FOR IMMEDIATE RELEASE CONTACT: Sue Kauffman TerraCycle 609.393.4252 x3708 [email protected]

PLEDGE TO SAVE WATER AND HELP A SCHOOL WIN A GARDEN

Colgate®, ShopRite® and TerraCycle® Prepare to Award TWO Gardens Made of Recycled Material

NEWARK, N.J., (July 8, 2019) –Today TerraCycle announced the 2019 Save Water Challenge that asks school students, teachers and communities to take the pledge to save water on behalf of their school for a chance to win one of two (2) recycled gardens made from recycled oral care waste.

Launched in partnership with the global oral care leader - and regional retailer ShopRite, starting June 30, schools located throughout New York, New Jersey, Pennsylvania, Delaware, Connecticut and Maryland, that participate in the Colgate® Oral Care Recycling Program, are eligible to enter for a chance to win a garden made from recycled toothbrushes, toothpaste tubes and floss containers.

Through September 30, consumers can pledge to save water on behalf of a participating school once a day during the promotion timeline. The top two (2) schools with the most pledges by the end of the contest period will win the grand prize gardens. Grand prize winners will be announced in October and the gardens will be installed next Spring.

Schools can encourage their community to pledge online by logging onto http://www.terracycle.com/colgateshopritegarden2019. ShopRite is also encouraging community participation in the contest with displays throughout its 270 stores and information about the contest on ShopRite’s Facebook page.

A full set of rules for the 2019 “Save Water Challenge” can be viewed: http://www.terracycle.com/colgateshopritegarden2019.

To learn more about the Colgate Save Water initiative, please visit https://smiles.colgate.com/page/content/everydropcounts or your local ShopRite retailer.

The Colgate Oral Care Recycling Program is an ongoing activity, open to any individual, family, school or community group. For each piece of waste sent in using a pre-paid shipping label, participants earn money toward donations to the school or charity of their choice. To learn more about the program, please visit www.terracycle.com/colgate.

About Colgate-Palmolive

Colgate-Palmolive is a leading global consumer products company, tightly focused on Oral Care, Personal Care, Home Care and Pet Nutrition. Colgate sells its products in over 200 countries and territories around the world under such internationally recognized brand names as Colgate, Palmolive, , Lady Speed Stick, , , , Sorriso, , elmex, Tom’s of Maine, , , , Fabuloso, Soupline and , as well as Hill’s , Hill’s Prescription Diet and Hill’s Ideal Balance. For more information about Colgate’s global business, visit the Company’s web site at http://www.colgatepalmolive.com. To learn more about Colgate Bright Smiles, Bright Futures® oral health education program, please visit http://www.colgatebsbf.com.

About Wakefern Food Corp. From a small, local cooperative that began with eight grocery store owners, Wakefern Food Corp. has grown into the largest retailer-owned cooperative in the United States. Founded in 1946, the cooperative comprises 50 members who today independently own and operate 353 supermarkets under the ShopRite, The Fresh Grocer, Price Rite Marketplace and Dearborn Market banners in New Jersey, New York, Connecticut, Pennsylvania, Maryland, Delaware, Massachusetts, Rhode Island and Virginia. Together with its member companies, Wakefern employs more than 70,000 people, and is one of the largest employers in New Jersey. For more information, please visit www.wakefern.com.

About TerraCycle TerraCycle is an innovative waste management company with a mission to eliminate the idea of waste®. Operating nationally across 21 countries, TerraCycle partners with leading consumer product companies, retailers, cities, and facilities to recycle products and packages, from dirty diapers to cigarette butts, that would otherwise end up being landfilled or incinerated. In addition, TerraCycle works with leading consumer product companies to integrate hard to recycle waste streams, such as ocean plastic, into their products and packaging. TerraCycle has won over 200 awards for sustainability and has donated over $44 million to schools and charities since its founding 15 years ago. To learn more about TerraCycle or get involved in its recycling programs, please visit www.terracycle.com.

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