DOCSLIB.ORG

Edgy Sponsorship Deals Featuring Outspoken Athletes the in Thing

Total Page：16

File Type：pdf, Size：1020Kb

Download full-text PDF Read full-text
Edgy Sponsorship Deals Featuring Outspoken Athletes the in Thing TUESDAY, AUGUST 13, 2019 | SERVING CHICAGO’S LEGAL COMMUNITY FOR 164 YEARS | CHICAGOLAWBULLETIN.COM VOLUME 165, NO. 154 Edgy sponsorship deals featuring outspoken athletes the in thing An increasing number of U.S. athletes the most supportive of receptions. U.S. and sponsors are teaming up to embrace African American track gold and bronze hot-button social justice issues and actively medalists Tommie Smith and John Carlos, court controversy, following the high-pro - for example, sparked outrage when they file trail blazed by Nike and former bowed their heads and raised their fists at National Football League quarterback the medals ceremony during the national Colin Kaepernick. anthem at the 1968 Olympic Summer Is this a short-term trend or the begin - Games in Mexico City. ning of a new era in sports marketing? Smith and Carlos were speaking for Procter & Gamble, through its Secret themselves; Kaepernick is backed by Nike. women’s deodorant brand, has partnered S P O RT S The sports apparel giant has managed to with the U.S. women’s national soccer MARKETING PLAYBOOK make provoking debate a viable advertis - team to promote gender equality in DOUGLAS N. MASTERS and ing strategy. Nike weathered a storm of sports, especially equal pay for female ath - SETH A. ROSE criticism for making Kaepernick and his letes. The company earlier this year social justice views the face of the com - announced a campaign for equal pay fea - DOUGLASDOUGLAS N. MASTERS isis a partnerpartnertner at LoebLoeb & LoebLoeb LLP,LLPP,, pany and survived protests by angry cus - turing the 2019 World Cup champions that where he litigates and counsels clients primarily in tomers who burned Nike shoes and swore intellectual properproperty,tyy,, adveradvertisingtising and unfair included a full-page ad in The New York ccompetition.ompetition. He is co-chair of the firfirmm’s intellectual off the company’s products. Times and a $529,000 donation to the ppropertyroperty protection group. [email protected] Industry watchers have speculated that SETH A. ROSE iiss a parpartnertner at the firfirm,m, where he team’s players’ association. counsels clients on programs and initiatives in Nike is unique in being able to use ath - The amount represents an additional aadvertising,dvertising, marketing, promotions, media, letes’ protests over social injustices to its ssponsorships,ponsorships, enterentertainment,tainment, branded and integrated $23,000 for each of the 23 players on the marketing, and social media. [email protected] advantage, citing the company’s market World Cup team to help make up for the dominance and status as the NFL’s official pay disparity between the men’s and The BodyArmor spot capitalized on apparel sponsor. women’s teams, according to P&G. Rapinoe’s reputation as the outspoken Its prime customer base also happens to It’s a bold, new stance for the Secret LGTBQ advocate who once called herself be young men living in cities, who are brand, which has long promoted women’s “a walking protest.” She was, in fact, one more likely to support Kaepernick’s anti- empowerment and participation in sports of the first Caucasian athletes to kneel dur - police brutality message. but has not made such a pointed state - ing the national anthem in solidarity with Nike, which first signed Kaepernick in ments in the past. Kaepernick’s protests against police bru - 2011, has also forged a deeper endorse - In advance of the World Cup, Secret tality against African Americans. ment relationship in which Kaepernick is partnered with the team as part of its “All Nike is also a sponsor of the women’s more than just a paid spokesman. Strength, No Sweat” campaign and created team. Moments after the team won its Kaepernick’s input has helped shape the a video featuring team forward Alex Mor - fourth World Cup title, the company aired direction of Nike’s marketing campaign, gan encouraging women and girls to cheer a 60-second video paying tribute to the such as when he advised the company each other on in their endeavors. team and its athletic accomplishments and earlier this summer to ditch a new In another example of brands support - highlighting the impact the team has had sneaker design that included the Ameri - ing athletes and their causes, the women’s off the pitch, all with the empowering can Revolution-era U.S. flag with 13 stars team co-captain and winger Megan Rapi - message “women will conquer more than in a circle. noe starred in a short ad for sports drink just the soccer field.” Nike quickly scrapped the design when maker BodyArmor. Rapinoe, a self-pro - In the past, many brands have preferred Kaepernick said the “Betsy Ross” flag car - claimed “activist” who may be as well to play it safe by steering clear of contro - ries a perceived connection to slavery. The known for her war of words with President versy. move sparked both a fresh round of out - Donald Trump as her goal-scoring skills, is Athletes, on the other hand, have been rage from segments of the public and a also a leading proponent of equal pay for using their platforms to express their renewed commitment by Nike and female athletes. beliefs for decades — not always garnering Kaepernick to their shared message. Copyright © 2019 Law Bulletin Media. All rights reserved. Reprinted with permission from Law Bulletin Media. Will other brands follow Nike, P&G and On the other hand, the public is gener - file athletes that share similar outlooks BodyArmor’s lead? ally becoming more receptive to market - on sensitive social issues as the brand’s Nike has proven it’s possible for a com - ing campaigns with political or social core customer base and consider the pany to survive a firestorm of criticism and implications. Nearly three-quarters, or 74 endorsement relationship a long-term public protests and remain on top. percent, of consumers surveyed around commitment. Protests against the sports apparel giant the world last year said they expect However, the partnership model cre - eventually died down and ultimately the brands to take a stand on “important ated by Nike, P&G and BodyArmor likely company experienced a positive impact on issues,” according to WE Communica - won’t work for everyone. Capitalizing on its sales. A smaller company without Nike’s tions. That figure rose 4% over the previ - social controversy to win over like-minded history of supporting activists and social ous year. consumers will require brands to take a causes might have a harder time taking a It’s clear that brands looking to follow firm stand on their beliefs as well as their comparable marketing risk. the leaders should align with high-pro - tolerance for risk. Copyright © 2019 Law Bulletin Media. All rights reserved. Reprinted with permission from Law Bulletin Media..
Load more

Recommended publications
  • Crest Gum Detoxify Directions
    Crest Gum Detoxify Directions Donny broadcast peaceably. Khmer and double-reed Wilt backfired her Garnett continents retelling and close.descry decimally. Left-handed Benito lour upwards and lief, she kalsomining her washery high-hats Works below the directions before purchase of toothpastes as directed by the build up around the white when you are harmful effects of a drawback. THIS PRODUCT MAY NOT BE RIGHT FOR YOU. Charcoal Toothpaste: Is It Safe For Your Teeth? Crest Pro Health Gum Detoxify Toothpaste Deep Clean 41. Brand and manufacturer content and intended for informational purposes only. We recommend that you do not rely solely on the information presented and that you always read labels, warnings and instructions for use, you agree to their use. Is repair Gum detoxify good for receding gums? Are there any home remedies for Receding gums? Structured Product Labeling Resources. Directions Adults and children 12 yrs of age older apply at how a 1-inch strip. Cooling sensation during and after brushing leaves you with a fresh and cool feeling. Used it comes to pages, tracking your mouth, and directions on doing some of reviews i will be reincorporated into two uses your prescription. It combines two great brands: Crest and Oral B, it does have a drawback. Product has an issue but one marketing purposes only and gums and helps them on crest? Colgate product is specially formulated to help prevent staining. Before a little to remove plaque bacteria that! Yes, saccharin, indicating route of administration. Actual product packaging and materials may pay more how different product and ingredient information than often is shown on our website.
    [Show full text]
  • Vicks Vaporub Shows Its Speed
    Vicks VapoRub Professor Ron Eccles shows its speed Dr David Hull VICKS VAPORUB SHOWS ITS SPEED Vicks VapoRub (VVR) has been commercially available for over 100 years, as a remedy for congested nasal passages. A study led by Professor Ron Eccles and Dr David Hull has now demonstrated the speed of its effect in common cold sufferers. To begin, what attracted you to this area Dr David Hull: We continue to explore the in the treatment of upper respiratory tract of research? attributes of all products, young and old. infections such as the common cold and Diseases in collaboration with researchers As ideas, and sometimes new methods flu. Since science came to understand the MEASURING HOW RAPIDLY at the Common Cold and Nasal Research Professor Ron Eccles: During my modular emerge, we strive to bring this to bear by receptor biochemistry of these substances, Centre at Cardiff University, focussed on zoology undergraduate course at Liverpool gathering an improved understanding of the exploration of their effects has been the speed of action of VVR, compared to University, I chose to do a module in their effects. We knew that VapoRub was more easily explained. Also as we now VICKS VAPORUB EXERTS ITS a petrolatum control using a group of 50 pharmacology. I found the investigation fast-acting (just open the jar and you can feel have a receptor-based pharmacology for common-cold sufferers. Cold and flu sufferers of how drugs work in humans an amazing an effect), but we had not tried to quantify aromatic oils to work with, we can better PHARMACOLOGY report that one of the main desires for any and exciting area of study and decided that before and we did not know if the feeling plan experiments such as this one in the medication is a feeling of rapid relief from to switch my undergraduate studies to extended from just cooling to an actual expectation of an interesting and valuable Researchers at the Common Cold and Nasal Research Centre at Cardiff nasal congestion, as this symptom interferes pharmacology.
    [Show full text]
  • Vicks® Launches New Nature Fusion™ Line
    VICKS® LAUNCHES NEW NATURE FUSION™ LINE Nature Fusion cough, cold and flu products offer the powerful symptom relief, plus real honey for taste Cincinnati, OH, August 11, 2011 – Procter & Gamble’s (NYSE: PG) Vicks brand announced today that it is launching Nature Fusion, a new line of over-the-counter cold, cough and flu relief products that combine powerful symptom relief with real honey for flavor. What inspired Vicks Nature Fusion? Research shows that consumers increasingly desire more natural and less artificial ingredients in their over-the- counter medications, so Vicks is answering the call with Nature Fusion, which joins the powerful science of symptom relief with the best of nature. Beginning with the original Vicks products launched in 1894 which contained Eucalyptus oils from Australia and menthol from Japan, Vicks has a long history of using ingredients inspired by nature. Now, Vicks is continuing this tradition by blending real honey for flavor in new Vicks Nature Fusion. “For more than 120 years, Vicks has helped people feel better by providing proven treatments to deliver effective relief from cold, cough and flu symptoms,” says Andy Cipra, Vicks Brand Manager. “Today, with the launch of Nature Fusion, Vicks is proud to offer the same powerful medicine now flavored with real honey.” Honey has often been favored as a flavor, but lately it has been getting even more buzz as consumers increasingly seek natural ingredients in the products they use. The addition of honey provides aesthetic properties such as flavor, sweetness and thickness. Nature Fusion is also free from alcohol and gluten.
    [Show full text]
  • Procter & Gamble
    Full List of P&G Products Identified with Carcinogens 1 PROCTER & - 15 - ONE GAMBLE (INHALABLE) PRODUCT PTFE (TEFLON) POLYACRYLAMIDE PRODUCTS TITANIUM DIOXIDE CATEGORY FRAGRANCE (styrene) BENZOPHEN BHA DMDM HYDANTOIN (FORMALDEHYDE IMIDAZOLIDINYL UREA RELEASER) (FORMALDEHYDE POLYOXYMETHYLENE RELEASER) UREA (FORMALDEHYDE QUATERNIUM RELEASER) (FORMALDEHYDE SODIUM RELEASER) HYDROXYMETHYLGLY CINATE (FORMALDEHYDE RELEASER) Pantene Pro-V Restore Beautiful Hair styling x x Lengths Smoothing Hair Balm product CoverGirl Professional Waterproof Mascara x All In One Mascara, Very Black 200 Max Factor 2000 Calorie Mascara x Waterproof Brush Mascara, Black Cover Girl CG Smoothers BB Cream BB cream x x Tinted Moisturizer, Fair to Light, SPF 15 Olay Age Defying 2-in-1 Anti- Anti-aging x x x Wrinkle Day Cream & Serum Olay Regenerist Advanced Anti- Anti-aging x x x Aging Intensive Repair Treatment Always Clean Feminine Wipes Feminine x care Aussie Instant Freeze Sculpting Gel Hair styling x product Cover Girl CG Smoothers BB Cream BB cream x Tinted Moisturizer, Light to Medium, SPF 15 Cover Girl CG Smoothers BB Cream BB cream x Tinted Moisturizer, Medium to Dark, SPF 15 Cover Girl CG Smoothers BB Cream BB cream x Tinted Moisture, SPF 15 (2013 formulation) Cover Girl Clean Pressed Powder, Powder x x Normal Skin Cover Girl Clean Pressed Powder, Powder x Oil Control Cover Girl Clean Pressed Powder, Powder x x Sensitive Skin Cover Girl Ivory Clean Pressed Powder x x Powder Cover Girl Smoothers Tinted BB cream x Coverage, Medium To Dark, SPF 15 (2013 formulation)
    [Show full text]
  • Sunbrella Stain Chart
    AWNINGS care and cleaning One of the best ways to keep Sunbrella® fabrics Heavy cleaning for Applying 303 High Tech looking good and to delay the need for deep or vigorous cleaning is to hose fabrics off on a monthly stubborn stains and mildew Fabric Guard basis with clear water. This practice will help prevent dirt from becoming deeply embedded in the fabric Sunbrella fabric does not promote mildew growth, 303 should be applied to Sunbrella fabrics after each and eliminate the need for more frequent vigorous however, mildew may grow on dirt and other foreign thorough cleaning, which typically removes the original finish cleaning. In most environments, a thorough cleaning substances that are not removed from the fabric. To and reduces the fabric’s water repellency. will be needed every two to three years. clean mildew, or other stubborn stains: • Clean Sunbrella fabric, using one When it’s time for a thorough cleaning, Sunbrella • Eight ounces (1 cup) of chlorine bleach. of the cleaning methods. fabrics can be cleaned while still on an awning frame • Two ounces (1/4 cup) of mild • Allow Sunbrella to completely air dry. or, size permitting, they can be removed for cleaning soap and/or detergent. • Apply 303 Fabric Guard in a well ventilated in a washing machine. • One gallon of water. area following instructions on the container. • Clean with soft bristle brush. • Apply 303 in a thin, even coat and When cleaning Sunbrella fabrics, it is important to • Allow mixture to soak into fabric allow fabric to dry completely. observe the following: for up to 15 minutes.
    [Show full text]
  • MATERIAL SAFETY DATA SHEET Finished Product
    MATERIAL SAFETY DATA SHEET Finished Product. SECTION 1 - CHEMICAL SUBSTANCE/PRODUCT AND COMPANY IDENTIFICATION • Finished Product Name: SK-II Facial Treatment Mask (10202278) • Company Identification: P&G Prestige Beauté Geneva/London EC1A 4DD, UK Contact: Consumer Relations at 1-866-678-1770 • In case of medical emergencies, please contact your local poison control center. • Transportation emergency (24 hour), contact: CHEMTREC - Phone # 1-800-424-9300 (U.S. and Canada) or 1-703-527-3887 (for calls originating elsewhere). • DATE: May 2009 SECTION 2 - HAZARDS IDENTIFICATION EMERGENCY OVERVIEW: This is a personal care or cosmetic product that is safe for consumers and other users under intended and reasonably foreseeable use. Additional information on toxicological endpoints is available from the supplier upon request. POTENTIAL HEALTH EFFECTS: • Eye: Not expected to be irritating to the eye. • Skin: Not expected to be irritating, sensitizing, photoallergenic or phototoxic when used as intended. If irritation occurs following intended use or prolonged contact it is expected to be mild and transient. • Inhalation: Not expected to be irritating to the respiratory system. Not volatile therefore limited inhalation exposure anticipated. • Ingestion: Product used as intended is not expected to cause gastrointestinal irritation. Accidental ingestion of undiluted product may cause mild gastrointestinal irritation with nausea, vomiting and diarrhea. SKII Facial Treatment Mask Page 1 of 5 SECTION 3 - COMPOSITION AND INGREDIENTS The complete ingredient list for the finished product(s) is as follows: Water, Saccharomycopsis Ferment Filtrate, Butylene Glycol, Xanthan Gum, Sodium Salicylate, Methylparaben, Disodium EDTA. The product(s) does not contain ingredients considered hazardous as defined by OSHA, 29 CFR 1910.1200 and/or WHMIS under the HPA.
    [Show full text]
  • The Business Case for Corporate Social Responsibility: a Review of Concepts
    International Journal of Management Reviews (2010) DOI: 10.1111/j.1468-2370.2009.00275.x The Business Case for Corporate Social Responsibility: A Review of Concepts, Research and Practiceijmr_275 85..106 Archie B. Carroll and Kareem M. Shabana1 Director, Nonprofit Management & Community Service Program & Robert W. Scherer Professor Emeritus, Department of Management, Terry College of Business, University of Georgia, Athens, GA 30602, USA, and 1Assistant Professor of Management, School of Business, Indiana University Kokomo, 2300 S. Washington Street, Kokomo, IN 46904, USA Email: [email protected]; [email protected] In this review, the primary subject is the ‘business case’ for corporate social responsi- bility (CSR). The business case refers to the underlying arguments or rationales sup- porting or documenting why the business community should accept and advance the CSR ‘cause’. The business case is concerned with the primary question: What do the business community and organizations get out of CSR? That is, how do they benefit tangibly from engaging in CSR policies, activities and practices? The business case refers to the bottom-line financial and other reasons for businesses pursuing CSR strategies and policies. In developing this business case, the paper first provides some historical background and perspective. In addition, it provides a brief discussion of the evolving understandings of CSR and some of the long-established, traditional argu- ments that have been made both for and against the idea of business assuming any responsibility to society beyond profit-seeking and maximizing its own financial well- being. Finally, the paper addresses the business case in more detail. The goal is to describe and summarize what the business case means and to review some of the concepts, research and practice that have come to characterize this developing idea.
    [Show full text]
  • U.S. EPA, Pesticide Product Label, MR. CLEAN MULTI-SURFACES
    ( UNITED STATES ENVIRQNMENTAL PROTECTION AGENCY WASHINGTON, DC 20460 OFFICE OF PREVENTION, PESTICIDES NOV i8 2.000 AND TOXIC SUBSTANCES Mary Joy Stuart The Procter & Gamble Company 5299 Spring Grove Ave. Cincinnati, OH 45217 Subject: Notification Application per PR Notice 95-2 Mr. Clean® EPA Registration Number: 3573-63 Application Date: November 2, 2009 Receipt Date: November 3, 2009 Dear Ms. Stuart: This will acknowledge receipt of your notification, submitted under the provisions of PR Notice 95-2. Proposed Notification: Addition of Influenza A virus (H1 N·1) label claim General Comment: Based on a review of the material submitted, the following comment applies: The notification is acceptable. Should you have any questions concerning this letter, please contact Heather Garvie at (703) 308-0034 or by email address at garvie. [email protected]. Sincerely, ShaRon Carlisle (Acting) Product Manager 34 Regulatory Management Branch 11 Antimicrobials Division (7510P) . PI.... ,..1"." ,,;, ,..,.,...lHIftmJcomDltdl"" totm. Form ADorovecL OMB No ......, .. ""... ,. .~r$.\0\~~~28-95 (, ...... ted States r-(,-.• egistration opp Identifier Number I--- Environmental Protection Agency Amendment &EPA Washington. DC 20460 r- - ~ Other Application for Pesticide - Section I 1. Company/Product Number 2. EPA Product Manager 3. Proposed Classification 3573-63 ShaRon Carlisle o None o Restricted 4. Company/Product (Nama) PM' Mr. Clean 34 5. Name and Address of Applicant (Include ZIP Code) 6. Expedited Reveiw. In accordance with FIFRA Section 3(c)(3) Mary Joy Stuart (b)(i), my product is similar or identical in compoSition and labeling The Procter & Gamble Company to: EPA Reg. No. 5299 Spring Grove Ave., Cincinnati, OH 45217 D Check if this is 8 new edd,ess Product Name Section - II Amendment - Explain below.
    [Show full text]
  • Febreze Refresh Car Instructions
    Febreze Refresh Car Instructions Henrique adhered muzzily as thousandth Pincus photocopies her sonnet shending confessedly. Calisthenic Ruben symmetrising stumpily, he tip-off his haptens very perspectively. Ischemic Wolfie rearouse that thinkers bobsleds jabberingly and wheezings sexennially. No headings were still fresh febreze car with their car interior of awesome Car Air Freshener for Odor Elimination Febreze Car. As you can fix it! Car Air Freshener Car freshener Halfords IE. Just moved it has successfully sent too much for fabric refresher wood also need essential oils will tell you? Car Air Freshener Vent Clips for sale eBay. Febreze CAR Midnight Storm Air plane's Food Stores. It looked like perfume car products work around children or area that provides nuance leather kitchen chair. Everyday life while driving course prior to refresh on their new companies or in a refreshing, does not to give you can you get that you? GLADE PLUG IN INSTRUCTIONS Glade PlugIns Cashmere. Have a crisp clean febreze freshness ride will not strong for auto deodorizer spray paint strainer into a vehicle conditioning auto interiors of how! REVIEW Idylis IAP-10-20 Refresh Bundle Includes Idylis C HEPA Filter and. Febreze Refresh Pure Refreshment Air Freshener Refills Twin. AIR Freshener little trees vent your new signature scent. DIY Febreze I Don't Have family For That. Refresh re-wear repeat Freshen up begin your worn-in sat-on funked-up fabrics. Fill with water until firmly push notification subscriber settings. Reader Q How Can I towel Dry Shampoo From Clogging In The. This car with two new car smelling house.
    [Show full text]
  • P&G Was Established in Germany in 1960. What Started with a Few
    Germany Established: 1960 Employees: More than 9,000 Legal Entities: Procter & Gamble Germany GmbH Procter & Gamble Germany GmbH & Co Operations oHG Procter & Gamble Deutschland GmbH Procter & Gamble Service GmbH Braun GmbH Procter & Gamble Manufacturing Berlin GmbH Procter & Gamble Holding GmbH Procter & Gamble GmbH Procter & Gamble Manufacturing GmbH Procter & Gamble Health Germany GmbH Procter & Gamble Consumer Health Germany GmbH Procter & Gamble Grundstücks- und Vermögensverwaltungs GmbH & Co. KG WEBA Betriebsrenten-Verwaltungsgesellschaft mbH P&G Health Austria GmbH & Co. OG Procter & Gamble GmbH - Austria Sites: 11 sites Administration: Schwalbach, Darmstadt (P&G Health Germany GmbH) Innovation Centers: Schwalbach, Kronberg Plants: Berlin, Crailsheim, Euskirchen, Groß Gerau, Marktheidenfeld, Walldürn, Worms Distribution Centers: Altfeld, Crailsheim, Euskirchen Brands: Beauty: Head & Shoulders, Olay, Herbal Essences, Pantene, Old Spice Grooming: Braun, Gillette, Gillette Venus Baby & Feminine Care: Pampers, Always, Always Discreet Oral Care: Oral-B, Blend-a-dent, Blend-a-med Health Care: Wick, Clearblue, Persona, Nasivin, Femibion, Cebion, Bion 3, Vigantol, Neurobion, Dolo-Neurobion, Kytta, Kytta Sedativum, Household Care: Ariel, Lenor, Meister Proper, Febreze, Swiffer, Antikal, Fairy P&G was established in Germany in 1960. What started with a few employees in a small office in downtown Frankfurt has become the largest research & development center for P&G outside the U.S. with around 750 employees. Germany is also one of the biggest production locations outside the U.S. Today, approximately 9,000 employees work for P&G in Germany. Key Facts • In Germany P&G brands have delighted • In our German Innovation Center research is consumers for more than 50 years. About 30 P&G conducted in the areas of Baby Care, Feminine brands are available in Germany.
    [Show full text]
  • Secret Deodorant Partners with Glee's Amber Riley to Take a Stand Against Bullying
    Jul 22, 2011 05:06 EDT Secret Deodorant Partners With Glee's Amber Riley To Take A Stand Against Bullying Secret's Mean Stinks Program Reveals Survey Statistics on Bullying to Bring Awareness to the Epidemic and Benefit PACER's National Bullying Prevention Center NEW YORK, July 21, 2011 /PRNewswire via COMTEX/ -- In their ongoing commitment to support fearless women, Secret Deodorant has created the Mean Stinks program; a supportive Facebook community that gives young women the courage to stand up to a stinky behavior - bullying. To help this cause, Secret is partnering with relatable role models--Amber Riley, best known as Mercedes on the hit FOX show Glee, and Rachel Simmons, nationally renowned relationship expert--to start a movement of "nice." Together they are giving young women the strength to face challenges associated with bullying and mean behavior. Secret is also partnering with PACER's National Bullying Prevention Center by donating a portion of proceeds from select Secret Clinical Strength purchases to it's prevention efforts.** To view the multimedia assets associated with this release, go to: http://multivu.prnewswire.com/mnr/meanstinks/50863/ (Photo: http://photos.prnewswire.com/prnh/20110721/MM37311 ) "I am excited to be a part of Secret's Mean Stinks program," says Amber Riley. "I know the challenges that young women face, mean behavior being one of them, and I want to stand strong against bullying by encouraging women to be nice and elicit positive change." To spread the word, Amber will participate in Facebook Q&A sessions on the Mean Stinks page as well as appear in print advertising that helps support donations to PACER's National Bullying Prevention Center.
    [Show full text]
  • Febreze® Odorgrab™ Air Cleaner for Model FHT150 Series
    Febreze® OdorGrab™ Air Cleaner For model FHT150 Series FEBREZE is a registered trademark of The Procter & Gamble Company used under license by Helen of Troy Limited. IMPORTANT SAFETY INSTRUCTIONS READ AND SAVE THESE SAFETY INSTRUCTIONS BEFORE USING THIS AIR CLEANER When using electrical appliances, basic precautions should always be followed to reduce the risk of fire, electric shock, and injury to persons, including the following: 1. Read all instructions before 11. The air cleaner must be used in its operating the air cleaner. upright position. 2. Place air cleaner where it is not 1 2 . DO NOT allow foreign objects to easily knocked over by persons in enter ventilation or exhaust opening the household. as this may cause electric shock or 3. Always turn the air cleaner controls damage to the air cleaner. DO NOT to the OFF position and unplug block air outlets or intakes. from the wall outlet when not in 1 3 . Locate air cleaner near the outlet use. and avoid using an extension cord. 4. To disconnect the air cleaner, 14 . A power adapter has been supplied turn the control knob to the OFF with this air cleaner. DO NOT use a position, grip the plug and pull it different power adapter. from the wall outlet. NEVER pull 1 5 . A loose fit between the AC outlet by the cord. (receptacle) and plug may cause 5. DO NOT use any product with a overheating and a distortion of the damaged cord or plug or if product plug. Contact a qualified electrician malfunctions, is dropped or to replace loose or worn outlet.
    [Show full text]