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Svatopluk Kapounek Veronika Kočiš Krůtilová (eds.) ANNUAL INTERNATIONALst CONFERENCE ENTERPRISE AND COMPETITIVE ENVIRONMENT MARCH –, 8 MENDEL UNIVERSITY IN BRNO CONFERENCE PROCEEDINGS Mendel University in Brno Faculty of Business and Economics Svatopluk Kapounek Veronika Kočiš Krůtilová (eds.) Annual International Conference st ENTERPRISE AND COMPETITIVE ENVIRONMENT Conference Proceedings March –, 8 Mendel University in Brno Czech Republic Responsible Editors: Svatopluk Kapounek Veronika Kočiš Krůtilová Scientiic conference board: František Dařena (Mendel University in Brno, Czech Republic) Radim Farana (Mendel University in Brno, Czech Republic) Jarko Fidrmuc (Zeppelin University of Friedrichshafen, Germany) Roman Horváth (Charles University, Czech Republic) Peter Huber (Austrian Institute of Economic Research, Austria) Jitka Janová (Mendel University in Brno, Czech Republic) Svatopluk Kapounek (Mendel University in Brno, Czech Republic) Luděk Kouba (Mendel University in Brno, Czech Republic) Zuzana Kučerová (Mendel University in Brno, Czech Republic) Martin Kvizda (Masaryk University, Czech Republic) Martin Macháček (VSB-Technical University of Ostrava, Czech Republic) Danuše Nerudová (Mendel University in Brno, Czech Republic) David Procházka (Mendel University in Brno, Czech Republic) Jana Stávková (Mendel University in Brno, Czech Republic) Pavel Zufan (Mendel University in Brno, Czech Republic) Technical Editor: Jan Přichystal © Svatopluk Kapounek, Veronika Kočiš Krůtilová (eds.), Mendel University in Brno, ISBN ---- Table of Contents Editorial ............................................................ 7 Giving Feedback in the Age of Svatopluk Kapounek and Veronika Kočiš Krůtilová: Agile Work and Millennial Employees .................................................................................................... 8 Eva Abramuszkinová Pavlíková, Gretchen Lina Schaupp: Martha Amoako and Nahanga Verter: The role of institutions in influencing maternal and children under-five health care in Ghana ............................................................................................ 19 Marek Angowski: Factors Shaping the Choice of Purchasing Places on the Food Market. Intergenerational Comparison of Consumers Behaviors ............................................................. 31 Daniel Badulescu, Alina Badulescu and Sebastian Sipos-Gug: Knowledge Intensive Business Services and the Entrepreneurial Dynamics. An EU Analysis ..................................................... 41 Selected issues of corporate culture in the enterprise from energy industry ............................................................................................................ 51 Patrycja Bąk, Marta Sukiennik, Barbara Kowal: Christina Bauer: Are the Qualifications and Skills of Consumer Good Product Managers different from those of Mechanical Engineering Product Managers? A Job Advertisement Analysis ............................................................................................................................................................ 59 Understanding why Czech late workers envisage retirement. Evidence from the SHARE database. .......................................................... 67 Monika Bédiová, Jakub Šácha, Pavel Žiaran: - Outpatient ............. 75 Agnieszka Bem, Paweł Prędkiewicz, Paulina Ucieklak Jeż and Rafał Siedlecki: Anna Bluszcz: What if not Gross Domestic Product per capita? ...................................................... 83 spending and healthcare systems efficiency. A key to achieve better outcomes? Alexander L. Bobkov, Igor V. Denisov, Oksana V. Kuchmaeva, Emil Velinov and Oksana V. Savchina: The organizational structure patterns of educational institutions in the Czech Republic............................................................................................................................................................ 92 Nina Bockova, Tomas Meluzin, Tomas Polacek: The role of R&D spending in medium-sized firms .................................................................................................................................................................103 Deferred Tax Information For External Users Case Of Czech Agricultural Companies ............................................................111 Hana Bohušová, Patrik Svoboda and Lucie Semerádová: Ivars Brivers, Bary Mavlutov and Inese Mavlutova: The Construction Industry and its – Impact on the Financial Position of Enterprises: Case of Latvia ..............................................120 Modified method of area division motions ...........................................................................................................................................................129 Rafał Buła: – comparative analysis using Lévy stable Radoslaw Bulat, Lukasz Poplawski: Protection Of Intellectual Property As An Example Of The Ownership Law On The Example Of Computer Games .......................................................139 Corporate Social .....................................146 Jiří Čerkasov, Jan Huml, Lucie Vokáčová and Klára Margarisová: Adequacy of the financial stability indicators in the Responsibility and Green Marketing as a Part of Firms Philosophy European Union countries ......................................................................................................................156 Radosław Ciukaj and Krzysztof Kil: Anna Ostrowska-Dankiewicz, Paulino Manuel Leite da Silva, Volodymyr Martynyuk: AndrzejAcademic Cwynar, Integrity Wiktor and Cwynar, Debt Literacy Przemysław of Finance Szuba, Students: Kelvin Leong, A Cross-national Anna Yuk Man Study Sung, ......167 Eugenia Czernyszewicz: The behaviors and the attitudes of consumers towards the novelty assortment on fruit market in the aspect of neophobia phenomenon ..................................177 Enterprise and Competitive Environment, March, 22–23, 2018 4 - Green Bonds Sustainable Finance Instruments ..................................................................................................................................................187 Karolina Daszyńska Żygadło, Jakub Marszałek: – Mateusz Folwarski: Development of FinTech financial innovation sector an opportunity or a threat to people employed in banking? ....................................................................................199 – Factors influencing decision making in sustainable, responsible and impact investing ........................................209 Sylvie Formánková, Oldřich Trenz, Oldřich Faldík and Jan Kolomazník: Barbara Fura, Alina Szewc-Rogalska: Application of DuPont model in a rentability assessment of manufacturing companies located in Poland .....................................................220 Alexandra Gschwendtner: How the pharmaceutical industry can generate new sales fields by using complementary medicine. Shown by means of homeopathy ..................................230 Does reporting obligation affect credibility of information disclosed in corporate social responsibility reports? ...........................................................................................241 Patrycja Hąbek: A goal programming approach to measuring efficiency in two-stage DEA models ..............................................................................................................................252 Josef Jablonský, Petra Zýková: Tax Freedom Day of EU-28 Trend ...................................................................................................................................260 Jakub Ječmínek, Lukáš Moravec, Gabriela Kukalová and Dana Bína Filipová: Aleksandra Jurkowska: Lessons from the Global Economic Crisis .........................................................................................267 The Costs of State Intervention in the EUs Financial Sector – Solomon, Antonio Diglio, Carmela Piccolo, Giuseppe Bruno, S.C. Lenny Koh and Andrea TomaszGenovese: Bartosz An Kalinowski,analysis of CO2 Grażyna hotspots Wieteska, in supply Agata chains Rudnicka, a European Anna Wronka, case study Adrian .......... 278 ECJ case law in matters of geographical indications and its – influence on changes and interpretation of secondary European law ..................................289 Hana Kelblová, Jana Mikušová: Michael D. Koehler: The importance of CSR for recruiting skilled workers in the German healthcare system ......................................................................................................................................300 Comparison of trading systems based on technical analysis using real and random data .................................................................................................................................................310 Andrea Kolková: Level Of Bioeconomic ...................................................................................321 Agnieszka Komor, Dariusz Perło and Dorota Perło: David Kosina: Cross-cultural management in the context of EU policies ..................................331 Entrepreneurships Development In Poland Administrative Liability related to Food Fraud. A case of Poland ..............................................................................................................................................339 Aleksandra Kowalska, Jarosław Kowalski: Factors influencing the early retirement decision-making process ............................................................................................................................................................351