The Smithsonian Institution Elvis Presley's Graceland, or the Aesthetic of Rock 'n' Roll Heaven Author(s): Karal Ann Marling Reviewed work(s): Source: American Art, Vol. 7, No. 4 (Autumn, 1993), pp. 72-105 Published by: The University of Chicago Press on behalf of the Smithsonian American Art Museum Stable URL: http://www.jstor.org/stable/3109154 . Accessed: 22/08/2012 16:45 Your use of the JSTOR archive indicates your acceptance of the Terms & Conditions of Use, available at . http://www.jstor.org/page/info/about/policies/terms.jsp . JSTOR is a not-for-profit service that helps scholars, researchers, and students discover, use, and build upon a wide range of content in a trusted digital archive. We use information technology and tools to increase productivity and facilitate new forms of scholarship. For more information about JSTOR, please contact
[email protected]. The University of Chicago Press, Smithsonian American Art Museum, The Smithsonian Institution are collaborating with JSTOR to digitize, preserve and extend access to American Art. http://www.jstor.org ElvisPresley's Graceland, or the Aestheticof Rock 'n' Roll Heaven KaralAnn Marling From 1957 to 1977, Graceland was a house, a private home at 3764 Elvis Presley Boule- vard (a fast-food-infested twelve-mile stretch of U.S. Highway 51 South, once known as Bellevue Boulevard) on the outskirts of Memphis, Tennessee, not far from the airport. In 1972, after considerable debate over what major landmark might be named after Memphis's most famous resident without undue embarrassmentto the city, local politi- cians seized upon the honky-tonk, used-car and neon section of Bellevue that dribbled down toward Mississippi, the state of the honoree's birth.