Broadcasting Ii Mar 7
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The Fifth Estate Broadcasting ii Mar 7 r 1 # 1 NOVEMBER '81 Í ^ 7 FEBRUARY '82 # 1 MAY '82 # 1 NOVEMBER '82 The #1 first -run strip has just been renewed by the NBC O& Os for the new'83 -'84 season. FAMILY EUD by Richard Dawson SOURCE' Nielsen ROSP. November 1981, 1982; February 1982. May 1982. Audience estimates subject to qua/Notations available On request. LIONHEART present: NATpE /#i15 FLOOR CASINO EENTBRAINCE - VEGAS HILTON , e0ps`O° SCI-FI HALF-HOURS``"A, ` ° PQ`% FEATURE-LENGTH vol 41 MOVIES RS /P . TOM BAKER / 900TV PRODUCT Ig.I GREAT ANIMAL LIFE ADVENTURES INCLUDING: RHINO RESCUE GENTLY SMILING JAWS FOXWATCH SCORPION WILD OTTER WHALE OF A TANGLE ZEN, THE PIGTAIL MONKEY SOME OF MY BEST FRIENDS ARE VULTURES ...in all, 43 different, amazing close -ups of the animal kingdom! THE THE FIGHT COMMANDERS AGAINST SLAVERY -l. Me I nas xen aa!iea Inr PP.rlet oimP in -AwwlirF...lorv.ruM .M .4 o.yon-:iix.a. l;M:.lo_ m-. n. ana :Tw BBCTV/TIMELIFE CO-PRODUCTIONS , THE COMMANDERS and THE IGHT AGAINST SLAVERY -among Ielevlslon s most important sexes -are two of 33 BBC-TV -Time-Lite co-pwductlons now available exclusively nom Lion earl From THE ASCENT OF MAN AMERICA and THE SEARCH FOR THE NILE to TEN WHO DARED and WAR AND PEACE -an incomparable FOLD selection of CnLcally-acclaimed award-winning programming 29 SWASHBUCKLING ONE -H Timely and Timeless Wouldn t you love to see Inem again' A BBC- TV PRODUCTION. LONDON FILM PRODUCTIONS LTD. `4.ßr AT NATPE a DON'T bIONHE4RT TELEVISION INTERNATIONAL MISS THE 40 WEST 57 STREET NEW YORK, N.Y. 16619. 12121 541.7342 DOCTOR WHO MT. VERNON, M.T.- 19'4l667- 0800.ATLARTA 14041877.510'.- LOS ANGELES I201466ó:8' A DIVISION OF PUBLIC MEDIA INC. "BAR AT THE END OF THE UNIVERSE" NEW OFFNETWORK POPEYE SHOWS NOW AVAILABLE FOR SYNDICATION SEE US AT NAIPE AT BOOTH 20 4 King Features Entertainment 235 East 45th St., New York N.Y. 10017 Phone: 212- 682 -5600 Telex: 7105812391 16 Clifford St., London WIXIRG, United Kingdom Phone: 01- 439 -2518 Telex: 851266570 Vol. 104 No. 10 AIR UNIVERSITY LIBRARY WELL AIR FORCE ma MI (Broadcastingar7 TY U.S. AIR FORCE ABC wins February sweeps M *A *S *H makes television history State broadcasters make the rounds in Washington At Large with Dan Rather 'WINDS' SWEEPS ABC INTO FIRST D Network's 21.6/ MONDAY, MONDAY D CBS prime time shifts place 32 gives it 2.5 and 6.6 ratings margin over second emphasis on building Sunday -night blockbuster place CBS and third place NBC. PAGE 35. on Monday. PAGE 64. MONSTER M *A *S *H o Final episode of M *A *S *H goes SEEKING RESPECT D The New York Times is into the record books as the highest rated show expanding its coverage of television, but critics of all time. PAGE 35. still say its news of the visual medium is sometimes shallow and relegated to second -class HILL CHARGE D State broadcaster associations status. PAGE 86. converge on capital, lobbying for broadcast deregulation. Consensus is deregulation is there COPYRIGHT COMMENTS D Copyright Office is flooded to be had in House, but only after much work. with paper from opposing sides on rate increase Fowler says broadcasters might not like it, but issue, set to go into effect in eight days. PAGE 72. spectrum fees can be trade -off for near complete deregulation. PAGE 38. FINE LINE Senator Charles Percy (R -III.) says that with Radio Marti and VOA, never the twain shall ON HOLD D No one has stepped up to buy Turner meet. PAGE 78. Broadcasting, which may not be in as bad financial condition as earlier believed. PAGE 40. ST. PAUL REPRISE D Only Group W applies for second time in three years for cable franchise in FAULTY POWERS D Copyright Royalty Tribunal's city that voted against municipal ownership. intention to match marketplace on distant -signal/ Continental and Nor -West also bid. PAGE 94. fees draws criticism from Kastenmeier, .PAGE 41. FINAL HURDLE Supreme Court lets stand Greene'' POLICY SHIFT D New Canadian policy will increase decision to break up Bell system. PAGE 104. flow of programing into country, while still keeping eye on maintaining Canadian flavor. PAGE 41. ABC's BOTTOM LINE D ABC reports record profit with $160 million, despite shortfalls in radio and new CLIPPER CLIPPED D Atlanta television station goes technology startup costs. PAGE 106. after TV news clipping service on grounds of copyright infringement. PAGE 42. WHAT IT'S ALL ABOUT D Bob Bascha, president of Museum of Broadcasting, is helping preserve "a AT LARGE -DAN RATHER D As CBS News anchor very important artistic, significant, socially begins his third year as managing editor of the valuable product," and in process, helping build Evening News, he discusses the direction of the ties between broadcasting and community. news, the ratings race and CBS support . PAGE 54. PAGE 143. INDEX TO DEPARTMENTS Business 106 Datebook 22 Information Age 104 Programing 64 Business Briefly 14 Editorials 146 Law & Regulation 72 Riding Gain 48 Cablecastings 8 Fates & Fortunes 139 The Media 86 Stock Index 108 Changing Hands 112 Fifth Estater 143 Monday Memo 20 Telecastings 84 Closed Circuit 7 For the Record 122 Open Mike 28 Broadcasting (ISSN 0007 -2028) is published 51 Mondays a year (combined issue at yearend) by Broadcasting Publications Inc., 1735 DeSales Street, N.W. Washington, D.C. 20036. Second-class postage paid at Washington, D.C., and additional offices. Single issue S2 except special issues $3.50 (50th Anniversary issue St0). Subscriptions. U.S. and possessions: one year $60. two years $115, three years S160. Canadian and other international Subscribers add $20 per year. U.S. and possessions add $170 yearly for special delivery, $100 for first- class. Subscribers occupation required. Annually: Broadcasting O Otbkcasdng Yearbook S75, Across the Dial $4.95. Microfilm of Broadcasting's availa- ble from University Microfilms, 300 North Zeeb Road, Ann Arbor. Mich. 48106 (35mm. full year $55). Microfiche of Broadcasting's available from Bell & Howell, Micro Photo Divi- Sian. Old Mansfield Road, Wooster, Ohio 44691 ($37/yr.). Postmaster please send address corrections to Broadcasting 1735 DeSales St.. N.W. Washington, D.C. 20036. INDEX TO ADVERTISERS Andrews Associates & 100.101, 102 -103 0 Associated Press Broadcast Services 87 o The Beck -Ross Communications Stations 18 o The Bennett Group t2 -13 o Blackburn & Co. Inc. 112 0 & Co. 0 John Blair /Quantiplex 21 Broadcast Electronics Inc. 119 o Broadcast Personnel Inc. 139 o The University of Chicago 118 0 Colbert Television Sales 11 0 Columbia Pictures Television 16 -17, 55, 59, 95 0 Classified ads 128 -138 0 ComWbrld Domestic Sales 56 -57 0 Continental Electronics 120 o DFS Program Exchange 15 o Doubleday Fourth o Cover Eastman Kodak Co. 60 -61 o The Fetzer Stations Third Cover o Gannett 43 o The Samuel Goldwyn Co. 19 o Group W Newsfeed 24 -25 o Group W Productions 0 63, 65 -67, 69, 71 Hearst/ABC 230 The Ted Hepburn Co. 1130 E.F. Hutton & Co. Inc. 109 o Independent Network NewsIWPIX 52 -53 0 Insurance Information Institute o 89 International Lutheran Laymen's League 50 0 M.A. Kempner Inc. 110 -111 0 King Features Entertainment 4 0 Lexington Broadcast Services Co. Inc. 79. 81, 83, 85 0 Lionheart Television International Second Cover 3 o Lorimar 27 0 MCA TV 29, 30 -31, 32 -33, 34 o Mathis & Gold Associates Inc. 105 a Metromedia Producers Corp. 73, 74 -75. 76-77 0 Microdyne Corp. 91 0 Microprobe Electronics Inc. 104 o MIP -TV 116 -117 0 Motorola 49 o Orion Entertainment Corp. 98 -99 0 Paramount Television 44- 45,46 -47 o Polygram Television 92-93 0 Professional Cards 125 0 Richter -O'Grady Co. 121 0 Satellite Program Network 9 o Service Directory 124 0 Howard E. Stark 96 o Station Business 0 Systems 51 Stereo-Vision 115 o Joe Sullivan & Associates Inc. 14 0 Sunbow Production Inc. 114 0 William B. Tanner Co. Inc. 127 o The Tobacco Institute o 10 United Press International 107 0 Viacom Front Cover o WIN Entertainment 6 o Youngs, Walker & Co. 141 0 Sock 'em with Black Belt Theater. Stardom with WW Entertainment One. Knock out your market with the proven Now, WW Entertainment has added the impact of Black BeltTheater. proven punch of big name stars. The best, Dynamic, action packed, color, full -length well -rounded group of feature films are available martial arts feature films of unsurpassed for delivery right now quality. It'sWW Entertainment One. Sixteen All across the country, color feature films with box office draws like 18 + men and 18 + women Richard Burton, Donald Sutherland, Richard are there for the high-fly- Chamberlain, John Hurt, Christopher Plummer. ing, non -stop action of 11010 Tatum O'Neil and Black Belt Theater. many, many more! WW ENTERTAINMENT ONE wee ENTERTAINMENT 205 EAST 42ND STREET, NEW YORK, NY 10017 (212) 661 -3350 OP WORLD NORTHAL CORPORATION SEE 'EM AT THE NAIPE CONVENTION. BOOTH 14. [Closed6 Circuit D referred case for possible legal action last work for accommodation of their needs Street wise year (BROADCASTING, Dec. 13, 1982) after as they develop, though without offering United States Satellite Broadcasting, approving sale of PTL's sole station, detailed suggestion as to how pledge Hubbard Broadcasting's direct broadcast WJAN(TV) Canton, Ohio. As of late last would be redeemed. FCC will suggest that satellite subsidiary, will announce this week, neither FCC nor PTL attorneys had U.S. propose block allotment technique, week signing of Lehman Bros.