ANNUAL REVIEW 2019
REFLECTING ON 2019 is an honor to serve as chairman of the First 2019 we focused our efforts on several IT Tee Board as I remain deeply committed to INkey initiatives, including an independent the long-term success of this organization and evaluation of our curriculum that leveraged the young people we serve. I am proud of the stakeholder research and feedback, with a goal accomplishments in 2019 to strengthen, evolve and to ensure we remain relevant and maximize position First Tee for a bright future. our impact on young people. We also rolled out While COVID-19 has brought unforeseen First Tee’s Safe Sport Policy, which has elevated circumstances thus far in 2020, we are dedicated prevention, training and reporting of child safety to to ensuring the organization manages through the highest priority across the organization. the current conditions and emerges ready to We welcomed two new domestic chapters to continue its transformational impact on young the network, West Texas and North Coast (CA), people. The values that are so core to First Tee are as well as two international chapters, Morocco more important than ever, and we want to ensure (Africa) and Australia, which were announced young people are supported not only through in conjunction with the 2019 Presidents Cup. this challenge, but those that are sure to come Throughout the year we also made significant throughout their lifetime. progress on the evolution of the 22-year-old First As we look to the future, there are several Tee brand with the goal to carry forward the core important initiatives underway, including an foundational equity as we begin to roll it out over investment in technology to better reach and the coming year. connect with First Tee’s audiences and an exciting While 2020 will prove to be an historic year refresh of First Tee’s brand and curriculum after 22 due to the COVID-19 pandemic, I am proud of the years. I am pleased First Tee is better positioned innovation, agility and creativity of our team and the to lean on PGA TOUR’s global influence and reach network. We continue to put kids and their families with our new 501(c)3 structure, PGA TOUR First first, building confidence despite new challenges, Tee Foundation, which will help to build First Tee and helping young people build the inner strength awareness around the world. to persevere through whatever comes their way. Thank you for all you do to lift up, cheer on My goal is to ensure we emerge from this crisis and support this important organization. First Tee better positioned than ever to empower today’s wouldn’t be where it is today without the passion young people for the future. of thousands of caring adults just like you. Thank you for your continued support of You are making a difference. our mission.
Jay Monahan Gregory T. McLaughlin Chairman, Board of Governors Chief Executive Officer Commissioner, PGA TOUR First Tee Our Network’s Impact In 2019
OUR REACH LIFE SKILLS EXPERIENCE 156,772 Youth through chapters 382,329 Youth through clinics/events 3,131,901 Youth through schools/after school programs 3,671,002 Total youth impacted
Caucasian 48% Latino/Hispanic 21% African-American 14% Asian 8% Multi-Racial 7% Native American >1% Pacific Islander >1%
% % % 62 38 25 Male Female Teens
Gender and Ethnicity of Chapter Participants OUR PARTNERSHIPS
150 1,607 10,160
Chapters First Tee DRIVE, National School Program, After School Locations Number of Schools
College Scholarships
1,650 Coaches Trained
Teachers and 2,090 Youth Leaders Trained
Chapter Network $96M Revenue $12,235,950 (9% Over 2018) HQ + Chapters Since Inception
Gender and Ethnicity of Chapter Participants STRENGTHENING COMMUNITIES More than 20,000 adults come together to support training and deploying the curriculum, to the experts kids and teens each year. Our chapters – and who help shape it, First Tee is a true family and safe especially coaches – are the heart of the organization harbor for the next generation. and the stewards of our experience. We work to ensure they feel supported, connected to the greater mission and inspired to bring it to life in new ways in their communities each day.
First Tee experiences are fun, caring, safe, accepting and growth-oriented. Many chapters are working to expand their footprint and ways to connect with kids and teens through learning centers, including Austin, Pittsburgh, Raleigh-Durham (First Tee of the Triangle), Seattle and Toledo (First Tee of Lake Erie).
We cheer ALL of our chapters on, and are proud of their commitment to First Tee’s impact each year. From the dedication and passion the coaches, volunteers and chapter staff bring, to the rigor in DRIVING FORWARD Each year brings new opportunities to support the PUTTING SAFETY FIRST: We increased resources network and evolve what we do to ensure we are and investment to advance our culture of safety, maximizing our mission. Here are some highlights including prevention measures of centralized from 2019: background checks and mandatory online training developed by the U.S. Center for SafeSport. CHAPTERS: We provided support through quarterly briefings, in-person visits, five regional staff and board FIRST TEE COLLEGE SCHOLARSHIP PROGRAM: training conferences; national promotion supported We kicked off a robust national program that will by year-round localized templates and toolkits; and provide alumni with financial assistance, professional added two domestic chapters (West Texas and North development workshops and substantial mentoring Coast, CA) and two international (Morocco, Africa throughout their college experience. The first class and Australia) to the network. will be named in 2020. CURRICULUM ENHANCEMENTS: The Bridgespan BRAND EVOLUTION: Significant progress was made Group, a leading social impact advisor to nonprofits, on an evolution of our 22-year-old First Tee brand completed a six-month review of our longstanding with the goal of ensuring connection with today’s programs and with stakeholder input, plotted a kids and families, while carrying forward the core detailed path for future growth and continued impact. foundational equity that has been built over time. The rollout will begin in 2020. YOUTH LEADERSHIP EVENTS Joe Louis Barrow, Jr. Life Skills a volunteer opportunity at & Leadership Academy the Pomeroy Recreation & 96 teens engaged in valuable Rehabilitation Center and a leadership discussions exploring female executive panel discussion diversity and leveraging platforms at Facebook headquarters. to drive change in their local The academy brought the girls communities. Participants together to learn what ‘drives’ also experienced Boise State them to becoming impactful University’s outdoor team building leaders in their communities. program which is committed to Coca-Cola America’s Future enhancing leadership development First Tee rising seniors networked and cohesiveness among the teens with executives during a career through adventure-based learning. exploration experience at Coca- John Deere Drive Your Future Cola headquarters. A young Academy professionals panel discussion First Tee’s all-girls national event provided insight into their college provided 24 talented teens experience, the importance of the opportunity to experience internships, and how their journey activity-based workshops, led them to Coca-Cola. The roundtable discussions and teens also received VIP access to play golf at the iconic TPC the TOUR Championship and a Harding Park. The week included campus visit to Georgia Tech.
Life Skills & Leadership Academy John Deere Drive Your Future Academy
2019 Participant Events
Wells Fargo Succeeding John Deere Power for PURE Insurance Together Contest Good Scholarship Contest Championship April 29-May 5 July 7-11 September 24-30 Charlotte, NC Silvis, IL Pebble Beach, CA Perfect Sense Unified Joe Louis Barrow, Jr. Challenge Life Skills & Leadership June 23-27 Academy Washington, D.C. July 24-30 Boise, ID John Deere Drive Your Future Academy Coca-Cola America’s Future June 24-28 August 21-24 San Francisco, CA Atlanta, GA MEGHNA Mazumdar First Tee of Connecticut
Windsor High, Meghna wanted to to wanted Meghna High, Windsor
In her freshman year at South South at year freshman her In your community! You go, girl! girl! go, You community! your
for making such a lasting impact on on impact lasting a such making for Warren Buffet. Warren
a strong advocate of First Tee and and Tee First of advocate strong a becoming personal pen pals with with pals pen personal becoming
Thank you, Meghna, for being such such being for Meghna, you, Thank Fargo Championship Pro-Am, and and Pro-Am, Championship Fargo
Rory McIlroy in the 2016 Wells Wells 2016 the in McIlroy Rory her senior capstone project. project. capstone senior her
that resulted in her playing with with playing her in resulted that town’s four elementary schools as as schools elementary four town’s
winning a First Tee essay contest contest essay Tee First a winning
National School Program to her her to Program School National
an impressive resume, including including resume, impressive an ways she can help bring First Tee’s Tee’s First bring help can she ways
was seven, Meghna has amassed amassed has Meghna seven, was
Next up, Meghna is considering considering is Meghna up, Next
First Tee of Connecticut since she she since Connecticut of Tee First
golf to their lineup. lineup. their to golf in involved been has who junior
district officially added varsity girls girls varsity added officially district school high a Now programs. its
funding. Since then the school school the then Since funding. through build to seeks Tee First
to support three years of initial initial of years three support to that character of strength the
Meghna successfully raised $30,000 $30,000 raised successfully Meghna exemplify all and chapters, 150
skills honed through First Tee, Tee, First through honed skills our across from come award
sport. Channeling her goal-setting goal-setting her Channeling sport. national the for finalists as selected
grow and compete within the the within compete and grow people young eight The world.
in golf, like herself, could learn, learn, could herself, like golf, in the in mark her making to way
girls’ team where those interested interested those where team girls’ her on well was she knew we
First Tee of Connecticut of Tee First
boys. So Meghna set out to start a a start to out set Meghna So boys. 2017, in Year the of Participant
– Meghna –
her school only offered a team for for team a offered only school her Outstanding Tee’s First named
play on the varsity golf team but but team golf varsity the on play was Mazumdar Meghna When Mazumdar the world of sports.” sports.” of world the
HER MARK HER advocate for equality in in equality for advocate
‘‘ ‘‘ ‘‘ team as a great way to to way great a as team
MAKING
MEGHNA the [varsity girls golf] golf] girls [varsity the
“I saw the creation of of creation the saw “I
EVAN Koutsopetras First Tee of Metropolitan New York Through the years his focus and enthusiasm GRIT FOR THE ‘‘gained a significant
amount of steam with GREATER GOOD
the assistance of his go-to-team and this has Evan Koutsopetras, has Evan is now an honor roll student,
been essential in building been involved at First Tee of the number one player on his high relationships with fellow Metropolitan New York since he school golf team, took a trip to was seven. Like most teens, he’s Pebble Beach to play alongside ‘‘ participants, coaches and ‘‘ community leaders. grown significantly over the last legends in the 2019 PURE eight years. Unlike most teens, he Insurance Championship Impacting – Anthony Rodriguez Senior Program Director, PGA has had to overcome being told by the First Tee and volunteers First Tee of Metropolitian New York many he’d never get where he is regularly. He credits First Tee for today. If you ask Evan, he’ll tell you helping him relate to others and his story is one of perseverance being able to truly connect with – a deep-rooted characteristic his peers. He’s found a mentor strengthened in him through his in coach Anthony Rodriguez and First Tee experience. has big plans for his future, where he will continue to meet each Diagnosed with Autism at three, challenge head on. rejected by several private schools and told flat out he would not earn “I firmly believe that the life a high school diploma based on his lessons I’ve learned in the First Tee diagnosis, Evan set out to prove he have directly prepared me for the could perform both academically obstacles I’ve had to overcome as and athletically in a typical, public well as the challenges I expect to high school. face in the future.” KRISTIN Nwadike First Tee of Metro Atlanta Alumna
several volunteer organizations, organizations, volunteer several
making the world a better place. better a world the making
of Georgia. She is a member of of member a is She Georgia. of
who are well on their way to to way their on well are who
actively-involved at University University at actively-involved
proud of alumni, like Kristin, Kristin, like alumni, of proud
school with honors, and is now now is and honors, with school
young people each day. We are are We day. each people young
pursue it. She graduated high high graduated She it. pursue
encourage, inspire and empower empower and inspire encourage,
find what she loved to do and and do to loved she what find
and our trained coaches – to to – coaches trained our and
Moone, encouraged Kristin to to Kristin encouraged Moone,
powerful tool – the curriculum curriculum the – tool powerful
from her chapter Timothy Timothy chapter her from
The First Tee experience is a a is experience Tee First The
Longtime coach and mentor mentor and coach Longtime
cures to complex diagnoses. complex to cures
serve her well today. today. well her serve
voice to help others by finding finding by others help to voice
leadership skills that continue to to continue that skills leadership
wants to use her knowledge and and knowledge her use to wants
her and ultimately, develop the the develop ultimately, and her
and brother’s autism, Kristin Kristin autism, brother’s and
perspectives of those around around those of perspectives
breast cancer, father’s diabetes diabetes father’s cancer, breast
appreciate the different different the appreciate
family, including her mother’s mother’s her including family,
in helping her find her voice, voice, her find her helping in
health challenges faced by her her by faced challenges health
First Tee became instrumental instrumental became Tee First
through First Tee and inspired by by inspired and Tee First through
First Tee of Metro Atlanta Atlanta Metro of Tee First
outside of her comfort zone. zone. comfort her of outside
Coach Recognized
Leveraging what she learned learned she what Leveraging
and Director Program
intimidated and reluctant to step step to reluctant and intimidated
– Jenae Jenkins Jenae –
in Biology and Accounting. Accounting. and Biology in 2011, Kristin was shy, easily easily shy, was Kristin 2011,
is exciting. is
student and is double majoring majoring double is and student
Metro Atlanta by her mom in in mom her by Atlanta Metro ‘‘
that she is becoming becoming is she that mentors a local high school school high local a mentors Introduced to First Tee of of Tee First to Introduced
compassionate leader leader compassionate
& PURPOSE &
into the confident and and confident the into ‘‘ ‘‘
PASSION FINDING age, but to see her grow grow her see to but age,
really mature for her her for mature really Kristin has always been been always has Kristin OWAIS Durrani First Tee of Greater Houston Alumnus
back to underserved communities. communities. underserved to back Owais Houston, Greater of
is excited about his future giving giving future his about excited is Tee First at time his During
Confident in his foundation, Owais Owais foundation, his in Confident
Tee’s values.” Tee’s
passions. First in included them of many
disparities, one of his life’s greatest greatest life’s his of one disparities, – principles basic few a to down
about how to address health health address to how about boils circumstances of challenging
remained dedicated to learning learning to dedicated remained most the even but times, at
the Obama administration. He He administration. Obama the complex and difficult gets “Life Alumnus
at the White House under under House White the at
First Tee of Greater Houston. Greater of Tee First
First Tee of Greater Houston Greater of Tee First
In his gap year, Owais interned interned Owais year, gap his In
been building on since his time at at time his since on building been
notch by attending medical school. school. medical attending by notch Durrani
resilience – characteristics he’s he’s characteristics – resilience
Texas. He took his passion up a a up passion his took He Texas.
confidence, determination and and determination confidence,
Science from the University of of University the from Science
is one that demands a lot – self- – lot a demands that one is degree in Biology and Political Political and Biology in degree
OWAIS
has quickly learned his profession profession his learned quickly has
Owais received his dual-Bachelor’s dual-Bachelor’s his received Owais
finishing up his residency, Owais Owais residency, his up finishing
generation American. generation Currently Antonio. San in Health
see possible for himself as a first- a as himself for possible see UT at doors room emergency
opportunities that he once didn’t didn’t once he that opportunities the through walks injury or illness
him the confidence to pursue pursue to confidence the him whatever treat help to ready
issues and says First Tee gave gave Tee First says and issues stands he coat, doctor’s white his
developed an interest in social social in interest an developed on slips Durrani Owais When
– Owais –
OF VALUES OF because of First Tee. First of because
‘‘
about life and confidence confidence and life ‘‘ about
FOUNDATION A
‘‘ learned who kid shy that I will always remember remember always will I
This community has been
wounded; this program will help rebuild the EMPOWERING SCHOOLS
‘‘community by reaching
these kids. It goes way & COMMUNITIES beyond kids learning to Over the last 20 years the is through fun, engaging and ‘‘ play golf, it’s making a ‘‘ community of San Bernardino, positive golf lessons in PE, the better citizen. California has seen it all: from next generation is cheering each – Pam Tyler wildfires to a terrorist attack other on, respecting classmates Executive Director First Tee of the Inland Empire and a school shooting. The and, well, having fun, right in the reality is more than 30% of middle of their school day. While the community is still living there are many complex aspects below the poverty line. Yet to strengthening a community, this community is showing the we believe building character definition of resilience. and providing empowering experiences within the schools Thanks to amazing partners is part of the answer. like Southern Company, the entire San Bernardino City “Most of my students have Unified School District – in never seen or used a golf partnership with the First Tee club before,” said Mr. Landers, of the Inland Empire – has been Belvedere Elementary School PE training PE teachers to bring teacher. “The skills we learn and the First Tee National School practice can help us achieve and Program to every school in succeed in everyday life.” the district. What this means
National School Program FURTHERING OUR MISSION FOUNDING PARTNERS Education Patron Proud Media Partner
Trustees of First Tee include individuals, corporations and foundations that pledge $1M or more to our mission. By applying their resources to First Tee’s work, Trustees are furthering our efforts to provide strategic direction, curriculum enhancements, ongoing research, continuing education and training for chapter leaders, and certification and training for coaches across the country. We are grateful to the more than 130 First Tee Trustees.
Corporate Support TRUSTEES The Coca-Cola Company Budget Golf Logicalgolf AT&T The Golf Digest Companies Callaway Golf Company & Paradies Lagardère Chevron The Hertz Corporation Callaway Golf Foundation Prize Possessions Deere & Company The Kohler Company Cause Inspired Media Pukka Dick’s Sporting Goods The Toro Company Century Bancshares SCL Consulting Exelon Corporation Valero Energy Corporation Century Golf SCNS Sports Foods First Data Wells Fargo & Co. CharityMania ShortGolf Humana Foundation Wyndham Worldwide ClubCorp St. Andrews Products, Co. Mastercard International Corporation ClubUp The Coaching Educator Morell Studios DreamJobbing Tempercraft NBC Sports Group PARTNERS ExpandaBrand, Inc. Xact Xpressions Pebble Beach Company 2ndSwing FedEx PricewaterhouseCoopers LLP Air Force One Golf GreenLinks TaylorMade Golf Company American Golf Kinona
Tournament Contributions PGA TOUR FedEx Cup St. Jude Invitational KORN FERRY TOUR Pinnacle Bank Championship THE PLAYERS Championship World Golf Championships- Albertson’s Boise Open Rex Hospital Open THE TOUR Championship HSBC Championship BMW Charity Pro-Am TPC Colorado Championship World Golf Championships- The Memorial Tournament Tournament Utah Championship Dell Technolgies Match Play CJ Cup Tournament Chitimacha Louisiana Open Tournament Championship Greater Wichita Open WinCo Foods Portland Open World Golf Championships- PGA TOUR CHAMPIONS Lecom Health Tournament Mexico Champ Charity PURE Insurance Championship Nationwide Children’s Hospital World Golf Championships- at Pebble Beach Championship Tournament
Grants PGA TOUR SUPERSTORE Greater Dallas North Florida Three Rivers Park Disctrict Chapter Recipients Greater Houston Phoenix Tucson Central Florida Green Valley Ranch San Francisco Utah Indiana Sarasota/Manatee Coastal Carolinas Massachusetts Silicon Valley USGA PLAYERS FOR LIFE Denver Metro Atlanta The Coachella Valley Grant Recipients Fort Worth Metropolitan New York The Lowcountry Aiken Greater Austin The Palm Beaches Central Coast Greater Chicago Naples/Collier The Twin Cities Central Valley Coastal Carolinas San Joaquin Greater Miami Valley The Sandhills Connecticut Silicon Valley Greater Pasadena The Triad Contra Costa South Dakota Greater Portland The Triangle Fresno Sandhills Green Valley Ranch The Twin Cities Greater Charleston The Triangle Lake Erie The Upstate Greater Cincinnati & The Tri-Valley Northern Kentucky New Hampshire The Virginia Peninsula Greater Philadelphia TORO GROW THE GAME North Florida Three Rivers Park District Greater Portland Chapter Recipients Omaha Western New York Greater Richmond Aiken Phoenix Greater Sacramento Central Mississippi Roanoke Valley TORO EQUIPMENT Greater Washington, DC Coastal Carolinas DONATION Green Valley Ranch San Juan County, NM Chapter Recipients Eastern Michigan Lake Erie South Central Wisconsin Greater Tyler Fort Worth Metropolitan New York South Dakota St. Petersburg Monterey County Greater Charleston South Puget Sound Troup County Greater Cincinnati & San Francisco The Coachella Valley Northern Kentucky
Legacy Society is First Tee’s planned giving fund that ensures we can continue to empower kids and teens through our mission. Thank you to our Legacy Society supporters.
Board of Governors Jay Monahan, Dan Fireman Jon Nudi Heidi Ueberroth Chairman Peter Foss Jon Orszag Rick Waddell Timothy Finchem, John Harris Ron Price Ken Whitney Vice Chairman Rick R. Holley Jin Roy Ryu Chris Womack Arthur Blank Allison Keller Ben C. Sutton, Jr. Ross Buchmueller Robert E. Long, Jr. Ray Taccolini Marty Evans John McCoy Fred T. Tattersall
First Tee Staff Greg McLaughlin, Christian Brogdon Julie Jansa Pepper Peete Chief Executive Officer Michael Chavez Blanton Jones Tony Powell Jennifer Weiler, Jasmin Cunningham Kim Kruger Luke Previte SVP, Network Relations Dianne Dixon Andrea Lamach Janet Swaim Guy Garbarino, Chief Advancement Officer Susan Donohoe Tom Lawrence Savannah Tomlinson Jane Fader, Marian Eichholz Sandy Loberstein Stacie Wagner VP, Comm. and Marketing Juan Escobar Brandon Luna Cathy Wagner Christine Adda Emily Furderer Matt Magnani Austin Williams Tony Arias Tasha Griffis Rachel Maruno Ryan Wilson Shauna Bezilla Sara Henika Andrew Masterson Brittany Wynne Michael Blackwell Cheree Hicks Lexie Milford Andrew Yeast Dan Brady Angela Ivey Rob Neal Amanda Zedrick Mission To impact the lives of young people by providing educational programs that build character and instill life-enhancing values through the game of golf.
FIRST TEE 425 South Legacy Trail St. Augustine, FL 32092 firsttee.org