ANNUAL REPORT ANNUAL REPORT 2019 1 The Downtown Partnership is a dynamic, nonprofit organization comprised of business and community leaders, property owners, civic organizations, and residents who provide energy, vision, and advocacy for . Our strategic initiatives include clean and safe services, transportation, and economic development and advocacy to enhance the Downtown neighborhood. A LOOK BACK

Hindsight may be 20/20 but, as we look back upon 2019, cities for jobs. Walk Score® deemed Downtown as the the Pittsburgh Downtown Partnership can say with most walkable neighborhood in Pittsburgh as well as confidence that we kept our eye on the future—while having the best public transit access. Looking forward, we simultaneously addressing a multitude of important are confident that Downtown’s momentum will continue. demands of the day. This was a balancing act of keeping our heads firmly grounded in reality while looking forward AFTER ALL, OVER THE LAST DECADE, with big ideas. It entailed everything from long-term planning for better ways in which to get around Downtown, DOWNTOWN EXPERIENCED A 31 PERCENT to exploring innovative approaches that encourage GROWTH IN RESIDENTIAL POPULATION, Downtown business development, and taking action to tackle critical issues around public safety and health. A TREND THAT WILL PROJECT UPWARDS WITH THE OPENING OF HUNDREDS OF NEW To be successful, we know these issues must be addressed head on. We remain encouraged by the UNITS OVER THE NEXT SEVERAL YEARS. progress we’ve seen in 2019 through community involvement and are heartened by the hands-on Downtown Pittsburgh has been and continues to engagement of our members and Board of Directors, be re-imagined. The momentum is real. And, to civic leaders, and community partners. ensure a vibrant, successful Downtown, we will continue to stay mission focused: fostering economic Challenges aside, Pittsburgh already has so many growth and vitality here in the heart of the city. incredible assets of which to be proud. Last year, the view from Mt. Washington was dubbed one of the most Instagram-worthy views in the nation by TripAdvisor readers. WalletHub said Pittsburgh is one of the best

ANNUAL REPORT 2019 1 CLEAN & SAFE

Proactively working to make Downtown Pittsburgh and evening rush hours by placing Clean Team members a cleaner, safer, and more inviting place to be is along the busiest bus routes and key thoroughfares. one of the most important functions that we work hard at every day. We don’t do this in a vacuum, Our volunteer program supplements Clean Team activities of course; it takes a multitude of hardworking with impactful clean-up projects and key detail tasks. people, vested businesses, important government We’re grateful for the corporations, organizations, and agencies, key safety officials, and compassionate individuals who volunteer their time to help us keep the charitable organizations to make this happen. riverfront parks, trails, and green spaces looking good.

Standing out in their bright yellow and black uniforms, our Clean Team members are stand outs 3,240 in their own right. They are making Downtown look VOLUNTEERS ENGAGED better, brighter, and most certainly cleaner.

CONSIDER THIS: 14,282 VOLUNTEER HOURS COMPLETED LAST YEAR, THE CLEAN TEAM REMOVED (23% INCREASE OVER 2018) THE EQUIVALENT OF A GRAND PIANO IN CIGARETTE BUTTS ALONE. With graffiti removed and fixtures like light poles and bollards repainted and refreshed, Downtown Pittsburgh continues to look and feel inviting. Through a contract with Thanks to enhanced Clean Team services with modified Renewal, Inc.—a Downtown nonprofit that helps people in routes and cleaning routines, the overall cleanliness of the criminal justice system return to society as responsible Downtown in 2019 was noticeably improved during morning

2 ANNUAL REPORT 2019 983,690 lbs. OF TRASH REMOVED (11% INCREASE OVER 2018)

1,202 lbs. OF CIGARETTE BUTTS RECYCLED

5,021 SITES OF GRAFFITI REMOVED

5,467 INTERACTIONS OF HOSPITALITY ASSISTANCE

ANNUAL REPORT 2019 3 CLEAN & SAFE CONTINUED citizens—we power washed our way through city sidewalks, key alleyways, and Market Square five nights a week.

Our Park Ambassadors are a welcoming presence in Market Square. They provide information to tourists, enforce the “No Smoking” city ordinance, and help facilitate all weekly Market Square activities. Last year, Park Ambassadors staffed Market Square for a total of 1,470 hours.

EXPANDED CLEAN-UP RESULTS Through contracts with the City of Pittsburgh and Project Clean Sweep, our Clean Team spruced up the South Side and Strip District in 2019 resulting in: 152,971 lbs. OF TRASH PICKED UP OUTREACH IMPACTS We’re serious about safety and 2019 marked a year of unprecedented outreach and positive inroad into this critical 932 realm. The first full year of quarterly Downtown Clean and SITES OF GRAFFITI/STICKERS REMOVED Safe Community Forums, in partnership with the Pittsburgh Cultural Trust, provided hundreds of stakeholders with an opportunity to hear directly from public safety officials about 442 efforts that are effectively addressing public safety concerns BLOCK FACES WEEDED to make certain Downtown remains a vibrant destination.

4 ANNUAL REPORT 2019 police and stakeholders, and the promise of a more 3,844 comprehensive delivery model for those in need PANHANDLING INTERACTIONS of social services. By bringing everyone to the table, we are proactively engaged in ways to work together to support a safe community for everyone 1,305 living in, working in, and visiting Downtown. HOMELESS SUPPORT Our Outreach Team exemplifies a shared SERVICES INITIATED commitment to assist people who are the most vulnerable. While advocating for the expansion of 58 mental health services and more effective case management for those dealing with hardships in PEOPLE ASSISTED Downtown, we continued daily efforts to engage INTO HOUSING individuals experiencing homelessness, panhandling, or in need of supportive services. To establish We advocated for a more visible police presence relationships, the Outreach Team provided helpful on the street to ensure Downtown continues to be items such as toiletries, socks, and hand warmers. a welcoming and safe community. Over the year, The goal is to build the trust needed to support we convened stakeholders as part of the Downtown these individuals and help connect them with Safety Coalition, a partnership of law enforcement appropriate services to get them off the street. officials, Downtown schools, and government— enhancing the relationships between students and police officers while providing opportunities for growth and development of students in Downtown.

These efforts have resulted in a more consistent police presence, relationships developing with

ANNUAL REPORT 2019 5 EVENTS & ACTIVATIONS

Whether it’s a one-time pop-up event or weekly series, The 59th Annual Comcast Light Up Night® wintertime public art installation or live music, we remain committed celebration again served as the kickoff to the holiday to enlivening Downtown for residents, visitors, and season featuring headliner Adam Lambert on the Comcast workers alike. Last year was an exceptional year with Main Stage. We celebrated the music of Fred Rogers bigger, better, and even more lively programming. at the EQT Jazzmaster Stage, which included a special appearance by kids’ favorite Daniel Tiger. The Xfinity Activations in 2019 included Night Markets in Market Experience on the Roberto Clemente Bridge offered up Square that featured upwards of 170 artisans and free hot cocoa and holiday card photos. We transformed 12 community music partners, Summer KidsPlay, Fort Duquesne Boulevard into a pedestrian promenade Pop Up Fashion Markets, and new Health & Wellness with festive lighting and picnic tables. And it ended with Fairs. Yoga in the Square expanded to Wednesdays a bang, thanks to the BNY Mellon Fireworks Finale. after work, as well as Sunday mornings. In collaboration with many community partners, Holiday KidsPlay at Heinz Hall Courtyard was a hit for the 170 second year. New in 2019, we featured appearances by ARTISANS FEATURED IN costumed characters from Fred Rogers Productions. WEEKLY NIGHT MARKETS Attendance surpassed last year, with 7,000 visitors, and a peak daily attendance of nearly 1,000.

Dancing in the Square offered free weekly outdoor Despite a shortened holiday shopping season, vendors dance classes featuring new styles each month. at the Peoples Gas Holiday Market™ reported sales as The popular Market Square Farmers Market strong as or stronger than the previous year. Special remained a seasonal staple that showcased programming was expanded and included a full day visit more than 50 local farmers and vendors. from NBC Sports’ Sunday Night Football bus and pep

6 ANNUAL REPORT 2019 2,380 HOURS OF PROGRAMMING

356 EVENTS, ACTIVATIONS, AND PROGRAMS

10,000 ATTENDED KIDSPLAY EVENTS

238 MUSICAL PERFORMANCES

ANNUAL REPORT 2019 7 8 ANNUAL REPORT 2019 EVENTS & ACTIVATIONS CONTINUED rallies from finalists competing during the NCAA Volleyball PUBLIC ART IN PUBLIC “STREAMING SPACE” Championships. We also expanded Holiday Karaoke to For the last several years, the Market Square Public include a popular weekend open mic and the $1,000 Art program, in partnership with the City of Pittsburgh Karaoke Championship. Public Art and Civic Design Division, commissioned inspiring work by artists from around the globe. 5,645 SANTA PHOTOS TAKEN $152,000 INVESTED IN ART AND ARTISTS $60,000 GENERATED BY SANTA’S HOUSE Installations in 2019 were designed by Pittsburgh-based FOR THE GREATER PITTSBURGH artists Ricardo Iamuuri Robinson and Alisha B. Wormsley. COMMUNITY FOOD BANK “STREAMING SPACE,” A 24-FOOT TALL PYRAMID In an effort to further enliven Downtown during the heavily WITH MOUNTED LED SCREENS, TRANSFORMED visited period between the holiday and New Year’s Eve, the chalets at Market Square were programmed for the MARKET SQUARE FOR ONE MONTH INTO A SPACE first time. A variety of local handcrafted work was available for FOR VIDEO, PERFORMANCE, AND SOUND THAT sale through a partnership with Handmade Arcade, a pioneer in Pittsburgh’s maker movement. This measure proved ENCOURAGED HEALING AND REFLECTION. so successful from both merchant and visitor perspective that there is a commitment for a return engagement. Inspired by Afrofuturism and Black utopian ideals, the installation featured video montages of nature and space, along with vintage jazz concerts and films. We partnered

ANNUAL REPORT 2019 9 EVENTS & ACTIVATIONS CONTINUED with the Office of Public Art and Flyspace Productions for PICKLESBURGH #1 IN THE USA! installation and on-site interpretation, artists talks, panel Picklesburgh was voted as the discussions, and other activities surrounding the exhibit. No. 1 “Best Specialty Food Festival” in America in a USA Today poll. WELCOME “WORLD SQUARE” Picklesburgh, which celebrated its fifth year last July as a quirky We teamed up with Welcoming Pittsburgh, an immigrant culinary and cultural celebration, newcomer initiative launched by Mayor Peduto, to pilot was also recognized as a “Signature World Square, a platform to celebrate and promote our local Event” of the Commonwealth by international communities. The effort encourages immigrant the Tourism Office. entrepreneurs to leverage the visibility of Market Square to highlight their goods and services and their native cultures in The growth of the festival has been nothing short of the heart of the city. dill-lightful. To better accommodate what turned out to be record crowds, we doubled the footprint of the festival and expanded beyond the Roberto Clemente 38 23 Bridge. This allowed for more vendors with larger VENDORS NATIONALITIES booths to provide better access to a wider range of creative and handcrafted pickle products. New seating areas made it easier to enjoy the diverse With 38 vendors representing 23 different nationalities, selection of ready-to-eat and cocktail offerings from this series of three markets held in September became some of the most respected local restaurants, as well a successful showcase for businesses, artists, makers, as pickle purveyors from as far away as New York performers, and food purveyors from across various City. All told, more than 50 vendors sold a plethora international and newcomer communities. of merchandise—from pickle funnel cake to pickled moonshine—to enthusiastic fans of all things pickled.

10 ANNUAL REPORT 2019 ANNUAL REPORT 2019 11 ECONOMIC DEVELOPMENT

In 2019, we issued the eighth edition of the State of the real estate community with data and statistics they Downtown Pittsburgh where we reported 31 projects need to make prudent business investment decisions. under construction valued at $1.2 billion. This vital report provided a comprehensive, in-depth analysis, Our Paris to Pittsburgh Sidewalk Activation and Façade and enabled us to benchmark Downtown’s progress, Restoration programs encouraged outdoor dining, while both year over year and compared to peer cities. spurring full building façade renovations in locations throughout Downtown. We awarded eight grants totaling We found several noteworthy trends emerging—such $188,120 that supported $1.6 million in total project costs. as Downtown property owners making large tenant This grant program assists property and business owners amenity upgrades to attract business, and found small with exterior improvements to enhance the public realm. In businesses are making a noticeable impact, just as new addition, we approved four grants through the Sustainable restaurants continue to bolster the retail environment Pittsburgh Restaurants program totaling $28,000. in Downtown. This report provides developers as well as potential and existing business owners with insights PG&H, which opened in late 2018, is a retail store that into the Downtown economy via key indicators in the features hand-crafted items made by more than 40 commercial and residential markets, hospitality, and talented local and regional makers, while supporting transportation sectors. the retail ecosystem of Downtown. The project supports Bridgeway Capital’s Craft Business Accelerator by This information helped us move forward by focusing providing makers with access to the Downtown retail resources to support the changing Downtown landscape. market and valued insights from shoppers to hone their To better aggregate and report the continued investment skills to meet the needs of today’s market. PG&H is home throughout Downtown, we continued our quarterly to pop-up jewelry shows, art openings, and seconds’ sales, “Downtown Development” newsletter and supported and serves as a unique venue to bring makers together

12 ANNUAL REPORT 2019 400 ATTENDEES AT THE FIRST-EVER DOWNTOWN TECH CRAWL EVENT

$216,120 IN GRANTS AWARDED TO DOWNTOWN BUSINESSES

54,040 DOWNLOADS OF 2019 STATE OF DOWNTOWN PITTSBURGH (1,000 DISTRIBUTED)

8,000 VIEWS OF HOLIDAY SHOPPING MAP (500% INCREASE OVER 2018)

ANNUAL REPORT 2019 13 14 ANNUAL REPORT 2019 ECONOMIC DEVELOPMENT CONTINUED to learn new skills to grow their business. This project “Everything Points You Here” appeared on Downtown continues to show a demand for the design-forward, street pole banners and other outdoor signage, creating high-quality, locally produced goods that it offers, and the a sense of place upon arrival. Another aspect to the continued development of the retail economy of Downtown. campaign involved a series of targeted advertisements and editorials strategically placed in industry-specific 2019 marked the official recognition of the PDP by the City publications to highlight the positive growth, development of Pittsburgh as a “Registered Community Organization.” news, and commercial real estate opportunities available While the name may sound like jargon, its importance in Downtown. In addition, an online broker toolkit was is not. This new recognition, afforded to organizations developed, providing the brokerage community with proven to be transparent and inclusive, means that the information on transportation, living and working spaces, PDP now has a formal role in the land use, real estate and insight into the growing Downtown economy. development, and neighborhood planning process of the City of Pittsburgh for the Central Business District. FOR THE FIRST TIME, WE LAUNCHED A LINKEDIN STRATEGY THAT INCREASED OUR AUDIENCE ATTRACTING BUSINESS BY MORE THAN 70 PERCENT AND SHOWCASED Launched in spring 2019, the “Everything Points You Here” campaign targeted executives in the tech and creative DOWNTOWN TO A TARGETED MARKET OF sectors in order to showcase Downtown as the ideal DECISION MAKERS THROUGHOUT THE REGION. neighborhood for business growth and development. As part of this initiative, the first-ever Tech Crawl event showcased Downtown’s burgeoning tech and creative scene to 400 attendees—from CEOs and managers, to coders, IT pros, and creatives. This event was held in partnership with Build412 Tech, which used this successful event as the template for the “Tech Crawl” series set to expand in 2020.

ANNUAL REPORT 2019 15 MOBILITY, STREETSCAPE, & PLACEMAKING

In 2019, we kicked off a process to create a $1 million grant from the Henry L. Hillman Foundation comprehensive plan of how streets can more efficiently in service to its mission of improving the quality of meet the demands of all of Downtown’s mobility needs. life in Pittsburgh and southwestern Pennsylvania.

In December, we announced the Downtown Pittsburgh A new “Downtown Advisory Group,” comprised of Mobility Plan—a joint effort with the City of Pittsburgh’s property owners, business leaders, employers, residents, Departments of Mobility and Infrastructure and City neighborhood associations, advocacy groups, and Planning, the Port Authority of Allegheny County, public officials, along with robust public engagement, and the Southwestern Pennsylvania Commission. will guide the final plan to improve how people get Its goal is to analyze data and collect public input to around Downtown and experience the public realm. identify issues with our current system and prioritize opportunities to improve the experience for all users. With the goal of ensuring a great pedestrian experience, we led the Forbes Avenue streetscape project which included the development of a corridor vision plan with $1 MILLION input from stakeholders. As a result, the URA and City IN GRANT FUNDING of Pittsburgh installed two sidewalk extensions to allow FOR THE MOBILITY PLAN for more café seating and a plan to add street trees and FROM THE HENRY L. HILLMAN other amenities that will expand the energy and vibrancy FOUNDATION of Market Square to restaurants along Forbes Avenue.

The group recently selected a multi-organizational consultant team who together bring a mix of national and local expertise. The Mobility Plan is funded by a

16 ANNUAL REPORT 2019 34 MILLION+ TRANSIT TRIPS DOWNTOWN

259,733 BIKE TRIPS ALONG PENN AVE BIKE LANE (APRIL - NOVEMBER)

22,000+ HEALTHY RIDE TRIPS DOWNTOWN (13% INCREASE FROM 2018)

82,500+ DOWNTOWN MADE EASY GUIDES DISTRIBUTED AND DOWNLOADED

ANNUAL REPORT 2019 17 MARKETING

We garnered local, national, and international media attention by showing Downtown as a vibrant, energetic, and vital neighborhood in the city and region. Our initiatives were featured on Good Morning America, Yahoo News, ABC Nightly News, and Thrillist, among others. One promotion of note: We partnered with UPMC Magee-Womens Hospital to welcome some of the hospital’s newest Pittsburghers in nurse-knitted “pickle onesies” in advance of Picklesburgh, the annual celebration of all things pickled. This special “dill-livery”

spurred national and international attention. PHOTO: ANNA WOLF

Other media placements continued year-round, We welcomed new restaurant members into a pilot showcasing everything from our efforts at World program in the form of a social media takeover. By creating Square to the launch of Downtown Pittsburgh’s Mobility fun, customized content, we highlighted what makes Plan, the 59th Annual Comcast Light Up Night®, them unique to our already-established social media the Peoples Gas Holiday MarketTM, and more. audience. We then wrapped up 2019 with the launch of a “Small Business Spotlight” feature on our website and We flexed our marketing muscle by focusing on small social media, highlighting small businesses and telling business. We expanded efforts to promote Downtown their stories about what makes Downtown special. shopping through a 12-page Holiday Guide inserted into the Pittsburgh Post-Gazette’s Thanksgiving edition. We implemented a refreshed Instagram strategy that In addition to showcasing 27 small businesses, the insert highlights user generated content, specifically from people detailed holiday activities occurring in Downtown.

18 ANNUAL REPORT 2019 who work in, live in, and visit Downtown regularly. By working with photographers, residents, and visitors who 1.3 MILLION shared their images, we saw dramatic results: 32 percent WEBSITE PAGEVIEWS increase in our followers from last year and a whopping 400 percent increase in daily impressions over 2018.

In 2019, we conducted surveys and workshops through the newly formed Strategic Communications Committee to qualify and quantify actual perception issues that 564,000 Downtown faces. One of these efforts—the Downtown WEBSITE VISITORS Experience Survey—found that nearly one-third of the respondents rated Downtown Pittsburgh much cleaner than other commercial areas of the city and 91 percent indicated that Market Square is a positive part of the Downtown experience. 400% INCREASE IN AVERAGE GETTING SOCIAL @DOWNTOWNPITT DAILY INSTAGRAM IMPRESSIONS 97,692 TWITTER FOLLOWERS (OVER 2018) 32,560 INSTAGRAM FOLLOWERS (32% INCREASE OVER 2018) 27,701 FACEBOOK FOLLOWERS 19,238 3,071 LINKEDIN FOLLOWERS E-NEWSLETTER (73% INCREASE OVER 2018) SUBSCRIBERS

ANNUAL REPORT 2019 19 MEMBERSHIP

Much of our work is supported by our members who floating happy hour aboard Rivers of Steel Explorer before enjoy opportunities to learn about new businesses and a Pittsburgh Pirates’ game. We also had a “first look” at developments and explore fun things to do in Downtown Eighth and Penn, the new Downtown housing project while interacting with interesting people. And, at the that showcased rooftop amenities along with tours of same time, they’re contributing to our overall mission. We living spaces. We held maker demonstrations at PG&H, appreciate the support of these member organizations and Downtown’s retail showroom of design-forward locally individuals as we continue to do all that we can in making produced home goods, and enjoyed tours of themed Downtown Pittsburgh a better place to live, work, and visit. luxury suites in the historic Renaissance Pittsburgh Hotel.

THROUGHOUT 2019, WE LOOKED We continued to build our membership base by creating a new restaurant membership program, which FOR WAYS TO PROVIDE MORE VALUE attracted six new restaurant members last year. AND NEW OPPORTUNITIES FOR Additionally, we created a new “Member-to- INTERACTIONS AMONG OUR MEMBERS. Member” benefit program that offers everything from discounted hotel stays and theater subscriptions Our events drew increased participation as we worked to to business services and two-for-one offers on develop creative ways to allow our members to network recreational amenities. This benefits program is just and learn about new and existing Downtown assets. one more way to connect our membership base.

Among the most interesting events held in 2019 were the Bike & Brew celebration, a Healthy Ride bike tour along Three Rivers Heritage Trail followed by drinks, and a

20 ANNUAL REPORT 2019 31 NEW MEMBERS (94% INCREASE OVER 2018)

220 TOTAL MEMBERS

12 “MEMBER-TO-MEMBER” BENEFITS OFFERED (AS PART OF OUR NEW BENEFITS PROGRAM)

9 MEMBER EVENTS

ANNUAL REPORT 2019 21 MOVING FORWARD: 2020 PRIORITIES

CLEAN & SAFE • Improve structure and provide stronger support for Outreach Team by seeking out educational opportunities, such as motivational interviewing and personal safety.

• Educate Outreach Team members on the challenges of mental health system/substance abuse and maintain support systems for collaboration, insight, and solutions for better outcomes.

• Use innovative ways to boost Clean Team ambassador visibility while enhancing productivity and efficiency.

• Continue efforts to increase the impact of the Downtown Safety Coalition to support school-aged children in Downtown.

• Develop initiatives aimed to decrease public safety concerns, particularly at night, supporting the continued growth in patronage of restaurants and entertainment venues throughout Downtown.

22 ANNUAL REPORT 2019 ECONOMIC DEVELOPMENT • Establish, launch, and promote a business attraction grant program to recruit new businesses to the Golden Triangle.

• Engage existing retailers and property owners in marketing, events, and placemaking efforts that support existing businesses while recruiting new retail ventures.

PHOTO: TEAKE ZUIDEMA • Establish a vision for underutilized Downtown real estate by identifying properties that can serve EVENTS & ACTIVATIONS as models for redevelopment opportunities. • Explore programming options in new Downtown • Grow PG&H’s impact by introducing new locations, build on successful franchises, and ways to support business development develop new programming concepts to enliven goals of maker businesses. spaces on weekdays, nights, and weekends. • Lead public art and green space initiatives including • Produce new high-profile and engaging activities the rethinking of Fort Duquesne Boulevard as for the 60th anniversary of Light Up Night®. a pedestrian-first thoroughfare, development of 412 Boulevard of the Allies Parklet, and • Expand and improve World Square in collaboration with enhancement of the Maddock Place alley in the community partners and Mayor’s “Welcoming Pittsburgh” Cultural District for a more vibrant Downtown. initiative to support regional immigrant entrepreneurs. • Continue to convene Wood Street corridor • Continue to refine and reinvent Picklesburgh to stakeholders to create initiatives that support better accommodate the strong crowds, capitalize existing restaurants and retailers, improve quality off of the visibility the event generates, and of life, and engage police and public health strengthen impact on Downtown community. organizations to support individuals in need.

ANNUAL REPORT 2019 23 MOVING FORWARD: 2020 PRIORITIES CONTINUED

MOBILITY • Create a clear vision for the future of transportation and open space in Downtown that garners widespread support for new projects.

• Pursue better connectivity and walkability between Downtown and adjacent neighborhoods of the Strip District, North Shore, Lower Hill, and Uptown.

• Mitigate impacts of construction projects by convening a “Construction Task Force” to capture details and disseminate information on alternative travel options.

• Provide employers with resources on commuter benefits programs that prioritize public transit, car/vanpool, cycling, and telework options.

• Advance the quality of the public realm by identifying needs and advocating for improved roadway paving, sidewalk quality, lighting, crosswalks, and streetscape amenities.

• Continue advocating for dedicated bus lanes, additional bus stop amenities, and a connected bike network, and improve experiences for pedestrians, transit riders, and cyclists by leading the Forbes Avenue streetscape project and pedestrian wayfinding project.

24 ANNUAL REPORT 2019 MOVING FORWARD: 2020 PRIORITIES CONTINUED

MARKETING & COMMUNICATIONS • Craft a strategy that works to better tell the stories of Downtown using businesses, employees, residents, and visitors.

• Launch phase two of the “Everything Points You Here” campaign focused on Downtown as the premier city location for tech and creative businesses.

• Develop a Downtown messaging toolkit that addresses common questions about the neighborhood such as shopping, parking, and dining, and work with partners to communicate the unique strengths of the neighborhood.

• Support small businesses through the creation of workshops and networking opportunities to maximize messaging on social media and online, creating a MEMBERSHIP strong digital presence for the Downtown community. • Re-evaluate membership benefits to further ensure the growth and development of supporters. • Update communications strategy to more effectively share the stories and successes of the • Increase membership engagement through bi-monthly work of the organization through social media, events and monthly membership e-newsletter. e-communication, and traditional media. • Increase recruitment efforts of specific stakeholder segments, including street-level businesses, financial services, legal and accounting firms, and large corporate tenants.

ANNUAL REPORT 2019 25 MEMBER LIST

RENAISSANCE LEADER DOWNTOWN CHAMPIONS DOWNTOWN PATRON Acusis, LLC Allied Universal All Occasions Party Rental and Marbella ALCO Parking Corporation Buchanan Ingersoll & Rooney Event Furniture & Decor Comcast Carmeuse AlphaGraphics Highmark CBRE, Inc. ALTUS-HPO Huntington National Bank Dentons Cohen & Grigsby American Cancer Society Peoples Natural Gas Duquesne Light Company Auberle Pittsburgh Post-Gazette Duquesne University Brookfield Properties Point Park University First Commonwealth Bank BRUNNER UPMC F.N.B. Corporation Burns Scalo Brokerage, LLC Highwoods Properties, Inc. Carnegie Mellon University DOWNTOWN VISIONARY Millcraft Chesley Brown International BNY Mellon Olson Zaltman City Works Eatery & Pour House The Davis Companies Oxford Development Company Eat’n Park Hospitality Group Inc. Dollar Bank Pittsburgh City Paper EVEN Hotel Pittsburgh Gatesman Creative Agency Pittsburgh Penguins Fairfield Marriott Pittsburgh Downtown Guardian Storage Solutions Pittsburgh Pirates Fairmont Pittsburgh Janney Montgomery Scott Pittsburgh Transportation Group Federated Hermes Inc. KeyBank PPG Fogo de Chao Brazilian Steakhouse Northwest Bank Renaissance Pittsburgh Hotel Frank B. Fuhrer Wholesale Company PITT OHIO Rugby Realty Company, Inc. Gateway Clipper Fleet Pittsburgh Parking Authority University of Pittsburgh GNC Shorenstein Realty Services Winthrop Management Henderson Brothers, Inc. Hertz Gateway Center Hotel Monaco - Pittsburgh Industrious Pittsburgh InterContinental Hotels Group

26 ANNUAL REPORT 2019 Interpark LLC Urban Redevelopment Authority of Pittsburgh Embassy Suites by Hilton Pittsburgh-Downtown JLL WordWrite First Lutheran Church Kossman Development Company WTAE-TV First Presbyterian Church La Prima Expresso Company Yuzu Kitchen Fresh Nostalgia Mascaro Construction Gateway Outdoor Advertising Michael Baker International DOWNTOWN ADVOCATE Gateway Towers Condominium Association Moe’s Southwest Grill 306 Forbes Brow Bar & Boutique Grant Street Associates, Inc. National Flag Foundation AAA East Central The Great Escape Room Pittsburgh Penn Brewery First Ave. Taproom & Kitchen AC Hotel Pittsburgh Downtown Green Building Alliance Pietragallo Gordon Alfano Allegheny County Airport Authority GTN Law Bosick & Raspanti, LLP Allegheny County Bar Association Hanna Langholz Wilson Ellis Pittsburgh Business Times Assured Partners of PA, LLC HDR, Inc. Pittsburgh Hispanic Development Corp. Beynon & Co. Hefren-Tillotson, Inc. Pittsburgh History & Landmarks Foundation Boutique la Passerelle Heinz Healey’s Gentlemen’s Apparel Pittsburgh Irish Festival The Buncher Company Herbein + Company, Inc. Pittsburgh Jewelry District Cardamone’s Salon HFF L.P. Pittsburgh Magazine The Carlton Restaurant Houston Harbaugh, P.C. Renewal, Inc. Carrie S. Holstead Real Estate Consultants, Inc. Howl at the Moon Pittsburgh Richard DeShantz Restaurant Group The Challenge Program, Inc. Intertech Rivers Club Courtyard Pittsburgh Downtown Larrimor`s Sienna Mercato Cowden Associates, Inc. Luxe Home & Design Sienna on the Square David L. Lawrence Convention Center M&J Wilkow Ltd. Stantec Consulting Distrikt Hotel Pittsburgh Maher Duessel Strada DoubleTree by Hilton Hotel & Suites McCaffery Interests, Inc. Strategic Investment Fund Pittsburgh Downtown The Milk Shake Factory Toshiba Business/Organization Drury Plaza Hotel Pittsburgh Downtown Brian Murello, BNY Mellon Wealth Management Solutions of Western Pennsylvania Ellie Hall Leadership Development Novel Coworking Underwriters Brokerage Service Executive Coach Oliver Brothers Union Standard Restaurant Elmhurst Group Omni William Penn Hotel

ANNUAL REPORT 2019 27 MEMBER LIST CONTINUED

Original Oyster House YWCA of Greater Pittsburgh Andrea Geraghty Perkins Eastman Architects Zambelli Fireworks Thomas Grealish Peter Lawrence Women’s Apparel Thomas Hall II PGH Networks DOWNTOWN SUPPORTER Thomas Harrington Pittsburgh Bike Share African American Chamber of Commerce Jack Klingler Pittsburgh CLO of Western Pennsylvania Michael Komenda Pittsburgh Divorce & Family Law, LLC Pittsburgh Ballet Theatre, Inc. Joseph Lagana Pittsburgh Parks Conservancy Nancy Lynches Pittsburgh Technology Council DOWNTOWN PARTNER Grant Mason Pittsburgh Urban Magnet Project (PUMP) Michael McGrath Benedum Interests P. J. Dick Incorporated J. Kevin and Kristin McMahon Richard Beynon PMI Art and Bonn McSorley Carnegie Library of Pittsburgh Q Development David and Helen Meyer John Hughes & Associates Optometrists Redshift Eve Picker Clare Meehan Rivers of Steel Heritage Corp. Mary Ellen Purtell The Rubinoff Company Robert Morris University Ceil Rockovich Smithfield United Church of Christ Segway Pittsburgh C. David Sellers III Craig Stambaugh Serendipity Labs Aaron Stauber Sisterson & Co., LLP Matthew Sterne DOWNTOWN NEIGHBOR Stonewood Capital Management, Inc. Ashlee Wallace TREK Development Group Jessica Albert John Walsh Trinity Episcopal Cathedral Phyllis Armstrong George Whitmer The Webb Law Firm James Blue II Western Pennsylvania Conservancy Mark Broadhurst Westin Convention Center Hotel Jane Burger Worgul, Sarna & Ness, Jamie Campolongo Our members live, work, and play Criminal Defense Attorneys, LLC Debra Donley Downtown while supporting our mission to Wyndham Hotel Pittsburgh Grand Melissa Dougherty create an atmosphere where businesses YMCA of Greater Pittsburgh E. Gerry Dudley grow. Learn more about joining us at Lynne Figgins DowntownPittsburgh.com/Membership.

28 ANNUAL REPORT 2019 2019 REVENUE & EXPENSES Andrea Geraghty Thomas Grealish Thomas Hall II Thomas Harrington Jack Klingler Michael Komenda 2% Joseph Lagana 3% PENNDOT Nancy Lynches MEMBERSHIP Grant Mason Michael McGrath 9% J. Kevin and Kristin McMahon ADMIN Art and Bonn McSorley 14% David and Helen Meyer 21% ECONOMIC DEVELOPMENT Eve Picker EARNED Mary Ellen Purtell INCOME 40% 10% Ceil Rockovich BID FUNDS TRANSPORTATION C. David Sellers III 41% MARKETING Aaron Stauber 14% & EVENTS Matthew Sterne SPONSORS 26% Ashlee Wallace 20% CLEAN John Walsh & OUTREACH FOUNDATIONS George Whitmer & GRANTS

$5.6 MILLION $5.3 MILLION REVENUE EXPENSES

ANNUAL REPORT 2019 29 FUNDING & GRANT SUPPORT

SPONSORS NRG Inc. GRANTS, CORPORATE, AND AARP PA Peoples Natural Gas, LLC IN-KIND SUPPORT ALCO Parking Corporation Pittsburgh Brewing Company Bistro To Go Café & Catering Allegheny County Airport Authority Pittsburgh City Paper Carnegie Science Center BNY Mellon Pittsburgh Cultural Trust Children’s Museum of Pittsburgh BOMA Pittsburgh Pittsburgh Pickle Company Citiparks GrubUp Food Truck CBS-TV Pittsburgh Post-Gazette Flyspace Productions Clearview Federal Credit Union Pittsburgh Public Theater The Fred Rogers Company Comcast PNC Idlewild & SoakZone First National Bank Point Park University Mister Smalls Frank B. Fuhrer Wholesale Company Port Authority of Allegheny County Neustar, Inc. GEICO Q Development, LLC PennDOT GMR Marketing Renewal by Andersen PITT OHIO Grant Street Properties Scene75 Entertainment Centers Pittsburgh Cultural Trust Green Mountain Energy, Inc. Shorenstein Realty Services, LP RJW Media Gutter Helmet Systems, Inc. Southern Glazers Wine & Spirits Urban Redevelopment Authority of Pittsburgh Heinz History Center Steel City Media Highmark Topgolf USA Pittsburgh, LLC FOUNDATIONS UPMC Highwoods Properties Claude Worthington Benedum Foundation Urban Air Huntington National Bank Colcom Foundation Winthrop Management Jenkins Empire Associates Cynthia & George Mitchell Foundation WYEP Jim Shorkey Chrysler Dodge Jeep Ram EQT Foundation Xfinity Keystone Basement Systems The Grable Foundation YaJagoff! Media Keystone Integrated Care LLC The Henry L. Hillman Foundation The Kraft Heinz Company Zambelli Fireworks The Pittsburgh Foundation Legacy Remodeling Inc. R.K. Mellon Foundation McCaffrey Interests

30 ANNUAL REPORT 2019 BOARD OF DIRECTORS

Lucas B. Piatt Lisa Carey Kenneth Lyle Izzy Rudolph Millcraft Investments, Inc. PNC Bank Peoples Natural Gas McKnight Property Development Chairperson David Case Edward Manko Merrill Stabile Matthew Sterne PMI JLL, BOMA Pittsburgh ALCO Parking Corporation Fairmont Pittsburgh Debra Donley Grant Mason Thomas L. VanKirk* Vice Chair Hertz Gateway Center Oxford Development Company Highmark, Inc. Craig R. Stambaugh Melissa Dougherty Kevin McMahon Ashlee Wallace UPMC Dentons Cohen & Grigsby, P.C. Pittsburgh Cultural Trust Allegheny County Airport Authority Secretary/Treasurer E. Gerry Dudley Clare Meehan Larry Walsh CBRE, Inc. Alphagraphics Rugby Realty Company, Inc. Kevin Acklin Rev. Brian Evans Tom Michael Dara Ware Allen Pittsburgh Penguins First English Evangelical Larrimor’s City High Charter School Shannon Baker Lutheran Church of Pittsburgh Cheryl Moon-Sirianni Rep. Jake Wheatley, Jr. Gatesman Agency Rich Fitzgerald PennDOT District 11 Commonwealth of Pennsylvania Jack Barbour Allegheny County Executive Adele Morelli George Whitmer Buchanan Ingersoll & Rooney PC Mariann Geyer Boutique La Passerelle PNC Bank Richard L. Beynon Point Park University Daniel Onorato Marisa Williams Beynon & Co. Grant Gittlen Highmark, Inc. YMCA of Greater Pittsburgh James Blue II Office of Mayor William Peduto David Onorato Andy Wisniewski Rootstock Wealth Advisors Thomas J. Harrington Pittsburgh Parking Authority Highwoods Properties, Inc. Bryan Brantley Winthrop Management Ken Rice Robert Wolfinger McGuire Woods R. Daniel Lavelle KDKA-TV MW Hospitality Mark Broadhurst City of Pittsburgh, City Council Robert Rubinstein Eat ‘n Park Hospitality Group Inc. Urban Redevelopment Authority *Emeritus

ANNUAL REPORT 2019 31 STAFF

Jeremy Waldrup Russell Howard CLEAN TEAM CREDITS President and CEO Vice President of Special Nate Brown Photography by Events & Development Lucinda Beattie John Butler Renee Rosensteel Julius Denson Vice President of Transportation Karin Manovich Report design by Member Relations Manager Clarence Gates Tracy Brindle Elisco’s Creative Café Jammie Harris Operations Manager, Kathryn Schlesinger Chris Jordan Clean and Safe Program Mobility Project Manager Janey Jordan Cindy Day Chris Watts John Marshall Vice President of Finance Vice President of Mobility Artie Murphy and Administration Ryan Norris Jack Dougherty PG&H Curtis Pinkney Director of Special Events Samantha Stickle Michael Walker Store Manager Sam Williams Caitlin Fadgen Brock Wilson Cliff Fields Senior Manager of Gordon Young Economic Development Sales Associate Lynda Fairbrother Brandi Meadows OUTREACH TEAM Executive Assistant Sales Associate Marlena Alexander and Office Manager Corenne Ligammari CLEAN TEAM MANAGEMENT Colten Gill Kareem Maize Marketing and Barrie Gregg Communications Manager Operations Supervisor Tori Gohn Will Thomas Manager of Special Events Operations Supervisor & Volunteer Program Coordinator

32 ANNUAL REPORT 2019

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