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Business Segments Highlights Business Segments Highlights Business activity achievements Business Overview Operating Results for This Fiscal Year Digital Contents Consumer (Package + Digital) New title Monster Hunter World: Iceborne This business develops and sells packaged and was a hit digital game content for consumer home video Major catalog title hits Monster Hunter: game platforms. It also develops and manages World, Resident Evil 2, and Devil May Cry 5 games for Mobile Contents and PC Online Games. performed well Consumer games produces creative, original Highly profitable digital sales grew further content that provides recurring revenue by utilizing digital distribution. Many of these million-seller titles are used for smartphone, tablet device and PC online games, and are distributed Mobile Contents worldwide in order to maximize earnings. Launched in-house titles such as Monster For details see p.73 Hunter Riders and Sengoku BASARA Battle Party, as well as alliance titles We opened Capcom Store Tokyo, a showroom Arcade Operations in Shibuya that sells Capcom merchandise We focused efforts on cultivating new customer We operate amusement facilities, primarily Plaza segments, including free game experience Capcom arcades, in Japan. These arcades are tours for middle-aged and elderly persons predominantly in large commercial complexes. We have diligently followed a scrap-and-build We opened three new stores policy to maximize our efficiency in arcade To prevent the further spread of COVID-19, operations, and have been hosting various we changed the operating hours of some events designed to attract families and younger stores and temporarily closed others customers. For details see p.75 Same store sales were up 3% year over year Sold a total of 20,000 units of one model Amusement Equipments Returned to profitability after releasing model designed to current regulations This business utilizes the content from our home video games. We focus primarily on the development, manufacture and sales of software, frames and LCD devices for gaming machines. For details see p.76 We held events and sold merchandise Other Businesses leveraging IPs like Monster Hunter and Resident Evil, creating multifaceted Based on our Single Content Multiple Usage opportunites for earning strategy of leveraging game IP across different Proactively worked to develop new esport media, we pursue a variety of copyright-related events such as the CAPCOM Pro Tour Asia business opportunities. In addition to adapting Premier and the Street Figher League World game content into movies, animated television Championship programs, music CDs, character merchandise and other products as part of our licensing business, Despite the increase in licensing revenue, the we are also devoting resources to our esports margin decreased due to upfront investments in esports Photo: Red Bull Content Pool business. For details see p.77 17 CAPCOM INTEGRATED REPORT 2020 Value Creation Story Medium- to Long-Term Latest Creative Report Foundation for Financial Analysis and Growth Strategy Sustainable Growth (ESG) Corporate Data Main Products for This Fiscal Year (Output) PC Online Monster Hunter World: Iceborne Retired the PC Online titles Monster Hunter A massive expansion for Monster Hunter: Frontier Z and Dragon’s Dogma Online. World, which holds the record for Capcom’s best selling title with sales of more than 15.7 million units. With a stellar critical reception, this game has attracted attention from around the world and sold 5.2 million Net Sales/Operating Margins copies globally. Net Sales 25.8 28.1 40.3 Monster Hunter Riders In addition to the deep-rooted popularity 82,982 59,942 74,141 of the Monster Hunter brand, the game’s 59,942 million yen fast tempo, dynamic staging, vibrant characters, and rich content have drawn Operating Margin much attention resulting in a total of 5 2018 2019 2020 million downloads. (Years ended March 31) 40.3% Net Sales/Operating Margins Showroom Capcom Store Tokyo 8.6 Net Sales This showroom featuring Capcom’s popular 9.9 10.0 characters merchandise opened in Shibuya 12,096 in November 2019. The store is performing 10,231 11,050 12,096 well due to its location, perfect for meeting million yen the demands of inbound visitors, and through offering original merchandise that Operating Margin has created a buzz. 2018 2019 2020 (Years ended March 31) 10.0% Net Sales/Operating Margins Shin Onimusha for Pachislo Net Sales This pachislo machine is based on the 31.9 Onimusha series, which boasts great popularity in the pachislo market. The 7,803 machine was introduced in March 2020 and 6,533 6,533 million yen 20,000 units have been sold. 3,422 Operating Margin 2018 2019 2020 (Years ended March 31) 31.9% Net Sales/Operating Margins Capcom Pro Tour Asia Premier 31.5 Net Sales This tournament expanded upon the target 48.2 18.0 region of the CAPCOM Pro Tour Japan Premier, which was held in the previous 3,018 fiscal year, to include the Asian region. 3,018 2,338 2,575 million yen The tournament was held at the Makuhari Messe Event Hall in September 2019, Operating Margin attracting more than 1,000 entrants from across Asia. 2018 2019 2020 (Years ended March 31) 18.0% CAPCOM INTEGRATED REPORT 2020 18.
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