Visual Capitalist Media Pack.Pdf

Global, June 2019 96 How to read this

U.S. Global Rank WEATHER.COM 89 84 78 Circle size based on Shared 68 monthly parent Intense interest in the 00 U.S. U.K. INDON. 65 traﬃc volume company ICC Cricket World Cup FOXNEWS.COM BBC.COM TRIBUNNEWS.COM helped Cricbuzz 70 U.S. become one of the 94 INDIA CNN.COM busiest websites on 79 CRICBUZZ.COM the planet. U.S. COUNTRY INDIA 71 APPLE.COM 63 AMAZON.IN 51 U.K. 57 48 VISUALCAPITALIST.COM AMAZON.CO.UK ITALY U.S. U.K. 36 41 80 BOOKING.COM GOOGLE.IT U.S. BRAZIL URL BBC.CO.UK UOL.COM.BR 53 NEWS.GOOGLE.COM 67 INDIA BRAZIL U.S. 91 ACCUWEATHER.COM GOOGLE.CO.IN 54 GLOBO.COM U.S. 32 GERMANY PAYPAL.COM SPAIN 39 AMAZON.DE FRANCE 64 GOOGLE.ES 60 GOOGLE.FR KOREA 83 GERMANY SAMSUNG.COM JAPAN GOOGLE.DE 73 U.K. 28 AMAZON.CO.JP U.S.

GOOGLE.CO.UK 22 CRAIGSLIST.ORG

JAPAN EBAY.COM 87 U.S. GOOGLE.CO.JP GOOGLE.CO.BR 1 47 BRAZIL CANADA 59 U.S. 29 REDTUBE.COM IMDB.COM

30 95 U.S. 14 BIT.LY 50 DUCKDUCKGO.COM U.S. 74 ???

U.S. CANADA CRPTGATE.COM AMAZON.COM TWITCH.COM LUX. 12 YOUPORN.COM 37 Accelerated Mobile U.S. LIVEJASMIN.COM Pages (“AMP”) Project 80 is a Google-backed, open source initiative 8 U.S. to standardize and AMPPROJECT.ORG U.S. PINTEREST.COM simplify mobile pages. 10 CHATURBATE.COM U.S. 26 PORNHUB.COM 6 CANADA XHAMSTER.COM XVIDEOS.COM CYPRUS

22 CZECH 49 5

TWITTER.COM GOOGLE.COM 13 JAPAN YAHOO.CO.JP U.S. WGCZ Holding’s two biggest DOCOMO.NE.JP JAPAN 7 porn sites get more monthly WIKIPEDIA.ORG traﬃc than Wikipedia. XNXX.COM

CZECH U.S. 77 YAHOO.COM In 2009, Google launched the U.S. 17 YouTu.be domain name to shorten video URLs. U.S. U.S. 2 YOUTU.BE 3 NETFLIX.COM 42 U.S.

KOREA Of the top 56 NAVER.COM 100 websites, Youtube has by far the longest visit U.S. duration. 44 WORDPRESS.COM 21

4 YOUTUBE.COM U.S. REDDIT.COM FACEBOOK.COM FANDOM.COM U.S. U.S. 45 23 31

U.S. 19 9 U.S. QUORA.COM 15 BING.COM U.S. U.S. LINKEDIN.COM 46

WHATSAPP.COM BAIDU.COM 11 INSTAGRAM.COM U.S. U.S. LIVE.COM 40 GITHUB.COM U.S. 18 CHINA U.S. 16 YANDEX.RU You may not know these companies 66 27 U.S. 99 by name, but you’ve deﬁnitely seen 35 RUSSIA their content recommendations at MICROSOFT.COM QQ.COM the end of articles and blog posts. U.S. SOGOU.COM 20 34 VK.COM U.S. CHINA CHINA U.S. TABOOLA.COM 25 RUSSIA 52 ADOBE.COM OFFICE.COM This isn’t the real Microsoft. MAIL.RU U.S. It’s a phishing scam operating MSN.COM at a large scale. RUSSIA OK.RU 33 RUSSIA ??? MICROSOFTONLINE.COM MEDIA KIT 2020 OUTBRAIN.COM 43 37 Odnoklassniki investment and VKontakte are CHINA Russia’s homegrown CHINA CHINA SM.CN social networks. ALIEXPRESS.COM 69 TAOBAO.COM

92 55 CHINA 86

JD.COM U.S. 75 CHINA 61 ??? DISCORDAPP.COM YIDIANZIXUN.COM 58 62 TSYNDICATE.COM

CHINA 98 CHINA CHINA TMALL.COM CHINA SOHU.COM 10086.CN IQIYI.COM CHINA 100 YOUKU.COM 97 Toutiao is currently the world's most valuable unicorn and a top news aggregator in China. The company is owned by ByteDance, which also runs TikTok – a short-form video RUSSIA CHINA app gaining traction in the global market. NEWS.YANDEX.RU TOUTIAO.COM For advertising, campaign For licensing and consulting opportunities: opportunities: [email protected] [email protected] 141.4 44.9 12.3 406.1

66.9 488.2 2371.1 141.4 90.7 44.9 219,159 12.3 62,278 383.4 406.1 2,880,000 90.7 38.7 141.4 10237.7 341,243 84.3 36.0 33.8 44.9 14.5 66.9 10,420,000 78.1 34.8 35.0 12.3 7.8 8054.6 69,799,978 68.8 33.4 62.9 406.1 254.3 52.8 441,543 65.5 33.2 28.8 44.1 479.4 4,822,233 287,375 59.6 32.8 253.766.9 846.2 434.2 6,825,445 65,722 59.1 32.8 155.6488.2 The world is overwhelmed 104.2 1,271,768 2,961,167 53.6 27.7 19.8 14.1 2371.1 8054.6 902.4 10,196,709 628,066 52.2 26.4 19.2 5.5 90.7 52.8 2,416,668 3,989,167 with noise and information. 51.3 26.3 19.1 103.9 479.4 119,000 16,718,965 45.2 25.1 18.6 383.4 434.2 10,203,134 896,445 43.8 24.1 18.2 3.8 10237.7 104.2 10,847,910 4,105,267 Humanity generates a staggering A transformative shift is needed 42.9 23.1 18.2 19.9 14.5 902.4 3,473,730 109,600,000 2.5 exabytes of data every day. to help people understand it. 41.2 23 17.7 20.6 7.8 2,540,905 39.3 22.2 17.3 24.3 254.3 39.3 22 16.3 25.7 44.1 21.7 15.4 64.8 846.2 97,929 21.4 98.3 106,766 21.1 13.6 8054.6 183,627 29.0 52.8 104,425 479.4 649,335 434.2 540,544 104.2 53,199 902.4 30,231 393,244 MEDIA KIT 2020 is one of the world’s fastest- growing digital publishers.

Here's how we keep readers informed:

Examine global Provide context Demystify Break down Supply the data, ideas from a around current emerging technology and explain not the opinions new perspective events and market trends complex concepts

Since 2011, our mission has been to simplify an increasingly complex world through data-driven, visual storytelling.

Located in Vancouver, Canada Meet the team redefining media

MEDIA KIT 2020 VC Overview Regional Audience Profile ii i North America 22.0% We have built an active following i iii ii Europe 55.0% 12.8% of millions of investors, C-level executives, iii Asia iv Oceania v and influential B2B decision-makers worldwide. 5.5% iv v Other 4.7%

Reach Community Proﬁle Professional Proﬁle Director 13.3% Unique monthly visitors Investors 38.4% 6,400,000 71% of our audience Manager 7.9% is at the manager level or higher. Owner/Partner 6.3% Daily email subscribers 200,000+ Household income VP 5.8% greater than $150k Source: LinkedIn Page Analytics CXO 5.1% Industry 40% Open rate average VC Top 10 Audience Industries Industry 22% 24% CTR average VC 4.6% 6.2% Consume content through mobile 67% Financial Technology Management Marketing & Banking Social media followers Services Consulting Advertising 470,000+ Gender split 54% / 46% Higher Software Oil & Internet Investment MEDIA KIT 2020 Male Female Education Energy Management VC Distribution Our channels are experiencing tremendous audience growth.

Visual Capitalist Average Monthly Visits 2016-2020 H1 Visual Capitalist Email Subscribers

6M 6.4M 2020 2019 +85% 200K+ 5M 108K

R G A 4M C % .3 Social Media Subscribers 2019 2020 08 +1 100K 3M 153K +44% 67K 103K +52% 2M 1.7M 27K 1.2M 50K +85% 69K 1M 0.8M 80K +16% 0.3M 6K +733% 50K 2016 2017 2018 2019 2020 H1 0 50K 100K 150K Jan 1 - Jun 30

MEDIA KIT 2020 VC Audience Connect with millions of investors The most influential decision makers regularly visit our site for powerful and decision-makers around the globe. visual content and insight.

Tim Ferriss Marc Andreessen Michael Dell Katharine Hayhoe Steve Case Liz Ann Sonders Dambisa Moyo Best-selling author Venture capitalist, Billionaire, founder Time’s 100 Most Influential Billionaire, CIO, Economist, 4x NYT and podcaster founder of Netscape of Dell Computers List, Climate Scientist founder of AOL Charles Schwab Bestselling Author

What our audience invests in Mid or large cap Micro or small cap Precious metals ETFs 60% 55% 40% 51%

Investment breakdown Accredited Other 68% 12% 9% 11% Ryan Wyatt Kathy Ireland Gary Kasparov Peter Guber Global Head of Gaming, Model, actress, Chess grandmaster, CEO, Mandalay Retail Institutional Google and entrepreneur political activist Entertainment MEDIA KIT 2020 VC Partners Who we work with

We work with a network of partners to help them extend their reach through visual storytelling, including:

Small cap organizations Global brands and and start ups with big ideas Fortune 500 corporations

TONY ROBBINS

MEDIA KIT 2020 VC Fame Brand recognition

Our highly shareable content is regularly featured in media and news outlets worldwide, including:

MEDIA KIT 2020 VC Services VC Branded Content VC Studios We offer an extensive range of premium branded content Good data deserves VC Galaxy programs to bring your story to life and connect you with great visualizations. the right audience Our print and digital capabilities are guided by a design ethos that prioritizes clarity, credibility, impact and vision The full Visual Capitalist VC Advertising Get in front of our global audience through our fully STUDIOS offering includes an customizable advertising solutions Access our world-class array of services: 64.9 million visitors (H1 2020) / 200K+ email subscribers creative team, who will transform your data with our unique visual-first approach Thought Leadership Leverage your insights with branded content that can be used across your channels i Our Mission To simplify an increasingly VC+ complex world through Premium members subscription providing data-driven, visual storytelling. the best visual content on business and investing across the web Reach a highly influential, global audience of decision SPECTRUM makers through our VC Licensing flagship media site Redefine your corporate Power your story with our library of communications strategy original, data-driven graphics with our visual first Updated weekly consulting services Whitelabel options available Spectrum Services include: VC Books Analysis & strategy Our best visualizations, on your bookshelf Knowledge acquisition Research and content creation Learn more: Ongoing trend monitoring Visualizing Change Training and development Signals Internal communications MEDIA KIT 2020 Media

~928,000 views

Visual Capitalist is the flagship of the VC galaxy and one of the world’s leading platforms for visual business content.

Global, June 2019 96 How to read this

GOOGLE.CO.UK 22 CRAIGSLIST.ORG

JAPAN EBAY.COM 87 U.S. GOOGLE.CO.JP GOOGLE.CO.BR 1 47 BRAZIL CANADA 59 U.S. 29 REDTUBE.COM IMDB.COM

30 95 U.S. 14 BIT.LY 50 DUCKDUCKGO.COM U.S. 74 ???

22 CZECH 49 5

TWITTER.COM GOOGLE.COM 13 JAPAN YAHOO.CO.JP U.S. WGCZ Holding’s two biggest DOCOMO.NE.JP JAPAN 7 porn sites get more monthly WIKIPEDIA.ORG traﬃc than Wikipedia. XNXX.COM

CZECH U.S. 77 YAHOO.COM In 2009, Google launched the U.S. 17 YouTu.be domain name to shorten video URLs. U.S. U.S. 2 YOUTU.BE 3 NETFLIX.COM 42 U.S.

KOREA Of the top 56 NAVER.COM 100 websites, Youtube has by far the longest visit U.S. duration. 44 WORDPRESS.COM 21

4 YOUTUBE.COM U.S. REDDIT.COM FACEBOOK.COM FANDOM.COM U.S. U.S. 45 23 31

U.S. 19 9 U.S. QUORA.COM 15 BING.COM U.S. U.S. LINKEDIN.COM 46

WHATSAPP.COM BAIDU.COM 11 INSTAGRAM.COM U.S. U.S. LIVE.COM 40 GITHUB.COM U.S. 18 CHINA U.S. 16 YANDEX.RU You may not know these companies 66 27 U.S. 99 by name, but you’ve deﬁnitely seen 35 RUSSIA their content recommendations at MICROSOFT.COM QQ.COM the end of articles and blog posts. U.S. SOGOU.COM 20 34 VK.COM U.S. CHINA CHINA U.S. TABOOLA.COM 25 RUSSIA 52 ADOBE.COM OFFICE.COM This isn’t the real Microsoft. MAIL.RU U.S. It’s a phishing scam operating MSN.COM at a large scale. RUSSIA OK.RU 33 RUSSIA ??? MICROSOFTONLINE.COM 43 37 Odnoklassniki investment and VKontakte are CHINA Russia’s homegrown CHINA CHINA SM.CN social networks. ALIEXPRESS.COM 69 TAOBAO.COM

92 55 CHINA 86

JD.COM U.S. 75 CHINA 61 ??? DISCORDAPP.COM YIDIANZIXUN.COM 58 62 TSYNDICATE.COM

BRANDED CONTENT Get in front of a global audience. We bring your story to life and, more importantly, we ensure investors see it.

Contact our Advertising Team to learn more. Company Spotlight Sponsored Infographics A custom landing page on our site, highlighting your value We work with you to craft powerful, data-driven branded proposition to investors. Key features include free content that educates and provides context around your quarterly updates, a bespoke lead generation program, area of expertise. 1.2M advertising impressions, and analytic monitoring.

Custom Content Solutions VC Channels From motion and impact graphics to whitepapers and Branded visual content platforms that educate a specific custom reports, our premium branded content plans are audience on focused topics.

custom built for your needs. Learn more: Wealth101 The Advisor Channel The Money Project

MEDIA KIT 2020 Advertising

ADVERTISING SOLUTIONS

All campaigns are fully customizable More than investing. to meet your objectives. Invested.

Contact our Advertising Team to learn more. Digital Display Ads Takeover Ads Custom animated GIF ads, with strategic audience A high impact takeover ad, announcing your news to our segmentation to drive traffic to your content. audience. This runs sitewide for a 24 hour period.

Custom Advertising Plans Newsletter Sponsorship A unique campaign to suit your organization’s objectives, Get in front of our 200K+ email subscribers by sponsoring specially designed to complement your exact requirements. our daily email newsletter. Our premium sponsorship option lists your company ‘above the fold’ to maximize engagement with the 40,000+ people that open our emails each day.

Email Premium Specs Digital Display Ads Takeover Ad Ads Email Ads CPM Rate $24 $15,000 (flat day rate) $22 (below fold) $35 (above fold) Minimum 120,000 200,000 200,000 200,000 Impressions Width: 480px Width: 1200px wide — — Dimensions Length: 500px Length: 300-500px — — Responsive Optimized

MEDIA KIT 2020 Branded Content THOUGHT LEADERSHIP

Amplify your proprietary data and insight through visual storytelling, and share your expertise with millions of decision makers through a fully-fledged thought leadership campaign. We apply our proven principles to distill complex topics into understandable and highly shareable campaigns.

What’s included: Concise and Long-term, comprehensive Unbiased, data-driven Authentic branded content impactful strategies across a range content that builds that can be used across visualizations of channels brand trust your marketing channels

MEDIA KIT 2020 Corporate Services STUDIOS

Good data deserves great visualizations.

Luckily, that’s what we do. Since 2011, we've not only captivated millions of readers by explaining complex topics visually, but we've helped the world's biggest brands do it too.

Gain access to our world-class designers through VC Studios.

Our print and digital capabilities are guided by a design ethos that prioritizes clarity, credibility, impact, and vision. We transform your data with our proprietary visual-first approach, and build campaigns beyond the status quo to capture attention without sacrificing trust.

Because no one needs more information—they need more understanding.

i Learn more Interested in finding out more about VC Studios? Contact us to find out how we can help.

MEDIA KIT 2020 Media

VC+ grants readers premium access to the best visual content on business and investing from around the web.

Access the Trendline Investor Community Beta Access our premium graphic newsletter, In development. As part of the VC+ The Trendline. Upcoming features are offering, we’re building an investor announced each month. community platform. Check back for updates and news.

What’s included: Special Access to The Trendline: Insider benefits:15% Investor Features Premium Graphic Newsletter discount at the Visual Community Capitalist Store (coming soon)

MEDIA KIT 2020 Corporate Services SPECTRUM

Take your corporate communications strategy to the next level with our pioneered visual-first consulting services.

Corporate Communications Marketing Communications Transform your organization’s internal Redefine your content campaigns and communication strategy with our materials with our visual-first marketing visual-first approach. communications consulting services.

What’s included: Analysis Knowledge Research and Brand Building Ongoing Trend and Strategy Acquisition Content Creation and Capital Markets Monitoring

Training and Internal Content Campaign Development Communications Marketing

MEDIA KIT 2020 Corporate Services LICENSING

Enhance your content with Visual Capitalist Licensing. i Our Vision Our graphic library is updated weekly, with single credits Our vision is to make the world’s information and monthly subscription options available. more accessible.

Because of this, we allow our original content to be used as found on the Visual Capitalist platform for free Basic License Enhanced License with attribution. A basic license provides: An enhanced license provides: However, those looking to Access to full content library Access to full content library make edits to the content− Download .ai, .eps, and .pdf files Download .ai, .eps, and .pdf files including resizing, printing, Download source data (.xls or .pdf) Download source data (.xls or .pdf) translating, whitelabelling, or updating data−require Translation rights Translation rights a license. Content modification rights Content modification rights Rebrand to fit your needs Rebrand to fit your needs

i Enterprise License Designed for highly active publishers, a customized enterprise plan offers unlimited credits, custom designs, and other benefits. Contact Louise Stoddart for further details.

MEDIA KIT 2020 Other BOOKS

Discover hundreds of pages of our best infographics,

charts, and visualizations with our data-driven coffee Visualizing Change table books.

Visualizing Change Signals This hardcover, coffee-table style book Our latest book, Signals: Charting the fuses art and data, mapping together Direction of the Global Economy, uses our best charts to analyze macro data to clearly highlight the global trends around the globe. economic trends of the next decade.

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MEDIA KIT 2020 We guide your team every step of the way. Transform your story. Join the visual revolution.

MEDIA KIT 2020 Global, June 2019 96 How to read this

GOOGLE.CO.UK 22 CRAIGSLIST.ORG

JAPAN EBAY.COM 87 U.S. GOOGLE.CO.JP GOOGLE.CO.BR 1 47 BRAZIL CANADA 59 U.S. 29 REDTUBE.COM IMDB.COM

30 95 U.S. 14 BIT.LY 50 DUCKDUCKGO.COM U.S. 74 ???

22 CZECH 49 5

TWITTER.COM GOOGLE.COM 13 JAPAN YAHOO.CO.JP U.S. WGCZ Holding’s two biggest DOCOMO.NE.JP JAPAN 7 porn sites get more monthly WIKIPEDIA.ORG traﬃc than Wikipedia. XNXX.COM

CZECH U.S. 77 YAHOO.COM In 2009, Google launched the U.S. 17 YouTu.be domain name to shorten video URLs. U.S. U.S. 2 YOUTU.BE 3 NETFLIX.COM 42 U.S.

KOREA Of the top 56 NAVER.COM 100 websites, Youtube has by far the longest visit U.S. BE SEEN. duration. 44 WORDPRESS.COM 21

4 YOUTUBE.COM U.S. REDDIT.COM FACEBOOK.COM FANDOM.COM U.S. U.S. 45 23 31

U.S. 19 9 U.S. QUORA.COM 15 BING.COM U.S. U.S. LINKEDIN.COM 46

WHATSAPP.COM BAIDU.COM 11 INSTAGRAM.COM U.S. U.S. LIVE.COM 40 GITHUB.COM U.S. CHINA 18 16 U.S. YANDEX.RU BE UNDERSTOOD. You may not know these companies 66 27 U.S. 99 by name, but you’ve deﬁnitely seen 35 RUSSIA their content recommendations at MICROSOFT.COM QQ.COM the end of articles and blog posts. U.S. SOGOU.COM 20 34 VK.COM U.S. CHINA CHINA U.S. TABOOLA.COM 25 RUSSIA 52 ADOBE.COM OFFICE.COM This isn’t the real Microsoft. MAIL.RU U.S. It’s a phishing scam operating MSN.COM at a large scale. RUSSIA OK.RU 33 RUSSIA ??? MICROSOFTONLINE.COM OUTBRAIN.COM 43 37 Odnoklassniki investment and VKontakte are CHINA Russia’s homegrown CHINA CHINA SM.CN social networks. ALIEXPRESS.COM 69 TAOBAO.COM For general inquiries: To learn more: Subscribe:

92 55 CHINA 86

JD.COM U.S. 75 CHINA 61 ??? DISCORDAPP.COM YIDIANZIXUN.COM 58 1.800.736.5717 Visual Capitalist / VC+ 62 TSYNDICATE.COM

CHINA 98 CHINA CHINA TMALL.COM CHINA SOHU.COM 10086.CN IQIYI.COM [email protected] CHINA 100 YOUKU.COM 97 Toutiao is currently the world's most valuable unicorn and a top news aggregator in China. The company is owned by ByteDance, which also runs TikTok – a short-form video RUSSIA CHINA app gaining traction in the global market. NEWS.YANDEX.RU TOUTIAO.COM For advertising, campaign For licensing and consulting opportunities: opportunities: [email protected] [email protected]