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Stage set for dozens of WORLD,NORTH AMERICAN DEBUTS

2009 TSX and dozens of others debut in New York

As the world’s automakers prepare to wow the press with their latest products to the press,” said show chairman dozens of world and North American new vehicle intro- John LaSorsa.“We’re thrilled that more than 20 manufac- ductions at the upcoming New York International Auto turers have chosen this year’s Show for so many impor- Show Press Preview, the Show offers a glimpse of what to tant new vehicle introductions.” expect from this year’s exhibition. The list of automakers introducing new products is the largest in the NYIAS’108- Expect world and/or North American debuts from: Acura, year history. , Bentley, BMW, , , , Hyundai, , , Mercedes-Benz, , “Situated in the media capital of the world, the NYIAS Mitsubishi, , , , Subaru, , , offers a great opportunity for companies to show off Volvo and more.

In addition to the 24 press conferences scheduled for this Important Show Dates year’s Show, NYIAS is hosting a wide range of other important industry events. The Show’s annual Wall Street 2008 Awards Dinner recognizes leading automotive stock per- formers, while the Television Bureau of ’s Opening Press Breakfast: Annual Spring Conference attracts more than 1,200 of March 19 the nation’s leading broadcasting executives. Top inter- national automotive journalists present the World Car of Press Preview: March 19 & 20 the Year Awards, and IAG Research hosts the IAG Automotive Advertising Awards.

Public Show Dates: March 21-30 It all takes place in America’s largest car market at America’s largest-attended auto show.

PAGE 1 the future CONCEPT is here

New York City is no stranger to starting trends and shaping opinions, so it is no surprise that the world’s automakers have pulled out all the stops to show-off some of the most amazing concept cars and ever seen. Here’s a run-down of some of this year’s hottest concept cars expected in New York:

BMW CONCEPT CS

BMW CONCEPT CS A unique four-door , the CS ecoVOYAGER ecoVoyager is a four-door, combines the exclusivity of a genuine luxury Gran four-passenger distinctively American design concept Turismo with the thrill of a high-performance . for customers seeking elegance and serenity. The Its powerful, expressive design combined with materials Chrysler ecoVoyager features an advanced lithium-ion of the highest quality creates a completely new under- battery pack, along with a small, advanced hydrogen fuel standing of premium quality. cell that serves as a .The result is a vehicle with a total range of more than 300 miles.

HONDA CLARITY FCX The FCX Clarity is a next-genera- tion, zero-emissions, hydrogen-powered vehicle based on the entirely-new Honda V Flow fuel cell plat- form, and powered by the highly compact, efficient and powerful Honda V Flow fuel cell stack.

CHRYSLER 300C HOLLYWOOD Inspired by the chauf- feur-driven and coach-bodied vehicles of the 1920s, the “Hollywood”captures the style and splendor of that era – a grand touring town car with classic proportions. The CHRYSLER ecoVOYAGER “Hollywood”is trimmed in supple saffron leather and fea-

PAGE 2 FORD VERVE

HONDA CLARITY FCX tures a built-in cocktail area. It also flaunts two large, dual 15.4” LCD screens for entertainment. SATURN FLEXTREME

GMC DENALI XT The GMC Denali XT is a muscular per- formance-styled, hybrid sport-utility powered by a 4.9 liter V8 featuring fuel-saving technologies such as direct-injection technology, Active Fuel Management and includes the first combination of GM’s two-mode hybrid system with an ethanol-capable , giv- ing the powerful SUT exceptional fuel economy and uncompromising capability.

FORD VERVE Verve is a bold and sophisticated concept vehicle that delivers new levels of quality, design and comfort in a small car and adds sophisticated electronics, LINCOLN MKT The MKT concept features a 3.5-liter V-6 premium materials, surprising functional space and a EcoBoost engine with turbo charging and direct injec- fuel-efficient 4-cylinder engine to complete the package. tion that produces the power and torque of a V-8 engine with the fuel efficiency of a V- SATURN FLEXTREME Powered by GM’s E-Flex electric 6. Combined with advanced propulsion technology system that provides up to 34 transmissions, electric power miles of all-electric,emissions-free range,the Flextreme is steering, weight reductions a sleek, monocab design that looks as clean as it drives. and aerodynamic improve- To aid mobility, the Flextreme comes with two high-tech ments, MKT is designed to be electric Segway® Personal Transporters ingeniously pack- kind on the environment as aged below its cargo floor. well as on the eye.

MITSUBISHI MiEV SPORT Based on the i MiEV, the pinnacle of 's environmental LINCOLN MKT technology, the i MiEV SPORT maximizes the sporty possibilities of the zero- emissions .The high power and environmental performance of its electric motors make it an exhilarating drive that delivers superior environmental performance.

MITSUBISHI iMiEV SPORT

PAGE 3 CTS

SUZUKI KIZASHI

SUZUKI KIZASHI The Kizashi concept is a spacious fam- ily-oriented car offering performance, prestige and quali- ty. Powered by a newly developed 2.0 liter 4-valve turbo diesel hybrid engine, Kizashi achieves environmental compatibility without sacrificing an emotionally appeal- ing engine feel. Intelligent all-wheel drive (i-AWD) further heightens the car's driving dynamics.

FORD EXPLORER AMERICA Explorer America concept is a mid-size utility that embodies what customers love CADILLAC CTS COUPE Cadillac takes its acclaimed Art about the current in a more modern execu- and Science design language to new levels with the intro- tion. Explorer America delivers an approximate 20 per- duction of the CTS Coupe. The Coupe is designed to cent fuel economy improvement while it provides room accommodate a range of for the global luxury for six and their gear, along with moderate towing and market, including Cadillac’s popular 3.6 liter direct injec- off-road capabilities. tion V-6, as well as a new 2.9 liter turbo-diesel currently in development.The concept can drive 300 miles on a single FORD EXPLORER fill of hydrogen – with 280 miles from hydrogen and 20 AMERICA miles on pure, battery electric energy.

HONDA PILOT The eight-passenger 2009 Pilot prototype emphasizes authentic SUV styling, clever and more accommodating interior packaging and the latest gener- ation V-6 engine with Honda’s fuel-saving Variable Cylinder Management™ technology that operates in 6- cylinder mode for power and 4- and 3-cylinder modes for efficiency.

SAAB 9-4X BIOPOWER The progressive frontal styling and SAAB 9-4X BIOPOWER interior design elements draw inspiration from Saab’s widely acclaimed Aero X concept. Innovative load-carrying solu- tions include a unique ski equipment stowage system. 9-4X is powered by a four- cylinder 300 hp 2.0-liter BioPower turbo engine.

PAGE 4 HX LAND ROVER LRX

HUMMER HX The entry-level-size HX Concept is a LAND ROVER LRX Described as a cross-coupe,the three- rugged, open-air HUMMER with removable roof panels door LRX hybrid concept is powered by a 2.0-liter, turbo and modular rear roof assembly,easily removable fender diesel hybrid and is designed to appeal to anyone who flares and doors to enhance its go-anywhere spirit. wants the versatile ability of an agile SUV with the cachet Designed for having fun,the HX has full-time of the Land Rover name. 4WD with front and rear locking differentials mated to a 3.6 liter V-6 engine to make sure that it remains nimble RIVIERA The front-wheel-drive Riviera concept on or off-road. coupe with its tightly stretched carbon fiber body pan- els, combination of positive and negative curves, strong DODGE ZEO front and rear identities and gull-wing doors, captures the essence of Buick classics, while presenting a thor- oughly 21st century design.

DODGE ZEO The Dodge ZEO Concept is a four-passen- ger, 2+2 sport wagon that embraces the bold, expressive look of the Dodge , exhibiting a new, youthful breed of for the 21st century. Built for driving BUICK RIVIERA enthusiasts, it features an electric-only propulsion sys- tem with a lithium-ion battery pack capable of at least 250 miles.

MAZDA FURAI Furai takes ’s unique Nagare (Japanese for “flow”) design language a step further as it is translated into a based on an American Le Mans Series (ALMS) racing car.The car utilizes the Courage C65 and the 450-hp three- rotor rotary engine that distinguishes it from anything else on the track.

MAZDA FURAI

PAGE 5 chairman and chief executive officer Chrysler

The man recently appointed to turn around Chrysler will deliver the New York International Auto Show’s opening press breakfast keynote on March 19, 2008. Here’s a look at what Robert Nardelli (pictured, r), Chairman and Chief Executive Officer of Chrysler LLC, has to say QQ&&AA about Chrylser and the Show. We’re looking forward to your address to help kick-off Chrysler Aspen and SUVs, which prove the 2008 New York International Automobile Show. Can that performance, towing power and fuel economy can Qyou reveal any information about your presentation? all go together. Chrysler has gone through a major transition over the Most of the major national and international media past year, from an operating division of a larger company have operations in New York City. What do you think of to a newly independent company. I will address how our Chrysler’s press coverage in previous years? How team is using Chrysler’s strong DNA as a foundation while important is this in your decision to introduce new leveraging our unique position as a privately owned com- Qproducts in New York? Apany to build a customer-centric company focused on long-term success. In addition, I will offer up some obser- Media coverage is important to The New Chrysler as we vations of the industry from the viewpoint of a recent try to communicate the great changes underway at our outsider and will update how Chrysler sees current indus- company. That is certainly a positive factor that we weigh try trends and how we’re responding. in making our decision to reveal new products in New AYork. Are there plans to unveil any new products at the Show? Last year, the New York Auto Show attracted over 1.2 QWe will use the New York show to introduce new versions million visitors and New York, New Jersey and of the coming for the 2009 model year, Connecticut franchised new car dealers sold more new including a 5.7-liter HEMI model. Chrysler has always cars than any other region in the country. How signifi- understood the visceral appeal of automobiles – the Qcant is this to Chrysler’s long-term plans? exhilaration that occurs when distinctive design meets Aheart-pounding performance. With the new Challenger, More than any other company, The New Chrysler Dodge is reinventing one of America’s most legendary depends on our home North American market for our performance machines – as only Dodge can. success. The large population of the Tri-State area and the huge attendance at the New York International What do you think of the Show as a major marketing Automobile Auto Show make this a crucial venue for us event for Chrylser’s products? Atoday, and will continue to play a significant role in our Q long-term planning. At The New Chrysler, we’re focused on improving the quality of our vehicles and providing greater value to cus- And finally, what do you like best about New York City? tomers. Major auto shows, such as this one in New York, Do you have a favorite restaurant? Neighborhood? give us a chance to show customers in person that we’re listening and we’re responding to what they want with QThere’s no place on the planet quite like New York City – Aupgrades to all our products and great new vehicles. and it’s the people who make it great. From financial We’re bringing to market compelling products like the traders to aspiring Broadway actors, from chic shop own- 2009 , the all-new 2009 Dodge ers to hot dog vendors, the amazing energy and resilien- Ram full-size pickup, and the new hybrid versions of the Acy of New Yorkers makes this a special place.

PAGE 6 GOOGLE WILL MAKE A LAMBORGHINI SPONSORS SPLASH AT ADVERTISING CHARITY GALA CONFERENCE glamorous event

After moving its marketing confer- benefits east side house ence from Las Vegas to the New York International Auto Show settlement seven years ago, the Television Bureau of Advertising (TVB) con- A high-octane evening of fine food tinues to attract some of the and fast cars for a fabulous cause, biggest names in marketing to its Lamborghini and the New York annual event. International Auto Show are teaming up to host the 8th Annual Charity Gala The much-discussed Google foray Preview on Thursday, March 20th. Meredith’s Paul Karpowicz into the television business will be Event proceeds, which reached more named B&C’s Broadcaster the subject of a special general ses- than $700,000 last year, will benefit of the Year sion at TVB’s 2008 Annual the East Side House Settlement, a Marketing Conference, scheduled for March 27 in New social services agency located in the York City. South Bronx.

“When Google speaks, everybody listens,” said TVB This glamorous evening will feature the live auction of a President Chris Rohrs. “We decided to invite the Google brand new model Lamborghini Gallardo (specifics are TV Ads team to our conference and allow broadcasters to embargoed at press time), an unprecedented get a close-up look at what they’re doing.” Lamborghini display, cocktail gala, dinner, music by DJ Tom Finn, catering by Abigail Kirsch and a private pre- The TVB session will be led by Michael Steib, director of view of the New York International Auto Show… before it Google TV Ads,recently quoted in Broadcasting & Cable as opens to the public. saying “we believe this is a platform that can bring value with just about everybody that has television inventory.” The event attracts a high profile crowd of investment The session will include question-and-answer. bankers, influential leaders in fashion, arts and society, Google TV Ads’stated mission is “providing the right ad to auto enthusiasts, and celebrities. All proceeds will benefit the right user, offering audience assurance to the adver- East Side House Settlement. ESHS helps adults and chil- tiser and executing across platforms.” dren in the nation’s poorest congressional district create economic and civic opportunities for themselves, their Broadcasting & Cable’s Broadcaster of the Year, Paul families and their communities. Esquire magazine is the Karpowicz,will also be honored at the event.Karpowicz is official media sponsor of the event. president of Meredith Broadcasting Group, which owns one radio property and 12 television stations that reach To purchase tickets or more information about the event, nearly 10% of television households across the country. visit www.galapreview.org.

The TVB conference is partnered with the New York International Auto Show and will take place at the Jacob Javits Conference Center.

PAGE 7 AUTO ADVERTISING AWARDS HELD AT NYIAS

IAG Research, the TV ad effectiveness and engagement company, will present the 2nd Annual IAG Automotive Advertising Awards at the Auto Show’s opening press breakfast on March 19, 2008. The event will be hosted by Gary Ginsberg, Executive Vice President of Global Marketing and Corporate Affairs at Fox News Corporation. The IAG Automotive Awards is the only awards program measuring effectiveness of auto ads.

In addition to the five awards listed below, IAG will be 2008 World Traffic Safety Symposium honoring the industry with the first-ever Green Award. Friday, March 28 Awards will be given out in the following categories: Jacob Javits Convention Center J Most Effective Overall Ad (Luxury vehicle) SYMPOSIUM TAKES ON J Most Effective Overall Ad (Non-Luxury vehicle) J Most Liked Ad SENIOR DRIVING J Most Effective New Nameplate Campaign Focusing on the somewhat controversial topic of sen- J Most Effective Established Nameplate Campaign iors and their waning driving capabilities, the World Traffic Safety Symposium will tackle this complex issue The awards will be based on response data from 2.5 mil- during its nineteenth annual program held at the New lion viewers to national television advertisements col- York International Auto Show. lected by IAG. IAG Research measures the effectiveness of every ad and product placement on 20 measured TV Traffic safety experts, including representatives from networks. the National Highway Traffic Safety Administration, Federal Highway Administration, Department of Transportation, AAA, and automakers, will discuss innovative ways of keeping roadways safe as the huge GLOBAL AUTOMOTIVE population of baby boomers enter the ‘golden years’ and begin to lose dexterity and experience slower FINANCIAL CONFERENCE response times behind the wheel. SET FOR NEW YORK

The Traffic Safety Achievement Awards will be present- Morgan Stanley will hold its two-day global automotive ed, as well as the scholarship winners of the annual conference in conjunction with 2008 New York Designs for Safety program will also be announced. International Auto Show and will feature a variety of lead- ing companies spanning the auto manufacturers, auto The World Traffic Safety Symposium was formed to parts, dealers and other auto-related companies. address the growing concern of traffic injuries and fatalities on roadways. The Symposium is dedicated to Following the Morgan Stanley conference, auto industry bringing auto manufacturers, public and private leaders will join the world’s financial community at the organizations, and the media together to share infor- Show’s annual Wall Street Awards Dinner hosted by the mation and discuss innovative ways to make vehicles New York International Auto Show, Morgan Stanley, J.D. and highways safer. Power and Associates, and The Wall Street Journal and NADA. The event honors the 2007 leading automotive For more information or to register, contact Chris stock performers and will be at the newly-reopened Plaza Sams at [email protected]. Hotel. By invitation only.

PAGE 8 AutoTrader.com, the ultimate automotive marketplace, is now the ultimate new car marketplace. With more than 1.2 FINALISTS ANNOUNCED million brand new cars listed for sale and enhanced search, research and comparison functionality, AutoTrader.com is The countdown continues in preparation for the 2008 an ideal site to find your perfect new car. Press attendees to World Car awards winners’ press conference at the New the New York International Auto Show will learn more about York International Auto Show on Thursday, March 20. AutoTrader.com's new car functionality and have a chance Announcing the annual World awards at to meet a surprise sports guest at AutoTrader.com's the NYIAS is a fitting finale to the international auto press conference at on Thursday, March 20 at 3 pm at the show season that begins each fall with either the Paris or Crystal Palace at the Javits Convention Center. Attendees to Frankfurt motor shows and culminates each spring in the show can learn about AutoTrader.com's new car func- New York.From an initial entry list of thirty-nine (39) new tionality and play AutoTrader.com's fun and fast-paced vehicles from all over the world, then a short list of ten "Match-It" game on the show floor during the show. Please semi-finalists, the top three contenders for the overall visit www.autotrader.com for more information or to find 2008 World Car title were announced recently by the your new car today. international accounting firm KPMG. They are, in alpha- betical order:

WORLD CAR OF THE YEAR FINALISTS X PRIZE MAKES J MAJOR J / J Mercedes-Benz C-Class ANNOUNCEMENT

Additional winners for the World Performance Car, the The Automotive X PRIZE, an international, World Green Car award, and the World Car Design of the multimillion dollar competition designed to Year will also be announced. inspire a new generation of viable, super- efficient vehicles, will announce its much anticipated title sponsor and multimillion dollar prize purse in a press conference at INNOVATIVE DEALERS this year’s New York International Auto Show on Thursday, March 20th in the Crystal RECOGNIZED AT NYIAS Palace, Jacob Javits Convention Center. This announcement will signal the official begin- The USA TODAY Dealer Innovation Award honors auto- ning of the Automotive X PRIZE competition. mobile and truck dealers who have used innovative ideas and business practices to better serve their cus- The independent and technology-neutral tomers, communities and employees. This year’s USA Automotive X PRIZE competition is open to teams from TODAY Dealer Innovation Award will recognize dealers around the world that can design, build and bring to who have implemented effective initiatives to save ener- market 100 MPG equivalent (MPGe) vehicles that people gy,reduce utility costs and help protect the environment. want to buy, and that meet market needs for price, size, The ceremony will be held on March 18. capability, safety and performance. More than 55 teams from eight countries have signed a letter of intent to Four winners will be chosen. One compete for a share of the multimillion dollar prize and grand prize winner, selected from global publicity.Several teams and their vehicles will join among them, will be honored at a the Automotive X PRIZE in their booth at this year’s special ceremony in New York. That NYIAS. winner will receive roundtrip airfare for two to New York and hotel accom- The X PRIZE Foundation is an educational nonprofit prize institute whose mission is to create radical breakthroughs for the benefit of humanity.It is widely recognized as the modations for two nights. All of the win- leading model for fostering innovation through competition. For more information, ners will be featured in a full-page ad in USA TODAY. visit www.xprize.org.

PAGE 9 STUDENTS COMPETE STUDENTS ATTEND FOR $3.5M IN PRIZES AUTOMOTIVE CAREER winners each receive FAIR a Solstice The eighth annual Automotive Career Fair will take place during the Auto Show’s Automotive Education Days, March 25th & 26th. The two-day Fair is an excellent opportunity to educate high school students about career opportunities available in the auto industry.

Exhibitors from post-secondary schools, automobile manufacturers, suppliers, and government agencies will display products and hold seminars where students can MARCH 25 & 26, 2008 learn about specific positions, salaries, and the educa- tional paths needed to build successful careers in the The nation’s best automotive education students will be automotive business. competing to see who will win the National Automotive Technology Competition finals at the New York EXHIBITORS International Automobile Show on March 25th and March Automotive Service Excellence (ASE) 26th at the Jacob Javits Convention Center. Two brand Automotive Training Center Automotive Youth Educational Systems (AYES) new Pontiac Solstice , each valued at up to BMW of North America $25,000, have been donated to the Competition by Bronx Community College General Motors to be awarded to the winning team. CDX Global Career Institute of Health & Technology “Nothing is more important to the future of our industry Cengage Learning than the ability to attract and educate young talented DADC – Denver Automotive & Diesel College individuals to work in our dealerships.This important part- Engine City Technical Institute nership between education and industry helps provide Ford – ASSET the opportunity for young people to enjoy an exciting, General Motors ASEP Program rewarding career while ensuring that our customers have Honda – PACT the very best technicians servicing their high-technology Lincoln Technical Institute vehicles,” said Dan Fuller, Regional Service Technical Mazda Manager, General Motors Northeast Region. Megatech Corporation Mercedes-Benz USA, Inc. Having successfully won state finals around the country, County Community College the high school seniors, who all study automotive service NATEF technology, are hoping for a chance to take home their NADC – Nashville Auto-Diesel College New England Institute of Technology share of more than $3.5 million in scholarships, prizes, and New York Automotive & Diesel Institute the title of “America’s Top Technician”. Each two person New York City Department of Education team is supported by their teacher, school, a local area New York State Department of Motor Vehicles franchised new car dealer, and their state or regional new Ohio Technical College car dealers association. Permatex Rockland Community College This nationally recognized competition was developed in Safety-Kleen Environmental Services 1990 by the Greater New York Automobile Dealers Snap-on Tools Association to help curb the shortage of qualified auto- Suffolk County Community College motive technicians and raise the level of vocational educa- Toyota T-TEN Program tion standards in the public school system. Environmental Protection Agency Universal Technical Institute GOOD LUCK TEAMS! University of Northwestern Ohio VESID www.nationalautotech.com WyoTech

PAGE 10 SHOW OFFERS VIP TREATMENT TO CLUB MEMBERS

Early access to the Show floor, VIP lounges, free movie tickets, discount parking, and discounts on Broadway shows are just some of the benefits for consumers enrolled in the New York International Automobile Show’s exclusive Members Express Club™.“The Members Express Club™ is a unique club designed to provide red- carpet treatment for its members at the Show, as well as a range of unique and exclusive special discounts and serv- ices year round,” said Show Director, Candida Romanelli. “For the show visitor who would like to receive special perks while at the Show, the Members Express Club™ is the perfect answer. One benefit is being able to walk the ’08 SHOW MAGAZINE The 2008 NYIAS Offical Show Program cover Show floor an hour before it opens to the general public. was chosen by visitors to www.autoshowNY.com who voted online for their favorite cover from three alternative designs. Popular with It is a truly unique experience and one that I think will advertisers because of its comprehensive coverage of the industry, its appeal to people who aren’t used to waiting on line,” high pass-on rate, and its free distribution to more than 3,500 jour- nalists, the magazine is expected to sell-out again this year. added Romanelli.

ALL-NEW NYIAS WEBSITE virtual garage reaches out around the world

With the 2008 New York International Auto Show just made famous by facebook.com and myspace.com. weeks away, the Show’s redesigned website is running at Virtual Garage members can upload photos and video full-capacity. The intuitive and easy-to-navigate site of their vehicle, enter their mini-bio and check-out other allows consumers to purchase advanced tickets online for members’ vehicles! $14 and avoid waiting in box office lines. The site also fea- tures one of the most comprehensive online new vehicle Personal entries from car fans around the world have image databases, Show facts and figures, an online shop- been flooding in to the NYIAS’ new online community ping area, auto contests, plus details on how to sign-up site, Virtual Garage. The new site, unique to any auto for the Auto Show’s exclusive Member Express Club™. show, has attracted car enthusiasts from as far away as The website offers the industry, press, and consumers South Korea,Vietnam, , Brazil, France and Peru. planning to visit the Show everything they need to know. “We’re thrilled that car lovers around the world are The Site’s new vehicle gallery includes photographs, embracing the Show and sharing their car images and product specifications and technical information about stories with each other,” said Show Director, Candida cars and trucks from over 40 vehicle manufacturers, as Romanelli. well as dozens of images of the latest concept cars. Nationally, Virtual Garage has members from States as With www.autoshowNY.com’s Virtual Garage, the New far away as Florida, Colorado, Washington, California, York International Auto Show is the first auto show to Texas, and Georgia as well as a large group from the embrace the online community group phenomenon Greater New York area.

PAGE 11 Contact Info: GNYADA/Auto Show Committee John LaSorsa, Show Committee Chair HONDA Mark Schienberg, GNYADA President Show Staff AUTO SHOW Candida Romanelli, Show Director, NYIAS VETERAN Vice President, GNYADA [email protected] RETIRES Alan Liebensohn, Business Manager [email protected] Veteran auto shows-and-event manager Bill Palm retired from Diane Thompson, Operations Manager [email protected] Honda this month after 42 years in the business. We spoke to Bill Jessica Hodges, Marketing & Events before he left to get his thoughts on Coordinator, [email protected] the industry that he has dedicated Dyann Czepiel, Administrative his life to and to wish him well. Assistant [email protected] How long have you been in the Bill Palm retires Yasmin Nunez-Lopez business? This is my 42nd year. I Receptionist/Tickets/Registration started with Toyota in 1966 when they were in a garage facility in Hollywood, [email protected] California. I stayed with them until I moved to Honda. Public Relations How long have you been with Honda? I started with Honda in August 1978. Chris Sams, Public Relations I would be at Honda 30 years on August 15, 2008. I retired on February 1st. [email protected] Describe a highlight of your career. There really are so many, but I have to Nick Crispe, Public Relations [email protected] say that although I didn’t know its significance then, I’m thrilled to be able to say that I was part of the team that assisted American Honda celebrate the Sams Crispe Communications first American made as it rolled off the production line in Ohio. 27 West 20 Street Suite 502 New York, NY 10011 You might be interested to know that that first Accord was placed in the tel: 212-560-9494 Museum in Dearborn . fax: 212-560-9495 Have you had any hair-raising moments at a Show? I remember one year Graphic Design: at the New York Auto Show we were unveiling a Prototype Vehicle and some Linda Keating FauxArtDesign Studios, Inc. lighting equipment fell and damaged the hood the day before our press reveal. We flew a man from Honda’s California R&D department in overnight Headquarters with a new hood. When he arrived at 8 a.m. the next morning we had to tell 18-10 Whitestone Expressway him that we’d already had the Dent Doctor repair it and didn’t need the new Whitestone, NY 11357 hood. tel: 718-746-5300 fax: 718-746-9333 What do you like most about the New York Auto Show? New York is a fun, Auto Show Hotline exciting venue and a great place to unveil new vehicles. On a personal note, (recorded info only) I always called it the ‘Martini Show’ as it was the last major show of the year 800-282-3336 which gave us all a chance to let our hair down a little and celebrate the end Photography: of another successful show season. Daniel Coyle Photography [email protected] Have many New York Auto Show’s have you worked on? I worked at both the Old Coliseum and the Javits Center and I think I have been involved in 28 The New York International Automobile Show is owned and produced by the or 29 shows in New York. It’s a great Show. Greater New York Automobile Dealers Association. www.autoshowNY.com PAGE 12 p

2008 MANUFACTURER PRESS CONFERENCES r e

WEDNESDAY,MARCH 19 s s

time company location c

7:15 - 9:30 NYIAS / IMPA (BREAKFAST) Special Events Hall o 9:40 - 10:05 Acura Stand, Level 3 n 10:10 - 10:35 Mercedes-Benz Stand, Level 3 f 10:40 - 11:05 Nissan Stand, Level 3 e 11:10 - 11:30 BMW Stand, Level 3 11:35 - 12:00 General Motors Stand, Level 3 r e 12:05 - 12:30 Dodge Stand, Level 3 12:35 - 12:55 Bentley Stand, Level 3 n

1:00 - 1:50 Honda (LUNCH) Stand, Level 3 c

2:00 - 2:20 Volvo Stand, Level 3 e

2:25 - 2:45 Porsche (RECEPTION) Stand, Level 3

2:50 - 3:10 Lamborghini Stand, Level 3 s

3:15 - 3:40 Scion Special Events Hall c

3:50 - 4:20 Hyundai Galleria, Level 4 h 4:30 - 7:00 GM - volt.com Stand, Level 3 e

THURSDAY,MARCH 20 d u

time company location l e 8:30 - 9:30 Awards (BREAKFAST) Special Events Hall 9:40 - 10:05 Kia Stand, Level 1 10:10 - 10:30 Mitsubishi Stand, Level 1 10:40 - 11:00 MINI Stand, Level 3 11:05 - 11:25 Stand, Level 3 11:35 - 12:25 Suzuki (LUNCH) Stand, Level 1 12:30 - 12:50 Subaru Stand, Level 1 1:00 - 1:30 Automotive X Prize Crystal Palace 1:35 - 1:55 Driver TV Crystal Palace 2:00 - 2:20 Autotrader.com Crystal Palace

registration reminders Don’t forget your photo I.D. for badge validation. Validation Stations are located throughout the Javits Center and at the Sheraton New York Hotel. Please allow extra time for registration. Onsite Registration opens on Tues, March 18th, 12pm-4pm. THANK YOU SPONSORS & PROMOTIONAL PARTNERS!

Broadway INBOUND