Private & Confidential
SAARF AMPS 2005
ADULTS
2005 Rolling Average Release Layout
Prepared for:- South African Advertising Research Foundation (SAARF®)
Copyright Reserved Nov-05 11/21/2005 SAARF AMPS 2005
AMPS ® 2005 CD - 2005 Rolling Average PAGE A
TECHNICAL DATA
Informants : 24407
Adult Population : 30656
H/Hold Weight : 10757
Cards Per : 1-49,51,53,54,60,61,91-93,201-299,300-321,501-503 Questionnaire
Questionnaire No. : Columns 1-6
Card Designation : Columns 78-80 (Numeric) (3 digits)
Adult Population : c9227-c9236 Weight
Household : c9237-c9246 Weight (## Not to be used with personal demographics)
Household : c9247-c9256 Decision Maker (## Not to be used with personal demographics) Weights (These must be used for Household Products only on a filtered base of male heads of household and female housewives = c9147'2')
Household : c9257-c9266 Purchaser Weights (These must be used for Household Products only on a filtered base of those wholly or partly responsible for the day-to-day purchases of the household = c9147'1')
Weight Format : Weights stretch over 10 columns with the seventh column being the decimal point represented an '&38' (.000)
Weight Decimal Point Columns
Population c9233-c9236 Household c9243-c9246 Decision Maker c9253-c9256 Purchaser c9263-c9266 11/21/2005 SAARF AMPS 2005
RECOMMENDATIONS FOR WEIGHT SELECTION PAGE B
There are 4 sets of weights on the SAARF AMPS 2005 CD
The type of analysis to be done and the phrasing of the question will determine which weight should be used. The following are guidelines for when a weight other than personal should be used.
Household Weights (c9237-c9246)
The questions asked pertaining to household ownership, usage or purchase are the following:-
C1-C7 G1 H1-H13 J1 (1) - point 1 L1-L2 S1-S2 T1-T4
PD10-PD12 PD15-PD16 PD17 (Home Telephone only)
If the analysis is to establish household incidence or number of units, or monetary value then the Household Weight (c9237-c9246) should be used. No filter is necessary. No personal demographics or habits are applicable.
If the analysis is to be done to establish media usage or other personal demographics then the Household Decision Maker Weight (c9247-c9256) should be used after filtering c9147'2', I.e. Male heads of household and Female housewives.
The wording of the question and purpose of the analysis determines whether analysis by household decision maker weights is meaningful.
Purchaser Weight (c9257-c9266, filtering c9147'1') Use this weight with Household Products Purchased. 11/21/2005 PAGE 1 SAARF AMPS 2005
Card & col Code
Age Groups : 16-24 9152 1 25-34 2 35-49 3 50+ 4
Areas : See Metropolitan Area Page 5/6 See Development Bank Regions Page 3
Average : See Readership Section in Questionnaire Section pg. 4 - 8 Issue Readership
Cinema : Up to 7 days 9109 1 Up to 14 days 2 Up to 4 weeks 3 Up to 6 weeks 4 Up to 8 weeks 5 Up to 3 months 6 Up to 5 months 7 Up to 6 months 8 Up to 12 months 9 Ever 9110 7 Never 8
Cinema - Frequency in Average 4 Weeks
1 9110 1 2 2 3 3 4+ 4
Community : 250 000+ 9154 1 40 000 - 249 999 2 500 - 39 999 3 Less than 500/Rural 4
Community : 250 000+ 9155 1 Detailed 100 000 - 249 9999 2 40 000 - 99 999 3 8 000- 39 999 4 4 000- 7 999 5 500 -3 999 6 Less than 500 7 Rural 8 11/21/2005 PAGE 2 SAARF AMPS 2005
Card & col Code
Cosmetic : See Women Only Section Page 8 Usage
Development : See Development Bank Regions Section Page 3 Bank Regions
Education : None 9148 1 Some Primary 2 Primary Complete 3 Some High 4 Matric 5 Technikon diploma/degree 6 University degree 7 Other Post Matric 8
Financial : ABSA 9125 1 Institutions BOE BANK (Previously Boland Bank) 2 FIRST NATIONAL BANK (FNB) 3 INVESTEC BANK 4 N.B.S 5 NEDBANK 6 OLD MUTUAL BANK 7 PEOPLE'S BANK 8 PERM/PERMANENT BANK 9 POST BANK/POS BANK 9126 0 STANDARD BANK 1 STANDARD CHARTER BANK/20TWENTY 2 OTHER BANKS 3 ** OTHER FINANCIAL INSTITUTIONS (not specified) 4
** Includes respondents who refused to name Financial Institution
Gender : Male 9151 1
Female 2
Home : Afrikaans 9175 0 Language English 1 Zulu 2 Xhosa 3 N. Sotho 4 S. Sotho 5 Tswana 6 Tsonga 7 Venda 8 Swazi 9 Ndebele & Other - 11/21/2005 PAGE 3 SAARF AMPS 2005 Card 54 Col 9-10
Development Bank Regions Corpcom Magisterial Districts Province Code 222,227,228,231,232,233,234,235,236, Subregion1 EC1 EC 1 237,238,239,240,241 212,213,217,219,220,221,223,224,225, Subregion2 EC2 226,242,243,245,246,247,248,249,251, EC 2 255,256,265,271,273 201,202,203,204,205,206,207,209,211, Subregion3 EC3 214,215,216,218,229,230,244,268,274, EC 3 275,276,278 208,210,252,253,257,263,264,266,267, Subregion4 EC4 EC 4 270,272 Subregion5 EC5 250,254,258,259,260,261,262,269,277 EC 5
402,403,404,405,433,434,436,439,440, Bloem Area FS1 FS 6 441,442,444,445,446,447,448,449,451 422,423,424,426,427,428,429,430,432, Eastern Free State FS4 FS 7 435,437,438,452 401,406,407,408,409,410,412,413,417, Goldfields FS2 FS 8 418,421,431,443 Northern Free State FS3 411,414,415,416,419,420,425,450 FS 9 Greater East Rand GT4 706,707,708,709,710,711,712,713,714 GP 10 Greater Johannesburg GT2 704,705,718,724 GP 11 Greater Pretoria GT1 701,702,703,720,721 GP 12 Vaal GT5 722,723 GP 13 West Rand GT3 715,716,717,719 GP 14
Port Natal-Ebhodwe KZN1 501,502,503,504,505,540,541,542,543 KZN 17 506,507,509,513,514,515,516,517,518, Natal Midlands KZN4 KZN 16 519,520,544,547 East Griqualand/ KZN5/ 512 KZN 18 Southern Natal KZN6 508,510,511 KZN 521,522,523,524,525,526,527,528,529, Thukela KZN3 KZN 19 546 530,531,532,533,534,535,536,537,538, Zululand KZN2 KZN 20 539,545,548,549,550,551 801,802,803,804,805,806,807,808,809, Eastveld MP1 MP 21 810,811,812,824 813,814,815,816,817,818,827,828,829, Highveld MP3 MP 22 830,831 Lowveld MP2 819,820,821,822,823,825,826 MP 23
Eastern Region NW3 606,615,616,619 NW 25 Far-Eastern Region NW2 617,618 NW 26 Southern Region NW NW1 610,611,612,613,614 NW 27 Central Region NW NW4 605,607,608 NW 24 Western Region NW NW5 601,602,603,604,609 NW 28 Diamantveld NC1 317,318,319,320,321,324 NC 31 Kalahari/ NC2/ 322,323 NC 32 Benede-Oranje/ NC3/ 306,315,316 NC Namaqualand/ NC4/ 301 NC North-West/ NC5/ 302,303,304,305,325 NC Bo-Karoo NC6 307,308,309,310,311,312,313,314,326 NC
Central Region NP1 904,920,922,923 LMP 36 901,903,912,913,914,915,916,917,918, Lowveld Region NP3 LMP 37 926,927 Northern Region NP4 902,905,911,928,929,930,931 LMP 38 Southern Region NP2 924,925 LMP 39 Western Region NP5 906,921 LMP 40 Bushveld Region NP6 907,908,909,910 LMP 35 Karoo WC5 122,123,124,125,139,141,142 WC 43 Breede River WC6 126,127,128,129,130,140 WC 41 West Coast WC7 131,132,133,134,135,136,137,138 WC 46 Cape Metropole WC1 101,102,103,104,105,106,107,110,111 WC 42 Overberg WC3 113,114,115,117 44 Southern Cape WC4 116,118,119,120,121 WC 45 Winelands WC2 108,109,112 WC 47
** See Development Bank Region Appendix for more detail 11/21/2005 PAGE 4 SAARF AMPS 2005
Card & col Code
Household : UP to R 499 9150 1 Income R 500 to R 899 2 Groups R 900 to R 1 399 3 R 1 400 to R 2 499 4 R 2 500 to R 3 999 5 R 4 000 to R 6 999 6 R 7 000 to R11 999 7 R12 000+ 8
Household : Household Purchaser (wholly or partly responsible 9147 1 Status for day-to-day purchases)
Household Decision Makers (male heads of 9147 2 household and female housewives)
## For Men / Women Household Purchaser see Men/Women Section Page 8
Household : Household Weight Page 8 Weights Household Decision Maker Weight Page 8 (see Weights) Household Purchaser Weight Page 8
Literacy : No 9149 1 (read/understand) Yes 2
Lifestages : At-home singles 9177 1 Starting out singles 2 Mature singles 3 Couples 4 New parents 5 Mature parents 6 Single parents 7 Golden nests 8 Left alones 9
Living : See SAARF Universal Living Page 7 Standards Standards MeasureTM Measure
Marital Status : See Men/Women Section Page 8
Meter Universe : Meter Universe (incl. DSTV subscription homes) 9152 7 11/21/2005 PAGE 5 SAARF AMPS 2005
Card & col Code
Metropolitan : Cape Town 9157 1 Area Cape Town Fringe Area 2 Port Elizabeth/Uitenhage 3 East London 4 Durban 5 Bloemfontein 6 Greater Johannesburg (Alex.,JHB,Sandton,Soweto,Randburg) 7 Reef (Urban Gauteng excl JHB,Pta,Vaal) 8 Pretoria (includes North-West Metro) 9 Kimberley 9158 1 Pietermaritzburg 2 Soweto 3 Vaal (De Deur,Meyerton,Sasolburg,Vanderbijlpark,Vereeniging) 4 Welkom 5
East Rand (Alberton,Benoni,Kempton Park, Boksburg, 9153 1 Germiston,Brakpan,Springs) West Rand (Roodepoort,Krugersdorp,Randfontein) 2
Motor Vehicles : Vehicles in household 9123 &
Personal Motor : Car/Sedan/Beach Buggy/Hatchback/ 9123 - Vehicle 2 Seater Coupe Station Wagon 0 2-wheel/4-wheel drive 1 Kombi/Minibus 2
Motor Vehicle : Audi 9128 1 Manufacturer BMW 2 Chevrolet 3 Daewoo 4 Fiat 5 Ford 6 Honda 7 Hyundai 8 Isuzu 9 Mazda 9129 0 Mercedes-Benz 1 Mitsubishi 2 Nissan/Datsun 3 Opel 4 Renault 5 Toyota 6 Volkswagen 7 Other 8
Occupation : Occupation codes differ from 1993 and previous Years (See coding sheets at back of cd layout)
Professional and Technical 9159 1 Administrative and Managerial 2 Clerical and Sales 3 Transport and Communication 4 Service 5 Agriculture 6 Artisans and Related 7 Production and Mining 8 Not Active 9 Other 0 11/21/2005 PAGE 6 SAARF AMPS 2005
Metropolitan Areas : - Detailed Card & col Code
Cape Town (M) : North 9141 & South West - South East 0 Total 1
Durban (M) : North 9142 & South - Central 0 West 1 Total 2
Johannesburg (M) : 9143 Soweto - North 0 South 1 Central 2 Randburg 3 Sandton 4 Total 5
Pretoria (M) : 9144 Central/West - East 0 North 1 South 2
Total 4
** NB SEE SUBURB APPENDIX FOR MORE DETAIL 11/21/2005 PAGE 7 SAARF AMPS 2005
Card & col Code
Outdoor Advertising
Bill- Stores Bus Trailer Minibus/ Trains Buses Trucks boards Shelters Ads Taxi - Yesterday 9111 -1 9112 -1 9113 -1 9114 -1 9115 -1 9116 -1 9117 -1 9118 -1
- Within past 7 days 9111 -2 9112 -2 9113 -2 9114 -2 9115 -2 9116 -2 9117 -2 9118 -2
- Within past 4 weeks 9111 -3 9112 -3 9113 -3 9114 -3 9115 -3 9116 -3 9117 -3 9118 -3
- Ever 9111 -4 9112 -4 9113 -4 9114 -4 9115 -4 9116 -4 9117 -4 9118 -4
Population : Black 9151 4 Group Coloured 5 Indian 6 White 3
Population : Adult Population Weight - see Weights Page 8
Products : See Product Section
Province : Western Cape 9156 1 Northern Cape 2 Free State 3 Eastern Cape 4 Kwazulu-Natal 5 Mpumalanga 6 Limpopo 7 Gauteng 8 North-West 9
Readership : See Readership Section in Questionnaire Section pg. 4 - 8
** SAARF : Group 1 9164 1 Universal Group 2 2 Living Group 3 3 Standards Group 4 4 Measure Group 5 5 (SULSM TM) Group 6 6 Group 7 7 Group 8 8 Group 9 9 Group 10 0
SAARF Universal LSM Scores 6133-6141 SAARF Universal Z-Scores 6150-6154
The SAARF Universal LSMTM Scores are to 6 decimal places viz c(6136-6141) The SAARF Universal LSMTM Z-Scores are to 2 decimal places viz c(6153-6154)
** Refer to Technical Report Volume 1 for details of the above 11/21/2005 PAGE 8 SAARF AMPS 2005
Card & col Code
SAARF : Group 1 9171 1 Living Group 2 2 Standards Group 3 3 Measure Group 4 4 (using 1993 Group 5 5 weights) Group 6 6 Group 7 7 Group 8 8
'93 SAARF LSM Scores 6026-6033 '93 SAARF Z-Scores 6039-6043
The SAARF '93 LSMTM Scores are to 6 decimal places viz c(6028-6033) The SAARF '93 LSMTM Z-Scores are to 2 decimal places viz c(6042-6043)
Work : Full time 9163 1 Status Part time 2 Not at all 3 ## For Men / Women Work Status see Men/Women Sections below
Weights : Population Weight (Adluts) 9227-9236 (see Page A Household Weight 9237-9246 as well) Household Decision Maker Weight 9247-9256 Houdehold Purchaser Weight 9257-9266
MEN ONLY
H/Hold Purchaser : Household Purchaser 9162 4
Marital Status: : Single 9162 1 Married/Living Together 2 Divorced/Widowed/Separated 3
Work Status : Full time 9162 5 Part time 6 Not at all 7
WOMEN ONLY
Cosmetic : Heavy (6-7) 9161 1 Usage Medium (3-5) 2 Light/None (0-2) 3
H/Hold Purchaser : Household Purchaser 9160 6
Marital Status: : Single 9160 1 Married/Living Together 2 Divorced/Widowed/Separated 3
Women and : With babies (up to 2 years) 9160 4 Children With children (2 to 15 years) 5
Work Status : Full time 9160 7 Part time 8 Not at all 9 11/21/2005 PAGE 9 SAARF AMPS 2005 A
MEDIA GROUPS MEASURE (MGM's)
Description Codes Media Groups Measurement: Group 1 5145 - 1 (MGM's) Group 2 2 Group 3 3 Group 4 4 Group 5 5 Group 6 6 Group 7 7 Group 8 8 11/21/2005 PAGE 10 SAARF AMPS 2005 A
SAARF ® LIFESTYLE GROUPS
Description Codes SAARF ® Lifestyle Groups
5310 - 5311 SU-LSM® Groups 1-5 Sports 1 Good Living 2 Outdoors 3 Youthfuls 4 Traditionals 5 Gamers 6 Bars & Betters 7 Showgoers 8 Homebodies 9
SU-LSM® Groups 6-10 Good Living 10 Gamers 11 Mainstream Sports 12 Traditionals 13 Niche Sports 14 Home bodies 15 Showgoers 16 Gardeners 17 Outdoors 18 Bars & Betters 19 Serious 20
None 0
** NB The SAARF ® LIFESTYLES for AMPS ® 2005 are not comprable with that of previous Amps ® Surveys. M0030 AMPS 2005 2 02
◆ START OF QUESTIONS / BEGIN VAN VRAE ♦
▲ TAKE LANGUAGE CARD OUT OF PLASTIC POCKET AND ▲ NEEM TAALKAART UIT DIE PLASTIESE VOUER EN WYS DIT SHOW TO INFORMANT UPSIDE DOWN ONDERSTEBO AAN DIE INFORMANT ▲ Say only: ▲ Sê slegs: 2. Please would you give me the answer(s) to these questions. 2. Gee vir my asseblief die antwoord(e) van die volgende vrae. ▲ RECORD ANSWER(S) ▲ NOTEER ANTWOORD(E)
2. Which language do you PERSONALLY speak most often at home? 3. Watter taal praat u PERSOONLIK die meeste by die huis? ▲ ▲ INTERVIEWER: IF RESPONDENT CANNOT DECIDE ON ONE ONDERVRAER: INDIEN DIE RESPONDENT NIE OP EEN TAAL LANGUAGE, ASK WHICH LANGUAGE HE/SHE SPOKE MOST KAN BESLUIT NIE, VRA WATTER TAAL HY/SY GISTER DIE OFTEN YESTERDAY MEESTE GEPRAAT HET ▲ ▲ RECORD ONE ANSWER NOTEER EEN ANTWOORD
3. Excluding …. (language in Q3), which OTHER languages do you 4. …. (Taal in V3) uitgesluit, watter ANDER tale, indien enige, praat u PERSONALLY speak at home, if any? PERSOONLIK by die huis?
▲ RECORD ANSWER(S) ▲ NOTEER ANTWOORD(E)
At home At home At home GROUP/GROEP A: GROUP/GROEP B: GROUP/GROEP C: Read Most Other Read Most Other Read Most Other 117-1 121-1 125-1 Afrikaans 118-2 122-2 126-2 North/Noord Sotho 118-9 122-9 126-9 Tswana -2 -2 -2 Chinese/Chinees -3 -3 -3 Portuguese/Portugees 119-0 123-0 127-0 -3 -3 -3 Urdu Dutch/Hollands -4 -4 -4 South/Suid Sotho -1 -1 -1 Venda
-4 -4 -4 English/Engels -5 -5 -5 Swazi -2 -2 -2 Xhosa -5 -5 -5 French/Frans -6 -6 -6 Tamil -3 -3 -3 Zulu -6 -6 -6 German/Duits -7 -7 -7 Telegu
-4 -4 -4 Other -7 -7 -7 Greek/Grieks -8 -8 -8 Tsonga -5 CANNOT READ (2) -8 -8 -8 Gujerati
-9 -9 -9 Hindi -5 NO OTHER LANGUAGE (4)
118-0 122-0 126-0 Italian/Italiaans Ndebele -1 -1 -1 M0055 SECTION CINEMA AMPS 2005 3 DEEL A BIOSKOOP 05
SECTION CINEMA DEEL A BIOSKOOP
▲ READ OUT: ▲ LEES VOOR:
Advertisers need to know who goes to the cinema. Adverteerders wil weet wie die bioskoop besoek.
A1. When last did you go to the cinema? A1. Wanneer laas het u na 'n bioskoop gegaan?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD
1 - 7 days ago 129 - 1 1 - 7 dae gelede 8 - 14 days ago - 2 8 - 14 dae gelede 3 - 4 weeks ago - 3 3 - 4 weke gelede 5 - 6 weeks ago - 4 5 - 6 weke gelede 7 - 8 weeks ago - 5 7 - 8 weke gelede 2 - 3 months ago - 6 2 - 3 maande gelede 4 - 5 months ago - 7 4 - 5 maande gelede 6 months ago - 8 6 maande gelede 7 – 12 months ago - 9 7 – 12 maande gelede Longer ago 130 - 0 Langer gelede Never - 1 Nooit
11/21/2005 SAARF AMPS 2005
Page 3b
Cinema
AVERAGE 4 WEEK ATTENDANCE 150 & USING PAST 3 MONTHS ESTIMATES
NUMBER of TIMES ATTENDED CINEMA IN AN AVERAGE 4 WEEKS USING PAST 3 MONTHS ESTIMATES 144 146
TOTAL NUMBER of TIMES ATTENDED CINEMA IN ESTIMATED 3 MONTHS 141 143 M0055 SECTION READERSHIP AMPS 2005 4A DEEL B LESERTAL 05
▲ READ OUT:
The media industry are interested in measuring people’s readership of newspapers and magazines.
▲ MAKE SURE THAT YOU ARE USING THE CORRECT AREA SHOWCARD FILE AND MASTHEAD SHUFFLECARDS.
▲ HAND THE BOX WITH SHUFFLED MASTHEAD CARDS OVER TO THE RESPONDENT.
▲ PLEASE MAKE SURE THAT THE RESPONDENT LOOKS AT ALL THE CARDS.
B1 Here is a pack of little cards. Each card has the masthead of a newspaper or magazine on it. I would like you to go through these cards and tell me whether or not you personally have READ or PAGED THROUGH any copy of that publication during the PAST 6 MONTHS.
▲ SET UP DEFINITION CARD AND READ OUT.
By "read or paged through" we mean that you personally read or paged through all or part of a copy. It does not matter if it was your copy or someone else's and it does not matter where you read or paged through it. It also does not matter if you or someone else bought it or whether you received it free of charge at your home or elsewhere.
▲ SET UP HEADING CARDS.
If you have read or paged through it, you place the card here (POINT). If you have NOT, you place it here (POINT). The cards are numbered from 1 to 157, but you will only be shown those that can be obtained in your area.
▲ TAKE THE CARDS IN THE “YES, I HAVE IN THE PAST 6 MONTHS" PILE AND ASK THE RESPONDENT TO READ OUT THE NUMBER APPEARING ON THE TOP RIGHT HAND CORNER OF EACH CARD AND RECORD ANSWER(S) UNDER B1 "YES". PLEASE NOTE THAT THE PUBLICATIONS ARE IN NUMERICAL, NOT ALPHABETICAL ORDER.
▲ IF NONE IN PAST 6 MONTHS, RECORD "NONE OF THESE" AND SKIP TO SECTION C.
B2. For each of the newspapers and/or magazines you have read or paged through in the past 6 months, we will be asking you how many different issues you usually READ or PAGE THROUGH over a certain time.
▲ ASK SEPARATELY FOR DAILY, BIWEEKLY (TWICE A WEEK), WEEKLY, FORTNIGHTLY, MONTHLY, ALTERNATE MONTHLY (EVERY SECOND MONTH) AND QUARTERLY (EVERY THIRD MONTH) PUBLICATIONS AS FOLLOWS:
B2A. ASK IF ANY DAILY PUBLICATIONS IN B1 "YES" (NUMBERS 1 TO 19)
In an average week from MONDAY TO FRIDAY, 5 ISSUES of each daily newspaper are published. How many different issues of .... (MENTION DAILY NEWSPAPER), do you usually read or page through?
B2B. ASK IF THE BIWEEKLY (TWICE A WEEK) PUBLICATION “ILANGA” IN B1 "YES" (NUMBER 20)
In a 3 WEEK PERIOD, 6 ISSUES of each biweekly newspaper are published. How many different issues of …. (MENTION BIWEEKLY NEWSPAPER), do you usually read or page through?
B2C. ASK IF ANY WEEKLY PUBLICATIONS IN B1 "YES" (NUMBERS 21 TO 59)
In a 6 WEEK PERIOD, 6 ISSUES of each weekly newspaper or magazine are published. How many different issues of .... (MENTION WEEKLY NEWSPAPER/MAGAZINE), do you usually read or page through?
B2D. ASK IF ANY FORTNIGHTLY PUBLICATIONS IN B1 "YES" (NUMBERS 60 TO 61)
In a 12 WEEK PERIOD, 6 ISSUES of each fortnightly magazine are published. How many different issues of .... (MENTION FORTNIGHTLY MAGAZINE), do you usually read or page through? M0055 SECTION READERSHIP AMPS 2005 4B DEEL B LESERTAL 05
B2E. ASK IF ANY MONTHLY PUBLICATIONS IN B1 "YES" (NUMBERS 62 TO 136)
In a 6 MONTH PERIOD, 6 ISSUES of each monthly magazine/newspaper are published. How many different issues of .... (MENTION MONTHLY MAGAZINE/NEWSPAPER), do you usually read or page through?
B2F. ASK IF ANY ALTERNATE MONTHLY (EVERY SECOND MONTH) PUBLICATION IN B1 "YES" (NUMBERS 137 TO 146)
In a 6 MONTH PERIOD, 3 ISSUES of each alternate monthly magazine are published. How many different issues of .... (MENTION ALTERNATE MONTHLY MAGAZINE), do you usually read or page through?
B2G. ASK IF ANY QUARTERLY PUBLICATION IN B1 "YES" (NUMBERS 147 TO 157)
In a 6 MONTH PERIOD, 2 ISSUES of each quarterly magazine are published. How many different issues of .... (MENTION QUARTERLY MAGAZINE), do you usually read or page through?
▲ RECORD NUMBER OF ISSUES FOR EACH PUBLICATION READ IN B1 "YES"
▲ SHOW CARD B3 - "WHEN LAST READ"
B3. Excluding today, when was the last time you personally read or paged through a copy of ... (MENTION PUBLICATION)? Just give me the number.
▲ RECORD THE "WHEN LAST" NUMBER (1-12) FOR EACH PUBLICATION READ IN B1 "YES".
▲ ASK BOTH B4 AND B5 BEFORE CONTINUING WITH THE NEXT PUBLICATION
▲ ASK SEPARATELY FOR DAILY (A), BIWEEKLY (B), WEEKLY (C), FORTNIGHTLY (D), MONTHLY (E), ALTERNATE MONTHLY (F) AND QUARTERLY (G) PUBLICATIONS AS FOLLOWS:
B4A. ASK IF ANY DAILY NEWSPAPER READ YESTERDAY, 2 DAYS AGO OR 3 DAYS AGO (CODES 1, 2, 3) IN B3
D Think back to the specific issue of ... (MENTION DAILY NEWSPAPER) you last read. Please tell me whether you read that issue on one day A only or on more than one day? I L ▲ RECORD ONE ANSWER Y B5A. ASK IF ANY DAILY NEWSPAPER READ ON MORE THAN ONE DAY IN B4
When did you read this particular issue of ... (MENTION DAILY NEWSPAPER) for the FIRST time. How many days ago was it?
▲ RECORD NUMBER OF DAYS
B4B. ASK IF ANY BIWEEKLY (TWICE WEEKLY) NEWSPAPER READ UP TO 5 DAYS AGO (CODES 1 TO 5) IN B3 B Think back to the specific issue of ... (MENTION BIWEEKLY NEWSPAPER), you last read. Please tell me whether you read that issue on one I day only or on more than one day? W E ▲ RECORD ONE ANSWER E K B5B. ASK IF ANY BIWEEKLY (TWICE WEEKLY) NEWSPAPER READ ON MORE THAN ONE DAY IN B4 L When did you read this particular issue of ... (MENTION BIWEEKLY NEWSPAPER) for the FIRST time. How many days ago was it? Y ▲ RECORD NUMBER OF DAYS
B4C. ASK IF ANY WEEKLY NEWSPAPER/MAGAZINE READ WITHIN THE PAST 7 DAYS, (CODES 1 TO 6) IN B3
Think back to the specific issue of ... (MENTION WEEKLY NEWSPAPER/MAGAZINE), you last read. Please tell me whether you read that W issue on one day only or on more than one day? E E ▲ RECORD ONE ANSWER K L B5C. ASK IF ANY WEEKLY NEWSPAPER/MAGAZINE READ ON MORE THAN ONE DAY IN B4 Y When did you read this particular issue of ... (MENTION WEEKLY NEWSPAPER/MAGAZINE) for the FIRST time. Was it within the last 7 days or more than 7 days ago? ▲ RECORD ONE ANSWER
M0055 SECTION READERSHIP AMPS 2005 4C DEEL B LESERTAL 05
F B4D. ASK IF ANY FORTNIGHTLY MAGAZINE READ WITHIN THE PAST 14 DAYS, (CODES 1 TO 7) IN B3 O R Think back to the specific issue of ... (MENTION FORTNIGHTLY MAGAZINE), you last read. Please tell me whether you read that issue on T one day only or on more than one day? N ▲ RECORD ONE ANSWER I B5D. ASK IF ANY FORTNIGHTLY MAGAZINE READ ON MORE THAN ONE DAY IN B4 G H When did you read this particular issue of ... (MENTION FORTNIGHTLY MAGAZINE) for the FIRST time. Was it within the last 14 days or T more than 14 days ago? L Y ▲ RECORD ONE ANSWER
B4E. ASK IF ANY MONTHLY NEWSPAPER/MAGAZINE READ WITHIN THE PAST 4 WEEKS, (CODES 1 TO 8) IN B3
Think back to the specific issue of ... (MENTION MONTHLY NEWSPAPER/MAGAZINE), you last read. Please tell me whether you read that M issue on one day only or on more than one day? O N ▲ RECORD ONE ANSWER T H B5E. ASK IF ANY MONTHLY NEWSPAPER/MAGAZINE READ ON MORE THAN ONE DAY IN B4 L Y When did you read this particular issue of ... (MENTION MONTHLY NEWSPAPER/MAGAZINE) for the FIRST time. Was it within the last 4 weeks or more than 4 weeks ago?
▲ RECORD ONE ANSWER
B4F. ASK IF ANY ALTERNATE MONTHLY (EVERY SECOND MONTH) MAGAZINE READ WITHIN THE PAST 8 WEEKS, (CODES 1 TO 10) IN B3 A
L Think back to the specific issue of ... (MENTION ALTERNATE MONTHLY MAGAZINE), you last read. Please tell me whether you read that M T issue on one day only or on more than one day? O E N ▲ RECORD ONE ANSWER R T N H B5F. ASK IF ANY ALTERNATE MONTHLY (EVERY SECOND MONTH) MAGAZINE READ ON MORE THAN ONE DAY IN B4 A L T When did you read this particular issue of ... (MENTION ALTERNATE MONTHLY MAGAZINE) for the FIRST time. Was it within the last Y E 8 weeks or more than 8 weeks ago?
▲ RECORD ONE ANSWER
B4G. ASK IF ANY QUARTERLY MAGAZINE READ WITHIN THE PAST 12 WEEKS, (CODES 1 TO 11) IN B3 Q Think back to the specific issue of ... (MENTION QUARTERLY MAGAZINE), you last read. Please tell me whether you read that issue on one U day only or on more than one day? A R ▲ RECORD ONE ANSWER T E B5G. ASK IF ANY QUARTERLY MAGAZINE READ ON MORE THAN ONE DAY IN B4 R L When did you read this particular issue of ... (MENTION QUARTERLY MAGAZINE) for the FIRST time. Was it within the last 12 weeks or more than 12 weeks ago? Y ▲ RECORD ONE ANSWER
▲ SHOW CARD B6 - "ORIGIN OF COPY"
B6. And again thinking of this particular issue of ... (MENTION PUBLICATION), whose copy did you read ? Just give me the number.
▲ RECORD THE "ORIGIN OF COPY" NUMBER (0-4) FOR EACH PUBLICATION READ IN B1 "YES"
▲ CONTINUE WITH B7
AMPS 2005 5A SECTION B READERSHIP
Average B1 B2 B3 B4 B6 Issue Newspapers Issues When Last Days B5 Origin Readership Yes 1 - 12 1 Day 1 Day + First Read 1 - 5 (AIRS) No. Dailies 0 - 5 1 TO 3 No. of days
1 Beeld 239 1 309 909 - 910 1609 -1 -2 2209 - 2210 2809 910 -9
2 Die Burger 239 2 310 911 - 912 1610 -1 -2 2211 - 2212 2810 912 -9
3 Business Day 239 3 311 913 - 914 1611 -1 -2 2213 - 2214 2811 914 -9
4 Cape Argus 239 4 312 915 - 916 1612 -1 -2 2215 - 2216 2812 916 -9
5 Cape Times 239 5 313 917 - 918 1613 -1 -2 2217 - 2218 2813 918 -9
6 The Citizen 239 6 314 919 - 920 1614 -1 -2 2219 - 2220 2814 920 -9
7 Daily Dispatch 239 7 315 921 - 922 1615 -1 -2 2221 - 2222 2815 922 -9
8 Daily News 239 8 316 923 - 924 1616 -1 -2 2223 - 2224 2816 924 -9
9 Daily Sun 239 9 317 925 - 926 1617 -1 -2 2225 - 2226 2817 926 -9
10 D.F. Advertiser 240 0 318 927 - 928 1618 -1 -2 2227 - 2228 2818 928 -9
11 The Herald 240 1 319 929 - 930 1619 -1 -2 2229 - 2230 2819 930 -9
12 Isolezwe 240 2 320 931 - 932 1620 -1 -2 2231 - 2232 2820 932 -9
13 The Mercury 240 3 321 933 - 934 1621 -1 -2 2233 - 2234 2821 934 -9
14 Pretoria News 240 4 322 935 - 936 1622 -1 -2 2235 - 2236 2822 936 -9
15 Sowetan 240 5 323 937 - 938 1623 -1 -2 2237 - 2238 2823 938 -9
16 The Star 240 6 324 939 - 940 1624 -1 -2 2239 - 2240 2824 940 -9
17
18 Volksblad 240 8 326 943 - 944 1626 -1 -2 2243 - 2244 2826 944 -9 19 The Witness 240 9 327 945 - 946 1627 -1 -2 2245 - 2246 2827 946 -9 Bi-Weeklies 0 - 6 1 TO 5 No. of days
20 Ilanga (Mon/Thu) 241 0 354 961 - 962 1654 -1 -2 2261 - 2262 2854 962 -9 Weeklies 0 - 61 TO 6 Within More Than
21 Die Burger (Sat) 241 1 409 1009 - 1010 1709 -1 -2 2309 -1 -2 2909 1010 -9
22 The Citizen Weekend Edition (Sat) 241 2 410 1011 - 1012 1710 -1 -2 2310 -1 -2 2910 1012 -9
23 City Press 241 3 411 1013 - 1014 1711 -1 -2 2311 -1 -2 2911 1014 -9
24 The Independent On Saturday 241 4 412 1015 - 1016 1712 -1 -2 2312 -1 -2 2912 1016 -9
25 Mail & Guardian 241 5 413 1017 - 1018 1713 -1 -2 2313 -1 -2 2913 1018 -9
26 Naweek Beeld (Sat) 241 6 414 1019 - 1020 1714 -1 -2 2314 -1 -2 2914 1020 -9
27 Post (Wed) 241 7 415 1021 - 1022 1715 -1 -2 2315 -1 -2 2915 1022 -9
28 Pretoria News Weekend (Sat) 241 8 417 1025 - 1026 1717 -1 -2 2317 -1 -2 2917 1026 -9
29 Rapport 241 9 418 1027 - 1028 1718 -1 -2 2318 -1 -2 2918 1028 -9
30 Saturday Dispatch 242 0 419 1029 - 1030 1719 -1 -2 2319 -1 -2 2919 1030 -9
31 Saturday Star 242 1 420 1031 - 1032 1720 -1 -2 2320 -1 -2 2920 1032 -9
32 Saturday Weekend Argus 242 2 421 1033 - 1034 1721 -1 -2 2321 -1 -2 2921 1034 -9
33 Weekend Sunday Argus 242 3 422 1035 - 1036 1722 -1 -2 2322 -1 -2 2922 1036 -9 34 Son 242 4 423 1037 - 1038 1723 -1 -2 2323 -1 -2 2923 1038 -9 35 The Sunday Independent 242 5 424 1039 - 1040 1724 -1 -2 2324 -1 -2 2924 1040 -9
36 Sunday Sun 242 6 425 1041 - 1042 1725 -1 -2 2325 -1 -2 2925 1042 -9 37 Sunday Times 242 7 426 1043 - 1044 1726 -1 -2 2326 -1 -2 2926 1044 -9 38 Sunday Tribune 242 8 427 1045 - 1046 1727 -1 -2 2327 -1 -2 2927 1046 -9 39 Sunday World 242 9 428 1047 - 1048 1728 -1 -2 2328 -1 -2 2928 1048 -9 40 Volksblad (Sat) 243 0 429 1049 - 1050 1729 -1 -2 2329 -1 -2 2929 1050 -9 41 Weekend Post 243 1 430 1051 - 1052 1730 -1 -2 2330 -1 -2 2930 1052 -9 42 Weekend Witness (Sat) 243 2 431 1053 - 1054 1731 -1 -2 2331 -1 -2 2931 1054 -9
43 Soccer Laduma 243 3 432 1055 - 1056 1732 -1 -2 2332 -1 -2 2932 1056 -9
** NB SEE APPENDIX FOR CODING B3 B6 ## - FREQUENCY CHANGE - B2 ISSUES NOT RELEASED AMPS 2005 5B SECTION B READERSHIP
Average B1 B2 B3 B4 B6 Issue Magazines / Newspaper Issues When Last Days B5 Origin Readership Yes 1 - 12 1 Day 1 Day + First Read 1 - 5 (AIRS) No. WEEKLY MAGAZINES 0 - 61 TO 6 Within More than
44
45
46 Drum 243 6 509 1109 - 1110 1809 -1 -2 2409 -1 -2 3009 1110 -9
47 Farmer's Weekly 243 7 510 1111 - 1112 1810 -1 -2 2410 -1 -2 3010 1112 -9
48 Finance Week 243 8 511 1113 - 1114 1811 -1 -2 2411 -1 -2 3011 1114 -9
49 Finansies & tegniek 243 9 512 1115 - 1116 1812 -1 -2 2412 -1 -2 3012 1116 -9
50 Financial Mail 244 0 513 1117 - 1118 1813 -1 -2 2413 -1 -2 3013 1118 -9
51
52 Huisgenoot 244 2 514 1119 - 1120 1814 -1 -2 2414 -1 -2 3014 1120 -9
53 Landbou weekblad 244 3 515 1121 - 1122 1815 -1 -2 2415 -1 -2 3015 1122 -9
54 Rapport tydskrif 244 4 516 1123 - 1124 1816 -1 -2 2416 -1 -2 3016 1124 -9
55 Sunday Times Magazine 244 5 517 1125 - 1126 1817 -1 -2 2417 -1 -2 3017 1126 -9
56 Time 244 6 518 1127 - 1128 1818 -1 -2 2418 -1 -2 3018 1128 -9
57 Vrouekeur 244 7 519 1129 - 1130 1819 -1 -2 2419 -1 -2 3019 1130 -9
58 You 244 8 520 1131 - 1132 1820 -1 -2 2420 -1 -2 3020 1132 -9 59 People Magazine 244 9 521 1133 - 1134 1821 -1 -2 2421 -1 -2 3021 1134 -9
FORTNIGHTLY MAGAZINES 0 - 61 TO 7 Within More than
60 Kickoff 245 0 550 1151 - 1152 1850 -1 -2 2450 -1 -2 3050 1152 -9 61 TV Plus 245 1 551 1153 - 1154 1851 -1 -2 2451 -1 -2 3051 1154 -9
MONTHLY NEWSPAPER 0 - 61 TO 8 Within More than
62 The Teacher 245 2 560 1171 - 1172 1860 -1 -2 2460 -1 -2 3060 1172 -9
MONTHLY MAGAZINES 0 - 61 TO 8 Within More than
63
64
65 Animaltalk 245 5 609 1209 - 1210 1909 -1 -2 2509 -1 -2 3109 1210 -9
66 Baba & Kleuter 245 6 610 1211 - 1212 1910 -1 -2 2510 -1 -2 3110 1212 -9
67 Bike SA Magazine 245 7 611 1213 - 1214 1911 -1 -2 2511 -1 -2 3111 1214 -9
68 Blunt Magazine 245 8 612 1215 - 1216 1912 -1 -2 2512 -1 -2 3112 1216 -9
69 Bona 245 9 613 1217 - 1218 1913 -1 -2 2513 -1 -2 3113 1218 -9
70 Car 246 0 614 1219 - 1220 1914 -1 -2 2514 -1 -2 3114 1220 -9
71 Caravan and Outdoor Life 246 1 615 1221 - 1222 1915 -1 -2 2515 -1 -2 3115 1222 -9
72 Club Magazine (Lewis/Best Electric) 246 2 616 1223 - 1224 1916 -1 -2 2516 -1 -2 3116 1224 -9
73 Club Magazine (Foschini Group) 246 3 617 1225 - 1226 1917 -1 -2 2517 -1 -2 3117 1226 -9 74 SA Computer Magazine 246 4 618 1227 - 1228 1918 -1 -2 2518 -1 -2 3118 1228 -9 75 Compleat Golfer 246 5 619 1229 - 1230 1919 -1 -2 2519 -1 -2 3119 1230 -9
76 Cosmopolitan 246 6 620 1231 - 1232 1920 -1 -2 2520 -1 -2 3120 1232 -9 77 South African Country Life 246 7 621 1233 - 1234 1921 -1 -2 2521 -1 -2 3121 1234 -9
78 Dish/Skottel (DStv guide/gids) 246 8 622 1235 - 1236 1922 -1 -2 2522 -1 -2 3122 1236 -9 79 Dit (die idees tydskrif) 246 9 623 1237 - 1238 1923 -1 -2 2523 -1 -2 3123 1238 -9 80 Drive 247 0 624 1239 - 1240 1924 -1 -2 2524 -1 -2 3124 1240 -9 81 Elle 247 1 625 1241 - 1242 1925 -1 -2 2525 -1 -2 3125 1242 -9
82 Enterprise 247 2 626 1243 - 1244 1926 -1 -2 2526 -1 -2 3126 1244 -9
83 Essentials 247 3 627 1245 - 1246 1927 -1 -2 2527 -1 -2 3127 1246 -9
84 Fairlady 247 4 628 1247 - 1248 1928 -1 -2 2528 -1 -2 3128 1248 -9
85 Femina 247 5 629 1249 - 1250 1929 -1 -2 2529 -1 -2 3129 1250 -9
86 FHM 247 6 630 1251 - 1252 1930 -1 -2 2530 -1 -2 3130 1252 -9
87 Finesse 247 7 631 1253 - 1254 1931 -1 -2 2531 -1 -2 3131 1254 -9
88 Food & Home Entertaining 247 8 632 1255 - 1256 1932 -1 -2 2532 -1 -2 3132 1256 -9
89 South African Garden and Home 247 9 633 1257 - 1258 1933 -1 -2 2533 -1 -2 3133 1258 -9
90 South African Gardening 248 0 634 1259 - 1260 1934 -1 -2 2534 -1 -2 3134 1260 -9
91 Getaway 248 1 635 1261 - 1262 1935 -1 -2 2535 -1 -2 3135 1262 -9
92
93 South Africa Golf Digest 248 3 636 1263 - 1264 1936 -1 -2 2536 -1 -2 3136 1264 -9
94 South African Home Owner 248 4 ## 1517 - 1518 2113 -1 -2 2713 -1 -2 3313 1518 -9 95 Condé Nast House & Garden 248 5 637 1265 1266 1937 -1 -2 2537 -1 -2 3137 1266 -9
** NB SEE APPENDIX FOR CODING B3 B6 ## - FREQUENCY CHANGE - B2 ISSUES NOT RELEASED AMPS 2005 5C SECTION B READERSHIP
Average B1 B2 B3 B4 B6 Issue Issues When Last Days B5 Origin Readership MagazinesYes 1 - 12 1 Day 1 Day + First Read 1 - 5 (AIRS) No. MONTHLY MAGAZINES (Cont.) 0 - 61 TO 8 Within More than 96 House and Leisure 248 6 638 1267 - 1268 1938 -1 -2 2538 -1 -2 3138 1268 -9 97 Hustler 248 7 639 1269 - 1270 1939 -1 -2 2539 -1 -2 3139 1270 -9 98 Imagine/Droom (Edgars Club) 248 8 640 1271 - 1272 1940 -1 -2 2540 -1 -2 3140 1272 -9 99 Insig 248 9 641 1273 - 1274 1941 -1 -2 2541 -1 -2 3141 1274 -9 100 Jet Club (previously Club Together Magazine) 249 0 642 1275 - 1276 1942 -1 -2 2542 -1 -2 3142 1276 -9 101 102 Living and Loving 249 2 644 1311 - 1312 1944 -1 -2 2544 -1 -2 3144 1312 -9 103 Longevity 249 3 645 1313 - 1314 1945 -1 -2 2545 -1 -2 3145 1314 -9 104 Loslyf 249 4 646 1315 - 1316 1946 -1 -2 2546 -1 -2 3146 1316 -9 105 Magic/M (M-Net TV guide/gids) 249 5 647 1317 - 1318 1947 -1 -2 2547 -1 -2 3147 1318 -9 106 107 Man Magnum 249 7 649 1321 - 1322 1949 -1 -2 2549 -1 -2 3149 1322 -9 108 Marie Claire 249 8 650 1323 - 1324 1950 -1 -2 2550 -1 -2 3150 1324 -9 109 Men's Health 249 9 651 1325 - 1326 1951 -1 -2 2551 -1 -2 3151 1326 -9 110 National Geographic 250 0 652 1327 - 1328 1952 -1 -2 2552 -1 -2 3152 1328 -9 111 'O' The Oprah Magazine 250 1 653 1329 - 1330 1953 -1 -2 2553 -1 -2 3153 1330 -9 112 PC Format 250 2 654 1331 - 1332 1954 -1 -2 2554 -1 -2 3154 1332 -9 113 Popular Mechanics 250 3 655 1333 - 1334 1955 -1 -2 2555 -1 -2 3155 1334 -9 114 Reader's Digest 250 4 656 1335 - 1336 1956 -1 -2 2556 -1 -2 3156 1336 -9 115 Rooi Rose 250 5 657 1337 - 1338 1957 -1 -2 2557 -1 -2 3157 1338 -9 116 Runner's World 250 6 658 1339 - 1340 1958 -1 -2 2558 -1 -2 3158 1340 -9 117 Sarie 250 7 659 1341 - 1342 1959 -1 -2 2559 -1 -2 3159 1342 -9 118 SA 4X4 Magazine 250 8 660 1343 - 1344 1960 -1 -2 2560 -1 -2 3160 1344 -9 119 SA Sports Illustrated 250 9 661 1345 - 1346 1961 -1 -2 2561 -1 -2 3161 1346 -9 120 Shape 251 0 662 1347 - 1348 1962 -1 -2 2562 -1 -2 3162 1348 -9 121 SL 251 1 663 1349 - 1350 1963 -1 -2 2563 -1 -2 3163 1350 -9 122 123 Soul 251 3 664 1351 - 1352 1964 -1 -2 2564 -1 -2 3164 1352 -9 124 125 Style 251 5 665 1353 - 1354 1965 -1 -2 2565 -1 -2 3165 1354 -9 126 Stywe Lyne/Tight Lines 251 6 666 1355 - 1356 1966 -1 -2 2566 -1 -2 3166 1356 -9 127 128 Topcar 251 8 667 1357 - 1358 1967 -1 -2 2567 -1 -2 3167 1358 -9 129 True Love 251 9 669 1361 - 1362 1969 -1 -2 2569 -1 -2 3169 1362 -9 130 Tuin Paleis 252 0 ## 1521 - 1522 2115 -1 -2 2715 -1 -2 3315 1522 -9 131 132 Wiel 252 2 670 1363 - 1364 1970 -1 -2 2570 -1 -2 3170 1364 -9 133 Wine Magazine 252 3 671 1365 - 1366 1971 -1 -2 2571 -1 -2 3171 1366 -9 134 Woman's Value 252 4 672 1367 - 1368 1972 -1 -2 2572 -1 -2 3172 1368 -9 135 Your Baby 252 5 673 1369 - 1370 1973 -1 -2 2573 -1 -2 3173 1370 -9 136 Your Family 252 6 674 1371 - 1372 1974 -1 -2 2574 -1 -2 3174 1372 -9 ALTERNATE - MONTHLY MAGAZINES 0 - 31 TO 10 Within More than 137 138 South Africa Bicycling 252 8 810 1511 - 1512 2110 -1 -2 2710 -1 -2 3310 1512 -9 139 140 141 GQ 253 1 811 1513 - 1514 2111 -1 -2 2711 -1 -2 3311 1514 -9 142 Habitat 253 2 812 1515 - 1516 2112 -1 -2 2712 -1 -2 3312 1516 -9 143 Threads & Crafts 253 3 814 1519 - 1520 2114 -1 -2 2714 -1 -2 3314 1520 -9 144 145 Y Mag 253 5 816 1523 - 1524 2116 -1 -2 2716 -1 -2 3316 1524 -9 146 Your Pregnancy 253 6 817 1525 - 1526 2117 -1 -2 2717 -1 -2 3317 1526 -9 QUARTERLY MAGAZINES 0 - 21 TO 11 Within More than 147 AA traveller (previously The Motorist) 253 7 850 1550 - 1551 2150 -1 -2 2750 -1 -2 3350 1551 -9 148 149 De Kat 253 9 851 1552 - 1553 2151 -1 -2 2751 -1 -2 3351 1553 -9 150 Discovery 254 0 852 1554 - 1555 2152 -1 -2 2752 -1 -2 3352 1555 -9 151 152 153 154 In House Club 254 4 854 1558 - 1559 2154 -1 -2 2754 -1 -2 3354 1559 -9 155 Personal Finance 254 5 856 1562 - 1563 2156 -1 -2 2756 -1 -2 3356 1563 -9 156 157 Vodaworld Magazine 254 7 857 1564 - 1565 2157 -1 -2 2757 -1 -2 3357 1565 -9
NONE OF THESE 254-8
** NB SEE APPENDIX FOR CODING B3 B6 ## - FREQUENCY CHANGE - B2 ISSUES NOT RELEASED 11/21/2005 SAARF AMPS 2005
Average Issue Readership
Card & column Code
Newspapers : Any "AMPS" Daily 9331 1 Any "AMPS" Weekly 9331 2 Any "AMPS" Newspaper 9331 3
Magazines : Any "AMPS" Weekly Magazine 9340 & Any "AMPS" Weekly Fortnightly Magazine 9340 - Any "AMPS" Monthly Magazine 9340 0 Any "AMPS" Magazine 9340 1 Any "AMPS" Newspaper / Magazine 9340 2 Any "AMPS" Newspaper Subscriber Magazine 9340 4 Any "AMPS" Alternate Monthly Magazine 9340 5 Any "AMPS" Quarterly Magazine 9340 6 M0055 SECTION READERSHIP (SUPPLEMENTS) AMPS 2005 6A DEEL B LESERTAL (BYLAE) 05
▲ CHECK BACK TO DAILY (PUBLICATIONS 1 TO 19) AND WEEKLY (PUBLICATIONS 21 TO 42) ▲ KONTROLEER MET DAAGLIKSE (PUBLIKASIES 1 TOT 19) EN WEEKLIKSE (PUBLIKASIES 21 NEWSPAPERS READ IN B1 "YES" AND MARK OFF THOSE NEWSPAPERS WITH SUPPLEMENTS TOT 42) KOERANTE WAT GELEES IS IN B1 "JA" EN MERK DIÉ KOERANTE MET BYLAE AF WAT READ OR PAGED THROUGH IN THE PAST 6 MONTHS FOR B7. IF NONE OF THESE DAILY OR GELEES OF DEUR GEBLAAI IS IN DIE AFGELOPE 6 MAANDE VIR B7. INDIEN GEENEEN VAN WEEKLY NEWSPAPERS HAVE SUPPLEMENTS, SKIP TO SECTION C. HIERDIE DAAGLIKSE OF WEEKLIKSE KOERANTE BYLAES HET NIE, GAAN NA DEEL C.
▲ READ OUT: ▲ LEES HARDOP: We are now going to ask you about the supplements in some of the newspapers you have read or paged through. By Ons gaan u nou vra oor bylaes in sommige van die koerante wat u gelees of deurgeblaai het. Met bylaes bedoel ons supplements we mean individual sections which are separate from the main newspaper and which appear regularly. individuele gedeeltes wat afsonderlik is van die hoofkoerant en wat gereeld verskyn.
▲ FOR EACH DAILY NEWSPAPER READ IN PAST 6 MONTHS, SHOW CARD B7A, AND/OR B7B, ▲ VIR ELKE DAAGLIKSE KOERANT WAT IN AFGELOPE 6 MAANDE GELEES IS, TOON KAART AND/OR B7C, AND/OR B7D. CARD B7A SHOWS THE DAILY SUPPLEMENTS, CARD B7B SHOWS B7A, EN/OF B7B, EN/OF B7C, EN/OF B7D. KAART B7A TOON DIE DAAGLIKSE BYLAES, KAART THE THREE-TIMES-A-WEEK SUPPLEMENTS, CARD B7C SHOWS THE BI-WEEKLY B7B TOON DIE DRIEMAAL-WEELIKSE BYLAES, KAART B7C TOON DIE TWEEMAAL- SUPPLEMENTS, AND CARD B7D SHOWS THE WEEKLY SUPPLEMENTS, IF ANY, FOR THAT WEEKLIKSE BYLAES EN KAART B7D TOON DIE WEEKLIKSE BYLAES, INDIEN ENIGE, VIR NEWSPAPER. DAARDIE KOERANT.
▲ ASK B7A, B7B, B7C AND B7D BEFORE CONTINUING WITH THE NEXT PUBLICATION. ▲ VRA B7A, B7B, B7C EN B7D VOORDAT U MET DIE VOLGENDE PUBLIKASIE AANGAAN.
▲ IF A NEWSPAPER HAS A SHOW CARD B7A, SHOW THAT CARD FIRST AND ASK B7A. ▲ INDIEN 'N KOERANT 'N TOONKAART B7A HET, WYS DAARDIE KAART EERSTE EN VRA B7A.
B7A. Here is the daily supplement / a list of the daily supplements in .... (MENTION DAILY NEWSPAPER). B7A. Hier is die daaglikse bylae / 'n lys van die daaglikse bylaes in ..... (NOEM DAAGLIKSE KOERANT).
Excluding today, when was the LAST time you personally read or paged through a copy of this supplement/each of Vandag uitgesluit, wanneer het u persoonlik LAAS 'n kopie van hierdie bylae/elkeen van hierdie bylaes gelees of these supplements? deurgeblaai?
Just give me the number from the "WHEN LAST" list at the bottom of the card. Gee net vir my die nommer van die "WANNEER LAAS" lys onder aan die kaart.
▲ IF A NEWSPAPER HAS A SHOW CARD B7B, SHOW THAT CARD AND ASK B7B. ▲ INDIEN 'N KOERANT 'N TOONKAART B7B HET, TOON DAARDIE KAART EN VRA B7B.
B7B. Here is the supplement that appears three-times-a-week in The Citizen. B7B. Hier is die bylae wat driemaal-per-week in The Citizen verskyn.
Excluding today, when was the LAST time you personally read or paged through a copy of this supplement? Vandag uitgesluit, wanneer het u persoonlik LAAS 'n kopie van hierdie bylae gelees of deurgeblaai?
Just give me the number from the "WHEN LAST" list at the bottom of the card. Gee net vir my die nommer van die "WANNEER LAAS" lys onder aan die kaart.
▲ IF A NEWSPAPER HAS A SHOW CARD B7C, SHOW THAT CARD AND ASK B7C. ▲ INDIEN 'N KOERANT 'N TOONKAART B7C HET, WYS DAARDIE KAART EN VRA B7C.
B7C. Here is the bi-weekly supplement in …. (MENTION DAILY NEWSPAPER). B7C. Hier is die tweemaal-weeklikse bylae in ..... (NOEM DAAGLIKSE KOERANT).
Excluding today, when was the LAST time you personally read or paged through a copy of this supplement? Vandag uitgesluit, wanneer het u persoonlik LAAS 'n kopie van hierdie bylae gelees of deurgeblaai?
Just give me the number from the "WHEN LAST" list at the bottom of the card. Gee net vir my die nommer van die "WANNEER LAAS" lys onder aan die kaart.
▲ IF A NEWSPAPER HAS A SHOW CARD B7D, SHOW THAT CARD AND ASK B7D. ▲ INDIEN 'N KOERANT 'N TOONKAART B7D HET, TOON DAARDIE KAART EN VRA B7D.
B7D. Here is the weekly supplement / a list of the weekly supplements in … (MENTION DAILY NEWSPAPER). B7D. Hier is die weeklikse bylae / 'n lys van die weeklikse bylaes in ..... (NOEM DAAGLIKSE KOERANT).
Excluding today, when was the LAST time you personally read or paged through a copy of this supplement/each of Vandag uitgesluit, wanneer het u persoonlik LAAS 'n kopie van hierdie bylae/elkeen van hierdie bylaes gelees of these supplements? deurgeblaai?
Just give me the number from the "WHEN LAST" list at the bottom of the card. Gee net vir my die nommer van die "WANNEER LAAS" lys onder aan die kaart.
▲ RECORD THE "WHEN LAST" NUMBER (1-12), OR ZERO (0) IF THE RESPONDENT GIVES A ▲ NOTEER DIE "WANNEER LAAS" NOMMER (1-12), OF NUL (0) AS DIE RESPONDENT 'N "NOOIT" "NEVER" ANSWER, FOR EACH DAILY NEWSPAPER READ. ANTWOORD GEE, VIR ELKE DAAGLIKSE KOERANT GELEES. THERE MUST BE ONE ANSWER FOR EACH SUPPLEMENT FOR EACH DAILY NEWSPAPER READ. DAAR MOET EEN ANTWOORD VIR ELKE BYLAE VAN ELKE DAAGLIKSE KOERANT WAT GELEES IS, WEES. M0055 AMPS 2005 6B SECTION B READERSHIP 05 B7 Average DAILY NEWSPAPER SUPPLEMENTS WHEN LAST Issue NEWSPAPERS 1-12, 0 = Never Readership (AIRS) 1. BEELD A. Dailies : 1. Plus 3409 - 3410 3410 - 9 2. Sake Beeld 3411 - 3412 3412 - 9 D. Weeklies : 1. JIP (Mon) 3413 - 3414 3414 - 9 2. Jou Geldsake (Thu) 3415 - 3416 3416 - 9 3. Motor Beeld (Thu) 3417 - 3418 3418 - 9
2. DIE BURGER A. Dailies : 1. Sake Burger 3421 - 3422 3422 - 9 D. Weeklies : 1. Buite (Tue) 3423 - 3424 3424 - 9 2. JIP (Mon-WC / Tue-EC) 3425 - 3426 3426 - 9 3. Joernaal (Fri) 3427 - 3428 3428 - 9 4. Leefstyl (Wed) 3429 - 3430 3430 - 9 5. Motors (Thu) 3431 - 3432 3432 - 9
4. CAPE ARGUS A. Dailies : 1. Tonight 3437 - 3438 3438 - 9 D. Weeklies : 1. Jobshop (Wed) 3439 - 3440 3440 - 9 5. CAPE TIMES A. Dailies : 1. Business Report 3441 - 3442 3442 - 9 D. Weeklies : 1. Career Times (Mon) 3443 - 3444 3444 - 9 2. Drive Times (Thu) 3445 - 3446 3446 - 9 3. Sport (Mon) 3447 - 3448 3448 - 9 4. Top of the Times (Fri) 3449 - 3450 3450 - 9 6. THE CITIZEN B. a week : 1. Racing Express (Mon, Wed, Fri) 3451 - 3452 3452 - 9 D. Weeklies : 1. Motoring (Wed) 3453 - 3454 3454 - 9 7. DAILY DISPATCH D. Weeklies : 1. Indabazethu (Wed) 3455 - 3456 3456 - 9 8. DAILY NEWS A. Dailies : 1. Tonight 3457 - 3458 3458 - 9 D. Weeklies : 1. Motoring (Thu) 3459 - 3460 3460 - 9 2. Workplace (Wed) 3461 - 3462 3462 - 9
10. D F ADVERTISER D. Weeklies : 1. Weekend Leisure Guide (Fri) 3509 - 3510 3510 - 9 11. THE HERALD D. Weeklies : 1. La Femme (Wed) 3511 - 3512 3512 - 9
13. THE MERCURY A. Dailies : 1. Business Report 3517 - 3518 3518 - 9 D. Weeklies : 1. Motoring (Fri) 3519 - 3520 3520 - 9 2. Network (Wed) 3521 - 3522 3522 - 9 3. Sport (Mon) 3523 - 3524 3524 - 9 14. PRETORIA NEWS A. Dailies : 1. Business Report 3525 - 3526 3526 - 9 2. Interval 3527 - 3528 3528 - 9 C. Bi-Weekly : 1. Workplace (Mon, Wed) 3529 - 3530 3530 - 9 D. Weeklies : 1. Motoring (Thu) 3531 - 3532 3532 - 9 2. Sport (Mon) 3533 - 3534 3534 - 9 15. SOWETAN D. Weeklies : 2. Time Out (Fri) 3537 - 3538 3538 - 9 16. THE STAR A. Dailies : 1. Business Report 3539 - 3540 3540 - 9 2. Tonight 3541 - 3542 3542 - 9 C. Bi-Weekly : 1. Workplace (Mon,Wed) 3543 - 3544 3544 - 9 D. Weeklies : 1. Motoring (Thu) 3545 - 3546 3546 - 9 2. Sport (Mon) 3547 - 3548 3548 - 9 18. VOLKSBLAD A. Dailies : 1. Sake Volksblad 3549 - 3550 3550 - 9 D. Weeklies : 1. JIP (Mon) 3551 - 3552 3552 - 9 2. Joernaal (Fri) 3553 - 3554 3554 - 9
4. Motors (Thu) 3557 - 3558 3558 - 9 M0055 SECTION READERSHIP (SUPPLEMENTS) AMPS 2005 7A DEEL B LESERTAL (BYLAE) 05
▲ FOR EACH WEEKLY NEWSPAPER READ IN PAST 6 MONTHS, SHOW CARD B7E AND/OR B7F ▲ VIR ELKE WEEKLIKSE KOERANT WAT IN DIE AFGELOPE 6 MAANDE GELEES IS, TOON KAART AND/OR B7G. CARD B7E SHOWS THE WEEKLY SUPPLEMENTS, CARD B7F SHOWS THE B7E EN/OF B7F EN/OF B7G. KAART B7E TOON DIE WEEKLIKSE BYLAES, KAART B7F TOON DIE FORTNIGHTLY SUPPLEMENTS AND CARD B7G SHOWS THE MONTHLY SUPPLEMENTS, IF ANY, TWEEWEEKLIKSE BYLAES EN KAART B7G TOON DIE MAANDELIKSE BYLAES, INDIEN ENIGE, FOR THAT NEWSPAPER. VIR DAARDIE KOERANT.
▲ IF A NEWSPAPER HAS A SHOW CARD B7E, SHOW THAT CARD FIRST AND ASK B7E. ▲ INDIEN ‘N KOERANT ‘N TOONKAART B7E HET, WYS DAARDIE KAART EERSTE EN VRA B7E.
B7E. Here is the weekly supplement / a list of the weekly supplements in ... (MENTION WEEKLY NEWSPAPER). B7E. Hier is die weeklikse bylae / 'n lys van die weeklikse bylaes in ... (NOEM WEEKLIKSE KOERANT).
Excluding today, when was the LAST time you personally read or paged through a copy of this supplement/each of Vandag uitgesluit, wanneer het u persoonlik LAAS 'n kopie van hierdie bylae/elkeen van hierdie bylaes gelees of these supplements? deurgeblaai?
Just give me the number from the "WHEN LAST" list at the bottom of the card. Gee net vir my die nommer van die "WANNEER LAAS" lys onder aan die kaart.
▲ IF A NEWSPAPER HAS A SHOW CARD B7F, SHOW THAT CARD AND ASK B7F. ▲ INDIEN ‘N KOERANT ‘N TOONKAART B7F HET, WYS DAARDIE KAART EN VRA B7F.
B7F. Here is the fortnightly supplement in ... (MENTION WEEKLY NEWSPAPER). B7F. Hier is die tweeweeklikse bylae in ... (NOEM WEEKLIKSE KOERANT).
Excluding today, when was the LAST time you personally read or paged through a copy of this supplement? Vandag uitgesluit, wanneer het u persoonlik LAAS 'n kopie van hierdie bylae gelees of deurgeblaai?
Just give me the number from the "WHEN LAST" list at the bottom of the card. Gee net vir my die nommer van die "WANNEER LAAS" lys onder aan die kaart.
▲ IF A NEWSPAPER HAS A SHOW CARD B7G, SHOW THAT CARD AND ASK B7G. ▲ INDIEN ‘N KOERANT ‘N TOONKAART B7G HET, WYS DAARDIE KAART EN VRA B7G.
B7G. Here is the monthly supplement in Mail & Guardian. B7G. Hier is die maandelikse bylae in Mail & Guardian.
Excluding today, when was the LAST time you personally read or paged through a copy of this supplement? Vandag uitgesluit, wanneer het u persoonlik LAAS 'n kopie van hierdie bylae gelees of deurgeblaai?
Just give me the number from the "WHEN LAST" list at the bottom of the card. Gee net vir my die nommer van die "WANNEER LAAS" lys onder aan die kaart.
▲ RECORD THE "WHEN LAST" NUMBER (1-12), OR ZERO (0) IF THE RESPONDENT GIVES A ▲ NOTEER DIE "WANNEER LAAS" NOMMER (1-12), OF NUL (0) AS DIE RESPONDENT 'N "NOOIT" "NEVER" ANSWER, FOR EACH WEEKLY NEWSPAPER READ. ANTWOORD GEE, VIR ELKE WEEKLIKSE KOERANT GELEES.
THERE MUST BE ONE ANSWER FOR EACH SUPPLEMENT FOR EACH WEEKLY NEWSPAPER DAAR MOET EEN ANTWOORD VIR ELKE BYLAE VAN ELKE WEEKLIKSE KOERANT WAT READ. GELEES IS, WEES.
M0055 AMPS 2005 7B SECTION B READERSHIP 05 B7 Average WEEKLY NEWSPAPER SUPPLEMENTS WHEN LAST Issue NEWSPAPERS 1-12, 0 = Never Readership (AIRS) 21. DIE BURGER (SAT) E. Weeklies : 1. By 3609 - 3610 3610 - 9 2. Jou Geldsake 3611 - 3612 3612 - 9 3. Sake Burger 3613 - 3614 3614 - 9 23. CITY PRESS E. Weeklies : 1. Business 3615 - 3616 3616 - 9 2. Careers 24 3617 - 3618 3618 - 9 24. INDEPENDENT ON SATURDAY E. Weeklies : 1. Personal Finance 3619 - 3620 3620 - 9 2. Sport & Racing 3621 - 3622 3622 - 9 25. MAIL & GUARDIAN E. Weeklies : 1. Friday 3623 - 3624 3624 - 9 G. Monthlies : 26. NAWEEK-BEELD (SAT) E. Weeklies : 1. Plus 3627 - 3628 3628 - 9 2. Sake Beeld 3629 - 3630 3630 - 9 28. PRETORIA NEWS WEEKEND (SAT) E. Weeklies : 1. Personal Finance 3631 - 3632 3632 - 9 2. Travel 3633 - 3634 3634 - 9 29. RAPPORT E. Weeklies : (GP,LP,MP,NW) 1. Gauteng Rapport 3635 - 3636 3636 - 9 2. Loopbane 24 3637 - 3638 3638 - 9 3. Sake Rapport 3639 - 3640 3640 - 9 4. Sport Rapport 3641 - 3642 3642 - 9 (WC) 5. Kaap Rapport 3643 - 3644 3644 - 9 31. SATURDAY STAR E. Weeklies : 1. 48 Hours 3663 - 3664 3664 - 9 2. Personal Finance 3665 - 3666 3666 - 9 3. Travel 3667 - 3668 3668 - 9 32. SATURDAY WEEKEND ARGUS E. Weeklies : 1. Personal Finance 3709 - 3710 3710 - 9 2. The Good Weekend Saturday 3711 - 3712 3712 - 9 F. Fortnightly : 1. Travel 2004 / 2005 3713 - 3714 3714 - 9 33. WEEKEND SUNDAY ARGUS E. Weeklies : 1. Business Report 3715 - 3716 3716 - 9 2. The Good Weekend Sunday and TV Guide 3717 - 3718 3718 - 9 F. Fortnightly : 1. Travel 2004 / 2005 3719 - 3720 3720 - 9 35. THE SUNDAY INDEPENDENT E. Weeklies : 1. Sunday Business Report 3721 - 3722 3722 - 9 2. Sunday Life 3723 - 3724 3724 - 9 37. SUNDAY TIMES E. Weeklies : 1. Business Times 3725 - 3726 3726 - 9 2. Sunday Times Extra 3727 - 3728 3728 - 9 3. Lifestyle 3729 - 3730 3730 - 9 (GP,MP,LP,NW,FS,NC) 4. Metro 3731 - 3732 3732 - 9 38. SUNDAY TRIBUNE E. Weeklies : 1. Business Report 3739 - 3740 3740 - 9 2. SM (Sunday Mag.) 3741 - 3742 3742 - 9 3. The Guide 3743 - 3744 3744 - 9 4. Travel SM 3745 - 3746 3746 - 9
39. SUNDAY WORLD E. Weeklies : 1. Hola 3749 - 3750 3750 - 9 M0044 AMPS 2005 7C SECTION B READERSHIP 05 Average Issue Readership NEWSPAPER SUPPLEMENTS - Grouped codes
Business Report The Star, Pretoria News, Dailies : Business Report 3752 9 Daily Grouped The Mercury, Cape Times
Sport The Star, Pretoria News, Dailies : Sport (Mon) 3754 9 Daily Grouped The Mercury, Cape Times
BR Sunday Weekend Sunday Argus, Weeklies : Business Report 3756 9 Weekly Grouped Sunday Independent, Sunday Tribune Personal Fianance Saturday Star, Weeklies : Personal Finance 3758 9 Weekly Grouped PTA News Weekend Independent on Saturday Saturday Weekend Argus M0055 SECTION TV EQUIPMENT AMPS 2005 8 DEEL C TV TOERUSTING 05
▲ READ OUT: ▲ LEES VOOR: ▲ Broadcasters need to know who in South Africa has the opportunity to Uitsaaiers wil weet wie in Suid-Afrika het die geleentheid om na hul view their television programmes. In order to do this we need to measure televisie programme te kyk. Om dit te kan doen, moet ons die besit van TV ownership. TVs meet. ▲ ASK ALL ▲ VRA ALMAL
C1. How many, if any, television sets in working order are there in your C1. Hoeveel, indien enige, televisiestelle in werkende toestand is daar in u household? huishouding? ▲ RECORD NUMBER 3855 - 1 None - 2 One ▲ NOTEER AANTAL No. of TV sets - 3 Two Aantal TV-stelle - 4 Three - 5 Four - 6 Five - 7 Six - 8 Seven - 9 Eight 3856 - 0 Nine
▲ IF NO TV SETS IN HOME, SKIP TO SECTION D ▲ INDIEN GEEN TV-STELLE IN HUISHOUDING, GAAN NA DEEL D
C2. Does your household have an M-Net decoder (for terrestrial not satellite C2. Het u huishouding 'n M-Net dekodeerder (vir aardse nie satelliet kanale channels) or is your home complex linked to M-Net? nie) of is u huis kompleks gekoppel aan M-Net? ▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD YES 3867 - 1 JA NO - 2 ▲ SKIP TO C4 NEE ▲ GAAN NA C4
C3. And does your household pay an M-Net subscription to receive the full C3. En betaal u huishouding 'n M-Net subskripsie om die volle AARD- TERRESTRIAL service (i.e. not satellite service) from M-Net? diens (nie satelliet diens nie) vanaf M-Net te kry? ▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD YES 3868 - 1 JA NO - 2 NEE
▲ ASK ALL ▲ VRA ALMAL C4. Does your household have a Multichoice DStv decoder? C4. Het u huishouding 'n Multichoice DStv dekodeerder? ▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD YES 3870 - 1 JA NO - 2 ▲ SKIP TO C6 NEE ▲ GAAN NA C6
M0055 SECTION TV EQUIPMENT AMPS 2005 9 DEEL C TV TOERUSTING 05
▲ ASK ALL ▲ VRA ALMAL ▲ SHOW CARD C6 – "SATELLITE SUBSCRIPTIONS" ▲ TOON KAART C6 – "SATELLIET SUBSKRIPSIES" C6. Here is a list of subscription satellite channels. For which of these, if C6. Hier is 'n lys van subskripsie satelliet kanale. Vir watter van hierdie, any, does your household pay a subscription? indien enige, betaal u huishouding 'n subskripsie? ▲ RECORD ANSWER(S) ▲ NOTEER ANTWOORD(E)
1. Multichoice DStv (Digital Satellite TV) 3871 - 1 1. Multichoice DStv (Digitale Satelliettelevisie) 2. Indian Bouquet - 2 2. Indian Bouquet 4. Portuguese Bouquet (TV Globo, SIC) on DStv - 4 4. Portuguese Bouquet (TV Globo, SIC) op DStv 5. German Bouquet / Deukom (ARD, PRO7, RTL, SAT1, - 5 5. German Bouquet / Deukom (ARD, PRO7, RTL, 3SAT, ZDF, Bayern) on DStv SAT1, 3SAT, ZDF, Bayern) op DStv 6. Vivid - 6 6. Vivid 7. Any other subscription (STATE) - 7 7. Enige ander subskripsie (NOEM) ...... NONE OF THESE - 8 GEENEEN VAN HIERDIE DSTV EXCLUDING Hostels / Mines / Compounds/ - 9 Hotel/Boarding House
▲ ASK C7 IF MULTICHOICE DStv DECODER IN C4 ▲ VRA C7 AS MULTICHOICE DStv DEKODEERDER IN C4 OTHERWISE SKIP TO SECTION D ANDERSINS GAAN NA DEEL D
C7. Does your household receive M-Net Main Service …? C7. Ontvang u huishouding M-Net Hoof Diens …? ▲ READ OUT AND RECORD ANSWER(S) ▲ LEES UIT EN NOTEER ANTWOORD(E)
1. Via the DStv decoder i.e. via the satellite dish 3873 - 1 1. Via die DStv dekodeerder d.i. via die satelliet skottel 2. Via a separate M-Net decoder i.e. you receive M-Net - 2 2. Via 'n aparte M-Net dekodeerder d.i. u ontvang M-Net Main Service and/or CSN terrestrially Hoof Diens en/of CSN aards NONE OF THESE - 3 GEENEEN VAN HIERDIE
M0055 SECTION ELECTRONIC MEDIA AMPS 2005 10 DEEL D ELEKTRONIESE MEDIA 05
And now I would like to ask you a few questions about TV viewing. En nou wil ek u graag ‘n paar vrae oor TV-kyk vra.
▲ SET UP TV REMINDER CARD AND EXPLAIN ▲ STEL TV-HERINNER NASLAANKAART OP EN VERDUIDELIK
By TV watching we mean that you personally have watched all or part of a Met TV kyk bedoel ons dat u persoonlik na die hele of 'n deel van 'n programme - it doesn't matter where you watched it. program gekyk het - dit maak nie saak waar u gekyk het nie.
▲ SHOW CARDS D1/1, D1/2 AND D1/3 - "TV" ▲ TOON KAARTE D1/1, D1/2 EN D1/3 - "TV"
PLEASE MAKE SURE THAT RESPONDENT LOOKS AT ALL MAAK ASSEBLIEF SEKER DAT RESPONDENT NA AL DIE CARDS. KAARTE KYK.
D1. Here is a list of TV channels or stations. Which of them, if any, have you D1. Hier is ‘n lys van TV - kanale of stasies. Na watter van hulle, indien personally watched in the PAST 4 WEEKS? Just give me the number(s). enige, het u die AFGELOPE 4 WEKE persoonlik gekyk? Gee my net die nommer(s).
▲ RECORD ANSWER(S) UNDER D1. PLEASE NOTE THAT THE ▲ NOTEER ANTWOORD(E) ONDER D1. LET ASSEBLIEF OP CHANNELS ARE IN NUMBERICAL ORDER, NOT DAT DIE KANALE IN NUMERIESE VOLGORDE, EN NIE ALPHABETICAL ORDER. ALFABETIESE VOLGORDE IS NIE.
▲ SHOW CARD D1/1, D1/2 AND D1/3 AGAIN ▲ TOON KAARTE D1/1, D1/2 EN D1/3 WEER
D2. And which of these TV channels or stations have you watched in the D2. En na watter van hierdie TV-kanale of stasies het u die AFGELOPE 7 PAST 7 DAYS? Just give me the number(s). DAE gekyk? Gee my net die nommer(s).
▲ RECORD ANSWER(S) UNDER D2. ▲ NOTEER ANTWOORD(E) ONDER D2.
▲ SHOW CARD D1/1, D1/2 AND D1/3 AGAIN ▲ TOON KAARTE D1/1, D1/2 EN D1/3 WEER
D3. Now I would like you to think about YESTERDAY. Which, if any, of D3. Nou wil ek hê dat u aan GISTER moet dink. Na watter, indien these TV channels or stations did you personally watch YESTERDAY? enige, van hierdie TV-kanale of stasies het u persoonlik GISTER Just give me the number(s). gekyk? Gee my net die nommer(s).
▲ RECORD ANSWER(S) UNDER D3. ▲ NOTEER ANTWOORD(E) ONDER D3.
M0055 SECTION ELECTRONIC MEDIA AMPS 2005 11 DEEL D ELEKTRONIESE MEDIA 05 D1 D2 D3 NR TV CHANNELS OR STATIONS 4 WEEKS 7 DAYS YESTERDAY 1. e.tv 3909 - 1 3919 - 1 3929 - 1 2. M-Net Main Service (incl. Open Time) - 2 - 2 - 2 3. M-Net Community Services Network (CSN) /Spare Channel (including - 3 - 3 - 3 some SuperSport broadcasts, East Net, Heart Beat, Panorama Italiano, TV Portuguésa and other M-Net programmes) 4. SABC 1 - 4 - 4 - 4 5. SABC 2 - 5 - 5 - 5 6. SABC 3 - 6 - 6 - 6 SATELLITE TV (VIA A SATELLITE DISH) Multichoice DStv 7. - Action X - 7 - 7 - 7 9. - Animal Planet - 9 - 9 - 9 10. - ARD (German / Deukom) 3910 - ** 3920 - ** 3930 – ** 11. - AstroScope - 1 - 1 ** 12. - B4U (North Indian) ** ** ** 13. - BBC Food - 3 - 3 - 3 14. - BBC Prime - 4 - 4 - 4 15. - BBC World TV on DStv - 5 - 5 - 5 16. - Bloomberg Television - 6 - 6 ** 18. - BVN (Netherlands) - 8 ** ** 19. - Cartoon Network - 9 - 9 - 9 20. - CCTV-4 (China Central TV-4) 3911 - 0 3921 - ** 3931 - ** 21. - Channel O - 1 - 1 - 1 22. - CNBC - 2 - 2 ** 23. - CNN International on DStv - 3 - 3 - 3 24. - Deutsche Welle (German / Deukom) ** ** ** 25. - Discovery Channel - 5 - 5 - 5 28. - e.tv on DStv - 8 - 8 - 8 29. - ERT SAT (Greek) ** ** ** 30. - ESPN 3912 – 0 3922 – 0 3932 - 0 31. - Fashion TV - 1 - 1 - 1 32. - Fun and Games - 2 - 2 ** 33. - Go - 3 - 3 ** 34. - Hallmark - 4 - 4 - 4 35. - History Channel - 5 - 5 - 5 36. - IQRAA (Indian) ** ** ** 38. - K-World on DStv - 8 - 8 ** 39. - kykNET - 9 - 9 - 9 40. - Mindset Learn (Activate) 3913 – 0 3923 – 0 3933 - ** 41. - M-Net on DStv - 1 - 1 - 1 43. - MTV - 3 - 3 - 3 44. - Movie Magic - 4 - 4 - 4 45. - Movie Magic 2 - 5 - 5 - 5 46. - National Geographic on DStv - 6 - 6 - 6 49. - Parliamentary Service - 9 - 9 ** 50. - PRO7 (German / Deukom) 3914 – ** 3924 – ** 3934 - ** 51. - RAI International (Italian) ** ** ** 52. - Reality TV - 2 - 2 - 2 53. - Rhema Network - 3 - 3 ** 54. - RTL (German / Deukom) ** ** ** 55. - RTPI (Portuguese) ** ** ** 56. - SABC 1 on DStv - 6 - 6 - 6 57. - SABC 2 on DStv - 7 - 7 - 7 58. - SABC 3 on DStv - 8 - 8 - 8 59. - SABC Africa - 9 - 9 ** 60. - SAT1 (German / Deukom) 3915 - ** 3925 - ** 3935 - ** 61. - 3SAT (German / Deukom) ** ** ** 62. - Series Channel - 2 - 2 - 2 63. - SIC (Portuguese) ** ** ** 64. - Sky News - 4 - 4 - 4 65. - Sony Entertainment (North Indian) ** ** ** 66. - Summit TV - 6 - 6 ** 68. - SuperSport 1 on DStv - 8 - 8 - 8 69. - SuperSport 2 on DStv - 9 - 9 - 9 70. - SuperSport 3 (Soccer Channel) on DStv 3916 - 0 3926 – 0 3936 - 0 71. - SuperSport 4/SuperSport Highlights Channel on DStv - 1 - 1 - 1 72. - SuperSport 5 on DStv - 2 - 2 - 2 73. - SuperSport 6 on DStv - 3 - 3 - 3 74. - SuperSport Zone on DStv - 4 - 4 - 4 75. - TellyTrack - 5 - 5 ** 76. - TCM (Turner Classic Movies) - 6 - 6 ** 77. - Travel Channel - 7 - 7 - 7 78. - Trinity Broadcast Network (TBN) - 8 - 8 - 8 79. - TV Globo (Portuguese) ** ** ** 80. - VH-1 3917 - 0 3927 - 0 3937 - 0 81. - Weather Channel - 1 - 1 - 1 82. - ZDF (German / Deukom) ** ** ** 83. - Indian Bouquet - 3 - 3 -3 VIDEO TAPES/DVDs VIEWED 84. Watched a programme that you/somebody else taped from a TV channel - 4 - 4 - 4
85. Hotel/Flat/Hired video/DVD - 5 - 5 - 5
Any other TV (STATE) ...... - 6 - 6 - 6
UNSURE/NIE SEKER NIE {CAPI only – not for release) - 7 - 7 - 7
NO TV AT ALL ▲ SKIP TO D7 - 8 ▲ SKIP TO D4 - 8 ▲ SKIP TO D4 - 8
11/21/2005 SAARF AMPS 2005
Page 11 B TV VIEWING - FROM AMPS ® - ALL Media Product Survey
D1 D2 D3 Stations Past 4 weeks PAST 7 Days Yesterday
Other TV 3918 7 3928 7 3938 7
Other Satellite 3918 2 3928 2 3938 2
Total DSTV 3918 8 3928 8 3938 8 Other DSTV Channels 3918 6 3928 6 3938 6
Total TV 3918 9 3928 9 3938 9
** This Section has the TV data from the Main AMPS ® survey M0055 SECTION ELECTRONIC MEDIA AMPS 2005 13 DEEL D ELEKTRONIESE MEDIA 05
And now I would like to ask you a few questions about Radio listening. En nou wil ek u graag 'n paar vrae oor Radio-luister vra.
▲ SET UP RADIO REMINDER CARD AND EXPLAIN ▲ STEL RADIO-HERINNER NASLAANKAART OP EN VERDUIDELIK
By Radio listening we mean that you personally have listened to the radio Met Radio-luister bedoel ons dat u persoonlik na die radio geluister het - - it may be all of a programme or only part of it - it doesn't matter if it was dit kan 'n hele program of net 'n deel daarvan gewees het - dit maak nie your own radio or somebody else's - nor does it matter where you listened saak of dit u eie radio of iemand anders s'n was nie - dit maak ook nie to it. saak waar u geluister het nie.
▲ SHOW CARDS D7/1, D7/2 & D7/3 - "RADIO STATIONS" ▲ TOON KAARTE D7/1, D7/2 & D7/3 - "RADIOSTASIES"
PLEASE MAKE SURE THAT RESPONDENT LOOKS AT ALL MAAK ASSEBLIEF SEKER DAT RESPONDENT NA AL DIE CARDS KAARTE KYK
D7. Here are lists of radio stations. Which of them, if any, have you personally D7. Hier is lyste van radiostasies. Watter van hulle, indien enige, het u in die listened to in the PAST 4 WEEKS? Just give me the number(s). AFGELOPE 4 WEKE persoonlik na geluister? Gee net vir my die nommer(s).
▲ RECORD ANSWER(S) UNDER D7. PLEASE NOTE THAT THE ▲ NOTEER ANTWOORD(E) ONDER D7. LET ASSEBLIEF OP STATIONS ARE IN NUMERICAL ORDER, NOT ALPHABETICAL DAT DIE STASIES IN NUMERIESE VOLGORDE, EN NIE IN ORDER ALFABETIESE VOLGORDE IS NIE
▲ SHOW CARDS D7/1, D7/2 & D7/3 AGAIN ▲ TOON KAARTE D7/1, D7/2 & D7/3 WEER
D8. And which of them have you listened to in the PAST 7 DAYS? Just give D8. En watter van hulle het u die AFGELOPE 7 DAE na geluister? Gee net me the number(s). vir my die nommer(s).
▲ RECORD ANSWER(S) UNDER D8 ▲ NOTEER ANTWOORD(E) ONDER D8
▲ SHOW CARDS D7/1, D7/2 & D7/3 AGAIN ▲ TOON KAARTE D7/1, D7/2 & D7/3 WEER.
D9. And now I would like you to think about YESTERDAY, that is ... D9. En nou wil ek hê dat u aan GISTER - d.w.s. ... (NOEM DAG) moet (MENTION DAY). Which of these stations, if any, did you personally dink. Watter, indien enige, van hierdie stasies het u persoonlik GISTER listen to YESTERDAY, at home or away from home, from the time you na geluister, by die huis of weg van die huis, vandat u in die oggend woke up in the morning till you went to sleep? Just give me the number(s). wakker geword het tot u gaan slaap het? Gee net vir my die nommer(s).
▲ RECORD ANSWER(S) UNDER D9 ▲ NOTEER ANTWOORD(E) ONDER D9
M0055 SECTION ELECTRONIC MEDIA AMPS 2005 14 DEEL D ELEKTRONIESE MEDIA 05
D7 D8 D9 4 7 YESTR NR RADIO STATIONS WKS DAYS DAY 1. 567 mw CapeTalk 4009 - 1 4029 - 1 4049 - 1 2. 5FM Music - 2 - 2 - 2 3. 94.2 JACARANDA FM - 3 - 3 - 3 4. 94.7 Highveld Stereo - 4 - 4 - 4 5. 94-95 EAST COAST RADIO - 5 - 5 - 5 6. Algoa FM - 6 - 6 - 6 7. BRFM – the Border Drive - ** - ** - ** 8. CKI-FM Stereo - 8 - 8 - 8 9. Classic 102.7 FM - 9 - 9 - 9
12. Good Hope FM (GHFM) 4010 -2 4030 - 2 4050 - 2 SABC FUSION 9 :- 13. Ikwekwezi FM - 3 - 3 - 3 14. KAYA FM 95.9 - 4 - 4 - 4 Ukhozi FM, Umhlobo Wenene FM, Ligwalagwala FM, 15. Kfm 94.5 - 5 - 5 - 5 Ikwekwezi FM, Lesedi FM, Thobela FM 16. Lesedi FM - 6 - 6 - 6 Motsweding FM, Phalaphala FM, Munghana Lonene FM 17. Ligwalagwala FM - 7 - 7 - 7 18. Lotus fm - 8 - 8 - 8 SABC LIMPOPO COMBO :- 19. METRO FM - 9 - 9 - 9 20. Motsweding FM 4011 - 0 4031 - 0 4051 - 0 Thobela FM, Phalaphala FM, Munghana Lonene FM 21. Munghana Lonene FM - 1 - 1 - 1 22. OFM 94-97FM - 2 - 2 - 2 SABC MPUMALANGA COMBO :- 23. P4 Cape Town 104.9fm - 3 - 3 - 3 Ligwalagwala FM, Ikwekwezi FM, Lesedi FM 24. P4 KZN 99.5fm - 4 - 4 - 4 25. Phalaphala FM - 5 - 5 - 5 BenchMARC R :- 26. Radio 2000 - 6 - 6 - 6 KAYA FM 95.9, P4 Cape Town 104.9fm, P4 KZN 28. Radiokansel/Radio Pulpit - 8 - 8 - 8 99.5fm 29. Radiosondergrense (RSG) - 9 - 9 - 9 30. RMFM 4012 - ** 4032 -** 4052 -** BenchMARC M :- 31. SAfm - 1 - 1 - 1 32. Talk Radio 702 - 2 - 2 - 2 94.2 JACARANDA FM, 94-95 EAST COAST RADIO, 33. Thobela FM - 3 - 3 - 3 P4 Cape Town 104.9fm 34. Ukhozi FM - 4 - 4 - 4 35. Umhlobo Wenene FM - 5 - 5 - 5 BenchMARC K :- 36. YFM 99.2 - 6 - 6 - 6 94.2 JACARANDA FM, 94-95 EAST COAST RADIO, Other Radio 4026 - 1 4046 - 1 4066 - 1 KAYA FM 95.9, P4 Cape Town 104.9fm, P4 KZN SABC Limpopo Combo - 2 - 2 - 2 99.5fm SABC Mpumalanga Combo - 3 - 3 - 3 BenchMARC R - 4 - 4 - 4 BenchMARC M - 5 - 5 - 5 BenchMARC K - 6 - 6 - 6 Total Radio - 7 - 7 -7 SABC Fusion 9 - 8 - 8 - 8 Total Community - 9 - 9 - 9
UNSURE 4023 - 2 4043 - 2 4063 - 2 NONE - 3 - 3 - 3
M0055 SECTION INTERNET AMPS 2005 15 DEEL E INTERNET 05
▲ READ OUT: ▲ LEES VOOR:
Another new means of communication is the Internet. Nog ‘n nuwe wyse van kommunikasie is die Internet.
E1. Have you PERSONALLY sent/received any e-mail in the PAST E1. Het u PERSOONLIK enige e-pos (e-mail) gestuur/ontvang in die 4 WEEKS? AFGELOPE 4 WEKE? ▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD YES / JA 4140 - 1 NO / NEE - 2
E2. Have you PERSONALLY accessed the Internet/World Wide Web in E2. Het u PERSOONLIK op die Internet/World Wide Web in die the PAST 4 WEEKS? AFGELOPE 4 WEKE gewerk?
▲ NOTEER EEN ANTWOORD ▲ RECORD ONE ANSWER YES / JA 4141 - 1 NO / NEE - 2 ▲ SKIP TO SECTION F
▲ IF "YES" IN E2, ASK E3, OTHERWISE SKIP TO SECTION F ▲ INDIEN "JA" IN E2, VRA E3, ANDERSINS GAAN NA DEEL F
E3. Have you PERSONALLY accessed the Internet/World Wide Web in E3. Het u PERSOONLIK op die Internet/World Wide Web in die the PAST 7 DAYS? AFGELOPE 7 DAE gewerk? ▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD
YES / JA 4147 - 1 NO / NEE - 2 ▲ SKIP TO SECTION F
▲ IF "YES" IN E3, ASK E4, OTHERWISE SKIP TO SECTION F ▲ INDIEN "JA" IN E3, VRA E4, ANDERSINS GAAN NA DEEL F
E4. Did you PERSONALLY access the Internet/World Wide Web E4. Het u PERSOONLIK GISTER op die Internet/World Wide Web YESTERDAY? gewerk? ▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD YES / JA 4154 - 1 NO / NEE - 2
M0055 SECTION OUTDOOR AMPS 2005 16 DEEL F BUITEMUURS 05 ▲ ASK ALL ▲ VRA ALMAL ▲ SHOW CARD F1 – “OTHER MEDIA” and CARD F1A – ▲ TOON KAART F1 – “ANDER MEDIA” en KAART F1A – “WANNEER “WHEN LAST” (AT BACK OF CARD D7/3) LAAS” (AAN AGTERKANT VAN KAART D7/3) GELYKTYDIG SIMULTANEOUSLY F1. In addition to newspapers, magazines, radio and television there F1. Addisioneel tot koerante, tydskrifte, radio en televisie is daar ook ander media are other media that carry information. wat informasie dra.
I am going to show you some examples of different types of other Ek gaan aan u verskeie voorbeelde van verskillende tipes ander media toon media that can carry advertising. wat ook advertering kan dra.
Please think of the type of medium not the specific ads shown on Dink asseblief aan die tipe medium en nie die spesifieke advertensie wat op the card as an example. die kaart as voorbeeld getoon word nie.
When last, if at all, have you seen ... (READ OUT 1 TO 8 Wanneer laas, indien ooit, het u ... (LEES 1 TOT 8 VOOR HIERONDER) BELOW)? gesien? 1. Billboards carrying any advertisements 1. Reklameborde wat enige advertensies dra 2. Stores carrying any advertisements (excluding store’s name) 2. Winkels wat enige advertensies dra (uitgesluit winkel se naam) 3. Bus shelters carrying any advertisements 3. Bus skuilings wat enige advertensies dra 4. Trailers carrying any advertisements 4. Sleepwaens wat enige advertensies dra 5. Minibus taxis carrying any advertisements 5. Minibus-taxis wat enige advertensies dra 6. Trains carrying any advertisements on the outside 6. Treine wat enige advertensies aan die buitekant dra 7. Buses carrying any advertisements 7. Busse wat enige advertensies dra 8. Trucks carrying any advertisements 8. Vragmotors wat enige advertensies dra ▲ READ OUT MEDIA TYPES AND RECORD ONE ANSWER ▲ LEES DIE TIPES MEDIA UIT EN NOTEER EEN ANTWOORD VIR FOR EACH ELKEEN
F1 WHEN LAST / WANNEER LAAS IN THE PAST 8 DAYS TO MORE THAN YESTERDAY NEVER 7 DAYS 4 WEEKS AGO 4 WEEKS AGO IN DIE 8 DAE TOT MEER AS MEDIA GISTER AFGELOPE 4 WEKE 4 WEKE NOOIT 7 DAE GELEDE GELEDE 1. Billboards carrying any advertisements 4155 - 1 2 3 4 5 2. Stores carrying any advertisements (excluding store’s name) 4156 - 1 2 3 4 5 3. Bus shelters carrying any advertisements 4157 - 1 2 3 4 5 4. Trailers carrying any advertisements 4158 - 1 2 3 4 5 5. Minibus taxis carrying any advertisements 4159 - 1 2 3 4 5 6. Trains carrying any advertisements on the outside 4160 - 1 2 3 4 5 7. Buses carrying any advertisements 4161 - 1 2 3 4 5 8. Trucks carrying any advertisements 4162 - 1 2 3 4 5
▲ SHOW CARD F2 - "MODES OF TRANSPORT" ▲ TOON KAART F2 - "VERVOERMIDDELS" F2. On how many occasions in the PAST 7 DAYS have you used ...? F2. By hoeveel geleenthede in die AFGELOPE 7 DAE het u die volgende gebruik? By an occasion we mean a trip in a specific mode of transport from one Met 'n geleentheid bedoel ons 'n reis in 'n spesifieke vervoermiddel, destination to another in a single direction. van een bestemming na 'n ander, in 'n enkele rigting. ▲ READ OUT AND RECORD NUMBER OF OCCASIONS FOR ▲ LEES VOOR EN NOTEER DIE AANTAL GELEENTHEDE VIR EACH ELKEEN 1. A minibus taxi/taxi 1. 'n Minibus taxi/taxi 4163 - 4164 2. A bus 2. 'n Bus 4165 - 4166 3. A train 3. 'n Trein 4167 - 4168 4. Private transport, i.e. yours or someone 4. Privaat vervoer, d.i. u eie of iemand anders se else's motor vehicle/motorbike motor/motorfiets 4169 - 4170
F3. Thinking of the vehicle you yourself travel in most, on average, how F3. Dink aan die voertuig waarin u, uself die meeste reis, gemiddeld many kilometres do you travel in it? You can give me the number of hoeveel kilometers reis u daarin? U kan my die hoeveelheid kilometres per week or per month - whichever you prefer. kilometers per week of per maand gee - soos u verkies. ▲ RECORD ONE NUMERICAL ANSWER BELOW - EITHER ▲ NOTEER EEN NUMERIESE ANTWOORD HIERONDER - OF PER PER WEEK OR PER MONTH WEEK OF PER MAAND
4351 - 4355 PER WEEK OR/OF 4361- 4365 PER MONTH/MAAND OR/OF DON'T TRAVEL/WALK 4368 - 1 • REIS NIE/LOOP - 2
M0055 SECTION MOTOR VEHICLES AMPS 2005 17 DEEL G MOTOR VOERTUIE 05
▲ READ OUT: ▲ LEES VOOR: In order to provide the best service, manufacturers need to understand Om die beste diens te lewer, moet vervaardigers hul verbruikers beter their consumers better. I will therefore now ask you questions about verstaan. Daarom gaan ek u nou vrae omtrent u lewenswyse vra. your lifestyle.
G1. How many motor cars, station wagons, bakkies and mini-buses/kombis, G1. Hoeveel motors, stasiewaens, bakkies en minibusse/kombis, including company cars, are there in your household? Please exclude maatskappymotors ingesluit, is daar in u huishouding? Sluit asseblief motor bikes, scooters or trucks. motorfietse, bromponies of vragmotors uit.
None / Geen 4218 - 1 ▲ SKIP TO G10 One / Een - 2 Two / Twee - 3 Three or more / Drie of meer - 4
G2. Do you PERSONALLY own, use or maintain a motor car, station G2. Besit, gebruik of onderhou u PERSOONLIK 'n motor, stasiewa, bakkie wagon, bakkie or minibus/kombi? It can be your own or a company car. of minibus/kombi? Dit kan u eie of 'n maatskappymotor wees.
YES / JA 4219 - 1 NO / NEE - 2 ▲ SKIP TO G10
▲ SHOW CARD G4 - "TYPE OF VEHICLE" ▲ TOON KAART G4 - "TIPE VOERTUIG"
G4. What type of vehicle is it? G4. Watter tipe voertuig is dit?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD Car/Sedan//Motor/Sedan 4259 - 1 Hatchback/Luikrugmotor - 2 Station Wagon/Stasiewa - 3 2-seater coupé/sports car//2-sitplek koepee/sportmotor - 4 2-wheel drive bakkie/panel van//2-wiel aangedrewe bakkie/paneelwa - 5 4-wheel drive vehicle/4-wiel aangedrewe voertuig - 6 Minibus/Kombi - 7 Beach Buggy/Duinebesie - 8
G5. How old is the vehicle, i.e. what is its year of manufacture? G5. Hoe oud is die voertuig, d.w.s. wat is die jaar van vervaardiging?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD Model 2004/2005 4260 - 8 Model 2003 - 3 Model 2002 - 4 Model 2001 or earlier - 9
G6. Was the vehicle obtained new or second hand? G6. Is die voertuig nuut of tweedehands verkry?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD
New/Nuut 4261 - 1 Second hand/Tweedehands - 2
G7. Is your motor vehicle fitted with a vehicle recovery system (for security G7. Is u motorvoertuig toegerus met ‘n voertuigopsporingstelsel (vir companies to track your car via satellite if it has been stolen)? sekuriteitsmaatskappye om u motor d.m.v. satelliet op te spoor as dit gesteel word)?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD
YES / JA 4262 - 1 NO / NEE - 2
M0055 SECTION MOTOR VEHICLES AMPS 2005 18 DEEL G MOTOR VOERTUIE 05
G8. Still thinking of the vehicle you yourself use most, on AVERAGE how G8. Dink nog steeds aan die voertuig wat u self die meeste gebruik, many kilometres do you drive in it EACH MONTH? GEMIDDELD hoeveel kilometers ry u daarin ELKE MAAND?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD
4263 - 4266
KM PER MONTH/MAAND
G9. In the PAST 7 DAYS, how many trips in your motor vehicle did you G9. In die AFGELOPE 7 DAE, hoeveel keer het u met u motorvoertuig make travelling ….. (READ OUT 1 TO 4)? ……. (LEES 1 TOT 4 VOOR) gereis?
▲ READ OUT TRAVELLING DESTINATIONS AND RECORD ONE ▲ LEES DIE REIS BESTEMMINGS VOOR EN NOTEER EEN ANSWER FOR EACH UNDER G9 ANTWOORD VIR ELKEEN ONDER G9
G9 DESTINATION / BESTEMMING NUMBER OF TRIPS/ AANTAL KERE GEREIS
1. To work / Werk toe 4267 - 4268
2. To the shops / Winkels toe 4269 - 4270
3. Other trips / Ander reise 4271 - 4272
4. Out of town / Buite die dorp 4273 - 4274
▲ ASK ALL ▲ VRA ALMAL
G10. Have you bought any RETREADED car tyres in the PAST 12 G10. Het u enige VERSOOLDE motorbande in die AFGELOPE 12 MONTHS? MAANDE gekoop?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD
YES / JA 4275- 1
NO / NEE - 2
G11. Have you bought any NEW car tyres in the PAST 12 MONTHS? G11. Het u enige NUWE motorbande in die AFGELOPE 12 MAANDE gekoop?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD
YES / JA 4276 - 1
NO / NEE - 2
G12. Have you bought a car battery in the PAST 12 MONTHS? G12. Het u 'n motorbattery in die AFGELOPE 12 MAANDE gekoop?
▲ RECORD ONE ANSWER ▲ NOTEER EEN ANTWOORD
YES / JA 4277 - 1
NO / NEE - 2
M0055 SECTION YOUR HOME AMPS 2005 19 DEEL H U WONING 05
BY OBSERVATION / DEUR OBSERVASIE ▲ IF WATER IN HOUSE/PLOT IN H3B ASK H5 H1. TYPE OF DWELLING ▲ INDIEN WATER IN HUIS/PERSEEL IN H3B VRA H5 House / Huis 4309 - 1 Cluster House / Troshuis - 2 H5. Do you have hot running water from a geyser in your home? Town House / Meenthuis - 3 Flat / Woonstel - 4 Het u warm lopende water vanuit 'n geiser in u huis? Matchbox/improved matchbox house // - 5 Vuurhoutjieboks/ verbeterde YES / JA 4316 - 1 vuurhoutjieboks huis NO / NEE - 2 Traditional Hut / Tradisionele Hut - 6 Hostel - 7 ▲ ASK ALL / VRA ALMAL Hotel / Boarding House // Hotel / Losieshuis - 8 Compound / Kampong - 9 ▲ SHOW CARD H6 / TOON KAART H6 Room in Backyard / Kamer in agterplaas 4310 - 0 H6. What type of toilet do you have, if any, for this household? Squatter Hut / Shack // Plakkershut - 1 Watter tipe toilet het u, indien enige, vir hierdie huishouding? Caravan / Karavaan - 2
Other ...... - 3 Flush toilet - in house / Spoel-toilet – in huis 4317 - 1
Flush toilet - outside house / Spoel-toilet - buite huis - 2 H2. Is this house/flat/dwelling rented or owned? Communal portable flush toilet / - 3 ▲ RECORD ONE ANSWER Gemeenskaplike draagbare spoel-toilet Word hierdie huis/woonstel/wooneenheid gehuur of besit? Non-flush toilet / Nie-spoel – toilet - 4 ▲ NOTEER EEN ANTWOORD None / Geen - 5
RENTED/ GEHUUR 4320 - 1 OWNED / BESIT - 2 H7. Do you have a built-in kitchen sink in your home?