Creative and Social Media Lead

Creative and Social Media Lead Islamabad United, the Champions of the inaugural Pakistan Super League, are in search of a Creative and Social Media Lead. The Creative and Social Media Lead will be responsible for formulating and implementing the digital and online strategy for the franchise, that ensures maximum exposure, engagement and virality across all platforms on a year round basis. With a strong focus on video and pictorial content, the ideal candidate will have the capability to deliver unique and illustrative creative content that appeals to consumers and fans across all social media and other web platforms. The position will also be required to work on business related design work for the franchise, with an emphasis on creation of partner proposal decks and other pitches to various clients. Outstanding creative ability, strong graphic design skills, video editing skills and an understanding and enthusiasm for the developing digital sportslandscape are a must. Essential Duties and Responsibilities • Assist in formulating a year round strategy that delivers across all digital platforms • Deliver creative content with a focus on video and pictorial that is alluring to fans as well as the creative online requirements • Responsible for all Islamabad United design work, with focus on both the business sector requirements digital platforms in sports across Pakistan • Take responsibility for all digital content; with an aim to producing the most engaging and creative • Maximize traf�ic and following across platforms with a strong focus on quality and creativity • Work with all external partners, agencies and sponsors to ensure digital activation year round Education • Other related and/or duties Experienceas required • Minimum Bachelor’s Degree platforms, preferably social media in a professional setup • Ideal candidate will have at least two years of experience working in a creative capacity on digital • Exceptional graphic design skills, with a mastery of Photoshop, Illustrated and InDesign a must • Strong video editing skills preferred • Strong copy editing skills with ability to drive engaging captioning • Be knowledgeable and informed about Pakistan cricket and the sport in general through the Islamabad United portals • Exceptional creative thinking skills, with a drive to grow the digital sporting landscape in Pakistan • Strong research skills and ability to keep up to date with the dynamic nature of the sports digital world creation • Be two steps ahead of the competition, ability to innovate and generate ideas leading to quality content Page: 1 Creative and Social Media Lead • Excel in on-the ground implementation of strategy internal and external stakeholders at all levels • Excellent people skills, with the ability to interact effectively and in a professional, manner with • High level of initiative and inner motivation • Candidate must be able to meet tight deadlines and work effectively in a high-pressure environment • Candidate must be able to work evenings, weekends, and holidays as required. outlined targets. Salary will be competitive and commensurate to experience and level of individual’s ability to deliver on How to apply? Interested candidates should please submit required documents mentioned below to [email protected]. Incomplete applications will not be considered. • CV • Cover Letter • Related work samples demonstrating the following: - Creativity - Strategy Formulation - Design work for social media platforms, corporate business related work Page: 2.

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