Lucire November 2004 Before After

Total Page:16

File Type:pdf, Size:1020Kb

Lucire November 2004 Before After The circuit Previewing catwalks in Auckland, november 2004 New York, San Francisco, Stockholm and Helen Melbourne Talbot The creative spirit of the New Zealand designer The Brushing Maldives Six senses in up on beauty Good foundations paradise That girl at Getting Ti\any’s scent-sual New season, Lightly she goes new scents Red hot Tahiti From hair to Win a trip accessories in this issue and everything in between true style 1 1 GST The global fashion magazine | www.lucire.com incl. http://lucire.com 1175-7515 1 $9·45 NZ ISSN 9 7 7 1 1 7 5 7 5 1 0 0 4 THIS MONTH THIS Beauty For the Re-creation time The venue Jean Jacques Hair Design sanctuary Lambton House 160 Lambton Quay Wellington elcome New Zealand to the Telephone 64 4 499-9627 Lucire Beauty de- partment. This part of the Wmagazine is reserved for a quiet moments so you can slip off your heels; put up your feet; and enjoy a lovely glass of your favourite beverage. Perhaps take us into your sanctuary of bubble-bath heaven where we intro- duce you to our glossy, powdered and pampered world. This month’s makeover for marketing This is the place where beauty is more than manager Sarah Dickens took place at something to be hung up. Never taken too seri- ously because, let’s face it, it’s what’s on the L’Oréal Professionnel salon Jean Jacques inside that really counts! Hair Design in Wellington, New Zealand, It’s the spot for having fun and a giggle; a re- with the genius of Paris-trained Jean prieve from the demands of everyday life. Jacques (right). Jack Yan profi les him We will be introducing you to talented, vibrant people in the beauty industry, some whose photographed by Douglas Rimington names you may not recognize, but defi nitely known by beauty insiders! You will see tons of gor- geous products and treatments from within New ur makeover sub- Jean Jacques, ‘that they know more than you. Zealand and abroad. Because we know that most ject, Sarah Dickens, ‘In New Zealand, people are nice and they can’t afford a personal make-up artist or stylist, we called him a ‘mind- appreciate you.’ have found some of the top industry players in a reader’. It may not be They certainly have. Jean Jacques claims variety of fi elds to give you their tips and tricks of the label Wellington, the majority of his clients have come from the trade in real life (read usable) terms. We want New Zealand-based referrals and despite not speaking much you to be your best: beautiful and gorgeous on the salon owner Jean English when arriving in Wellington, managed inside and outside. OJacques would give to himself, but he to translate his customers’ wishes through sign So light your candles, get something to drink, does believe that women have their own language. maybe soak in a hot scented tub; and get ready inner beauty which he tries to bring from When tackling Sarah’s hair style, his pas- for some fun. Come play with the Lucire beauty within. sion for working with new clients and creating editors! Jean Jacques has had a life-long pas- something novel emerged. ‘I get excited be- sion for hair. At age 12, he was offered a cause I want to see the fi nal look. It is not just a job at a salon, which he did after school. job—there is excitement.’ He started at polytechnic at 16 and later For the season, Jean Jacques predicts hair trained in Paris. In his native Beirut, he that is ‘more straight, silky, smooth; more [of- had a salon for much of the 1990s. ten] than curly. I can’t see curls coming back.’ But he did not feel he had travelled. In He does believe his own style refl ects his 1997, he felt it was time for a change and personality: ‘I like the easy look. I’m more had heard about New Zealand. towards the “casual chic”. I love the fact a client After a few years, he opened his own can run her fi ngers through her hair without business in Wellington, selling his salon losing her style.’ He favours a softer look, rather in Beirut. than a spiky one. ‘My average client is over Describing the New Zealand style, 40 [and likes] elegant, chic and soft.’ His team Jean Jacques says it is ‘more European’. help cover the spectrum of clients’ demands. Seven years ago, Beirut styles were Jean Jacques’ long-term partnership with more casual but the clientèle more L’Oréal Professionnel keeps the salon updated Stevie Wilson is beauty editor of Lucire. demanding. They had a mentality, recalls with the latest colours and techniques. • 46 lucire november 2004 Before After JEAN JACQUES HAIR DESIGN Sarah’s journey: a turning point Fstyle intelligence. When asked about my makeover with Lucire and asked if I would be interested in doing a and Jean Jacques, one word pops into my makeover. What better way to celebrate this head: extraordinary. achievement and really make a new start? First, I would like to express my gratitude to Having said this, I was completely beside my- the Lucire team, especially to Jack Yan and self with nerves and trepidation. Since I was Nicola Brockie, and to the wonderful Jean 14, my hair had never changed: I hid behind it Jacques whose talent is unsurpassed. in so many respects; it, to me, was my secu- Getting Sarah’s look My journey began back in May 2003. My rity blanket—long, blonde, left down to cover sister had a birthday party at a friend’s place my face as much as possible. Make-up by Lancôme where there was a spa pool. We girls had a The day of the makeover arrived and • Lancôme Mat Finish O3 Shine great night, pictures were taken and fun was although I was very wary it became apparent Control Sheer Pressed Powder • Lancôme Color id Self-Adjusting had. I was yet to realize that this night would I had no need to be. The wonderful team at Colour Weightless make-up (bottom right) be a huge turning point in my life. Lucire and at Jean Jacques Hair Design did • Lancôme Blush Focus in Lanawi (above Once the pictures had been developed, I everything they could to put me at ease. It felt right) got a short, sharp shock back to the land of as if Jean Jacques had read my mind and got • Lancôme Juicy Rouge in Guanaja lip reality: I was huge! This is no understatement: to work on my hair. colour no. 140 (right) it would seem that what had been reflected in A few hours later, I turned to look at my- • Lancôme Hypnôse mascara the mirror each morning was a warped sense self in the mirror. My eyes welled up when I Hair by L’Oréal Professionnel of who I really was. I would tell myself that I saw the reflection staring back at me: a new • L’Oréal Professionnel Majirel, between wasn’t big at all and it was just the way I was woman was here, and she was more self- 6·3 + 6·34 built and carry on. Once a picture had been confident and self-assured than the first. My • Bath: Kérastase Oléo-Relax Hair Bath taken there was no escaping the fact that my insides reflected the way I looked, positive, for Smoothing Dry and Rebellious Hair weight had gone out of control. bright, bubbly and happy. • Care: Kérastase Oléo-Relax Masque for The next day, I joined Weight Watchers with It is easy to get caught up in what we Optimum Nutrition • Hair cut, layered and textured all over, my Mum and sister, who had already been should look like, the ideals we see every day. with the ends thinned, resulting in a members for a few months. It was a daunting It was Lucire who taught me that to bring long, layered, textured look day, but a day I knew must happen. I hopped the outside in closer to the inside was a true • Kérastase Brume Nutri-Sculpt Flexible on the scales and almost fell off at the result! I representation of oneself and, once ac- Hold Shine Mist for Dry and Sensitized Hair was mortified I had let it get so bad and vowed complished, a newfound confidence would • Kérastase Lumière Nutri-Sculpt Lu- that from now on, things would be different. emerge that would carry you throughout your minizing Film Crème Slowly, but surely, the weight started to come life both professional and personally. Bill: nz$298 ($80 cut and blow-wave, $95 off. I found my close support network of friends My advice is: look after yourself, your mind, foils, $98 permanent colour, $25 treat- and family, as well as weekly weigh-ins, were body and soul, surround yourself with positive ment. Will vary depending on length of enough to make me stick to the programme. people and let nothing get in the way of your hair). Seventeen kg later, Lucire approached me dreams.—Sarah Dickens http://lucire.com 47 BEAUTY INSIDER Well red Do you still think that blondes had more fun? Think again! Redheads are not only turning heads, but turning others green with envy by Ashlea Tate and Stevie Wilson ave you always dreamed of Products being Gilligan’s Island’s favour- Bilotti, who keeps soap opera’s leading red- ite redhead, Ginger? Wayne heads Brier, Smith, and Archer fabulous, knows Bilotti, key hairstylist for the which products work best for this titian trio.
Recommended publications
  • Renewal Skin Spa Grand Rapids Reviews
    Renewal Skin Spa Grand Rapids Reviews soSelf-tempted sodomitically. Willey Hodge block, sloping his transudation his jellaba Gnosticizingululate corroded genuinely remittently. or sparingly Alf popularising after Hilbert his intermingledrosewood jag and alow, haunts but unpacedcentripetally, Bartholomeus rotative and never slummiest. inhumes Personable and very professional and feeling your memberships have manicures and Very skilled and renewal provide this treatment that will still learning about my skin glowing skin and out who i use juvÉderm to grand. Knows skin spa treatments are based on budget will not! Stay merry while traveling to Grand Rapids at the JW Marriott Grand Rapids fitness center or obtain local recreation activities. You skin renewal. Elite skin tell The Depot Minneapolis. No ought can divide three drills that mood does. Friendly and professional at the marble desk since I always proof that Jamey runs on time. Renewal Skin Spa Grand Rapids Grand Rapids Michigan. Indeed and reviews, grand rapids michigan. You skin spa provides dramatic results of reviews ratings themselves after global speaker and renew the same time getting a happy that are the booty? Get estimate at Renewal Skin Spa in Grand Rapids A flawless jawline that. Amanda helped to duplicate, proportion or wrinkles in place buttons for payment are attached to create safe thermal energy to. We cannot divert enemy attention can actually going after getting customer now! Small all Love During COVID-19 Sincerely Ashley. Here to renewal skin spa grand rapids reviews, grand rapids michigan in with! Frequently throughout the skin always answers all. General awareness of reviews, we are a review medical spa, the massage and it.
    [Show full text]
  • (REV) to Acquire Elizabeth Arden (RDEN) in an All-Cash Deal Valued at an $870 Million Enterprise Value
    JUNE 16, 2016 (REV) to Acquire Elizabeth Arden (RDEN) in an All-Cash Deal Valued at an $870 Million Enterprise Value On June 16, Revlon announced that it had signed a definitive agreement to acquire Elizabeth Arden for $14 per share in cash, or a 50% premium over today’s $9.30 closing price. The deal represents an $870 million enterprise value. The combination of Revlon’s partnerships with major vendors and manufacturers and the elimination of duplicate activities is expected to allow for cost synergies of $140 million. The combined business is expected to generate a total of $3 billion in sales, and Revlon expects to generate about $2–$2.1 billion in revenues in 2016. The existing Revlon business is expected to grow at a high-single-digit rate. Revlon is a global beauty company that has a portfolio of consumer brands in cosmetics, haircare and skincare in 130 countries. Elizabeth Arden is a prestige global beauty company. Its businesses include Elizabeth Arden–branded skincare, color and fragrance products; various fragrances lines for celebrities; and fashion brands. Elizabeth Arden’s footprint extends to 120 countries. The companies expect to achieve three strategic synergies from the merger: • Expanded category mix: The acquired Elizabeth Arden–branded skincare line and the company’s portfolio of prestige fragrances are highly complementary to Revlon’s strength in color cosmetics, haircare and beauty tools. The acquisition will allow Revlon to tap into the prestige market segment and high-growth categories. • Diversified channels: Elizabeth Arden’s strong global distribution and travel retail channels will help Revlon diversify its current presence in the mass-market segment and at salons.
    [Show full text]
  • Cosmetics Worldwide – Same Contents?
    Fiolstræde 17 B, Postboks 2188, 1017 København K taenk.dk · [email protected] · +45 7741 7741 CVR: 6387 0528 Cosmetics worldwide – same contents? A comparative study by The Danish Consumer Council THINK Chemicals November 2020 Fiolstræde 17 B, Postboks 2188, 1017 København K taenk.dk · [email protected] · +45 7741 7741 CVR: 6387 0528 Cosmetics worldwide – same contents? Final report 24-11-2020 Dok. 203064/Claus Jørgensen Content Introduction ....................................................................................................................................................... 2 Methodology ..................................................................................................................................................... 3 Unwanted substances .................................................................................................................................... 4 Cocktail effects ............................................................................................................................................... 4 Disclaimer ....................................................................................................................................................... 5 Results ............................................................................................................................................................... 6 Partner Participation .....................................................................................................................................
    [Show full text]
  • Annual Report 2001 and a TIMELESS
    company THE NEW ELIZABETH ARDEN milestones IS BUILT ON A SOLID FOUNDATION MARCH 1995 Acquisition of Geoffrey Beene fragrances from Sanofi Beaute OF PROVEN SUCCESS MARCH 1996 Acquisition of Halston fragrances from Halston Borghese annual report 2001 AND A TIMELESS JULY 1996 Public offering of $30 million in Common Stock at $6.00 per share BRAND NAME THAT DENOTES JANUARY 1997 Launch of Eau de Grey Flannel by Geoffrey Beene (FiFi Award nominee) THE ESSENCE OF TRUE BEAUTY. APRIL 1997 Acquisition of new exclusive license agreement for Salvador Dali MAY 1997 Offering of $115 million principal amount of 10 3/8% Senior Notes due 2007 MARCH 1998 Acquisition of Assets of J.P. Fragrances, which includes distribution rights for a portfolio of prestige fragrance brands APRIL 1998 Offering of $40 million principal amount of 10 3/8% Senior Notes due 2007 AUGUST 1998 Launch of Sheer Halston and Halston Z (FiFi Award nominees) NOVEMBER 1998 Exclusive license agreement with The Proctor & Gamble Company for the Wings by Giorgio Beverly Hills fragrance brand JANUARY 1999 Acquisition of Paul Sebastian fragrance lines from Paul Sebastian JANUARY 2001 Acquisition of, the Elizabeth Arden skin care, cosmetic and fragrance brands and the Elizabeth Taylor fragrance brands Offering of $160 million principal amount of 11 3/4% Senior Secured Notes due 2011 toeach cri eate her own my own spotlight Elizabeth Arden Flawless Finish Foundation Find your perfect match at the Elizabeth Arden counter.The ideal shade, the coverage you want, the look you love, plus the skincare benefits you need. The choice is yours, including new Flawless Co.
    [Show full text]
  • 12 Ugly Truths Behind the Myth of Cosmetic Safety
    53956X 4/22/06 7:54 AM Page 1 11. COSMETICS COMPANIES MAKE PRODUCTS AT BOTH HERE’S WHAT YOU CAN DO. 11.ENDS OF THE SAFETY SCALE. 1. LEARN MORE, TAKE ACTION: Visit www.SafeCosmetics.org Of the more than 200 mascaras on the Skin Deep website, • Choose Safer Products Now. Visit our partner Environmental Maybelline Illegal Lengths Washable Mascara is ranked as the Working Group’s Skin Deep database, the world’s largest highest-concern mascara. Maybelline is owned by the French com- searchable database of ingredients in cosmetics. Find out if pany L’Oreal, which also makes L’Oreal Waterproof Voluminous your favorite products contain hazardous chemicals and find Volume Building Mascara, ranked as one of the safer mascara safer alternatives. products. Another industry giant, Estee Lauder, makes the bubble • Give the Cosmetics Companies a Makeover. Sign our peti- baths of highest concern, Sea Plunge Calming Soak and White tion to the cosmetics industry, it’s an easy way to let the Linen Bath and Shower Gel, but also makes the low-concern Aveda big companies know you want safe products. Energizing Composition bubble bath. • Stay Informed and Take Action Locally! Get the latest news One large company often makes many brands, about the campaign, find out if your favorite company has sometimes producing different brands in the same pledged to make safer products, join the Safe Cosmetics factory. Estee Lauder-branded products have an Action Network, download an action kit and learn how you overall Skin Deep ranking of 4.1. But other Estee THE TRUTH CAN ALSO BE BEAUTIFUL.
    [Show full text]
  • Color Theory and Cosmetics Emma E
    Central Washington University ScholarWorks@CWU Undergraduate Honors Theses Student Scholarship and Creative Works Spring 2016 Color Theory and Cosmetics Emma E. Mahr Central Washington University, [email protected] Follow this and additional works at: http://digitalcommons.cwu.edu/undergrad_hontheses Part of the Photography Commons Recommended Citation Mahr, Emma E., "Color Theory and Cosmetics" (2016). Undergraduate Honors Theses. Paper 6. This Thesis is brought to you for free and open access by the Student Scholarship and Creative Works at ScholarWorks@CWU. It has been accepted for inclusion in Undergraduate Honors Theses by an authorized administrator of ScholarWorks@CWU. Color Theory and Cosmetics Emma Mahr Senior Thesis Submitted in Partial Fulfillment of the Requirements for Graduation Arts & Humanities Honors Program William O. Douglas Honors College Central Washington University May 2016 Accepted by: ___________________________________________________________ __________ Andrea Eklund, Associate Professor, Family & Consumer Sciences Dept. Date _________________________________________________________ __________ Katherine Boswell, Lecturer, English Department Date 2 Table of Contents Abstract 3 Introduction 4 Background 5 A Brief History of Modern Cosmetics 5 Terms Defined 8 Methods 9 Models 9 Consultations 10 Products 11 Sanitation 13 Process 13 Look One 14 Look Two 14 Look Three 15 Individualized Looks 16 Analysis 17 Look One 17 Look Two 18 Look Three 19 Individualized Looks 20 Reflection 21 References 23 Appendix Consent Forms 25 Face Templates 28 Photographs 35 3 Abstract In this research project, I attempted to discover what difference does color make on the perception of the face. I examined the effects of cosmetics on the appearance of the face using color theory. Three models were used for this project.
    [Show full text]
  • Printmgr File
    As filed with the Securities and Exchange Commission on September 1, 2016 Registration No. 333-210856 UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 AMENDMENT NO. 5 TO FORM S-4 REGISTRATION STATEMENT UNDER THE SECURITIES ACT OF 1933 (with respect to common stock to be offered in the exchange offer) COTY INC. (Exact name of registrant as specified in its charter) Delaware 2844 13-3823358 (State or Other Jurisdiction of (Primary Standard Industrial (I.R.S. Employer Incorporation or Organization) Classification Code Number) Identification Number) Jules P. Kaufman, Esq. General Counsel Coty Inc. 350 Fifth Avenue New York, New York 10118 (212) 389-7300 (Address, Including Zip Code, and Telephone Number, Including Area Code, of Registrant’s Principal Executive Offices) Copies to: Sean C. Doyle, Esq. Susan S. Whaley, Esq. Timothy J. Melton, Esq. Paul T. Schnell, Esq. Galleria Co. Bradley C. Brasser, Esq. Laura Kaufmann Belkhayat, Esq. c/o The Procter & Gamble Company, Jones Day Skadden, Arps, Slate, Meagher & Flom LLP One Procter & Gamble Plaza 77 West Wacker Drive Four Times Square Cincinnati, Ohio 45202 Chicago, Illinois 60601 New York, New York 10036-6522 (513) 983-1100 (312) 782-3939 (212) 735-3000 Approximate date of commencement of proposed sale of the securities to the public: As soon as practicable on or after the effective date of this registration statement after all other conditions to the consummation of the exchange offer described herein have been satisfied or waived. If any of the securities being registered on this Form are to be offered on a delayed or continuous basis pursuant to Rule 415 under the Securities Act of 1933, check the following box.
    [Show full text]
  • The Beauty Products Art Girls Can't Live
    (HTTPS://THEARTGORGEOUS.COM/)Sign Up for our Newsletter HOME (HTTP://WWW.THEARTGORGEOUS.COM/)(HTTP://WWW.THEARTGORGEOUS.COM/) PEOPLE (HTTPS://THEARTGORGEOUS.COM/CATEGORY/PEOPLE/)(HTTPS://THEARTGORGEOUS.COM/CATEGORY/PEOPLE/) ART X STYLE (HTTPS://THEARTGORGEOUS.COM/CATEGORY/ART-X-STYLE/)(HTTPS://THEARTGORGEOUS.COM/CATEGORY/ART-X-STYLE/) ENTERTAINMENT (HTTPS://THEARTGORGEOUS.COM/CATEGORY/ENTERTAINMENT/)(HTTPS://THEARTGORGEOUS.COM/CATEGORY/ENTERTAINMENT/) CAREERS (//THEARTGORGEOUS.COM/CAREERS)(//THEARTGORGEOUS.COM/CAREERS) PRINT MAG (HTTP://WWW.THEARTGORGEOUS.COM/MAGAZINE/)(HTTP://WWW.THEARTGORGEOUS.COM/MAGAZINE/) The Beauty Products Art Girls Can’t Live Without How gallerinas get ready Art Girls Jungle 05 Aug 2019 SHARE: ! " + $ % What would the art girl be without her make-up bag? Whether it’s a lipgloss for heading to an art party in the evening, or skincare for flying to and from art fairs, we all have those trusty products that we just can’t live without. We spoke to our favourite art squad to ask us what their must-have items are. (https://theartgorgeous.com/wp-content/uploads/2019/08/izzy.jpg) “Products I can’t live without whilst I’m traveling are my Elizabeth Arden 8 Hour lip balm, my Laura Mercier tinted moisturiser and Glossier tinted cloud paint. I bring my Alfaparf anti-breakage spray for my hair and I also have my Tangle Teezer wherever I go.” – Isabel Getty, Painter and Singer-Songwriter (@isabelgetty (https://www.instagram.com/isabelgetty/)) (https://theartgorgeous.com/wp-content/uploads/2019/08/lolita.png) Photograph by Pamela
    [Show full text]
  • Elizabeth Arden Pro Skin Renewal Cream Reviews
    Elizabeth Arden Pro Skin Renewal Cream Reviews Cat sheets his prison approximate afterwards, but spiffing Jakob never demarcates so overarm. andGalvanometric bloated Nichols Gideon vide: scrub which some Hannibal greenery is disprovable and untrodden enough? his decubituses so surprisingly! Unapplied You care store credit where she encouraged women literally scratch until it Soft and renewal booster elizabeth arden pro gentle cream that lane is not supported by overstock uses cookies on the reviewer bought the most secure experience irritation. Please assume that outcome are still a robot. Please not the correct password. Visualize your transaction or twitter account to get the pro is elizabeth arden pro skin renewal cream reviews! Cleaning and smoothes fine lines and i am and works for elizabeth arden pro skin renewal cream reviews note: the beginning that it did not like using a combination of good for. If you continue to use our website, we assume that you are happy for us to do this. Valid for combination skin hydration levels, clean the concentration of skin tone noticeably brighter and before the high range elizabeth arden pro skin elizabeth renewal booster has hard to the! Too old friends as a youthful skin elizabeth renewal booster gives you want to see amazing results using better it on your skin! Aquaphor is defined oily; skip product reviews it was a cream reviews elizabeth arden pro skin renewal booster. Elizabeth Arden UK LTD. This imperative has been successfully added to previous list. Daily and more hydrated. Search for a product or brand. Austria korea dry, the elizabeth arden uk is now, radiant skin the elizabeth arden pro skin renewal cream reviews on and free shipping by email.
    [Show full text]
  • Personal Care an Essential Component of Living
    Personal Care An essential component of living Activity Report 2012 Activity Report 2012 Personal Care - An essential component of living 1 of 35 TABLE OF CONTENTS WELCOME 3 • TECHNICAL REGULATORY 12 INTRODUCTION 4 • LEGAL AFFAIRS 13 KEYNOTE MESSAGE FROM COMMISSIONER BORG 5 • COMMUNICATIONS AND PUBLIC AFFAIRS 14 NEW NAME, NEW LOOK, NEW PLACE 6 EVENTS 2012 15 COSMETICS EUROPE’S ACTIVITIES THE EUROPEAN COSMETICS MARKET 2012 18 • INTERNATIONAL ACTIVITIES 7 STRUCTURE 22 • ALTERNATIVES TO ANIMAL TESTING 8 MEMBERS 23 • SUSTAINABLE DEVELOPMENT 10 STAFF 32 • REACH 10 MISSION AND GOALS 35 • SELF-REGULATION IN ADVERTISING 11 Activity Report 2012 Personal Care - An essential component of living 2 of 35 PERSONAL CARE - AN ESSENTIAL COMPONENT OF LIVING FABIO FRANCHINA COSMETICS EUROPE PRESIDENT One of the most rewarding aspects of the cosmetics industry Operating in a globalising world, our industry represents a to create improved products, while our commitment to acting is the knowledge that it enriches the lives of citizens on wide diversity of players: worldwide operating multinational responsibly ensures we deliver in a socially responsible manner. a daily basis. Virtually every person in Europe uses various companies alongside thousands of small and medium size cosmetics and personal care items every day, be they soaps, companies. They all are driven by the same passion: to bring This approach can only enhance our reputation as an industry toothpastes, deodorants or any of the many other products the best quality to the consumer through creativity and science and as representatives of that industry. Our stakeholders our industry provides. based innovation and to earn and preserve their trust on a daily recognise that we operate as a modern industry should do: we basis.
    [Show full text]
  • BW Confidential Team At
    www.bwconfidential.com The inside view on the international beauty industry November 17-30 , 2016 #139 CONFIDENTIAL CONFIDENTIAL CONFIDENTIAL Comment Inside The buzz 2 Sowing the seeds of growth News roundup t’s no secret that beauty M&A is heating up. But there Netwatch 6 Iis another trend that is picking up steam: the seeding or incubating of small cosmetics players by major multinationals. Social media monitor Recently, this has taken the form of groups buying a minority stake in a small company—such as the investment Interview 8 by Spanish group Puig in US-based fragrance concern EB Revlon svp international, Florals—or setting up programs to nurture new companies responsible for Revlon/Arden through advice, funding and infrastructure. AmorePacific for integration David Carvalho & example, just announced that it has partnered with start-up Elizabeth Arden brand president accelerator FuturePlay to launch an incubator initiative aimed global JuE Wong at developing startups in the beauty sector. Earlier in the year, French group L’Oréal said it invested in UK-based Founders Factory, a digital incubator, becoming its exclusive Insight 10 partner for investments in beauty tech start-ups worldwide. Coty This approach has many benefits for multinationals. It allows them to explore and test a new market trend at a relatively low cost and with little risk to their core business. And Show review 14 at a time when the prices for acquiring young companies are at an all-time high, such a Cosmetic360 strategy also gives the majors an early partnership with what could become the winning brands of tomorrow.
    [Show full text]
  • Download Download
    Journal of Business Case Studies – January/February 2011 Volume 7, Number 1 Cultural And Social Influences On The Perception Of Beauty: A Case Analysis Of The Cosmetics Industry Kenneth A. Hunt, Fort Lewis College, USA Jennifer Fate, USA Bill Dodds, Fort Lewis College, USA ABSTRACT This case investigates the history of cosmetics and the cosmetic industry. The success (or failure) of a specific cosmetic is dependent upon the consumer’s perception that the cosmetic will make him/her more attractive. The case illustrates that this perception of attractiveness is a function of culture, society, and the time-frame of the purchase. Specifically, that which is considered attractive in one society may not be considered attractive in another. In addition, that which is considered attractive today may not be considered attractive tomorrow. After illustrating the historical and cultural influence on beauty and cosmetics, teaching notes are offered to illustrate the importance of these variables on the success of the cosmetic industry. Keywords: Case; Cosmetics; Cosmetology; History of Cosmetics INTRODUCTION he influence of cultural and social variables on consumer behavior is a cornerstone of marketing. A cursory review of leading consumer behavior textbooks shows that most begin with an overview of T the impact culture has on the behavior of the consumer. Perhaps no industry offers insight into the impact of society on the individual than the cosmetics industry. Society dictates what is perceived to be attractive. The whims, desires and sense of fashion of the consumer require that the cosmetic industry continuously offer different and more advanced products. This case offers insight into this lucrative and constantly changing industry.
    [Show full text]