Intelligent POS System Supports Chinese Restaurant Chain's Rapid Growth
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Intelligent POS System Supports Chinese Restaurant Chain’s Rapid Growth Customer: Yonghe King “By implementing a standardized POS solution from Website: www.yonghe.com.cn Customer Size: 2,000 employees Partner Tech based on Windows Embedded, we can Country or Region: China halve the time it takes to open new stores and save Industry: Retail and hospitality—Quick- service restaurants about ¥800,000 annually.” Partner: Partner Tech Shanghai Billy Yu, IT Director, Jollibee China Company Partner Website: www.partner.com.tw Yonghe King, a Chinese quick-service restaurant chain and Customer Profile subsidiary of the Jollibee Foods Corporation, wanted better Yonghe King, a rapidly growing quick- service restaurant chain with 300 outlets support for rapid business growth. To ease problems brought on in China, is a subsidiary of the by expansion, the company implemented a point-of-sale (POS) Philippine’s Jollibee Foods Corporation. system from Partner Tech Shanghai Company based on Solution Spotlight Microsoft technology that connects hundreds of POS devices Drives better business decisions with improved access to POS data running Windows Embedded to a corporate network based on Cuts time to open new restaurants 50 Windows Server and Microsoft SQL Server. Better access to percent Saves ¥800,000 (US$130,000) annually business intelligence (BI) data helps busy executives make better Enables new customer loyalty program decisions. In addition, since implementing the centralized that increases profits up to 8 percent Improves customer service and solution in 2011, the company has halved the time it takes to efficiency for sales staff open new stores and expects to save approximately CNY¥800,000 (US$130,000) annually. The familiar interface also improves efficiency for sales staff, who, as a result, deliver better customer service. Business Needs more than 2,500 stores worldwide. The A leading quick-service restaurant chain in rapidly growing chain includes 300 venues For more information about other China, Yonghe King is a subsidiary of in the major cities in China, and Jollibee Microsoft customer successes, please visit: Jollibee Foods Corporation, which is planned to increase that number to 1000 www.microsoft.com/casestudies headquartered in the Philippines and has stores by 2018. To meet its goals, however, the company needed to upgrade its POS “We wanted a POS system that we could solution. There was also limited integration implement more quickly,” says Billy Yu, IT with back-end systems, which made it Director at Jollibee China. “Initially we only difficult to analyze sales data and design had 70 stores, but after we expanded to effective promotions. Ultimately, the BI 300 our old model no longer met our limitations hindered the company’s ability needs.” to ensure product availability and respond quickly to customer demand in individual Improving efficiency for store employees stores. was equally important. The basic, DOS- based POS system was cumbersome to “The intelligent system use, and the company wanted devices that would be easier for employees to work anchored by Windows with. Embedded is Solution comprehensive, with POS In June 2011, Yonghe King began working with Partner Tech Shanghai Company, a devices that send division of Partner Tech Corporation Worldwide, to implement a new POS information to back-end system based on the Windows Server, systems for analysis. As a Windows Embedded POSReady, and Windows operating systems, and Microsoft result, we can make data- SQL Server software. driven decisions, such as … Partner Tech, a global provider of solutions implement new loyalty for the retail, food, and hospitality industries, chose a Windows Embedded platform over Linux to take advantage of programs that we estimate New POS Devices Connect to Back built-in features such as enhanced security. Office and Corporate Database will increase profits by up It also believed it would be easier to create to 8 percent. In short, the a standardized solution with Windows Embedded, which provides easier Employees are issued cards that provide solution helps us better connectivity to multiple peripheral devices role-based access to POS functions and and applications. enable them to quickly clock in and out of manage both point-of- shifts. sale and after-sale analysis The company replaced stand-alone cash registers in each restaurant with Partner The POS system automatically sends the more effectively.” Tech POS T6910 devices, which are order to a kitchen printer and routes sales networked with a back-office PC running information to the office PC. Restaurant Billy Yu, IT Director, Jollibee China Windows. The PCs all connect to a managers use the PCs to analyze sales Windows Server computer running in the data and upload the information to the The company also wanted to ease business Yonghe King headquarters in Shanghai. central server for companywide BI expansion. The company faced numerous SQL Server databases are also installed on activities, including reporting. In turn, challenges, including multiple technology the PCs and the central server. corporate managers use the BI data to vendors and standalone POS devices that execute promotions and revise menus, required separate, onsite visits for upgrades The POS systems include a touchscreen which are then pushed out to each store and maintenance. Instead, Yonghe King and an integrated card reader, cash and POS system. wanted a centrally managed solution that drawer, and receipt printer. In addition to would connect multiple POS systems at the handling sales, the devices also process The information improves inventory front of each restaurant to back-office loyalty cards so that customers receive management as well. “Let’s use beef computers and a corporate data center. points when they make purchases. noodle soup as an example,” says Yu. “The This case study is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. Document published June 2013 POS devices tell us not only that we are Drives Better Business Decisions Improves Usability and Efficiency selling exactly 1.6 million a day across all The company is using the solution to drive Yonghe King reports that the familiar locations, but also how many we are selling better business decisions. “The intelligent interface based on Windows Embedded at individual stores. As a result, we have a system anchored by Windows Embedded not only simplifies training, but also more accurate idea of how much inventory is comprehensive, with POS devices that improves operational efficiency which in to deliver to each restaurant.” send information to back-end systems for turn enhances customer service. For analysis,” says Yu. “As a result, we can example, the streamlined touchscreen “By implementing a make data-driven business decisions, such speeds customer service. “In the past, it as expanding stores that are doing well. Or could take five separate steps to order a standardized POS solution we can push promotions out to POS meal,” says Yu. “But with a POS solution devices in individual stores, as well as based on Windows Embedded, it takes just from Partner Tech based implement new loyalty programs that we three steps to get the same result. “ on Windows Embedded, estimate will increase profits by up to 8 percent. In short, the solution helps us we can halve the time it better manage both point-of-sale and after-sale analysis more effectively.” takes to open new stores and save about ¥800,000 Cuts Business Expansion Time in Half The intelligent POS system has been annually as a result. Now deployed at all 300 existing restaurants and will roll out to each new location. As a we feel that we can result, Yonghe King expects to expand achieve our goal, which is business operations more quickly and affordably. “In the past, it could take about to go from 300 to 1000 a month to open a new store,” says Yu. “But with a centralized POS solution stores by 2018.” anchored by Windows Embedded, we can open a store in approximately two weeks.” Billy Yu, IT Director, Jollibee China Partner Tech manages the system remotely Multiple factors support the company’s using its proprietary software and features aggressive growth plans, including built into the Windows operating system. centralized management, better access to business data, and easier training. “By Yonghe King is already planning implementing a standardized POS solution enhancements with help from Partner Tech, including integration with a production and from Partner Tech based on Windows Embedded, we can halve the time it takes inventory control system in the kitchen. to open new stores and save about Benefits ¥800,000 annually as a result,” says Yu. Yonghe King is making better business “Now we feel that we can achieve our goal, 1000 decisions, easing business expansion, and which is to go from 300 to stores by improving efficiency and customer service 2018.” with an intelligent POS solution from Microsoft and Partner Tech. Software and Services Hardware Windows Embedded POSReady 2009 Partner Tech POS PT6910 devices Windows Server Product Portfolio − Windows Server 2003 Partner − Microsoft SQL Server 2005 Partner Tech Shanghai Company Windows 7 This case study is for informational purposes only. MICROSOFT MAKES NO WARRANTIES, EXPRESS OR IMPLIED, IN THIS SUMMARY. Document published June 2013 .