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Marathon Fundraising • Why We Run/Tri The Face of Addiction Community effects of addiction • In 2016, an estimated 64,000 deaths were due to drug overdoses in America. • Among the 1,262 MA individuals whose deaths were opioid related in 2017, 83% tested positive for fentanyl. • Massachusetts overdose deaths attributed to synthetic opioids rose from 67 deaths in 2012 to 1,550 in 2016. • Over the age of 12, nearly 1 in 12 Americans have a substance use disorder. No. of overdose deaths in MA continues to rise What Makes Addiction Medicine Exceptional at BMC? • Depth and breadth within clinical specialties – Emergency medicine – OB/GYN – Primary Care (adult and pediatric) – Behavioral Health • Complex patient cases • Social Services • Team BMC! Exceptional Care, Without Exception Thank You Team BMC Athletes History of Team BMC • Thanks to John Hancock, Team BMC has run the Boston Marathon for 16 years • In 2016 we began expanding to other races, including the BAA 5K and Boston Triathlon • In total, Team BMC has raised over $7 million for BMC programs • In the 2014 Boston Marathon, we raised a record breaking $1.1 Million with 107 runners; this year, we raised $815k with runners raising an average of over $10,000 per bib. What you believe, you can achieve! • Where does the money go? Every penny goes directly to Boston Medical Center programs Your Fundraising Strategy 1. Start now 2. Include Multiple Methods 3. Communicate through a variety of vehicles 4. Be persistent and positive Your Fundraising Pitch FACT: Letters and emails are the most effective way to raise money. • Start by creating a list of people who may want to support you. This can include places you do business, co-workers, family, friends, etc. You can even ask family and friends to help widen your network! • Your personal letter/ email should include: – Your personal goal. Aim high! – Why you are running? What is your personal connection? – Facts about BMC and our addiction medicine programs – Ask for a specific amount. The worst anyone can say is no – Say thank you! Whether someone says yes or no, acknowledge their generosity and support – Consider sending at least 2-3 emails to your network as emails can be easily missed or passed over Make Your Fundraising Stand Out • Matching Gifts! Double your donations! • Secure a sponsor! • Host a night out! – Happy hour at local bar or restaurant – Ask a local organization to donate a percentage of sales for one night – Organize a spin or yoga class • Sell Something! – Team BMC T-Shirts, Candy Bars, Baked goods • Donate an item for a company wide raffle. Concert tickets, vacation rentals, sporting games, and apple watches and ipads tend to raise a lot of money! • Is it your birthday? Ask for a donation in lieu of a birthday gift! Training Resources • Training resources are available in the teambmc.org toolkits for the 10K, Tri, and Falmouth • Check out our training guides for tips on distance, activity, and race prep tips • BAA clinic for 10K runners – Friday, June 22 at Adidas RunBase • Triathlon clinics – Stay tuned! Resources • Online: – www.teambmc.org – www.furey262.com – www.baa.org – www.bostontri.com – www.falmouthroadrace.com – www.bmcstories.org • Facebook! One of the best ways to connect with your fellow athletes. Popular pages: – Team BMC for Boston Medical Center – The Boston Athletic Association – The Boston Triathlon – Falmouth Road Race – John Furey • Of course the BMC Development team! We are here to help every step of the way TeamRaiser Make sure you have customized your page on TeamRaiser. This is your best tool for fundraising! Personalize your page! Your donors want to see your photo and hear your story. Tell them why you are running and why BMC is important to you. Share your personal page through social media and email. Do this several times. Offline Donations should be mailed to OUR address with YOUR NAME included to: Boston Medical Center Development Office, 1st floor 801 Massachusetts Avenue, 1st floor Boston, MA 02118 Next Steps BAA 10K • Packet Distribution: Race packets containing your bib were mailed out in early June. Keep an eye out for yours in the mail! – If you opted to pick your packet up at the race, you can do so at Adidas Runbase starting Thursday, June 21. You will need a valid photo ID. • Meet us on Boston Common for some pre-race prep and a team photo! Boston Triathlon • Packet Pickup: Saturday, July 21 • Kids Splash & Dash: Saturday, July 21 • Race Day: Sunday, July 22 • Volunteers: We need volunteers for both Saturday, July 21 and Sunday, July 22 for various times and positions. Encourage friends and family to help out! Falmouth Road Race • Registration: We will be sending out registration information soon. Keep an eye on your inbox! Join us for more Team BMC Races! • BAA 10K- June 24, 2018 • Boston Triathlon- July 22, 2018 • Falmouth Road Race- August 19, 2018 • Rodman Ride for Kids- September 22, 2018 • BAA Half Marathon- October 7, 2018 • Spartan Race, Fenway Park- November 10-11, 2018 • Winter Walk- February TBD, 2019 • BAA 5K- April 13, 2019 • Boston Marathon- April 15, 2019 • Race for a Reason (run any race for BMC)- ongoing So, Share With Your Teammates… • What have you been doing? • What has been successful so far? • Best tips and tricks? – Fun events – Email signature – Reaching out to businesses to put together packages – Team up! Thank you! To all of our runners, triathletes, and supporters we could not do this without you. We are honored and humbled to have you representing Boston Medical Center on the race course and look forward to a fantastic season with Team BMC! .
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