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Half Year Results - Presentation 22 February 2012 AUSTRALIA’S LEADING MULTI-PLATFORM Slide 3 MEDIA BUSINESS

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Half Year Results - Presentation 22 February 2012 AUSTRALIA’S LEADING MULTI-PLATFORM Slide 3 MEDIA BUSINESS 22 February 2012 Company Announcements Office Australian Stock Exchange Limited 20 Bridge Street SYDNEY NSW 2000 By electronic lodgement Total pages : 50 (including covering letter) HALF-YEAR RESULTS PRESENTATION Please find attached a presentation on the half-year results to 31 December 2011. Yours faithfully For and on behalf of Seven West Media Limited Peter Bryant Company Secretary SEVEN WEST MEDIA LIMITED | ABN 91 053 480 845 50 HASLER ROAD, OSBORNE PARK WA 6017 | GPO BOX D162, PERTH WA 6840 TELEPHONE +61 8 9482 3111 | FACSIMILE +61 8 9482 9080 SEVEN WEST MEDIA RESULTS FOR THE HALF YEAR ENDED 31 DECEMBER 2011 Presentation on Wednesday 22 February 2012 DISCLAIMER Slide 2 Basis of preparation of slides – Additional information including Pro-forma 6 or 12 months included in this presentation is data prepared for the management of Seven West Media (SWM) and other associated entities. This data is included for information purposes only and has not been audited or reviewed or subject to the same level of review by the company as the statutory accounts and so is merely provided for indicative purposes. The company and its employees do not warrant the data and disclaim any liability flowing from the use of this data by any party. – SWM does not accept any liability to any person, organisation or entity for any loss or damage suffered as a result of reliance on this document. All statements other than statements of historical fact are, or may be deemed to be, forward-looking statements, and are subject to variation. All forward-looking statements in this document reflect the current expectations concerning future results and events. Any forward-looking statements contained or implied, either within this document or verbally, involve known and unknown risks, uncertainties and other factors (including economic and market conditions, changes in operating conditions, currency fluctuations, political events, labour relations, availability and cost of labour, materials and equipment) that may cause actual results, performance or achievements to differ materially from the anticipated results, performance or achievements, expressed, projected or implied by any forward-looking statements. – Unless otherwise indicated, all references to estimates, targets and forecasts and derivations of the same in this material are references to estimates, targets and forecasts by SWM. Management estimates, targets and forecasts are based on views held only at the date of this material, and actual events and results may be materially different from them. SWM does not undertake to revise the material to reflect any future events or circumstances. FY12 Half Year Results - Presentation 22 February 2012 AUSTRALIA’S LEADING MULTI-PLATFORM Slide 3 MEDIA BUSINESS FY12 Half Year Results - Presentation 22 February 2012 PREMIUM CONTENT REACHING MORE AUSTRALIANS Slide 4 EVERY DAY Market leading positions in core media categories - FTA television, print media and online Best mix of media assets in Australia, a combination ideally placed to capture advertising spend Highly free cash flow generative, high margin, low capital intensity / high return on capital Entrenched market positions supported by strong fundamentals • 11 of top 20 Primary • 57% of West • Magazines reach channel programs Australians read The 7 million people • Yahoo!7 has West or visit 8.2 million • 16 of top 20 digital each month TheWest.com.au unique users channel programs FY12 Half Year Results - Presentation 22 February 2012 TODAY’S AGENDA Slide 5 First Half FY12 Overview Financials Television Newspapers Magazines Yahoo!7 Priorities and Outlook Questions FY12 Half Year Results - Presentation 22 February 2012 FIRST HALF FY12 OVERVIEW Slide 6 Profit after tax of $163.0m up from $50.1m in prior corresponding period (before SMG merger) EBITDA(i) of $340.8m up from $89.9m in prior corresponding period (before SMG merger). Pro-forma prior corresponding period $364.5m including SMG operations EBIT of $309.7m up from $78.8m in prior corresponding period (before SMG merger). Pro-forma prior corresponding period $329.6m including SMG operations – Market guidance EBIT issued in November 2011 (>$300m) Overall group EBIT margin still over 30% despite difficult market and consumer sentiment Television EBIT down 7% on pro-forma 2011 – Pro-forma revenue decline of 1% – Pro-forma cost growth at 1% – EBIT margin of 31% and EBITDA margin of 34% – Number 1 again in revenue share for CY11 at 38% of Metro market – Number 1 in revenue share since December 2006 half – Won every official ratings week in 2011 Note: (i) Refer to slide 13 for a reconciliation between EBITDA and EBIT FY12 Half Year Results - Presentation 22 February 2012 FIRST HALF FY12 OVERVIEW Slide 7 Newspaper earnings reflects challenging economic conditions. – December circulation up 0.32% for Monday to Friday editions – Revenue decline of 1.6% pcp – EBITDA margin maintained at 42%. Magazines earnings held consistent despite difficult conditions – Pro-forma revenue decline of 6% pcp – Pro-forma cost reduction of 7% – EBITDA margin improvement to 18% Yahoo!7 double-digit EBITDA growth – Revenue growth of 40% – EBITDA growth of 18% to $26m – Strong EBITDA margin of 40% FY12 Half Year Results - Presentation 22 February 2012 Slide 8 First Half FY12 Overview Financials Television Newspapers Magazines Yahoo!7 FY12 Priorities and Outlook Questions FY12 Half Year Results - Presentation 22 February 2012 KEY FINANCIAL NUMBERS Slide 9 Total Group – Statutory Numbers (refer disclaimer) 1HFY12 1HFY11 Actual Actual (ii) $m $m Profit before tax 231.7 70.7 Profit after tax 163.0 50.1 Basic EPS after tax (ordinary shares) 26.1 cents 23.2 cents Proposed dividend – fully franked 19 cents 19 cents As at As at 31 Dec 11 25 Jun 11 $m $m Net assets 2,613.4 2,511.5 Net (debt) / cash (1,830.0) (1,943.5) Note: (i) Amounts, totals and change percentages calculated on whole underlying numbers and not the rounded amounts presented (ii) 1HFY11 comparative includes 6 months of WAN only and does not include Seven Media Group FY12 Half Year Results - Presentation 22 February 2012 CONSOLIDATED SWM INCOME STATEMENT Slide 10 Total Group P&L for the period ended 31 December 2011 - Statutory Numbers (ii) SWM Consol SWM Consol 1HFY12 1HFY11 (ii) $m $m Revenue 1,012.0 208.7 Other income 0.2 0.1 Expenses (714.2) (132.6) Share of equity accounted investees 11.7 2.6 Profit before net finance costs and tax 309.7 78.8 Net finance costs (78.1) (8.1) Profit before tax 231.7 70.7 Income tax expense (68.6) (20.6) Profit after tax 163.0 50.1 Note: (i) Amounts, totals and change percentages calculated on whole underlying numbers and not the rounded amounts presented (ii) 1HFY11 comparative includes 6 months of WAN only and does not include Seven Media Group FY12 Half Year Results - Presentation 22 February 2012 CONSOLIDATED SWM BALANCE SHEET Slide 11 Total Group – based on Statutory Numbers (refer disclaimer) 31 December 25 June 2011 2011 Actual Actual $m $m Receivables 287.1 315.5 Program rights and inventories 114.4 129.2 Intangibles 3,859.7 3,862.9 Available for sale financial assets 0.8 0.8 Investments 346.8 346.8 Fixed assets 273.8 282.1 Other assets including Tax 29.1 31.8 Current Payables, Provisions, Deferred Income and Tax (407.7) (431.4) Non Current Payables, Provisions, Deferred Income and Tax (60.7) (82.8) Net Cash / (Debt) (1,830.0) (1,943.5) Total Shareholders’ Equity 2,613.4 2,511.5 Note: (i) Amounts, totals and change percentages calculated on whole underlying numbers and not the rounded amounts presented FY12 Half Year Results - Presentation 22 February 2012 CONSOLIDATED SWM NET CASH/DEBT FLOW Slide 12 Total Group – based on Statutory Numbers (refer disclaimer) 1HFY12 1HFY11 Actual Actual (ii) $m $m EBITDA 340.8 89.9 Working capital and other movements (8.9) (7.9) Dividends received from associates 13.7 3.0 Operating cash flows before interest and tax 345.6 85.0 Loans received / (issued) (0.7) - Income tax paid (50.5) (14.8) Net finance costs paid (including refinance costs) (125.1) (9.0) Net payment for property, plant & equipment and software (14.5) (7.2) Share issues 0.4 0.2 Dividends paid (64.6) (31.7) Net increase in cash and cash equivalents 90.6 22.5 Opening Net Cash / (Debt) (1,943.5) (248.9) Unamortised refinancing costs 22.9 - Closing Net Cash / (Debt) (1,830.0) (226.4) Note: (i) Amounts, totals and change percentages calculated on whole underlying numbers and not the rounded amounts presented (ii) 1HFY11 comparative includes 6 months of WAN and does not include Seven Media Group FY12 Half Year Results - Presentation 22 February 2012 CONSOLIDATED PRO FORMA INCOME STATEMENT Slide 13 1HFY12 EBIT of $309.7 million (including Associates) Market Guidance issued in November 2011 of more than $300m 1HFY12 1HFY11 Actual Pro-forma (ii) $m $m Revenue 1 1,023.9 1,044.7 Operating expenses (683.1) (680.2) EBITDA 340.8 364.5 Depreciation and amortisation (31.1) (34.9) EBIT 309.7 329.6 1) Includes share of profit of equity accounted investees and other income Note: (i) Amounts, totals and change percentages calculated on whole underlying numbers and not the rounded amounts presented (ii) 1HFY11 Proforma includes 6 months of both WAN and Seven Media Group FY12 Half Year Results - Presentation 22 February 2012 PRO FORMA DIVISIONAL PERFORMANCE Slide 14 Revenue and EBIT by Division (ii) 1HFY12 1HFY11 PF(ii) inc / $m $m (dec) % Revenue Television 655.8 664.8 (1.4) Newspapers1 185.6 188.6 (1.6) Magazines 150.0 159.8 (6.1) Other2 32.5 31.5 2.9 1,023.9 1,044.7 (2.0)
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