placement the stations with a toons called "Whomptastic." The four, light individual characters and the final variety of mate ials that jump out 30- minute animation collection will air division will be a 10-day countdown with among all the o her court shows," on all the UPN affiliates and about a number of different clips from the show. Gamba says. 25% of the country in syndica- "That first phase is not like Star Wars, but tion. Buena its very space Oprah-like, with lots of spe- King World Vista recently cial effects," says Weiss, who estimated The newly inco .. rated CBS gave the green the cost of the campaign as in excess of syndication unit '1lbegiv- light for the $10 million. "Phase two is more a break ing station execu weekly series down of who the characters are and the tives their first Your Big Break final phase lets the audience know the taste of what that is going to be show is coming through various clips" Martin Short produced by Dick The studio is also selling the NBC - will have to Clark Productions. produced hour The Profiler into week- offer The one-hour Star end syndication.

JUNE 7, 1999 ' BROADCASTING & CABLE 21

www.americanradiohistory.com COVER STORY effective tool. "People are recognizing the value of the online experience and its future importance," says Billy Pit- tard, CEO of Pittard Sullivan. To meet Name -brand N branding and marketing demands, broadcast design groups are implement- Design firms are using everything from HDTV to the ing strategies that include interactive Internet to create a lasting image in viewers' minds ventures, digital platforms and DVD to extend their specialty. "With By Susan Hornik convergent media, promo- tion executives better get on So what's the future of broadcast the bandwagon to figure out promotion? With all the changes in how to put that to work," broadcast media, marketing pro- says Pittard. fessionals are faced with an array of There are all sorts of differ- branding decisions. The advent of ent toys coming through, but HDTV, digital carriage and the merging it is really all about using the of television and the Internet -all in their same process and methodolo- earliest stages of development- market- gy and applying it to a differ- ing designers have more questions than Lee Hunt Associates ent medium," added for PBS. answers, in their quest to build effective Lee Hunt handles promotion Sideropoulos. "You have to brands. have an understanding of the "Our world has gotten much more cult to distinguish one brand from medium, how it is used and how it plays. complex," said John Sideropoulos, another. Obviously, as good marketers, If people are going to sit and watch a CEO of 3 Ring Circus, a design firm we need to focus more closely on how show on their television screen, they go that has developed campaigns for we position and package ourselves." there for a reason -to be entertained." broadcasters. "The television aisle in Having a strong base and a flexible Many broadcast design agencies are our supermarket is stuffed with various identity is a good starting point for any working on creative strategies to help channels and it has become more diffi- station-network, says John Ridgway, stations with the switch to digital CEO and creative director, Novocom. Broadcast design shops Is Local Color continually deal with the difficulties in coming up Missing from with new ideas, imagery Your Cable and marketing strategies. "You just have to go to the Weather basics," said Ridgway. Programming? "What is the value added for the viewer? What can they get from our client that Another Large Productions celebrates Mother Love. they can't get elsewhere, PINI Laar and why is it better? That is what drives the creation of the concept, broadcasting. "We are working with which drives the execution of the iden- stations on an individual basis, to help tity and the look." with the transition," says Glenn Rob- In a quest for stronger profits, brand bins, one of the principals and the cre- loyalty and greater advertiser involve- ative director at Viewpoint Studios. ment over multiple platforms, new "Our first recommendation with sta- media is increasingly becoming an tions is that they should not abandon the brand-the identity - they have spent so long working on. Even though it isn't a perfect solution, you don't want to confuse view- ers by having a completely different look on your digi- tal signal." With channel surfing under -reported by 8 to 1, the number one goal is to create 3 Ring Circus makes vertical flow, said Lee Hunt, John Sideropoulos impressions for Discovery. president, Lee Hunt Associ- ates. "The biggest problem

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www.americanradiohistory.com COVER STORY of every television network now, lenges with off-air media is to get people less abstract and much more direct. whether you are in a system of 50 chan- to sample within that set. "This will con- "You need to get right to the meat and nels or 500 channels, is that viewers tinue to be the biggest challenge-trying potatoes, because chances are you channel surf more than anyone ever to keep people around" don't have that many opportunities." suspected. People are starting to realize You have to look at a show on a local Scott Friedland, president and CEO, that horizontal flow -viewers watching level more than you ever had before, Friedland Jacobs, has noted the return of the same channel night after night - says Phil Large, president of Another the 30- second promo spot. "We are find- does not happen too often." Large Productions. `Because affiliates ing that people are looking for very Although viewers will always contin- have lost a lot of their ad space, they strong conceptual work in the 30 [sec- ue to surf, research has indicated that as don't have as much inventory as they ond] category. The longer length spots the number of channels available to used to, so you are getting fewer avails are becoming more of an important ele- viewers grows, the number of channels when it comes to promotion." In addi- ment for broadcast promotion across the they actually watch shrinks, says Hunt. tion, Large notes that a number of board- through cable, syndication, and Hunt believes that one of the big chal- promo campaigns now are becoming network marketing and promotion."

ating a promotion niche that they can capitalize on, insists Seth Epstein, the 31- year-old chief catalyst at Fuel. The Small is beautiful company, which is based in LA employs designers in their mid- to late- Design boutiques get a share of the branding market twenties and has had success specializ- ing in promoting the youth market. By Susan Hornik "The fact that I am younger and enthusiastic has helped us understand Is there room for the little clients who come to us to work on proj- guy in the highly com- ects that involve hip programming for petitive world of broad- kids or teens," says Epstein. Fuel is cast promotion? With the currently working on ESPN's X number of on -air, digital Games, The Gravity Games for NBC and new media opportuni- and helped launch Fox Kids Network. ties in the television indus- "Although we do come in lower on try, the answer is yes. some pitches, we never market ourselves "We get as many reels out Crossroads Television is an based on price. But we often do, based on there and meet as many peo- Rob Battles ABC spinmeister. value," said Rob Battles, creative director ple as we can. It is tough- of New York's Crossroads Television, a but there is a lot of work out there," says clients, says Daniel Fries, creative creative services agency that launched Angela Bowen, managing director of director of Eyeball, a New York -based A &E's two new digital networks, The Cyclotron, based in New York, one of firm. "They always work with a partner History Channel and Biography. "While several smaller design studios that has in the company and therefore tend to be we may not be as large a shop, we can an aggressive networking strategy. on a one -on -one level. The client can stand up to anyone with our targeted When smaller design companies go straight to the top of the organiza- thinking and our creative executions." pitch against the bigger shops, there are tion for immediate answers without Repeat business is a factor as well, said several tactics they can use to attract having to wade through a series of low - Glenn Robbins, one of the principals and the attention of a potential client. level managers to get things done" creative director at Boston -based View- "For whatever reason, many networks Boutique shops often tend to have a point Studios, who has an ongoing rela- feel more comfortable going to the larg- more unique design, which gives an tionship with Animal Planet. "Sometimes er agencies because of their size, and not edge over the homogenity of the larger there is a heavy selling process at the necessarily because of their creative out- agencies. To that end, bigger doesn't beginning just to get them to work with put. This is why we focus so heavily on mean better, says Sherry Hodge, one of you the first time. From then on though, the creative and the visuals, and bring the the partners at the newly formed Los 70 to 80 % of our business is from the client options and different looks," said Angeles -based Bungalow 3. "This same clients coming back to us" David Edelstein, executive producer of enables us to be more creative, innova- Another strength of small to mid -size New York -based The Firm Design tive and provide the highest level of per- marketing design agencies is a smaller Group. "We try to bring something they sonal service. We want to remain small workload. Like Bungalow 3, which have not seen before to the table." and selective so that we can concentrate turns away work when they become too Smaller shops have the ability to our attention on our clients' projects," busy, Jon Vesey, executive producer and take a more independent, alternative she said, noting that the company pur- co- owner, New York -based Beehive, approach to the creative, says Bruce posely only rented 2,000 square feet of can afford to take fewer jobs. "The proj- Alcock, co -owner of Tricky Pictures, a office space when they started. "We ects that we choose to undertake get the Chicago -based motion design, digital wanted to make sure we remained true full attention of the entire company. animation and live action studio. to our original plan of being a boutique" When we do increase our workload, In addition, smaller design shops can Smaller companies have their ear to however, we grow in size as the jobs offer a kind of hands -on attention to the ground about what's going on, cre- warrant it," said Vesey. 24 BROADCASTING & CABLE / JUNE 7, 1888

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Life after Hercules , USA unveils Back 2 Back Action: `Jack of All Trades' and `Cleopatra 2525' 1

By Joe Schlosser two half -hours and run them back -to -back with the goal of tudios USA President writing them and designing the Steve Rosenberg says he characters so they would be S and his staff have been specifically geared toward the preparing for the potential loss same audience," Rosenberg of Hercules: The Legendary 1104 says. "We want to attract the Journeys' star Kevin Sorbo for same demo that Xena and Her- about a year now. cules have brought in, which is S Those plans were quickly put that 18 -to-34 age group." into action last month when Jack of All Trades is an Sorbo, who had been negotiat- .' action series set on a Caribbean Ì ing a new contract, opted to island in the 18th century, leave the show for a planned Kevin Sorbo abandons 'Hercules' for a Gene Roddenberry where the citizens are fighting weekly syndicated series with show, while 'Xena' star Lucy Lawless stays the course. for a stake in the New World. Tribune Entertainment. The series revolves around Jack Last week, Rosenberg unveiled Stu- start clearing the series on stations past Styles, a British Secret Service agent dios USA's wild card, an hour syndicated the 1999 -2000 season. who gets into a number of sticky situa- action -block comprising two 30- minute Both new series were designed by tions, Studios USA executives say. series from the creators of Hercules and Tapert and Raimi to attract the same audi- Cleopatra 2525 follows the adven- Xena: Warrior Princess -Rob Tapert ence that Studios USA has cultivated with tures of an exotic dancer who is cryo- and Sam Raimi of Renaissance Pictures. Xena and Hercules, Rosenberg says. "The genically frozen and then thawed in the Next January, the block, christened whole idea from the outset was to take year 2525 by two female warriors. Back 2 Back Action, will replace the six- year-old hit Hercules. The final original episode of Hercules will be sent to stations the week of Nov. 15 and reruns of the highly rated series will continue on High court won't through the end of the year. Sorbo, who next year will star in one of two new sci -fi series from the archives of late Star Trek creator Gene Roddenberry, was contractu- ally obligated to appear in eight episodes hear CNN case of Hercules during the 1999 -2000 season. The two new half-hour series, Jack Media lose case again on privacy -violation issue of All Trades and Cleopatra 2525, will debut in syndication Jan. 17. By Dan Trigoboff a mortal wound to the practice of "We really have been planning for this reporters riding along with police to for about a year now," says Rosenberg. The U. S. Supreme Court last week film execution of search or arrest war- "We had a plan A and a plan B. One plan rejected CNN's appeal of a lower rants in people's homes. Although the was that we would continue on with court decision that held the net- court ruled in the earlier decision Hercules and bring the Back 2 Back work could be liable for violating the against the federal agents and, in a project in as a separate show. The other privacy of former criminal suspects. The companion case, local law enforcement was what we are now for. preparing appeals court decision stems from officers, it also held that the officers 1 These shows have been in development reporters accompanying federal officers would not have to pay damages for a long time, though." in the execution of a search warrant in a because their liability wasn't clear at Hercules: The Legendary Journeys suspect's home. the time of the offense. When the case is cleared through the 1999 -2000 sea- The court refused, without com- returns to the lower courts, the network son in well over 90% of the country. ment, to hear the case only a week after may be able to seek qualified immunity Rosenberg says many of those stations holding in a different part of the same from damages as well, although such have clauses in their contracts that case that police could be held liable for immunity does not apply easily to pri- i allow Studios USA to replace Hercules Fourth Amendment privacy violations vate entities such as CNN as it does with another new series. He added that for allowing media members to go into for the government. USA sales executives will soon suspects' homes. That case was seen as Generally, media cannot be sued as Studios ï 26 BROADCASTING & CABLE I JUNE 7, 1ST!

www.americanradiohistory.com BROADCASTING private entities fo constitutional viola - ence at the raid, as well as the use of the damages in this case, that could leave tions, as has be n attempted by the tape, and other alleged indications of in place the damaging precedent that plaintiff in this ca e. But the U.S. Court cooperation. the media are acting on behalf of the of Appeals for t Ninth Circuit held Jane Kirtley, director of the state in such instances. Media histori- that CNN could 'e sued, because the Reporter's Committee for Freedom of cally resist becoming "state actors," court considered the network to have the Press, noted that the Supreme Court particularly when law enforcement been acting in co cert with the govern- has left CNN in a difficult position. seeks to use the media in its investiga- ment. The appe late court cited an While CNN could try to have itself tions, through subpoena of tapes and agreement betw en the network and covered under the qualified immunity photos of potentially criminal behavior. the agency that d scussed CNN's pres- that protects the government from CNN refused to comment. Deal r ads motor from WXYZ-TV Six -figure lo s seen as Detroit -area auto group exec pulls spots over negative story

By Dan Trigoboff football player, took a bankrupt dealer- Farr spokeswoman Charlene ship from zero sales in 1975 to $596 Mitchell said Farr pulling his ads was Amajor Detr t -area auto dealer has million in sales in 1999, and became in direct response to the station's "non- pulled his a s from wxYZ -Tv after the largest African American enterprise story. We're in the business of selling a two -part eries in which cus- in this country, rather than Channel 7 cars and making money, and helping all tomers complain d about the dealer's ignoring the story..." Farr said. those people with marginal credit," she credit practices. e withdrawal could Gordon responded that "We did not said. "Sometimes you get a few like mean a six-figure oss for the station. ignore that story. We told that story." those on TV who lie on their credit Mel Farr, the ormer Detroit Lions Farr did not respond directly to ques- applications, and that's why they get football player w o now runs the half- tions from Gordon about what actions their cars repossessed." billion dollar -a y ar dealership, pulled were taken after Farr became aware of WxYZ -TV continues to stand by its his advertising o y days after the sta- the complaints. story. tion aired the st es. Car dealerships are generally he . vy local advertisers, and a Farr spoke 'oman estimates the dealer spends as uch as $100,000 at each of several lo al stations. The focus o the stories, said reporter Shellee mith, was the illegal practice of "sp t delivery; that is, when a car deale delivers a car on the spot before finan ing is complete" When the finan ing failed, "Mel Farr Automotive repo esses the car." Smith based her story o complaints made to Affordable state officials. S e also reported that Farr charges ill gaily high interest Research & Sirveys rates, sometimes p to 25 %. The corn- plaints against F. have resulted in an Customized for your Station. investigation by he Michigan Secre- tary of State and cal police. The report was followed by an inter - view with Farr, ho would not talk to Ad Soles News Programming Promotion Smith, but tal d on the air with 'The Questions you should be asking... reporter -anchor Guy Gordon after Visit Us At Smith's story ha aired, when News the Answers you need to know" PROMAX /BOA Director Dave R berts contacted Farr Booth 119 during a radio i erview on the story and convinced h' to tell his side on Audience Research the evening news Farr acknowl dged the 23 corn- plaints, but note that his dealerships Call 1- 800 -RVS -6335 had sold more t an 60,000 vehicles since 1990. "It se ms to me the bigger E -mail: info @audres.com Web: www.audres.com story should b that Mel Farr, an African Arneric. n, ex- Detroit Lions

JUNE 7, 1999 BR04DCASTING & CABLE 27

www.americanradiohistory.com BROADCASTING a conference call last week announcing the deal. The company wants to get up Chancellor signs off to the FCC limit in its larger markets, he said. "There are a couple of larger trans- Sells majority interest in its billboard business to Lamar actions we'd be interested in over time as well," he added. He was not specific. By Elizabeth A. Rathbun Infinity Broadcasting Corp. and Clear Lamar and Chancellor will work Channel Communications Inc., both also together to further Chancellor's dream Chancellor Media Corp. has radio group owners. Infinity just boosted of cross -promotion on billboards and deferred its dream of being a itself to No. 1 in the billboard field with over the radio airwaves. "multimedia" company compris- the May 27 acquisition of Outdoor Sys- Lamar's billboards and Chancellor's ing TV, radio and outdoor holdings. tems Inc. for about $6.5 billion (BROAD- radio stations overlap by 70 %, Hicks Last week it announced it had auc- CASTING & CABLE, May 31). Lamar said. As it enters 34 new markets, Lamar tioned its 42,500 billboards to Lamar becomes No. 1 in terms of sheer number hopes to be able to attract more national Advertising Co. for about $1.6 billion of outdoor faces owned. The deals and regional advertisers, Lamar Chair- in cash and stock. require Justice Department approval. man Kevin P. Reilly Jr. said. The term The deal leaves Dallas -based Chan- Besides sharpening Chancellor's "billboard" also covers other forms of cellor a pure play -radio company with focus on radio, the deal reduces Chan- outdoor advertising, including bus shel- the avowed goal of building some kind cellor's debt by $700 million, to $5.7 bil- ters, street furniture and mall displays. of Internet business. With the acquisi- lion, and saves about $15 million in cor- Lamar, which currently owns about tion of radio company Capstar Broad- porate overhead. The company on 76,000 billboards, can plumb the "sig- casting Corp., a deal expected to close March 15 underwent a sweeping restruc- nificant untapped potential" of Chan- on July 13, Chancellor will own about turing with an eye on de- leveraging to cellor's billboards that Chancellor 465 radio stations. boost its stock price. The restructuring executives just couldn't take time to However, Chancellor is keeping a included killing a $1.5 billion deal to find, Hicks explained. Chancellor hand in the outdoor advertising business bring LIN Television Corp., which owns executives now can focus on radio and via a 30% stake in Lamar. With Chancel- 29 TV stations, under Chancellor's roof. creating an Internet component without lor's billboards, Lamar becomes the Now, "we would like to continue to the distraction of trying to bolster the third- largest billboard player in the Unit- grow our radio assets," Chancellor outdoor division, which was a drag on ed States in terms of revenue, behind Chairman Thomas O. Hicks said during company revenue (B &C, May 24). r

Is Local Color Missing from Metro snapped up Your Cable Westwood One buys traffic- reporting network Í Weather By Elizabeth A. Rathbun has an option to acquire another Programming? 18 %). cstwood One Inc. will domi- The companies' combined traffic nate the skies with its nearly operations "will enable Westwood One $1 billion purchase of Metro to invest in improved local content and Networks Inc. information -gathering systems as well Houston -based Metro Networks, as develop new markets," Karmazin heard in 81 markets, is the nation's said in a release. largest provider of traffic -reporting Metro Networks was encroaching on services. Westwood One's Shadow Infinity territory as it expanded into Traffic currently operates in 16 mar- news, sports, weather and video for TV kets, where the companies go head - stations, Kupinski said. to -head, according to Michael A. Metro President Charles Bortnick Kupinski, senior media analyst with will become president of the com- A.G. Edwards & Sons Inc. bined Metro Networks and Shadow Maintaining separate helicopters and Broadcasting Services. Metro Net- staff is costly so "the combination cre- work's 53% owner, Chairman David ates an attractive growth platform," he Saperstein, will enter into a consulting says. "We think [the merger] is good agreement with the merged company. for both companies." The deal must be approved by the Jus- The $900 million stock deal was tice Department. announced last Wednesday by Mel Advisers on the transaction were Karmazin, chairman of CBS Corp.'s Donaldson, Lufkin & Jenrette for Infinity Broadcasting Corp. Infinity Westwood One, based in New York, manages Westwood One and owns and Goldman Sachs & Co. for Metro nearly 18% of the radio network (and Networks.

28 BROADCASTING & CABLE / JUNE 7, 1999

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about a third. "This was not an imme- diate decision," she said. "I BREAK made this option available four years ago," in contract

By Dan Trigoholl negotiations. But with both her sons, ages 8 and 5, in Running for their in the Hair Club for Men. the station barely a month school, Bill said the late - I'm not only the president; ago to become news direc- news job would mean, "I lives in Virginia I'm also a member." tor at wxYZ -TV Detroit has would not see them except WVEC-TV Norfolk,Va., decided to return to his old on weekends" Bill also anchor Terry Zahn got Berry exits after job. He was back in Atlanta noted that her awareness involved in raising money last week. Roberts, who was heightened by recent for cancer research in decades in D.C. grew up in Detroit and reports focusing on the 1993 as a tribute to his Longtime Washington news anchor Paul Berry spent many years as a problems of young people, mother, who is a cancer newsman there, had noth- has left WJLA -TV after 28 most notably school vio- survivor. Four years later ing praise for his years. Berry became the but lence. With all that he became a cancer Detroit staff and general odd man out earlier this factored in, she said the patient, diagnosed with the manager, Grace Gilchrest, year when the station decision became easier. often -fatal multiple but said he missed Atlanta hired Maureen Bunyan, "I had to ask myself, `Do I myeloma, a form of bone more than he thought he who had been a mainstay a cancer. And last month he would. "WxiA was a great want my boys raised by at rival station wusA(Tv). was running in the local experience for me," baby sitter ?' " Although Bunyan had Relay for Life, helping to Roberts said. " Sometimes She's aware that giving news for a few raise nearly $1.5 million been out of people change their mind. up her role as ubiquitous she for cancer research. Zahn years, replaced Berry It's nice to be in a position anchor could hurt her as a national Matthews to has emerged and Kathleen where I'm able to go back. career. "I could be spokesman for cancer become the station's sole When I left I knew the job replaced altogether," she treatment and research. A i 1 p.m. anchor, and later was not totally done." Dur- said. "But, hopefully, my short promotional tape he replaced Berry in co- ing Roberts' absence, special reports for the 11 made in 1997 for local use anchoring the 6 p.m. Atlanta newspapers found was soon used nationally, o'clock news will enhance news. Berry, who most WXIA -TV's response to a will the show. But if I weren't and another spot be recently anchored the 5 major news event, the And his the station's main anchor, released this year. p.m. news, will be shootings at Heritage High, treatment the end- but I was my kids' No.1 -with replaced by Del Walters. to be "way behind" some ing unknown filmed mom, that would be -was WJLA -TV management other stations. Roberts' enough for me." for two documentary said they had hoped Berry most recent tenure in in shows his station ran would stay on, but months Detroit was not without its being 1997 and 1998. On of contract talks failed to moments either. During his L.A. report prompts both a cancer spokesman produce an agreement. last week at wxYz -Tv, a Calif. gun -sale halt and cancer patient. Zahn Some of the changes at significant advertiser pulled An investigation from quips, "I'm like that guy WJLA -TV have brought his ads in response to an KCAL(TV) Los Angeles into improved ratings. In the unflattering story by the the State of California's May ratings book, the sta- station (see story, page 27). business of selling guns tion gained on second- has led Gov. Gray Davis place wusA(Tv), while For anchor, no night to order a halt to such perennial winner WRC -TV at the (Palm) Beach report- added to its ratings lead actions. The station WPEc(Tv) West Palm ed thousands of gun sales over both. WJLA -TV's Beach, Fla., anchor Chan- gains, though, included by the California Highway dra Bill says she is volun- Patrol and Department of first place among news- tarily cutting back her casts at the Berry - Corrections. Since the hours and switching her reports, other officials anchored 5 p.m. news. schedule to better accom- have called for legislation modate motherhood. She banning the practice. Atlanta's once and is dropping the 11 p.m. future news director news, but will continue to It turns out that the best anchor the 5 and 6 p.m. All news is local. Contact person to replace Dave slot. Although she intends Dan Trigoboff at (301) Roberts as VP news, vim/k- to do more reporting dur- 260 -0923, e -mail WVEC 's Terry Zahn, up ana is daytime shifts, she dtrig@ erols.com, or fax running. w Atlanta, ... Dave ing her Roberts. Roberts, who left says her pay will be cut by (202) 463 -3742.

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tor on The Oprah Winfrey Show and Mills was a pro- ducer on Judge Judy and 6E'GET WITH THE PROGRAM Judge Joe Brown. `Short' clears By Joe Schlosser in New York `Dream' team Jessy Raphael, and worked Court- appointed King World's upcoming talk show with Martin Short rides again with Alspaugh on Leeza, producers Vicki! and Real Friends. has been cleared on wcss- Tribune Entertainment has DreamMaker is cleared in Bruce McKay has been TV New York for the fall. hired Nancy Alspaugh and 90% of the country for fall. named executive producer The clearance, which was Ray Giuliani to be co -exec- of Telepictures Productions' expected since CBS utive producers of its new Green light upcoming court series, acquired King World earlier hour syndicated offering, for `Big Break' Judge Greg Mathis. McKay in the year, brings The Mar- tin Short Show up to 77% Richard Simmons' Dream - Buena Vista Television was most recently a produc- coverage for its fall debut. Maker. Alspaugh was most executives say the upcom- er on CBS' The Late Late recently executive consult- Show with Tom Snyder and ing weekly syndicated Dansey becomes ant to Twentieth TV's series Your Big Break has he formerly worked on The Divorce Court. Her other been given a green light People's Court and the orig- video services VP credits include talkers for the fall. The hour inal Divorce Court. Telepic- Lauren Dansey has been Leeza, Vicki! and ABC's singing competition series tures executives also named named vice president of Real Friends: Caryl and has been cleared in 90% Joey Ford as the show's video services at Warner Marilyn. Giuliani was most of the country for its first director and Lisa Mills as Bros. Domestic Televi- recently supervising produc- season, including all of the the supervising producer. sion's corporate marketing er on Studios USA's Sally top 10 markets. Ford formerly was a direc- and advertising division.

OsWeek this fall to hours a n me te :coal. 0eS prime details o Duet the high -clef RnaoM sub ¡s%.,9, c on c 15 disclose `ho shot on which paw for 10" manutac under ertin8 ass tn8 c tt Mit con D,1.V But our tA ' hl will tmnics h t of S2i on could Mitsubishi doren n8 oí mM, mm lt 1.101of sales, before`onsutneaik variety Hpset Breda and vers btU tOr cos4+ Tn spursQ 1iP o sub+tan SSt4 undetw ti( KsM ¡V. t` a variety steP!' 5 gertior Hti hi tt return be8 By Von will . . .. ttsúrG sbtshlnV . O ° 1.4 breakthrough a big Drns thtY t h wdlbo* and M broadcast of pVtceoM'ubisled network. 'gs saytge cost schedules ND Pro4rtc. fihHCBS NTSC c no they simul t 1 ularid het the CBS t consumes hatabout ÑD ùtnwil enable kChicago concerned ne Raymond, .t to be .s 15n have e ht8b" oluii 1on8 Everybodyber .,essor+ HMie week¡rnthe a 199`- fat thru'hout WRAL -TV5 salutes CBS for once again taking the leadership role with HDTV. CBS WBALU

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www.americanradiohistory.com BROADCASTING PEOPLE'S CHOICE MAY 24 -31 Braattcas(felwark prime lime ratings The 90- minute series finale of 'Home Improvement' took the top slot according 1e Nielsen Ms Research and made ABC's Tuesday lineup the most -watched night of Week 36. Week36

8:00 5 42 4/11 95. Dilbert 1.7/3 >. 32.20/20 8.0/13 37. Melrose Place 7.3/12 41.7th Heaven 6.510 Q 8:30 22 Suddenly Susan 8.9/14 104. Home Movies 1.1/2

9:00 28. CBS Movie Special 84. Buffy the Vampire Z - Mad About You 13.6/20 Ally McBeal 10.0/15 101 The Sentinel 1 3/2 ABC Monday Night Slayer 2.7/4 C 9:30 The American Movie -Cleopatra, President 83/13 10:00 Part 2 10.0/-15 7. Dateline NBC 10.9/17 10:30 17.7/28 8.8/14 8.1/13 5.8/9 1.8/3 3.3/5 } 8:00 89. Moesha 2.0/3 81. Bully the Vampire 19. JAG 9.0/15 46.3rd Rock fr /Sun 6.0/10 62. Train Wrecks 4.6'8 Slayer 3 0 5 Q 8:30 Home Imprvmt 21.6/34 93. Clueless 1.8/3

9:00 39. World's Most Shockng 90 Malcolm & Eddie 1.9/3 24 CBS Tuesday 25. Just Shoot Me 8.5/13 76. Felicity 3.5 5 Moments 7.1.'11 9:30 2. Spin City 14.3/22 Movie -A Murder on 97 Between Brothers 1 6'2

10:00 Shadow Mountain 5.NYPDBlue 13.5/22 8.7,14 11. Dateline NBC 9.9/16 10:30 8.7/15 7.7/13 11.4/19 7.7/13 2.7/4 4.3/7

8:00 12. Dharma & Greg 9.4/17 Q 38.60 Minutes II 7.2.13 7R nateline NBC 8.3115 88.7 Days 2.1 4 62- Dawson's Creek 4.6.8 G 8:30 28. Two Guys. A Girl 8.3/14 35 Fox Movie Special - Z9:00 23. Drew Carey 8.8/14 78 Star Trek: Voyager 6. Law & Order 11.9/19 True Lies 7.7'13 69. Charmed 4.016 32. 48th Annual Miss 3.25 Q 9:30 39. The Norm Show 7.1/11 Universe Pageant 10:00 16.20/20 9.2/15 8.0/13 3. Law & Order 13.9/23 10:30 3.5/6 7.3/13 9.4/17 5.2/10 1.6/3 2.7/5

>. 8:00 14. Friends 9.3/19 53. World's Wildest Police 87. Wayans Bros 2.4/5 51. Promised Land 5.6'11 5.4/11 97. UPN Thursday Night 8:30 26 Jesse 8.4/16 Chases 84. Jamie Foxx 2.7/5 76. ABC Big Picture Movie- Riddler's Frasier 10.7/19 81. Steve Harvey 3.0/5 9:00 36. Diagnosis Murder Moon 1.6/3 Show -Quiz Show 60. Fox Files 5.1/9 7.4/13 16. Will 8. Grace 9.2/16 83. For Your Love 2.8/5 D 9:30 3.5/6 10:00 19.48 Hours 9.0/16 12 ER 9.4/17 10:30 6.4/13 5.9/12 6.6/14 4.0/9 1.2/2

8:00 65 Two of a Kind 4.5'10 47. Kids /Darndest 5.9/14 101 Am Greatest Pets 1.3/3 57. Providence 5.2/12 62. Boy Meets Wrld 4.6/10 48. Candid Camera 5.8/13 69. Fox Movie Special 103. Am Greatest Pets 1.2/3 Q8:30 - Mars Attacks! 4.0/9 O 9:00 49. Sabrina/Witch 5.7/12 49. Unsolved Mysteries 104. Love Boat: The Next 26. Dateline NBC 8.4.17 Wave 1.1/2 E 9:30 57. Brother's Keepr 5.2/10 5.7/11

10:00 14.20/20 9.3/18 44. Nash Bridges 8.1/14 44. Law & Order 6.2 ;12; 10:30 3.6/8 5.4/12 4.0/9 5.2/12 KEY: RANKING /SHOW TITLE/PROGRAM RATING /SHARE )- 8:00 78. Am Fun Hm Vid 3.2/8 68. Cops 4.3/11 TOP TEN SHOWS OF THE WEEK ARE NUMBERED IN 67. Early Edition 4.4/11 TELEVISION UNIVERSE ESTIMATED AT 99.4 MILLION G 8:30 53. Cops 5.4/13 72 NBC Movie of the HOUSEHOLDS: ONE RATINGS POINT IS EQUAL TO 994.000 TV 9:00 52. AMW: America Fights IX 75 ABC Saturday Night HOMES YELLOW TINT IS WINNER OF TIME SLOT 57. Martial Law 5 2 1 1 Week -The Joy Luck Movie Do Back 5.5/12 E 9:30 -I'll Club 3.9/9 (NR).NOT RANKED; RATING /SHARE ESTIMATED FOR PERI- Anything 3.7/8 OD SHOWN *PREMIERE SOURCES: NIELSEN MEDIA X10:00 42. Walker, Texas Ranger RESEARCH. CBS RESEARCH GRAPHIC BY KENNETH RAY 10:30 6.4'14 8.5/18 3.7/8

7:00 100. The Parent 'Hood 1.4/3 78. Wonderful World of 34.60 Minutes 7.8/19 (nr) NBA Playoffs 7.1/17 84. World's Funniest! 2.7/7 7:30 95. The Parent 'Hood 1.7/4 Disney- Dogmatic 8:00 31. Touched by an Angel 69 The Simpsons 4.0/9 93. Sister, Sister 1.8/4 á 3.2-7 61. Dateline NBC 4.7/10 Z 8 30 8.1/17 72 Family Guy 3.9/8 90. Smart Guy 1.9/4 0 9:00 97. Zoe Dunc Jck Jn 1.6/3 74. NBC Sunday Night 65. The X -Files N 53.20/20 5.4'10 19. CBS Sunday Movie 4.5/9 - 90. Unhap Ever After 1.9/4 9:30 Movie-Thanks of a A Match Made in Grateful Nation, Part 1 10:00 Heaven 9.0/17 53. The Practice 5.4/10 3 8/7 10:30

WEEK AVG 7.5/14 7.5/14 7.8/14 5.7/11 1.7/3 3.2/6

STD AVG 8.0/13 7.U/ JD 8.9/15 6.9/11 2.0/3 3.2/5

34 BROADCASTING & CABLE I JUNE 7, 1999

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www.americanradiohistory.com BroadcaslinggCable CABLE Malone's high -class deal Supervoting Class B stock, not wireless, drives Liberty's $3 billion Associated buy

By John M. Higgins also has a unit holds 46% of Liberty's shareholder votes, developing other by virtue of owning so many Class Bs. Liberty Media Corp.'s $3 billion wireless phone The Associated deal bumps that to 47 %. acquisition of Associated Group technology. But Malone has a history of per- reflects more than just a bold push Senior Liberty forming corporate gymnastics to into a new area of telecommunications. executives were secure control of supervoting shares. It's also a move by Chairman John Mal- traveling and not Before AT &T's $50 billion takeover in one to solidify his control of Liberty's available for com- March, TCI had a similar stock struc- expanding Internet and cable portfolio. ment at press time. ture and Malone worked similar deals. From much of Wall Street's perspec- John Hodulik, In 1997, TCI paid $808 million in tive, Associated's sexiest asset is a 41% an stock to acquire Kearns-Tribune Without spending analyst who Co., a stake in Teligent Corp., a competitive a dime of his own. covers Teligent newspaper company whose operations telephone venture trying to use wireless John Malone has for PaineWebber include the Salt Lake Tribune. At the frequencies to provide high- capacity been managing to Inc., said the time, TCI executives said the deal telephone and data service to businesses. extingish large Teligent shares would allow them to experiment with chunks of stock. But other industry and Wall Street are worth $1.2 electronic publishing and explore fur- executives see Teligent as a mere side- billion and the Liberty shares are worth ther arrangements between cable and light. Associated's real allure is a $1 $954 million. A slab of AT &T stock newspapers. Analysts and bankers saw billion block of Liberty stock, includ- that Associated got in the stock -swap the deal also allowing Malone to ing supervoting Class B shares that sale of TCI is worth $1.1 billion. Liber- secure -and extinguish -9.1 million carry 10 votes per share, rather than the ty is also assuming Associated's debt. shares of supervoting TCI shares. single vote carried by a Class A share. The deal calls for Liberty to pay Malone had the right to buy those Liberty Class A shares are widely held Associated shareholders 25.9 million powerful shares from Kearns- Tribune and traded, but just a few investors hold of its Class A shares plus essentially himself, but that wasn't necessary. By the powerful Class B shares. The most distribute 19.7 million AT &T shares prompting TCI to acquire Kearns -Tri- notable is Malone, who bune for Class A shares, holds just 9% of Liberty's 0 Malone was able to return equity but controls almost the publisher's powerful half its shareholder votes. shares to TCI's treasury. Securities analysts said 19:7 $1`.1 billion That increased his personal that Associated Chairman control of TCI's shareholder and CEO Myles Berkman votes from 17.8% to nearly sought a tax -free way to sell 14.4 million Liberty shares $954 million 25% without investing a the company, while Liberty dime of his own money. saw a way to get back the 41% of $1.2 TCI engaged in a similar supervoting shares. Teligent billion maneuver after TCI chairman "They had a chance to Bob Magness died in 1996. PaineWebber Inc. work something out, get Source: _sue His estate was left with 30.5 back some shares," said San- million Class B shares. The ford Bernstein & Co. media analyst Tom Associated already owns. executors of TCI's estate exchanged Mag- Wolzien. He believes the Teligent stake Associated accumulated the 14 mil- ness' Class Bs for low -power Class As. will eventually be traded to AT &T, which lion share Liberty block by being an They then sold the shares for $530 million is technically Liberty's parent company early backer of Malone's old company, to eager investment bankers willing to although AT &T and Liberty executives Tele- Communications Inc., selling its help Malone. say they operate completely separately. cable systems for $6.8 million worth of Malone didn't end up putting out Another analyst agreed, saying, "It's TCI stock in 1979. So Associated held any cash, yet managed to extinguish basically retiring those shares so John a major stake in TCI and got an equally the chunk of votes larger than his own. can control the company. It's just significant stake in Liberty when the Magness' children challenged the cleaning it up." cable and Internet programming unit deal, contending the estate got too low However, Liberty insisted that Teligent was spun off as a "tracking stock." By a price. Malone ended up settling the is the key to the Associated deal. In a state- coming to the party early, Associated dispute by unwinding the deal, but ment, President Robert Bennett said, "It acquired 11.7 million Class A shares, securing an agreement with Kim and allows us to obtain an attractive invest- but also 2.7 million Class Bs. Gary Magness that allowed Malone to ment in the very exciting and rapidly The deal does not dramatically change control their shareholder votes, leaving growing business of Teligent." Associated Malone's control position. He already them to actually own the stock.

36 BROADCASTING & CABLE / JUNE 7, 1999

www.americanradiohistory.com WORLD C/IIIMPIONSHIP WHISHING

Viewership of pay-per-view 3rugrams up from 600,000 per month to over 1 n Lion Feel the impazi

www.americanradiohistory.com CABLE trol of what you're watching in your household,' " he said. Network participation has dropped Cable's family circle somewhat since the program was initiat- ed three years ago, according to Sharon Industry to show 600 hours of nonviolent programming Radziewsky of the National Cable Tele- vision Association. This year's roster of By Deborah D. McAdams 66 networks is down from 75. The shift is partly a result of Encore pulling out its Faced with intense scrutiny over 11- channel thematic multiplex, she said. media violence, cable television ESPN and CNBC also dropped out, last week rolled out its annual while Pax TV and the digital Discovery showcase of family- friendly program- nets have joined. ming. From June 21 -27, some 66 cable Disney cleared the best children's rat- networks will participate in "Tune In to ing during last year's Kids and Family, Kids and Family 3," with each televis- with a 2.2 average in prime time, June 8- ing at least 30 minutes of kid- oriented James Brown will host 'Just Think,' a 14. Nickelodeon and USA tied for sec- content in prime time during that week. program about tolerance to be aired on ond with a 2.0 average -respectable, but This year's "Kids and Family" initia- 23 networks. certainly not stellar. tive arrives just as the issue of violence Hundreds of programs are being "What's interesting about it is that rat- in the media has come to the forefront offered up, comparable to last year's ings aren't first and foremost in how we of a national debate, fueled primarily total of 600 hours of family -friendly charter success, but a lot of the movies and by several deadly school shootings. prime time during the showcase week. shows involved in this are doing very For cable, the timing probably "What this effort hopes to do is say well;" Sapan said. Nickelodeon's Rugrats, couldn't be better. to parents, `Be aware of what you're for instance, regularly dominates the top The whole idea of "Kids and Family" watching, and be critical and take con- 25 rated cable programs each week. is to remind people that cable is full of family -friendly programs, said Josh Sapan, president and chief executive officer of Rainbow Media Holdings Inc. CABLE'S TOP 25

PEOPLE'S CHOICE Is Local Color TBS raced up the cable ratings to No. 4 last Missing from week, thanks to Jeff Burton's victory in the r Coca -Cola 600. The NASCAR race earned a Your Cable 4.9 rating /10.6 share. Weather Following are the top 25 basic cable programs for the week of May 24 -30, ranked by rating. Cable rating is coverage area rating within each basic cable network's universe; U.S. rating is of 98 mil- Programming? lion TV households. Sources: Nielsen Media Research, Turner Entertainment. Rating HHs Cable Rank Program Network Day Time Duration Cable U.S. (000) Share

1 WWF Wrestling USA Mon 9:00P 60 7.2 5.5 5432 10.1 2 WWF Wrestling USA Mon 10:O0P 65 7.1 5.4 5394 10.9 3 NBA/Jazz/Trailblazers TNT Thu 8:58P 152 5.8 4.4 4413 10.1 4 NASCAR /Coca -Cola 600 TBS Sun 6:10P 271 4.9 3.8 3770 10.6 5 Inside the NBA TNT Thu 11:30P 30 4.8 3.7 3676 10.6 6 WCW Monday Nitro Live! TNT Mon 8:00P 60 4.4 3.4 3350 6.7 7 NBA/Trailblazers /Jazz TNT Tue 7:58P 173 3.7 2.8 2820 5.9 8 WCW Monday Nitro Live! TNT Mon 9:00P 60 3.6 2.7 2699 5.0 9 WCW Monday Nitro Live! TNT Mon 10:00P 64 3.4 2.6 2554 5.2 10 WCW Thunder TBS Thu 9:06P 71 3.1 2.4 2418 5.4 10 WWF Wrestling USA Sun 7:00P 60 3.1 2.4 2365 7.1 10 Rugrats NICK Mon 7:30P 30 3.1 2.3 2320 5.3 13 NBA/Hawks /Knicks TBS Mon 7:57P 159 2.9 2.2 2234 4.5 13 Hey Arnold NICK Mon 8:00P 30 2.9 2.2 2189 4.5 13 Hey Arnold NICK Wed 8:OOP 30 2.9 2.2 2173 5.0 13 Rugrats NICK Sat 9:30A 30 2.9 2.2 2144 10.7 13 7th Heaven WGNC Mon 8:OOP 60 2.9 1.4 1362 4.7 18 Hey Arnold NICK Wed 8:30P 30 2.9 2.1 2065 4.5 19 WCW Thunder TBS Thu 8:05P 61 2.8 2.1 2099 5.3 19 Movie: `Dragon:...' USA Fri 9:00P 150 2.7 2.1 2082 5.3 19 Walker, Texas Ranger USA Mon 8:OOP 60 2.7 2.1 2069 4.1 19 Rugrats NICK Tue 7:30P 30 2.7 2.1 2058 5.0 19 Movie: 'Die Hard' USA Thu 9:OOP 150 2.7 2.0 2030 4.6 19 Rugrats NICK Wed 7:30P 30 2.7 2.0 2027 5.2 25 Wild Thornberrys NICK Thu 8:30P 30 2.7 1.9 1931 4.7

38 BROADCASTING & CABLE / JUNE 7, 1999

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Out of a sample Super Bowl in HDTV, ABC of roughly 1,200, the Harris poll found reported it will employ new graphics that 92% of football fans want to see the for its NTSC pro football broadcasts. virtual first -down line in football broad- ABC Sports has signed a two -year casts. Squadron says the technology deal with Sportvision to use the firm's was "particularly appealing for kids and "1st & Ten" system, which paints an more casual viewers." electronic first-down line onto the tele- The popularity of a first -down vised image of the field. It will debut on ESPN has used the system for its NFL graphic also seemed to appeal to CBS broadcasts on Sunday night. MNF on Sept. 13 for a Denver Broncos- last season. The network partnered Miami Dolphins contest. Terms of the is building for ABC's 720p Monday with virtual signage firm Princeton leasing arrangement weren't disclosed, Night Football broadcasts, said Video Image to launch a similar tech- but an industry source says the system Squadron. "We're not doing it for nology to Sportvision's '1st & Ten." will cost ABC about $25,000 per game. HDTV, at least not initially," he noted. CBS first used the PVI technology for a While ABC hasn't used "1st & Ten" "I think everybody would like to do Pittsburgh Steelers- Detroit Lions game for its NFL coverage before, the that, but the development we're doing on Thanksgiving Day 1998, and con- Sportvision technology has been well now is not encompasssing that for the tinued with it the rest of the season. tested. ABC's cable counterpart ESPN beginning of this season" Fox says it is also considering some used it last season for its Sunday Night In addition to technical development, sort of first -down graphic for its NFL Football, earning with Sportvision an Sportvision has also conducted market coverage this fall. Emmy nomination for Innovative Technical Achievement. ABC then used the system for its broadcast of the 1999 Fiesta Bowl, the college football Mile -high DW troubles national championship game. "It's a terrific addition to our football Community opposition stalls Denver tower construction coverage," says John Filippelli, ABC Sports vice president of production, who By Karen Anderson mountain linked via fiber to repeater adds that ABC will use "1st & Ten" to towers (translators) that could carry display a narrow yellow line on the field, Tans of three Denver TV stations broadcasters' DTV signals throughout as ESPN did last year. 'That seems to be to build a common digital televi- the area. "It is prudent for the commis- the color that stands out most," he says. sion tower on Lookout Mountain sioners to recommend that broadcasters ESPN will also continue to use "1st have run into more opposition from consider the alternatives," he says. & Ten" for Sunday Night Football, local residents. But Scott Barella, engineering man- according to Sportvision President and Organized as C.A.R.E. (Canyon ager of CBS -owned KCNC -TV, says the CEO Bill Squadron. Squadron said Area Residents for the Environment), alternatives are technically less desir- Sportvision COO Jerry Gepner and his the residents argued against the tower able than the proposed Lookout Moun- operations staff have greatly reduced at a May 27 hearing in front of the Jef- tain site, which avoids major shadow the size of the system, which traveled ferson County Board of Commission- areas. "If it were that easy and it were to ESPN games last year in a 40 -foot ers. "We had some very strong testimo- that simple a solution, the stations mobile truck. ny ranging from the mechanics of a would have done this prior to DTV," "Now it will fit into a couple racks of tower fall to interference to the [Col- Barella says. "If you take a good look equipment, and that will go into one of orado] School of Mines geophysics at how you cover the population you the trucks the broadcaster uses," equipment to potential damage to give up substantial coverage patterns, Squadron explained. "One of our key DNA," says Deborah Carney, a local so the argument is to say `you fill those goals was to be able to come up with a lawyer and president of C.A.R.E. areas in with translators.' Where are design that made `1st & Ten' more The group also called on Les Larson, you going to put those and what kind of compact and efficient, and we've been a local resident and broadcast and cable process is it to place those translators? able to do that." industry consultant, to show that there is Don't we just revisit the whole sce- While the "1st & Ten" system is now an alternative to the broadcasters' plan. nario?" much smaller, it won't be going into Larson suggested the stations could C.A.R.E.'s new testimony is the lat- the HDTV production truck Panasonic build a main tower on a non -residential est in a series of hindrances for the Lake

40 BROADCASTING & CABLE / JUNE 7, 1999

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www.americanradiohistory.com TECHNOLOGY Cedar Group, which includes Denver's 1, 1999 for top -30 market stations. one Denver station has found an inter- ABC and NBC affiliates and its CBS MacDermott expects at least two more im DTV solution. ABC affiliate and O &O. In March, the planning depart- county hearings before any decision is McGraw -Hill station KMGH -TV iS ment notified the tower consortium that made and says he is "past the point of broadcasting a low -power DTV signal it was recommending denial of the proj- predicting" the outcome. from its downtown Denver rooftop ect to the board of commissioners, cit- KcNc -TV's Barella believes the earli- under temporary FCC authority. ing a zoning ordinance stipulating that est the new tower could go up is spring Fox affiliate KDVR, which isn't part the distance between the tower and res- 2000. "I don't think it's an issue of not of the Lake Cedar consortium, expects idents' property must be equivalent to staying within the RF standards," he to meet the Nov. 1 deadline. The station the tower's height -850 feet. The near- says. "We're clearly on emotional is currently strengthening its existing est resident's property starts 175 feet ground here. It depends now on how tower, which is also located on Look- away from the proposed site. the county commissioners were out Mountain, for the addition of a According to Lake Cedar Group swayed and I don't think it's going to DTV antenna. While KDVR'S DTV Manager Jim MacDermott, the group end there. I think whoever gets the rul- plans also met with community opposi- has presented a tower design that would ing is going to back up and appeal it." tion, the plot of land KDVR'S tower is not affect any homes in the case of a MacDermott adds that the proposed located on is zoned specifically for collapse, and the planning department tower would be in compliance with communications use and Jefferson may reconsider its recommendation. local and federal radiation standards, as County's board approved the new con- Nonetheless, the ongoing opposition existing towers on Lookout are today, struction. and hearing process means that several and that C.A.R.E. is proposing "rewrit- "Citizens basically don't like anything Denver broadcasters will miss the ing law." up there," observes John Hollinger, KDVR FCC -mandated DTV deadline of Nov. While the tower dispute continues, engineering manager.

technology to support DTV broadcasts at Fox stations. For the 720p broadcast, Fox CUTTING EDGE sent a precompressed 19.4 Mb /s HDTV stream over fiber to its 10 digital affili- By Karen Anderson and Glen Dickson ates, which then used NDS MPEG -2 splicers to switch WSYX goes DVCPRO by WSYX which included of paperwork that have tra- between the network stream ditionally been generated for news gathering three camcorders, five stu- and their locally encoded VTRs and a by the cable spot buying dio editing DTV commercials. Sinclair Communications - laptop editing system. process. According to According to Andrew G. owned wsYx (Tv) Colum- Robin Kroopnick, NCC's Setos, executive VP of bus, Ohio, has purchased NCC rolls out EDI to VP of corporate services News Corp.'s News Tech- Panasonic DVCPRO and advanced media sys- more than 100 sites nology Group, using equipment for news and tems, the EDI rollout Cable rep firm National splicing will programming operations in means quicker reconcilia- MPEG -2 a deal valued at more than Cable Communications has allow Fox affiliates to build Video Networks tions for ad agencies, lower $1 million. Both wsYx and installed their DTV plants in one EC Tracker Electron- operational costs and less its LMA station wrrE -Tv Inc.'s format, such as 480p or ic (EDI) potential for human error. are replacing aging analog Data Interchange 1080i, and still support system at 112 cable affili- "To do an initial reconcilia- gear, including Sony Beta - 720p or any other MPEG- ates. The EDI system tion in the Chicago inter- cam, with DVCPRO. The 2- compressed format Fox allows NCC affiliates to connect, it used to take two sale encompasses 86 pieces sends without having to transfer advertising invoic- weeks to do it manually," of DVCPRO gear includ- buy expensive encoding es and affidavits and per- says Kroopnick. "Now it ing 18 camcorders, 40 and decoding equipment or form electronic reconcilia- can be done in two working player /recorders, 22 studio multiple switchers. Setos tion using the Internet, thus days." NCC plans to install editing V Rs, five desktop adds that Fox is investigat- reducing the huge amounts the EC Tracker system at VTRs and a laptop editing the rest of its 300 affiliate ing MPEG-2 insertion system. The major portion sites by the end of 1999. technology that will allow of the DVCPRO equip- stations to insert local branding into precom- ment will be assigned to Fox tests MPEG news, and the remainder pressed network feeds. will be used for program DTV splicing "The point of all this tech- acquisition and playback. Fox's May 23 high - nology is it allows us to be WSYX produces 22 hours definition broadcast super- flexible without prej- of news weekly, and wTrE- of Independence Day udice to a station's eco- Tv produces seven hours. rr.. was the first time the nomics," says Setos. "We This purchase follows a Video Networks' EC Tracker cuts two network has used can transmit any format we smaller DVCPRO purchase weeks' work down to two days. MPEG -2 splicing decide is appropriate."

42 BROADCASTING & CABLE / JUNE 7, 1999

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www.americanradiohistory.com BroadcaslmggCable

AOL stakes out Net music turf ISP picks up two online music companies for $400 million in stock swaps

By Richard Tedesco SPiNNtB earlier this year. Spinner.com had been an object of merica Online made its first move iobs corn attention from MTV, which acquired its The most music available Into the online music space last anywhere . FREE! competitor, Imagine Radio, to advance its ,R..N,.e«d.,NPnNNN own Internet music strategy earlier this week, acquiring online music Cnaoetom.lBAM TMe.mlalWnweeMmM. programmer Spinner Networks and BImPMmawmpuENp u.,]Ip.sel.n.nnals year. Spinner.com's parent, Spinner Net- technology firm Nullsoft in stock ;..,NNVA Needonxite/ Be works, garnered $12 million in financing Perte.l *NM .u+BM11et,inb!e Bpr.wrPqe6 b VIA w.MY.y>B swaps worth $400 million. MNMa from Sony Music Entertainment, Intel make wn60f and Amerindo Investment Advisors early The two deals immediately Now en fpin....an To WIN TT. ...1.'6611. N16. OIOn4;iskl AOL a major Web music player: The tYNM mou. WC n,. rn .n.ero. BONY in 1999. Spinner.com music service transmits 2 RwoB.m.aóma`P«á.ewro Gary Fries, president of the Radio million tunes daily to PC users and 016661£ neR.em.mR,1nm :,.. Advertising Bureau, says Internet -only m itteell Nullsoft owns Winamp, the most popu- radio outlets "could make a dent" in te 4.111.1t 16 BUwtle for PCs, and Shoutcast, New 116111611 station revenues. But he sees radio sta- lar MP3 player 17 :M.NMR Stint .. an MP3 streaming audio system. So in tions making Net gains by streaming a single harmonious stroke, AOL lands online: "The Internet becomes a sec- Spinner.com transmits millions of tunes ondary delivery vehicle. It's actually a top music Website and a technology daily to PCs, and will make AOL an arm to fuel future music initiatives. instant major player in Web music. increased listening." Those include enabling digital music Hause sees Nullsoft's Winamp as a downloads as well as programming Broadcast.com, previously rumored strong technology acquisition which Internet radio. AOL is talking to major to be in talks with AOL, has its own lends AOL leverage in that arena. "It record labels and exploring possible portal partner in Yahoo, which struck a certainly gives you the engineering alliances with radio station groups, deal to acquire the preeminent Internet prowess to develop players for PCs and according to Ted Leonsis, president of broadcaster in a $5.7 billion stock swap other devices," he says. AOL Interactive Properties. "We're talking to everybody," he says. AOL will look to develop Spinner.com through other deals and with its existing assets. Spinner.com Atomic Pop pumps currently streams 100 music channels online and provides downloads of some songs with the prevalent MP3 up Public Enemy technology. The combination of Spin - ner.com and Winamp effectively cre- ates a music portal, according to Leon - By Richard Tedesco gle- release deals with generally lesser sis, who sees Shoutcast -which known artists open to using the Net as a enables PC users to broadcast their the traditional prime outlet. Its releases, as in the case own content- providing AOL a music record industry cycle, Atomic of Public Enemy, will also be available community. "They'll really jump -start circumventingPop is putting out Public Enemy's in traditional retail outlets. the company's activities in the Internet latest record, There's a Poison Goin music arena," says Leonsis. On, via digital download. AOL will create custom -branded PC users can buy the rap recording music services for AOL.com, Com- for $8 using AT &T's a2b music player puServe, and Netcenter. It intends to offer or RealNetworks' RealJukebox. It's live radio along with sporting events, also available in Zip disk form, with a concerts and e- commerce features. Plans music video, for $16.98. to integrate or co -brand Spinner.com are "We very aggressively embrace all not yet certain, according to Leonsis. the Web technologies," says Al Teller, Kevin Hause, digital media analyst Atomic Pop founder and CEO, who for IDC, sees the moves as AOL staking formerly headed up MCA Music and a claim in the online music space by CBS Records. expanding its portal presence. "From That's because Atomic Pop is an the PC side, being able to integrate online label aggressively attacking the music into their portal is a tactical move structure of the music business by to keep people from going to services offering recording artists more favor- Atomic Pop aims at exploding the pop such as Broadcast.com," says Hause. able splits. It's seeking exclusive sin- recording release cycle.

44 BROADCASTING & CABLE / JUNE 7, 1999

www.americanradiohistory.com SITE OF TOE WEEK CBS plugs in Switchboard

www.w1ila.com By Richard Tedesco It's also another step toward the impending IPO CBS plans to create ` FOR In searching for a phone number, a from its growing 41) f,Wrasr0N r REAY { online portfolio. PC user can soon tune to CBS: CBS Along with switchboard.com, CBS' r¡1 Switchboard, that is. online holdings now include: 35% of hol- NEM.XOYE In its latest online equity- for-ad -time lywood.com, 50% of storerunner.com Am-knJStÇ Lieta Dead deal, CBS picks up a 35% stake in and 33.3% of office.com. óe=nr Switchboard, Inc. The Banyan Systems unit operates switchboard.com, an Switchboard' mct' online directory with 117 million busi- fan .111,IN apace

Won ness and residential listings. Switch- , ..NO--.. .. on.'Mc .:,p M » .- board gets $135 million in on -air pro- P..:.non.Pe:orE 1YlI{öhppflS 1!' motion .aJ.,.P 1,. over seven years and use of the .1014111.-,. ! M CBS "eye" logo over 10 years as the eAlogiu ® 9tralaIltlit191 site is renamed CBS Switchboard. wet---- .._... miisums 9.en,.marl, e..: CBS also receives warrants to .,:aw.,. °,-,.o,,... increase its stake in Switchboard to 40% along with warrants to buy 250,000 shares of Banyan stock. WFAA -TV Mel Karmazin, CBS president and ,.t`r BANYAN. toad j Dallas CEO, called the acquisition "another i- N1Rt Jí< ....:J significant step" in assembling Web Switchboard.com will soon become CBS ABC, cli.8 sites that provide "real service." Switchboard.

Site features: Live streaming of weekly newscasts fat 5 and 9 a.m., noon, 5, 6, and 10 p.m.; weekend WebTV box redux newscasts streamed 7 a.m., 5, 6, 10 p.m. on Saturdays and at 8 Microsoft unveils its next-generation set -top boxes a.m., 5:30 and - 0 p.m. on Sun- days; newscasts archived for two By Richard Tedesco was it would have to approach the 8.6 weeks; links to ABC.com, CNN GB capacity of the EchoStar satellite Interactive and local Dallas metro Microsoft will introduce its next- box now in production to enable the LiveGuide entertainment guide generation WebTV boxes this same sort of video downloading fall, improving the basic model intended for that model. Site launched: Spring 1995 and downgrading the Cadillac version The WebTV Plus boxes will double by deleting its hard drive. their random access Site director: Walter Zwirko, man- memory to 16 MB of The WebTV Classic boxes have faster aging news editor RAM and add 8 MB of flash. Otherwise, 56 kb /s modems (up from 33.6 kb /s), they retain the same modem speed at 56 Number of employees: 3 more powerful 150 MHz processors (up kb/s and processing capacity at 167 MHz from 112 MHz) and improved memory for the same price and a presumably Design: In -house (8 MB of RAM and 4 MB flash) for the improved cost margin for Sony Electron- Streaming technology: RealVideo same $99 price. But Microsoft dropped ics and Philips Consumer Electronics. the 1- gigabit hard drive in its WebTV The added memory compensates for Traffic generated: 2 million page Plus receiver, still priced at $199. the loss of the hard drive, according to views in May The interactive idea behind the hard Sharon Prinks, WebTV group product drive was to enable downloads of manager. Advertising: Banter ads extended video commercials streamed When the new boxes debut during Revenue: N/A through the vertical blanking interval this year's Christmas season, they'll or downloaded overnight. But content also be sized down to about the size of Highlights: Traffic has increased wasn't being created for the functions, paperback book. steadily since WFAA started so the hard drives were hardly being WebTV Classic subscribers will pay streaming newscasts in January used, according to Sean Kaldor, analyst $21.95 monthly for the service with the 1998; biggest draw on site for IDC. new box, while current subscribers DopplerNet Radar, tracking "It limits the functionality, but it wasn't continue to pay $19.95. WebTV Plus volatile weather cevelopments in really utilized," says Kaldor. "It was like subscribers will pay the prevailing the Dallas -Fort Worth metro area having two spare tires on your vehicle." $24.95 rate. -R;ciard Tedesco Microsoft dropped the idea of a 2 WebTV currently claims 800,000 GB hard drive, according to a WebTV subscribers, with approximately half of spokeswoman, who said the feeling those taking the basic service.

JUNE 7, 19118 / BROADCASTING & CABLE 45

www.americanradiohistory.com BroadcashogaCahle CLASSIFIEDS

HELP WANTED MANAGEMENT RADIO HELP WANTED TECHNICAL HELP WANTED MANAGEMENT General Sales Manager. Strong team leader needed for NBC affiliate owned by Gray Com- OVP OF TECHNICAL General Manager. The West Virginia Educational munications, Inc., one of the country's fastest Broadcasting Authority seeks a general manager for growing station groups. Located near the coast, with the West Virginia Public Radio Network, in 6 regional sales offices and lot's of sunshine, quality OPERATIONS Charleston, WV. WvaPR has a weekly audience of of life is non -negotiable! Must be well- organized more than 100,000 and an annual budget of $2 individual with a track record of developing new The Home Shopping Network, America's million. WVaPR produces a nightly half -hour news business. Must also possess the ability to stimulate premier electronic retailer, has an program and the music series Mountain Stage, revenue growth from nontraditional sources. immediate opening for an OVP of which is distributed by PRI. The general manager Technical Operations at our corporate will of West Virginia Public Broadcasting's headquarters in beautiful St. Petersburg, be part HELP WANTED SALES senior management team. Salary: $45,000 - Florida. $55,000. To Apply: Request required application Responsibilities include overseeing form. Write To: Personnel, Educational South Central LSM Opportunity! Network af- operation and coordination of Master Broadcasting Authority, 600 Capitol Street, filiate in a hot market is seeking a high energy Control regarding technical, creative and Charleston, WV 25301. Deadline: Completed leader who can motivate a young and talented personnel aspects of live shows, directing application forms must be received no later than local sales team. College degree and sales man- the team toward production goals and 5:00 PM, Friday, July 2, 1999. Please, no phone agement preferred. Experience with Nielsen Ad- managing daily operation of Post calls or walk -ins. The West Virginia Educational vantage, Nielsen AdViews, BMP, and Media Production regarding advertising and Broadcasting Authority is an Equal Opportunity Center can make you a top candidate. We are an promotions. Candidate must possess 7 -10 Employer and encourages the application of female equal opportunity employer with an excellent com- years professional broadcast experience, and minority individuals as well as persons requiring pensation plan. Send resume, income history extensive knowledge of technical individual accomodation due to a disability. and success stories to Box 01559 EOE. operations and Post Production and strong communication /interpersonal skills. HELP WANTED SALES National Sales Manager: KTVD-TV UPN20 is Computer experience and budgetary seeking an experienced leader to become part of knowledge are essential. Sales Person required for 24hr NY Station. our sales managemenet team. Must be a good The Home Shopping Network Training, salary plus commission. Resumes only: motivator with an ability to develop new business. offers competitive salary and benefits as RBC Radio L.L.C., 306 Fifth Ave., New York, NY Should be familiar with BMP, CMR and well as the opportunity for personal and 10001, Attn: VP; Fax: 212 -244 -1784. Scarborough. Minimum of three years television professional growth. For consideration, Modern rock radio seeks GSM. Class B FM, sales experience. Previous major market TV please mail, fax or e-mail resume to: The located in Vermont's most prestigious resort management experience desirable. Excellent Home Shopping Network, Inc., Human region. Our signal covers 4 states. If you can benefits. Send resume to Personnel, 11203 E. Resources, 1 HSN Drive, St. Petersburg, recruit, lead and sell, send resume to: WEQX, Peakview Ave., P.O. Box 6522, Englewood, CO FL 33729. Fax: 727 -537 -6895. E -mail: PO Box 102.7, Manchester, VT 05254. 80115 -6522, or fax resume to (303) 790 -4633. turtlek@hsn.net. No phone calls. EOE M /F. General Sales Manager: Midwest Radio Group. Small market AM. Located on beautiful Lake Michigan. Send three references and resume to Box 01551 EOE. Director of Sales. A.H. Belo Corporation is ;;;Home seeking a Director of Sales for Texas Cable SITUATIONS WANTED MANAGEMENT News, a 24 -hour local /regional news operation. Successful candidate should have experience in ppmg T i Current Vice President /General media sales/sales management, conceptual sell- ing, sales training and audience research data. Manager of six station group located in FOE/Affirmative Action Em lover. Candidates should also possess strong com- the Midwest. We started five years ago w W W. It S 11 . c O m puter, math and writing skills. Send cover letter with a stand alone AM. Stations are and resume to TXCN, Sales Director Search, 570 Young, aggressive and almost sold. Young Street, Dallas, TX 75202. Fax: 214 -977- new in same ready to take on challenges 4610. Email: [email protected]. WE PLACE Engineers, capacity. I value and respect good & Mfg. Sales/Marketing people and have always worked to Local Sales Manager (99 -21) K -EYE TV, the Colorists create a Team Philosophy. Looking for soon -to -be CBS O &O in Austin, TX, one of Amer- Employer Paid Fees. something in the Orlando area. TV ica's fastest growing markets, is seeking a Local 20 Years personalized & considered. Please respond to Sales Manager. Minimum of 3-5 years broadcast- confidential service. Box 01056 ing management experience preferred with a suc- All USA States & Canada cessful track record in achieving billing and now LEASED PROGRAMMING business development goals. A team builder is MAIL & FAX: needed with strong organizational, negotiation Produce, hostyourown radio show, and generate and presentation skills. The position calls for KEYSTONE INT'L., INC. radio PA hundreds of qualified Leads 50,000 watt NYC directing the daily activities of the local sales Dime Bank , 49 S. Main St., Pittston, 18640 USA station. Call Ken Sperber 212 -760-1050. staff, managing multiple sales and promotional Phone (570) 655 -7143 Fax (570) 654 -5765 projects, and developing marketing strategies to Produce and host your own radio program in website: keystoneint corn achieve goals and maximize revenue. An ex- Dallas, Atlanta, Sacramento, Orlando, and/or San We respond to all Employee & Employer Inquiries cellent working knowledge of inventory manage- Antonio. Call or fax George J. Dacre at 914 -942- Alan Cornish! Mark Kelly ment, Nielsen ratings, TV Scan, CMR, and 1491. Fax 914 -942 -4292. Time brokers welcome. marketing research is required. Send resume to: Tom Heston, VP Sales, KEYE -TV, 10700 Metric Chief Engineer ABC Affiliate in Charleston, SC TELEVISION Blvd., Austin, TX 78758. EOE. in search of top notch chief engineer. Must have experience in broadcast engineering manage- facility HELP WANTED MANAGEMENT Account Executive: New York based strategic com- ment, including studio and transmitter planning and munications & marketing firm seeks an experienced maintenance, capital budgeting, General Manager - KVIA, Channel 7, ABC af- broadcast operations. Knowledge of satellite, account executive with a minimum of two years expe- filiate in El Paso, seeks person to run well - rience. Applicants must be motivated, persistent, microwave, eng, personal computers/computer equipped operation. Heavy focus on local news, resume organized and must be able to develop new business. systems and broadcast equipment. Send sales, promotion and community involvement. Great company with many benefits. Salary plus with cover letter and salary requirement to HR This Top- 100 market offers beautiful weather, Director, WCIV, POB 22165, Charleston SC bonus. Fax resumes to Scott @ 212 -223 -8833. low cost, and mountain scenery in growing metro - 29413. No phone calls. plex of 2 million plus. Great salary, benefits and perks. Privately owned by News -Press Gazette Co. Send resume to HR Director Betsy Lentz, PO You can ,imply fax yourcIassilied inq & Cable at 1212) 206-8327. Box 29, St. Joseph, Missouri 64502. (EOE).

46 BROADCASTING & CABLE /JUNE 7,1999

www.americanradiohistory.com CLASSIFIEDS

HELP WANTED TECHNICAL HELP WANTED NEWS

Fox Digiteil is currently seeking experienced individuals for the following positions for LIVE 7 days /week sports news show: TECHNICAL DIRECTORS Must be familiar with live news and /or remote production formats and have PRODUCER: Nation's leading videoconference GVG 3000 or 4000 experience. Knowledge of Abekes and DVEous helpful. educator of early childhood professionals seeks producers with 10 years experience building TAPE OPERATORS exciting, effective presentations which take best Must be familiar with Tektronix Profile, JVC Digital - S machines, VTC -4000 advantage of the technology to tell compelling Buff Box, DNF Box, cuts editing, waveform and Vector Scopes; and be able stories. We produce, write and execute live videoconferences using highly produced video to work in a fast- paced, live television environment. segments under deadline and on budget. Qualified candidates must be available to work a flexible schedule. Please Success is based on the quality of our products. submit a cover letter, resume, & salary history to: Fox Digital, Human Please send reel, references and resume. Resources, Job Code: BC, Fox Network Center, P.O. SATELLITE COORDINATOR: Detail oriented Box 900, Beverly Hills, CA 90213 -0900; fax (310) professional to manage relationship with our 969 -6059. NO PHONE CALLS PLEASE! Equal DBS provider. This person is flexible and works

Opportunity Ernployer. well under pressure during management of pre - taped and live broadcast satellite fulfillment for all broadcasts. Please send resume and CHIEF ENGINEER references to; Executive Producer, RISE, 2 Garfield Place Suite #202, Cincinnati, OH PRODUCTION & MAINTENANCE 45202. Brand new opportuni ty available at 6- station public broadcasting facility for an individual to oversee any J manage all aspects of the daily operation of the engineering Weather Anchor/Reporter, WETM -TV: 11 pm production and mainten ance area and staff. Position reports to the VP Engineering weather anchor & early evening reporter position. and will be heavily focu sed on ensuring that this unit, it's staff and equipment allow Stories will focus on weather related and outdoor topics. Requirements: 4 year college degree in MPT to operate at ful I efficiency. Requires eight (8) years experience in the meteorology preferred with some reporting exper- maintenance of TV broadcast equipment, six of which were in a tience. Must have weather anchor reporting ex- ma nagement/superviso ry capacity; knowledge of TV broadcast production methods as perience. Ability to shoot and edit Beta tape a

well as maintenance p .ocedures for routine or emergency maintenance; SBE cert. plus. Familiar with Kavorus Triton 1 -7 system. Ex- required; Bachelor's de

JUNE 7, 1998 / BROADCASTING & CABLE 47

www.americanradiohistory.com CLASSIFIEDS

HELP WANTED NEWS HELP WANTED NEWS

SINCLAIR BROAD - SBS CAST GROUP TV sta- National Association of Telecommunications Officers and Advisors SINCLAIRBROADCASTGROUP tions cover over 25.9% of the U.S. and its top 1999 Government Programming Awards ten radio division oper- ates in 10 separate markets. Sinclair's TV group -CALL FOR ENTRIES - includes affiliates with all 6 networks. As our phenom- enal growth continues, we seek the one element which Deadline, June 23, 1999 gives us the edge on the competition and the power to Those eligible are local government or non -profit organizations whose scope of stay on top - the best people in the business. If you are a motivated team player with a successful track record, programm3ry includes government access. an opportunity may await you at Sindair. Awards Banquet - Atlanta, GA Cincinnati - WSTR- TV/WB- Promotions Director - Duties include overseeing all aspects of station pro- September 17, 1999 motion, including supervision of promotion person- nel, budgeting, outside advertising, station image and For entry information contact: brand development, as well as, outside station events /programs. Responsible for total on -air look NATOA and inventory. BC #306 703-506 -3275 or Email: cgreetham @natoa.org Cincinnati -WSTR -TV/WB- Chief Engineer-Imme- diate opening for a hands -on Chief Engineer. Looking Associate Producer We are looking for a creative, for an individual with a strong technical background Photographer /Editor: Full time News a with UHF transmitter. AAS or BS with SBE certifica- Photographer /Editor wanted in growing competitive organized, proactive person who wants to become tion preferred. Must be proficient in installation, market. Must have experience in shooting/editing producer of viewer-friendly newscasts. A great maintenance and troubleshooting of studio systems on DVC -PRO orBetaformat's. Microwave Live Truck opportunitytojoin an award winning, number one news and associated equipment such as videotape machines, and Avid Newscutter experience a plus. Must be operation. Must be a good writer and videotape editor. audio /video switchers, and microwaves. Must have able to work quickly under multiple deadline Resume, non -returnable tape, and news philosophy excellent computer /LAN skills. BC #307 pressure. Please send tape (Beta or DVC -PRO) and to Personnel Administrator -123, WTOL -TV, P.O. Box Dayton -WRGT -TV/ FOX -Local Sales Manager - resume to Box 01560, by June 23, 1999. EOE. 1111, Toledo, Ohio 43699-1111. No phone calls. EOE Seeking an experienced ISM to lead local sales force. Anchor: Main event anchor position in the 76th Ideal candidate should be able to position an emerg- Photographer/Editor. WSOC -TV is looking for a ing prime time newscast, introduction of meters, visual storyteller who can go off the shoulder as well market. You'll produce and anchor your own and LMA combo selling(with our sister NBC sta- as off the sticks...a creative go- getter, who can run show, co- anchor another. Minimum 3 years of tion). Must demonstrate knowledge of traffic sys- a live truck, edit and even voice over live pictures broadcast experience and 2 years of anchoring. tems, qualitative research, sales hiring, training and on occasion. If you like a challenge and have a couple Send VHS or 3/4" tape to Don Brown, News budgeting. Knowledge of Excel spreadsheets a plus. of years of experience on the street, then we want Director, WSIL -TV, 1416 Country Aire Dr., Send resume and cover letter. BC #308 to hear from you. Send tape and resume to: WSOC- Carterville, IL 62918. EOE. Dayton -W KEF /WRGT -T V /NBC -FOX -Acco un t TV, Bill Bruce, News Operations Manager, Dept. 95, Investigative Reporter: WTVR -TV is looking for Executive- Looking for an Account Executive with 1901 North Tryon Street, Charlotte, NC 28206. No a top -notch reporter with an investigative report- strong customer service and negotiating skills along phone calls please. EOE M /F. ing background. Need to have tape of well - with a proven track record of new business develop- ment. Media sales experience required. Send produced investigative pieces. Ideal candidate News Photographer: Join area's top news team. resume and cover letter. BC #309 could be heavy hitter GA reporter who wants to Requires solid news judgment plus videography focus on investigative work. Please send resume Dayton -WKEF/WRGT- TV/NBC -FOX -Promotion and editing skills. Must have at least one year of and tape to: Rob Cizek, News Director, WTVR- Writer/ Producer - Duties indude station log scheduling, TV news experience. Send resume and tape to TV, 3301 W. Broad St. Richmond, VA 23230. copy writing and promo production. Creativity, aggres- Chief Photographer, WTVC, P.O. Box 1150, Chat- siveness and self -motivation are a must. Strong organiza- WTVR -TV is an EOE M/F. Pre -employment drug TN 37401. tional skills are necessary. Two years writing and editing tanooga, Equal Opportunity Employer. screening required. No phone calls please. experience preferred. Creative team player should send a Morning Anchor: WROC -TV is seeking a morning Assignment Editor: WSOC -TV is looking for an resume and non-returnable tape. BC #310 anchor. If you're an upbeat personality, with a natural aggressive and experienced assignment editor. We Dayton -W KEF/WRGT -TV /NBC- FOX -Graphic conversational style, we want you now. You must are Charlotte's news leader! We are Charlotte's Artist-Dayton's NBC and FOX affiliate is looking for write well, and work asa team with ourweatheranchor. news leader, and we need a leader in the newsroom. a graphic artist to join its award-winning creative Full -time anchor experience is a must. Join a growing, You must be organized, be able to team. Must have strong communication skills, the committed news organization, one which will give you manage daily crews and spot news, and plan future ability to create cutting -edge graphics and an appre- all thetools needed to succeed. Sendtape and resume assignments. Newsroom computer systems ciation for tight deadlines. Broadcast design experi- to Bob Kirk, News Director, WROC -TV, 201 Humboldt 2 years. ence preferred. Knowledge of Chyron Liberty, Pho- experience a plus. Minimum experience toshop and Illustrator a plus. Creative team player Street, Rochester, NY 14610. EOE. Send resume to: Robin Whitmeyer, Senior Executive should send a resume and tape. BC#311 Producer News & Special Projects, WSOC -TV, Newsmagazine Producer KTVA -TV needs a Dept. 95, 1901 North Tryon Street, Charlotte, NC Dayton-WKEF/WRGT-TV/NBC-FOX-Weekend producer for our newly expanded daily 28206. No phone calls please. EOE M /F. Anchor /Reporter- Looking for a weekend evening newsmagazine INSIDE ALASKA. Producer must anchor who will also report three nights a week. Must oversee all aspects of the 1/2 hour -long Anchor/Reporter: WSOC -TV is looking for a a -starter, writer be self strong and great live reporter. newsmagazine. The producer will work closely Looking for someone who will bring ideas to the news- weekend morning anchor who wants to grow with the with the Executive Producer and correspondents room, not wait for news to happen. 1 -2 years anchor number one station in Charlotte. We're looking for an experience. Send resume and VHS tape. BC #312 to develop long -form stories and other elements energetic player who enjoys the street as much as the in the broadcast. Line producing experience and/ anchor desk. Previous full time anchoring experience. Indianapolis- WTTV- TV/WB4 -Kids Club Personal- or segment producing needed. Please send re- tape and resume to: Vicki Montet, ity-WB4 Indiana is looking for a bright, fun individ- No beginners. Send and tape to Lynne KTVA -TV 1007 ual to be the new face of WB4 Kids. We have a vibrant sume Snifka, News Director, Dept. 95, WSOC -TV, 1901 N. Tryon Kids franchise with a 90,000 + member Kids Club. We West 32nd Avenue, Anchorage, AK 99503. No Street, Charlotte, NC 28206. EOE M/F. are looking for a creative person who loves kids! phone calls please. EOE. Duties include on -air vignettes, personal appearances, Associate Producer. Successful candidate will News Executive Producer: WSOC -TV is look- publications, mailings and client interaction. Organi- have several years of TV news writing experi- zational skills are essential. On -air, writing, produc- ing for a creative leader who knows News and lov- ence with the goal of line- producing. Newscast pro- ing and editing experience is preferred. Send resume, es to win. We are a demanding number one ducing experience is a +. Send resume with cov- tape, photo and cover letter noting desired position shop with very high expectations...if you are an er letter (no calls/faxes) to Carla Carpenter, News and referral source. BC #313 experienced Senior producer, or are already in Director, WPVI -TV, Suite 400, 4100 City Avenue, Sinclair is proud to be an the management ranks but looking to grow, then Philadelphia, PA 19131. EOE. EQUAL OPPORTUNITY EMPLOYER and a please contact us right away. In addition to direct- DRUG -FREE WORKPLACE WOMEN AND ing editorial content of shows, you'll be responsi- Meteorologist & Weather Producers. Join MINORITIES ARE ENCOURAGED TO APPLY ble for crews, copy editing, and high production Atlanta based team to produce innovative To respond include blind box # and send to: values. You must be able to grasp `the big weather programming for delivery into Europe. Use Broadcasting and Cable, picture" as well as solve little problems quickly the latest systems to produce the next generation 245 West 17th Street, 7th Floor, and efficiently. If you're interested send tape and of weather programming. Previous forecasting or NY, NY 10011 resume to: Vicki Montet, News Director, WSOC- graphics experience requrred and knowledge of TV, Dept. 95, 1901 North Tryon Street, Charlotte, European geography, climate and culture a plus. NC 28206. EOE M/F. Rush Qualifications to Box 01555. EOE. 48 BROADCASTING & CABLE /JUNE 7, 1999

www.americanradiohistory.com CLASSIFIEDS HELP WANTED NEWS HELP WANTED PROMOTION Promotion Director: Live, work and play 40 minutes from NYC! WLNY -TV, New York's only independent is looking for a creative, multi- lalor Y based kaional Network talented person to run our promotion and market- ing department. You must be an excellent writer, is looking for a top anchor with ample live experience in have great listening skills, be deadline oriented, have a sharp eye for detain, know how to produce both legal an issue- oriented programming. Ability to and direct, with the ability to be "hands on" in all aspects from concept to completion involving con- cover and con anent upon crime, justice and legal issues a tests, print, radio and direct mail campaigns, sales marketing support, on -air creative for enter- must. Five ears broadcast experience required. Send tainment, news and community activities, along with website management. You also must non -returnable VHS tape and resume to: possess great people skills and the ability to manage an excellent support staff. Still in- terested? Good, because you should have a min- Box 01556 imum of 3 years experience in television promo- tion and marketing. The right candidate will be Hearst -owned station n South Florida is ex- Assignment Manager: WROC-TV is looking or generously rewarded with a competitive com- panding and needs mo vated, high- energy peo- assignment manager, someone with great ideas and pensation package including great benefits and a ple! WPBF Eyewitness ws 25 is currently seek - organizational skills. Responsibilities fabulous work environment. Send resume, tape and ing Producers, Associ :te Producers, Photo- includecoordinating daily news coverage, developing salary history to David Feinblatt, GM, WLNY -TV, graphers, and Videotap Editors. Must have at contacts and sources and organizing two editorial 270 South Service Road, Melville, NY 11747. EOE. least one year experien e in television news. If meetings each day. Good people skills and the ability you are ready to join n exciting team and a to function well underpressure isamust. Send resume Asst. Director of Creative Services WPVI -TV, great company, send y ur resume and tape to and cover letter to Bob Kirk, News Director, WROC- an ABC owned station is looking for a top -notch Margaret Cronan, Ne s Director, WPBF -TV, TV, 201 Humboldt St., Rochester, NY 14610. EOE. assistant director of creative services. Re- 3970 RCA Blvd., Sui e 7007, Palm Beach sponsibilities include overseeing on-air promo- Gardens, FL 33410. PBF is an EOE and KLAS, Las Vegas, has the following tion, writing and producing, and organizing managed by Hearst -Arg e Television. opportunities: Assistant News Director. Great special events. Must be fast, creative, detail- Executive Producer. K SP -TV, Mpls. -St. Paul, opportunity to run the day to day operation in a fast oriented, and a true team player. A great opportunity has an immediate openi g for an evening News growing, aggressive news market. We're not just at Philadelphia's #1 station. Three years experience Executive Producer. W: do 2 newscasts every broadcast. We have an aggressive Internet writing news promotion a must; experience using an night, back -to -back at 9 & 10pm, and you'll department, an all news cable channel and a radio Avid and/or digital on -line edit suite a plus. Send oversee the content an . production of both. We news service. If you have the proven ability to motivate letter, resume and non-returnable VHS or broadcast need you to have stro g news judgement and a team to do their best everyday, we want to hear beta tape (no calls/faxes)to Caroline Welch, Director management skills, but you should also be a from you. Evening Executive Producer. We have the of Creative Services, WPVI-TV, Suite 400, 4100 City great writer and a creati storyteller. Rush a non - tools. If you can use them in a fresh, creative way, Avenue, Philadelphia, PA 19131. EOE. -returnable tape and r: ume to Dana Benson, and help others learn how to do it, you'll love this job. News Director, KMSP , 11358 Viking Dr., Perfect for an innovative producer in a large market HELP WANTED INTERNET Eden Prairie, MN 55344 Please, no phone calls. who's ready to make the move to management. KMSP is an Equal Oppo unity Employer. Morning Live Reporter. We need a reporter who can Business Development Associate: Media Gener- tell anystory Live. Hard news, breaking news, features Reporter WNDU -TV is i .king for a smart, aggres- al, Inc., a communications company with interests in and fun, you'll do it all. Candidate must have 3 years sive, creative general a ignment reporter. We're newspapers, TV and cable is seeking a business experience. Also, we are always on the look out for looking for someone who can enterprise and break development person for its new media efforts in the the best producers and photojournalists. Las Vegas stories. Two years experte nce as a reporter is need - broadcast TV division. Duties will include identifying is a great place to live and KLAS is the best place to ed and experience with mi crowave and satellite lives and analyzing new business opportunities, negotiat- work. Apply to: KLAS TV, 3228 Channel 8 Drive, Las is a plus. Send resume an I reel to: WNDU -TV, Atten- ing contracts, coordinating projects and developing Vegas, NV 89109. EOE tion: Human Resources, 'osition #00251, P.O. Box advertising sales & marketing strategies. Please for- 1616, South Bend, IN 634. EOE. Or email your Producer: New York based strategic communica- ward letter and resume: Marketing & Business resume to: JOBS @WN )U.COM No phone calls tions & marketing firm seeks an experienced produc- Development/New Media Group, Media General, please! WNDU -TV is an E lual Opportunity Employer. er with excellent writing ability for VNR's, B -Roll pack- Inc., P.O. Box 85333, Richmond, VA 23293 -0001. ages & event production. You must be motivated, Meteorologist. Immediat opening for high -energy Fax: 804- 649 -6863. E -mail: cblackburn @media- organized, persistent & creative. Three y ears experi- meteorologist who can d liver a clear, concise and general.com. ence is a must and travel is required. Knowledge of interesting forecast. Knowledge of WSI Weather Hi -tech industry a plus. Great company with many producer, Barons radar and AWS systems is helpful. HELP WANTED PRODUCTION benefits. Fax resumes to Scott @ 212 -223-8833. Three years on- camera television experience is Associate Producer of Local Programming: required. Send tape and resume to Jennifer Rigby, HELP WANTED PROMOTION News Director, WPXI, 11 T`' Hill, Pittsburgh, PA 15214. WPWR -TV (UPN50) Chicago, seeks applicants for an Associate Producer for the Emmy No phone calls. W PX I is an equal opportunity employer. Promotion Producer. We are searching for a nominated weekly informational /educational kid talented writer and editor to produce daily news Assignment Editor. Mi st be familiar with local series, UP'N RUNNING. Duties include coordinat- topicals. Must be able to work cohesively with the television news operatic, is, able to develop story ing shoots, a variety of writing, directing, produc- news management team and news producers. ideas, do preliminary stoi y development, and han- ing, logging, and other duties as assigned. Can- You will have an opportunity to stretch creatively dle logistics of dispat hing reporters, photo - didates will possess a variety of creative, by producing some image promotion and sweeps graphers, and equipmer t to cover news stories. technical, and interpersonal teamwork skills. promotion. At least two years experience in a top Some television news ex ,erience is required. Col - Must be willing to work irregular hours, de- 50 market is desired. Please send resume to lege degree is preferred. Send resume with cover monstrate an ability to be creatively effective with WMC, 1960 Union Avenue, Memphis, TN 38104. letter to Personnel Cool dinator, WDSU-TV, 846 limited resources and tight deadlines. Please Howard Ave., New Orlea ns, LA 70113. No Phone Sr. Promotion Producer. KPHO CBS 5, a send resume and reel to: Dan Sackenheim, Calls. An Equal Opportur ity Employer. Meredith Broadcasting Station, is seeking a WPWR -TV, 2151 N. Elston Ave., Chicago, IL Bureau Reporter: WSO -TV is looking for a multi- creative, organized, multi -talented individual as 60614. No phone calls please. EOE. talented storyteller to run one of our bureaus. This Senior Promotion Producer. Applicants should Gov't. AccessTelevision Create quality person is responsible for making contacts and have proven track record of successful execution of Producer: news & info programs for clients. Guide the creative generating story ideas from this area of our market. local on- airstation promotion,with a heavy emphasis process, write scripts, appear on camera, narrate & This person should be le to shoot & edit as well on news image and topicals. Leadership ability a interview. Need creative team people with attention as deliver on- camera. If ou can do the job, please must, experience in non -linear editing desirable. If to detail & ability to meet deadlines. Salary $27,400 contact: Robin Whitm yer, Senior Executive you're looking to move up to a vibrant news market & excellent benefits. BetaSP nonlinear Producer News and Sp cial Projects, Dept. 95, with a major broadcasting group, rush your vhs or & editing. Resume & non -returnable tape by 6/30/99 to: Joe WSOC -TV, 1901 N. Try n Street, Charlotte, NC beta format tape and resume to KPHO CBS 5, Frazier, Gov't. Television Network, 7245 Stillwater 28206. No phone calls p ease. EOE M /F. Human Resources, 4016 N. Black Canyon Hwy., Phoenix, AZ 85017. No phone calls please. EOE. Blvd. N., Oakdale, MN 55128. JUNE 7, 1999 / BROADCASTING & CABLE 49

www.americanradiohistory.com CLASSIFIEDS

HELP WANTED RESEARCH NON- FICTION WRITER WANTED RESEARCH Rights holder seeks ghost writer for non -fiction book DIRECTOR Investigative reporting background helpful. Compensation based upon fitness for project. Lifetime Television, the dynamic cable network, has an immediate Additional work re film/TV treatment a real possibility. opening for a Research Director. This individual will oversee all ad Fax resume and writing sample to: Lottery Stories sales research/press support with additional involvement in market- Attn: Mark Vega, Esq. (323) 962 -0380 ing support. Other responsibilities include overseeing the develop- or email same to markvega @ix.netcom.com. ment of estimates and other sup- port for sales planning. All queries confidential. Qualified individuals must have a strong knowledge of national Nielsen data, CMR and MRI. Position requires a minimum of 5 CABLE years experience in a television research environment with an HELP WANTED NEWS emphasis on ad sales. Excellent writing skills and previous man- agerial experience is a must. Please send resume and salary requirements to: Lifetime TM Television for Women LIFETIME TELEVISION Human Resources Department Research Director 679 309 W 49th St, New York, NY 10019 EOE .VF

HELP WANTED PROGRAMMING Programming & Promotions Manager - We are looking for that unique broadcast manager who can combine creativity, high energy and motivation here at the feeling of taking the reins. KSTW UPN 11 in Seattle, Washington. Management Remember experience is a must and results are expected. Send tape, resume and salary requirements to: Dick Williams Increased responsibility is more than just a little exciting, which is why the professionals at in the EVP & GM, KSTW -UPN 11, P.O. Box 11411, Tacoma, Discovery Communications, Inc. get so much out of their careers. And, as a leader very projects. WA 98411. We are an Equal Opportunity Employer media industry, we'll offer you the chance to take the reins of some exciting P.S. If you're at Pro-Max Wednesday or Thursday give Contact us today about the following positions in our Bethesda, MD corporate headquarters: me a call. EXECUTIVE PRODUCER The Learning Channel SITUATIONS WANTED NEWS - Managing multiple series and specials simultaneously, we'll depend on you to approve Producer, KTVA -TV, the CBS affiliate in exotic preliminary and final treatments, scripts, production schedules, rough cuts, and final versions; Alaska. seeks a newscast producer. Primary re- maintain clear communication with vendors regarding standards of quality; and supervise all sponsibilities include writing and assembling production phases of reversions and/or repackaging. To qualify, you'll need a BS /BA and newscasts. You must have strong writing and 5 years' field or studio experience as a producer or writer for film /video in any of the communication skills, the ability to stay flexible un- following genres: documentary, reality, drama, general entertainment, informational, how -to, or der tight deadlines, and a desire to learn. College talk. Post- production experience involving graphics and music is also required, as is experience to degree preferred. Send resume John Dearing, as a Senior /Executive Producer. Strong motivational, leadership, interpersonal, and KTVA -TV 1007 West 32nd Avenue, Anchorage, communications skills are musts. Job code: TLCEP AK 99503. no phone calls please. EOE. SCHEDULING MANAGER - Discovery Health Media TV RESUME TAPES Serving as the principal scheduling liaison to all internal departments, we'll rely on you to Career Videos prepares your personalized demo. schedule programming on a quarterly basis; maintain current scheduling information; track Unique format, excellent rates, coaching, job search episode telecasts, ratings history, and program inventory; and create quarterly grids and assistance, tape critiques. Great track record. 847- schedules using computer applications. You'll also assist the programming director with 272 -2917. outreach initiatives; respond to scheduling inquiries; and participate in acquisition selection. To qualify, you'll need a BS /BA, 3 years' cable television experience, preferably with INTERNET responsibilities in program scheduling and research analysis, and proficiency in MS Windows, communications, organizational, interpersonal, and customer service SERVICES Word, and Excel. Strong skills are essential. Experience with international and domestic programming markets a plus. Job code: DHMSM Parrot Media Network (www.parrotmedia.com) offers online databases of over 70,000 Discovery Communications offers an outstanding media executives with extensive up-to- benefits package and convenient access to the info media date on thousands of Bethesda Metro. For immediate consideration, please outlets. U.S. and International TV to: Stations, Networks, Groups, Reps, send your resume Discovery Communications, Wisconsin DIR ouerv, Cable Systems, MSOs, Cable Inc., Attn: Human Resources, 7700 Networks, Satellite Operators, Radio, Ave., Bethesda, MD 20814. FAX: (301) Press/Publicity, Newspapers, DISCOVERY 986 -1889. Please reference job code on all COMMUNICATIONS Advertising Agencies, Movie Chains correspondence. Only candidates selected for INCORPORATED and Movie Theatres. $49.95 /month. interviews will be contacted. No phone calls please. Call for FREE one day password. All information also available in directory and EOE. computer disk formats. 1- 800 -PARROTC

50 BROADCASTING & CABLE /JUNE 7, 1989

www.americanradiohistory.com CLASSIFIEDS

HELP WANTED NEWS HELP WANTED TECHNICAL

QVC, Inc., the world leader in televised shopping, is currently seeking talented Broadcast Engineers to maintain our state -of- the -art digital broadcast facility Direc tor, Historical Programming at Studio Park (our corporate headquarters), the QVC Local remote broadcast operation) and Pioneer The History Channel is ou gently offering an exciting opportunity for an experienced Programming Director. (our Studios (our post production facility). The professional we .we I. will manage all aspects of specific THC documentary productions and ro- productions, from concep tor and deal making to production and delivery. The individual will work with Uplink (EIC) Engineers outside producers on dire cticn, scripts and integrity of individual programs and series. The position has Reporting to the Manager, Systems Support, the suc- cessful candidates will supervise technical operations responsibility to represent THC Programming for presentations, conferences and panels. for remote broadcasts (equipment set -up, maintenance and repair, uplink /downlink set-up and operation), as well as provide technical support to the live broadcast The qualified candidate must possess a minimum of 7 -10 years experience in cable, syndicated, major and post production facilities. Other responsibilities market local sta -ion or eei.Ivatent organization, working on news or documentary programming. Must have include: assisting with the set -up /breakdown of equip- ment; technical performance logging and systems al in -depth knowledge o f long -form documentaries, working knowledge of production techniques and maintenance; resolving complex technical problems trans- procedures. Must demon :;trate experience in supervising production of news, documentary or historical including those related to graphics, computers, mitters, switchers, receivers, cameras, & VTRs; and programs and staff suo eosion experience. The individual must possess strong presentation skills, staff monitoring video and audio transmission quality. Po- of QVC's corporate headquarters, and talent supervision xperienoe with the ability to work in a team environment. sition is based out but travel is required 25% of the year. Requirements include: AS in Electronics or equivalent combination 5 -7 years broadcast engineer- For immediate considerai an, please forward your resume with salary requirements to: of training /experience; ing experience; demonstrated knowledge of video and audio equipment and systems; component level The History Channel troubleshooting background; TV systems design and installation experience; and competence in dealing 235 East 45th Street, New York, NY 10017 quickly with critical problems that occur during live SBE Broadcast Engineer certifi- Attn: HR- DHSTLPRG broadcast operations. cation or FCC general class license preferred. Experi- or email to recruiter @aetn.com ence with set -up and maintenance of Sony triax cam- THE HLTORY CHANNEL. Betacam VTRs, audio equipment, PCs, NO PHONE PLEASE. EOE eras, switchers, CALLS modems, and cellular communication. Maintenance Engineers HELP WANTED TECHNICAL Reporting to the Manager, Systems Support, the suc- cessful candidate will be responsible for repairs of broadcast equipment including digital /analog beta decks, cameras, routers, and switchers. Requirements include: AS in Electronics or an equivalent combina- tion of training /experience; demonstrated experience in broadcast engineering; ability to troubleshoot to the component level; detailed knowledge of non -linear ed- iting systems; strong computer skills (PC, Mac, Win- dows NT, UNIX and IAN hardware and software). Cam- era robotics experience is a plus. QVC offers a state-of- the -art environment, room for per- Tu2nE=2 STUDIO: sonal and professional growth, competitive salaries, and comprehensive benefits. loin the nation's #1 elec- tronic retailer as we continue to change the way the DFECTOR OF TECHNICAL OPERATIONS world shops. Interested individuals may forward a re- sume to: QVC, Inc., Human Resources - AB /BC /BE, 1200 Wilson Drive at Studio Park, West Chester, PA 19380. Fax: (610) 701 -1150. Please specify position for Reports to VP of Engineering for Turner Studios. Responsible for technical which you are applying. Equal Opportunity Employer. readiness of Turrer Studios. Must have proven engineering management skills Drug Free /Smoke Free Work Environment. Pre- employ- drug screening required. and abiliy to ::crsolidate varied Turner Studios Engineering departments and ment activities. Abi it.r to manage ari overview of Turner Studios Engineering global needs, and preseit strategic and unified solutions. Must have the ability to create ergineering project budgets and timelines, and track related accounting details. Experier ce in the television systems design /installation, and television sis ems engineering /maintenance a must. 1!.!JEO FIELDS COLLECTION AGENCY Minimum of Site years experience at network level television engineering or post /pros ictien engineering, with a minimum of a two -year associate degree in electronic te.l-rology or equivalent. Must be a resourceful self- starter with MEDIA COLLECTION ability to rr a

To respond a to blind box ad send resume to: Call/Write: CCR George Stella Bro_ .1, ! le Box # 1025 Old Country Road Suite 3035 Westbury, NY 11590 _ ;7th 24 Floor, Tel: 516 -997 -2000.212 -166 -0851 Fax: 516 -997 -2071 New York, NY 10011 E -Mail: CCRCollect @AOL.com

JUNE 7, 1888 / BROADCASTING 81 CABLE 51

www.americanradiohistory.com CLASSIFIEDS

HELP WANTED PRODUCTION WANT TO BUY STATIONS Want to Buy or LMA AM Radio Stations in ethnic markets, USA or Canada, all markets considered. DIRECTOR, PRODUCTION SERVICES Sales Group 781 -848 -4201. A&E Television Networks has a unique opportunity for a highly motivated production FOR SALE STATIONS professional to oversee and direct all aspects of production activity for its four networks. Reporting to the Vice President of Production, the qualified candidate will Camden, SC fulltime AM in beautiful city of 20k+ pop. $250k includes application to move fa- for the strategic development have responsibility of network production initiatives, cility to Columbia, SC. Transmitter site, land, and oversight of overall related department processes, induding original and post - bldg. included. Call owner, George Buck (504) production, and staff development. 525 -5000, 12Noon - 12Midnight CT. CAPTIONING SERVICES The qualified candidate must possess a degree in Communications or related area and 7 -10 years major TV network/cable management experience, including experience in a Clo .- - tioning For Less! dynamic scheduling environment and live telecasts. Hands -on technical expertise and Digital Captioning project management skills are a must, along with the ability to develop and implement and Subtitling broadcast strategies & programming initiatives. 5 years budget and diverse staff 0800- 822 -3566 management experience is required. Please forward resume with SALARY REQUIREMENTS to: CAPTION MAX A &E Television Networks Human Resources /DPRD 235 East 45th Street TELEVISION New York, NY 10017 HELP WANTED fax: (212) 907 -9402 SSE TELEVISION FINANCIAL & ACCOUNTING email: recruiter @aetn.com N E T W O R ICS No Those who do not meet minimum requirements need not reply. phone calls FOX Television Stations, Inc. WGHP/FOX 8, please. We are an equal opportunity employer. Greensboro, North Carolina. WGHP/FOX 8 has an immediate opening for a Vice President of Fi- nance. Full benefits package available. Essential ALLIED FIELDS functions of the position include management of all station accounting personnel and operations, HELP WANTED NEWS EMPLOYMENT SERVICES preparation and analysis of station financial re- TV Reporters, Anchors, Producers: NEWSDirec- sults. NP, NR, credit, payroll, financial analysis, Web Editor tions works. Honest, reliable, affordable profes- and tax packages; preparation of annual financial sional development/job search services. Call Tony plan; execution of company policies and proce- Broadcasting & Cable has an immediate Windsor (423) 843 -0547 or (800) NEWSDIR. dures; supervising station information systems opportunity for a Web Editor. You will be personnel; management of station's facility; WANTED TO BUY EQUIPMENT responsible for the online production of the participating as a member of the WGHP man- Used videotape: Cash for 3/4" SP, M2 -90's, magazine each week. Seeking a journalist with a agement team. Bachelor's Degree in Accounting/ Betacam SP's. Call Carpel Video 301- 694 -3500. good sense of breaking news to edit and write some Finance, Business or related field or equivalent. original content. You should be web savvy, with FOR SALE EQUIPMENT Five to seven years finance accounting experi- ence in Broadcasting. Thorough background and some HTML preferrable. You should be able to knowledge of U.S. GAAP, all facets of general partner with a diverse group of people on content, ledger accounting, cash flow management, profit technical, and advertising issues. Ideal candidate and loss forecasts, fixed asset maintenance, and will have 2 years of editorial or reporting budgeting. Proven ability to create, analyze, and in- experience and excellent organizational skills. SMART terpret a variety of finance reports. Excellent com- Terrific opportunity to expand your knowledge of puter skills in Excel and mainframe input. Strong electronic publishing. leadership skills with the ability to project a pro- TAPES. fessional image over the phone and in person Please e-mail resume & salary rqmts to: For video duplication, demos, with co-workers, corporate personnel and the hrny- prx @cahners.com or fax to 212 -463 -6455. audition reels, work tapes, our public while working under pressure in a fast - Attn: BCWEB. An equal opportunity employer recycled tapes are technically paced, team oriented environment . Proven re- M/F/DN. up to any task and downright cord of dependability, ability to consistently meet bargains. All formats, fully guar- deadlines, and ability to work a variety of anteed. To order call: tin schedules to meet company needs. CPA and/or HELP WANTED INSTRUCTION MFA a plus. Prefer applicants that are familiar (800)238 -4300 with JD Edwards software and Enterprise traffic O Radio television professor for 1999 -2000. systems. Applicants with prior experience on a Marshall University's School of Journalism. Lowest prices on videotape! Since 1979 we have department head level are also preferred. EOE. Teach broad range broadcasting courses, JMC been beating the high cost of videotape. Call Carpe Send resume to Human Resources Department/ core courses. Should have teaching and video 8 Francis for a catalog. 800 -238 -4300. WGHP /FOX Television, 2005 Street, production experience, master's degree, be able High Point, NC 27263 or fax to 336 -821 -1265. to direct students in producing entertainment and FOR SALE STATIONS Director of Finance FOX 2 has an opening for news videos. Rank depends on degree, years Director of Finance. This position manages the staff experience. Salary 30s for assistant, 40s for as- Southeast TV & Radio Groups functions of accounts receivable, accounts payable, sociate professor. Submit cover letter, resume, (- TV - 5X LPTV stations, Network, Great Markets $4.5M payroll, credit, general ledger, and will report to the names, addresses of three references to Dr. N - FI. Network Affiliate, Tap market. cash flow $3.5M VP of Finance. Also responsible for all financial Charles Bailey, Search Committee Chair, School Ft. Myers. LPTV, built & turn -key $455K analysis and reporting, as well as assist with of Journalism and Mass Communications, FI. Coastal, AM /FM combo, Great Cash Flow $11M preparation of annual operational and capital Marshall University, Huntington, WV 25755. 2X AM &2FM Ga. /FI. small markets $1 95M budgets. Requirements include BS in accounting, . Application review FL. Wax) AM, fulltime. great assets and upside .$950K excellent computer skills and excellent begins June 21. FI. FM Coastal, Big Market & priced to $2.7M C3 sell management, communication, organizational, and EMPLOYMENT SERVICES HADDEN & ASSOC. supervisory skills. CPA desired - 3 yrs. (..0) 407-365-7832 (FAX) 407-366-8801) broadcast/cable industry experience are preferred. Just For Starters: Entry-level jobs and "hands - JD Edwards and Enterprise systems experience a on" internships in TV and radio news. National For Sale: Low Power TV station on Florida's Gulf plus. EOE. For consideration - forward resume and listings. For a sample lead sheet call: 800 -680- Coast, Ft. Myers, FL. $200,000 includes all new equip- letter to: KTVI Fox 2, Human Resources Director, 7513. ment. Must Sell (954) 340 -3110 radioty @cris.com 5915 Berthold Avenue, St. Louis, MO 63110.

52 BROADCASTING & CABLE /JUNE 7, 1999

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YOUR CARD HERE CALL: (212) 337 -6962

www.americanradiohistory.com INlat DATED 00K CLOSED! 1 June 10.15 -21st Montreux International Television Symposium and Technical Exhibition, Montreux Palace,Switzerland. Contact: (800) 348 -7238. June 13.16 -Cable '99, 48th annual National Cable Television Association conven- tion and exhibition. McCormick Place, Chicago. Contact: Bobbie Boyd (202) 775 -3669. Sept. 27- Interface XIII. Ronald Reagan International Trade Center, Washington. Con- tact: Steve Labunski (212) 337 -7158. Nov. 8 -9th annual Broadcasting and Cable Hall of Fame reception and program. WHOA -TV New York Marriott Marquis Hotel, New York. Contact: Steve Labunski (212) 337 -7158. Montgomery, Alabama Dec. 14 -17 -The Western Show conference and exhibition presented by the California Cable Television Association. Los Angeles Convention Center. Contact: (510) 428 -2225. from Jan. 24.29, 2000-36th annual National Association of Television Programming Media General Executives conference and exhibition. Ernest N. Morial Convention Center, New Orleans. Contact: (310) 453 -4440. Broadcast Group James Zimmerman Hilton Hotel, Portland, Ore. Contact: Mike Dewey, President THIS WEEK (503) 362 -8838. Advertising Bureau June 5.7- Cabletelevision June 22.24- International Conference on Con- to local cable sales management conference. Hyatt sumer Electronics Technical Conference. Los Regency, Chicago. Contact: Nancy Lagos, (212) Angeles Convention Center, Los Angeles. Contact: Broadcast 508 -1229. (815) 455-9590. June 7.8 -53rd annual New Jersey Broadcast- Broadcast Ideas. Nurn- Management, Inc. ers Association convention and Mid-Atlantic June 26- Concepts and States Expo. Trump World's Fair Resort and Casino berger Halle, Nurnberg, Germany. Contact: Michael Carl Parmer, President at Trump Plaza, Atlantic City, N. J. Contact: Phil Beyer, 49 911 95 35 310. Roberts, (888) 652 -2366. June 27 -29 -38th annual Executive Conference for June 10 -11- Inter-union Satellite Operations New York State Broadcasters Association. Sag - Group Meeting. European Broadcasting Union, amore Resort Hotel, Lake George, N.Y. Contact: $8,000,000. Geneva, Switzerland. Contact: Anh Ngo, (416) 598- Mary Anne Jacon, (518) 456 -8888. 9877, ext.14. June 27 -29- Inspo '99 Conference for Broad- June 10 -15 -21st Montreux International Tele- casters of Inspirational Music. Northwestern Col- E. vision Symposium and Technical Exhibition, Mon- lege, St. Paul, Minn. Contact: Dale Davis, (651) 631- Brian Cobb treux Palace, Switzerland. Contact: (800) 348 -7238. 5032. and June 10.16- National Association of Broad- June 29 -North American Broadcasters Asso- casters 1999 Management Development Seminar ciation News and Operations Committee Meeting. Charles E. Giddens for Television Executives. Northwestern University, Teleglobe USA, Washington. Contact: Paul Ferreira, Evanston, Ill. Contact: John Porter, (202) 429 -5347. (416) 598 -9877. Brokers June 11 -Fourth Annual Broadcaster's Cup Golf Tournament, hosted by the Nevada Broadcasters JULY Association. Desert Inn, Las Vegas. Contact: Ryan July 7.11 -Unity 1999 Minority Journalists Con- Sterling, (702) 794 -4994. vention. Seattle Hilton, Seattle. Contact: Sandra June 11- Network Entertainment Presidents Michioku, (415) 346 -2051. Luncheon. The Waldorf- Astoria Hotel, New York. July 10.16- Management development seminar Contact: Marilyn Ellis, (212) 867 -6650, ext. 306. presented by the National Association of Broad- June 11.13-"Civic Journalism: Nuts and Bolts," casters. Northwestern University, Evanston, Ill. workshop sponsored by Radio and Television Contact: Jack Porter, (202) 775 -2559. CHARLES E. GIDDENS News Directors Foundation and the Pew Center July 12.14 -11th annual Wireless Communica- for Civic Journalism. Westin Tabor Center, Den- 941-514-3375 tions Association International convention. ver. Contact: Avni Patel, (202) 467 -5215. Ernest N. Morial Convention Center, New Orleans. 12-Fourth Annual National Association ELLIOT B. EVERS June Contact: Jenna Dahlgren, (202) 452 -7823. of Broadcasters/NevadaBroadcasters Associa- 415-391-4877 tion Congressional Breakfast. Desert Inn, Las July 13.16-SMPTE '99 conference. Sydney Vegas. Contact: Ryan Sterling, (702) 794 -4994. Exhibition and Convention Centre, Sydney, Aus- Events, GEORGE I.OTWELL June 12-Fourth Annual Nevada Broadcasters tralia. Contact: Expertise +612 9977 0888. Association Hall of Fame Dinner Dance. Desert July 18-21 -CTAM Marketing Summit. San Fran- 941-929 -0445 Inn, Las Vegas. Contact: Ryan Sterling, (702) 794- cisco Marriott Hotel, San Francisco. Contact: (703) 4994. 549 -4200. BRIAN E. COBB July 19.21- SBCA'99, national satellite conven- 202-478 -3737 JUNE tion and exposition presented by the Satellite June 13.16 --48th annual National Cable Televi- Broadcasting and Communications sion Association Convention and Exposition. Association. Las Vegas Convention Center, Las McCormick Place, Chicago. Contact: Bobbi Boyd, Vegas. Contact: Jennifer Snyder, (703) 549 -6990. RADIO and TELEVISION (202) 775 -3669. 20-Women in Cable and Telecommunica- July BROKERAGE APPRAISALS June 16 -18th Annual Accolades Breakfast tions Senior Women's Reception. Fairmont Hotel, Women in Cable and Telecommunications. Sher- San Francisco. Contact: Jim Flanigan, (312) 634- aton Hilton and Towers Hotel, Chicago. Contact: Jim 4230. Flanigan, (312) 634 -4230. July 24- Television News Center Anchor Train- June 16 -18 -Sixth biannual International ing. Reuters TV, Washington. Contact: Herb Brubak- Mobile Satellite Conference and Exposition. er, (301) 340 -6106. ivi Ottawa, Canada. Contact: Jack Rigley, (613) 990- 2761. AUGUST June 18 -20-TV Producers Workshop for Minori- Aug. 4.7- Association for Education in Jour- ties and Women, Radio -Television News Direc- nalism and Mass Communication/Association 1Y4 tors Foundation. Syracuse, N.Y. Contact: Michelle of Schools of Journalism and Mass Communi- Thibodeau Loesch, (202) 467 -5206. cation 82nd annual convention. Morial Convention June 20 -21- International Conference on Con- Center, New Orleans. Contact: (803) 777 -2005. sumer Electronics. Los Angeles Convention Cen- MEDIA VENTURE ter, Los Angeles. Contact: (815) 455 -9590. by Nolan June 20 -22 -Oregon Cable Telecommunica- -Compiled Marchand PARTNERS tions Association Annual Convention. Portland (nmarchand @cahners.com

54 BROADCASTING & CABLE

www.americanradiohistory.com BroadcasfingBCable

The week's tabulation of station sales

TVS Seller: Virgie Du Triers River, Reserve PROPOSED STATION TRADES (Virgie H. du Treil, chief executive); no KEYE -TV Austin, Texas By dollar volume and number of sales; other broadcast interests Price: $160 million cash (B &C, May 3) does not include mergers or acquisitions involving substantial non -station assets Facilities: 94.9 mhz, 11.5 kw, ant. 485 Buyer: CBS Corp., New York (Mel ft. Karmazin, president); owns/is buying Format: Beautiful music 21 TVs, 18 AMs and 24 FMs TVs $165,000,000 2 Broker: John W. Saunders Seller: Granite Broadcasting Corp., i New York (W. Don Cornwell, chair- Combos $258,230 1 KZBL(FM) Natchitoches, La. man); owns nine TVs FMs $115,056,350 7 Price: $400,000 Facilities: Ch. 42; 2,510 kw; ant. 1,290 AMs $6,867,199 11 Buyer: Baldridge -Dumas ft. Total $287,181,779 21 Communications Inc., Many, La. Affiliation: CBS (Edwin T. Baldridge, president). Broker: Goldman Sachs & Co. Dumas and Baldridge own KwLA(AM)- TVs S1,860,919,005 41 KWLV(FM) Many Remaining 51% of IPXL(TV) Combos $767,893,260 66 Seller: Bundrick Communications Uvalde /San Antonio FMs $809,112,013 118 Inc., Natchitoches (Hal M. Bundrick, Price: $5 million AMs $105,171,311 -188 president); no other broadcast inter- Buyer: Paxson Communications ests Palm Fla. Total $3,543,095,589 313 Corp., West beach, (Lowell Facilities: 100.7 mhz, 3 kw, ant. 299 ft. W. "Bud" Paxson, chairman /owner); Format: AC owns/is buying 71 TVs, one AM and WADU -FM Reserve/New Orleans one FM Price: $1.8 million Construction permit for KBED(FM) Seller: Joseph A. Zavaletta, Buyer: Styles Broadcasting Inc., Shreveport, La. Brownsville, Texas; no other broad- Panama City, Fla. (Tom DiBacco, Price: $300,000 cast interests president); owns WYLK(FM) Buyer. Capstar Broadcasting Corp., Facilities: Ch. 26, 5,000 kw, ant. Folsom /New Orleans and wYLA(FM) Austin, Texas (R. Steven Hicks, 1,837 ft. Lacombe /New Orleans, one AM and chairman /3.2% owner; Thomas O. Affiliation: Pax TV two other FMs Hicks, principal owner/chairman, COMBOS

80% of WMVGIAM)- WKKZR(FM) Mñledgeville, Ga. Price: $258,230 TUCSON i Buyer: W.R. Beasley, Milledgeville; no other broadcast interests COMMUNICATIONS LLC Seller: Dale Van Cartfort, Winterville, has acquired L Ga.; no other broadcast interests Facilities: AM: 1,450,khz, 1 kw; FM: 102.3 mhz, 3.3 kw, ant. 300 ft. KW BA-TV Formats: AM: religion; FM: country Sierra Vista/Tucson, Arizona FMS from KSCA(FM) Glendale/Los Angeles Price: $112.5 million. KM VENTURES Buyer: Heftel Broadcasting Corp., Dallas (McHenry T. Tichenor Jr., for president/5.1 % owner); owns nine AMs and 18 FMs, including $4,000,000 KTNQ(AM) -KLVE(FM) LOS Angeles and KLVV(FM) and KLQV(FM) San The undersigned acted as exclusive broker Diego /Los Angeles. Note: Heftel's in this transaction and assisted in the negotiations. intent to acquire station was reported in B &C Nov. 9, 1998; Clear Channel Communications Inc which originally had option to purchase sta- tion, owns 28.7% of Heftel Seller: Golden West Broadcasters, Los Angeles (Jacqueline E. Autry and Stanley B. Schneider, co- trustees); no other broadcast interests Kalil & Co., Inc. Facilities: 101.9 mhz, -2.4 kw, ant. 3444 North Country Club Tucson, Arizona 85716 (520) 795 -1050 2,848 ft. Format: Spanish, Mexican ranchera

JUNE 7, 1999 / BROADCASTING & CABLE 55

www.americanradiohistory.com CHANGING HANDS Hicks, Muse, Tate & Furst Inc.); WSER(AM) Elkton, Md. Price: $60,000 owns /is buying 91 AMs and 223 Price: $275,000 Buyer: Carl Como Titera, Ormond FMS, including KMJJ -FM and KRMD -AM- Buyer: World Revivals Inc., Beach, Fla.; has applied to build FMs FM Shreveport Christiana, Del. (Bert Hare, presi- in Greenville, Miss., and Great Falls, Seller: Port City Communications dent); owns wxHL(FM) Christiana Mont. L.P., Shreveport (Larry English, gen- Seller: First Philadelphia Properties Seller: KMO Inc., Tacoma, Wash eral partner); no other broadcast Inc., Elkton (Brian Barrabee, (James J. Blaine, president); no interests president); no other broadcast inter- other broadcast interests Facilities: 102.9 mhz, 44 kw, ant. 525 ests Facilities: 760 khz, 2.5 kw day, 500 w ft. Facilities: 1,550 khz, 1 kw day, 10 w night night Broker: Hadden & Associates (seller) 50% of construction permit for Format: News /talk KREW(FM) Naches, Wash. KBYEIAM) Oklahoma City Price: $31,350 WHEW(AM) Franklin/Nashville, Tenn. Price: $40,000 Buyer: Thomas D. Hodgins, Walla Price: $208,398 Buyer: Tyler Broadcasting Corp., Walla, Wash.; owns KUJ -AM -FM Walla Buyer: SG Communications Inc., Oklahoma City (Ty A. Tyler, Walla Franklin (Salvadore Guzman, president); owns Kcu -AM -FM Clinton president/owner); no Seller: Buri Barer, Walla Walla; no other broadcast and KKNG -FM Newcastle, Okla. other broadcast interests interests Seller: SCI Corp., Irving, Texas (Jeffry Facilities: 99.3 mhz, 93 kw, ant. 759 Seller: AJ Communications, Franklin Bodley, president); no other broad- ft. (Alice A. Jackson, president/owner); cast interests no other broadcast interests Facilities: 890 khz, 1 kw day 50% of WBUS(FM) Boalsburg/State Facilities: 1,380 khz, kw 5 day, 500 w Format: Religion College, Pa. night Price: $25,000 Format: Spanish KCIB(AM) Milan/Grants, N.M. Buyers: Augusto N. and Carmen L. Price: $29,800 WKZD(AM) Gainesville, Ga. Delerme, Altoona, Pa.; no other Buyer: Cibola Radio Co., Price: $120,000 broadcast interests Albuquerque (Don Davis, owner). Buyer: Vision Communications Inc., Sellers: Augusto Raul and Augusto Davis owns 55% of construction per- Gainesville (Michael A. Wofford, Jose Delerme (each 25% owner), mits for FMs in Santa Rosa and president/owner); no other broadcast State College; no other broadcast interests Chama, N.M. interests Seller: Seller: Georgia Mountains Communi- Ship of Fools Broadcasting Facilities: 92.9 mhz, 265 w, ant. 1,102 cations Inc., Gainesville (S.R. Corp., Grants (Bernie Bustos, presi- ft. Woodruff, president); no other broad- dent); no other broadcast interests Format: Variety cast interests Facilities: 1,130 khz, 5 kw day Format: Classic hits WHQO -FM Skowhegan, Maine Facilities: 1,330 khz, 1 kw day Price: Donation Format: Gospel WUAT(AM) Pikeville, Tenn. Recipient: Maine Public Broadcasting WMLR(AM) Hohenwald, Tenn. Price: $1,500 Corp., Bangor, Maine (Robert Price: $67,500 Buyer: Joyce V. Bownds, Pikeville; no Gardiner, president); owns six TVs Buyer: Cochran Communications other broadcast interests and four FMs Corp. of Lewis County, Hohenwald Seller: Susan E. Anderson, Dunlap, Donor: Cumulus Media Inc., Milwau- (Harold A. Cochran, president); no Tenn.; no other broadcast interests kee (Richard W. Weening, chairman; other broadcast interests Facilities: 1,110 khz, 250 w day Lew Dickey, vice chairman); owns /is Seller: Lewis County Broadcasting Format: Country buying 69 AMs and 152 FMs, includ- Co. Inc., Hohenwald (Revis V. Hobbs, 45% of WIMGIAM) Trenton, NJ. ing wsKW(AM) and WTOS -FM Skowhe- president); no other broadcast inter- Price: $1 (for stock) gan and wcrB(FM) Fairfield /Skowhe- ests Buyer: Louise E. Morris, Robbinsville, gan, Maine Facilities: 1,230 khz, 1 kw N.J.; no other broadcast interests Facilities: 107.9 mhz, 6.50 kw, ant. Format: CW 676 ft. Seller: John J. Morris, Robbinsville; Format: Sports WMXN(AM) Fort Payne, Ala. no other broadcast interests (Louise Price: $65,000 and John Morris are married) AMS Buyer: DelGiorno Broadcasting Facilities: 1,300 khz, 5 kw day, 2.5 kw KCBQ(AM) San Diego Corp., Kenner, La. (Robert night Price: $6 million DelGiorno Jr., president/owner); no Format: Urban AC Buyer: Concord Media Group Inc., other broadcast interests Seller: KEA Radio Inc., Odessa, Fla. (Mark W. Jorgenson, Scottsboro, -Compiled by Alisa Holmes president/owner); owns five AMs and Ala. (Ron Livengood, president); two FMs owns WKEA(AM) Bridgeport, WKEA -FM Scottsboro and WMXN-FM Steven- Seller: Regent Communications Inc., BroadcastinqCable son /Scottsboro, Ala. Covington, Ky. (William Stakelin, INE Facilities: 1,400 khz, 1 kw president); owns /is buying 12 AMs Format: AC What! cleared? What bombed? and 23 FMs Broker: Thornburn Co. Who swept the sweeps? Stay tuned to Facilities: 1,170 khz, 50 kw day, 1.5 www. broadcasti ngcable.com kw night Construction permit for WBDO(AM) for breaking TV news Format: Talk Palm City /Stuart, Fla. 56 BROADCASTING & CABLE /JUNE 7, 1999

www.americanradiohistory.com FIFTH ESTATER simmomm Of Siilicon Valley and Capitol Hill Anna Eshoo is serving her fourth term tics as something that very few choose and as the first woman and the first those that do are kooky or partisan-they Democrat t represent California's saw it as something that was the duty of Silicon Valley in U.S. House of Repre- every citizen. They thought that not only sentatives. did you register to vote but you also par- But besides rep senting one of Ameri- ticipated in the candidacy." ca's fastest -growi g, wealthiest districts, Eshoo says she sees her civic life as a Eshoo is "one of nice ones," says Rep. duty, not as "volunteerism." When her Billy Tauzin (R- a.), chairman of the father retired, the family moved to Northern House Telecomm nications Subcommit- California. She got married and began tee on which Esh o serves. "She's hard - working. Later, she earned her associate's working, very real and when she gets on degree at Canada College in Redwood City, something she real gets excited about it." Calif. She quickly became politically active Take legislation n satellite TV reform, in California as a member of the Democrat- for example. Esh fought for and won a ic Party and eventually as a Coro Fellow in seat on the influe tial House Commerce the Women's Leadership Program in San Committee, where e played a pivotal role Francisco. in shaping legislati . In the Telecommuni- Coro Fellows are an elite national group a. " I do things when I cations Act of 1 6, she made sure to whose members become interns and serve in include provisions at would allow comput- see the upside of it workshops in both the public and private sector. er companies to co pete in the manufacture and think of them as Eshoo's public sector internship found her work- and sale of set-top I xes. ing in the office of then-speaker of the California "[Then -House elecommunications a wonderful Assembly, Leo McCarthy. McCarthy quickly Subcommittee Ch rman] Jack Fields (R- experience." assessed Eshoo's potential and asked her to Texas) had confid ce in what I was pro- become his chief of staff, a position she held posing to him be use I wouldn't leave from 1980 to 1982. In 1981, when McCarthy him alone for five s lit seconds. I was con - was planning his own campaign for California stantly on him to pport this and giving lieutenant governor, he encouraged Eshoo to nm him the reasons w What the legislation Anna Georges for the San Mateo County Board of Supervisors, did was to not allo the TV manufacturers a full-time elected position. to control everyth ng that was going to Eshoo Eshoo found success on the board, work- come through the s t-top boxes." Member, U.S. House of ing on many local commissions and winning Now, she suppo s such efforts as mak- Representatives, representing several awards. ing the research nd development tax California's 14th Congressional In 1988, Eshoo decided to take a shot at credit permanent d shielding companies District, Washington, D.C., b. Congress, representing California's 14th from Year 2000 co puter -bug lawsuits. Dec. 13, 1942, New Britain, District. She ran a close race, but didn't quite "I think she's alm st alone in her ability to Conn.; AA, Canada College, eke out enough votes. "I figured I would both comprehend th sort of highly technical Redwood City, Calif., 1975; either lose by two points or win by one and I issues that involv the high -technology Aluminum Company of America was right, I lost by two," she says. industries and wor across party lines to (Alcoa), Burlingame, Calif., After that, Eshoo says, she put aside her build coalitions wi Democrats and Repub- 1963.1966; J.W. Clement thoughts of national politics and went licans, liberals and c nservatives;' says Tony Company, (Arcada National) right back to working on the supervisors Podesta, president o Podesta.com. Menlo Park, Calif. 1966 -1970; board. "I didn't really see myself as long- "She has a par cularly keen under - chair of the San Mateo Country ing to run again to be a House member. I standing of how n telecommunications Democratic Party, San Mateo, do things when I see the upside of it and technology will ex and consumer choice Calif., 1980; member, think of them as a wonderful experience. Democratic National and competition," a rees Decker Anstrom, Then I think, `OK, now we are going to go Committee, 1980; chief of staff president of the Na 'oval Cable Television on to the next chapter of life. "' for California Assembly Association. "And e appreciate her lead - She sat out the 1990 congressional race, Speaker Leo McCarthy, San ership role in educ on." Francisco, 1980 -1982; elected but added that new chapter with a win in Eshoo to was intr ced politics by her supervisor, San Mateo County 1992. "The debate in 1992," she said, parents, who came o America "as young- Board of Supervisors, Redwood "really focused on domestic issues. That sters" from Armeni and northwestern Iran. City, Calif., 1981 -1992; was what would make America stronger "There certainl was a foundation of president, San Mateo Board of and what would we do to enhance Ameri- patriotism. The ro s of it are very deep Supervisors, Redwood City, ca's economy." and have a great de of emotion to them," Calif., 1986; held current That question foreshadowed the huge role she said. office since 1992; divorced, Silicon Valley's companies and the booming "[My parents] s w it as a real obliga- children: Karen: 30; Paul, 28 high -tech business would play in the '90s tion...to participat They didn't see poli- bull market. -Paige Albiniak

JUNE 7, 1888 / BROADCASTING & CABLE 57

www.americanradiohistory.com BroadcastrogBCable isimimnit FATES & FORTUNES

LATTE -Tv Columbus, Ohio, named Miles O'Brien, anchor, CNN Saturday BROADCAST TV local sales manager. Morning and CNN Sunday Morning, Appointments, Appointments, Clear Channel Broad- named space correspondent. He will continue his current duties. ABC Inc., New casting, Little Rock, Ark.: Rob Holy - York: Kerry Can field, master control supervisor /cre- Christopher Goutman, executive pro- VP, corporate man- ative services director, KYPX -TV, Little ducer, Another World, NBC, joins As agement audit, Rock, joins as master control supervi- The World Turns, CBS, in same capac- Walt Disney Co., sor; Cindy Kumpe, traffic assistant, ity. York, New named KTHV-TV Little Rock, joins as adminis- John Cardenas, news director, KPHO -TV senior VP and trative assistant. Phoenix, joins WBNS -TV Columbus, chief financial offi- John Washington, general sales man- Ohio, in same capacity. cer; Rick Mandler, ager, KING -TV Seattle, joins wTCnw-Tv Brooke Hart, anchor /reporter, wNCN(Tv) Carr general manager, new media, ABC Buffalo, N.Y., in same capacity. Raleigh- Durham, N.C., joins NBC Radio Networks, named VP, new media. Doug Parker, programming and opera- NewsChannel, Washington, as reporter. Appointments, Fox Television Sales, tions manager, WBNS -TV Columbus, Saul Garza, reporter, wr rr(Tv) Mil- New York: David Blansky, research Ohio, named station manager. waukee, joins KFw(Tv) Dallas in analyst, named group research manag- Carl Bauman, VP, broadcast market- same capacity. er; Barbara Glass, account executive, ing, Shelly Palmer Productions, New Appointments, wnws(Tv) Cleveland: Charlotte, N.C., named sales manager, York, joins KTVH -TV, Helena, Mont., Jonathan Costen, reporter, wvEc(Tv) Houston; Neil Mulcahy, senior VP, as general manager. Norfolk, Va., joins in same capacity; and national promotions, specials Appointments, wYZZ -Tv Peoria/Bloom- Dyrol Joyner, reporter, ESPN radio, named VP, East- Internet sales, senior ington, Ill.: Neal Davis, general sales Chicago, joins as sports reporter and ern sales. manager, named station manager/direc- anchor, Sports Sunday. Jeff Stern, tor of sales; Sal Scalise, account execu- RADIO VP/Southwest tive, named local sales manager. regional manager, Mark McDonald, bureau chief, BBC, Twentieth Century PROGRAMMING New York, joins wrwwc(AM) /(FM) there Fox Television, as managing editor. Dallas, joins Appointments, Columbia TriStar Inter- national Television, Los Angeles: wZTv(Tv) and CABLE wuxP(Tv) Martha Eberts, director, international Nashville, Tenn., as networks, named VP; George Davis, VP, Appointments, Discovery Networks, general manager. worldwide satellite operations, Sony Bethesda, Md.: Mary Hicks, VP, mar- Pictures,Los Angeles, joins as VR keting and communications, National Stern Patti Smith, gen- Geographic Channels, Washington, eral manager, Lauren Dansey, director, video servic- es, corporate marketing and advertis- joins as creative director, advertising KVEO -TV Brownsville, Texas, joins and promotion, Discovery Digital Net- KVUE -TV Austin, Texas as VP and gen- ing services, Warner Bros., Burbank, Calif., named VR works and Discovery Networks U.S.; eral manager. Alexander Stevens, senior editor, Dis- Jeff Joselson, account executive, Tel - Appointments, Radio City Television, covery Networks International, named erep, New York, joins wNYw(Tv) New Chicago: Brian Diamond, head, Brain executive producer, digital networks York in same capacity. Demand Media, New York, joins as and advanced television; Greg Brake, senior VP, programming; Bill Roberts, Dean Bunting, VP and general manag- district manager, Corporate Manage- VP, program development, Rainbow ment Solutions, Los Angeles, joins as er, KIMT--TV, Mason City, Sports, New York, joins as VP, creative director, affiliate sales and marketing, Iowa/Rochester, Minn. /Austin, Minn., development. joins Kansas Broadcasting System, Western region. Wichita, Kan., in same capacity. He Joe Tucker, VP, production and admin- Jeff Stettin, will be succeeded by Steve Martinson, istration, Good Morning America, account executive, general sales manager. New York, named VP and general The Food Net- manager of Times Square Studios for work, New York, John Llewellyn, group VP, Raycom parent company Walt Disney Co. named advertising Media, Montgomery, Ala., named VP sales manager. and general manager, WOIO -TV and JOURNALISM WUAB -TV Cleveland. He will continue John Lee, senior his current duties. Appointments, CNBC, Fort Lee, N.J.: VP, business Patti Domm, editor -in- charge, equities, development, Furlong, manager, Robert VP /general Reuters America, New York, joins as CBS, New York, KUTP -TV Phoenix, joins KTVX-TV Salt senior editor; Joseph Kolina, assistant Stettin joins CNN New - Lake City in same capacity. news director, WBBM-TV Chicago, joins source Sales Inc., William Lane, national sales manager, as senior editor. Atlanta, as senior VP, sales.

58 BROADCASTING & CABLE / JUNE 7, 1999

www.americanradiohistory.com FATES & FORTUNES f Gavin Harvey, seni VP, marketing cisco, named director of operations. VP, named senior VP. and promotion, FX etworks, New Nlishat Sattar, business development York, joins Viewer' Choice, New executive, Novocom, a broadcast ALLIED FIELDS York, as senior VP, arketing/brand branding group, London, named man- director. Appointments, Tapscan Inc., a supplier aging director. of media -based software and services, Appointments, HB , New York: Appointments, Millennium Digital Birmingham, Ala.: Sid Knight, manag- Janice AuII, VP, a iate operations, Media, St. Louis: Timothy Valley, assis- er, product development, named VP, Los Angeles, name senior VP; Steve tant VP, Citicorp Mortgage, St. Louis, systems development; Barry Bates, Davidson, VP, affili te operations. joins as director, finance; Mark Jordan, general manager, television division, Philadelphia, name senior VP; Jerry plant integrity engineer, Classic Cable, named VP, sales; Tim Gray, VP/general Ravin, VP, affiliate perations, Denver, Austin, Texas, joins as VP, engineer- sales manager, television division, named senior VP; dra Mitchell, VP, ing, Central region. named senior VP. affiliate operations Dallas, named Joseph Passarella, senior VP; Gail ersheim, VP, Kathy Trullender, affiliate operations Atlanta, named VP, sales opera- senior VP, market- ing and advertis- senior VP. tions, Fox/Liberty Networks, Los ing, UPN, Los Appointments, Angeles, joins Angeles, joins Cablevision Sys- Intertainer, an Multi -Video tems Corp., Beth- interactive broad- Group there as page, N.Y.: Sherry band network that chief marketing Brennan, director, provides home officer and part- pay -per -view and entertainment ner. new media con- services, Culver Appointments, tent, named VP, Trullender Passarella City, Calif., as VP, Soundelux Enter- pay -per -view and affiliate relations. enhanced video tainment Group, Hollywood, Calif.: programming; Joan Burke, human resources manager, Robert Rosenthal, executive VP, Brennan finance and administration, Jobete Tom Montemagno, Indus International Inc., San Francis- Music Co., Los Angeles, director, progra ng transactions co, joins SoftNet Systems there as VP, joins as exec- human resources. utive VP; Leo Chaloukian, VP, named and business affair , named VP, video senior VP. programming. Jocelyn Scarborough, president and Kimberly Schuster, director, licensing, Roland Dib, execut e producer, Heart principal, Scarborough and Associates, itsy bitsy Entertainment Co., New to Heart.com, Fo ss Films Inc., New Los Altos, Calif., joins SanDisk Corp., York, named director, off- screen enter- York, joins Short there as chief Sunnyvale, Calif., as VP, human tainment. executive officer. ortTV, founded by resources. Dib, is a new cabl network devoted Scott Darling, managing director, Ted Rae, co- visual effects supervisor, entirely to showin short films. worldwide consumer products/retail Idle Hands, TriStar, joins Foundation and financial services, MCl/System- Imaging, a visual effects production ADVERTISING/MARKETING/ house, Los Angeles, joins Sandpiper company, Valencia, Calif., as in-house PUBLIC RELATIONS Networks, a provider of adaptive con- director, visual effects. tent distribution services, Thousand Kerri Howland - Oaks, Calif., as VP, business develop- DEATHS Kruse, associate, ment and professional services. Berger Stern & Frank Olsen, 72, broadcast writer, died May 15 complications Webb, New York, INTERNET of from a joins BMI media degenerative lung disease. Olsen's relations there as Avram Miller, chief executive officer, broadcast career began at age 14 when senior attorney. Avram Miller Co., Santa Clara, Calif., he worked in the mimeograph room at NBC Blue. His constant correcting Appointments, joins board of directors of World and editing of the scripts he copied Myers Consulting Online International, Vianen, The caught the attention of the writing Group, New York: Netherlands. department. Soon, he was asked to Jami Kelmenson, Howland -Kruse ASSOCIATIONS/FIRMS join the writing staff. He continued to assistant director, write throughout his life, including the Advertising Club, ew York, joins as Herb Jellinek, chief operating officer, first few episodes of the popular chil- VP, integrated mar eting; Nicole Ros- Academy of Television Arts & Sci- dren's show Barney and the 1991 book ner, research assoc ate, The Taylor ences, North Hollywood, Calif., Inventors Who Left Their Brands on Research & Consu ting Group, Nor - named executive VP. America. As a character actor, Olsen walk, Conn., as pr ect manager. Appointments, Daniels & Associates, a appeared on numerous stages in the Dallas -Forth Worth area. He leaves no TECH OLOGY mergers and acquisitions firm in the media and telecommunications industry, immediate survivors. Greg Pellitteri, ope ations manager, Denver: Greg Ainsworth, senior VP, -Compiled by Mara Reinstein Video Arts, Realtiir Video, San Fran- named executive VP; Pat Thompson, mreinstein @cahners.com

JUNE 7, 1999 / BROADCASTING & CABLE 59

www.americanradiohistory.com Broadcast g &Cable IN BRIEF

Federal District Court cable industry officials placate regulators worried Communications and in Portland, Ore., Fri- played down the judge's about its dominance of the Venezuela's Empresas day ruled that local order. "We shouldn't over - industry by shrinking its 1 BC as an attempt to take governments may read this decision," said portfolio of partly owned advantage of the fast force cable companies National Cable Television systems. AT &T owns 50% growth of the Latin popula- to open their broad- Association spokesman of Bresnan. Industry execu- tion in the U.S. But Gems is band networks to Inter- Scott Broyles. "It wasn't too tives said that the Charter distributed on systems net competitors. Judge long ago that a federal dis- Communications Inc., Corn- serving 6 million U.S. Owen Panner, in upholding trict judge in Wichita Falls, cast Corp., Cox Communi- households, including "unbundling" requirements Texas ruled that the cations Inc. and Adelphia many non -Latin homes that Portland authorities Telecommunications Act of Communications Corp. don't watch the network. imposed on the merger of 1996 was unconstitutional. have expressed interest in Gems reaches another 6 AT&T Tele- Communications That's why we have appel- the company. A company million homes in Latin Inc., ruled that Congress late courts." Portland offi- executive acknowledged America. Univision already specifically recognized the cials, however, were ecstat- that Bresnan has retained has a Spanish -language power of local franchising ic over the ruling. "It's a win Waller Capital Corp. and network, Galavision, that authorities to preserve com- on all points, going away," Goldman Sachs & Co. to reaches 10 million homes, petition for cable services. said David Olson, director run the bidding process, "in but only 30% of those are Open access requirements of cable communications for response to unsolicited Latin homes. Industry exec- do not limit cable operators' the city of Portland. Equally expressions of interest." But utives familiar with the sale use of subscriber equip- thrilled was the National the executive maintained talks said other bidders for ment or transmission tech- Association of Telecommu- that "we have made no the network have dropped nology, nor do they violate nications Officers and Advi- decision to sell the compa- out, with one saying that cable companies' First sors, which represents local ny." Goldman Sachs had Univision is in the "final Amendment rights, he regulators. The group post- been preparing to take stages" of negotiations. added. Cable operators ed a news bulletin on its Bresnan public, but sources Univision and Gems execu- "have no contractual rights Web page under the head - said that move was recently tives did not return calls. under the franchise agree- line "BIG BIG BIG BIG shelved. If sold, Bresnan's Microsoft Corp. co- ments to exclude competi- FLASH, 4th of July Comes 1.2 million subscriber port- founder Paul Allen is A Month Early to Portland... folio is expected to go for tors from the cable modem close to buying a stake And every other cable fran- almost $5 billion. platform," he wrote in his in cable and Internet chise authority" decision. AT &T officials Spanish -language cable start -up Oxygen Media. called the decision "inexpli- At least four MSOs are network Gems Sources familiar with the cable" and vowed to appeal. looking to bid on Bres- International is close talks said Allen's Vulcan `The actions taken by offi- nan Communications to being sold, with Uni- Ventures was considering a cials of Portland and Mult- Inc. now that the com- vision the leading can- stake of less than 10% for nomah County are beyond pany has hired invest- didate to add the net- an undisclosed price. The the legal authority munici- ment bankers to con- work to its existing Los Angeles Times report- palities have," said Mark sider offers for the broadcast and cable ed that Allen would pay Rosenblum, AT &T's vice company. The move is operations. Gems was $100 million for a 7% stake, president for law. Other part of AT&T Corp.'s plan to launched in 1993 by Cox which would value the com- pany at $1.4 billion, even though Oxygen's women - Paramount names new distribution chief oriented Web sites have only just started up. Oxygen John Nogawski has been named president of distribution at fast -growing syndicator would not comment. Oxy- Paramount Domestic Television. Nogawski, who has been at Paramount for 16 gen Chairman Geraldine years and was formerly executive vice president and general sales manager, will Laybourne has secured oversee all broadcast, cable and Internet distribution for the studio. Nogawski says backing from talk show host he is planning to reorganize Paramount's sales staff into a new streamlined division Oprah Winfrey and TV pro- in light of all the new programming the studio will be inheriting by this fall. Para- ducer Carsey-Werner. mount Television Group announced last week that it will take over production and distribution of nearly all of Rysher Entertainment's TV programming. The studio is The FCC's low -power also expected to assume all of Worldvision Enterprises' assets through a transac- radio plan won't be tion with its parent company Viacom. Nagowski says he is currently developing much help to minority plans to revamp the studios' domestic sales staff, which might bring Paramount two owners unless the separate units like Warner Bros. Domestic Television has with its Telepictures Dis- agency loosens up tribution division. "We're going to have to do something," Nogawski says. "We want proposed ownership to be able to serve the stations in the best way possible. Things are very fluid right restrictions, say officials now, but by the fall we'll have everything set and be ready to roll:' -Joe Schlosser from Metro Detroit Broad- casting. For starters, the

60 BROADCASTING & CABLE / JUNE 7, 1999

www.americanradiohistory.com u? IN BRIEF FCC should allow full power noncommercial broadcast groups and owners of up to Not -so-silent Springer two full power commercial Talkmeister Jerry Springer told Chicago's Board of Aldermen stations to acquire low - that although his show was intended to be outrageous, it did power radio licenses, Metro not encourage violence. Unlike other television vio ence that Detroit said in a filing to reg- frequertly shows attractive people using sophisticated ulators last week. (Current- weapons, he said, The Jerry Springer Show made such vio- ly, the FCC's plan bars full - lence and "dysfunctional behavior" unattractive. Springer also power broadcasters from said he felt responsible for the violence on his show, and want- low FM controlling a -pdwer ed "to make sure it appears in a negative light. I take responsi- license.) The FCC should bility to make sure that happens" He rejected responsibility for also change its plan by violence that occurs nationwide, and said he lived a peaceful allowing low -power stations personal life and taught his child to behave nonviolently. to enter joint or local mar- Springer was invited by the aldermen to address Chicago's Springer feels keting agreements with city council, which questioned whether the violence on his rau- responsible for the noncommercial, single and cous show might be properly dealt addressed by the city's crim- violence on his top -rated show. dual full -power station own- inal justice system -including the off -duty cops who work secu- ers and low-power TV oper- rity on Springer's show. Asked if the violence were real, Springer said "it looks real ators, Metro officials say. to me," although he conceded that some guests had lied to the show. Springer said "These relationships could that the violence on his show was more controlled than street violence, given the yield a source of relatively presence of security, the cameras, and the metal detectors that kept guests from stable income for the entre- carrying weapons. 'There is a lot of difference between the violence that takes place preneurs and organizations on the s -reets of Chicago and the roughhousing that takes place in our TV studio." who venture into the untest- The former Cincinnati mayor and councilman's clear reluctance to discuss ed waters of low -power business dealings of his show or USA Studios with Alderman Edward Burke set FM," they said. an adversarial, if cordial tone. Springer insisted his knowledge was limited. "I Emmis Communications can't imagine Andy Griffith knew a while lot about tie contracts and the arrange- Corp. will pay $191.5 ments of The Andy Griffith Show," he said. -Dan Trigoboff million cash for WB affiliate wlccF(Tv) Orlan- though buying another TV emphasized how the Arbitron's eighth -largest do, Fla., the company said station is not out of the impending election, the market, the city is No. 22 last Friday. The station at question, he said. H.B. Olympics, the millennium, on Arbitron's list of metro ch. 18 is Emmis' seventh TV LaRue was the broker on the strong economy plus a areas ranked by black pop- acquisition and its second the deal. number of new categories ulation aged 12 and older. in Florida (Emmis already Advertisers are snap- are heating up the market. Radio One stations gener- owns Fox affiliate Frx(TV) `The other mentality is ally target African Ameri- Fort Myers). Fast -g owing ping up television time like trout gulp mayflies, `spend now while the econ- cans with urban -oriented Orlando is the nation's omy is hot because you formats. The deal is sub- 22nd -largest market, one cable sales execu- tive said last week. don't know what's around ject to FCC approval. according to Nielsen, and the corner, "' he said. "It's Discovery's Bill McGowan, Correction: The May 17 WKCF is consistently the WB important for corporations to senior VP of advertising edition of BROADCASTING & Network's No. 1-or No. g- capitalize on the strong mar- sales, made eyes roll in CABLE reported that winning rated station, said Robert ketplace while they can:' McAllan, chief executive of April when he predicted the bidders of license auctions seller Press Communica- cable upfront market would Radio One Inc. recently to be held this fall will tions LLC. `The station was increase by $1 billion. "All of purchased wcnv(Fm) receive both analog and not for sale," but Emmis those predictions that we Brockton /Boston, digital channels. Actually, approached with what was anticipated and talked about Mass. The Lanham, Md.- winners will receive only a lair price," McAllan said. are coming true," he said. based Radio One is paying one channel on which they Press Communications will "It's definitely going to be a KJI Broadcasting LLC of can initiate service in ana- concentrate on buying radio billion -dollar marketplace. Newport, R.I., about $10 log format and switch to dig- stations in New Jersey, We're still holding firm to million for the C&W- format- ital by the government's where it currently has three, that projection." He re- ted station. While Boston is 2006 deadline.

Printed in the U.S.A. Founded in h 931 as Broadcasting, the News Magazine of the Fifth Estate. Broadcasting- Telecasting' introduced in 1945. Television' acquired in 1961. Cablecasting' introduced in 1972. Broadcast - ingrCable introduced in 1989. Br atoasting & Cable introduced in 1993. Broadcasting & Cable® is a registered trademark of Reed Publishing (Nederland) B.V., used under license. Telemedia Weeh®is a registered trade- mark of Reed Elsevier Inc. 'Reg. J.S. Patent Office. *Cahners. Incorporating TheFifthEstate TELEVISION BroadcastingGi Broadcasting 8 Cable (ISSN 0007 8) (GST 8123397457) is published weekly, except at years end when two issues are combined, by Cahners Business Information, 245 West 17th St., New York, NY 10011. Cahners Business Information is a division of Reed Isevier Inc., 275 Washington St., Newton, MA 02158 -1630; Bruce A. Barnet, President and Chief Executive Officer; Jackie A. Daya, Vice President and Chief Financial Officer; Glen Rogers, Executive Vice President. Broad tirg 8 Cable copyright 1999 by Reed Elsevier Inc. All rights reserved. Broadcasting 8 Cable is a registered trademark of Reed Elsevier Properties Inc., used under license. Periodicals postage paid at New York, NY, and additional m fling offices. Canada Post International Publications Mail Product (Canada Distribution) Sales Agreement Na 0607533. Postmaste', please send address changes to: Broadcasting 8 Cable, PO Box 6399, Torrance, CA 90504-0399. Rates for non-qualified subscriptions, including all issues: USA, $129; Canada, $169 (includes GST); Foreign Air, $350; Foreign Surface, $199. A reasonable fee shall be assessed to cover han- dling costs in cancellation of a subscrption. Back issues: except for special issues where price changes are indicated, single copies are $7.95 US., $10 foreign. Please address all subscription mail to: Broadcasting & Cable, PO Box 6399, Torrance, CA 90504-0399. M croflm of Broadcasting 8 Cable is available from University Microfilms, 300 North Zeeb Road, Ann Arbor, MI 49106 (1-800 -521-0600). Cahners Business Information does not assume and here- by disclaims any liability to any person for any lass or damage caused by errors or omissions in the material contained herein, regardless of whether such errors result Fran negligence, accident or any other cause whatsoever.

JUNE 7, 1999 / BROADCASTING & CABLE 61

www.americanradiohistory.com Broadcasting &Cable EDITORIALS COMMITTED TO THE FIRST AMENDMENT AND THE FIFTH ESTATE

FCC should take a second look with an eye toward letting A nod to Noggin those bidders seeking the licenses determine their worth in a free and open forum. The competition the commission pro- The FCC is seeking comment on whether Noggin, the new fesses to promote elsewhere on its agenda should work just commercial-free, educational cable channel from Nick- fine for spectrum auctions. Plus, eliminating the minimums elodeon and Children's Television Workshop (you don't advances another agency goal by opening the door wide for find many better bona fides) should qualify for the channels minorities and other media have-nots. DBS operators must set aside for noncommercial, educa- tional programming. Our comment is a definite yes, and extends to any similar supplier. If two programming servic- Not steering clear es are each commercial-free and educational, the fact that one is for profit and the other is not should have no bearing We report this week that Scripps Howard's WXYZ -Tv Detroit on the public interest aim of insuring that DBS services lost a significant automobile dealer advertiser after it reported provide channels of commercial-free educational program- on a questionable credit practice that had customers corn- ming. Without the support of the for-profit Nickelodeon, plaining to state authorities. Unhappy with the story, the deal- the nonprofit CTW would not be able to launch such a er pulled its ads for the year. The station had to know it was channel, Noggin's head (isn't that redundant ?) said last jeopardizing a major account by tackling the story. At a time week. We realize the model for the DBS set -asides was the when we hear troubling allegations of corporate and advertis- set -asides of noncommercial TV licenses, but cable's dual er pressures bearing on editorial judgments, we find wxYZ- revenue stream allows it to be noncommercial (as in com- Tv's aggressiveness in the face of the obvious risks laudable. mercial- free), educational and profitable, all at the same And we believe that good, relevant journalism will lead to time. It should not be penalized for that ability. more viewers, a condition not likely to drive advertisers off. Fair market value Follow the leader

The appropriate FCC staffers should click onto ebay.com, Senate Majority Leader Trent Lott has lent his support to online auction house to the world. There they would find reviving the tax certificate policy to boost the ranks of thousands of sellers whose high reserve bids were never met. minority media owners. FCC Commissioner Michael Pow- If comments from prospective buyers are any gauge (again ell and Senate Commerce Committee Chairman John we would take a page hit from ebay, which puts great store in McCain have been working together on a tax certificate such feedback), the commission appears to be getting simi- measure. The program would benefit broadcasters by larly greedy with its reserve prices on the new broadcast TV allowing them to defer capital gains if they sell to minori- spectrum being auctioned. There is the obvious temptation to ties. It is a low -cost, high -return diversity strategy that inflate prices to help fill government coffers (big checks ought to get bipartisan support. We welcome Lott's vote make great photo ops), but that is a poor example to set. The and urge other Republicans to follow his lead.

New York 245 West 17th Street, 10011; 212 -645-0067; Fax 212 -337 -7028 New York 212 -337 -6940; Fax 212- 337 -6947

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