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March 30 - 31, 2016, Israel
This two day international conference aims to bring together scholars and practitioners from around the world in order to investigate and advance the practice of diplomacy in the digital age as well as formulating a research agenda that will contribute to the study of Digital Diplomacy.
The conference shall be co-hosted by The Israeli Ministry of Foreign Affairs and the Partner Institute for Internet Studies at the University of Tel Aviv, and will include round-table discussions, expert panels and case - studies in which foreign ministries will be invited to share the insight they have gained.
Recent years have seen Ministries of Foreign Affairs (MFA's), embassies and diplomats engage in social networking sites and according to the Twiplomacy website, there are now 228 MFA's and Foreign ministers active on twitter in addition to some 400 heads of state and governments.
The conference will bring to the fore the many challenges facing the world of Digital Diplomacy ranging from the need to train diplomats in the art of social media engagement to identifying the means with which to evaluate its impact. The conference will focus on the rise of a 'whole of government' approach to diplomacy as well as attempting to understand the relationship between the concepts of digital diplomacy, public diplomacy & nation branding.
We hope you will join us.
Contact: [email protected] st
March 30th – Conference Opening, Tel Aviv University (Closed Event)
9:00 10:30 Greetings Round Table #1: MFAs As Service Providers Tzipi Hotovely Moderator: Deputy FM, Israel Prof. Jan Melissen (Clingendael Institute, The Netherlands) Yuval Rotem • Consular work in time of crisis- Head of Public Diplomacy Directorate, using social media during Ministry of Foreign Affairs, Israel times of consular crisis and cooperation with non-state Prof. Raanan Rein players (NGOs, Multi-Lateral Vice President, Tel Aviv University Organizations)
• A new relationship between governments and citizens: a participating audience, a 9:30 changing nature of citizenship Opening Keynote Speech: • Increased government Old Rules in a New legitimacy as MFAs find a new domestic constituency Media World Prof. Ken Goldstein University of Wisconsin, USA 12:30 Lunch st
14:00 18:00 Round Table #2: Official Dinner Engagement and Measuring Dan Tel Aviv Hotel Digital Diplomacy Effectiveness Hosted by the Ministry of Foreign Affairs, Israel and the Embassy of Canada to Israel Moderator: Prof. Corneliu Bjola (Oxford, UK)
• Online engagement – is it really important?
• Measuring effectiveness
• Online engagement – official accounts vs. diplomatic accounts 16:30 Lecture Prof. Gal Oestreicher – Singer Faculty of Management, Tel Aviv University.
Content or Community? The Effect of User Engagement on Willingness to Pay for Content st
March 31st – The Porter School of Environmental Studies Tel Aviv University 8:30 10:30 Coffee & Registration Networking Break Opening Remarks Mr. Noam Katz, Ministry of Foreign Affairs, Israel 11:00 9 00 Case Studies : Canada Social Media: New Tool for Prof. Dov Teeni Traditional Diplomacy Partner Institute for implemented in Tunisia Internet Studies, Sébastien Beaulieu, Global Affairs Tel Aviv University Canada Talking to Everybody Personally, Actively, Effectively Expanding the Use of Digital: Communicating the Canadian Response to the Nepal Earthquake Mark Stokes and Charles Brisebois 9:30 Global Affairs Canada Israel Case Studies Engaging with our Neighbors: Finland Talking to the Arab World National Emoji Project Mr. Noam Katz, Ministry of Mrs. Petra Theman, Ministry of Foreign Affairs, Israel Foreign Affairs of Finland
USA The Role of Digital Engagement 12:15 in Crisis Communications: The Paris Attacks Lunch Ms. Cynthia A. Brown, U.S. Department of State st
13:30 16:30 Panel: Digital Diplomacy Dr. Roey Tzezana Vision for the Future Yuval Ne’eman Workshop, Tel Aviv University Moderator: Matthias Lüfkens, Twiplomacy Fifty Cents for Your Thoughts: Covert Control and Influence Mr. Tim Marshall Between Nations in the Future Journalist, UK (IRN, BBC, Sky News)
Mr. Hugh Elliott Foreign and Commonwealth Office UK 17:15 Dr. Taylor Owen Closing Remarks University of British Columbia, Canada
Mr. Gökhan Yücel Istanbul Center for Digital Affairs, Turkey 15:00 Wochit Visual Revolution 140/30: From 140 characters to 30 seconds Daphna Tsachor, VP Global Custumers