TONY HSIEH: CHANGING the RULES of the CORPORATE CULTURE GAME PAGE 8 Las Vegas Chamber of Commerce 6671 Las Vegas Blvd

THE LAS VEGAS CHAMBER OF COMMERCE MAGAZINE LVCHAMBER.COM SEPTEMBER 2010

OCTOBER 2010

ZAPPOS’ CEO TONY HSIEH: CHANGING THE RULES OF THE CORPORATE CULTURE GAME PAGE 8 Las Vegas Chamber of Commerce 6671 Las Vegas Blvd. South, Ste. 300 Las Vegas, NV 89119-3290 702.641.5822 • www.lvchamber.com

Kristin McMillan Chairman of the Board CenturyLinkTM Steve Hill Immediate Past Chairman CalPortland Michael Bonner Chairman-Elect Greenberg Traurig, LLP Hugh Anderson Anderson & Delutri @ Merrill Lynch Jay Barrett The Marnell Companies Kevin Burke Burke and Associates, Inc. Kevin Orrock The Howard Hughes Corporation Vicky VanMeetren St. Rose Dominican Hospitals San Martín Campus Matt Crosson President & CEO Exclusive Rates on the NEW Las Vegas Chamber of Commerce

Bob Ansara Business Insurance Plan for Ricardo’s of Las Vegas, Inc. Bob Brown Las Vegas Review-Journal Chamber Members. Senator Richard Bryan Lionel Sawyer & Collins Chamber Insurance and Benefi ts proudly offers new insurance products Tim Cashman to allow Chamber members access affordable, reliable and Foghorn Consulting Doris Charles comprehensive commercial insurance coverage options Wells Fargo Bank Cornelius Eason • Workers’ Compensation* Workforce CONNECTIONS • Business Owners Insurance Corey Jenkins • Business Auto Coverage SAVMOR Rent a Car Bart Jones • Commercial Umbrella Insurance Merlin Contracting & Developing Business Insurance Plan is exclusive to Las Vegas Chamber of Commerce Members. William (Bill) Nelson Piercy Bowler Taylor & Kern Karla Perez Call Chamber Insurance & Benefi ts today to protect your Universal Health Services, Inc. business assets, interest and profi ts. Gina Polovina Boyd Gaming Corporation Larry Singer 702.586.3887 Grubb & Ellis l Las Vegas Bruce Spotleson www.chamberib.com Greenspun Media Group John Wilson MedicWest Ambulance Nancy Wong Arcata Associates, Inc. *Workers’ Compensation is required by the State of Nevada, Michele Tell Woodrow Some restrictions and eligibility requirements may apply. Preferred Public Relations, LLC Michael Yackira CIB is a wholly owned subsidiary of the NV Energy Las Vegas Chamber of Commerce.

Rated A- (Excellent) by A.M. Best Company For the latest rating, access www.ambest.com Las Vegas Chamber of Commerce 6671 Las Vegas Blvd. South, Ste. 300 Las Vegas, NV 89119-3290 702.641.5822 • www.lvchamber.com

2010 Board of Trustees Executive Committee President’s Message Kristin McMillan Chairman of the Board CenturyLinkTM Steve Hill otice anything different? You should. This is the first Immediate Past Chairman CalPortland issue of the entirely redesigned Business Voice. In it you Michael Bonner Chairman-Elect will find some new features, such as this regular monthly Greenberg Traurig, LLP column, and new, topical articles on the most innovative Hugh Anderson Anderson & Delutri @ Merrill Lynch and successful business practices in our area. Of course, Jay Barrett Nyou also will continue to find the many features that readers of the Business The Marnell Companies Kevin Burke Voice have come to enjoy and anticipate. Burke and Associates, Inc. We are proud of this new design, which was done entirely in-house Kevin Orrock The Howard Hughes Corporation by the Chamber’s remarkably talented staff. Keith Lee, our senior artist, Vicky VanMeetren St. Rose Dominican Hospitals accomplished the redesign and deserves congratulations for a job very well San Martín Campus done. Matt Crosson President & CEO This month, our cover feature story is about Tony Hsieh, the CEO of Las Vegas Chamber of Commerce Las Vegas Valley-based Zappos.com, Inc. Tony’s book, Delivering Happiness: Trustees A Path to Profits, Passion, and Purpose (Business Plus), was published this Bob Ansara Ricardo’s of Las Vegas, Inc. summer and it quickly became a New York Times #1 business/advice best Bob Brown Las Vegas Review-Journal seller. It tells the remarkably different story of Tony Hsieh’s approach Senator Richard Bryan to motivating his employees and building his highly successful business Lionel Sawyer & Collins model. As anyone who has ever gone on the tour of the Zappos workplace Tim Cashman Foghorn Consulting will tell you, theirs is a fresh and appealingly creative way to operate a Doris Charles Wells Fargo Bank modern corporation. Cornelius Eason And there is a message in that for all of the businesses in Las Vegas. This Workforce CONNECTIONS Corey Jenkins “Coolest City in America” (according to a Forbes magazine survey) also is SAVMOR Rent a Car the nation’s most creative and entrepreneurial place. The high degree of Bart Jones Merlin Contracting creativity is obvious in the architecture and design along the Strip and & Developing William (Bill) Nelson at the World Market Center, but it also resides in less public corporate Piercy Bowler Taylor & Kern offices. That creativity and entrepreneurial spirit will form the basis for Karla Perez Universal Health Services, Inc. the expansion and diversification of our economy. And that’s why we Gina Polovina Boyd Gaming Corporation wanted to highlight it on our first re-designed issue of the Business Voice. Larry Singer continued on page 28 Grubb & Ellis l Las Vegas Bruce Spotleson Greenspun Media Group John Wilson MedicWest Ambulance What’s inside Nancy Wong Arcata Associates, Inc. Michele Tell Woodrow Preferred Public Relations, LLC 4 Ideas, Insight and Inspiration 8 Cover Story: 12 Get Your Free On 18 Ribbon Cuttings Chamber News Tony Hsieh Michael Yackira NV Energy 6 Celebrate Small Business 10 Member News 14 Member Spotlights 22 Social Media Anniversaries By the Numbers THE LAS VEGAS CHAMBER OF COMMERCE MAGAZINE 16 Calender of Events 26 New Worker’s Comp. Volume 30 Number 9 Cover photo: Francis + Francis www.francisandfrancis.com

Las Vegas Chamber of Commerce Business Voice September 2010 3 Ideas Insight Inspiration “Extremely pleased!” “Ecstatic!” “Tremendously thrilled!” By Bob Linden, owner, Shred-It Las Vegas

ow! This type of 2008 Green Business of the Year, everyone on our customer response team felt we should have an aggressive recycling will brighten anyone’s program within our office in addition to recycling day, especially in the the confidential material (documents, hard drives) midst of a gloomy we shred for our customers. The team felt that it Weconomy. Our newest initiative, wasn’t enough just to “be green”; we needed to raise comingled recycling services for the bar higher and become “greener”. offices, caused this latest feedback. I Recycling services for businesses were not Bob Linden has been a Chamber know that we have all struggled during available from Republic Services so we purchased member since 1998 these tough times, so when customers colorful recycling containers and proceeded to go out of their way to express their periodically take deposited items directly to a thrill of doing business with you, it is recycler for processing. It was a great morale even more meaningful. booster and everyone on the team was proud of Here’s the story of what led to the creation of the fact that we were recycling, even though the this newest service offering from Shred-it. services “weren’t available for businesses”. As part of the self-assessment and application About a year ago, we had another brainstorming process that led to being named the Chamber’s session about what we could do to better meet the continued on page 30

Business Education Series Wednesday, September 8 CenturyLink ™ Conference Center at the Chamber News Las Vegas Chamber of Commerce, Town Square 7:00 – 7:30 a.m.; Registration & networking: Learn how to give • The biggest killer of 7:30 – 9:00 a.m. Program: presentations, and how • $30 for Chamber members with a prepaid reservation “Presentations with to avoid it • $45 for non-members with a prepaid reservation • $50 for walk-ins Punch!” at September 8 • The most common • Week of event price is an additional $5 Business Education Series mistakes presenters RSVP: Register at lvchamber.com or call make 702.641.5822 and ask for Member Services. Darren LaCroix will be the featured • The crucial elements of speaker at the Chamber’s September 8 a powerful presentation Sponsored by: Business Education Series, “Win ‘em that most speakers leave out over! Presentations with Punch!” This program will teach you how to bring your presentations to life. You will learn LaCroix is an in-demand keynote speaker who has inspired audiences what makes and breaks a presentation, in Malaysia, Taiwan, Abu Dhabi, Saudi Arabia and Singapore. Don’t where and how to use humor and how miss this opportunity to learn a skill that will serve you throughout your to breathe life into boring speeches. You entire professional life. will also learn:

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Las Vegas Chamber of Commerce Business Voice September 2010 5

Business Voice ad_Paperless Billing_2010-08.indd 1 8/10/2010 9:34:30 AM Get ready to celebrate small business “The Chamber has always been an advocate for small business, but what we’re taking things to a whole new level,” explains Matt Crosson, president and CEO of the Chamber. “The Chamber is giving members and the community innovative new tools to network, to market products and services, and to access the help and resources they need.” The Chamber will officially introduce its new programs and services at a special media event on Monday, September 13. The week of September 13 will be devoted to celebrating the enduring spirit of small businesses, culminating in the presentation of the Small Business Excellence Awards on Thursday, September 16. The wide-array of new programs and services include: • Easy-access resources to give businesses the help and expertise they need The Chamber will announce new programs and • Effective tools for marketing to new customers services on September 13 to help • Innovative ways to network and build relationships business come back “The Chamber is celebrating the crucial role small businesses play in job creation and our economy. Small businesses are responsible for the lion’s share of net new jobs hile there’s no down-playing the and that’s not something to take lightly. For our economy to tremendous impact the slow economy recover, small businesses need to thrive. We are encouraging has had on small business owners, the Las everyone to step up and do everything they can to support Vegas Chamber of Commerce is gearing local businesses, support our local economy, and support W up to roll out several new programs and local jobs. Rebuilding our economy will take time, but it is services that provide member-focused, low or no-cost means time that we begin our economic come back” says Crosson. for helping small businesses get back on their feet. The goal? Chamber members can expect to receive daily Rebuild your business and rebuild the economy. emails during the week of September 13 that provide Coming on September 13, the Chamber will launch a details on each of the new programs and services slate of new offerings designed to help small business members being introduced. We’ll also provide expanded network more effectively, establish and build productive new information in future editions of The Business Voice. business relationships and utilize more effective marketing Stay informed by visiting www.lvchamber.com. tools. In addition, the Chamber will offer several new tools to give members the help and resources they need. Forget business as usual… this is business on overdrive!

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t’s a long journey from being a worm-farmer at the tender age of nine to becoming CEO of one of the largest apparel companies on the Web. But Tony Hsieh, CEO of Zappos.com, Inc., has created more than a company. The 36-year-old entrepreneur has built his organization by making customer service the hallmark ofI the Zappos.com brand. In his new book, Delivering Happiness: A Path to Profits, Passion, and Purpose, Tony outlines his unique journey, and describes the path to creating a company culture that embraces weirdness, growth and family spirit totally unlike any other company around. The purpose? To drive the bottom line by delivering the best service possible to customers and exceeding their expectations. The Business Voice caught up with Tony to get his insights on entrepreneurship, brand-building and the future of Las Vegas.

What is your advice for staying passionate about your business on a continuous basis in the face of the current economy and uncertainty? Q: Tony Hsieh: Make sure that the people in your company are people that you would choose to be around even if you weren’t in business together, and make sure that for whatever it is that you’re doing, the primary motivator for doing it isn’t money -- it’s because you’re truly passionate about what you’re doing and would be happy doing it even if you never made money from it. Photo: Francis + Francis Tony Hsieh, 36-year-old entrepreneur and CEO of www.francisandfrancis.com Zappos.com Inc., has created a unique “brand” culture, which has changed the rules of the game. Q: Your path as an entrepreneur began when you were nine years old, and has continued throughout your career. Now that Zappos.com is a multi-billion-dollar company with hundreds of employees, how do you continue to think like an entrepreneur? Tony: I think the entrepreneurial spirit is about being able to combine creativity with optimism and constantly adapting to change. At Zappos, we’re always experimenting with new ideas, and we’re not afraid to make mistakes, as long as we learn from them.

8 September 2010 Las Vegas Chamber of Commerce Business Voice Q: Who are your heroes? your employees through a culture where the core values of the company Tony: Growing up, one of my favorite TV shows was match their own personal values, then you can accomplish so much MacGyver. He would never quite have the tools that he would more, and you don’t really need to worry about the motivation part of it. ideally want, but could take a paper clip, a match, and duct tape and build an airplane out of it. To me, being an entrepreneur is all Q: Most people agree that Las Vegas should diversify its economy. about playing MacGyver, but for business. You never quite have How do you think we should go about doing that? all the resources that you’d ideally like, but you still have to figure Tony: Build more of a community for entrepreneurs. out how to make things work out.

Q: You started out as a small business owner. What is your best advice for small business owners to drive their businesses and come out ahead? Tony: Focus on delivering the absolute best customer service and customer experience. Instead of worrying about marketing, focus more on repeat customers and getting them to be so thrilled by your service or product that they naturally want to tell their friends and family about their dealings with your company.

Q: You enjoy playing poker. How would you apply your poker strategy to a business strategy in these economic times? Tony: If you never make any mistakes (or lose a hand), then you’re not taking enough risks. Zappos.com is considered the Photo: Francis + Francis “King of Customer Service” in the online retail world. www.francisandfrancis.com

Q: What are you passionate about today? What does Las Vegas need to do to attract and retain in our Tony: Company culture and customer service. Q: workforce the kinds of creative people that new companies will be looking for? Q: You have an approach to motivating your employees that Tony: Help build out an area of town (such as downtown Las is different from most business executives. How did you come by Vegas east of Fremont Street) that has more of a local arts and culture that approach and why do you think it works? focus with non-gaming bars and lounges (such as Downtown Cocktail Tony: A lot of companies focus on “motivating” employees Room and Griffin). If the area can get to a critical mass and is authentic, through different methods. You can motivate employees through it’ll attract the creative younger people. incentives. You can motivate employees through recognition. You A survey by Forbes magazine found Las Vegas the “coolest” city in can also motivate employees through fear. Q: Our belief, however, is that there is a huge difference America, tied with New York. What do you think makes Las Vegas cool between motivation and inspiration. If you can inspire your and how can we build on that to expand our economy? employees through a vision that has a greater purpose beyond Tony: It’s always changing, which is part of the appeal for me as money, profits, or being #1 in a market, and if you can inspire a resident. I hope that Las Vegas never loses that.

Las Vegas Chamber of Commerce Business Voice September 2010 9 Member News Clearinghouse/Non Profit Organization n n Coming Events Congratulations National Conference. Nevada Title Company and its affiliate Cox Communications received the 2010 Nevada Construction Services are hosting North American Price Performance Value n Community Service their 2nd annual back-to-school supply Leadership Award by national research firm drive. From now until September 10, drop Frost & Sullivan for its video service. MGM Resorts off school supplies and travel-size toiletries Foundation awarded to benefit the Clark County School District Mark Richards is the winner of AARP a $12,250 grant to Focus School Project. Nevada’s Las Vegas Business Expo contest Spread the Word Nevada, a local nonprofit on “What you want to be when you grow children’s literacy program. The grant will National Technical Institute’s fall training up.” He was awarded a Flipcam and his assist the Breakfast with Books program. program in air conditioning, refrigeration video is posted at www.facebook.com/aarpnv. and heating will begin on September 1, and Quality Towing participated in the Las Vegas run through December 16. Classes are held Colliers International – Las Vegas was Metro Police Department’s Safety Fair. The on Monday – Thursday evenings from 5:00 named “Philanthropic Business of the Year” event helped inform the public on various – 9:00 p.m. 702.948.9000 or visit by InBusiness Las Vegas. The company was safety tips, items and procedures. www.ntitraining.net. recognized for its 15 years of supporting Southern Nevada children’s charities through Nevada Cooperative Extension will begin its its Links for Life Golf Tournament. n Announcements Fall 2010 Master Gardener Training classes on September 13, and will be held from Southwest Gas Corp. received the Industry NV Energy’s Sure Bet program 9:00 a.m. - Noon on Monday, Wednesday Leader Accident Prevention Certificate is offering a special, limited and Friday mornings. www.unce.unr.edu or award from the American Gas Association time program that provides free call 702.257.5501. for the tenth consecutive year. compact fluorescent light bulbs to eligible NV Energy business LargestMixer.com will host Steve Schorr, vice president of public and customers. To order the free light Las Vegas’ Largest Mixer VI, government affairs for Cox bulbs, go to a collaboration of Las Vegas Communications-Las Vegas, www.nvenergy.com/surebetcfl area businesses, on Wednesday, was honored with the J. September 22, from 5:00- 9:00 Pat Finley Child Protection In an effort to conserve natural resources, p.m. at the Plaza Hotel & Lifetime Achievement Nevada State Bank is donating $1 to plant Casino. www.LasVegasMixer.com Award at the annual State trees in Nevada for each account that is

Ventura Enterprises Investment & Anniversaries 15 Years Development, Inc. - Lic. # 46240 Cirque du Soleil (US), Inc. Western Pacific Partners Desert Rehabilitation Center + Years RE/MAX Associates-Carol Kilgore 20 Years Credit Bureau Central, Inc. 82 5 2 Way Decor Young Electric Sign Co. (YESCO) 59 Years Kaercher & Associates Insurance 10 All Star Balloons, Inc. Brokerage Inc. 49 Body Remedies Anthem Blue Cross and Blue Shield Las Vegas Paving Corp. 49 Bookkeeping USA B2 Developer Services Nevada Dept. of Transportation 42 BookLovers Bob’s East Side Deli Jim Marsh Automotive 39 Michael Braunstein, MD International Events Vegas PBS 30 Compton Dancer Consulting, Inc. K & K Professional Cleaning Co. Nathan Adelson Hospice & Dezigns By Michelle Larson & Stephens Foundation 28 Holiday Cruises & Tours Mack Realty Desert Radiologists 26 Holiday Realty-John Horvat Jr. Mountain Falls Golf Club Las Vegas Events, Inc. 25 MAAMA Multi-Disciplinary Passion Parties A Scenic Outdoor Wedding 23 Academy of Affiliated Professional Management Center, Inc. Health Plan of Nevada 23 Medical Arts, LLC dba: William Hunter & Assoc. Goodwill of So. NV, Inc. 22 MCC Hospitality dvino & Regal Financial Bank The Las Vegas Chamber of Commerce Las Vegas Area Council, BSA 22 DNC, LLC Stage America, LLC congratulates Credit Bureau Central, Kafoury, Armstrong & Co. 21 Midnight Printing Subway Inc. on its 82 years of membership. Nigro Development 21 Nova Dental, Inc. Terra Ranch, LLC Safe Nest 21 Sara, John, & Co., Ltd. West Valley Mobile Home Park Territory, Inc.-Terri Sturm

10 September 2010 Las Vegas Chamber of Commerce Business Voice President’s Club member The Las Vegas Chamber of Commerce is proud to provide members with a place to publish their current Board of Advisors member announcements. Email news items to [email protected] or fax to Public Relations at 702.735.0320. registered to receive electronic statements Desert Radiologists welcomed Dr. Howard Ashley Furniture Homestores announced during National Shade Tree Week in Francois as a musculoskeletal imaging the grand opening of its third store in Las October. specialist. Vegas. The more than 100,000-square-foot downtown Las Vegas showroom is located at University of Phoenix, Las Vegas campus, Soirees Catering hired Stephanie Detwiler 91 South Martin Luther King Blvd. announces that Dr. Carol Foster is the and Angela Pacelli as part of its event new campus college chair of the College of sales staff. Absolute Insurance Service, Inc. has Education, and Dr. Allison Pashley is the relocated to the Riley Building, located at new campus college chair of the College of YMCA of Southern Nevada is joining with 4175 S. Riley Street, Ste. 200; Las Vegas, Social Sciences. YMCA’s across the country to rebrand the NV 89147. organization, including now being officially City National Bank hired Jeff known as “the Y”. Commercial Executives represented ITT Jarvis as vice president and Technical Institute in its relocation to a new business development officer Bates International, a privately owned RV 17,000-square-foot facility in North for its Commercial Banking rental franchise, is now on Twitter, Facebook Las Vegas. Services group. and YouTube. Tasty Cravings hand made gourmet chocolates Darik Volpa, founder and CEO of n Wheeling and Dealing and unique gifts will be Understand.com, joined the board of featured in the Bellagio’s directors of NCET-Nevada’s Center for MountainView Hospital announced a $34 Tutto gift shop. Entrepreneurship and Technology. million expansion and renovation that will expand its emergency room, add a 12-bed Geotemps, Inc., a recruiting and staffing Matthew D. Saltzman, a intensive care unit, and renovate its 72-bed company, has opened a Las Vegas office. shareholder at Kolesar & medical surgical unit. The company is located at 2620 Regatta Leatham law firm, was Drive, Ste. 102; Las Vegas, NV 89128. appointed by the U.S. Commission on Civil Rights to its Nevada State Advisory Committee. By the Numbers Why did you join the Las Vegas Chamber of Commerce?

Networking Did you know… 55% 23% 5% 5% Increase Business 54% 24% 15% 7% 43% of the members that answered our survey have Credibility of Chamber been in business more than 20 years. Membership 42% 38% 15% 5% Health Insurance 39% 14% 33% Coverage 13% 56% Very Important of survey respondents have one to 10 Free Publicity 38% 19% 10% 34% employees. Government Affairs/ Important Pro-business Political 33% 39% 15% 14% Advocacy 25% Public Service/Community of survey respondentsSomewhat are women-owned Involvement 31% 40% 22% 7% Important businesses. Learning Opportunities 24% 31% 33% 12% Not Important Advertising Opportunities 24% 31% 24% 26% 19% of survey respondents have been members of Very Important Important Somewhat Important Not Very Important the Chamber for more than 20 years. 69% of those that answered our survey also market their business on Facebook. Source: 2010 Las Vegas Chamber of Commerce Annual Membership Survey, July 2010

Las Vegas Chamber of Commerce Business Voice September 2010 11 Get your free on Finding it for free is easier than you think Each month in the Business Voice, we’ll feature free programs or services in Las Vegas that can help you grow your business.

• Full-time NSBDC Business Development Specialists • Private consultants such as CPAs, business owners and Nevada Small Business trade association members • University faculty Development Center • Retired executives (SCORE - Counselors to www.nsbdc.org America’s Small Business) Most small business owners have very limited budgets when it comes to professional development training and Counseling services available through the NSBDC include educational programs. Fortunately, the Nevada Small Business assistance with: Development Center (NSBDC) offers a variety of business- • Marketing related workshops, seminars and courses. While there is • Accounting and record keeping sometimes a fee for advanced courses and materials, the NBDC • Loan applications offers a wide range of free programs and services that can help • New business start-up you do everything from write a business plan to launch your • Strategic planning company into international trade waters. Here’s a brief look at • Capital formation some free NSBDC services: • Management/human resources Free Confidential Counseling • International trade The NSBDC’s professional counseling services are • Technology development assistance available free of charge to small business owners and • Business planning prospective small business owners. While the definition of • Business environmental assistance a small business varies depending on industry, 98 percent • Internet assistance of all firms in the state of Nevada are qualified as small • Demographic information businesses and therefore qualify for this program. NSBDC • Crisis/risk management clients are counseled by professionals who utilize their educational and business experience to provide practical, In addition to counseling, the NSBDC offers a variety of relevant advice. Counselors for the NSBDC office include: educational training seminars designed specifically for small businesses. Visit the Training Calendar section of www.nsbdc.org for more information!

12 September 2010 Las Vegas Chamber of Commerce Business Voice FOR FREE HELP QUITTING SMOKING, You may think your smoke break is nobody else’s business, CALL 1.800.QUITNOW but when you smoke near business doorways you may be putting the health of your coworkers, clients and friends at risk. Remember, there are no safe levels of exposure to secondhand smoke. In fact, non-smoking adults face the same health risks as smokers. The next time you light up, think twice about whose life you’re affecting, even when you’re off the clock.

FOR FREE NO SMOKING SIGNS, VISIT www.gethealthyclarkcounty.org

Made possible by funding from the Department of Health and Human Services President’s Club Spotlights

John Grady Tom Jenkin Matthew Marsh Seamus McGill Andrew Pascal Marilyn G. Winn

John Grady board member of the LVCVA and managing director of of Harrah’s Las Vegas and the Managing Director and Las Vegas Events. International Operations. Rio, senior vice president of Wells Fargo Insurance human resources and senior Services Matthew Marsh Andrew Pascal vice president and general John Grady has more than President President/Chief Operating manager of Harrah’s Shreveport 35 years of insurance First Class Vending, Inc. Officer Hotel & Casino in Louisiana. industry experience, including Matthew Marsh graduated Wynn/Encore more than 27 years with from San Diego State Andrew Pascal has more than national insurance carriers. University in 1994, with a 15 years of casino industry President’s Club He brought his extensive Bachelor of Arts degree in experience. He crafted a background in design and Speech Communication. After new merchandising plan and New Members delivery of benefits programs completing his education, product approach for the slot for national carriers, third Marsh returned to his native division of the Golden Nugget Amonix, Inc. party administrators, HMO’s Los Angeles and founded First and later went on to manage Brian Robertson and multi-state employers Class Vending, Inc. in March proprietary game creation for Aristocrat Gaming Technologies to Las Vegas in 1978, and 1994. First Class Vending, Inc. Mirage Resorts’ properties. Seamus McGill in 1999, founded Grady and has since grown from a one- Pascal also co-founded Silicon Dona Cassese Associates, focusing on route company to a 150-route Gaming (which he sold to Rick Bowyer employee benefits plans for operation with more than International Game Technology), Mark Morton all size employers. Grady and 190 employees. First Class which redefined the slot Will Shuirman Associates was acquired by Vending recently expanded its machine paradigm. Turning Nick Khin Wells Fargo Insurance Service operation to Las Vegas and to internet gaming in 2001, in June 2009. now offers vending services Pascal became president/ First Class Vending, Inc. Matthew Marsh throughout the Southern CEO of Wager Works and was Tom Jenkin Nevada area. responsible for guiding the Forever 21, Inc. President, Western Division company through its early Don Won Chang Harrah’s Entertainment, Inc. Seamus McGill stages of development. Tom Jenkin started his career COO Roberto’s Taco Shop with Harrah’s Entertainment Aristocrat, Americas Marilyn G. Winn Santo Rodriguez in 1975, as a fry cook. Seamus McGill has a multi- Regional President Horacio Lopez Today, Jenkin’s division faceted background spanning Paris Jose Chairez encompasses Harrah’s more than 13 years in the Marilyn Winn is responsible Entertainment casino gaming industry, including for overseeing the day-to- properties in Nevada, Arizona extensive experience in day operations of Bally’s Board of Advisors and California. Previously, corporate management, and Paris Las Vegas and Jenkin served as senior international sales and a combined total of more New Members vice president and general marketing, and global than 11,000 employees. manager of the Southern expansion. Prior to joining Harrah’s Entertainment has AT&T Nevada region. Under his Aristocrat, McGill was CEO 40 properties in 12 states and Stephanie Tyler-Jackson Steven Menard leadership in 2003, Harrah’s of the Cyberview Group of three countries. It employs Las Vegas, the Rio All-Suite Companies, a leading provider 95,000 and expects to generate Expedia, Inc. Hotel & Casino and Harrah’s of server-based gaming $8 billion in annual revenues. Michael Reichartz Laughlin produced record technology. Prior to his time at Winn has held several revenues. Jenkin is currently Cyberview, McGill spent eight executive positions with the chairman of the Nevada years at WMS Gaming, Inc. company, including senior vice Resort Association and is a as executive vice president president and general manager

14 September 2010 Las Vegas Chamber of Commerce Business Voice Board of Advisors Michael J. Bonner Shareholder Greenberg Traurig, LLP Spotlights Michael J. Bonner is a member of the executive committee of the gaming law section of the State Bar of Nevada, the executive committee and board of trustees of the Nevada Development Authority and is Chairman-Elect of the Las Vegas Chamber of Commerce Board of Trustees. Bonner is routinely listed as one of the “Leading Michael J. Bonner Susan Cooper Tim Crowley Phillip Gardiner Steve Hill Individual” Corporate/Mergers & Acquisitions attorneys in Nevada and was recognized in September 2009 as one of the top lawyers in Nevada in the Legal Elite edition of Nevada Business Magazine.

Susan Cooper Executive Projects Manager Shift4 Susan Cooper joined Shift4 as executive projects manager. Her duties include charities officer, community relations Bob Hoffman Jerry Nadal John Repetti Troy Robinson Richard S. Worthington specialist and internal President’s Club management advisor. She also airfield management, facility Management Group in Southern John Repetti Richard S. Worthington worked with Nobel Laureate maintenance, security, food Nevada. Previously, he had the Sr. VP/Director of Operations President New Members James Watson at Cold Spring services, lodging, vehicle same role running the Southern for the Downtown Region The Molasky Group of Harbor Laboratory. Cooper is maintenance, transportation California region. Hoffman Main Street Station Casino, Companies a member of the Rotary Club, and range maintenance has owned several companies Brewery & Hotel Richard Worthington has NWLV. Her education includes services for the United States including a financial group, In February 2003, John Repetti served as president and a Bachelor’s in English at Air Force. Services are provided publishing company, computer was promoted to the position of chief operating officer for the University of California- at Creech AFB, the Tonopah retail center and a commercial senior vice president/director of Paradise Development Co. Riverside and a Masters of Test Range and throughout development operation. operations for the Boyd Gaming and The Molasky Group of Library Science at USC. the Nevada Test and Training Hoffman holds a bachelor’s downtown region. He is also Companies since 1998. The Range. degree from California State the general manager of the company has conceived, Tim Crowley University at Humboldt. He is Fremont Hotel & Casino and designed and constructed a President Steven (Steve) Hill involved in ThreeSquare and helps to oversee the day-to-day diverse portfolio of regional, Nevada Mining Association Senior Vice President is a former board member of operations of that facility, as community and neighborhood Tim Crowley has been CalPortland the International Humanity well as being responsible for retail projects, class-A office, president of the Nevada Mining Steve Hill was the founder Foundation. all downtown Boyd Gaming high-rise residential and Association since 2008. Prior of Silver State Materials, a properties. Repetti attended an industrial spaces and has an to this position, he ran his concrete, sand and gravel Jerry Nadal international school of gaming extensive multi-family portfolio own lobbying firm, the Griffin supplier in the Las Vegas Senior Vice President of before landing his first job as of properties. Prior to his Crowley Group, was the director area in 1987. Silver State Resident Shows Division a dealer at California Hotel & association with the Molasky of public affairs for the Nevada was purchased by California Cirque du Soleil (U.S.), Inc. Casino in January 1976. family, Worthington was a Resort Association and served Portland Cement Co., for which Jerry Nadal is responsible for senior real estate advisor with as the director of government Hill serves as senior vice seven productions in Las Vegas, Troy Robinson the international accounting and community relations for president. Hill is the Immediate Mystère, “O” ZUMANITY, KÀ, Area Manager and consulting firm of KPMG the Nevada Mining Association. Past Chairman of the Board LOVE, CRISS ANGEL Believe and Statewide Fire Protection Peat Marwick in Los Angeles. Board of Advisors Crowley is a native of Reno and of Trustees for the Las Vegas Viva Elvis, as well as several Starting with Statewide Fire graduated from the University of Chamber of Commerce. He other productions worldwide. Protection in 1997, Troy New Members Nevada in 1992, with a Bachelor is also a past chairman for Before joining Cirque, Nadal Robinson worked his way of Science degree. Government Affairs for the Las gained considerable experience from designer to Las Vegas Vegas Chamber, the Associated in show business managing area manager in the course Phillip Gardiner Builders & Contractors and the operations for a number of of 10 years. As area manager, Program Manager Associated General Contractors. major shows including Starlight Robinson oversees all projects CSC Express at the Las Vegas in the Las Vegas metropolitan Phillip Gardiner is the program Bob Hoffman Hilton and 42nd Street, Grease area. Born in Canada and raised manager for the Range Support Regional Manager and Smokey Joe’s Café on in Colorado, Robinson received a Services (RSS) contract for Wells Fargo Wealth North American tours. Nadal B.S. in Civil Engineering from the CSC’s Applied Technology Management Group completed his MBA in Global University of Colorado in Boulder. Group. The RSS Program Bob Hoffman is the regional Management with the University provides base operations, director of Wells Fargo Wealth of Phoenix in 2005.

Las Vegas Chamber of Commerce Business Voice September 2010 15 Events 16 September Thursday 1 Wednesday 8 Wednesday 16 Thursday Business Survival: Chamber Voices Small Business Excellence Counseling Sessions Toastmasters Awards Lunch Expert business professionals from SCORE will The Chamber Voices Toastmasters group is open to The annual Small Business Excellence Awards are be on hand during FREE one-on-one counseling all members to aid in the development of speaking, the Las Vegas Chamber of Commerce salute to small sessions exclusive to Chamber members to help presentation and leadership skills. business. assess your business concerns. 10:45 a.m. - 12:00 p.m. 11:30 a.m. Registration & Networking 11:00 a.m., 1:00 p.m., 2:00 p.m., CenturyLink™ Conference Center at the Las Vegas Chamber Noon - 1:15 p.m. Program 3:00 p.m., & 4:00 p.m. of Commerce, 6671 Las Vegas Blvd. S., Ste. 300, 89119 Paris Las Vegas, 3655 Las Vegas Blvd. S., 89109 One member per time slot $45 every six months, guests always complimentary $50 for members, $65 for non-members CenturyLink™ Conference Center at the Las $70 for walk-ins Vegas Chamber of Commerce, 6671 Las Vegas Exclusive Sponsor: Blvd. S., Ste. 300, 89119 Thursday Complimentary for Chamber members only 9 QuickSTART Introduction: Business Start Up Basics Join the Las Vegas Chamber of Commerce and SCORE 21 Tuesday for this FREE seminar introducing you to the concepts of Free Legal Solutions for Small 8 Wednesday starting a new business. SCORE will guide you through a Business Business Education Series series of questions regarding your business idea and help Attorneys from the law firm of Holland & Hart will you decide if you should move forward. provide legal counseling to Chamber members. 6:00 - 8:00 p.m. Lawyers will be on hand to provide counseling on Discounts CenturyLink™ Conference Center at the Las Vegas Chamber commercial business transactions, employment Available of Commerce, 6671 Las Vegas Blvd. S., Ste. 300, 89119 matters, contract law, litigation, intellectual property Complimentary for members and non members law, bankruptcy and tax. 6:00 - 6:50 p.m. & 7:00 - 7:50 p.m. CenturyLink™ Conference Center at the Las Vegas Chamber of Commerce, 6671 Las Vegas Blvd. S., Ste. 300, 89119 Darren LaCroix Two members per time slot, 14 Tuesday advance registration required Presentations With a Punch Complimentary, Chamber members only Discover the crucial elements of a powerful QuickSTART Session 1: presentation, how and where to use humor Business Concepts and much more. Learn the biggest killer of Business Concepts is a workshop that gets you started presentations and the most common mistakes developing a feasibility plan for your business. You will 21 Tuesday presenters make. learn how to clearly identify the features or benefits of your 7:00 - 7:30 a.m. Registration, networking & product or service along with critical information about your QuickSTART Session 2: continental breakfast industry, customers and competition. Marketing 7:30 - 9:00 a.m. Program 6:00 - 9:00 p.m. The QuickSTART Marketing workshop will help CenturyLink™ Conference Center at the Las CenturyLink™ Conference Center at the Las Vegas Chamber you start to develop a marketing plan to identify Vegas Chamber of Commerce, 6671 Las Vegas of Commerce, 6671 Las Vegas Blvd. S., Ste. 300, 89119 your target markets, create a consistent marketing Blvd. S., Ste. 300, 89119 $99.95 package includes sessions 1 - 4, message, and discuss different marketing methods. $30 for members, $45 for non-members, $55 $150 for two from same company 6:00 - 9:00 p.m. for walk-ins Sponsored by: $34.95 individual session, workbook provided CenturyLink™ Conference Center at the Las Vegas Chamber of Commerce, 6671 Las Vegas Blvd. S., Chamber Members: Ste. 300, 89119 Business Education Series Corporate Package: $34.95 individual session, workbook provided Buy 3 seats, get 1 FREE (a $30 value)!

16 September 2010 Las Vegas Chamber of Commerce Business Voice Join the Chamber at the Small Business Excellence Awards Lunch September Events Nominees and winners are recognized for their contributions and dedication to excellence in small business in Southern Nevada. To RSVP for VYP events visit www.VegasYP.com Paris Las Vegas, 3655 Las Vegas Blvd. S., 89109

7 Tuesday VYP Morning Buzz 22 Wednesday Are you interested in learning more about Vegas Young Professionals? Join Chamber Voices members of VYP for a small, informal meeting to learn more about VYP’s Toastmasters membership, benefits, volunteer opportunities and more! 7:00 - 9:00 a.m. See September 8 for details Proforma Element 7, 6525 W. Warm Springs Rd. Ste. 100, 89118 Complimentary Thursday 23 Monday QuickSTART Introduction: 13 VYP Toastmasters: Strip View Speakers Business Start Up Basics The VYP Toastmasters group is for all members to aid in the development See September 9 for details of speaking, presentation and leadership skills. Help yourself and take 5:00 - 7:00 p.m. advantage of what VYP offers. Clark County Library, 1401 E. Flamingo Rd., 89119 (NEW LOCATION) 5:30 - 7:00 p.m. Complimentary for members and non members The Platinum Hotel, 211 E. Flamingo Rd., 89169 $60 to join, $36 every six months

Tuesday 28 Thursday QuickSTART Session 3: 16 VYP Excursion: GolfTec Financial Projections Calling all golf enthusiasts! No matter your level of play, you can always Financial Projections is a two-part workshop designed to teach you to develop improve your swing at GolfTec! Join VYP for an exclusive networking event financial projections to see if your business concept is feasible. You will look at with critiques from a pro. Plus, enjoy fun contests! start-up costs, operating expenses, financial statements, and the risks and rewards 6:00 - 8:00 p.m. necessary to help manage your business. GolfTEC Henderson, 1570 Horizon Ridge Parkway, 89012 6:00 - 9:00 p.m. $15 for members; $30 for non-members. CenturyLink™ Conference Center at the Las Vegas Chamber of Commerce, 6671 Las Vegas Blvd. S., Ste. 300, 89119 $34.95 individual session, workbook provided 23 Thursday VYP Fusion Mixer VYP invites you to the September Fusion Mixer at the newly opened PBR Rock Bar and Grill! This venue is the ideal Strip-side location to kick back, Wednesday enjoy great food and drink and network with fellow VYPers. 29 6:00 - 8:00 p.m. Business After Hours Mixer PBR Rock Bar and Grill in the Miracle Mile Shops at Planet Hollywood Join the Las Vegas Chamber of Commerce at B.B. King’s Blues Club inside $10 for VYP members, $15 for non-members The Mirage for a unique and exciting networking event. This supper club-style restaurant and live music venue consists of four full-service bars in three different areas. Enjoy delicious southern appetizers, drink specials and the “B.B. King All-Star 27 Thursday Band” who will have you jamming to music inspired by the King of Blues, the Queen VYP Bigwig Lunch Time of Motown and the Soul of Funk. Reservations Required. Join VYP for this month’s Bigwig Lunch Time featuring Las Vegas Chamber 6:00 - 8:00 p.m. of Commerce President & CEO Matt Crosson. Enjoy an exclusive, informal B.B. King’s Blues Club inside the Mirage luncheon, while Matt shares his vision for the Las Vegas community. 3400 Las Vegas Blvd., 89109 11:30 a.m. - 1:00 p.m. Complimentary for members, non members $30 $35 for VYP members only Sponsored by: RSVP policy The Chamber has an RSVP policy that encourages early registration for popular 27 Monday programs and allows our event partners adequate time to prepare for functions. Any VYP Toastmasters: Strip View Speakers reservation made the week of an event will now be subject to a $5 surcharge. If you See September 13 for details have any questions or concerns regarding this policy, please call 702.641.5822 Las Vegas Chamber of Commerce Business Voice September 2010 17 Ribbon Cuttings

Miller’s Ale Miller’s Ale House is proud to announce the grand opening of its New U Natural New U Natural Beauty offers permanent makeup, organic skin House Las Vegas location. Bringing value and variety to Town Square in Beauty care, waxing, eyebrow threading, eyelash extensions, airbrush a casual dining restaurant with a sports and nautical theme twist. tanning, acne permanent care treatment, face allergy treatment, Call 702.616.3414 or visit www.millersalehouse.com. breast enhancement, weight loss, skin pigmentation treatment, etc. Call 702.321.5195 or www.newulasvegas.com.

National National Technical Institute (NTI) offers comprehensive, affordable Forever 21 Forever 21 opened its newest store at Fashion Show on July Technical training in air conditioning, refrigeration and heating. NTI is 24, with 2,000 shoppers waiting in line. Attending the ribbon Institute licensed by the NV Commission on Postsecondary Education and President’s Club cutting ceremony were executives from Forever 21 including; Mr. is an approved training provider for the Workforce Investment Act. Don Chang, CEO & Founder, Congresswoman Shelley Berkeley, Call 702.948.9000 or visit www.ntitraining.net. Mayor Oscar Goodman and Commissioners Rory Reid and Chris Giunchigliani.

Keating Keating Management Services, LLC has provided bookkeeping La Quinta La Quinta Residence Elderly Care has provided a home-like Management and accounting to businesses and individuals since 1999. Ken Residence family setting for the past twenty years. Its home offers a variety Services, LLC Keating is a Certified QuickBooks ProAdvisor with extensive Elderly Care of professional services, including: transportation to hospitals, experience in small business startups, training of staff, and therapeutic massage and the new Fanny Wrapper incontinence ongoing bookkeeping needs. Call 702.982.0053 or visit protective undergarment. Call 760.564.8916 or visit www.keatingmanagement.com. www.laquintaresidence.com. 18 September 2010 Las Vegas Chamber of Commerce Business Voice To arrange your ribbon cutting, contact Georgia Allen at 702.586.3838 or e-mail [email protected].

Expedia Expedia celebrated the expansion of its corporate travel division, Las Vegas Las Vegas Entertainment Hall of Fame establishes an archive Egencia, with a ribbon cutting ceremony at its Las Vegas of memorabilia to assure the entertainment history for future Board of Advisor Entertainment headquarters on June 30. Call 702.938.2100 or visit Hall of Fame generations and to preserve the memories of people that have www.expedia.com. contributed to the entertainment industry. Call 702.443.8640 or visit www.slackent.com.

A Round of A Round of A Paws Pet Boarding and Spa is proud to announce Integra IT Integra IT Solutions is proud to announce its new Las Vegas A Paws the grand opening of its new Henderson location. This resort Solutions location at 4175 N. Rancho Dr., Ste. 110. Integra offers computer is located at 3255 St. Rose Pkwy., Ste. 170. It specializes in a support in a wide variety of areas to both small businesses and variety of playtimes and services. Call 702.462.9700 or visit private individuals. Call 702.505.9418 or visit www.iitlv.com. www.aroundofapawsresort.com.

Ashley Ashley Furniture Home Store is proud to announce the grand opening Roberto’s Taco Roberto’s Taco Shop celebrated its newest location at 2240 W. Furniture of its third Las Vegas area store in downtown. Located at 91 S. Martin Shop Horizon Ridge Pkwy., Ste. 140, Henderson. Roberto’s is open Home Store Luther King Blvd., it specializes in stylish yet affordable furniture and 24/7, 365 days a year. Santos Rodriguez is the store manager. accessories for your entire home. Call 702.450.4663 or visit President’s Club Roberto’s Taco Shop has been in business since 1964, and www.ashleyfurniturehomestore.com. originated in San Ysidro, CA. Call 702.260.7010 or visit www.robertostacoshop.com. Las Vegas Chamber of Commerce Business Voice September 2010 19 Ribbon Cuttings…continued

Sweet Sweet Tomatoes is an all-you-care-to-eat dining experience with Bishop Air Bishop Air Service celebrates its Las Vegas Chamber membership Tomatoes a daily selection of made from scratch soups and salads with Service at 301 Sunpac Ct. in Henderson. Bishop Air has been providing its hand-crafted muffins, focaccia breads and tasty desserts. Sweet customers with solutions for all of their air conditioning, heating, Tomatoes is located at 9460 W. Flamingo Rd. Call 702.242.0277 refrigeration and solar energy needs since 1992. Call 702.565.9800 or visit www.sweettomatoes.com. or visit www.bishopair.com.

TouchPoint TouchPoint Marketing specializes in bringing new customers to Las Vegas Las Vegas Errands is your personal courier for all your document and Marketing businesses in Southern Nevada with a unique blend of broadcast Errands package needs. Offering pick up and waiting services from the DMV, advertising and internet marketing. President & CEO Michael Watkins, courthouse, casinos, etc. Las Vegas Errands accepts credit and debit VP of Operations Nicole Dupre, and Project Manager Nina Thomasian cards and is available 24/7. Call Al Gomez at 702.302.7146 or visit celebrate its new Chamber membership. Call 702.270.8772 or www.mylasvegaserrands.com. visit www.touchpointrma.com.

GEOTEMPS, As the established leader in professional personnel services to KidsPeace KidsPeace Foster Care and Community Programs, located at Inc. the mining and minerals industry, GEOTEMPS, Inc. stands with Foster Care 1785 E. Sahara Ave., Ste. 445, proudly celebrated its Open House the industry at public hearings, in government lobbying efforts, and Community on June 23. KidsPeace is a national children’s charity dedicated with necessary business donations and through generous Programs to serving the behavioral and mental health needs of children, support of various industry associations. Call 702.553.1069 or families, and communities since 1882. Call 702.576.0533 or visit www.geotemps.com. visit www.kidspeace.org. 20 September 2010 Las Vegas Chamber of Commerce Business Voice New Members

Carla Giampa Vicki J. Harvey & Peterson Magic, Inc. T-Insurance & Services Premier Members Associates, Inc. Margaux Plumly Estel Tarwater Cloud Apps Now.Com Circle T & Associates Vicki Harvey Chantal Seeley Dondi Turner Power of Freedom Trifecta Gallery Kristy Nare Hawthorn Suites by Wyndham International, LLC Marty Walsh Clemensen Insurance Services Las Vegas/Henderson David Thawley Steve Beyer Productions, Inc. Greg Clemensen Stuart Platt USAMotorSales.com Steve Beyer PR Plus Russell Villamaria Comstock Insurance Income Planners, LLC Laura Herlovich Agencies, Inc. Barry Stull Western Sage Insurance New Members Joy Gardner Prime Sports Packages Services, Inc. 3 Day Blinds International Vintage Wine Erin Pederson Rick Morache Randy Wilcox Contiguity Cellar, Inc. Ray Stirbei Eileen Devito Pro Circuit Electric, Inc. The Wright Firm, Inc. 702benefits.com Shari Dawes Craig Wright Kirby Scofield Cost Containment ITEX Business Barter Network Strategies, Inc. David Heller Prosecco, LLC WSP Flack & Kurtz 911 Collision Centers of Barry Siskind Ziva Bekhor Kenneth Stewart Nevada Jos. A. Bank Clothiers, Inc. Steve Albrecht Pat O’Neill Crisea Jewelry Design Dennis Lewis Radiant Smiles-Harmon Jason Noldon Christy Anderson Ahmad Rasol Radiant Smiles-Henderson A Round of a Paws Pet Radiant Smiles-Nellis Zorate.com Boarding and Spa Culligan Water JT Sales & Marketing Radiant Smiles-Southwest Moses Kusasira Janet Fairfield Steven Orrico John Torres Radiant Smiles-Summerlin Tivona Betz AKSL, LLC Design Connection, LLC Karate Karaoke, LLC Sophia Luciani Denise Lahav Rebecca Hampton Rainforest Essentials T J Beatty Dreaming Tree, Ltd. Kautzman Insurance Services Allen Group Insurance, Ltd. Editorial Policy: Jeff Allen Rachelle Hulet Frank Kautzman Red Zone Auto Repairs Ramon Jimenez The Business Voice is a member newsletter Alliance Insurance Dunbar Home Inspection La Quinta Residence of the Las Vegas Chamber of Commerce. Agency, LLC Jim Dunbar Elderly Care Richard Mignone Insurance Rainy Justice Fanny Ramirez Services, Inc. The Las Vegas Chamber of Commerce welcomes Dutchman Veterinary, LLC Richard Mignone input, ideas and suggestions from our members. Robert Laughlin Las Vegas Colon Hydrotherapy As with any periodical, we must adhere to Aloha Aquatic Center, LLC strict deadlines and we reserve the right to Kathi MacDonald School & Clinic/Colonics by Richard Peterson East Side Pizza Anna Bella RM Creative Consulting, Inc. edit all materials submitted for publication. Shaun Conboy Donna Decarolis Ruth Mummey Commentaries that are marked as such do Always & Forever not necessarily reflect the opinion or position Wedding Chapel of the Chamber, its trustees or employees. Raquel Ryan Elite Car Company, LLC Las Vegas Entertainment Hall Rodan & Fields The Chamber cannot guarantee the validity or Hassan “Fred” Zarebi of Fame Kelly Garrett accuracy of the contents of paid advertisements. AMS Insurance Gabriel Maciocia Questions or concerns about content of The Business Voice can be addressed to Vice Thomas Steele Venable Enviro Nuclear Services Sam’s Club Merchant Credit Abdelhalim Alsaed Legacy Leaders Las Vegas Card Processing- First Data President of Marketing, Las Vegas Chamber of Centre Charles Jentzsch Commerce, 6671 Las Vegas Blvd. South, Suite Angelina’s Pizzeria 300, Las Vegas, NV 89119. Joe Djavairian Falcon Ridge Hotel and Jennifer Mc Hugh Falcon Ridge Golf Course Seed Capital The Business Voice (USPS #717-970) is published Ashley Furniture HomeStore Stuart Platt Mac Insurance, Inc. James Saia by The Las Vegas Chamber of Commerce. Michael Jedlowski Ray Macfarlane 6671 Las Vegas Blvd. South, Ste. 300 Feisty Enterprises Group, LLC Shea Villamor Las Vegas, NV 89119-3290 AXA Advisors Kelly Whetstone Microtel Inn & Suites Annual Subscription $25 Patrick Kearns Las Vegas Strip South Sherwin J. Gilbert, CPA, Ltd. First Class Vending, Inc. Stuart Platt Periodical postage paid at Las Vegas, NV POSTMASTER: Send address changes to: Benefits by Design Kevin Grundy Sid Guliford Painting, LLC Myers & Associates, LTD/ Mary Ann Guliford The Las Vegas Chamber of Commerce, Dixie Bower 6671 Las Vegas Blvd. South, Ste. 300 Frontier Gastroenterology Primo Painting Las Vegas, NV 89119-3290 BK Flooring Center Tori Staben Significance Dental Specialists Brett Beck Frank Faris (Allen Huang, DMD, MS) National Technical Institute/ Amy Huang Black Mountain Gigi’s World Inbound & Bishop Air Service Productions, Inc. Outbound Mobile Educational Cheri Rosenbaum Southland Consulting Group Bryan Ostaszewski Childcare Providers, LLC Sean Stringer Gigi Brooks New York Life The Blue Store, LLC Neal Waters Summerlin Auto Body Dwight Mazzone Harris & Frank David Medsker Robert Fischer Paladin Advanced Automotive Cabana Construction Damon Coats TAM Dixon Ronk Harshman Excavating Corp. Michael Phillips Linus Wippel Performance Investment Care Minded Home Care Management, Inc. THCS Insurance Services, Inc. Rick Beavin Raymond Seakan Fredrick Wiener

Las Vegas Chamber of Commerce Business Voice September 2010 21 In the Know Social media offers marketing options for every business By Dave Archer, CEO, NCET (Nevada’s Center for Entrepreneurship and Technology) With so many different social media platforms available these days, it often makes beginners ask themselves, where do I start? How do I know which site is most appropriate for my business? Here’s a quick overview of some of the most popular social media sites business owners are using today. LinkedIn Twitter www.linkedin.com www.twitter.com LinkedIn has more than 70 million members in more than Twitter is a micro-blogging platform that allows businesses 200 countries and boasts membership from executives in all and individuals the opportunity to instantaneously update their Fortune 500 companies. When you join, you create a profile that subscribing “followers” with doses of “mini info.” Businesses can summarizes your professional expertise and accomplishments. use Twitter to quickly share information with people interested You can then invite contacts to join LinkedIn and “connect” in their companies, gather real-time market intelligence and to you. Your network consists of your connections, your feedback, and build relationships with customers, partners and connections’ connections, and so on. Some of LinkedIn’s features employees. Twitter allows users to write and read messages of up include the ability to find and be introduced to potential clients, to 140 characters. Many small businesses use Twitter to promote service providers and subject experts who come recommended sales and generate instant interest in their business. For example, by others in your network; create and collaborate on projects, a coffee shop might send out a “tweet” that reads, “free coffee for gather data, share files and solve problems; be found for business the next 20 customers,” or a clothing store might use the feature opportunities and find potential partners; gain new insights from to promote a one-hour sale on swimsuits. Twitter accounts are discussions in private group settings; and post and distribute job currently free of charge. listings to find the best talent for your company. LinkedIn’s base membership is free. The site also offers a “premium version” of YouTube accounts that provide an expanded set of tools for helping you www.youtube.com build your network. YouTube is a video-sharing forum. If you visit YouTube you’re likely to find video instruction on how to do just about Facebook anything – from cutting your own hair to flushing an airplane www.facebook.com engine. Business owners have started using the popular forum A bit more informal in nature, Facebook is used by millions for featuring product demos and sharing videos from programs, of people every day for a variety of different purposes – primarily seminars and events. It’s free, simple and easy to use, and you can sharing news, photos, videos and information via blogs and add links directly to your own company’s website. messaging features. While adding a profile to Facebook is free, to utilize e-commerce and business features, it’s advisable to Most social networking sites also have built-in cross- open a business account, which gives you an expanded ability to promotion features, allowing you to link your numerous promote your products and services, buy advertising and even sell accounts and profiles to one another, and to your own directly online. While Facebook is fairly easy to use, regulating company website. In our next column, we’ll start going in- content can prove tricky. The Facebook concept of extending depth with each of these social media platforms, providing and accepting “friend” offers to expand your network opens step-by-step details on how to make the best use of each of your pages and information to a great many people. This can be these innovative new forums. good for attracting potential new customers - and yet tricky for regulating what others can post about you and your business.

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24 September 2010 Las Vegas Chamber of Commerce Business Voice “ City National goes the extra mile.” evada Tire City is a family-owned business, started Nby Shannon’s father in 1974. We’re a distributor, a wholesaler and an automotive center. Being family- owned, we wanted a bank that would treat us like family. At City National, they understand our needs and genuinely care how our business is doing.

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n its ongoing commitment to providing Chamber members “In addition to preferred pricing on specialized insurance products with cutting edge, cost effective and comprehensive business and packages, we will work with the Chamber to identify the specific insurance coverage options,Chamber Insurance & Benefits, LLC needs of members for what we think of as ‘industry vertical training.’ recently announced a partnership with Sequoia Insurance Co. We will provide online resources as well as training seminars that Sequoia is a western regional insurance carrier that has been in will empower small business owners to take the steps necessary business since 1946. The company specializes in commercial to protect themselves, their employees and their investment in Ilines of insurance products, including workers’ compensation, their businesses.” business owners’ policies, business auto policies and commercial Sequoia Insurance features workers’ compensation, property, umbrella coverage. liability, auto, umbrella and employment practices liability insurance “We are very excited with this opportunity to partner with the for small to medium sized businesses. By providing flexible coverage ChamberExclusive Insurance & Benefits to bring forwardRates our line of small on using thea broad underlying NEW form coupled with unique coverage business products for members,” says Matt Zender, AVP Claims & options, the coverage and pricing is uniquely tailored to the needs of Workers’ Compensation at Sequoia Insurance Co. each business. SequoiaBusiness prides itself on “leveraging Insurance the collective voice of Zender Plan estimates that foras many as three-quarters of the many for the benefit of one,” allowing small businesses to enjoy Chamber’s membership will be eligible to take advantage comprehensive, tailored benefits in the insurance arena usually of the Sequoia ENTERPRISE™ policy. Additionally, reserved only for largerChamber companies. Members.Zender anticipates that more than 80 percent of Chamber “WeChamber are partnering Insurance with Chamber and Insurance Benefi & Benefits, ts proudly LLC to offersmembers new will insurancebe eligible for products Sequoia’s workers’ compensation put forward a tounique allow approach Chamber to insurance members coverage,” says access Zender. affordable,coverage, which reliable includes and effective claims management, a commitment to return the injured worker to the job once comprehensive commercial insurancemedically coverage practical options and guaranteed timeliness of response • Workers’ Compensation* to claims. • Business Owners Insurance As a member of the Chamber’s President’s Club, Zender Featured says Sequoia has long been impressed by the way the Chamber • Business Auto Coverage organization is operated and the wide array of business resources •Products Commercial Umbrella Insuranceand benefits his company has been able to utilize as part of its Sequoia EDGE Business™ provides flexible Insurance coverage usingPlan a broad is exclusiveunderlying form including to Las ten Vegas Chambermembership. of “TheCommerce support we Members. have received as Chamber members coverages, with optional limit selections. An Extender Endorsement provides an additional 27 ourselves has always made renewing our membership a smart coverages which can be purchased collectively or selectively. business decision,” says Zender. “We believe this new partnership Call Chamber Insurance & Benefi tswill today allow us toto demonstrate protect our commitmentyour to the Las Vegas Sequoia ENTERPRISE™ is designed for smallbusiness businesses with propertyassets, values under interest $10 andbusiness proficommunity ts. by offering leading edge insurance products, million, annual sales receipts of less than $5 million and payroll of less than $500,000. a wealth of educational and informational products and services, as Sequoia ENTERPRISE™ provides an extensive line-up of property 702.586.3887and casualty coverages well as preferred pricing available exclusively to Chamber members.” for retail, service, wholesale, manufacturing and habitation classes of business. Subject to underwriting, Chamber members in good standing www.chamberib.comare eligible for a discount on insurance premiums. Enrollment SMARTtrac is Sequoia’s leading online risk management solution, providing safety and/or with the program also provides the insured with access to training human resources managers instant access to the tools they need to help them manage safety seminars and online legal resources. This benefit is written and risk more efficiently and cost effectively. by appointed independent agents who are members of the Employment Practices Liability Insurance *Workers’ is an Compensationinexpensive, comprehensive is required product to by the StateLas of Vegas Nevada, Chamber of Commerce. protect businesses from employment-related Some restrictions lawsuit exposure. and eligibility requirements may apply. All policies are subject to underwriting and eligibility. Coverage

Sequoia Workers’ Compensation covers losses arising out of workers’ compensation is offered through agents in the Las Vegas community that CIB is a wholly owned subsidiary of theare Las Vegas Chamber of Commerce members recognized by coverage. Sequoia’s approach is outcome focused, Las withVegas safe returnChamber to work asof the Commerce. desired objective. By providing employers with the tools to minimize losses, they look to prevent Chamber Insurance & Benefits, LLC. For more information, visit incidents from occurring. www.chamberib.com, email [email protected] or call Rated A- (Excellent) by A.M. Best Company702.586.3887. For the latest rating, access www.ambest.com

26 September 2010 Las Vegas Chamber of Commerce Business Voice Save now on the supplies you need to go green on the Chamber Office Depot Program

Call for a free estimate. 702 25-Shred | 702.257.4733 Recycled Facial Tissue Recycled Paper Towels Recycled Lunch Napkins Keeping Item# 543650 Item# 694170 Item# 508338 your confidential shredit.com/lv Retail price: $5.59 Retail price: $19.99 Retail price: $3.99 Chamber price: $2.43 Chamber price: $11.21 Chamber price: $2.43 information Savings of 56% Savings of 44% Savings of 39% secure.

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Sign up today! Log onto www.saveatofficedepot.com/lasvegaschamber. LVCC Green Business of the Year Pricing valid through December 2010. ©2010 Office Depot Inc. All rights reserved. The Office Depot name and logo are the registered Trademark of The Office Club, Inc. Items and pricing on the core list are subject to change without notice. Order by 5:00 PM via phone or online or by 3:00 PM via fax, local time, and your qualifying order of $50 or more will be delivered FREE the next business day (between 8:30 AM and 5:00 PM) in our local delivery areas. Some furniture and technology and special order items are excluded. Deliveries under $50 or outside our local delivery areas will be assessed a delivery charge based on total order weight (minimum charge of $9.95). Other restrictions apply.

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Las Vegas Chamber of Commerce Business Voice September 2010 27 Advocacy in Action Candidate endorsement process driven by pro-business agenda

Chamber-endorsed candidates understand the challenges that our members face everyday, especially during these difficult economic times. These candidate endorsements are made by the Chamber’s embers of the Las Vegas Chamber of Government Affairs Committe. The Government Affairs Commerce play an important role in Committee is a 17-member volunteer committee of various the election of our state’s leaders. Your business leaders in the community. The committee meets engagement is essential in enabling the on a monthly basis to guide the Chamber in its political Chamber to help protect and preserve the endeavors such as in the selection of those who represent the Mpriorities of the business community before Nevada’s policy best interests of business through candidate endorsements, makers. contributions and grass roots campaign support. For the November 2010 election, the Chamber The Chamber is committed to ensuring that the best has endorsed candidates in select offices such as State pro-business candidates are elected or re-elected into office. Constitutional offices, Nevada State Senate and Nevada Watch for a comprehensive endorsed candidate list in the State Assembly. The Chamber traditionally does not endorse October issue of the Business Voice. or financially support federal candidates such as the United States Senate or the U.S. House of Representatives. The

President’s Message continued from page 3 Of course, we have a lot to do before that vision of a country, so this recession will begin to end when, and only diversified economy becomes reality. Item number one on when, they become more secure financially. This community the near-term agenda has to be helping the valley’s small can help that happen, and so can the Chamber. businesses get through the remainder of the recession and get So, there are more changes, more new Chamber services, on the comeback trail. That is a responsibility the Chamber coming soon. A web-based marketplace for Chamber members takes very seriously, and this month, we are going to launch to sell to the entire region; more productive networking to new programs and new benefits aimed at accomplishing build business leads; and help with business problems of all exactly that. kinds. Watch during the week of September 13 and you will The week of September 13 will be devoted to small see much, much more of the power of the Chamber to help businesses and how all of us in this community can help them your business and thousands of others around Las Vegas. not just survive, but begin to grow and add jobs again. Small businesses create more than 80 percent of the jobs in this

28 September 2010 Las Vegas Chamber of Commerce Business Voice Who do you Want to talk to? deal makers? decision makers? laW makers? homemakers?

Reach them all by supporting Nevada Public A reminder about agent service. A great big, friendly reminder. Radio. On the air, in print and online, we connect businesses with the most coveted We’re always here for you. Our commitment to audiences in our community. serving all your insurance needs and our loyalty to the community—well, that’s just who we are. For your next Contact [email protected] for question, quote or claim, call on us. So you can check it off your list, and off your mind. sponsorship or advertising opportunities.

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Las Vegas Chamber of Commerce Business Voice September 2010 29 7429 Service_Half_4C.indd 1 2/28/08 11:21:33 AM Only in Vegas Ideas Insight Inspiration continued from page 4 needs of our customers and to have fun, and thus the idea of offering recycling services to all of our customers was born. Some customers had Three Square inquired about it, we had made it successful internally, and we felt it was the right thing to do for our community. We knew we had to make it easy and convenient, in compliance with applicable Clark County recycling and solid waste guidelines, and cost effective. We also knew that space was at a premium as many of our customers had downsized due to economic conditions. After initial research, we met with Evergreen Recycling founder Rob Dorinson – a connection I made through the Chamber - and members of his team to explore solutions. I knew that Evergreen was a Three Square is the valley’s food hub - a central location where donated like-minded, community-focused organization that also enjoys a great and rescued food can be collected and distributed. The organization reputation for customer service and integrity. And thus, a relationship provides bakery, produce, dairy, non-perishable products and ready- was established that enables Shred-it to offer a one-container solution to-eat meals to non-profit and faith-based organizations. It also for its customers. facilitates childhood and senior nutrition programs. Three Square I tell this story for a couple of reasons. First, it is hard to keep serves as a place for members of the community to meet, serve and employees motivated during tough economic times. Business may be collaborate as part of the food solution. A national model project, down or their own financial worries may be weighing on their minds. Three Square is a community collaborative partnership with the By coming together as a team and finding new ways to be innovative gaming industry, businesses, non-profit agencies, food distributors, and better, created a sense of community amongst our staff. They were educational and governmental entities, the media and hundreds of motivated by the challenge and passionate about reaching this goal. volunteers. For more information, visit www.threesquare.org. This enthusiasm spilled over into the entire operation and how we were doing business. Building enthusiasm doesn’t take a lot of resources; it takes creating a bigger purpose for your business that taps into your The Neon employees’ sense of pride and fulfillment. Second, it is always a good time to explore new business relationships Museum and and partnerships. It’s not simply about promoting your own products and services. Connecting with other business owners and developing Boneyard ways to work together can help you become more innovative, tap into new customer needs, and propel your business to come out ahead. The The Neon Museum has been collecting Chamber is the best place to make these contacts and develop new the old or non-functioning marquees partnerships. of Las Vegas for years. Formerly I’ve just shared one initiative that we’ve taken across the goal line, located at sign manufacturer YESCO’s but here’s the great news. On September 16, at the Chamber’s Small production lot, the signs were moved Business Excellence Awards, you have the unique opportunity to learn to their current location nearly 10 what at least 15 innovative small businesses are doing right now to years ago in order to better serve the successfully march through the current economy and onto greater days hundreds of tourists who stopped by tomorrow. and wanted to see the old Vegas relics. Although many of the signs Applying for a Chamber Small Business Excellence Award in 2008 is have been relocated downtown to the Fremont Street Experience what got us started on developing our recycling program, and we were and East Fremont district, visitors will find that the Neon Boneyard inspired to apply after attending the Small Business Excellence awards continues to build and preserve its collection with items from luncheon in 2007, and hearing about the finalists that year. newly- imploded or remodeled Las Vegas hotels. To learn more, visit This event promises to inspire you to do even greater things in your www.neonmuseum.org/the-boneyard. business. I hope to see you there.

30 September 2010 Las Vegas Chamber of Commerce Business Voice Coming in October

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Las Vegas Chamber of Commerce Business Voice September 2010 31 Small Business Excellence Awards Luncheon

Join the Chamber as we honor and celebrate small business excellence in Southern Nevada

Thursday, September 16 Paris Las Vegas

$50 for prepaid members $65 for prepaid non members $70 for all walk-ins

Registration & Networking - 11:30 a.m. to Noon Program & Lunch - Noon to 1:15 p.m.

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