2020 2nd International Conference on Education, Economics and Information Management (EEIM 2020) ISBN: 978-1-60595-684-8 How to Infuse Yimeng Revolutionary Spirit into Moral Education in Primary School in Shandong Province: Text Analysis Based on Official Website of Educational Administration Ji-lin ZOU1,a, Cheng-yan YANG1,b,* and Wen-hui LI1,c 1School of Education, Linyi University, Linyi, Shandong, China
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[email protected] *Corresponding author Keywords: Yimeng Revolutionary Spirit, Moral Education, Text Analysis. Abstract. Many researchers have emphasized the role of Yimeng Revolutionary Spirit in the development of primary school students’ moral behaviors and beliefs. Some primary schools have already carried out a lot of moral education activities involving Yimeng Revolutionary Spirit. However, previous researches mostly used the methodology of theoretical reflection. In contrast, our study used a qualitative method called text analysis, which encoding news content published on official website of educational administration in Shandong Province. Results indicated that there are some problems in moral education activities involving Yimeng Revolutionary Spirit. For example, many cities have not enough attention from government official, and insufficient parent participation, insufficient curriculum resource development, and loss of campus culture. These social, family and school factors above are analyzed in details. Lastly, we proposed four targeted and specific solutions to improve the