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Axis Consumption ETF NFO Products Axis Consumption ETF (An Open Ended Exchange Traded Fund tracking NIFTY India Consumption Index) Invest in the brightest Consumer names at your pace NFO Opens NFO Closes 30th August 2021 13th Sep 2021 Product Labelling Axis Consumption ETF (An Open Ended Exchange Traded Fund tracking NIFTY India Consumption Index) This product is suitable for investors who are seeking*: • Long term wealth creation solution • The fund that seeks to track returns by investing in a basket of NIFTY India Consumption Index stocks and aims to achieve returns of the stated index, subject to tracking error *Investors should consult their financial advisers if in doubt about whether the product is suitable for them. The product labelling assigned during the New Fund Offer is based on internal assessment of the scheme characteristics or model portfolio and the same may vary post NFO when actual investments are made 2 The India Consumption Theme Key Components Consumer Goods Automobile Consumer Services Telecom Healthcare Services Media & Entertainment Textiles Services Source: Axis MF Research. Sector(s) mentioned above are for the purpose of illustration and should not be construed as recommendation. Investors are requested to consult their financial, tax and other advisors before taking any investment decision(s). 3 Investing the Way You Consume Invest in them through Axis Consumption ETF ITC, Marico, The food you Consume Dabur, Nestle Your Evening Zee Entertainment Entertainment Page Industries, Your Attire Trent Voltas, The Electronics & Machines That Make Your life easier Crompton Greaves Maruti Suzuki, Your Commute Bajaj Auto, Interglobe Aviation HUL, Taking Care of Your Health & Well Being Apollo Hospitals Bharti Airtel The Way you Communicate Source: Axis MF Research. Sector(s) mentioned above are for the purpose of illustration and should not be construed as recommendation. Investors are requested to consult their financial, tax and other advisors before taking any investment decision(s). 4 Consumption In India Large macro opportunity India’s large and growing population is the mainstay of its consumer growth story 2,000 India population (millions of persons) • Hospitals 1,455.8 1,500 1,000 500 • Diagnostics 0 1990 1992 1994 1996 1998 2000 2002 2004 2006 2008 2010 2012 2014 2016 2018 2020 2022 2024 2026 • Drug Manufacturers More importantly, India is a young country and is expected to have the largest millennial population for the next two decades… Median Age (in yrs) 41.8 38.4 38.5 35.6 40.3 40.6 28.7 • Clinical Research & R&D India China USA Singapore Russia Canada UK Source: MOSL, Axis MF Research. Sector(s) mentioned above are for the purpose of illustration and should not be construed as recommendation. Investors are requested to consult their financial, tax and other advisors before taking any investment decision(s). 5 Consumption In India A Growing Middle Class The average disposable income in India continue to rise Nominal Personal Disposable Income (INR t) • Hospitals 150.1 160.2 132.9 119.7 98.4 107.8 79.8 90.1 60.0 70.3 • Diagnostics FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18 FY19 FY20 Millennials Millennials are (adjusted to expected to include current account for millennials) are the bulk of expected to India’s account for more working age than one population third of India’s total population Source: UN, Morgan Stanley Research E=UN estimates Source: MOSL, Axis MF Research. UNDP Estimates 6 Consumption Trends Aspirational Appetite - Key to Driving Demand Utilities & Rent/EMI, Essentials, 7% 14% Monthly Utilities & Essentials, Essentials, Entertainmen 28% 4% t, 28% Rent/EMI, 7% The Effect of Discretionary Discretionary Rising Incomes & Lifestyle, & Lifestyle, 29% 10% Savings, Savings, 12% 11% Education, 17% Personal Grooming, 12% Apparel, Accessories & Personal Grooming, 21% As Incomes rise, millennials prefer to spend on discretionary items like travel, apparel, entertainment & even real estate Source: Morgan Stanley, Axis MF Research. 7 Introducing Axis Consumption ETF 8 Axis Consumption ETF Take exposure to the consumption theme in a neatly packed bite sized exchange traded fund Godrej Consumer Crompton Greaves ITC Mahindra & Mahindra Tata Consumer Products Products Consumer Electricals 210 786 772 985 464 Hindustan Unilever Titan Company Britannia Industries Hero Motocorp Marico 2,382 1,799 3,637 2,797 521 Bharti Airtel Nestle India Info Edge (India) Dabur India Voltas 622 18,273 5,463 580 998 Axis Consumption ETF Asian Paints Avenue Supermarts Apollo Hospitals Enterprise Havells India Page Industries 2,977 3,552 4,063 1,224 32,142 65.13* Maruti Suzuki India Bajaj Auto Eicher Motors Jubilant Foodworks Zee Entertainment 7,002 3,798 2,734 3,752 183 Interglobe Aviation Berger Paints India Trent Colgate Palmolive (India) United Spirits 1,639 811 946 654 637 Source; NSE, Axis MF Research Stock prices taken as of close on 12th August 2021. *Axis Consumption ETF unit value will correspond to roughly 1/100th value of NIFTY India Consumption Index. Value of NIFTY India Consumption Index as on close of August 10th 2021 was Rs 6,513. Price of Axis Consumption ETF mentioned above is for illustrative purposes only. Allotment price and subsequent price upon listing may vary from illustrative price. Prices rounded off to nearest whole number. 9 About NIFTY India Consumption Index Parameters Index Strong demographic dividend and a growing middle class bode well for the India Consumption Story Index Inception Date 12-Jul-11 Base Date 2-Jan-06 Dividend Yield 1.41% Number of Stocks 30 The index is a diversified portfolio of companies across sectors like Consumer Non-durables, Healthcare, Auto, Telecom Services, Pharmaceuticals, Hotels, Media & entertainment, etc. Top Stock Weight (%) 9.97% Top 3 Stocks Weight (%) 28.05% Top 5 Stocks Weight (%) 42.54% NIFTY India Consumption Index comprises of the 30 largest Correlation (NIFTY 50) 0.90 consumption oriented companies by free float market capitalization. Beta (Nifty 50) 0.80 st Source: NSE Indices. MOSL, Axis MF Research, Data as of 31 July 2021 10 Performance NIFTY India Consumption Index has been a Long Term Wealth Creator 8,000 7,000 6,000 5,000 4,000 3,000 2,000 1,000 0 Jan-06 Jun-07 Nov-08 Apr-10 Sep-11 Feb-13 Jul-14 Dec-15 May-17 Oct-18 Mar-20 Aug-21 NIFTY India Consumption Index NIFTY 50 Past performance may or may not be sustained in the future. Values normalized to 1000 as on January 2nd 2006. Data as of 23rd August 2021. 11 Axis Consumption ETF An Open Ended Exchange Traded Fund tracking NIFTY India Consumption Index Scheme Name Creation Unit Benchmark Fund Manager Axis 50,000 Units and Nifty India Deepak Agrawal, Consumption in multiples Consumption TRI Viresh Joshi ETF thereof Index Minimum Unit Value Investment (NFO) Unit Creation Rs. 5,000 and in 1/100 of the value In Demat mode of NIFTY India multiples of only* Rs. 1/- thereafter Consumption Index *Units of the Scheme will be available in Dematerialized (electronic) form only. The applicant under the Scheme will be required to have a beneficiary account with a Depository Participant of NSDL/CDSL and will be required to indicate it in the application form. 12 Passive Investing With Axis MF 1413 Introduction to Passive Investing Passive Investing is a low friction investment strategy tracking a specific index as closely as possible Participates in the constituents in the same proportion as the index Removes the risk of security selection ETFs and Index Funds are popular vehicles to passive investing Relies on broader market wisdom Efficient low cost strategy 14 What is an ETF? The Basics An ETF is a ETFs achieve ETFs trade in Trade an entire mutual fund this by closely bite sized units basket of designed to track replicating the on an exchange securities with a portfolio of the at market the performance small ticket size of an index underlying determined index prices Key Differences ETFs Active Mutual Funds Portfolio aimed to beat What’s on Offer? Track an Index broad market indices Trading Frequency Actively traded on an exchange Trade once a day on NAV Prices Style of Management Passive Active Costs Less Expensive More Expensive *Actively managed equity funds do not include index funds Like Actively managed equity funds, ETFs carry price risks. In view of the individual circumstances and risk profile, each investor is advised to consult his / her professional advisor before making a decision to invest. 15 ETF Investing The best of both worlds Combines benefits of index based investing with stock listing Listed on an Low cost vehicle exchange Traded on all Replicates an Index business days Low expense ratio Can put limit orders Similarity with with stocks Similarity Demat holding Similarity with funds with index Similarity Open-ended structure 16 Benefits of ETFs Exchange-traded Investor invests at nearly Removes bias the real-time prices as opposed to end of day price Best suited to earn asset class performance-linked return Cost Low expense ratio Efficient Protects long-term investors from the inflows and outflows of short-term investors Flexible Tool for gaining instant exposure to the markets, equitizing cash 17 The ETF Mechanism Primary Market Secondary Market Seller Units of ETF Cash Market Making Authorized Participants/ Stock Exchange Large Investors Buy/Sell Redemption Creation Cash Units of ETF in kind in-kind Fund Buyer The process outlined will be in effect once the fund reopens post the NFO launch. During the NFO investors may subscribe through all physical channels and through distribution agents of Axis Mutual Fund and at ISCs. 18 Axis MF Product Basket Growing Range of Index Based Solutions Broad Market Solutions Axis NIFTY ETF Axis NIFTY 100 Fund Gold Solutions Axis Gold ETF Axis Gold Fund Sector Solutions Axis Banking ETF Axis Technology ETF Axis Healthcare ETF Axis Consumption ETF Debt Solutions AXIS AAA Bond Plus SDL ETF - 2026 Maturity ​ Note: Investors will be bearing the recurring expenses of the scheme, in addition to the expenses of the schemes, in which Fund of Funds schemes make investments.
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